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The Practice Marketing Podcast
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The Practice Marketing Podcast

Author: Neil Trickett, PT

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Are you a Physical Therapy business owner who wants to GROW your clinic...but you feel like you lack the time or business training to reach your potential?           

The Practice Marketing Podcast highlights successful marketing strategies from North America’s fastest-growing Physical Therapy clinics so you can learn from their wins and power your patient growth in 1 hour or less.                       

Host Neil Trickett, PT grew his physical therapy business into a 7-figure thriving business before he exited successfully in 2010. 

Then he founded Practice Promotions (www.practicepromotions.net), a 7-figure marketing agency that has helped thousands of physical therapy, chiropractic, physiotherapy, rehab, and private practices over the last 14 years to thrive in the U.S. and Canadian markets.

His passion is for helping practice owners grow their businesses through effective marketing, empowering them to help the people in their communities, and to have the freedom and lifestyle they want to live.

200 Episodes
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Today, we're talking with Dr. Heidi Jannenga, founder of Rizing Tide and co-founder of WebPT, and Dr. Larry Benz, co-founder of Confluent Health and author of Called to Care. Heidi is a Doctor of Physical Therapy who co-founded WebPT, a leading software platform for physical, occupational and speech therapists. In 2021, she founded Rizing Tide, a scholarship program that supports students from historically underrepresented backgrounds who are pursuing Doctor of Physical Therapy degrees or PT ...
Today, we’re talking with Dr. Ben Butts and Dr. Cassie Butts, the husband-and-wife owners of Los Alamitos Orthopedic & Sports Physical Therapy in Southern California. Ben is a Board-Certified Sports Clinical Specialist and Cassie is a Board-Certified Orthopedic Clinical Specialist, and in March 2022 they took over a clinic that had been serving Los Alamitos since 1992. Since then, they have carried that legacy forward while building a thriving, evidence-based practice known for trea...
Today, we're talking with Paul Martin, Founder & President of Martin Healthcare Advisors. Paul trained as a physical therapist and is known throughout the industry as an expert in PT clinic mergers and acquisitions. In 1989, Paul co-founded his own outpatient rehab company, grew it to 21 clinics and sold it to a larger acquirer. In 2000, he founded Martin Healthcare Advisors to help other rehab owners grow and sell their practices. He and his team have since completed more than 200 deals....
In this episode, Neil Trickett talks with Mike Dwyer, co-founder of Prompt Health, about what PT clinic owners should look for when choosing or switching an EMR. Topics include what looks good in a demo but falls short in daily use, where AI saves time for therapists and front-desk staff, and whether billing, scheduling and documentation belong on one platform. Mike also explains what the new Prompt and Engage integration means for clinic email marketing.
Want to grow your PT clinic with smarter digital marketing? Contact the Practice Promotions team at www.practicepromotions.net
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