Discover
Friends of Build Magazine
Friends of Build Magazine
Author: Build Magazine
Subscribed: 7Played: 164Subscribe
Share
© 2021 Friends of Build Magazine
Description
First launched in 2016 for Bend, Oregon, BUILD Magazine is now a must-have resource for anyone looking to build or renovate their custom dream home. BUILD has grown into curated collection of a region’s most talented and inspired craftsmen in the building industry; the publication aims to showcase skilled and innovative experts to an audience motivated to build or renovate their high-end home. By bringing together the most experienced tradesmen in one detailed collection, BUILD gives insight to those wanting to realize their development dreams. Published throughout the USA and Canada in 16 markets.
139 Episodes
Reverse
Episode Notes
Ted speaks with Mark Mason, founder of Pacific Source. They discuss his background, the logistics of building in Hawaii, the evolution of home styles, and the dynamics of running a business in a unique cultural environment. They explore the challenges of sourcing materials, the impact of local culture on business practices, and the importance of team dynamics. Mark shares insights on product innovations, competition in the industry, and the significance of hurricane preparedness in construction.
TOPICS DISCUSSED
01:10 Introduction and Background
05:20 Building in Hawaii: Logistics and Challenges
10:30 Evolution of Home Styles in Hawaii
16:00 Business Operations and Team Dynamics
19:00 Navigating the Hawaiian Culture in Business
24:30 Product Innovations and Market Trends
37:00 Hurricane Preparedness and Building Materials
CONNECT WITH GUEST
Mark Mason
Website
LinkedIn
KEY QUOTES FROM EPISODE
"The logistics were interesting."
"It's a small world."
"We have a very good team."
Ted speaks with Stacy Eakman, Partner with Alair Homes, about the construction industry, focusing on the recent completion of the New American Home in Orlando. They discuss the challenges and successes of building this large custom home in just 14 months, the importance of planning and client trust, and the innovative shift towards steel construction. Stacy shares insights on the current market trends in Seattle, the emotional impact of rebuilding after disasters, and the benefits of being part of the Alair Homes franchise. The conversation highlights the significance of transparency in pricing and the need for strong client relationships in the construction business.TOPICS DISCUSSED01:10 Introduction to Stacy Eakman and Alair Homes02:10 Building the New American Home05:00 The Alair Process and Lessons Learned010:00 Pricing, Quality, and Client Relationships16:45 Expanding Alair to Southern California18:00 Challenges in Rebuilding After Disasters30:00 Market Trends and Client Expectations34:30 Transparency in Pricing and Building Trust with Clients41:30 The Role of Passion in Construction45:15 Transitioning to a New Business Model49:30 Standardizing Construction Processes CONNECT WITH GUESTStacy EakmanWebsiteLinkedInInstagramKEY QUOTES FROM EPISODE"We built the New American Home in 14 months.""Alair operates as a franchise with 108 offices.""Building trust with clients is crucial."
Ted speaks with Keith Richardson, President of Arizona Fireplaces. He shares insights into the growth and challenges of Arizona Fireplaces, a family business founded by his father. He discusses the importance of work ethic, family values, and leadership in navigating the complexities of running a large organization. Keith emphasizes the significance of maintaining company culture during expansion, the journey of life versus the finish line, and the role of competition as a motivator. He reflects on the lessons learned from failure and the importance of mentorship within his family. As he looks to the future, Keith expresses his commitment to growth and the American Dream, highlighting the fulfillment that comes from hard work and dedication.TOPICS DISCUSSED01:10 Introduction to Keith Richardson and Arizona Fireplaces03:00 Expansion and Growth Challenges06:00 The Importance of Work Ethic and Family Values10:00 The Role of Integrity and Communication12:00 Finding Happiness in the Journey16:00The Reality of Hard Work and Passion18:20 Learning from Failure and Resilience20:00 Building a Trustworthy Leadership Team23:30 Reinforcing Company Culture28:00 Expanding into New Markets29:30 Navigating Market Differences32:30 Learning from Competition40:00 The Role of Fear and Competition43:30 The American Dream and Future Goals CONNECT WITH GUESTKeith RichardsonWebsiteLinkedInInstagramKEY QUOTES FROM EPISODE"Pressure is the privilege of success.""Happiness is so much more than just the money side.""I think the family is everything to all of us."
Ted speaks with Justin Garcia, a renowned artist and Medici Award winner, discussing his journey in the art world, the intersection of art and science, and the importance of authenticity in art amidst the rise of AI. Justin shares insights on inspiring young artists, the significance of human connection, and his innovative projects that merge art with architecture and social change. The discussion also highlights the unique Liquid_n_Lights, which combines art and consumable experiences, showcasing the creative potential of art in various forms.TOPICS DISCUSSED01:10 Introduction to Justin Garcia and the Medici Award02:50 The Impact of Leonardo da Vinci on Art and Science04:00 Inspiring the Next Generation of Artists07:00 The Role of AI in Art and Authenticity9:30 Educating Collectors on Authentic Art17:30 Innovative Concepts in Art and Architecture19:10 Reinvigorating the Craft of Architecture20:10 If These Walls Can Talk: Art Therapy for Kids23:00 Building Trust with Vulnerable Children27:00 The Power of Perspective: Victims vs. Survivors29:45 Future Aspirations: Growing Awareness31:00 Innovative Art: Liquid_n_Lights 37:00 Creating Memorable Experiences CONNECT WITH GUESTJustin GarciaWebsiteLinkedInLiquid_n_LightsKEY QUOTES FROM EPISODE"It's a beautiful project.""It's all about creating memories.""I love that idea."
Ted speaks with J. Irons of Miovic Reinhardt Associates, a Seattle-based design-build firm known for its deep commitment to craftsmanship, sustainability, and client-centered building. J. reflects on his early love of design, his path through Berkeley and the University of Washington, and how curiosity led him from architecture into business development and leadership.They explore the unique design culture of the Pacific Northwest — from biophilic buildings and civic responsibility to the influence of Seattle’s natural beauty on the region’s architectural identity. J. discusses the values that drive today’s homeowners, including the desire for meaningful spaces, outdoor living, and wellness-focused environments.Ted and J. also examine how construction has evolved, the impact of rising costs, and why permitting delays remain one of the industry’s biggest frustrations. J. offers perspective on improving efficiency, managing client expectations during long timelines, and how MRA approaches cost planning rather than cost cutting.The episode closes with a thoughtful discussion on AI: its misconceptions, its potential to enhance efficiency, and why human creativity, curiosity, and connection remain irreplaceable in the building process.TOPICS DISCUSSED01:30 Early Career & Path Into Architecture04:20 Curiosity, Sales & Becoming a Rainmaker08:10 Understanding Clients Through Deep Listening10:00 Childhood Creativity & Design Foundations14:00 Seattle’s Design Culture & Regional Inspiration17:10 West Coast Mindset & Sense of Place21:00 Wellness, Balance & Human-Centered Spaces23:00 What Clients Value in Their Homes25:30 Outdoor Living & Modern Landscaping28:30 Evolution of Residential Construction30:10 Costs, Efficiency & Permitting Delays & System Challenges37:00 AI Misconceptions & Practical Uses47:20 Creativity, Curiosity & Human Value48:45 Human Connection & The Role of Sales CONNECT WITH GUESTJ. IronsWebsiteLinkedInInstagramKEY QUOTES FROM EPISODE"Alignment gives people the space to connect""People are yearning for connection""Engagement is about creating opportunities"
Ted speaks with Travis Nuzman, owner of Millenia Luxury Homes in Scottsdale, AZ. Travis shares his transition from the structured world of production homebuilding to the highly personalized world of custom luxury construction. He highlights what large builders taught him—systems, scheduling discipline, and process-driven execution—and how those fundamentals shaped his approach in the luxury market.They explore the complexities of custom homebuilding, including longer timelines, deeper client involvement, and the importance of strong trade partnerships. Travis offers insight into managing projects spread across the Valley, keeping homeowners aligned on decisions, and guiding clients through the realities of material costs, finishes, and the cost-plus budgeting model.The episode also dives into Travis’s entrepreneurial journey, including how an unexpected push led him to start his own company, why he wishes he made the leap sooner, and how he’s building a multigenerational business with his sons. Ted and Travis discuss the value of hands-on trades, the shortage of skilled workers, the role of technology in modern homes, and how luxury builders collaborate rather than compete.A thoughtful conversation on craftsmanship, leadership, and what it takes to create homes built to last—both structurally and through lasting client relationships.TOPICS DISCUSSED01:30 From Production Homes to Luxury Building03:10 Arizona Move, BYU & Del Webb Beginnings5:40 What Production Building Teaches7:10 Entering the Luxury Market9:30 Boutique Builder Approach12:00 Managing Builds Across the Valley14:30 Custom vs. Production: Client Decisions and Collaboration17:30 Value of Strong Trade Partners18:30 Supply Chain Issues & Late Changes24:00 Getting Pushed Into Entrepreneurship26:45 Building a Family Business30:00 Grit, Trades & Workforce Development33:15 Tech in Custom Homes37:30 High-End Finishes & Rising Costs41:30 Budgeting, Cost-Plus & Transparency CONNECT WITH GUESTTravis NuzmanWebsiteLinkedInInstagramKEY QUOTES FROM EPISODE"Building a home is one of the most noble professions out there""This is a place where people are gonna live""They're gonna make memories, good times and bad times"
Ted speaks with Jeff St Cyr owner of Authentic Inc. They discuss the innovative practices of Authentic Inc, a construction company based in Bozeman, Montana. Jeff shares insights into the challenges and changes in the construction industry, the importance of quality and wellness in home design, and the dynamics of hiring and training in a competitive market. They also explore the impact of economic downturns on the construction business and the unique projects Jeff has undertaken, highlighting the complexities of excavation and site preparation.TOPICS DISCUSSED01:10 Innovative Construction Practices03:30 Life in Bozeman, Montana06:10 Clientele and Market Changes8:00 Wellness Trends in Home Design09:45 Building Experience and Lessons Learned11:40 Navigating Economic Challenges19:10 Hiring and Team Dynamics22:20 Training Grit in Young Workers24:00 Opportunities in the Trades29:30 Innovations in Home Construction30:50 Excavation Challenges in Spanish Peaks37:45 Navigating Challenges with Clients and Climate CONNECT WITH GUESTJeff St CyrWebsiteLinkedInInstagramKEY QUOTES FROM EPISODE"You've got a roofing guy on staff?""We built a full structural pad.""We had to drill them really slow."
Ted speaks with Alice Williams and Morgan Metcalf of Williams Metcalf Interiors. They discuss the journey of starting a business in the interior design industry during the pandemic. They share insights on taking risks, building confidence, and the importance of community engagement. The duo reflects on their move to Park City, the significance of client relationships, and how technology has transformed their design process. They emphasize the value of teamwork, continuous learning, and adapting to different environments in their work, all while maintaining a fun and collaborative office culture.TOPICS DISCUSSED01:10 Taking Risks and Building Confidence02:30 Starting a Business During a Pandemic04:45 The Move to Park City: A New Adventure07:00 Community Engagement and Building Connections09:25 The Journey of Learning and Growth12:30 The Importance of Team Dynamics15:20 Embracing Change and New Opportunities16:45 Designing for Different Environments22:30 Client Relationships and Personal Connections29:00 Clients with multiple homes31:00 Most amazing thing about Park City33:30 It’s more about the people than the project43:00 How technology is changing the business landscape CONNECT WITH GUESTAlice Williams and Morgan MetcalfWebsiteLinkedInInstagramKEY QUOTES FROM EPISODE"Learning and growth are continuous processes.""Client relationships are built on trust.""Technology enhances design capabilities."
Ted speaks with Charles Ochello and Morgan Lemaitre about the evolving landscape of luxury real estate in Park City and Deer Valley, highlighting the collaboration among local leaders, the economic trends influencing the market, and the significance of brand loyalty and asset security. They explore the unique attributes of Utah's natural resources and the community's commitment to strategic planning for future growth, particularly in light of the upcoming Olympics.TOPICS DISCUSSED01:10 Introduction and Personal Anecdotes03:47 Event Overview and Insights06:52 Economic Trends and Global Perspectives09:58 Luxury Market Evolution and Consumer Expectations12:39 The Future of Luxury in Park City15:32 Brand Loyalty and Market Dynamics19:44 The Trust Factor in Luxury Brands22:18 Collaboration and Government Support in Utah24:14 The Entrepreneurial Spirit of Utah26:36 Asset Security in Luxury Real Estate29:24 The Role of Iconic Brands in Real Estate32:09 The Shift Towards Legacy Investments35:13 The Importance of Land and Lifestyle in Utah38:02 The Future of Luxury and Community Planning CONNECT WITH GUESTCharles Ochello and Morgan LemaitreVitruvius Built WebsiteCharles LinkedInMorgan LinkedInPark City Wealth Advisors WebsiteKEY QUOTES FROM EPISODE"This is where luxury meets growth.""Scarcity drives the luxury market.""The collaboration in Utah is palpable."
Ted speaks with David Spiegel of Inside Fire Solutions who shares his journey as a serial entrepreneur and the influence of his military background on his business practices. He discusses the importance of accountability, respect for others' time, and the value of lifelong learning. David emphasizes the need for patience in business and the significance of building a strong team with core values. He also highlights innovations in the fireplace industry and his vision for the future of his business, all while encouraging others to embrace their journeys and not take time for granted.TOPICS DISCUSSED00:00 Introduction to David Spiegel and His Ventures02:18 The Impact of Military Discipline on Business08:59 Accountability and Team Dynamics17:37 Lifelong Learning and Personal Growth19:57 Transitioning to the Fireplace Business23:49 Navigating Challenges in New Ventures26:06 Building a Business from the Ground Up31:54 Innovations in Fireplace Technology36:08 Vision for the Future of Business40:38 The Importance of Mastery in Trades46:03 Patience and Long-Term Planning in Business CONNECT WITH GUESTDavid SpiegelWebsiteLinkedInFacebookKEY QUOTES FROM EPISODE"You can't buy a reputation.""You have to pay your dues.""Don't take time for granted."
Ted speaks with Tom Catalano of Springpoint Group. They discuss the role of an owner's representative in the construction industry, emphasizing the importance of building productive teams, setting clear goals, and maintaining strong client relationships. He addresses common misconceptions about owner reps, the challenges of craftsmanship in construction, and the evolving market trends, particularly in high-demand areas like the Mountain West. Catalano also shares insights from his experiences with tech clients and the value of curiosity and continuous learning in his role.TOPICS DISCUSSED01:05 Introduction and Understanding Owner Representation02:50 The Growth of Springpoint Group05:50 Misconceptions About Owner's Reps07:00 The Role of Owner's Reps in Project Success12:30 Building Productive Teams14:50 The Importance of Fairness and Accountability17:50 Navigating Client Expectations19:30 Coaching Clients to Success21:40 Transforming Client Relationships23:30 The Ideal Client: Trust and Joy25:00 The Power of Referrals26:00 Maintaining a Positive Work Environment28:20 The Importance of Expertise29:00 Succession Planning and Evolving Roles32:30 Craftsmanship Across Regions38:00 The Trade Skills Gap40:00 Organic Growth in Business42:20 Unexpected Career Paths43:45 Lessons from Tech Clients51:00 Emerging Markets in Real Estate CONNECT WITH GUESTTom CatalanoWebsiteLinkedInInstagramKEY QUOTES FROM EPISODE"No is a powerful word.""We have a no asshole policy.""No idea is a bad idea."
Ted speaks with Tyson Slater of New West Building Company. They discuss the intricacies of building luxury homes in Jackson Hole, the challenges posed by the local environment, and the importance of clear communication with clients. He shares insights on the evolution of his company, the impact of technology on construction, and the significance of setting expectations to ensure a smooth building process. Tyson emphasizes the need for trust and collaboration between builders and clients, highlighting the unique demands of high-end construction in mountain towns.TOPICS DISCUSSED01:05 Introduction and Background02:30 Life in Jackson and the Appeal of the Mountains06:15 New West Builders: Projects and Challenges08:45 Weather Challenges in Construction10:45 Client Expectations and Project Management13:40 Unique Client Requests and Building Innovations16:35 The Evolution of New West Builders20:50 Expanding into New Markets23:15 Maintaining Quality and Client Relationships26:25 Understanding Client Expectations29:40 The Importance of Planning in Construction31:15 Building Relationships with Trade Partners35:55 Evolving Client Demands in Construction37:55 Leveraging Technology in Construction41:45 Client Experience on Site46:15 Setting Expectations for a Smooth Process CONNECT WITH GUESTTyson SlaterWebsiteLinkedInInstagramKEY QUOTES FROM EPISODE"We are not everyone's builder.""The design is intentional."“Most of it will scare you.”
Ted speaks with Scott Henrikson, CEO of Millesime Modern Cellars. They discuss the unique offerings of Millesime Modern Cellars, the evolution of wine culture, and the importance of innovative design in wine storage solutions. They explore the significance of wine in modern homes, the role of dealers in the industry, and the future aspirations of the company. Scott shares insights into the brand's commitment to quality and craftsmanship, as well as personal anecdotes about wine collecting and the joy it brings to social gatherings.TOPICS DISCUSSED01:05 Introduction to Millesime Wine Racks04:00 The Art of Wine Storage07:00 The Evolution of Wine Cellars and the business11:20 Innovation in Wine Storage Solutions15:15 Building a Brand in the Wine Industry16:00 The Growing Importance of Wine in Homes22:20 The Social Aspect of Wine23:05 Building Relationships with Wineries25:50 Innovations in the Wine Industry27:00 Understanding the Market Demographics28:00 Navigating Tariffs and Pricing Strategies31:50 The Importance of Physical Showrooms34:00 The Role of Dealers in the Sales Process37:00 Unique Client Projects and Designs38:45 Acquisition and Passion for the Industry41:45 Lessons from Previous Experiences43:45 Message to the younger generation CONNECT WITH GUESTScott HenriksonWebsiteLinkedInInstagramKEY QUOTES FROM EPISODE"Wine is art.""We're in 40 countries.""You need a good dealer."
Ted speaks with Walt Landi, owner of High Country Builders, who shares his journey of pursuing the American Dream through hard work and determination. He discusses the challenges he faced in the construction industry, particularly during the 2008 financial crisis, and how he adapted to overcome them. Walt emphasizes the importance of craftsmanship and innovation in his projects, particularly the Great Northern Lodge, which showcases his commitment to quality and detail. He also highlights the role of AI in transforming the design process, making it more efficient and collaborative. Throughout the conversation, Walt expresses his passion for building and his desire to inspire the next generation of craftsmen.TOPICS DISCUSSED01:10 The American Dream and Personal Journey02:25 Building a Legacy: Craftsmanship and Family05:30 Early Influences and Work Ethic12:35 The Impact of Place: Nostalgia and Growth15:40 From Ranching to Construction: A Career Shift26:30 Challenges and Triumphs in Business28:30 Resilience Through Adversity: The 2008 Crisis34:00 Rebuilding and Reinventing After the Crash38:15 The Art of Iconic Construction44:45 Embracing AI in Design50:05 The Legacy of Craftsmanship and Opportunity CONNECT WITH GUESTWalt LandiWebsiteLinkedInInstagramKEY QUOTES FROM EPISODE"I need to be challenged.""I don't give up.""I want the cool ones."
Ted speaks with Jason Herring, founder of Syzygy Global. Jason shares his journey from a young entrepreneur with various ventures to becoming a successful business leader. He discusses the importance of critical thinking, the impact of AI on business, and the cultural insights gained from living abroad. Jason emphasizes the significance of relationships in business, the challenges of competition, and his vision for the future of Syzygy Global. He also touches on the complexities of taking a company public and managing smart people effectively.TOPICS DISCUSSED01:10 Introduction to Jason Herring05:15 The Journey of a Serial Entrepreneur11:30 The Impact of AI on Business16:00 Cultural Insights from Living Abroad19:20 Building Syzygy Global22:25 Insights from Working with Celebrities and CEOs29:20 The Role of Competition in Business38:35 Taking a Company Public41:05 Managing Smart People54:45 Vision for the Future of Syzygy Global CONNECT WITH GUESTJason HerringWebsiteLinkedInInstagramKEY QUOTES FROM EPISODE"If you're chasing dollars, forget it.""You don't have to reinvent anything.""You just need to get the message out."
Ted speaks with James Dodkin, who shares his fascinating journey from growing up in Montana to studying in the UK and building a diverse career across various industries, including beauty, wine, e-cigarettes, and construction. James discusses the cultural differences between the UK and the US, the importance of sensory marketing, and how relationships play a crucial role in business success. He also highlights his current role at Montana Build, where he focuses on creating a sensory experience in luxury home building, emphasizing the distinction between value and price in consumer perception.TOPICS DISCUSSED01:05 Introduction to James Dodkin and His Journey03:30 Cultural Differences: Growing Up in Montana vs. the UK13:00 Education and Early Career: From L'Oreal to the Wine Industry25:50 Transitioning to Management Consultancy and Pet Food Marketing28:30 Getting comfortable with change30:00 Innovations in E-Cigarettes and the Impact on Smoking36:00 Transitioning to New Opportunities in Korea40:45 US based hunting company 42:40 Adapting to Challenges During COVID46:25 Changing jobs as a contractor and consultant47:40 The Unique Approach of Montana Build49:45 Creating Sensory Experiences in Home Building53:40 The Value of Experience and Honesty56:25 Cultural Differences in Success01:06:15 Understanding Price vs. Value01:09:00 The Automatic Nature of Selling Value CONNECT WITH GUESTJames DodkinWebsiteInstagramFacebookKEY QUOTES FROM EPISODE"I learned to get up to speed very quickly.""Value is a perception and price is a number.""I have them rank their spaces."
Ted speaks with Ryan and Nicole Salinas about their journey from California to Park City, Utah, and the challenges and opportunities they face in the garage door industry. They discuss the impact of COVID-19 on their business, the rising costs in the industry, and the importance of building relationships with builders and clients. The couple emphasizes the significance of quality and technology in their products and shares insights on maintaining a work-life balance while pursuing the American dream.TOPICS DISCUSSED01:05 The Move to Park City: A New Beginning08:30 Building a Business in Utah: Challenges and Opportunities09:30 Navigating Price Increases in the Garage Door Industry13:45 The difference between business in California and Utah16:45 Target market18:25 The Landscape of Construction: Builders and Relationships22:50 Embracing Technology and Quality in Garage Doors26:20 The next 5 years27:35 Relationships help you win31:00 Working with great people32:18 The American Dream and Paying it Back CONNECT WITH GUESTRyan & Nicole SalinasWebsiteFacebookLinkedInKEY QUOTES FROM EPISODE"It's been a good move for us.""You just have to go for it.""You can always change course."
Ted speaks with Gonzalo Tellez and Anthony Ortega, founders of Viotell Metal Concepts, about their innovative approach to the roofing industry. They discuss the evolution of roofing from a purely functional aspect to an art form that incorporates design and collaboration with contractors and architects. The importance of a strong work ethic, the advantages of being an immigrant in business, and the significance of creating a legacy for future generations are also highlighted. The conversation emphasizes fostering a culture of innovation and problem-solving within their team, showcasing how they have transformed their business into a specialist provider for high-end clients.TOPICS DISCUSSED01:10 Introductions03:40 Innovating the Roofing Industry07:55 The Art of Roofing11:35 The American Dream14:05 Evolving from Roofers to Specialists19:50 Fostering a Culture of Innovation23:25 The Pivotal Project: A Turning Point25:15 Risk-Taking and Personal Growth27:10 Building a Supportive Team Culture30:00 Exciting New Projects and Challenges32:00 Investing in Advanced Technology35:30 Focusing on Residential Over Commercial37:55 High-End Commercial Projects39:00 The Journey of Persistence42:30 Expanding into New Markets45:50 Trends in the Roofing Industry CONNECT WITH GUESTAnthony Ortega & Gonzalo TellezWebsiteYoutubeInstagramKEY QUOTES FROM EPISODE"Collaboration with contractors is crucial.""Failures can lead to unexpected solutions.""A mindset is lifelong."
Ted speaks with Paul Kropp of Bakes & Kropp. From navigating the depths of a recession to the pinnacles of the luxury cabinetry market, Ted and Paul recount the genesis and evolution of his partnership at Bakes & Kropp. Their story is one of synergy, born from shared ambition and forged through the trials of building a brand. Inspired by European travels and architectural marvels, they strategized their expansion, meticulously ensuring consistent excellence across each showroom. Beyond physical locations, their focus extended to cultivating a confident sales team through rigorous training. Through anecdotes of unique, handcrafted projects, they highlight the cornerstone of their success: enduring client relationships. Confronting the headwinds of European competition, their narrative underscores the constant need for innovation and a clearly articulated value proposition in the ever-evolving landscape of luxury design.TOPICS DISCUSSED01:10 The Birth of Bakes and Kropp: A Partnership Formed02:45 Navigating Business During a Recession06:35 Challenges of Expansion and Consistency09:30 Building a Brand: From Product to Identity10:35 Synergy in Business: The Power of Partnership12:45 Building a Confident Sales Culture and Training New Team Members for Success15:45 Working with High End Clients17:30 Unique Projects and Client Relationships22:15 Marketing and Brand Building in a Competitive Landscape24:45 Innovating and Adapting to Market Changes31:00 Value Proposition Against European Competition CONNECT WITH GUESTBakes & KroppWebsiteLinkedInInstagramKEY QUOTES FROM EPISODE"You learn a lot during tough times.""Good people are key to maintaining consistency.""You have to have that winning attitude."
Ted speaks with Alexander Rokoff of Rokoff Studio who shares his artistic journey, influenced by his family's artistic background and his father's legacy. He discusses his transition from cartooning to fine art, the impact of European art on his perspective, and the challenges he faced pursuing art as a career. Alexander emphasizes the importance of passion in art, the role of travel in shaping his work, and his current ventures in Hawaii, highlighting the significance of reinventing oneself as an artist. and the pride he takes in his work. TOPICS DISCUSSED01:10 Introduction to Alexander Rokoff and His Artistic Journey02:05 The Influence of Family and Early Artistic Development05:05 Transitioning from Cartooning to Fine Art07:25 Finding Success in Jewelry and Art11:00 The Impact of European Art on Alexander's Perspective15:10 Reinventing Oneself as an Artist17:35 Overcoming Adversity: The 2008 Economic Crisis19:20 Rediscovering Passion and Purpose in Art21:30 The Role of Travel and Cultural Exposure in Art26:15 Current Ventures and Future Aspirations in Hawaii27:30 Artistic Influences and Limited Palettes29:00 Life in Hawaii: A New Artistic Journey30:40 The Beauty of the Big Island's Landscapes34:30 Personal Reflections: Art and Family Legacy36:30 Creating Art with Pride and Purpose36:35 Participatory Art: Engaging Clients in the Process47:30 Buying Art: Trusting Your Instincts50:15 Future Aspirations: Large-Scale Projects in Hawaii CONNECT WITH GUESTAlexander RokoffWebsiteFacebookInstagramKEY QUOTES FROM EPISODE"Art is an addiction.""I never left the easel.""What would you do if nobody paid you?"



