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The Knowledge Industry

Author: mark egan

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Online course creators and coaches are in an industry that is booming. It's a multi-billion dollar industry and now anyone can now create online courses and earn a living from it. What can you learn from people who have turned their expertise into income? The Knowledge Industry podcast, hosted by ex-BBC journalist Mark Egan, looks at the story behind online educators who have made this leap. What works with online courses? Can you really create an online lifestyle business around online teaching? How has this entrepreneurship changed people's lives? Tune into the Knowledge Industry for weekly shows about this fast-growing multi-billion dollar industry.
17 Episodes
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Simon Chan is a consistency coach and founder of MLM Nation, a business-training company. He is the author of the new book, The Consistency Pill. What is stopping us achieving our goals? How can we be more consistent? In this episode of The Knowledge Industry, Simon tells Mark Egan about the 7 steps needed to be more consistent.  For shownotes and other episodes go to http://www.markeganvideo.com/podcast To connect with Simon go to  https://mlmnation.com/  
How do you make better presentations? How do you avoid "death by Powerpoint"? Dan Fraser is a presentation expert and author of the new book "Kickass Presentations". In this episode he explains his background in law enforcement and how he started helping people make better presentations. What are the things to avoid and how can you keep your audience engaged?  http://www.markeganvideo.com/podcast  https://kickasspresentationsbook.com/
Lucy Griffiths is the author of "Make Money While You Sleep". As a former journalist, she changed career path to create an online business. She has sold tens of thousands of courses and in this episode of The Knowledge Industry Podcast she tells Mark Egan how she successfully sells her courses and memberships.  To connect with Mark and check out some free training go to http://www.markeganvideo.com  For more of the podcast go to: http://www.markeganvideo.com/podcast To connect with Lucy go to http://www.lucygriffiths.com 
What content works for which audience on which platform? David Bain is a podcast industry veteran with an extensive background in digital marketing training. He currently runs Casting Cred, a modern B2B content marketing agency that specialises in podcasts, YouTube, books and livestream launches. In this episode of The Knowledge Industry, David tells Mark Egan how he approaches creating content people actually want to consume. If you want to use video to build your brand, share your expertise or grow your audience, go to http://www.markeganvideo.com You can find out more about David Bain go to https://castingcred.com/.
With her Instagram Makeover programme, Kat Coroy teaches entrepreneurs, experts and coaches how to be successful on Instagram, with professional, effective visual brand. Kat has had incredible success with her online course and in this episode tells Mark Egan how she did it, and how anyone can build a tribe using Instagram.    Shownotes at http://www.markeganvideo.com/podcast Facebook group: https://www.facebook.com/knowledgeindustry For free training go to http://www.markeganvideo.com To find out more about Kat go to http://www.KatCoroy.com    
Neen James helps leaders to be productive and have focus. In this episode she explains how having your own unique models to explain your ideas, can help you stand out and monetise your knowledge. Shownotes at http://www.markeganvideo.com/podcast Facebook group: https://www.facebook.com/knowledgeindustry For free training go to http://www.markeganvideo.com For Neen go to http://www.neenjames.com 
What holds you back? Why do you fear going on stage or going on camera? Brad Yates is an expert in EFT(Emotional Freedom Technique) or tapping. He uses this method to help people overcome their fears, deal with anxiety and achieve their goals.  Shownotes at http://www.markeganvideo.com/podcast Facebook group: https://www.facebook.com/knowledgeindustry For free training go to http://www.markeganvideo.com To connect with Brad go to http://www.tapwithbrad.com
Rob Cubbon has been successful on Udemy, written multiple books and sold various courses while creating a new life for himself in Thailand. So are you better creating one main course or multiple smaller products on various platforms.  In this episode he tells Mark Egan how he got started, and what he has learned from years of earning a living online.  Shownotes at http://www.markeganvideo.com/podcast Facebook group: https://www.facebook.com/knowledgeindustry For free training go to http://www.markeganvideo.com To connect with Rob go to http://www.robcubbon.com   
The psychology of marketing and online learning are topics Sean D'Souza from Psychotactics.com knows a lot about. He is also author of the book, The Brain Audit. In this podcast he tells Mark Egan why people choose to buy something, how to make online courses more effective and how he has built a lifestyle business around his marketing business.  To learn the communicate your message more effective on video get some free training at  http://www.markeganvideo.com To learn more about Sean go to http://www.psychotactics.com  To get show notes or listen to other podcasts go to http://www.markeganvideo.com/podcast 
How to become an Amazon seller? It's something Adam Hudson has done successfully for years through Reliable Education. He is a serial entrepreneur, creating multiple multi-million dollar businesses. The secret to success? One is spending $100k just producing his free training course. The other, is doing what lots of top speakers told him not to do...... For shownotes to to: https://www.markeganvideo.com/podcast To join the Facebook group go to: https://www.facebook.com/knowledgeindustry To learn more about Adam and Reliable Education go to: https://reliable.education/
Rebecca Ginger is a former TV producer director who founded Table Fables, which teaches children maths online in a fun, engaging way.  Rebecca is dyslexic and by helping her children with their similar challenges, she found more creative ways to teach subjects like maths.  In this episode Rebecca tells Mark Egan how she goes about making maths more fun and how that can be applied to any online courses.  For shownotes to to: https://www.markeganvideo.com/podcast To join the Facebook group go to: https://www.facebook.com/knowledgeindustry To learn more about Rebecca and Table Fables https://www.tablefables.net/    
Ryan Avery was the youngest ever winner of World Championship of Public Speaking. He has travelled the world speaking from stage and showing leaders "how to go from A to THE in their industry". Ryan is also an author and has online courses. In this episode he talks to Mark Egan about the value of effective communication, tips for engaging your audience and how he has made the transition from speaking on stage to speaking on Zoom and online events.  To connect with Mark Egan and access free training go to: http://www.markeganvideo.com Join the Knowledge Industry Facebook Group: https://www.facebook.com/knowledgeindustry To find out more about Ryan Avery visit: https://ryanavery.com/
John DeMato is a brand lifestyle portrait photographer. He works with expert-based business owners to create and emotional connection with their audiences through persuasive visual storytelling. John strategises with his clients to make sure they have a consistent. visual style across platforms. He also has an online course teaching people how to take engaging photographs of themselves. To connect with Mark Egan and access free training go to http://www.markeganvideo.com  To join the Knowledge Industry Facebook group go to https://www.facebook.com/knowledgeindustry To connect with John DeMato  http://www.johndemato.com http://www.twitter.com/dematophoto
If you have an online business, create courses or deliver coaching you might be wondering if it is worth creating a podcast to grow your audience. In this episode David Ralph tells Mark Egan how he left a corporate job to grow his podcast, Join Up Dots, to around half a million listeners a month.  David talks about how to use podcasting effectively, why you need to make business fun and how he's created a lifestyle many would envy. To connect with Mark Egan go to http://www.markeganvideo.com To join the Knowledge Industry Facebook group to to: https://www.facebook.com/groups/1959163237571716/ And to connect with David Ralph    https://podcastersmastery.com/   https://joinupdots.com/   https://www.linkedin.com/in/davidpralph/   https://twitter.com/joinupdotsdaily
Join the Facebook Group: https://www.facebook.com/groups/1959163237571716 In this episode of The Knowledge Industry podcast, my guest is Fabienne Raphael.  Fabienne Raphaël is the creator of the DREAM Method. With her one on one coaching and the Coaching Empire Elite Mastermind, she helps high achievers monetize their knowledge, replace their income, fire their job and become their own boss so they can live their purpose and change lives by building their coaching business.    Her background in radio and television hosting led her to broadcast a top ranked podcast  « Marketing to Crush your Competitors », and to co-create a TV show.   Fabienne has also shared the stage with John Lee Dumas, Chris Brogan and  Sue  Zimmerman, and spoke at the last New Media Europe conference in London.  She has been featured in Forbes, ABC, FOX, CBS, Inc. and Huffington Post and has appeared on over 40 podcasts/summits/mastermind groups, such as Entrepreneur on Fire.   As a former elite athlete and physical therapist, Fabienne brings a high level of energy, radiance, empathy and authenticity to lead her clients to a thriving business that meets their expectation.  She was also an athletes' mentor with the Canadian delegation at the 2019 Pan-American Games in Lima, Peru.   Fabienne strongly believes that everyone has the power to take control of their own destiny and is dedicated in changing the wealth code for future generations. Connect with Fabienne at: https://www.fabienneraphael.com/ To connect with me go to http://www.markeganvideo.com 
Imagining reaching a point where you're tired of commuting, working long hours and seeing no future in what you're pursuing. For Alessia Lugoboni and Iacopo Di  Luigi this sparked a journey which has allowed them to totally change their lifestyle and move to Florence from London. With Tiny Dancer Tips, they built an audience on Youtube before turning that into a business.  In this podcast they share: How they learned what their audience wanted How they approach their online business Why online courses have completely transformed their lifestyle If you enjoy this podcast please leave a review.  You can also join the "Knowledge Industry" group on Facebook and contact Mark by going to http://www.markeganvideo.com http://www.lazydancertips.com is where you can find out about Alessia and Iacopo...and learn to dance!
Online courses are now a multi-billion dollar industry. Chris Farrell left a successful career as a radio presenter to make a living online. Within months he had had his first million Dollar day. In this episode of The Knowledge Industry, he tells Mark Egan how he did it.  * How he created courses without being the leading "expert" * Why mindset is more important than tech * Why everyone can turn their experiences and expertise into an online education business If you enjoy this podcast please leave a review.  To connect or ask questions join the Knowledge Industry Facebook group or visit: http://www.markeganvideo.com  To get Chris' ebook go to https://www.projectreinventyourself.com/mark
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