DiscoverThe $100k Healer: marketing and mindset for entrepreneurs building a wellness based coaching business
The $100k Healer: marketing and mindset for entrepreneurs building a wellness based coaching business
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The $100k Healer: marketing and mindset for entrepreneurs building a wellness based coaching business

Author: Chelsea Turgeon

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Description

You want to sign paying clients without feeling like an icky salesperson.
The secret? Build an offer hat makes selling feel like service.

This podcast is for clinicians ready to ditch the broken medical system and finally get paid for the work you're meant to do.

My goal?
To help you find the most profitable way to share your gifts + heal others + heal yourself.

Hosted by a former clinician turned $100K coach, this show is your roadmap to becoming the source of your own income so you can create impact through alignment NOT self-abandonment.

🎙️ New episodes drop every Monday and Thursday. Expect a mix of bite-sized solo teachings, identity based activations and occasional interviews with clinicians who have made their first $100k coaching.

100khealer.substack.com
337 Episodes
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You know that feeling of wanting to bang your head against a wall because you KNOW you can help someone- but they just aren’t getting it.If you’re a coach, wellness professional, you’ve probably had discovery calls where everything they are saying you are like- yes I can help you with that. But then at the end of the call, it sizzles out. They say “I need to think about it”… or disappears completely. In this episode, I break down a moment early in my business when I heard “no” eight times in a row and realized it wasn’t because people hated me. It came down to some simple communication gaps in my messaging.You’ll discover:The 4 messaging mistakes that confuse people out of becoming your client.Why I completely disagree with the guru advice of “speak to their pain points”.The messaging shifts that make your offer feel like the obvious next step for the right peoplePress play to learn the four messaging mistakes that cost me clients—and how fixing them can make your offer finally click for the people you’re meant to help. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit 100khealer.substack.com/subscribe
Move Like a Leader Day 3

Move Like a Leader Day 3

2026-02-2801:02:04

This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit 100khealer.substack.com/subscribe
This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit 100khealer.substack.com/subscribe
This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit 100khealer.substack.com/subscribe
 In today's mantra, I'm going to remind you that you are right where you're supposed to be. So anytime you feel rushed, anytime you feel behind, anytime you feel like you need to catch up listen to this mantra. This episode will help you relax, enjoy the ride, and romanticize this beautiful journey of entrepreneurship. Feb 25-27 we've got a free 3 day workshop to help you move like a leader. Save your spot below. https://spiritually-ambitious.kit.com/move This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit 100khealer.substack.com/subscribe
What if those “self sabotaging” behaviors you are trying to break, are coming from a part of you the is desperately seeking safety. If you keep procrastinating, strategy hopping, overcomplicating, or pulling back right when things start working, it’s easy to default to self judgement. But calling these actions “self sabotage” just further perpetuates the war with ourself. You are not an evil saboteur of your own success. You are a human seeking safety.In this episode, I unpack the process of translating all the internal healing work you’ve been doing into real behavioral change that moves you forward.You’ll discover: The 4 step rewiring process to break free of these “self sabotage” patterns.When to do the “practical work” and when to do the “deeper inner work”. How to identify the one action you need to focus on to shake off the stuck-ness.Press play to stop fighting yourself — and start building momentum from a place of safety and alignment! Join the FREE 3 Day Workshop to Move Like a Leader.Stop hesitating. Stop shrinking. Start turning your ideas into action. https://spiritually-ambitious.kit.com/move This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit 100khealer.substack.com/subscribe
There's a kind of power that cannot be taken from you. A power you can access right now, in this very moment. Even when you feel helpless. Even when everything is out of your control. This power remains. This audio will activate your anti-fragile power, and turn you into a force to be reckoned with. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit 100khealer.substack.com/subscribe
I know you SAY you want to grow, but…. are you sure you really want that? Have you ever considered that the reason your coaching business isn’t growing… is because you don’t want it to grow.Hear me out. You say you want more clients. More income. More impact.But you’re delaying launching. Overcomplicating your marketing. Tweaking your niche again.If working on your coaching business feels like driving to drive a car with the e-brake on, this episode is for you. Because sometimes, the problem isn’t your strategy. It’s an internal resistance.You’ll discover:The shift I made so the process of signing clients felt straightforward instead of emotionally exhausting.Why you feel like “nothings working” despite all your effort 5 subtle behaviors that reveal you’re unconsciously sabotaging your own growthPress play now if you want to get brutally honest with yourself. (I promise it's worth it!)Build the offer that makes selling feel like service enroll now in CY6FO This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit 100khealer.substack.com/subscribe
 If you've been losing a lot of your precious time and attention to social media, doom scrolling, this episode is going to help you reclaim your focus and take your time and attention back.Be sure to check out the substack article for all my best practices/ resources for beating the brain rot. If you want 2026 to be the year you make your first $100k in coaching, then Create Your Six Figure Offer is the space for you. Click here to enroll now. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit 100khealer.substack.com/subscribe
Does it seem like nobody wants to pay you for your work?You’ve got people joining your free workshops, watching your content, maybe even hopping on calls—but when it comes time to invest, they ghost or say “I need to think about it.”What’s going on here?The problem isn’t your work itself. The problem is your offer. In this episode, you’ll learn a 3-part equation that transforms your work into an offer that’s valuable AFYou’ll discover:The exact changes my client made to go from getting ghosted to signing her first paying client this year (and how you can apply them too).Why your people aren’t buying—and how simply connecting the right dots can completely shift that.How to design an offer people are excited to pay for—without lowering your price or starting from scratch.Press play now to start signing paid clients. [Build the offer that makes selling feel like service enroll now in CY6FOLearn about the Feb enrollment specials Here. Last day to take advantage of specials is Feb 8th! This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit 100khealer.substack.com/subscribe
Are you giving up too soon? Throwing in the towel because it feels hard, awkward, or slow?If you're someone who usually excels quickly, it can feel deeply uncomfortable when you're not instantly good at something new. Most entrepreneurs mistake that early awkwardness for failure and instead of pushing through the discomfort, they give up too soon. But what if sucking is actually the first step toward real growth?In this Mantra Monday activation, I’ll help youStop spiraling and just start doing the thing.Stay in the game long enough to actually get good.Keep showing up even when you feel embarrassed, slow, or unsure.Press play now to rewire yourself for greatness! If you enjoyed this mantra, be sure to share it with a friend so you an BOTH start your week from a place of power. If you want 2026 to be the year you make your first $100k in coaching, then Create Your Six Figure Offer is the space for you. Click here to enroll now. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit 100khealer.substack.com/subscribe
Does marketing and sales currently feel like this necessary evil in your coaching business? Something that you have to do, but makes you so uncomfortable that you low key avoid it, or sabotage it? Ok hear me out… what if you could actually enjoy the process of marketing and selling your work? And if that’s too much of a stretch- what if your dreaded it significantly less. One of the main reasons clinicians struggle with selling their program is because they lack conviction in their work. If you’ve ever questioned your prices, downplayed your offer, or felt guilty after someone paid you, this episode will show you exactly what your offer is missing and how to build cure for cancer level conviction. You’ll learn: Why “cure for cancer” level conviction isThe difference between selling a method or a result- and why selling the wrong one is costing you $1000s. 1 simple test you can try immediately to determine if your program result is compelling enough. How to build cure for level conviction without overpromising or giving off fraud vibes. Listen in, and see how to become wildly confident in your work. [ACCESS THE REPLAY]: Own Your Results Build conviction in your work so you can sell like someone who changes lives. Save your seat >> https://spiritually-ambitious.kit.com/resultsBuild the offer that makes selling feel like service enroll now in CY6FO This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit 100khealer.substack.com/subscribe
Join me LIVE for a FREE training on Jan 28. Own. Your. Results.Build conviction in your work so you can sell like someone who changes lives. Save your spot here Are you watching your life pass by from the sidelines—waiting for the courage to begin? You keep waiting for the right moment—when you’ll feel ready, confident, fearless.But the moment never comes. Instead, you watch others show up, speak up, and take the opportunities you secretly want. You scroll past the post you were meant to publish. You rehearse the message you never send. Every day you stay on the sidelines, your vision gets blurrier, your courage quieter, and your doubt louder. And now you’re waking up to the painful truth that fear is costing you the life you’re meant to live.This episode will help youBuild the courage to take the first step, even when your hands are shaking.Finally show up for the vision you can’t stop thinking about.Stop being the one who watches from the sidelines and become the one who steps in to the arena.Press play now to learn how to feel the fear and move forward anyways. And if you found this helpful, be sure to share it with a friend! This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit 100khealer.substack.com/subscribe
What if you could sell your coaching with zero guilt — because you know it gets your clients results?You feel a deep conviction that everyone who signs up to work with you walks away better off — and you’re proud of what you’ve created.If you’ve ever felt hesitant to claim results or afraid of overpromising, it’s not a confidence issue — it’s a program design issue. In this episode, we dive into how to build a results-driven offer that’s so aligned, selling it becomes an act of service.You’ll learn:Why the most qualified coaches (yes, YOU) are often the most underpaidHow to claim results and make integrity-based guarantees — even when you can't control the outcomeHow to shape a results-driven coaching program through iteration, feedback, and intentional designIf you want to build a program you’re proud of — one that gets results and sells itself because it actually works — this episode is for you. [FREE TRAINING]: Own Your Results Jan 28th at 8pm ET. Build conviction in your work so you can sell like someone who changes lives. Save your seat >> https://spiritually-ambitious.kit.com/resultsBuild the offer that makes selling feel like service enroll now in CY6FODownload your $0 to $100k business plan for coaches This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit 100khealer.substack.com/subscribe
Join me LIVE for a FREE training on Jan 28. Own. Your. Results. Build conviction in your work so you can sell like someone who changes lives.Are you still waiting to feel “ready” before you put yourself out there? Do you keep indulging spirals of self doubt that wonder“who am I to do this?”am I really good enough?This isn’t “imposter syndrome”. Its just what it feels like to be in the presence of your own greatness. This mantra Monday is a wake-up call for clinicians and healers who keep putting off their dreams because of self-doubt, perfectionism, or the need for “one more” certification. If you’re caught in a spiral of second-guessing and wondering if you’re enough—you’re not alone, but it’s time to shift.You’ll be reminded that:* Your people don’t need you to have all the answers. They need you to be willing to lead them through the questions.* B minus work that is PUBLISHED changes more lives than A+ drafts on the computer.* Everyone is waiting for you to say YES to your purpose.Hit play now to listen to today’s inner leadership activation.And if you found this helpful, be sure to share it with a friend! This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit 100khealer.substack.com/subscribe
You’ve changed your content, rewritten your sales page, tweaked your messaging, but clients still aren’t knocking down your door. Rude.So is it your marketing… or is it your offer?Before you keep driving yourself crazy trying to figure it out …let’s take an objective look at what you are selling. In this episode, I share my 4-part rubric that reveals exactly why your coaching offer isn’t selling—and how to fix it without starting from scratch.You’ll learn:What’s actually wrong: your marketing or your offerThe 4 essential elements every profitable offer must have.How to tell which ones you are nailing and which ones you need to work on.Run your offer through this game-changing rubric and finally uncover why people aren’t buying.Build the offer that makes selling feel like service enroll now in CY6FODownload your $0 to $100k business plan for coaches This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit 100khealer.substack.com/subscribe
Feeling afraid to put yourself out there? Worried about failing, being judged, or getting it wrong in your coaching business?If the voices of fear seem loud or paralyzing, this activation will remind you of the truth: you’re not fragile. Like not even a little bit.You’ll be reminded that:* You are not made of sugar candy- you’ve overcome so much already.* You are bigger and stronger than any fear standing in your way* You can handle the emotional outcome of any setback, failure or rejection.Start your week with this inner leadership activation and remember: whatever you’re facing, you can handle it.It’s a new style of episode called[Mantra Monday’s] short sermon style activations to remind you of your power.Listen on repeat. Share it with your friends. Create Your Six Figure Offer is open for enrollment (prices increase Jan 18): Learn more This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit 100khealer.substack.com/subscribe
Still stuck in the “expensive hobby” phase? Wondering why your coaching business isn’t bringing in consistent income—despite all your effort?If you're a clinician ready to make REAL money in your coaching business, this episode breaks down the one thing standing in your way: your offer.I reveal why your offer—not your content, pricing, or visibility—is the real constraint between you and a fully booked coaching business.You’ll learn:The 4 elements that make up a six-figure offer (most clinicians miss at least 2 of these)5 signs your current offer is holding your business backWhy posting more isn’t resulting in more clients- and what to focus on instead.Listen now and learn how to craft the offer that makes your coaching business take off.If you want help clarifying your offer- so it actually sells, book your Offer Audit.A free 30 min call where I will personally look at your offer.If you want my support in building and launching your offer, Create Your Six Figure Offer is the space for you. Learn more This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit 100khealer.substack.com/subscribe
There is no point in setting goals from a place of “I need to prove myself”. You don’t need to set goals to fix yourself. You don’t need to set goals to earn your place in the worldYou don’t need to set goals to show people you are worthy. You are already enough.We have to start the year from a context of enoughness. Otherwise we will repeat the same patternsand recreate conditions of burnout. Today’s episode is here to bring you back into your enoughness. It’s going to rewire you into believing that you are already enough.It’s a new style of episode called [Mantra Monday’s] short sermon style activations to remind you of your power.Listen on repeat. Share it with your friends. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit 100khealer.substack.com/subscribe
2025 was my 4th year in a row making $100K+ in my coaching business. So since I've figured out how to do it year after year- I decided to break down exactly what it is that led to this success. I mapped out the exact plan that took me from $0 to six figures. Today I’m giving you access to the exclusive 2026 business plan I’m using to take my clients to their first $100k. In the episode you'll leanr...→ How to launch your offer and enroll your first 3 paying clients in the first 90 days.→ The simplest business model to scale to six-figures (while working a full time job).→ The exact social media posting schedule to build visibility without spending all your time online. And if you want access to the companion video + PDF- you can download it for free HERE. Access it here This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit 100khealer.substack.com/subscribe
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