Perfume Room

Perfumes sold in Ace Hardware AND LuckyScent?? Get you a perfumer who can do both.That's George Tedder: an IFF perfumer who specializes in home care. If you've ever wondered who's really scenting your toilet bowl cleaner (and how!), this one's for you.MY SOTD: ERIS Parfums Mother's Milk (code: PERFUMEROOM for 10% off)FRAGS MENTIONED:Hermès Terre d’Hermès, Downy Calm, Downy Unstoppables Unlimited Collection, Buff City Soap Scent Boosters, BBW Fragrance Boosters, Downy Blends Toasted Vanilla, Baccarat Rouge 540, Carolina Hererra Good Girl, Paco Rabanne Invictus, BBW Sun-drenched Linen, Clean House Vibes, IFF Sinfonide, Viktor & Rolf Spicebomb, A&F Fierce, Atelier Cologne Orange Sanguine, Dior Eau Sauvage, Diptyque: Oud Palao, Feu de Bois, Choisya, Narguilé; Dior Homme, Hermès Terre d’Hermès

Comedian, writer, and Accidental PerfumeTok King™ Brian Park is in the Perfume Room today! You likely know him from his viral TikTok series where he satirizes 'taste bros' who use consumerism in lieu of developing a personality. Vids of his like 'POV: you're on a date with a guy who has Aesop soap in his bathroom' have garnered millions of views and have platformed him to an entirely unexpected corner of the Internet - PerfumeTok. Today we chat about the persona, who inspired it, what he's actually wearing off screen, and the woes and joys that come with the territory of being deeply entrenched in an Internet niche.FOLLOW BRIAN: @itsbrianpark @middlebrowpodSOTD: Commes des Garcons Sticky CakeSMELL CLUB: ylan.eventbrite.comBOOK A PRIVATE STYLING SESSION WITH ME @ STELE: stele.nyc/emma (MARCH 22 OR 27!)*********Thank you to our sponsor: Commodity!SHOP THE ARCHIVES!https://commodityfragrances.com/products/archive-collection-discovery-kit15% OFF: code PERFUMEROOM15 now-March 17(valid for all orders $35+)*********FRAGS MENTIONED: CdG Sticky Cake, Diesel Plus Plus Feminine, Astrophil Paris Cheri, Universal Flowering: Poems One Through Twelve, Saffron Flour; Arquiste Almond Suede, Marissa Zappas Pink Bedroom, Perfumer H Ink, CdG Blackpepper, Bleu de Chanel, YSL Babycat, Le Labo: Another 13, The Matcha 26; Toskovat Inexcusable Evil, Le Labo Gaiac 10, Escentric Molecules: M01, M01 + Iris, M01 + Champaca; Le Père par Blaise Mautin, Creed Aventus Absolu, Penhaligon's Halfeti, Nasomatto Black Afgano

[PERFUME ROOM - RE-SPRITZ - original air date 5/14/24] Today’s episode is a masterclass! Fragrance legend, author, historian, taxonomist and Perfume Room fan-favorite Michael Edwards is back (!!), this time to chat about his newest book, “American Legends: The Evolution of American Fragrances.”What makes a perfume *American* in style and who are the quintessential American perfumes? What makes them legendary? What did they inspire? What does the future of perfumery look like? All that & more in this week's ep!SOTD: Quartana Beaut'AirFRAGS MENTIONED:Dior: Diorella, Eau Sauvage; Halston, Jovan Musk, CK One, Antonia’s Flowers, Elizabeth Taylor Passion, Revlon: Charlie, That Man; Estee Lauder Estee, Beautiful; Hermes Caleche, Rochas Madame Rochas, Dior Dioressence, Rochas Femme, Dior Diorella, Ralph Lauren Lauren, Guy Laroche Fidji, Norell, CK Obsession, Estee Lauder Youth Dew, Dior Poison, YSL Opium, Tuvache Jungle Gardenia, Coty Vanilla Fields, Jovan Musk, Youth Dew, Norell, Estee, Annick Goutal, L’Artisan Parfumeur, Beautiful, Diorella, Evyan White Shoulders, Robert Piguet Fracas, 4711, Roger & Gallet Jean Marie Farina Eau de Cologne, Guerlain Eau de Cologne Imperiale, Dior Eau Sauvage, Jo Malone Lime Basil & Mandarin, Elizabeth Arden Blue Grass, Old Spice, White Shoulders, Youth Dew, Carven (mistifier), Brut, Rochas Moustache, Caron Pour un Homme,  Aramis, Estee, Norell, Jovan Musk, Charlie, Halston, Giorgio, Beautiful, Passion, Ck One, Chanel No. 5, Le Labo Santal 33, Baccarat Rouge 540, CK EternityLISTEN TO MICHAEL’S FIRST EPISODE (ep. 76)ORDER AMERICAN LEGENDS: https://www.fragrancesoftheworld.com/AmericanLegends*****Thank you to our sponsor: Commodity!SHOP THE ARCHIVES!https://commodityfragrances.com/products/archive-collection-discovery-kit15% OFF: code PERFUMEROOM15 now-March 17(valid for all orders $35+)

Audrey Robinovitz is a fragrance writer, critic, Diptyque shop girl, and honestly, a perfume obsessive who matches my freak.Today we chat about everything from the difference between Olivier Pescheux's Diptyque and Olivia Giacobetti's, to the role scent plays in various religions, to our collective breaking point with fantasy accords (and so much more)! ENJOY.FOLLOW AUDREY: @foldyrhandsSUBSTACK: eatyourlipstick.substack.comFRAGS MENTIONED:Maison Margiela Lipstick On, Guerlain Insolence, L’Artisan Passage D’Enfer, Rundholz Feb 14 1912, Parfum Prissana Ma Nishtana, Dior Poison, Le Labo Santal 33, Glossier You, Diptyque Fleur de Peau, Essential Faith, Nemat Amber, Guerlain L’Heure Bleue, Mugler Angel, Diptyque: Orpheon EDP, Benjoin Boheme, Fleur de Peau, Vetyverio, Tempo, Philosykos; Frederic Malle En Passant, L’Artisan: Tea for Two, Premier Figuier; Dior Diorissimo, PHLUR Father Figure, Clue Perfumery Dandelion Butter, D.S. & Durga Debaser, Diptyque: Orpheon EDT, Kyoto, Philosykos EDT, Volutes, Chergui, L’Eau Trois; Clue Perfumery With a Candlestick, Comme des Garcons 2011, Penhaligon’s Endymion, Le Labo Santal 33, Jorum Studio: Firewater, Pony Boy, Gorseland; IUNX Talc******Thank you to our sponsor: Commodity!SHOP THE ARCHIVES!https://commodityfragrances.com/products/archive-collection-discovery-kit15% OFF: code PERFUMEROOM15 now-March 17(valid for all orders $35+)

Launched in 2024, BRUME ORPIN is a niche fragrance brand putting sustainability at the forefront of EVERYTHING they create. Every aspect of the perfume, from the outermost packaging down the juice has been painstakingly designed to be biodegradable—to the point that the BRUME ORPIN has restricted its palette to just 50 materials. Yes, only 50.It's a perfect example of of creativity born from boundary. Today, Founder Tiphaine Cogez-Cousseau shares that story.FRAGS MENTIONED:BRUME ORPIN: Odenui Extrait, Odenui, Oratoa, Dara, Theor, Leau; Balmain Ambre Gris, Guerlain Jardins de Bagatelle; BRUME ORPIN Odosman, Villa Odosman, Oratoa ******Thank you to our sponsor: Commodity!SHOP THE ARCHIVES!https://commodityfragrances.com/products/archive-collection-discovery-kit15% OFF: code PERFUMEROOM15 now-March 17 (valid for all orders $35+)

HAPPY 200 TO US! Almost one whole year later, enjoy this truncated live recording of the magic that is: SMELLS LIKE LOVE ~ the only dating show where the nose does the picking!With special presentation by dsm-firmenich's Justin Welch. APPLY TO BE A DATER &/OR GET SMELLS LIKE LOVE TIX HERE: linktr.ee/emmavern& use code 'perfume' for $20 tickets!!! V-DAY 9:30P @ CAVEAT - SEE U THERE!

MY TOP 20 FAVE LAUNCHES/DISCOVERIES OF 2025!!! with highly requested/repeat award show co-host: my mom, Karen! (Most of these shouldn't surprise you because I have been talking about them all year.)FOR TIX TO SMELLS LIKE LOVE/TO APPLY TO BE A DATER: linktr.ee/emmavernFRAGS MENTIONED:Courreges Hyper Musc, EM Molecule 01 + Iris, Nobile 1942 Il Colore del Vento, Roja Isola Blu, Ex Nihilo Spiky Muse, Lancôme La Vie Est Belle L’Elixir, La Vie Est Belle; Giardini di Toscano Celeste, Hilde Soliani Fraaagola Saalaaata, Meo Fusciuni Viole Nere, Ibrahim Fuhaid Orrisilla, Cartier La Panthere (Les Gouttes de Parfum), Param Sara The Mandala, Anti: Rosa Antiqua, Duke’s Carpet;Thom Browne Vetyver & Brut, Vyrao Georgette, Voyager Flashbulb, Villa Erbatium Mossy Glen, Harlem Candle Co. Eartha, Le Pere, Fzotic Deixis, Spoturno 1921(NOTE - there were many other frags I loved that for interest of time and/or sourcing issues, didn't make this episode! As in years prior, if could do a top 50, I absolutely would!)

In 2018, Sy Truong began studying (and teaching himself) perfumery. Six years later, he's the recipient of an Art & Olfaction Award, the founder and perfumer behind the internationally-celebrated brand Sylhouette Parfums, the perfumer of record for TOOUCH perfumes, and is shaping the emerging landscape of Vietnamese niche perfumery.Today, we chat about the perfume book that changed his entire life, his quest to embody his art, his self-image and how it shapes his style and aesthetic, and Sy shares the driving force behind all he does (in my words, not his) that we could all do a bit more of in 2026: ~LET UR HATERS BE UR MOTIVATORS!~linktr.ee/emmavernGET SMELLS LIKE LOVE TIX!SINGLE NEW YORKERS CLICK HERE!JAN SMELL CLUB TIX: coming v soon!!FRAGS MENTIONED:Amouage Jubilation 40 (SOTD), Stora Skuggan Azalai, Sylhouette: Poème Noire, Molotov Cocktail; Mugler Alien, Coco Chanel, Toouch: Smoky Graze, Heritage Nuzzle; Serge Lutens Santal Majuscule, ONE DAY

MARLOU perfumes smell like LIFE—aromas of existence shared across human, fauna, and flora. They’re Dirty. They’re Clean. They’re tender. They’re coarse. And it’s this very proximity to reality that draws its critics and fans alike. Founder Briac Frocrain welcomes all reactions and through his perfumes, invites and challenges us to reflect—what do we [humans] smell like? Is that dirty? Is ‘dirty’ bad? What is the function of perfume? What do we consider beautiful? And WHY. WHY. WHY.SOTD: El Morocco Highball for Lucius B.FRAGS MENTIONED:Marlou: Carnicure, Ambilux, Heliodose, Doliphor, PoudrextaseSAVE 10% on Marlou purchases on luckyscent.com with code: 'perfumeroom'FOR PERFUME ROOM DISCOUNTS, UPCOMING EVENTS, AND OTHER FUN HAPPENINGS: https://linktr.ee/emmavern

36 PIPIN' HOT TAKES FROM 36 PEOPLE. RECORDED @ STÉLE in NOLITA.Featuring:• CHRISTINA LOFF • ISABEL FINSTON • LOLA GUSMAN • JUSTINA SPARLING • KATE KHARASOZHENKO • MICHAEL NORDSTRAND • ARABELLE SICARDI • EMILY JENSEN • BILLIE MCGHEE • MICHELLE DELORENZO • ALISON RINI • LAURA HOPKINS • LIZ DYER • LIZ GERSHMAN • AMY SEIDEL • NOAH VIRGILE • EMILY BRUNSTEN • J.K. ROBBINS • JOEY ROSIN • BENJAMIN ESPOSITO • RYAN CAPOGRECO • CHRIS UNDI • JUSTIN CHARLES • ARIELLE SHOSHANA • AMANDA EISENBERG • CAIT GIUSTRA • DAISY BOW • MARGAUX LE PAIH GUERIN • SOPHIA COSTABAL • MICHAEL RYAN KARPINSKI• TEDDY HAUGEN • UGO CHARRON • AMEERAH MUKAYED • SUSANA MATALLANA • ANECHKAFRAGRANCES • MELISSA GANDARINHO • ♥ closing remarks from Jake Levy ♥(format inspo ~ Las Culturistas I Don't Think So Honey! <3)

A look back on 2025 and a look ahead at 2026.Which of my 2025 predictions came true ;) ;) ;) and what's coming in the new year? My thoughts with RECEIPTS, PROOF, TIMELINE, SCREENSHOTS [notes, accords, categories, concepts.]FRAGS MENTIONED:Param Sara The Mandala, Biche, Artemis, lil luv dog, Beastie, Welltayl, Odette Parfums Pas de Chat, Redoux Silver Lining, Nostos Calico, Demeter Kitten Fur, Papillon Bengale Rouge, D'Annam Mooncake, The Maker Dream, DedCool Mochi Milk, Clue Dandelion Butter, The Nue Co. First Milk, Melanie Martinez Portals Womb, Villa Erbatium Bambini Soap, Shalimar L’Essence, Coty Ambre Antique, Spoturno 1921, Chanel: No. 5, No 5 L'Eau, No. 5 Eau Premiere; Jouissance Le Bague D’O, Arquiste, Jorum Studios, Strangers ParfumerieBOOK A SCENT STYLING SESSION AT STELE! stele.nyc/emmaJoin the IG Live Holiday Pack smell-along this Friday Dec 19, at 4p EST on IG (@perfumeroompod) or Substack (perfumeroom.substack.com)

Spoturno is an haute perfume house bridging and blurring the lines between legacy and modernity. And it makes sense. Founder Véronique Spoturno is the great-granddaughter of François Spoturno (dit Coty), who's widely credited as ‘the father of modern perfumery.’ Véronique drops by the Perfume Room to talk family legacy, the vision behind the brand, and the debut collection created with Christopher Sheldrake (who is the sole perfumer for the entire brand).RSVP TO HOT TAKES LIVE: (pw: hotmic)https://stele.nyc/pages/12-5-hot-takes-live-with-emma-vernon-of-perfume-room-at-steleFRAGS MENTIONED:Escentric Molecules M01+ Cistus (SOTD), Spoturno Barbicaja, 1921, Barbicaja, Alphée, L’Âme du Phénix

Christopher Sheldrake is the nose behind numerous fragrances other perfumers only wish they had created: Feminité du Bois, Ambre Sultan, Chergui, etc. His style is at once deeply technical, classical, and avant-garde. Today, we chat about his prolific career, the creations he considers part of his personal canon, his unfiltered thoughts on the current state of niche, and Christopher shares the never-before-heard stories behind some of his greatest works.RSVP TO HOT TAKES LIVE: (pw: hotmic)https://stele.nyc/pages/12-5-hot-takes-live-with-emma-vernon-of-perfume-room-at-steleFRAGS MENTIONED:Spoturno 1921 (SOTD), Shalimar L’Essence (SOTD), Molton Brown Milk Musk, Frederic Malle Musc Ravageur, Serge Lutens: Santal Majuscule, Féminité du Bois, Rahät Loukoum, L'Orpheline, L'Innommable, Serge Noir, Chanel No. 5, Spoturno: 1921, Barbicaja, Alphée, L'Âme du Phénix; Giardini di Toscano Bianco Latte, Serge Lutens: Un Bois Vanille, YSL Opium, Dior Poison, Pour un homme de Caron, Serge Lutens: L’Orpheline, Féminité du Bois, Ambre Sultan, Chergui; Spoturno Barbicaja; Serge Lutens: Santal de Mysore, Santal Blanc; Le Labo Santal 33; Serge Lutens: Fumerie Turque, A la Nuit, Cuir Mauresque

Cammy (of @cammyreviews) is a PerfumeTok darling with impeccable taste and niche recommendations to scratch your every fragrant itch.  But her curation doesn't stop there. She’s as devoted to perfume as she is to gummy candy — equally discerning in both. So today, naturally, we smell perfume and eat candy!!WATCH FULL VID EP THIS FRIDAY ON SUBSTACK!FRAGS MENTIONED:Astier de Villattes Ambre Liquide (SOTD), Serge Lutens Ambre Sultan, Tom ford Amber Absolute, Guerlain Shalimar, Regime des Fleurs Glass Blooms, D.S. & Durga IDK What, Hermes Terre D’Hermes, Mugler Angel, Ormonde Jayne Evernia, Serge Lutens Santal Majuscule, Le Labo Bergamote 22, Frederic Malle Musc Ravageur, Le Labo Labdanum 18, Boyd’s of Texas High Desert, Clue Perfumery Warm Bulb, Kierin Nitro Noir, Miller Harris L’Air de Rien, Liquides Imaginaires Blanche Bete,  Commodity Orris, Justin Beiber Someday, Glossier You, Fragonard Rose Lavande, Parfums de Marly Delina, Sol de Janeiro, Tale Fleurt, La Perla Once Upon A GardenCANDY MENTIONED:Jolly Rancher Gummies, Haribo Gold Bears, fruit slices, Jarritos Sour Gummies, Lifesavers Gummies Exotics

Amélie Huynh does it all: she’s a jewelry designer, art collector, historian, mother, and the visionary who revived the 200-year-old fragrance brand, D’ORSAY. Guided by a mission to honor its romantic and scandal-tinged legacy through a modern lens, Amélie’s era of D’ORSAY balances its storied past with modern perfumery. Today, we discuss why she chose to revive the brand, its evolution, her jewelry line Statement Paris, her family’s restored chateau, and you might even hear a brainstorm for the next eau de parfum, D’ORSAY E.V. 😏FRAGS MENTIONED:Meo Fusciuni Viole Nere, D’ORSAY: Nous Sommes Amants MD, Flower Lust Extrait, Sur Tes Lèvres EQ, A Coeur Perdu LB, Tilleul, Vouloir Etres Ailleurs CG, Dandy or Not GA, La Dandy; Chanel No. 19, D'ORSAY: Le Dandy Pour Homme, Holy Berry, Tonka Hysteria, Celine perfumes, D'ORSAY 21:30 Sous les Draps

Manuel Mathieu is a Haitian multidisciplinary artist known worldwide for his emotionally-charged, indefinite-form paintings, drawings, ceramics, and installations. His work is held in major collections, and just last year, he was named a Companion of the Ordre des Arts et des Lettres du Québec.Three years ago, during a residency in Paris, Mathieu turned to a new medium: scent. What began as curiosity has grown into an eponymous fragrance line (Manuel Mathieu Parfums), which Manuel created alongside IFF VP perfumer Juliette Karagueuzoglou. Like his art, Manuel's perfumes evoke the intricate, layered depths of human existence.10% OFF ⁠manuelmathieuparfums.com⁠: code: perfumeroom10FRAGS MENTIONED:Maison Mataha Printemps Blanc, YSL Black Opium, Tocca Stella, Britney Spears Curious, Hanae Mori, Nonfiction Odorama Manuel Mathieu Parfums Dsire, Eccco, Île Noire; Chanel No. 5 MANUEL'S EXHIBIT AT THE PHI

Wait wait, Gap Dream was inspired by what? The initial concept for the collection began as... soaps? All this, and so many more amazing insider stories on the making of THE ICONIC 90s GAP SCENTS (Dream, Heaven, Om & Grass), with the visionary behind it all: Creative Exec and Entrepreneur, Gary McNatton! FRAGS MENTIONED:Diptyque Lazulio (SOTD), Jorum Studio Pony Boy, Diptyque Corail Oscuro, Chris Collins African Rooibos, Heath London, Creed Aventus, CdG 2 Man, Gap Dream, The Body Shop Rain, Van Cleef First, Molton Brown, Antonia’s Flowers, Giorgio, Dior Poison, YSL Opium, Gap: Om, Dream; Antonia’s Flowers, Hudson Grace OriginalSMELL CLUB: spookysmellclub.eventbrite.com

Born with a rare hereditary condition called hyperosmia, Joy Milne possesses a superhuman sense of smell—one so acute it led her to make a groundbreaking medical discovery: Parkinson's Disease has a smell. How did she do it? What might it mean for the future of diagnostic testing? And what other diseases and human conditions have scents?(SPOILER ALERT: romantic compatibility is one of them!)FOLLOW: @perfumeroompod | perfumeroom.substack.comSOTD: Maison D'Etto Noisette

Olivier Cresp, DSM-Firmenich Master Perfumer, Founder of Akro by Oliver Cresp, and literal inventor of the gourmand (!) is BACK in the Perfume Room! (AN HONOR!) Today, he reflects on his oeuvre including his signature, palette, and unique approach to perfumery. We discuss how new advances in technology will impact past and future creations, AI and its role in perfumery, how his creative approach differs for his own brand versus client work, and of course we discuss the newest Akro launch: Crush!WATCH THE FULL EPISODE ON ⁠SUBSTACK⁠ THIS FRIDAY!FRAG MENTIONED:Akro Haze, D&G Light Blue, Akro Crush (SOTD), Light Blue (2025), Akro Rise, Mugler Angel, Akro: Smile, Glow, BakeTRY CRUSH! (10% LuckyScent orders $40+ w/ code perfumeroom10)

AI content creators, my perfume collection (!), and the bottles I am eyeing right now all ahead in today's quick solo catch-up! SOTD: Commodity Milk Orchid :) FRAGS MENTIONED:Commodity Milk Orchid, Le Labo Santal 33, Diptyque Orpheon, Le Labo Gaiac 10, Byredo  Mojave Ghost, Diptyque: Orphéon, Vetyverio (EDT); Fzotic Vetiverissimo, Escentric Molecules Molecule 01 + Iris, Naomi Goodsir Iris Cendre, Jovoy Musc Pallas, Courreges Hyper Musc, Sana Jardin Vanilla Nomad, Diptyque Eau Duelle