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The Art of Selling Wine
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The Art of Selling Wine

Author: Diego Weber

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The Art of Selling Wine explores brand success in a global wine industry. This podcast is for wine professionals and professional wine nerds.
https://theartofsellingwine.com
https://weinverkauft.com
36 Episodes
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In this podcast, Diego talks to Vincent Rachet and Jean Christophe Rousseau from Exxact Robotics about hydrogen and bioethanol fuel concepts in agriculture.
In this podcast, Diego talks with Juan Carlos Sancha, he is a university professor and preserves old grape varieties, about the history of Rioja winemaking.
In this podcast, Diego talks to Kateřina Slezáková, marketing manager at Vinolok, about the role of aesthetics for wine stoppers and the different approach vinolok takes.
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In this podcast, Diego talks with Audrey Elgoyhen from Sabi Agri about precision farming in wineries and synchronizing robots and tractors.
In this podcast, Diego talks with Vanessa Bernard and Amandine Martheresse from Mycophyto about the role of mycorrhizal fungi for a higher soil biodiversity and regenerative agriculture.
In this episode, Diego talks with Arturo Artuke about redefining Rioja wine styles.
In this Episode Diego talks to Carlos de Jesus from AMORIM about the interplay of cork and the wine industry and the importance of cork as an oenological tool.
Christophe is the brand-new director of SITEVI and talks to us about his vision for the fair. See you at SITEVI from Nov. 28th-30th 2023 in Montepellier.Paid Partnership.Sponsors:Wein.PlusAmorim Cork GermanyERO / Ferrand
In this episode, Diego talks to Thomas Gueller from V&S News about industry news on wine economics. Ideas about sustainable packaging, bulk shipping and bottling in the target market.
In this episode, Diego talks to Emilie Adoir from IFV about a software for wine consultants to measure and enhance the carbon footprint of wineries. In the future, it also offers the option of selling carbon credits for additional income.
In this episode, Diego talks to Patrick Delmarre about the project Viti Tunnel. A canopy for vineyards, which acts like rain cover and reduces the need of fungicides. Currently used in grand cru chateaus and revolutionary for environmental protection.
In this episode, Diego talks to Marie-Agnès Ducasse from IFV and Marc Perez from Inrae IFV about the breakthrough in red wine micro vinification for increased phenological analysis to speed up the development of new grape varieties.
In this Episode, Diego talks to Vitalie Popa from VBungVDoor about revolutionary design changes in barrique building, which is potentially game changing for flying winemakers. Download Geisenheim University report here.
In this episode from Vinitech Sifel 2022, Diego talks to Matthieu Hamel, market manager at Pellenc about vineyard automatization, IoT applications and the need for interoperability among suppliers of the wine industry.-cooperation with Vinitech Sifel-
Le Puy from Bordeaux gained attention when they were declared world's best wine in The Drops of God manga series. In this podcast, export Manager Emeline and Diego explore the companies biodynamic philosophy, the foundation of le Puy's brand success.
Matthieu Bordes, is manager and winemaker at Suntory's Château Lagrange, Grand Cru Classé in Saint-Julien, Bordeaux. He explains the en primeur market for wine, questions the authenticity of any Grand Cru classified vinyards, bought after 1855 and describes the relation of winery and négociant.
Wine historian Bruno Boidron adds a fascinating perspective to current controversies on Bordeaux. In the podcast, he explains the evolution of Bordeaux as a wine growing region, a wine style and the impact of yesterday's decisions on today's wine business.
Agnes Destrac-Irvine does research on new grape varieties for Bordeaux wine at INRAE. In this episode, she gives Diego a preview into possible grape candidates for permission that winemakers could market as regional Bordeaux red wine or white wine and discusses the use of Piwi varieties.
David Siozard is a big fan of Bordeaux single grape variety wines. As winemaker, he adjusts parts of his production to this market branch and discusses the economic implications for his winery and the obvious demand for new Bordeaux wines with Diego in this podcast episode.
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