Digital Business Evolution

The title for this episode very much could have been: The Things You Only Say Aloud To Your Best Friend. This is the first episode of many to come, where I sit down with one of my best friends to talk about the things we typically only say to each other through 20-minute voice notes. You know... those messages you try to keep short, but before you know it, you're spilling your heart and soul into the phone, hoping she'll know exactly what to say on the other side. The conversations you wish you could have with more people about the realest parts of life. From what life is really like on the other side of shutting your, once very successful, company down, to the parts of motherhood people are struggling with but not saying aloud, to the complete whirlwind it is to let go of who you once were but have no idea who you are becoming. This is a real, raw, honest conversation about life in your mid-30s to early 40s, when your life looks nothing like you planned, but somehow you couldn't imagine it any other way. This is the kind of conversation that makes you feel less alone in the thoughts you've been carrying quietly. The ones that only come out when you're talking to someone who knows every version of you... past, present, and the one still unfolding. If you're in a season of transition… if you've outgrown parts of your old life but haven't quite landed in the next one yet… if you've found yourself wondering, is anyone else feeling this way? This episode is for you. Pull up a chair. Put your headphones in. And consider this your reminder that you're not behind, you're not broken, and if you desperately want to have these conversations in a voice note at 10pm, join us. ⁠Connect with Jess on IG here www.instagram.com/jess.glazer Read "The In Between" with Jess https://jessglazer.substack.com/ Connect with Jenna on IG here www.instagram.com/itsjennakennedy                 Message jess glazer      

The Empower Stories of Success is a multi-part series featuring real conversations with Empower graduates who have built and scaled their businesses.  In Part 4, Jess sits down with Julie Balsamo. Julie is a driven and passionate nutrition expert, who shares her experience of launching not one, but two successful businesses, all while navigating the incredible whirlwind of becoming a new mom. In this episode, Julie reveals how she went from juggling multiple roles within her first business, Nutrition by Julie, to narrowing her focus on gut health—a decision that transformed her career. She talks about her bold move to launch remote Dietitians, a telehealth startup aimed at making quality nutrition care accessible, and her remarkable journey from fearing of niching down to embracing it wholeheartedly. Join Julie and Jess as they discuss the challenges and triumphs of entrepreneurship, the power of niching down, and the valuable insights Julie gained from programs like Empower. This episode is packed with insights for anyone looking to scale their business while staying true to their passion. Don't miss out on Julie's tips and tricks for embracing growth, both as a business owner and a new mom. Tune in and evolve your own digital business journey! As always, cheers to your evolution! Related Links Join the Empower Waitlist for class 21 Connect with Julie Balsamo Instagram:@nutritionbyjulie Connect with Jessica Instagram: @iamjessicaderose TikTok: @iamjessicaderose

The Empower Stories of Success is a multi-part series featuring real conversations with Empower graduates who have built and scaled their businesses. In each episode, they share their journeys—the wins, the lessons, and the challenges they've overcome along the way. In Part 3, Jess sits down with Carolina Wikstrom—a dynamic human design expert and mother of two. Carolina shares her incredible journey from working in corporate finance to becoming a pivotal figure in the world of human design. The conversation takes us from the bustling fitness influencer days when Jess and Carolina first met in New York City, to Carolina's transformative move to London, where motherhood and a passion for human design shifted her professional path.  Now, Carolina empowers entrepreneurs by helping them unlock their unique gifts through human design. Discover how Carolina navigated the challenges of launching a business while pregnant, the power of human design as a tool for personal and professional growth, and the importance of being open to the gifts and insights of those around us.  Whether you're new to human design or a seasoned pro, this episode is filled with valuable insights.  As always, cheers to your evolution! Related Links Join the Empower Waitlist for class 21 Connect with Carolina Wickstrom Instagram: @Iamcarolinawikstrom Connect with Jessica Instagram: @iamjessicaderose TikTok: @iamjessicaderose

In Part 2 of the Alumni Series, Jess welcomes Mary Teresa Tringale, affectionately known as MT. Together, they explore MT's incredible journey from event planner to thriving online business owner. MT shares how she transitioned from event planning to building a successful coaching business, laying the foundation with the support of Empower. Through personal challenges, pivotal decisions, and the power of community, she transformed her passion into a flourishing career. Tune in to hear MT's inspiring story of commitment, self-discovery, and growth. Whether you're just starting out or already established, this episode is packed with insights to fuel your own digital business evolution. Cheers to your evolution! Related Links Join the Empower Waitlist for class 21 Connect with Mary Teresa Tringale Instagram: @Maryteresatringale Podcast: You Can Call Me Bossy Podcast Connect with Jessica Instagram: @iamjessicaderose TikTok: @iamjessicaderose    

The Empower Stories of Success is a multi-part series featuring real conversations with Empower graduates who have built and scaled their businesses. In each episode, they share their journeys—the wins, the lessons, and the challenges they've overcome along the way. In Part 1, Jess sits down with Stefanie Fernandez—a trauma therapist and conscious parenting coach—who dives deep into conscious parenting and its impact on both parents and children. In this conversation, they explore: The power of reparenting and breaking cycles Understanding the root causes of our actions The importance of nervous system regulation Stefanie's journey from business struggles to building a thriving practice Whether you're a parent, business owner, or passionate about personal growth, this episode is packed with wisdom and actionable takeaways you won't want to miss! As always, cheers to your evolution! Related Links Join the Empower Waitlist for class 21 Connect with Stefanie Fernandez Instagram: @Iamstefaniefernandez Website: @stefaniefernandez.com Connect with Jessica Instagram: @iamjessicaderose TikTok: @iamjessicaderose

In this episode of the Digital Business Evolution podcast, Jess is back with segments from her FREE live coaching calls! These powerful excerpts are great to quickly binge and take action in your business. For the full experience you can head on over to register for the next free coaching event right here: https://www.jessglazer.com/free-coaching  And we know some of you love watching content on YouTube so you can head over to the DBE YouTube Channel: https://www.youtube.com/@jessicaderose/videos  In this segment we're diving deep into overcoming creative roadblocks and taking actionable steps towards launching a new project or business. Our guest, Sarah, a seasoned designer turned artist, shares her journey of transitioning into a new business phase with her unique course offering on painting a goddess. Sarah opens up about the mental blocks and indecisions she faces, despite knowing there's a demand for her ideas. Jess provides insightful advice on tackling these challenges head-on, emphasizing the power of action over analysis paralysis. Together, they explore the importance of taking small steps, selling before building, and the critical role of market research in ensuring success. Listen in as we unravel strategies to move past hesitation and harness creativity for impactful transformation. As always, cheers to your evolution! Key Takeaways: Taking action to achieve clarity and know if a direction is right. Information isn't proprietary and has been passed down through generations. Just start and take small steps. Episode Resources Check out the YouTube video for today's podcast right here: https://www.youtube.com/@jessicaderose/videos and don't forget to like, comment and subscribe! FREE Online Coaching with Jess: https://www.jessglazer.com/free-coaching Snag our FREE Social Media Launch Kit HERE 📸 Current Gear/Camera Setup: Roost V3 Laptop Stand Rode Wireless GO II (Mic For Solo Episodes) Blue Yeti (Mic For Guest Episodes) Connect with Jess Instagram: @iamjessicaderose TikTok: @iamjessicaderose Youtube: @jessicaderose  

In this episode of the Digital Business Evolution podcast, Jess is back with segments from her FREE live coaching calls! These powerful excerpts are great to quickly binge and take action in your business. For the full experience you can head on over to register for the next free coaching event right here: https://www.jessglazer.com/free-coaching  And we know some of you love watching content on YouTube so you can head over to the DBE YouTube Channel: https://www.youtube.com/@jessicaderose/videos  In this segment today Jess is joined by relationship coach Anna, who shares her journey of transitioning from a divorce coach to a broader role as a relationship coach. Together, they dive into finding one's niche, especially when faced with the challenge of wanting to help clients in different stages of relationships—from contemplating divorce to dating after separation. Anna discusses her struggle with the idea of niching down and the fear of losing revenue versus the potential for long-term gains.  Jess provides advice on navigating these business dilemmas, emphasizing the importance of focusing on specific audiences to grow sustainably. Whether you're a business owner seeking to refine your niche or simply curious about the dynamics of coaching, this episode is packed with thoughtful insights to guide your evolution. As always, cheers to your evolution! Key Takeaways: Importance of targeting a specific audience to increase reach and efficiency Explanation of why focusing on a smaller target market can enhance sales Understanding the ego's role in wanting to help everyone Episode Resources Check out the YouTube video for today's podcast right here: https://www.youtube.com/@jessicaderose/videos and don't forget to like, comment and subscribe! FREE Online Coaching with Jess: https://www.jessglazer.com/free-coaching Snag our FREE Social Media Launch Kit HERE 📸 Current Gear/Camera Setup: Roost V3 Laptop Stand Rode Wireless GO II (Mic For Solo Episodes) Blue Yeti (Mic For Guest Episodes) Connect with Jess Instagram: @iamjessicaderose TikTok: @iamjessicaderose Youtube: @jessicaderose  

In this episode of the Digital Business Evolution podcast, Jess is back with segments from her FREE live coaching calls! These powerful excerpts are great to quickly binge and take action in your business. For the full experience you can head on over to register for the next free coaching event right here: https://www.jessglazer.com/free-coaching  And we know some of you love watching content on YouTube so you can head over to the DBE YouTube Channel: https://www.youtube.com/@jessicaderose/videos  In this segment today Jess welcomes mindfulness coach Kyle, who is on the call with excitement and vulnerability as he launches his first program. The conversation dives into the roller coaster of selling and launching a new program, discussing the potential pitfalls of self-doubt, and the fear of failure.  Throughout the episode, Jess offers valuable insights and advice on navigating these challenges, emphasizing the importance of detaching from outcomes, embracing failure as a learning tool, and the continuous practice of launching. Join us as we explore Kyle's passion for mindfulness and his mission to transform lives while maintaining balance and presence in business and life. As always, cheers to your evolution! Key Takeaways: The importance of being mindful of self-talk. Dealing with silence or failure during a launch. Importance of commitment and showing up consistently. Episode Resources Check out the YouTube video for today's podcast right here: https://www.youtube.com/@jessicaderose/videos and don't forget to like, comment and subscribe! FREE Online Coaching with Jess: https://www.jessglazer.com/free-coaching Snag our FREE Social Media Launch Kit HERE 📸 Current Gear/Camera Setup: Roost V3 Laptop Stand Rode Wireless GO II (Mic For Solo Episodes) Blue Yeti (Mic For Guest Episodes) Connect with Jess Instagram: @iamjessicaderose TikTok: @iamjessicaderose Youtube: @jessicaderose  

In this episode of the Digital Business Evolution podcast, Jess is back with segments from her FREE live coaching calls! These powerful excerpts are great to quickly binge and take action in your business. For the full experience you can head on over to register for the next free coaching event right here And we know some of you love watching content on YouTube so you can head over to the DBE YouTube Channel: https://www.youtube.com/@jessicaderose/videos  In this segment today Jess engages with guest Lucy who returns to working on her business after taking a break due to burnout. As she seeks advice on rekindling her entrepreneurial spirit, Jess provides insights on how to effectively restart and rejuvenate her business. Jess emphasizes the importance of creating authentic content, building a recognizable brand, and understanding the intrinsic motivation behind running a business.  She challenges Lucy and our listeners to embrace vulnerability and persist through resistance, while highlighting the significance of self-care for sustained business success. This episode explores the balance between content creation and the fundamental necessity of selling, shedding light on the misconceptions surrounding authenticity and burnout. Join us as we delve into a conversation that encourages entrepreneurs to stay true to themselves while navigating the fast-paced digital world. As always, cheers to your evolution! Key Takeaways: The balance between comfort and growth Importance of selling and how it complements content Importance of not being swayed by immediate results Episode Resources Check out the YouTube video for today's podcast right here: https://www.youtube.com/@jessicaderose/videos and don't forget to like, comment and subscribe! FREE Online Coaching with Jess: https://www.jessglazer.com/free-coaching Snag our FREE Social Media Launch Kit HERE 📸 Current Gear/Camera Setup: Roost V3 Laptop Stand Rode Wireless GO II (Mic For Solo Episodes) Blue Yeti (Mic For Guest Episodes) Connect with Jess Instagram: @iamjessicaderose TikTok: @iamjessicaderose Youtube: @jessicaderose  

In this episode of the Digital Business Evolution Podcast, Jess is talking all things social media. Have you ever felt like your social media strategy just isn't working? Jess is digging deep into why that might be the case and what you can do to transform your approach to get the results you deserve. It's not about more content; it's about the right content. Jess, a seasoned online business expert, breaks down turning social media followers into buyers without the sleazy sales tactics. With over a decade of experience, she shares her journey of building a successful business with a small audience and offers insights into crafting high-converting content that genuinely connects with your audience.  Learn about the five different types of social media content and how to use them effectively. Plus, get access to a free 13-page PDF guide to walk you through every step of the way. Tune in for an engaging session packed with actionable strategies to help you break free from the algorithm blame game and start making consistent sales online.  As always, cheers to your evolution! Key Takeaways: Importance of stories for connection and retention Importance of community over audience Authentic calls to action focusing on transformation Episode Resources Turn followers into buyers by using the Social Media Launch Kit Connect with Jess Instagram: @iamjessicaderose TikTok: @iamjessicaderose YouTube: Jessica DeRose 

In this episode of the Digital Business Evolution Podcast, Jess is diving deep into a topic that's both confusing and crucial for business success: defining your niche. She discusses how overthinking your niche can lead to analysis paralysis and emphasizes that a strong niche balances your passions, purpose, skills, and what your audience is willing to pay for. Throughout this episode, Jess explores the vital steps to defining a profitable niche, shares her insights from a decade in the industry, and walks you through her five-step niche finder framework.  Plus, she introduces a free 26-page guide available in the show notes, packed with action plans and examples of 40 profitable niches to inspire your journey. Whether you're overwhelmed or curious about enhancing your niche, this episode is packed with practical advice to help you connect with your dream clients and boost your business success. Grab your headphones, and let's get into it! As always, cheers to your evolution! Key Takeaways: Importance of specificity and clarity Importance of being relatable and approachable Fundamental role of niche in marketing, content, messaging, and conversions Episode Resources Stop Over Thinking and Find Your Perfect Niche: Find Your Perfect Niche Connect with Jess Instagram: @iamjessicaderose TikTok: @iamjessicaderose YouTube: Jessica DeRose 

In this episode of the Digital Business Evolution Podcast, Jess is going over the pervasive issue of burnout amongst entrepreneurs and business owners. Jess reveals that she doesn't truly believe in balance—instead, she advocates for a more harmonious approach to business and life. She shares her personal journey from experiencing severe burnout to restructuring her business model for greater success and well-being.  Listeners are invited to explore tactical, tangible strategies, including redefining success, transitioning offers to scalable models, and automating workflows to reclaim their time and energy. With a focus on long-term sustainability, Jess emphasizes building a business around your life rather than sacrificing life for business. Tune in and discover how to transform the hustle and grind into a more aligned and fulfilling entrepreneurial journey. Don't forget to download the accompanying free guide for actionable steps and insights! As always, cheers to your evolution! Key Takeaways: Moving from one-to-one to one-to-many business model Importance of creating boundaries and sustainable practices Importance of lifestyle goals in determining business success metrics Episode Resources The free guide here:  From Burnout to Balance Connect with Jess Instagram: @iamjessicaderose TikTok: @iamjessicaderose YouTube: Jessica DeRose 

As we reflect on the incredible journey of 2024, we can't help but feel grateful for the amazing support from our fantastic listeners like YOU. As we bid farewell to 2024, we sifted through our archive and we've curated a list of the BEST of the BEST for your listening pleasure. Thats right! The Best of 2024 DBE podcast episodes…served up for you! In this episode of the Digital Business Evolution Podcast, Jess sits down with the James Wedmore as he shares the invaluable lessons learned throughout his entrepreneurial path. From his early success in the bartending industry to his transformative shift into online business, James reflects on the pivotal moments that shaped his career.  Join us for this 2 part series as we explore the significance of coaching, the cycle of content and marketing, and the profound connection between personal growth and business success. Get ready to be inspired as we uncover the wisdom and experiences that have propelled James Wedmore's evolution in the digital business frontier As always, cheers to your evolution! Key Takeaways: Treating a business seriously and not just "playing business" Exploring the necessity of investing money in a business and the importance of believing in its success Importance of the cycle of content and marketing feeding into each other for momentum Key Timestamps [5:20] – Early introverted bartender finds success in sales. [17:31] – Striving for personal growth, helping others heal. [25:34] –  Embrace the journey, invest in yourself. [43:44] – Starting a business with no money is unrealistic. [48:12] - Life's purpose is growth through experiences. Episode Quotes  "To help others is to heal others if there isn't healing that has taken place within ourselves." - James Wedmore Episode Resources: Listen to the Mind Your Business Podcast with James Wedmore! Listen to part 2 of the podcast with James Wedmore right here: https://www.jessglazer.com/blog/198-from-bartender-to-8-figure-a-year-digital-ceo-james-wedmore-part-2 Get Your Building Your Money Machine Book Now! For all the juicy details of The Club Membership, CLICK HERE:  https://www.jessglazer.com/theclub Join Legacy Lounge a 6 Month Mentorship for the leader who wants to create a legacy brand Connect with James Wedmore Instagram: @Jameswedmore Connect with Jess Instagram: @iamjessicaderose  TikTok: @iamjessicaderose YouTube: Jessica DeRose 

As we reflect on the incredible journey of 2024, we can't help but feel grateful for the amazing support from our fantastic listeners like YOU. As we bid farewell to 2024, we sifted through our archive and we've curated a list of the BEST of the BEST for your listening pleasure. Thats right! The Best of 2024 DBE podcast episodes…served up for you! Mel discusses his personal experiences, including facing a health crisis and a financial loss, and how these events have shaped his approach to finances, mindset, and overall well-being. Jess and Mel get into the concept of the "money machine," strategies for teaching children about money, managing sudden wealth, and defining one's own path in the ever-evolving digital business landscape. Join us as we explore the profound impact of Mel's wisdom, experiences, and new book on achieving financial freedom and living a good life.  For a FREE copy of Mel's new book "Building Your Money Machine" make sure to listen all the way till the end of the episode to find out how!  As always, cheers to your evolution! Key Takeaways: Aligning financial lessons with personal values Importance of providing youth with financial skills and knowledge Building a "money machine" for financial stability Key Timestamps [6:35] – A message from my son [25:02] – Generating income needs an active relationship with money. [26:52] –  Investing in assets for passive income and freedom. [42:51] – Saving for long-term joy and growth.  [47:51] - Questioning norms and finding fulfillment. Episode Quotes  "It doesn't matter your age. It doesn't matter your stage. It doesn't matter how much money you make, because it is possible for you to start building this money machine today." - Mel Abrham  Episode Resources: Get Your Building Your Money Machine Book Now! For all the juicy details of The Club Membership, CLICK HERE:  https://www.jessglazer.com/theclub Join Legacy Lounge a 6 Month Mentorship for the leader who wants to create a legacy brand Connect with Mel Abraham Instagram: @melabraham9 Podcast: The Affluent Entrepreneur Show Youtube: @MelAbraham/videos Connect with Jess Instagram: @iamjessicaderose  TikTok: @iamjessicaderose YouTube: Jessica DeRose 

As we reflect on the incredible journey of 2024, we can't help but feel grateful for the amazing support from our fantastic listeners like YOU. As we bid farewell to 2024, we sifted through our archive and we've curated a list of the BEST of the BEST for your listening pleasure. Thats right! The Best of 2024 DBE podcast episodes…served up for you! In this episode of the Digital Business Evolution Podcast, Jess is joined by Danielle Pascente, a fitness and wellness entrepreneur who shares her inspiring journey of balancing motherhood, business, and decision making.  Danielle delves into the unexpected challenges of becoming a mom, the evolution of her fitness brand, and her exciting undertaking of creating a fitness app.  From discussing mental health during pregnancy to navigating the complexities of decision fatigue, Danielle's is here providing valuable insights for entrepreneurs and working parents alike. Join us as we explore the real and raw journey of Danielle's digital business evolution and gain valuable takeaways for our own! As always, cheers to your evolution! Key Takeaways: Learn about the incredible benefits of working out while pregnant.  Learn about decision fatigue and its impact on taking action.  Learn about honest representation of postpartum life and motherhood on social media Key Timestamps [8:47] – Challenges with decision making and launching an app.  [18:40] – Why shorter workouts can be efficient and effective. [26:33] – Transitioning into parenthood, work challenges and marriage.  [31:43] – Easing the mom guilt. [40:42] – Exercising for you and the baby Episode Quotes "Take action because a lot of the time the decision is not where you want to be, it's just a stepping stone." - Danielle Pascente  "The quicker you take action the quicker things can get done." - Danielle Pascente Episode Resources For all the juicy details of The Club Membership, CLICK HERE:  https://www.jessglazer.com/theclub Join Legacy Lounge a 6 Month Mentorship for the leader who wants to create a legacy brand Danielle Pascente Official Website Connect with Danielle Pascente Instagram: @DaniellePascente  Connect with Jess Instagram: @iamjessicaderose  TikTok: @iamjessicaderose YouTube: Jessica DeRose 

As we reflect on the incredible journey of 2024, we can't help but feel grateful for the amazing support from our fantastic listeners like YOU. As we bid farewell to 2024, we sifted through our archive and we've curated a list of the BEST of the BEST for your listening pleasure. Thats right! The Best of 2024 DBE podcast episodes…served up for you! Key Takeaways: Learn about the challenges and implications of being the face of a personal brand.  Learn Strategies for offering free services to generate reviews and interest. Learn about the Challenges and misconceptions around charging "what you're worth." As always, cheers to your evolution! Episode Resources Check out the YouTube video for today's podcast right here: https://www.youtube.com/@jessicaderose/videos and don't forget to like, comment and subscribe! For all the juicy details of The Club Membership, CLICK HERE:  https://www.jessglazer.com/theclub Join Legacy Lounge a 6 Month Mentorship for the leader who wants to create a legacy brand 📸 Current Gear/Camera Setup: Roost V3 Laptop Stand Rode Wireless GO II (Mic For Solo Episodes) Blue Yeti (Mic For Guest Episodes) Connect with Jess Instagram: @iamjessicaderose TikTok: @iamjessicaderose Youtube: @jessicaderose

As we reflect on the incredible journey of 2024, we can't help but feel grateful for the amazing support from our fantastic listeners like YOU. As we bid farewell to 2024, we sifted through our archive and we've curated a list of the BEST of the BEST for your listening pleasure. Thats right! The Best of 2024 DBE podcast episodes…served up for you! In this episode of the Digital Business Evolution podcast, Jess gets into the complex and often sticky topic of money mindset. Jess shares three powerful mindset shifts that can transform your relationship with money and help you make more sales! With insights on understanding sales as a service, recognizing the infinite nature of money, and shifting focus from scarcity to abundance, this episode is the go to for an empowered approach to financial success. Join Jess as she offers practical advice and personal anecdotes to inspire a positive shift in your perception of money. Tune in to take the first step towards evolving your money mindset. As always, cheers to your evolution! Key Takeaways: Money is infinite, time is finite  The importance of money mindset How can you be better with your time Episode Resources Check out the YouTube video for today's podcast right here: https://www.youtube.com/@jessicaderose/videos and don't forget to like, comment and subscribe! For all the juicy details of The Club Membership, CLICK HERE:  https://www.jessglazer.com/theclub Join Legacy Lounge a 6 Month Mentorship for the leader who wants to create a legacy brand 📸 Current Gear/Camera Setup: Roost V3 Laptop Stand Rode Wireless GO II (Mic For Solo Episodes) Blue Yeti (Mic For Guest Episodes) Connect with Jess Instagram: @iamjessicaderose TikTok: @iamjessicaderose Youtube: @jessicaderose

As we reflect on the incredible journey of 2024, we can't help but feel grateful for the amazing support from our fantastic listeners like YOU. As we bid farewell to 2024, we sifted through our archive and we've curated a list of the BEST of the BEST for your listening pleasure. Thats right! The Best of 2024 DBE podcast episodes…served up for you! In this segment today Jess engages with a guest who is new to Instagram and seeking advice on building a following and creating engaging content. The guest shares her struggle with sharing her knowledge and experiences as a mom of a type one diabetic child to support others in a similar situation. Jess provides insights on niche targeting, the power of storytelling, and the importance of embracing the starting point as an opportunity to leverage her expertise. Tune in to gain practical strategies for building a digital presence and making a meaningful impact in the online space. As always, cheers to your evolution! Key Takeaways: Understanding the value of even a small number of followers The importance of having a clear and specific niche for more effective engagement Understanding where the audience is and what they are searching for Episode Resources Check out the YouTube video for today's podcast right here: https://www.youtube.com/@jessicaderose/videos and don't forget to like, comment and subscribe! For all the juicy details of The Club Membership, CLICK HERE:  https://www.jessglazer.com/theclub Join Legacy Lounge a 6 Month Mentorship for the leader who wants to create a legacy brand 📸 Current Gear/Camera Setup: Roost V3 Laptop Stand Rode Wireless GO II (Mic For Solo Episodes) Blue Yeti (Mic For Guest Episodes) Connect with Jess Instagram: @iamjessicaderose TikTok: @iamjessicaderose Youtube: @jessicaderose

In this episode of the Digital Business Evolution podcast, Jess is back with segments from her live coaching calls! These powerful excerpts are great to quickly binge and take action in your business.  And we know some of you love watching content on YouTube so you can head over to the DBE YouTube Channel: https://www.youtube.com/@jessicaderose/videos  Today, Jess sits down with the inspiring Tiffany to dive deep into the intricacies of marketing and messaging for entrepreneurs with multiple products or offers. Tiffany shares her gratitude for the business milestones she's achieved and poses a question about managing marketing strategies for two distinct, yet similar, audiences.  Jess provides valuable insights on differentiating transformations, positioning products on the customer journey, and crafting clear messaging to avoid audience confusion. Plus, discover the power of planting seeds for future offerings and aligning your programs with your client's growth journey. Whether you're an entrepreneur just starting out or a seasoned business owner, this conversation is packed with strategies to elevate your marketing game! Tune in now for a blend of practical advice and heartfelt discussions. As always, cheers to your evolution! Key Takeaways: Aligning products with customer journey and transformations Understanding if offers are different enough Building relationships and encouraging repeat engagement Episode Resources For all the juicy details of The Club Membership, CLICK HERE:  https://www.jessglazer.com/theclub Join Legacy Lounge a 6 Month Mentorship for the leader who wants to create a legacy brand 📸 Current Gear/Camera Setup: Roost V3 Laptop Stand Rode Wireless GO II (Mic For Solo Episodes) Blue Yeti (Mic For Guest Episodes) Connect with Jess Instagram: @iamjessicaderose TikTok: @iamjessicaderose Youtube: @jessicaderose

In this re-air episode of the Digital Business Evolution Podcast Jess sits down with Bridgitte Carroll Mallinson. Bridgitte is a functional dietitian specializing in gut health, a business coach,  and the founder of GutPersonal Supplements. After healing herself and a decade of studying functional medicine and nutrition and healing hundreds of women, she realized even women who eat super healthy, have a lot of gut issues. She started a gut health coaching company in June 2020 which skyrocketed to reach $1million in sales in 16 months! With that success, she focused on business coaching in 2021 before launching her personalized line of gut health supplements, GutPersonal. GutPersonal is not only female founded but also female FUNDED and operated.  Learn today all about affiliate programs: what is a good affiliate program, how to be a good affiliate, and what are the key components in running an affiliate program. Jess and Bridgitte also talk today about building a community, and the mindset shifts behind having affiliates for your programs and paying them afterwards.  As always, cheers to your evolution. Key Takeaways: Learn what exactly is affiliate marketing.  Learn how important it is to warm up your audience.  Learn why using affiliates is good for your business!  Key Timestamps [3:46] – How to take action!; [13:00] – What is affiliate marketing; [19:18] – Why you should become an affiliate; [23:18] – Building a community; [35:46] – Mindset shift to raise capital; Episode Quotes "I think belief in whatever you are selling is most important. Whether you are selling your own product or whether you are selling someone else's, people can feel the energy when you show up to sell it." - Bridgitte Mallinson "When we have 5,000 instagram followers, but we have 200 affiliates, think about how small in comparison we are with our 1 account and who we can reach, to having affiliates with the exponential growth they bring with their audience. " - Bridgitte Mallinson Episode Resources For all the juicy details of The Club Membership, CLICK HERE:  https://www.jessglazer.com/theclub If you want to try GutPersonal products take the quiz right here to get personalized supplements! https://www.gutpersonal.com/jess10 Connect with Bridgitte Mallinson Instagram: @bridgittemalli Official GutPersonal Website: https://www.gutpersonal.com/?dt_id=25932 Connect with Jessica Instagram: @iamjessicaderose  TikTok: @iamjessicaderose YouTube: Jessica DeRose