Book Marketing Success Podcast

Check out this post:Book Marketing Success is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit bookmarketing.substack.com/subscribe

For the current episode of her Sponsorship Talk podcast, Roberta Vigilance interviewed John Kremer on how he went about getting sponsors for his book, 1001 Ways to Market Your Books.John Kremer, author of 1001 Ways to Market Your Books, joins Sponsorship Talk to share his experience with book sponsorship and how he secured sponsors for his book.In this episode, we explore what book sponsorship looks like, what authors should understand before approaching sponsors, and how positioning plays a key role in success.You can listen in via the video above or through the Spotify podcast player below:Book Marketing Success is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit bookmarketing.substack.com/subscribe

Every book, every author, deserves sponsors for what they offer to their unique and wonderful audiences.In this podcast, John Kremer and Roberta Vigilance, author of How to Secure Sponsors Successfully, talk about how authors should go about getting sponsors for their books and events.Check out the transcript on Substack if you’d rather read this podcast than listen in. Thanks for joining us!Book Marketing Success is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit bookmarketing.substack.com/subscribe

This song reminds all of us that we have so much to live for, so much to do if we choose to do it. As writers, we have so much we can share.Live More LyricsWe are all calledTo grow and evolveTo be moreMore of who we areThen share what we learnWith those we loveAnd those we knowAnd those who come after usKindness, like chocolate,Is best when sharedOne dayOne actOne smile at a timeFear less, hope moreWhine less, breathe moreTalk less, say moreHate less, love moreAnd all good things are yoursAre you ready to be more?Are you ready to live more?Are you ready to love more?Are you ready to share more?Be moreLive moreLove moreShare moreWe are all calledTo grow and evolveTo be moreMore of who we areAre you ready to be more?Are you ready to live more?Are you ready to love more?Are you ready to share more?Start todayToday is the dayBook Marketing Success is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit bookmarketing.substack.com/subscribe

I translated my friend Steve O’Keefe’s recent poem, Magic Lever, into a folk song. I hope you like it. And I especially hope that Steve likes it.Poems make great songs. Any poet can write songs like these.Magic Lever PoemEveryone’s lookin’ for a magic leverLookin’ for a button to pressLookin’ for a phrase to utterTo get us out of this messEveryone wants a silver bulletOr a magical sword that slaysOr else they want a magic potionTo take the mess away.I’m lookin’ for a new solutionSomething bigger than ever beforeOne spin that changes the worldA whisper that becomes a roarI’m lookin’ for a magic leverSomething no one’s ever seen beforeI’m listenin’ for a secret signalThe whisper that becomes a roarI’m lookin’ for a magic leverSomething no one’s ever seen beforeI’m listenin’ for a secret signalThe whisper that becomes a roarBook Marketing Success is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber.Thanks for reading Book Marketing Success! This post is public so feel free to share it. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit bookmarketing.substack.com/subscribe

If you want to be successful in writing and marketing a book, the first fundamental is simple: Change your attitude. Control your attitude. Your attitude is the only thing in all of marketing a book that you have any control over. Be sure to keep it positive.This book marketing tip and the song lyrics for Changing Attitudes are adapted from a speech by Charles Swindoll.Changing Attitudes LyricsThe longer I live, the more I realizeThe impact of attitude on lifeAttitude is more important than factsAttitude is more important than the past,Than educationThan moneyThan circumstancesThan failureThan successThan what other people think or say or doAttitude is more importantThan appearance, giftedness or skillAttitude will make or breakA company…a church…a homeWe have a choice every dayAbout the attitude we embraceWe cannot change our pastWe cannot change how people actWe cannot change the inevitableThe only thing we can do is playOn the one string we haveAnd that is our attitude every dayLife is 10 percent what happens to usAnd 90 percent of how we react to itWe are in charge of our attitudesWe can make or break every dayIt is our choice. It is our gift.Life is 10 percent what happens to usAnd 90 percent of how we react to itWe are in charge of our attitudeWe can make or break every dayIt is our choice. It is our gift.Book Marketing Success is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit bookmarketing.substack.com/subscribe

The Author’s Guide to Strategic SponsorshipsThe principles of sponsorship apply directly to book authors planning launches, tours, or large-scale promotional projects. Drawing from the strategies used by major events and industry experts, here are the top 10 reasons book authors should seek sponsors.1. Get Substantial Financial SupportSponsorship provides authors with direct funding to cover essential costs that might otherwise be unaffordable. This cash sponsorship can be used to fund a book tour, rent larger event spaces, or hire high-profile speakers and entertainers for a launch party. Financial sponsors provide these funds in exchange for promotional benefits and visibility, allowing an author to scale their projects without paying entirely out of pocket.2. Enhance Credibility and LegitimacyPartnering with well-known or respected brands can legitimize an author’s work in the eyes of the public. When a reputable company aligns its identity with your book or event, it signals to potential readers and attendees that the project is high-quality and worth their time.3. Access In-Kind Goods and ServicesAuthors can reduce their overhead by securing in-kind (trade) sponsorships. Instead of cash, sponsors might provide the venue for a reading, catering for a launch event, or high-value technology and equipment. These partnerships allow authors to offer a premium experience to their readers while shaving off significant event expenses.4. Reach New and Targeted AudiencesSponsors often provide an author with a platform for discovery by introducing the book to their existing customer base. By identifying sponsors who share a similar target demographic, an author can tap into new networks of readers that they might not reach through traditional marketing alone.5. Increase Media CoverageSecuring a media sponsor—such as a newspaper, magazine, or radio station—can lead to free advertising and live reporting on an author’s activities. This kind of sponsorship is specifically designed to boost awareness and attendance, potentially resulting in skyrocketing engagement and website visits.6. Improve Attendee ExperienceSponsorship allows an author to provide exclusive perks that enhance the reader’s experience. This can include anything from providing free merchandise and goodie bags to hosting interactive activations that make a book launch more memorable and immersive.7. Capture LeadsSponsored events are excellent environments for capturing attendee data and generating leads for future book sales. Authors can use sponsorship to gain deeper insights into their audience’s demographics and interests, which is a valuable asset for long-term marketing strategies.8. Network and Build Long-Term PartnershipsA single sponsorship deal can be the first step toward a multi-event collaboration or a strategic partnership. Building long-term relationships with brands provides authors with a stable foundation of support for future book releases and career growth.9. Boost Social Media ExposureMany sponsors look for opportunities to improve their own digital performance, which results in increased social media mentions for the author. Partnering with influencer sponsors can further amplify this effect through social media takeovers or shout-outs to a captivated audience.10. Increase Revenue and SalesBy using sponsors to attract more people to an event, authors naturally generate more revenue through increased book sales. Sponsorships allow authors to keep ticket prices lower for their fans while still ensuring the project is a profitable business rather than just a donation.Book Marketing Success is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber.Coming next week, I’ll showcase an interview with Roberta Vigilance about getting sponsors for your podcasts, books, and events. You can find out more about Roberta, her books, and her courses at https://robertavigilance.com. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit bookmarketing.substack.com/subscribe

One of the biggest cultural events on the planet, South by Southwest, will be coming up soon in Austin, Texas (beginning on March 12). More info: https://sxsw.com.This video showcases how SXSW became so big, by using its own marketing playbook.So what exactly is SXSW? And how did it get so big?With an attendance of just 700 people, SXSW started back in 1987 with a goal to help creative people achieve their goals. Fast forward to 2019, and that number had exploded to over 417,000 people from 106 countries.So, what is this gathering really all about? It’s not just one event. South by Southwest, or SXSW, is really built on three core pillars: Ideas, culture, and connections.IdeasSXSW is essentially a pop-up university featuring 5,000 speakers spread over 2,000 sessions — all spread across 20 different programming tracks.CultureThen you have the second pillar, which is really the cultural heart of SXSW. It’s where it all started, the legendary film and music festivals. SXSW is a global stage for discovery. In 2019 alone, there were 133 feature films and almost 2,000 performing acts from 62 countries.ConnectionsSXSW hosts more than 350 official parties and networking events. This is the glue that holds the whole shebang together, where a random chat or a line for a taco can turn into a million-dollar deal.PeopleWho are the hundreds of thousands of attendees that make this whole thing tick?SXSW features almost a perfect 50-50 split between male and female attendees with 62% of attendees between the ages of 26 and 44. They make up a who’s who of people in creative and innovation industries, including marketing and advertising, film and TV, books and music, technology and media.Almost 60% are there to find new business. 42% want to connect with their clients.This is why brands like Mercedes-Benz, Uber Eats, and McDonald’s show up in a huge way.The big question: What’s the next big idea that’s will come out of this wild gathering in Texas?Book Marketing Success is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit bookmarketing.substack.com/subscribe

In the last episode, I showcased a country song based on John Donne’s famous poem. Some people asked if I sang the song. No, I did not.The lyrics of the sonnet are by John Donne with a few modern tweaks made by me. The music and singing are done by AI.I used a program called MurekaAI. If you decide to explore this AI program, please use my affiliate link: https://www.mureka.ai/?utm_source=rewardful&via=7aa6dd.Why? Because it helps me pay for doing this newsletter and podcast. That simple. So, if you like your trial with MurekaAI and decide to sign up for a paid account, use the affiliate link above. Thanks1Now, I’d like your feedback on the above version of Death, Be Not Proud. And I would appreciate knowing how you like this version versus the one from the last episode (featured below): Death, Be Not Proud by John DonneDeath, be not proud, though some have called theeMighty and dreadful, for you are not so;For those whom you think you overthrowDie not, poor Death, nor yet can you kill me.From rest and sleep, which but your pictures be,Much pleasure; then from you much more must flow,And soon our best men with you do go,Rest of their bones, and soul’s delivery.You are slave to fate, chance, kings, and desperate men,And also with poison, war, and sickness dwell,Poppy or charms can make us sleep as wellBetter than your stroke; why swell you then?One short sleep past, we wake eternallyDeath shall be no more; Death, you shall die.Book Marketing Success is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit bookmarketing.substack.com/subscribe

I create a song based on John Donne’s famous poem.Death, Be Not Proud by John DonneDeath, be not proud, though some have called theeMighty and dreadful, for you are not so;For those whom you think you overthrowDie not, poor Death, nor yet can you kill me.From rest and sleep, which but your pictures be,Much pleasure; then from you much more must flow,And soon our best men with you do go,Rest of their bones, and soul’s delivery.You are slave to fate, chance, kings, and desperate men,And also with poison, war, and sickness dwell,Poppy or charms can make us sleep as wellBetter than your stroke; why swell you then?One short sleep past, we wake eternallyDeath shall be no more; Death, you shall die.A sonnet and song for those who love life and poetry!Book Marketing Success is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit bookmarketing.substack.com/subscribe

This country song is adapted from Guy Kawasaki’s newsletter Remarkable People. Start small. Make a tiny win this week. Then another. Then another. Until you are making big changes that can impact how you write and market your books.One Tiny Win LyricsPick one tiny win this week.Not ten. Not five. Just one!Here are a few tiny winsA 10-second habit.An anchor activity you already do.A celebration that makes you smile.A friend who keeps you accountable.Start small. Stay consistent.Let the wins compound.Here’s to a year built on tiny habits,Here’s to a year built on smart design,And here’s to the grit to keep goingone small step at a time!Start small. Stay consistent.Let the tiny wins compound.Start small. Stay consistent.Make change stick.Start small. Stay consistent.Make change stick.Book Marketing Success is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit bookmarketing.substack.com/subscribe

This rock song and post is excerpted from Guy Kawasaki’s newsletter Remarkable People. Start small. Make a tiny win this week. Then another. Then another. Until you are making big changes that can really impact how you write and market your books.And always keep a pocketful of joy to spread around to all the people you come in contact with.One Tiny Win LyricsPick one tiny win this week.Not ten. Not five. Just one!Here are a few tiny winsA 10-second habit.An anchor activity you already do.A celebration that makes you smile.A friend who keeps you accountable.Start small. Stay consistent.Let the wins compound.Here’s to a year built on tiny habits,Here’s to a year built on smart design,And here’s to the grit to keep goingone small step at a time!Start small. Stay consistent.Make change stick.Start small. Stay consistent.Let the tiny wins compound.Book Marketing Success is a reader-supported publication. To receive new posts and support my work, consider becoming a paid subscriber. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit bookmarketing.substack.com/subscribe

The following country song features an excerpt from a passage in Henry David Thoreau’s Walden.Lyrics from WaldenIf one advances confidentlyin the direction of his dreams,and endeavors to live the lifewhich he has imagined,he will meet with a successunexpected in common hours.He will put some things behind,will pass an invisible boundary;new, universal, and more liberal lawswill begin to establish themselvesaround and within him;or the old laws be expanded,and interpreted in his favorin a more liberal sense,and he will live with the licenseof a higher order of beings.In proportion as he simplifies his life,the laws of the universewill appear less complex,and solitude will not be solitude,and poverty will not be poverty,and weakness will not be weakness.If you have built castles in the air,your work need not be lost;that is where they should be.Now put the foundation under them.In proportion as he simplifies his life,the laws of the universewill appear less complex,and solitude will not be solitude,and poverty will not be poverty,and weakness will not be weakness.Book Marketing Success is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber.Testimonials as Songs - Gospel Version: https://bookmarketing.substack.com/p/testimonials-as-songs-gospel-versionLiving for the Real with Derek Hunter: https://bookmarketing.substack.com/p/living-for-the-real-with-derek-hunterFind a Way Home, Country Music Version: https://bookmarketing.substack.com/p/find-a-way-home-country-music-version This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit bookmarketing.substack.com/subscribe

A few months ago one of my friends called me desperate for advice. For years he had a top-rated website for his brand, key words, and all his great content. Google and other search engines sent him hundreds of targeted leads for his products and services. Every day!Then it ended. Poof, his traffic was gone. Well, there was still a trickle but, for the most part, he had no real traffic.His traffic was decimated. Gone. Kaput. Nada. Zip. Zilch.But why?Because Google, Bing, and even Duck Duck Go decided to keep that search traffic for themselves.At first, the search engines made their AI searches optional, but it wasn’t long before they decided that they could make more money running ads on their own AI-generated search results pages.Google, Bing, and Duck Duck Go are allowing AI answers to take over their searches. And now the PerplexityAI Comet and OpenAI Atlas browsers will take over any remaining searches. And, that’s without the 50% of search traffic that has already been taken over by ChatGPT, ClaudeAI, and other chatbots — all offering such friendly and competent answers to user questions.Do you realize that in less than six months your website visibility will go to zero?The days of search engines being your lifeline to visibility well end. By April. April 2026. So long. Good-bye!Many websites have already experienced a 70 to 80% drop-off in traffic. Now. Not in four months. But today.AI adoption is exploding. According to one person, 105 million adults will use generative AI this year. That is such a low, low estimate it’s almost not worth noticing. The truth is that everyone will be using AI for search in the coming years. Everyone. Not one single holdout.Do you want to survive — and prosper! — during this SEO AI apocalypse?You can!Sign up now for an early-bird alert.And be eligible for a 50% discount when The AIO Revolution event is launched in another month.Yes! Sign up now and get half off The AIO Revolution when it is launched.You also get the Excelsior upgrade for free at launch!It’s a win-win-win no-obligation signup for this early-bird notice. It’s absolutely free to sign up for the launch notice.At launch, you’ll get a 50% discount.At launch, you’ll get the Excelsior upgrade for free!At launch, you’ll be offered the chance to be an early-bird launch affiliate — with exclusive membership privileges and premium affiliate opportunities.Bonus! You may use the exact same wording as this offer in your upcoming launches. Word for word. Offer for offer. Exactly as I have done.Join The AIO Revolution today! It’s free. No obligation. An incredible value.Just leave your best email in the article below.Book Marketing Success is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit bookmarketing.substack.com/subscribe

Happy holiday season to everyone.One thing I’d like you to focus on or understand is how important it is to share greetings to your customers, your fans, your visitors, etc. Wish them Merry Christmas. Wish them Happy New Year. Wish them Happy Valentine Day. Wish them happy Mother’s Day. Wish them Happy Independence Day. And so on.Do it through your social media. Do it through your website.As you’ll notice in the graphic below, 7 of the top pages on my website during the week of Christmas 2025 were pages where I share holiday greetings with my website visitors, newsletter subscribers, and social media followers. Over the years, I’ve sent many such greetings. And, as it happens, those greetings send me more visitors year after year — visitors who want to share greetings via their various social media profiles.You can do the same. You can even repost the graphics I’ve shared over the years, and even brand them as your own. What are you waiting for?Book Marketing Success is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber.Testimonials as Songs - Gospel Version: https://bookmarketing.substack.com/p/testimonials-as-songs-gospel-versionLiving for the Real with Derek Hunter: https://bookmarketing.substack.com/p/living-for-the-real-with-derek-hunterFind a Way Home, Country Music Version: https://bookmarketing.substack.com/p/find-a-way-home-country-music-versionBook Marketing Success is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit bookmarketing.substack.com/subscribe

I received a wonderful testimonial today — and then created a gospel music version of that testimonial. This, of course, is another way to use music to promote you and your book. By the way, Happy Holidays and Merry Christmas!John’s guidance brings clarity when ideas feel scattered. The insights he shares are practical and thoughtful. They help turn vision into action. 1001 Ways to Market a Book has been a real resource for me. Clear, useful, and easy to apply. I’ve gained confidence, direction, and real results. And I continue to grow through his work. I’m grateful for his support, his knowledge, and his generosity. Looking forward to learning more and building even further. — Roberta Vigilance, author, Sponsorship Now, Sponsorship Misconceptions, and other books on getting sponsors for events, online and IRLHere is the testimonial laid out as lyrics for the gospel song above. As with most songs I create with AI, I repeat some lines as a chorus to make it more song-like.Testimonial as LyricsJohn’s guidance brings clarity when ideas feel scatteredThe insights he shares are practical and thoughtfulThey help turn vision into actionOne Thousand and One Ways to Market Your Books has been a real resource for meClear, useful, and easy to applyI’ve gained confidence, direction, and real resultsAnd I continue to grow through his workI’m grateful for his support, his knowledge, and his generosityLooking forward to learning more and building even furtherBest regards, RobertaOne Thousand and One Ways to Market Your Books has been a real resource for meClear, useful, and easy to applyClear, useful, and easy to applyNote: I had to spell out the title of my book so the AI performers would pronounce it correctly. So, 1001 Ways to Market Your Books became One Thousand and One Ways to Market Your Books.I’ve been creating these songs with my lyrics or content while the music and performance are created by MurekaAI: https://www.mureka.ai/?utm_source=rewardful&via=7aa6ddBook Marketing Success is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit bookmarketing.substack.com/subscribe

For years he had a top-rated website,key words, and all the great content.Google and other search enginessent hundreds of targeted leadsfor his products and services. Every day!Then it ended.Poof, his traffic was gone.Decimated.Kaput.Nada.Zip.Zilch.Do you realize that in less than six monthsyour website visibility will go to zero?Do you want to survive — and prosper!during this SEO AI apocalypse?You can!Sign up now for an early-bird alert.Sign up for The AIO Revolution.More to come … This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit bookmarketing.substack.com/subscribe

Check out this wonderful new song from Derek Hunter. Note: I wrote the lyrics for this song based on a podcast episode I wrote several years ago.LyricsDon’t trade your soul for a golden chainThe clock keeps ticking but love remainsHold your dear ones close at nightLet your eyes dance in the firelightLiving for the real, walking where the wild winds blowLiving for the real, where the river sings soft and slowFeed your heart with morning dewThe world shines brighter when you doSpend time with those you care forPlay with your children and let them scoreLaugh hard. Walk in the wood.Be kind to everyone. Do the good.Run with your dogs, play with your catsStop your work, take off your hatsBe real. Be true. Be full of joy.Play hard. Play long. Play ships ahoy!Living for the real, walking where the wild winds blowLiving for the real, where the river sings soft and slowFeed your heart with morning dewThe world shines brighter when you doLiving for the real, walking where the wild winds blowLiving for the real, where the river sings soft and slowSource: https://bookmarketing.substack.com/p/telling-stories-makes-everythingNever sacrifice your real life for your work. If you are like me, you can’t not work, but make sure you fit in some real life as well. Spend time with those you love. Laugh hard. Walk in the woods. Play with your cats and dogs and children. Be kind to everyone.Book Marketing Success is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit bookmarketing.substack.com/subscribe

You can create songs from your children’s books. Listen in to the song above, Find a Way Home, with the lyric excerpted from the end of Gail Berry’s children’s book, Little Fox and the Golden Hawk.I used Mureka to create the song from Gail’s text (Mureka: https://www.mureka.ai/?utm_source=rewardful&via=7aa6dd).You can use the song or songs to promote your book, whether a children’s book, a novel, poetry, or a nonfiction book. In the next few days, I’ll share a song from each genre that I’ve created.Note: The lyrics below were formatted like a poem or song so the sentences and paragraphs break different from the way they appeared in the book.Lyrics (from the book)It is said that on the summer solsticewhen the moon is full and high in the sky,a child may see a red fox walking in the shadowsand a golden hawk flying low.But there is more,for this is the only legendthat ends with a promise.The Mountain Goddess promised Little Foxthat every soul that Little Fox lovedwould find a way home.The legend says that deep in the mountainsby the stream of crystalline waterswait Little Fox and her Golden Hawk.They wait by the stream of crystalline waters,and they call each name.So, when the moon is full, listen.Listen and you may hear them whisper your name.And, finally, you may go home.Chorus AddedThe Mountain Goddess promised Little Foxthat every soul that Little Fox lovedwould find a way home.It’s your turn today to go home.I added the chorus to make the text a little more song-like since most songs return to a key line or lines as a chorus.Book Marketing Success is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit bookmarketing.substack.com/subscribe

Through the past two issues of this newsletter and podcast, I’ve been saying two things.1. The best presentation of an idea or story is the one that reveals YOUR perspective on the story or idea. So, always include YOU in your podcasts, articles, newsletter issues, and books.2. Merry Christmas. May you experience the peace and joy of the holidays in all do.Both The Drummer Boy and Hallelujah celebrate life, joy, and abundance.If you missed the past two issues of the newsletter, here are links to both of them:These are two of my favorite songs. Always have been, always will be. Enjoy!Book Marketing Success is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit bookmarketing.substack.com/subscribe