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She's The Business Podcast With Jessica Osborn
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She's The Business Podcast With Jessica Osborn

Author: Jessica Osborn

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She’s The Business Podcast is a weekly show bringing you inspiring stories and actionable advice to help you navigate the world of entrepreneurship and build a profitable business that allows you to live and work on your own terms.
Host Jessica Osborn is a vibrant marketing leader and entrepreneur with 25+ years experience in growing businesses, an author and mother of two. She's an open book when it comes to business, sharing with you insightful bites of her proven strategies and behind-the-scenes glimpses of her #lessworkmorelife approach to business.
You'll also love the relaxed conversations with other female founders, their honest stories and best advice on business strategies, mindset, body and soul health - everything you need to succeed as a freedom-seeking entrepreneur!
Tune in each week to a new episode on She’s The Business - it's your weekly dose of inspiration and motivation you’ll look forward to!
Hit subscribe now, and get ready to change your life!
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Do you get an uncomfortable flutter when you know you need to have a tricky chat with someone on your team? Managing people - whether employees, contractors, or VAs - often means facing difficult conversations. It's easy to worry you'll get it wrong, or that conflict will brew. But what if you could handle these chats with confidence, clarity, and kindness… and actually strengthen your business in the process? This week, I’m joined by Amy Christopherson, the brains behind Grounded HR, with over 15 years’ experience in people management and HR. Amy’s passion is supporting small business owners to build thriving, connected teams, even if you're starting with just one hire. She’s walked this path herself, growing her HR consultancy from a local business to serving clients nationwide. Amy brings practical advice, plenty of real-world stories, and a whole lot of common sense. In this episode we’re tackling some of the questions that can keep business owners up at night: Why does one underperforming team member have such a big impact on small businesses? What makes hiring so scary… and how can you reframe those worries to take action? How do you spot the difference between a great team member who needs time to get up to speed, and someone who just isn't the right fit? What can you do to stop small problems from turning into big ones, especially when it comes to communication? How do you approach those difficult conversations, so everyone walks away feeling respected - and your business actually gets stronger? If you’ve ever hesitated to delegate, or struggled with giving feedback, you’re going to get loads of actionable ideas and reassurance here. Amy’s advice proves that managing people doesn’t have to be something we dread. Tune in to learn how to lead your team with more ease and fewer headaches! About our guest: Amy is your people-focused, future-driven HR expert with a difference. Unlike traditional HR professionals, Amy zeroes in on the individual - understanding how each person’s unique strengths and dynamics contribute to creating a cohesive, thriving team. With a Bachelor of Business (HR and IR) and registration with the Australian Human Resources Institute, Amy brings a wealth of experience across diverse industries to help Australian businesses turn HR from a complex, burdensome task into a strategic, proactive advantage. Her approach combines best-practice knowledge with an empathetic, nurturing style that builds confidence and trust among both business owners and their employees. Amy’s superpower lies in her ability to see the best in every human. Her passion for sharing her knowledge with employees and business owners alike shows her passion for creating positive workplaces where employees feel valued, and business leaders are empowered with peace of mind knowing they are supported through any HR challenge. Amy’s not about cookie-cutter solutions — She brings straight-talking, future-focused HR that builds trust, empowers leaders, and ensures businesses are set up for success. Connect with Amy: Business name & website link Grounded HR https://www.groundedhr.com.au/ FB Page: https://www.facebook.com/GroundedHR.au/ Instagram: https://www.instagram.com/groundedhr.au/ LinkedIn: https://www.linkedin.com/company/groundedhr/ ………………………………………… FIND your breakthrough niche so you stand out as the go-to expert! Claim your spot in the Niche Buster program and discover your unique and most marketable ‘expert zone’ in less than 7 days! https://www.jessicaosborn.com/nichechallenge ………………………………………… YOU’RE INVITED TO JOIN THE CREW! Come and hang out with us in She’s The Business Community on Facebook and let’s continue the conversation! Https://www.facebook.com/groups/shesthebusinesscommunity Don’t miss the chance to be part of something truly supportive and real - because I think you’ll love where we’re heading. ................................................. Loving this podcast? We’d love it if you’d give us a 5 star rating to help others find it too! Simply hit the 5 stars and (if you have 10 seconds) add a few words as a review. You might be chosen as the review of the month and featured on an upcoming episode! Interested in being a guest? All the info is here: https://www.jessicaosborn.com/STB-guest-application ........................................................ About your host: Jessica Osborn is a strategic business coach helping online coaches position as leaders in their niche. Drawing on 25 years in marketing and over 15 years as a successful entrepreneur, she teaches talented women how to become a sought-after expert with signature offerings that attract a waitlist of premium-paying clients. As an active mother of two she’s all about creating efficient, lean and sustainable service models that product multiple six-figure years without sacrificing your lifestyle! Learn more & book an intro call: https://jessicaosborn.com Instagram or Threads: https://instagram.com/jessica.osborn  LinkedIn: Https://linkedin.com/in/jessicaaosborn Facebook: https://facebook.com/jessicaosborn.bxcoach  
If you made a promise to yourself that THIS is the year your side hustle finally becomes your main gig - and you want to quit your job for good - you’ll want to press play on this episode! This shift can be both tough and exciting. As someone who spent 8 years juggling a demanding corporate leadership job while running an online biz on the side, I’ve experienced the challenges of splitting your time and focus, and after many attempts, finally found the way through. Which I’m going to share with you! If you’re tired of treating your business like a “side project” and you’re ready to finally step into the role of a business owner, this episode is for you. No fluff - just the honest steps that have helped me, and countless clients of mine ever since, go from dabbling to creating proper momentum - without compromising on your life! If you’re wondering what needs to change in your thinking, your decisions, and your strategy, this is truly your weekly dose of motivation and practical advice. Here’s what I cover in this episode: What it really means to step away from being an employee - even in your own business - and start acting like a business owner. How your decisions shape your business’s reality, and how to get out of first gear. What’s holding you in the crowd, and how to break free so clients actually notice you. How to attract clients that seek the full value of your expertise. Ready to think bigger and move faster towards the business (and life) you really want? Grab your earphones, hit play, and let’s get you out of first gear! ………………………………………… FIND your breakthrough niche so you stand out as the go-to expert! Get the Niche Buster program and discover your unique and most marketable ‘expert zone’ in less than 7 days! https://www.jessicaosborn.com/nichechallenge ………………………………………… YOU’RE INVITED! JOIN She’s The Business Community on Facebook and let’s continue the conversation! Https://www.facebook.com/groups/shesthebusinesscommunity Don’t miss the chance to be part of something truly supportive and real - because I think you’ll love where we’re heading. ................................................. Loving this podcast? We’d love it if you’d give us a 5 star rating to help others find it too! Simply hit the 5 stars and (if you have 10 seconds) add a few words as a review. You might be chosen as the review of the month and featured on an upcoming episode! Interested in being a guest? All the info is here: https://www.jessicaosborn.com/STB-guest-application ......................................................... About your host: Jessica Osborn is a strategic business coach helping online coaches position as leaders in their niche. Drawing on 25 years in marketing and 15 years as a successful entrepreneur, she teaches talented women how to become a sought-after expert with signature offerings that attract a waitlist of premium clients. As an active mother of two she’s all about creating efficient, lean and sustainable service models that product multiple six-figure years without sacrificing your lifestyle! Learn more & book an intro call: https://jessicaosborn.com Instagram or Threads: https://instagram.com/jessica.osborn  LinkedIn: Https://linkedin.com/in/jessicaaosborn Facebook: https://facebook.com/jessicaosborn.bxcoach
Let’s talk about the one skill you absolutely MUST develop as a business owner - especially now, in this economic environment. It’s not a trendy hack or secret formula - it’s something powerful, practical, and completely learnable. I’ve noticed that many women building a business try to sidestep this skill because it pushes them out of their comfort zone. They feel uncertain, maybe even a little scared. But if you don’t do it, you’ll never get your business out of first gear. And unfortunately that’s the reality for so many - why their business remains a side hustle even after years of effort. And … why the small biz failure rate is so high! Ok, let’s get down to businesses In this episode we’ll bust the myths around what it means to “do marketing” and why you don’t need to be an extroverted, pushy promoter to set your business up for real success. Here’s what you’ll hear more about: Why directing your own marketing strategy is non-negotiable - and what happens if you try to hand it off to someone else. What truly matters in your marketing, from positioning and offers, to focusing on the right people (not just anyone with a pulse). How to build a simple, clear pathway that takes potential clients from “never heard of you” all the way to “raving fan” Why copying someone else’s strategy will never work for your unique business, and what to do instead. How you can create a system for your business that feels easy, not exhausting - even if “marketing” usually gives you the chills. If you’ve ever wished marketing could feel natural and aligned (and actually get you the clients you want), this episode is for you. Let’s go! ……………………………………… FIND your breakthrough niche so you stand out as the go-to expert! Get the Niche Buster program and discover your unique and most marketable ‘expert zone’ in less than 7 days! https://www.jessicaosborn.com/nichechallenge ………………………………………… YOU’RE INVITED! JOIN She’s The Business Community on Facebook and let’s continue the conversation! Https://www.facebook.com/groups/shesthebusinesscommunity Don’t miss the chance to be part of something truly supportive and real - because I think you’ll love where we’re heading. ................................................. Loving this podcast? We’d love it if you’d give us a 5 star rating to help others find it too! Simply hit the 5 stars and (if you have 10 seconds) add a few words as a review. You might be chosen as the review of the month and featured on an upcoming episode! Interested in being a guest? All the info is here: https://www.jessicaosborn.com/STB-guest-application ......................................................... About your host: Jessica Osborn is a strategic business coach helping online coaches position as leaders in their niche. Drawing on 25 years in marketing and 15 years as a successful entrepreneur, she teaches talented women how to become a sought-after expert with signature offerings that attract a waitlist of premium clients. As an active mother of two she’s all about creating efficient, lean and sustainable service models that product multiple six-figure years without sacrificing your lifestyle! Learn more & book an intro call: https://jessicaosborn.com Instagram or Threads: https://instagram.com/jessica.osborn  LinkedIn: Https://linkedin.com/in/jessicaaosborn Facebook: https://facebook.com/jessicaosborn.bxcoach
Are you getting buried under all the behind-the-scenes tasks in your business? When admin work is eating into the time you’d love to be spending with clients, growing your business, or simply doing the things that you enjoy in life outside of work, it's time to take a weed out the processes (or lack of) holding g you back! If you’ve been wishing you could reclaim your time and create more freedom, you’re going to LOVE this week's episode! My esteemed guest is Brittni Schroeder, a business coach with a fascinating backstory: she started out as a photographer, then founded a nonprofit, and now helps entrepreneurs put their businesses on autopilot! She’s an expert in building simple, effective systems that actually give you your time back. Here’s a taste of what we cover: Why do so many small businesses get stuck managing the admin - or worse, chasing payments - and how can you escape the admin trap? What are the 5 absolute must-have automations and systems that every business should use, no matter your industry? How can you create an onboard and offboard experience that leaves your clients raving about you to others? What are the “little things” you might be overlooking that, once automated, can add hours back into your week? How can you use systems to set up your team or future hires for success, so you’re not stuck micromanaging? By the end you’ll walk away with some really practical, actionable ideas that you can put into place, no matter what phase of business you’re in right now. IF you’ve ever wondered: “How can I set up my business to run smoothly (and profitably) without me needing to be in the driver’s seat for every little thing?” then hit play on this episode now and get ready to take notes - I promise, you won’t want to miss it! About our guest: Brittni Schroeder Is a Business Coach and Marketing Strategist. She helps entrepreneurs automate, build sales funnels, and scale their business. Brittni worked as a High School Senior Photographer for over 10 years. She also owned and operated Mozi Magazine up until 2017. Her work has been featured in The Wall Street Journal, Good Morning America and several publications. She has worked in the non-profit sector for over 15 years and recently founded her own non-profit called The Compassion Club. Connect with Brittni: www.brittnischroeder.com Instagram: www.instagram.com/brittni.schroeder FB Group: www.facebook.com/groups/redefineyourbiz LinkedIn www.linkedin.com/in/brittnischroeder Pinterest: www.pinterest.com/brittnijo Brittni’s membership: www.brittnischroeder.com/membership ………………………. Join our FREE She’s The Business Community on Facebook and let’s continue the conversation with Brittni there! Https://www.facebook.com/groups/shesthebusinesscommunity Don’t miss the chance to be part of something truly supportive and real - surrounded by inspiring women in business. ................................................. Loving this podcast? Please drop a 5 star rating to help others find it too! If you have a spare 30 seconds we would be so grateful if you would leave a short review. Simply hit the 5 stars and add a few words of your own about your experience listening to She's The Business Podcast. You might be chosen as the review of the month and featured on an upcoming episode! ......................................................... About your host: Jessica Osborn is a strategic business coach helping online coaches position as leaders in their niche. Drawing on 25 years in marketing and 15 years as a successful entrepreneur, she teaches talented women how to become a sought-after expert with signature offerings that attract a waitlist of premium clients. As a mother of two active sporty kids she’s all about creating efficient, lean and sustainable service models that product multiple six-figure years without compromising or sacrificing your lifestyle! Learn more & book an intro call: https://jessicaosborn.com Instagram or Threads: https://instagram.com/jessica.osborn  LinkedIn: Https://linkedin.com/in/jessicaaosborn Facebook: https://facebook.com/jessicaosborn.bxcoach  
Do you feel permanently busy, but the business isn’t really moving forward? It’s like being stuck in first gear, burning through the gas fast but the car going slowly. Whether you're a coach, consultant, or expert, it’s so easy to get caught up in the next social media trick or the latest marketing hack, trying to attract clients who never quite seem to connect. But what if I told you there's one simple yet fundamental strategy every business needs - and that makes all the difference, no matter how much the business world changes? In this episode, I share the essential building block every service-based business needs before anything else. It’s something I’ve taught for nearly a decade, and it’s at the heart of every truly successful business I’ve seen. Spoiler: it’s not about doing more, shouting louder, or offering endless bonuses. It’s about clarity, focus, and knowing exactly who you’re for - and who you’re not. Here’s what you’ll learn by the end of the episode: Why so many marketing tactics can leave you spinning your wheels, and what to do before any of them will actually start working. What the “expert zone” really means for coaches and consultants, and why being able to clearly say who you help (and how) is the single most powerful advantage you can claim. The mistake most coaches are making that waters down your message and attracts no one, and the fastest way to fix it! What makes your business truly irresistible, and how you can instantly create stronger results without working more hours or piling on more offers. Curious to know if you’re missing this core strategy? Tune in - I promise you’ll come away with a new sense of clarity and relief. Ready to become the obvious choice for your ideal clients? Let’s get into it! ………………………………………… 75% OFF Niche Buster Get the Niche Buster program and discover your Breakthrough ‘expert zone’ in less than 7 days! https://www.jessicaosborn.com/nichechallenge ………………………………………… YOU’RE INVITED! JOIN She’s The Business Community on Facebook and let’s continue the conversation! Https://www.facebook.com/groups/shesthebusinesscommunity Don’t miss the chance to be part of something truly supportive and real - because I think you’ll love where we’re heading. ................................................. Loving this podcast? We’d love it if you’d give us a 5 star rating to help others find it too! Simply hit the 5 stars and (if you have 10 seconds) add a few words as a review. You might be chosen as the review of the month and featured on an upcoming episode! ......................................................... About your host: Jessica Osborn is a strategic business coach helping online coaches position as leaders in their niche. Drawing on 25 years in marketing and 15 years as a successful entrepreneur, she teaches talented women how to become a sought-after expert with signature offerings that attract a waitlist of premium clients. As an active mother of two she’s all about creating efficient, lean and sustainable service models that product multiple six-figure years without sacrificing your lifestyle! Learn more & book an intro call: https://jessicaosborn.com Instagram or Threads: https://instagram.com/jessica.osborn  LinkedIn: Https://linkedin.com/in/jessicaaosborn Facebook: https://facebook.com/jessicaosborn.bxcoach    
Welcome to the first episode of 2026! There’s a big shift happening in the online business space and, if you plan on staying relevant, you’ll want to get on board with it. I’ve spent over 25 years in marketing and 15 years as a business owner myself, so I’ve seen plenty of trends come and go. But what’s brewing for this year feels different - it’s a cultural groundswell that’s going to change the game completely, perhaps forever! And if you’re blind to it, you’ll get left behind. Think back to 2025 - the year AI exploded into daily use for a majority of people. We’ve now got more information at our fingertips than ever before, we’re more connected than ever before, you can do in minutes things that used to take days, weeks, or months. Yet - have you noticed how much more lonely and disconnected working online can feel now? With the rise of AI, so much of what we’re seeing and interacting with doesn’t feel genuine. It lacks the energy we feel when we’re interacting with, listening to or watching a real human. Our “fake radars” are permanently on, and as we know that AI is getting harder to detect, it’s common to assume everything is created by AI! (Like you’re possibly sitting there thinking these show notes were written by AI…. but they’re not!) All this means we’re craving authentic human connection more than ever and it’s going to increase exponentially! In this episode, I share more about the shifts happening in our online space, why community and real connections is becoming the vital ingredient your business needs to thrive. Here’s a taste of what you’ll hear in this episode: Why is genuine connection more important than ever, especially as AI-generated content floods our feeds? What does “community” look like in the year ahead? How can you keep your business evolving without falling into the trap of sticking with what’s comfortable - or getting left behind? What practical changes can you make to strip out what’s no longer working, double down on what is, and start something that brings more connection into your world? Why do curated groups, masterminds, and meaningful conversations matter far more than collecting a list of contacts? And I announce a brand new (free!) community for She’s The Business Podcast listeners to help you find your people, keep the conversation going, and get your questions answered! Ready to rethink what connection means for your business in 2026? Tune in to hear how you can take action and feel inspired for what’s coming this year! ……… JOIN She’s The Business Community on Facebook and let’s continue the conversation! >> https://www.facebook.com/groups/shesthebusinesscommunity Don’t miss the chance to be part of something truly supportive and real - because I think you’ll love where we’re heading. ................................................. Loving this podcast? Please drop a 5 star rating to help others find it too! If you have a spare 30 seconds we would be so grateful if you would leave a short review. Simply hit the 5 stars and add a few words of your own about your experience listening to She's The Business Podcast. You might be chosen as the review of the month and featured on an upcoming episode! ......................................................... About your host: Jessica Osborn is a strategic business coach helping online coaches position as leaders in their niche. Drawing on 25 years in marketing and 15 years as a successful entrepreneur, she teaches talented women how to become a sought-after expert with signature offerings that attract a waitlist of premium clients. As an active mother of two she’s all about creating efficient, lean and sustainable service models that product multiple six-figure years without sacrificing your lifestyle! Learn more & book an intro call: https://jessicaosborn.com Instagram or Threads: https://instagram.com/jessica.osborn  LinkedIn: Https://linkedin.com/in/jessicaaosborn Facebook: https://facebook.com/jessicaosborn.bxcoach    
Have you ever wondered if the experiences that shaped your life could become the powerful story someone else needs to spark change in their own? In a world overflowing with AI-generated content, our true, human stories are becoming more valuable than ever. Imagine sharing the moments you’ve lived through—not just the sparkling highlights, but the vulnerable truths and the hard-won lessons—with people who genuinely need to hear them. This week, I’m joined by Marcela Gamboa, a gifted ghostwriter and memoir coach. Marcela works with six-figure female entrepreneurs, helping them turn their journeys—especially the parts they didn't think were important or relevant—into unforgettable memoirs that connect and inspire. If you’ve ever doubted whether your story matters, or felt unsure how to even start organizing your life into something worth reading, this is for you. In this episode, we cover: Why sharing your real, messy, and sometimes painful experiences can become the most powerful way to build trust and authority—not just with your audience, but with yourself. What makes a strong, readable memoir that readers actually pick up and finish? Is it just a method, or is there something deeper behind the words? How working with someone like Marcela Gamboa is different from using AI or a standard writing template. What is the real value in honoring your personal voice and vision? Why many women think their stories aren’t worthy, and how to move past those barriers to create something truly meaningful. What steps you can take right now—even if you have a jumble of memories and no idea where to begin. If you’ve ever dreamed of leaving a legacy or wondered whether your journey could help others, you’ll want to listen to this warm, honest conversation. Let’s turn your story into your superpower. Listen in! About our guest: Marcela Gamboa is a ghostwriter and memoir coach who helps six-figure women entrepreneurs transform their most powerful life experiences into impactful published books. Holding a degree in Creative Writing and bringing expertise in marketing and copywriting, Marcela is renowned for her poetic approach to language and her ability to capture the emotional truth of each story. She skillfully aligns a client's personal narrative with their business goals and legacy vision, ensuring the story resonates authentically. Her services are designed for high-impact women ready to share meaningful stories but who may lack the time, energy, or writing skills to do it themselves. Marcela offers a high-touch, collaborative process that goes far beyond simply putting words on a page. She is dedicated to clarity, compassion, and truly honoring each client’s unique voice in a way that moves readers deeply. Whether clients seek to craft a personal memoir or a business-focused story with heart, Marcela guides them in bringing their message to life, ensuring that their book becomes a powerful asset to their brand and a lasting part of their body of work. Connect with Marcela: Business name & website link Kinikia Creative https://www.kinikiacreative.com/ Instagram: https://www.instagram.com/kinikiacreative/ LinkedIn: https://www.linkedin.com/in/marcela-gamboa-44237a49/ ==================== The NICHE Buster 7 Day Program For coaches, creatives, consultants who want to rise above the crowd with unique expert positioning! https://www.jessicaosborn.com/nichechallenge ................................................. Loving this podcast? Please drop a 5 star rating to help others find it too! If you have a spare 30 seconds we would be so grateful if you would leave a short review. Simply hit the 5 stars and add a few words of your own about your experience listening to She's The Business Podcast. You might be chosen as the review of the month and featured on an upcoming episode! ......................................................... About your host: Jessica Osborn is a strategic business coach who helps online experts step into authority and attract premium clients with ease. Drawing on 25 years in marketing and 15 years as a successful entrepreneur, she teaches women how to design unique and profitable signature programs that set them apart and attract a waitlist. As an active mother of two she’s all about creating efficient, lean and sustainable service models that product multiple six-figure years without sacrificing your lifestyle! Learn more & book an intro call: https://jessicaosborn.com Instagram or Threads: https://instagram.com/jessica.osborn  LinkedIn: Https://linkedin.com/in/jessicaaosborn Facebook: https://facebook.com/jessicaosborn.bxcoach  
Have you ever felt like your business has hit an income ceiling - and even though you’re working flat out, nothing changes? It’s normal to believe that the only way to make more money is by finding more clients or selling more. But what if the simplest place to find extra profit is right in front of us, just waiting to be uncovered? In today’s episode, I share practical ways you can spot hidden profits in your current business - without needing to overhaul everything or work more hours! I’ll show you a few spots where you can you can make tiny tweaks to what you’re already doing, and some of them might surprise you with just how much they could add to your bottom line. Here’s what I’ll be chatting about: Why do we so often feel stuck at a certain price with our services, and how can a fresh perspective unlock new possibilities? What happens to your profits when you shift your service from charging per hour to a broader timeframe, such as monthly or quarterly? How does the way you deliver your services influence the value you can offer - and the prices you can actually charge? Why is the “payment format” you use just as important as the amount you charge, and how could it lead to easier, quicker sales? What small steps can you take this week that could make a real difference to your business income - without needing to find more clients? If you’ve ever wondered whether your existing business could work better for you, or felt unsure about your pricing, you won’t want to miss this one. Tune in to discover those hidden profits in your business - sometimes, it’s just a small shift that makes all the difference! ................................................. Loving this podcast? Please drop a 5 star rating to help others find it too! If you have a spare 30 seconds we would be so grateful if you would leave a short review. Simply hit the 5 stars and add a few words of your own about your experience listening to She's The Business Podcast. You might be chosen as the review of the month and featured on an upcoming episode! ......................................................... About your host: Jessica Osborn is a strategic business coach who helps online experts step into authority and attract premium clients with ease. Drawing on 25 years in marketing and 15 years as a successful entrepreneur, she teaches women how to design unique and profitable signature programs that set them apart and attract a waitlist. As an active mother of two she’s all about creating efficient, lean and sustainable service models that product multiple six-figure years without sacrificing your lifestyle! Learn more & book an intro call: https://jessicaosborn.com Instagram or Threads: https://instagram.com/jessica.osborn  LinkedIn: Https://linkedin.com/in/jessicaaosborn Facebook: https://facebook.com/jessicaosborn.bxcoach    
Are high ticket offers really dead? That’s the question that’s been buzzing in my inbox lately, and I know so many of us are feeling unsure about where to focus our time and energy as we head into 2026. With another rollercoaster year behind us, shaky economies, and a big shift in trust online, you might be wondering: “Should I pivot to something low ticket, or is there a place for premium offers in the new era of online business?” This episode is all about pulling back the curtain on what’s really happening around high ticket and low ticket strategies – especially for women running businesses like ours. I’ll share what I’m seeing, why the old ways aren’t working as well, and how you can confidently position yourself for success (and sanity!) in the year ahead. Here’s what I cover in this episode: Why are people more skeptical than ever about online offers, and what does that mean for those of us with serious expertise? What’s actually the difference between high ticket and low ticket offers - and is switching really as simple as dropping your price or launching a membership? How can you tell if your offer and your personal branding are truly aligned, or if there’s a hidden disconnect costing you sales? What are the real mistakes I see business owners making right now when it comes to pricing, messaging, and packaging their services? How can you stand out as a premium provider so clients can quickly see your value - even if the economy feels unstable or buyers are cautious? If you’ve felt stuck, second-guessing your plans, or just want a clear, honest look at what it takes to grow a sustainable, rewarding business in 2026, you’ll want to tune in. I promise this one is packed with real talk and practical steps to help you move forward. Give it a listen, and let’s get clear on your next best move! The NICHE Buster 7 Day Program For coaches, creatives, consultants who want to rise above the crowd with unique expert positioning! https://www.jessicaosborn.com/nichechallenge ................................................. Loving this podcast? Please drop a 5 star rating to help others find it too! If you have a spare 30 seconds we would be so grateful if you would leave a short review. Simply hit the 5 stars and add a few words of your own about your experience listening to She's The Business Podcast. You might be chosen as the review of the month and featured on an upcoming episode! ......................................................... About your host: Jessica Osborn is a strategic business coach who helps online experts step into authority and attract premium clients with ease. Drawing on 25 years in marketing and 15 years as a successful entrepreneur, she teaches women how to design unique and profitable signature programs that set them apart and attract a waitlist. As an active mother of two she’s all about creating efficient, lean and sustainable service models that product multiple six-figure years without sacrificing your lifestyle! Learn more & book an intro call: https://jessicaosborn.com Instagram or Threads: https://instagram.com/jessica.osborn  LinkedIn: Https://linkedin.com/in/jessicaaosborn Facebook: https://facebook.com/jessicaosborn.bxcoach
Ever imagined bringing in $100,000 a month purely from digital products? Today, I’m sharing an episode that might just make you rethink what’s possible for your business. Whether you’re new to digital offerings or already experimenting with online income, this story shows just how transformational selling digital products can be! To get the lowdown on just how you can leverage digital products in your business I interviewed Becky Beach, an incredible woman who’s become a million-dollar digital product seller and coach. Becky’s background in IT and user experience design gives her a sharp edge, and she’s known for her smart, flexible approach to business - even as the digital landscape swiftly changes. She’s been featured in places like Business Insider and Forbes, and it’s no wonder: Becky has figured out how to continuously innovate, find new opportunities, and stay ahead of the curve. Here’s what we explore together in this jam-packed conversation: Why are digital products the gateway to new streams of income for nearly any business - and what types might you have overlooked? What prompted Becky’s leap from a draining corporate job to launching “Mom Beach” and building her own empire, step by step? How do you move past overwhelm and find your first (or next) digital product idea - even if you have a mountain of choices? What impact has artificial intelligence really made on creating and selling digital products - and how can you work with it instead of against it? What are Becky’s biggest lessons, regrets, and practical tips to help you skip the pitfalls and make profitable choices faster? If you’ve ever wondered how to add digital products to your business, what works now, and what’s coming next, you’ll get real stories and clear answers in this conversation. Plus, Becky shares a brilliant free resource for listeners wanting to create with AI. Listen in and open the door to your next big possibility! About our guest: Becky Beach is a million-dollar digital product seller and coach at coachbeckybeach.com. Known online as "Mom Beach," she has built a thriving business specializing in digital products, including printables, spreadsheets, courses, and books sold across multiple platforms such as Etsy, Shopify, and Amazon. With a background in IT, UX design, and web development spanning over 20 years, Becky leveraged her expertise to carve out a unique niche, especially as digital products and AI have evolved. Her entrepreneurial journey began as a way to gain flexibility and spend more time with her son, leading her to start the Mom Beach blog, which later pivoted toward topics like making money online and selling printables. Thanks to her innovative strategies and ability to capitalize on market shifts, she now earns approximately $100,000 a month in revenue from her digital product streams. Becky is passionate about helping women and service providers diversify their income through digital products and teaches others how to use AI tools to accelerate their business growth. Featured in publications like Forbes and Business Insider, Becky stands out for her resilience, creativity, and willingness to continually adapt to new technologies. Connect with Becky:Website: https://coachbeckybeach.com/Instagram: https://www.instagram.com/themombeach/Facebook: https://www.facebook.com/themombeachLinkedIn: https://www.linkedin.com/in/beckbeach/ Resources for She's The Business Listeners! Learn how to create 3 different digital products to sell using AI tools! Free training:  AI Digital Product Creation Masterclass Turn Spreadsheets You Create With AI Into Passive Income! (Learn Becky's method)Online course: AI Powered Spreadsheet System   ==================== The NICHE Buster 7 Day Program For coaches, creatives, consultants who want to find your breakthrough niche and finally be seen for your true expertise! https://www.jessicaosborn.com/nichechallenge ................................................. Loving this podcast? Please drop a 5 star rating to help others find it too! If you have a spare 30 seconds we would be so grateful if you would leave a short review. Simply hit the 5 stars and add a few words of your own about your experience listening to She's The Business Podcast. You might be chosen as the review of the month and featured on an upcoming episode! ......................................................... About your host: Jessica Osborn is a strategic business coach who helps online experts step into authority and attract premium clients with ease. Drawing on 25 years in marketing and 15 years as a successful entrepreneur, she teaches women how to design unique and profitable signature programs that set them apart and attract a waitlist. As an active mother of two she’s all about creating efficient, lean and sustainable service models that product multiple six-figure years without sacrificing your lifestyle! Learn more & book an intro call: https://jessicaosborn.com Instagram or Threads: https://instagram.com/jessica.osborn  LinkedIn: Https://linkedin.com/in/jessicaaosborn Facebook: https://facebook.com/jessicaosborn.bxcoach  
Do you aim to create real change in your community, country or the world? Are you driven to make the kind of impact that leaves a legacy - something that matters for future generations? If you’ve ever found yourself thinking, “this has GOT to change, and I’m going to do it!”, then this episode is for you. I’m sharing the three unmistakable signs that you’re meant for thought leadership, and the steps to help you step into those shoes much sooner than you imagined. Most women - especially coaches and experts -,tend to underestimate themselves. We convince ourselves it’s just a “marketing” issue that keeps you feeling invisible, or believe it’s an execution problem … and try to post more content. In reality, the problem often lies with how far you’re playing below your true potential. What if your ideas are simply too big for the box you’ve put yourself in? What if your positioning is lacking the authority you deserve? In this episode, I’ll help you spot the signs you’re ready to lead and guide you to create the clarity you need to finally take your place as a thought leader. Ready to stop hiding in plain sight and claim your space? Let’s get into it! You’ll hear me cover: Why the ideas you’re passionate about might feel “too big” for your current audience - and what that tension is really telling you. What’s happening when your clients rave about you behind closed doors, but the wider market just hasn’t caught on yet. How boredom with what everyone else is sharing is actually a sign your brain is craving a higher level of conversation and challenge. Why playing it safe with a vague or general niche keeps you stuck - and how you can start shifting into a space that’s truly yours. What first step to take to move from hidden expert into your own “thought leader” zone - and how you can claim your advantage, starting today. Curious if this is what’s been holding you back? Listen in to find out - the episode just might be the nudge you need to finally stand out and lead with confidence! =================================== The NICHE Buster 7 Day Program For coaches, creatives, consultants who want to rise above the crowd with unique expert positioning! https://www.jessicaosborn.com/nichechallenge ................................................. Loving this podcast? Please drop a 5 star rating to help others find it too! If you have a spare 30 seconds we would be so grateful if you would leave a short review. Simply hit the 5 stars and add a few words of your own about your experience listening to She's The Business Podcast. You might be chosen as the review of the month and featured on an upcoming episode! .................................................... Discover More About She’s The Business Podcast Website: https://www.jessicaosborn.com/podcasts/she-s-the-business-podcast-with-jessica-osborn  DID YOU KNOW we also publish episodes on YouTube so you can watch them? >> She's The Business on YouTube > https://www.youtube.com/@Jessica.osborn  Apply to be a guest on She's The Business Podcast Do you have a story or relevant expertise to share with our global audience of female entrepreneurs? Apply to be a guest on She’s The Business with Jessica Osborn here: https://jessicaosborn.com/stb-guest-application ......................................................... About your host: Jessica Osborn is a strategic business coach who helps online experts step into authority and attract premium clients with ease. Drawing on 25 years in marketing and 15 years as a successful entrepreneur, she teaches women how to design unique and profitable signature programs that set them apart and attract a waitlist. As an active mother of two she’s all about creating efficient, lean and sustainable service models that product multiple six-figure years without sacrificing your lifestyle! Learn more & book an intro call: https://jessicaosborn.com Instagram or Threads: https://instagram.com/jessica.osborn  LinkedIn: Https://linkedin.com/in/jessicaaosborn Facebook: https://facebook.com/jessicaosborn.bxcoach
Ever wish you could skip the sales calls and still see your business grow? Selling can feel a little awkward – alight, it can feel a LOT awkward – for so many of us. I’ve been there too. But, when selling is literally essential to having a successful business, it’s one of those hurdles we’ve got to overcome. Imagine if selling could actually feel easy, authentic, maybe even enjoyable? In this episode, we’re going to tackle your nerves around selling head-on and get you geared up with practical tactics you can start using today. If you want to confidently share your offers without that icky, pushy feeling, then this is for you. I invited Andee Hart to join me for this conversation because she’s an absolute expert in sales while also deeply understanding the challenges that women face when we come to make an offer. Andee is a seasoned sales strategist, entrepreneur mentor, and the host of “She Sells Differently.” With 17 years in Fortune 500 tech sales and a thriving candle business she started in her bedroom, Andy’s seen both sides – corporate and creator. She’s dedicated to helping other women sell with integrity, confidence, and true enthusiasm for their product or service. Here’s a bit of what we cover in this exciting episode: Why it’s essential to love what you’re offering – and how real belief changes the whole energy of your sales conversations (and even your website copy). What gets in the way of sales confidence – and practical ways to get past the anxiety and just show up as yourself. How to recognise the difference between an objection that means “not right for me” versus a hesitation that’s actually fear or uncertainty. What simple shifts help people naturally say yes, without pressure or regret (think: making it easy, clear, and welcoming for your customers to buy). Why following up isn’t pushy – it’s actually a service, and the missed opportunities if you skip it. Andee also shares her favourite sales tools you can use right away – whether you sell services, products, or both. We cover honest mistakes, surprises, and real tips that make selling simpler. You’ll leave with fresh ideas, confidence, and maybe even excitement about your next sales conversation. Listen in – I promise this one’s packed with insight! About Our Guest: Andee Hart is a dynamic sales strategist and entrepreneur mentor, renowned for her practical approach to selling with integrity and confidence. With over 17 years of experience climbing the corporate ladder in technology sales for Fortune 500 companies, Andee transitioned into entrepreneurship during the pandemic, founding Heart Design Co., a successful candle-making business started in her bedroom. Her side hustle quickly flourished, landing her products in over 120 retailers within three months, which enabled her to step away from her corporate role and pursue entrepreneurship full-time. Drawing from her extensive experience in both product and service sales, Andee now specializes in coaching other entrepreneurs and product businesses on how to sell authentically, connect with their ideal clients, and overcome sales anxiety. She emphasizes the importance of believing in one’s product, following up diligently, and learning from feedback to improve sales strategies. Andee also hosts the "She Sells Differently" podcast, where she shares actionable sales tips and advocates for selling with heart and genuine connection. Connect with Andee: Website: https://andeehart.com/ Podcast: https://andeehart.com/podcast/ Facebook: https://www.facebook.com/andee.hart/ Instagram: https://www.instagram.com/andeehart/ LinkedIn: https://www.linkedin.com/in/andeehart/ Youtube Channel: https://www.youtube.com/@shesellsdifferently   The NICHE Buster 7 Day Program For coaches, creatives, consultants who want to rise above the crowd with unique expert positioning! https://www.jessicaosborn.com/nichechallenge .................................................... Discover More About She’s The Business Podcast Website: https://www.jessicaosborn.com/podcasts/she-s-the-business-podcast-with-jessica-osborn  DID YOU KNOW we also publish episodes on YouTube so you can watch them? >> She's The Business on YouTube > https://www.youtube.com/@Jessica.osborn  Apply to be a guest on She's The Business Podcast Do you have a story or relevant expertise to share with our global audience of female entrepreneurs? Apply to be a guest on She’s The Business with Jessica Osborn here: https://jessicaosborn.com/stb-guest-application ................................................. Loving this podcast? Please drop a 5 star rating to help others find it too! If you have a spare 30 seconds we would be so grateful if you would leave a short review. Simply hit the 5 stars and add a few words of your own about your experience listening to She's The Business Podcast. You might be chosen as the review of the month and featured on an upcoming episode! ......................................................... About your host: Jessica Osborn is a strategic business coach who helps online experts step into authority and attract premium clients with ease. Drawing on 25 years in marketing and 15 years as a successful entrepreneur, she teaches women how to design unique and profitable signature programs that set them apart and attract a waitlist. As an active mother of two she’s all about creating efficient, lean and sustainable service models that product multiple six-figure years without sacrificing your lifestyle! Learn more & book an intro call: https://jessicaosborn.com Instagram or Threads: https://instagram.com/jessica.osborn  LinkedIn: Https://linkedin.com/in/jessicaaosborn Facebook: https://facebook.com/jessicaosborn.bxcoach  
Is it possible to narrow your business focus too much? I get this question all the time, especially from the smart, ambitious women inside my Business JAM program who worry that niching down means saying “no” to too many opportunities. In this episode, I’m reframing that fear, and showing you why saying ‘no’ to some of your potential clients is the secret and totally counterintuitive catalyst for growth! We’ll explore what really happens when you get specific about who you help and how. Hear some real-world stories (including a recent chat I had online with a financial planner who wanted to do it all) and the signs that indicate your message might be too broad and keeping you stuck in obscurity! If you’re still unsure about your market positioning or you’re stuck attracting the wrong clients, no matter what you try - this episode is made for you! Here’s what you’ll walk away with when you listen to the full episode: Why it’s almost impossible to make your niche too small - and the pre-wired thinking that’s keeping you broad. What the common fears are (like missing out on clients) and why most people get clarity, not scarcity, by specialising. How blending too many roles or services can confuse potential clients, and what it looks like when your audience can’t figure out what you do best. Why holistic sounds lovely, but real expertise and trust are built through clear positioning, not trying to be everything to everyone. What steps you can take right now to sharpen your message, clarify your niche, and attract dream clients who see you as the clear solution. Curious to find out if you’ve actually gone far enough with your niche? Or maybe you know it’s time to stand out as the clear choice for your best-fit clients. Tune in to this episode—I’ll walk you through what works, what doesn’t, and how to finally feel good about your unique spot in the market. ................................................. The NICHE Buster 7 Day Program For coaches, creatives, consultants who want to get crystal clear on your market sweetspot! https://www.jessicaosborn.com/nichechallenge ................................................. Loving this podcast? Please drop a 5 star rating to help others find it too! If you have a spare 30 seconds we would be so grateful if you would leave a short review. Simply hit the 5 stars and add a few words of your own about your experience listening to She's The Business Podcast. You might be chosen as the review of the month and featured on an upcoming episode! .................................................... Discover More About She’s The Business Podcast Website: https://www.jessicaosborn.com/podcasts/she-s-the-business-podcast-with-jessica-osborn  DID YOU KNOW we also publish episodes on YouTube so you can watch them? >> She's The Business on YouTube > https://www.youtube.com/@Jessica.osborn  Apply to be a guest on She's The Business Podcast Do you have a story or relevant expertise to share with our global audience of female entrepreneurs? Apply to be a guest on She’s The Business with Jessica Osborn here: https://jessicaosborn.com/stb-guest-application ......................................................... About your host: Jessica Osborn is a strategic business coach who helps online experts step into authority and attract premium clients with ease. Drawing on 25 years in marketing and 15 years as a successful entrepreneur, she teaches women how to design signature programs and position themselves powerfully in their niche - building profitable, sustainable businesses that deliver multiple six-figure years without sacrificing their lifestyle. Learn more & book an intro call: https://jessicaosborn.com Instagram or Threads: https://instagram.com/jessica.osborn  LinkedIn: Https://linkedin.com/in/jessicaaosborn Facebook: https://facebook.com/jessicaosborn.bxcoach  
Have you found yourself putting everyone else’s happiness first, even in your own business? If you’re addicted to external approval - or worrying that your work isn’t “good enough” - this episode is one you can’t miss! Today, we’re chatting about the best ways to find success when you have “people pleasing” tendencies, especially for creatives, who commonly identify as people pleasers! Why does this instinct run so deep, and how is it shaping your results (without you even knowing)? I’m joined by the enigmatic Michele Kasl, a creative powerhouse who has run a successful digital and web design agency for over 20 years. She’s a true expert in branding, design, and guiding business owners to show up online as their best selves. Michele shares her own personal struggles with people pleasing and the strategies she’s used to create more joy, ease and success in her business! We’re going behind the usual surface level fluff, sharing real habits and practical solutions for rewiring those old patterns. Here’s just a taste of what you’ll hear in this episode: Why do creatives (and business owners) fall into the “chameleon” trap - and how can it hurt you in the long run? What’s the difference between adapting for clients’ happiness and losing sight of your own goals? How does perfectionism sneak in, making it nearly impossible to finish or share your work? Why saying “no” (and picking a specialty) leads to more freedom, better results, and happier clients? What simple mindset shifts can pull you out of comparison mode so you can finally trust your expertise? If you’ve ever hesitated to market yourself or struggled to set real boundaries, this episode will help you see things differently - and get you excited about showing up as YOU. Listen in for honest stories, practical insights, and a big confidence boost to help you break the people-pleaser pattern for good. Curious? Pop on your headphones and join us for this lively, honest conversation! MENTIONED IN THE EPISODE: Michele's Website Audit Tool - a Gift for STB listeners - DOWNLOAD your FREE copy here: https://gift.premierdesignsonline.com/stb-podcast   About our guest: Michele Kasl With a 20-year career in the dynamic arena of branding and design, Michele Kasl has an unparalleled ability to blend creativity with strategic insight. Her vast design and creative direction expertise includes web design and development, UI and UX design, AI tools, branding, print design, copywriting and illustration. She has been at the forefront of shaping identities across diverse industries, showcasing a deep understanding of the delicate balance between aesthetics and functionality. Michele is a Creative Suite master, innovative problem-solver, and is passionate about all things creative— specifically the power of telling a brand’s unique story through compelling copy and attention-grabbing visuals. Today, she helps business consultants and service-based pros drop the people-pleasing act and build brands that feel like home. Her work combines strategy, storytelling, and standout design, with just enough edge to cut through the noise. Michele’s superpower isn’t just beautiful websites — it’s helping clients OWN their voice, their value, and their vision. Connect with Michele: Business name: Premier Designs https://premierdesignsonline.com Monday Mantra (newsletter): https://mymondaymantra.com LlinkedIn: https://www.linkedin.com/in/michelekasl/ Youtube Channel: https://www.youtube.com/@pdupdate .....…….. THIS MONTH'S OFFER: Pricing Assessment Chat with Jessica Are you constantly second-guessing your prices? Feeling like you should charge more… but not sure what’s “too much”? Book a 20-minute Pricing Assessment Chat to get my help analysing your offers. By the end you'll: ✅ Find out if your price is too low or too high ✅ See if you’re missing hidden profit opportunities ✅ Feel confident your offer is priced in alignment with your goals BOOK NOW to secure yours > https://tidycal.com/jessicaosborn/chat-with-jess ................................................. Loving this podcast? Please drop a 5 star rating to help others find it too! If you have a spare 30 seconds we would be so grateful if you would leave a short review. Simply hit the 5 stars and add a few words of your own about your experience listening to She's The Business Podcast. You might be chosen as the review of the month and featured on an upcoming episode! .................................................... Discover More About She’s The Business Podcast Website: https://www.jessicaosborn.com/podcasts/she-s-the-business-podcast-with-jessica-osborn  DID YOU KNOW we also publish episodes on YouTube so you can watch them? >> She's The Business on YouTube > https://www.youtube.com/@Jessica.osborn  Apply to be a guest on She's The Business Podcast Do you have a story or relevant expertise to share with our global audience of female entrepreneurs? Apply to be a guest on She’s The Business with Jessica Osborn here: https://jessicaosborn.com/stb-guest-application ......................................................... About your host: Jessica Osborn is a strategic business coach who helps online experts step into authority and attract premium clients with ease. Drawing on 25 years in marketing and 15 years as a successful entrepreneur, she teaches women how to design signature programs and position themselves powerfully in their niche - building profitable, sustainable businesses that deliver multiple six-figure years without sacrificing their lifestyle. Learn more & book an intro call: https://jessicaosborn.com Instagram or Threads: https://instagram.com/jessica.osborn  LinkedIn: Https://linkedin.com/in/jessicaaosborn Facebook: https://facebook.com/jessicaosborn.bxcoach
The most common complaint I hear is that marketing takes up too much time. And you’re not wrong if that’s you. The way most people do their marketing is highly ineffective. So today’s episode is designed to fix that! There’s actually a really simple principle that most people overlook, but once you know it you’ll completely change the way you approach your marketing strategy… …and trust me, it’s much more powerful than you might think when you hear it! It’s based on a well known phrase but we’re going to change one word in it to shift the meaning! The answer can revolutionize everything - from how you attract an audience to the clients you sign, and even your bottom-line results. So, what’s this word swap, and why does it matter? Listen in as I break down five key areas of your marketing, showing you exactly how this change can make your efforts more intentional, effective, and (finally!) less exhausting. Here’s what I cover in today’s episode: The faster way to create a scalable foundation for your business Why audience quality matters more than volume for your results - and your energy! What mistakes do most people make when creating content - and how can you avoid them? Why using tools (like AI) can help, but only if you’re keeping your personal touch front and center. You’ll walk away with a fresh perspective, practical actions, and a whole lot more clarity about what really matters for your marketing. That “five reels a day” pressure? You can let it go - and replace it with a focused, ease-filled strategy that works. Curious about the simple shift that changes everything? Hit play now and let’s rethink marketing together! .....…….. Pricing Assessment Chat with Jessica Are you constantly second-guessing your prices? Feeling like you should charge more… but not sure what’s “too much”? Book a 20-minute Pricing Assessment Chat to get my help analysing your offers. By the end you'll: ✅ Find out if your price is too low or too high ✅ See if you’re missing hidden profit opportunities ✅ Feel confident your offer is priced in alignment with your goals 7 spots ONLY - first come, first served. BOOK NOW to secure yours > https://tidycal.com/jessicaosborn/chat-with-jess ................................................. Loving this podcast? Please drop a 5 star rating to help others find it too! If you have a spare 30 seconds we would be so grateful if you would leave a short review. Simply hit the 5 stars and add a few words of your own about your experience listening to She's The Business Podcast. You might be chosen as the review of the month and featured on an upcoming episode! .................................................... Discover More About She’s The Business Podcast Website: https://www.jessicaosborn.com/podcasts/she-s-the-business-podcast-with-jessica-osborn  DID YOU KNOW we also publish episodes on YouTube so you can watch them? >> She's The Business on YouTube > https://www.youtube.com/@Jessica.osborn  Apply to be a guest on She's The Business Podcast Do you have a story or relevant expertise to share with our global audience of female entrepreneurs? Apply to be a guest on She’s The Business with Jessica Osborn here: https://jessicaosborn.com/stb-guest-application ......................................................... About your host: Jessica Osborn is a strategic business coach who helps online experts step into authority and attract premium clients with ease. Drawing on 25 years in marketing and 15 years as a successful entrepreneur, she teaches women how to design signature programs and position themselves powerfully in their niche - building profitable, sustainable businesses that deliver multiple six-figure years without sacrificing their lifestyle. Learn more & book an intro call: https://jessicaosborn.com Instagram or Threads: https://instagram.com/jessica.osborn  LinkedIn: Https://linkedin.com/in/jessicaaosborn Facebook: https://facebook.com/jessicaosborn.bxcoach  
There’s few women who can put their hand on their heart and say that they’ve never struggled with their pricing decisions. If you ever found yourself agonising over your prices, tweaking numbers on your spreadsheet for hours, then dropping them by half when your prospect enquires …you’re definitely not alone! Pricing is such a silent struggle, especially for women in business like me, who grew up in a household where it was considered rude to discuss money! Today on She’s The Business Podcast, I’m breaking the taboo and talking openly about the topic most of us avoid: how to raise your rates ethically, keep your clients happy, and actually grow your business – all at the same time. Yes, it really is possible! I know that money talk can make us uncomfortable. It brings up all sorts of doubts, guilt, and that relentless inner critic. We worry about what our clients will think, whether we’ll lose them, or if we’ll sound greedy. But here’s the twist: charging too little doesn’t just hurt your bottom line - it can impact your energy, attract the wrong kind of clients, and even make you resent your business over time. So in this episode, I’m sharing what really works (based on years of experience and experiments!) when it comes to setting your prices right. If you’ve ever felt stuck, compared yourself to others, or dreaded making a change, this episode is for you. Here's what you’ll hear more about when you tune in: Why do women find it so hard to talk about pricing, and what hidden consequences does undercharging really have? What are the most common fears about raising your prices, and are they as logical as they sound? How can shifting your price actually attract higher-quality clients and open new opportunities you haven’t even seen yet? What mindset barriers pop up around “judgment” and how can you beat that inner critic at its own game? Why does standing out and differentiating yourself make pricing so much easier than just blending in with the crowd? All this and plenty of practical advice, without the gimmicky tactics or endless bonuses you see online. If you’re ready to feel confident and energised about what you charge, tune in now ......…….. FREE Pricing Assessment Chat with Jessica Are you constantly second-guessing your prices? Feeling like you should charge more… but not sure what’s “too much”? Book a 20-minute Pricing Assessment Chat to get my help analysing your offers. By the end you'll: ✅ Find out if your price is too low or too high ✅ See if you’re missing hidden profit opportunities ✅ Feel confident your offer is priced in alignment with your goals BOOK NOW to secure yours > https://tidycal.com/jessicaosborn/chat-with-jess ................................................. Loving this podcast? Please drop a 5 star rating to help others find it too! If you have a spare 30 seconds we would be so grateful if you would leave a short review. Simply hit the 5 stars and add a few words of your own about your experience listening to She's The Business Podcast. You might be chosen as the review of the month and featured on an upcoming episode! .................................................... Discover More About She’s The Business Podcast Website: https://www.jessicaosborn.com/podcasts/she-s-the-business-podcast-with-jessica-osborn  DID YOU KNOW we also publish episodes on YouTube so you can watch them? >> She's The Business on YouTube > https://www.youtube.com/@Jessica.osborn  Apply to be a guest on She's The Business Podcast Do you have a story or relevant expertise to share with our global audience of female entrepreneurs? Apply to be a guest on She’s The Business with Jessica Osborn here: https://jessicaosborn.com/stb-guest-application ......................................................... About your host: Jessica Osborn is a strategic business coach who helps online experts step into authority and attract premium clients with ease. Drawing on 25 years in marketing and 15 years as a successful entrepreneur, she teaches women how to design signature programs and position themselves powerfully in their niche - building profitable, sustainable businesses that deliver multiple six-figure years without sacrificing their lifestyle. Learn more & book an intro call: https://jessicaosborn.com Instagram or Threads: https://instagram.com/jessica.osborn  LinkedIn: Https://linkedin.com/in/jessicaaosborn Facebook: https://facebook.com/jessicaosborn.bxcoach  
Ever considered that your subconscious is running the same program of thoughts and beliefs - on repeat? These are your ‘thought habits’ as described by Amy Kemp - and they have a huge (yet often ignored) impact on how you’re running your business. Maybe you can sense there’s something holding you back, but you can’t quite put your finger on it. Maybe you’ve tried to do more, try new tactics, change offers… yet nothing shifts your results? Well, strap yourself in, we’re tackling this one head on: why you can’t simply outwork your thought habits! I invited Amy onto the show because she’s an absolute expert in this space. Amy Kemp is a Certified Habit Finder Coach, author of “I See You”, and someone who has helped countless entrepreneurs and leaders uncover what’s happening inside their minds and how that’s affecting their results - without them even realizing it. She’s got a wealth of inspiring stories and practical wisdom that will seriously make you rethink what’s really getting in your way. Here’s a taste of what we unpacked in this episode: Why you can’t just hustle your way to the next level - and what might be happening under the surface that’s stopping your growth. What subconscious thought habits actually are (hint: most of us have no idea we’re even running them) and how they show up in our business and life. How changing your automatic thought patterns can unlock new results, and how Amy’s unique assessment tool can help you spot your hidden habits. Why high-achieving women often fall into patterns of overwork, perfectionism, or people-pleasing, and the personal story behind Amy’s own wake-up moment. How to know if it’s time to explore your own thought habits - and some simple ways to start catching them in action. If you’ve ever wondered, “Why do I keep getting stuck here?” or “What needs to change for me to create more ease and success?” then this conversation is one you don’t want to miss. Curious? Tune in and let’s see what your brain’s really been up to! About our guest: Amy Kemp is the Owner and CEO of Amy Kemp, Inc., a growing company dedicated to helping leaders and business professionals transform their thought habits to improve both their work and personal lives. As a certified Habit Finder coach, Amy has guided over 300 female business leaders through Encounter, a four-month small group program designed to replace unhealthy thinking patterns with empowering and productive ones. Beyond this, she has coached hundreds of leaders one-on-one and worked with leadership teams from both small and large organizations, helping them align mindset with purpose and performance. Amy also offers two engaging online courses each year, in the fall and spring, that challenge participants to explore self-awareness and personal growth. These courses provide an accessible way for clients to experience her coaching philosophy. Popular topics include “Money Is a Mirror” and “A Boundary Is Not a Wall.” In addition, Amy is the author of I See You: A Guide for Women to Make More, Have More, and Be More—Without More Work (released February 29, 2024). Through her book, Amy invites readers to discover the same transformative principles that have empowered her clients to think differently, live intentionally, and lead with confidence. Connect with Amy: Instagram: https://www.instagram.com/amykempinc LinkedIn: https://www.linkedin.com/in/amy-kemp-7842a1a6/ Website: https://amykemp.com/ Take the Habit Finder for FREE: https://habitfinder.com/coach/amykemp/ ................................................... Free Resource for Coaches and Consultants ARE YOU TIRED OF CHASING CLIENTS? Join me for my most popular FREE training where I uncover the exact things you need to attract a stream of quality clients! In the Magnetic Formula you’ll get the 5 part blueprint that doesn’t require you to learn yet another social media method. Instead you’ll discover how to strategically position your premium offers so the right clients seek YOU out! Register: https://www.jessicaosborn.com/tmf ...................................................... Loving this podcast? Please drop a 5 star rating to help others find it too! If you have a spare 30 seconds we would be so grateful if you would leave a short review. Simply hit the 5 stars and add a few words of your own about your experience listening to She's The Business Podcast. You might be chosen as the review of the month and featured on an upcoming episode! .................................................... Discover More About She’s The Business Podcast Website: https://www.jessicaosborn.com/podcasts/she-s-the-business-podcast-with-jessica-osborn  DID YOU KNOW we also publish episodes on YouTube so you can watch them? >> She's The Business on YouTube > https://www.youtube.com/@Jessica.osborn  Apply to be a guest on She's The Business Podcast Do you have a story or relevant expertise to share with our global audience of female entrepreneurs? Apply to be a guest on She’s The Business with Jessica Osborn here: https://jessicaosborn.com/stb-guest-application ......................................................... About your host: Jessica Osborn is a strategic business coach who helps online experts step into authority and attract premium clients with ease. Drawing on 25 years in marketing and 15 years as a successful entrepreneur, she teaches women how to design signature programs and position themselves powerfully in their niche - building profitable, sustainable businesses that deliver multiple six-figure years without sacrificing their lifestyle. Learn more & book an intro call: https://jessicaosborn.com Instagram or Threads: https://instagram.com/jessica.osborn  LinkedIn: Https://linkedin.com/in/jessicaaosborn Facebook: https://facebook.com/jessicaosborn.bxcoach  
Are you someone who’s always found yourself in the high-achiever camp - ticking boxes, reaching goals, maybe being a little harder on yourself than you’d ever admit? If so, this episode is especially for you. I’m revealing some home truths about what it really means to be a high achiever in business, warts and all. We’re talking about why your strongest traits might be both your greatest strengths and the sneaky culprits slowing your progress. In today’s episode, I’m sharing honest stories from my own journey - moments where my high-achieving mindset helped me break through and times when it actually held me back. If you’ve ever found yourself frustrated, watching others “fly ahead” while you’re quietly wondering, “Why am I not further along by now?” then stick around. I promise, you’re not alone, and there’s a good reason behind it. Here’s a taste of what I chat about in this episode: Why do some of our top strengths turn into our biggest obstacles in entrepreneurship? (And what can we do about it?) What are the classic “toxic traits” high achievers need to watch out for - like thinking, “I already know this,” or refusing to ask for help? How can you spot when your drive and capability are actually holding you back, especially when it comes to letting go and getting support in your business? Why is it so vital to check if your business foundations are strong enough for the next level (or are you still building on “one-storey” foundations when you want a “five-storey” business)? How can a mastermind or strategic community help you finally move past those hidden roadblocks - even if you’ve “done this before?” Curious which of these high-achievers’ self-sabotaging habits you might be living into, and how you can flip them into true superpowers? Grab your coffee, put your feet up, and let’s have a real conversation about what makes success sustainable and fun. Listen in - I can’t wait to share this with you! ..................................................... ARE YOU TIRED OF CHASING CLIENTS? Join me for my most popular FREE training where I uncover the exact things you need to attract a stream of quality clients! In the Magnetic Formula you’ll get the 5 part blueprint that doesn’t require you to learn yet another social media method. Instead you’ll discover how to strategically position your offers so the right clients seek YOU! Register: https://www.jessicaosborn.com/tmf ...................................................... Loving this podcast? Please drop a 5 star rating to help others find it too! If you have a spare 30 seconds we would be so grateful if you would leave a short review. Simply hit the 5 stars and add a few words of your own about your experience listening to She's The Business Podcast. You might be chosen as the review of the month and featured on an upcoming episode! .................................................... Discover More About She’s The Business Podcast Website: https://www.jessicaosborn.com/podcasts/she-s-the-business-podcast-with-jessica-osborn  DID YOU KNOW we also publish episodes on YouTube so you can watch them? >> She's The Business on YouTube > https://www.youtube.com/@Jessica.osborn  Apply to be a guest on She's The Business Podcast Do you have a story or relevant expertise to share with our global audience of female entrepreneurs? Apply to be a guest on She’s The Business with Jessica Osborn here: https://jessicaosborn.com/stb-guest-application ......................................................... About your host: Jessica Osborn is a strategic business coach who helps online experts step into authority and attract premium clients with ease. Drawing on 25 years in marketing and 15 years as a successful entrepreneur, she teaches women how to design signature programs and position themselves powerfully in their niche - building profitable, sustainable businesses that deliver multiple six-figure years without sacrificing their lifestyle. Learn more & book an intro call: https://jessicaosborn.com Instagram or Threads: https://instagram.com/jessica.osborn  LinkedIn: Https://linkedin.com/in/jessicaaosborn Facebook: https://facebook.com/jessicaosborn.bxcoach  
Ladies - how often do you put yourself first, truly first, when it comes to how you prioritise your time each day? If you’re anything like me, your mind is probably racing with to-do lists, business goals, kids’ schedules and everything else in life that “has to” be done. But what if giving yourself just a few intentional minutes - thirty, fifteen, or even five - your whole approach to business and life can be dramatically different? This week, I’m absolutely thrilled to welcome Lesley Logan to the show. Lesley is the founder of onlinepilatesclasses.com, a platform packed with bite-sized Pilates sessions. She’s made it her mission to help women, especially those of us used to running on overdrive, truly embrace what it means to prioritise ourselves. She's not just about fitness routines; Lesley is an advocate for dropping perfection, creating real habits, and making YOU the centre of your schedule (not just your business). Here’s what we uncovered together: Why is it so tough for high-achieving women to step away from “busy” and actually prioritise fun, rest, and simple self-care? What does it look like to design a business- and a life - that actually lights you up (instead of burning you out)? How do you know what really fills your cup… and how do you start making time for those things, even if you've never done it before? What are some practical, zero-fuss ways to start putting yourself higher on your priority list - even if you think you don’t have a spare minute? And why making these changes isn’t just about you - it’s actually the key to showing up as the best version of yourself for your loved ones and your business. Whether you think you don’t have time, or you’re just craving permission to try something different, you’ll appreciate Lesley’s refreshingly honest, practical take on what success really looks like! I guarantee you’ll feel more motivated and inspired to carve out a bit of space for yourself after listening to this episode. Ready? Hit play and let’s begin.   About our guest: Lesley Logan, NCPT, also a Habits, Mindset, and Breathwork coach, is the founder of OnlinePilatesClasses.com the largest catalog of free Pilates tutorials and the only on-demand platform that helps Pilates lovers of all levels have accountability and community. Lesley has been teaching since 2008 and was trained by one of Joseph Pilates' clients making her a 2nd generation instructor. She has trained thousands of people around the world and hundreds of teachers. Helping women ditch perfection, take messy action and prioritize themselves first so they can do life better. Connect with Lesley: Instagram: https://www.instagram.com/lesley.logan/ https://www.instagram.com/opc.pilates/ Youtube Channel: https://www.youtube.com/@OnlinePilatesClasses ..................................................... Free Resource for Coaches and Consultants ARE YOU TIRED OF CHASING CLIENTS? Join me for a FREE training where I uncover the exact things you need to attract a stream of quality clients! In the Magnetic Formula training you’ll get the 5 part blueprint that doesn’t require you to learn yet another social media method. Instead you’ll discover how to strategically position your offers so the right clients seek YOU! Get your seat now: https://www.jessicaosborn.com/tmf ...................................................... Loving this podcast? Please drop a 5 star rating to help others find it too! If you have a spare 30 seconds we would be so grateful if you would leave a short review. Simply hit the 5 stars and add a few words of your own about your experience listening to She's The Business Podcast. You might be chosen as the review of the month and featured on an upcoming episode! .................................................... Discover More About She’s The Business Podcast Website: https://www.jessicaosborn.com/podcasts/she-s-the-business-podcast-with-jessica-osborn  DID YOU KNOW we also publish episodes on YouTube so you can watch them? >> She's The Business on YouTube > https://www.youtube.com/@Jessica.osborn  Apply to be a guest on She's The Business Podcast Do you have a story or relevant expertise to share with our global audience of female entrepreneurs? Apply to be a guest on She’s The Business with Jessica Osborn here: https://jessicaosborn.com/stb-guest-application ......................................................... About your host: Jessica Osborn is a strategic business coach who helps online experts step into authority and attract premium clients with ease. Drawing on 25 years in marketing and 15 years as a successful entrepreneur, she teaches women how to design signature programs and position themselves powerfully in their niche - building profitable, sustainable businesses that deliver multiple six-figure years without sacrificing their lifestyle. Learn more & book an intro call: https://jessicaosborn.com Instagram or Threads: https://instagram.com/jessica.osborn  LinkedIn: Https://linkedin.com/in/jessicaaosborn Facebook: https://facebook.com/jessicaosborn.bxcoach    
The BIG question on many online entrepreneurs' lips: can you truly be yourself online while still coming across as professional? This comes up regularly with my Business JAM clients when we're talking branding, especially for those who are stepping into their authority era as a thought leader. We know that BOTH authenticity and professionalism are essential in today’s fickle online space - if you want to attract quality clients easily, that is. Although it feels like they're opposites.... (like how can I show up as my full imperfect human self, and yet still have that 'shine' of the professional?) ... the truth is they can co-exist!  It's just a matter of redefining in your mind what professionalism and authenticity look like.  You don't need to air all your dirty laundry publicly to be 'authentic'. Just like, you also don't need to be perfect to be 'professional'.  If you’ve ever felt completely muddled in how to tick both boxes, this episode was made for you! This week on She’s The Business I’m sharing exactly how you can show up as both genuine AND a credible professional on your social media and online platforms. I’ve got 7 practical, real-world tips you can start using straight away - no fluff, just clarity. Whether you’re worried about oversharing, or not sure how much “you” to allow into your business presence, this episode will clear the fog. Here’s a taste of what you’ll hear: Why being a real human, flaws and all, is your greatest asset - and how to let your personality shine without losing that sense of professionalism. How to use emotional intelligence to retain that professionalism while still being open and sharing your thoughts. Why being consistent matters (hint: it’s subtle inconsistencies that create the perception of ‘fake’ and ‘unprofessional’) Curious? Keen to increase your own professionalism and authenticity? Tune in to hear my seven simple ways to be both authentic and professional, straight from 25 years of branding experience. Grab a cuppa, take a 15-minute break, and let’s get you confidently showing up as the real you in business!   ..................................................... Free Resource for Coaches and Consultants Join me for the transformational training where we go even deeper into the exact things that help you attract quality clients! The Magnetic Formula reveals a 5 part blueprint that doesn’t add more hours or yet another platform to your day! Instead I reveal the strategic approach that most business owners never figure out - and once you have it you can unlock a new phase of growth! Get your seat now: https://www.jessicaosborn.com/tmf ...................................................... Loving this podcast? Please drop a 5 star rating to help others find it too! If you have a spare 30 seconds we would be so grateful if you would leave a short review. Simply hit the 5 stars and add a few words of your own about your experience listening to She's The Business Podcast. You might be chosen as the review of the month and featured on an upcoming episode! .................................................... Discover More About She’s The Business Podcast Website: https://www.jessicaosborn.com/podcasts/she-s-the-business-podcast-with-jessica-osborn  DID YOU KNOW we also publish episodes on YouTube so you can watch them? >> She's The Business on YouTube > https://www.youtube.com/@Jessica.osborn  Apply to be a guest on She's The Business Podcast Do you have a story or relevant expertise to share with our global audience of female entrepreneurs? Apply to be a guest on She’s The Business with Jessica Osborn here: https://jessicaosborn.com/stb-guest-application ......................................................... About your host: Jessica Osborn is a strategic business coach who helps online experts step into authority and attract premium clients with ease. Drawing on 25 years in marketing and 15 years as a successful entrepreneur, she teaches women how to design signature programs and position themselves powerfully in their niche - building profitable, sustainable businesses that deliver multiple six-figure years without sacrificing their lifestyle. Learn more & book an intro call: https://jessicaosborn.com Instagram or Threads: https://instagram.com/jessica.osborn  LinkedIn: Https://linkedin.com/in/jessicaaosborn Facebook: https://facebook.com/jessicaosborn.bxcoach  
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