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How did some of the some of the world’s best designers, strategists, and agency leads, get into design? How did they know it was even a thing they could form a career around? I’m Claire Blyth, founder of design focussed PR agency Red Setter. I’ll be speaking to some of my favourite people in design to talk about how they got where they are today.
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Send a text On the podcast this week Claire met up with Mitch Monson, executive director of creative and partnerships at Sibling Rivalry. An award-winning creative leader, his work has been recognised by organisations including the Clio Awards, Art Directors Club and the Broadcast Design Association, and he has received three Emmy Awards. Mitch has led brand and broadcast campaigns for global clients including Marvel Studios, NBC Sports and NBC Olympics, Netflix, HBO, Amazon Studios, Warner B...
Send a text Content warning: This episode contains discussions of sexual abuse and substance abuse (timestamps 03:07 - 06:23) On the podcast this week Claire met up with James Martin, an award-winning designer, author of The Honest Guide to Creativity and Logo Design, and founder of the studio Made By James. He is known for his distinctive brand identities and straight-talking creative education. Through his studio and content platforms, he has built a global following, worked with internatio...
Send a text This week Claire met up with Paul Watmough-Halim and Jan Stein, the co-founders of the brand studio Hyperfocus. Paul was named by Creative Boom as one of the top creatives of 2025, and has spoken around the world with Jan at festivals such as D&AD. Paul was head of design at clothing brand Bench and has worked on German media channel Funke and the Olympic Games for Coca-Cola. Jan has worked on brands such as Google, Swisscom and Red Bull and both are the co-hosts of the ...
Send a text The award-winning Rejane Dal Bello, founder of Studio Dal Bello, joined host Claire Blyth at a live audience recording at D&AD’s headquarters, talking about her book ‘Citizen First, Designer Second’ and its unique perspective on design. On the podcast Rejane shares her design journey through her book, with insights, and advice for designers who want to make a meaningful impact. She discusses the undervaluation of design in society and the need for greater awareness...
Send a text In the first podcast of series 9, Claire met Samar at Pentagram’s new London studios for a wide-ranging conversation on design, culture, and global identity. Samar is known for her creative, multilingual approach to design, working at the intersection of cultures. Her work spans major global projects - from city rebrands such as Dubai, to launching Apple’s brand in Arabic, and campaigns for many clients including Porsche across technology, culture, and AI. On the podcast, Sa...
Send a text This week, Claire is joined by Helena Raven, managing director of brand design and innovation partner Bloom. She has helped shape work for major brands such as McVitie's, KP snacks, Tango, Heineken, Talisker and Virgin Atlantic. Helena shares her early career as a professional ballet dancer, and how an injury redirected her path into marketing, comms, and ultimately brand design - via roles in government and the charity sector. Her perspective on the big challenges facing the desi...
Send a text This week, Claire sits down with Jono Holt, founder of the communications and design studio Otherway. Founded in 2013, the agency now boasts a 75-strong team across London and New York, known for building brands such as Lucky Saint and Butternut Box, creating standout work for Smythson, Hylo, Strongbow, and Deliveroo, and nurturing long-term partnerships with icons like Fortnum & Mason. Links : Otherway Red Setter Dba
Send a text This week on the podcast, Claire is joined by Radim Malinic, creative director, designer, podcaster, and bestselling author. As the founder of Brand Nu and Brand Nu Books, Radim has worked with global names like Harry Potter, Adidas, and the London Film Museum. A regular keynote speaker at events including OFFF, Adobe MAX, and TEDx, he’s the author of six acclaimed books, with his seventh arriving in spring. Radim shares his life in design from growing up in the Czech Republic, to...
Send a text Recorded at London Packaging Week, Chloe Templeman, ECD at Pearlfisher, joined Claire on the podcast to talk about her life in design so far. Chloe leads the creative vision of the London studio overseeing a diverse portfolio of brands across food & beverage, beauty, tech, healthcare and lifestyle. Her work during her career includes clients such as Fortnum & Mason, Smirnoff, Lipton Iced Tea, Tanqueray Ten, Wild Deodorant, Nivea and Heineken, and has been recognised with v...
Send a text This week, we’re coming live from Transform Tuesday at the Crown & Two Chairman pub in London’s Soho, with Simon Dixon, co-founder of DixonBaxi. Simon shares his journey from setting up his first agency straight out of an art foundation course, to where he is today running one of the best known branding agencies. He gives great advice on how to get noticed as a young person entering the industry. (NOTE - On Spotify, the chapter notes are auto-generated from t...
Send a text Recorded at FutureBrand’s Amsterdam HQ, Queenie Lo, President of Spatial Design, joined Claire on the podcast to share her life in design so far. Queenie leads the global team to create immersive, insight driven brand experiences across retail, hospitality, and branded environments for global clients including LVMH brands such as Sephora and YYX, McDonald’s, Bentley, Bottega Veneta and Adidas. Links: FutureBrand Redsetter dba
Send a text Joining the podcast this week is Christoph Lindner, President and Vice-Chancellor of the Royal College of Art. Recorded at the RCA’s innovative Battersea campus, Claire and Christoph have one of the most sensible and thought-provoking conversations about the wide-reaching possibilities of design and creativity in every aspect of our lives and work. Christoph shares his design journey – from a liberal arts degree in Colorado, to a PhD in Scotland, via academia including the Amsterd...
Send a text Joining the podcast this week is James Greenfield, CEO and co-founder of Koto. James co-founded Koto 10 year ago, from humble beginnings in the corner of his friend Mr Bingo’s studio, to Koto’s global expansion with studios in London, Berlin, LA, New York and Sydney and clients including Amazon, Google, Spotify and Uber. James shares his design journey - from the life-changing work experience at 15, through art foundation and graphic design at university, to knocking on agency doo...
Send a text Recorded with an audience live at D&AD’s London HQ, Lisa Smith, the new D&AD President and Global Chief Design Officer at Uncommon Creative Studio, joined host Claire Blyth, to share her life in design so far, which is nothing short of inspiring. On the podcast Lisa talks about her first steps into graphic design, from foundation art to knocking on doors to get a job, then time at agencies like Wolff Olins and JKR and in-house at Chobani. She shares insights and lear...
Send a text In the final episode of this series, Claire sits down with Tosh Hall, global chief creative officer at JKR, an agency that has been recognised as one of Fast Company’s Most Innovative Companies and winner of multiple top design awards, including Creative Review’s Design Studio of the Year and Ad Age’s A-list Design and Branding Agency. Tosh has been named one of Ad Age’s most creative people and has led work for major global brands like Budweiser, Walmart, Coca-Cola, Uber, and Jac...
Send a text In our latest episode, Claire speaks to Helen Keyes, who was most recently the global head of brand, communications and digital design at Philips, where she was also part of the award-winning Philips Design leadership team. She has contributed to major brands along the way including Royal Mail, Mazda, Scandinavian Airlines, and the Ford Motor Company. Helen shares her life in design so far and some of the experiences that have shaped her along the way. On the podcast Helen s...
Send a text This week, Claire sits down with Dave Recchia, Executive Creative Director at creative brand consultancy The Team. An award-winning creative director and author, Dave takes us on a journey from his early days in Australia to a 27-year career at The Team in London - shaping iconic brands like Heathrow Airport, McLaren Formula One, NatWest, Coca-Cola, and IBM. On the podcast Dave shares his early fascination with visual identities and the importance of curiosity and exploratio...
Send a text In this episode, recorded live at the Northern Design Festival, Claire met up with Claire Parker, Group Creative Partner at The Chase. Claire shares her globe-trotting and award-winning career to date. With over 30 years in the industry, working in major cities including Sydney, Singapore, Hong Kong, Amsterdam and New York, Claire has led global teams, working at agencies including Design Bridge and Saatchi & Saatchi, she’s judged major awards like Cannes and D&AD, and wor...
Send a text Last week at in sunny Barcelona, My Life in Design was recorded live at OFFF with special guest: Marc Català. In this in-person episode, Marc shares the story behind co-founding Mucho - a global design agency with studios in Barcelona, San Francisco, and Melbourne, and a collective of 11 partners. With award-winning work for brands like Visa, Aeroméxico and the Museum of Contemporary Art in Barcelona, Marc is a creative force, teacher, and global speaker shaping the future o...
Send a text This week, Claire met up with Claire Robertshaw, Executive Creative Director at Design Bridge and Partners - the world’s most awarded brand design agency. Claire leads the London studio, overseeing creative excellence across one of the most dynamic teams in the industry. She's also a powerful advocate for gender equality, education, and mentorship in design. Claire talks about the role of education, from GCSEs to foundation courses, in shaping a design career. Why written communic...
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