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All Angles Photography Podcast
All Angles Photography Podcast
Author: Claire Hunt
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© 2022
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All Angles Photography Podcast is a business podcast for wedding photographers wanting to build and scale their careers. Hosted by Claire Hunt, a destination photographer and educator to hundreds, she's here to share it all from how she went full-time in just 3 months to how she was able to scale to a multi-six figure business. Every 2 weeks, Claire brings an inviting presence while providing no-fluff, actionable strategies that you need. If you're wanting to grow in your marketing knowledge, refine booking processes, elevate your client experience, scale your business, increase your income, and operate your business as a CEO and not just photographer, then that's what Claire's here to help you do. Grab your coffee, because we're about to hit on all angles of running a fulfilling photography career. | @itsclairehunt
106 Episodes
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What if the plan you have for your photography business is the small version of what's actually available to you? In episode 100 of the All Angles Photography Podcast, I'm sharing the lesson underneath every episode so far: the wedding photographers who grow the fastest make decisions for the business they're building, not the one they're currently running. That means investing in the version of you who is already where you want to be, even when the numbers don't make sense yet. I'm opening up about the over $72,000 I invested in myself and my business this year, and the four changes behind it: ending my husband's 18 months working in my business so the role fits the person, building my team by starting with the work, trading coffee shops for a real office, and moving my Book It mentorship to a launch model only. You'll also get a first look at Anchara, the CRM I'm building for photographers. If you're heading into slow season and thinking about your inquiries, discovery calls, and what next year's bookings could look like, I'm sharing the four questions I ran every decision through, so your next uncomfortable decision feels a little less foggy. And because it's episode 100, I'm giving away 10 bundles at the end, so stay to the very end to learn how to enter! In this episode of All Angles Photography Podcast, you will learn: How to invest in your photography business for your future self, even when your bank account and bookings aren't there yet How to build your team by starting with the work, and why a role has to fit the person instead of just filling a gap The difference between growth and overwhelm, and how to refine your inquiry and discovery call process during slow season Four questions to ask before your next business investment SHOW NOTES: https://clairehunt.co/blog/show-notes/be-your-future-self/ RESOURCES MENTIONED IN THIS EPISODE: Want in on the episode 100 giveaway? Enter here for your chance to win the Client Experience Bundle, the Discovery Call Script, and a founding member spot for Anchara (form closes Friday, November 13th, then reply to my email with "100" to officially enter). Wanting to increase your booking rate and convert more discovery calls? Get the discovery call script here. Revamp the way you engage with clients and potential clients from end-to-end with the Client Experience Bundle. If you could have a complete business foundation that takes you from working hard and hoping the right clients find you, to the photographer who is sought after, chooses their clients, charges what they actually want, and runs a business that works harder than them… That's something you'd want to know more about, right? Learn more about Book It Mentorship Program here. Join the Anchara waitlist to build a business that works harder than you in a platform made by and for wedding creatives! Follow Claire on Instagram.
Ever wonder why a couple who found your work, loved it, and even reached out still ended up booking someone else? In this episode of the All Angles Photography Podcast, I'm breaking down the three things quietly deciding whether a couple chooses you or the wedding photographer down the street – long before they ever fill out your inquiry form. If you've ever assumed it came down to your follower count, your portfolio, or your pricing, I'm walking through why none of those are usually the real story, and what actually is. We'll get into the three real roadblocks keeping photographers from being booked before the call: the mismatch between where couples find you and where they decide, the missing middle of your marketing funnel, and the math couples are quietly doing about your pricing before they ever see your numbers. I'm also sharing real transformations from inside my mentorship program, Book It – including a student who went from zero weddings booked for the following year to crossing $100,000 and turning away inquiries within months. Whether you're trying to book more wedding clients, raise your photography prices with confidence, or finally become the sought-after photographer in your market instead of the one couples are comparing, this episode will change how you look at your entire booking process. In this episode of All Angles Photography Podcast, you will learn: Why your follower count and visibility almost never determine whether a couple books you The real reason "better photography" isn't usually what wins a wedding photography client Why pricing is rarely the reason a couple goes with someone else, if your starting price is already visible The three real roadblocks – the mismatch, the middle, and the math – standing between you and being booked before the call How students like Nicole, Karmen, and Claudia changed their photography businesses using this exact framework Show Notes: https://clairehunt.co/blog/show-notes/why-couples-book-another-photographer-instead-of-you/ Watch on YouTube: https://youtu.be/eD3BhuQ62X8 Resources Mentioned in This Episode Save your spot in the Sought After Photographer Challenge – five days live, working through the mismatch, the middle, and the math (AND MORE) in real time. Learn more at the link and join us! Apply for Book It – the mentorship program behind Nicole, Karmen, and Claudia's transformations! Episode 91: Why Bookings Are Harder This Year – more on the shifts behind this episode Episode 98 – more on how the wedding photography market is changing right now Come say hi on Instagram – @itsclairehunt
Is Gen Z actually disliking discovery calls — or is that just the story everyone in the wedding industry is telling themselves right now? With 51% of engaged couples now Gen Z and only 15% of them saying they actually enjoy phone calls, it's easy to assume texting is about to replace the discovery call entirely. But if you're rethinking your entire client booking process because of a stat, I want you to hear this first: the research doesn't say couples have stopped wanting to talk to their wedding photographer. It says something much more useful about when they want to talk to you, and what already has to be true before they ever say yes to a call. In this episode, I'm breaking down why couples don't walk into a discovery call to get information anymore — they've already checked your grid, your reviews, your pricing page, and sometimes even asked AI to help write the inquiry before you hear from them. I'll walk you through exactly what's changed about booking wedding clients across every generation (not just Gen Z), why your discovery call might be doing a job it was never built for, and the specific shift that helped my students Michele and Nicole book weddings worth thousands more than their original inquiry budget. In this episode of All Angles Photography Podcast, you will learn: Why the "Gen Z hates phone calls" narrative is missing the real shift happening across every generation of wedding clients What couples are actually doing before they ever send a photography inquiry — and why the discovery call isn't where you make a first impression How to name, structure, and calendar your discovery call so it stops feeling like an unwanted call Why texting and DMs can warm up a wedding inquiry but can't replace what happens on an actual call The Yes Ladder framework that's helping my students close discovery calls in minutes instead of weeks SHOW NOTES: https://clairehunt.co/blog/show-notes/are-discovery-calls-dead-why-texting-isnt-taking-over-yet/ WATCH ON YOUTUBE: https://youtu.be/RTmN7QakvBU RESOURCES MENTIONED IN THE EPISODE: Grab your spot at the Sought After Photographer Challenge — the next challenge is October 12-16th, 2026! Only running this a few times a year, it's five days live with me, where by Friday you'll know how to go from one of the 47 photographers couples compare to the sought after photographer in your market Get the Discovery Call Script — my $67 Serve-to-Sell Framework™ for leading your discovery call with confidence, connection, and a natural close that doesn't feel salesy Join the Book It waitlist — the complete business foundation that takes you from working hard and hoping the right clients find you, to the photographer who is sought after, chooses their clients, charges what they actually want, and runs a business that works harder than them Connect with Claire on Instagram
What actually moves you from 5K weddings to 15K or 25K weddings? John Bunn is joining today with the answer. John is a wedding photographer, filmmaker, and host of the Shifting Focus podcast. He's 20 years into weddings, averaging 25K to 30K per wedding, with a 60K photo and video booking on his calendar for next year – and he started at $500 a wedding in 2007, in Oklahoma, with no Instagram and no education industry to learn from. In this episode he breaks down what he calls the middle mindset, which isn't a price point at all but a way of running your calendar that keeps hardworking photographers booked, busy, and quietly burning out. He also walks through the three levers every photography business runs on – your work, your brand, and your network – and why most of us keep pulling the one we're already good at while the other two sit untouched. Then he tells the full story behind that 60K booking, and I promise it's not the story you're expecting. It starts at a rehearsal dinner running an hour and a half behind, with a decision he made that had nothing to do with money. We also get into the €2,000 wedding in Italy that he practically begged to shoot and how it turned into a $22,000 destination booking, why raising your prices works better in steps than in leaps, and why John says the middle market is actually harder to sell than the luxury market. If you're wondering how photographers are charging double, triple, even QUADRUPLE what you charge and how they got there, this one's for you, friend. In this episode of All Angles Photography Podcast, you will learn: What the "middle mindset" actually looks like on your calendar, and why it has almost nothing to do with what you charge The three levers behind every booking – your work, your brand, and your network – and how many you need to be exceptional in to reach each pricing tier The one-hour clarity exercise to do this week that tells you exactly which lever to pull next The full story behind John's 60K photo and video booking, from a rehearsal dinner to three weddings for one family How a €2,000 destination wedding in Italy led to a $22,000 booking in Charleston Why luxury couples buy differently than middle-market couples, and how to sell to each Show Notes: https://clairehunt.co/blog/show-notes/pricing-conversations-with-john-bunn/ And for a new way to experience the podcast, watch it here and subscribe on Youtube! Featured Offerings or Resources Mentioned in this Episode: Take the Booking Bottleneck Quiz – 12 questions, about three minutes, and it tells you which of the five foundations of your business is the bottleneck quietly costing you bookings right now, plus one action step to take this week Join the waitlist for Book It – the complete business foundation that takes wedding photographers from working hard and hoping the right clients find you → sought after, choosing their clients, charging what they actually want, and running a business that works harder than them. Consistent overflow instead of scarcity. Explore Scale It – for photographers ready to scale, reclaim their time, and build systems that hold without them John Bunn's website and education – podcast, courses, masterminds, and in-person events The Shifting Focus podcast – John's show, 477 episodes deep and never a missed Monday John's Exposure Triangle Quiz – scores you from 0 to 100 on your work, your brand, and your network. He normally only shares this with his mastermind students The Shifting Focus Experience – October 27th and 28th in Tulsa, keynotes, guest speakers, and a full styled shoot designed by one of John's luxury planner friends. Tickets are $2,000 and there were only five or six left when we recorded Claire's Instagram: @itsclairehunt John's Instagram: @johnbunn_
What if the pricing range you're trying to rush your way out of is actually the most strategic place in the wedding photography industry to build from? So many photographers are sitting right in the $4–7K range, doing really well, and quietly believing they should be farther along by now – charging 8K, 10K, 15K, because that's what Instagram makes success look like. In this episode of the Pricing Conversations series, I'm making the case for why this range gives you more inquiries, real selectivity, and add-ons that actually sell, and why mastering it is what makes everything after it possible. We're talking about what the wedding day itself feels like in this range, the math of booking 20 weddings at 6K, and why your albums, film add-ons, engagement sessions, and extra coverage hours convert here more easily than anywhere else. I'm also sharing what genuinely changes the moment your starting price passes 7K – because a 10K photography business isn't a bigger version of the one you have now, it's a different business with a different client, a different acquisition strategy, and a different kind of currency. I wish someone had explained that to me before I made the jump myself. And then there's the part I think is the most important: the single most common thing that breaks a photography business that's already working is boredom. I'm sharing exactly what happened to one of my students when she changed what was converting, what it cost her, and what happened when she went back. Because familiar to you is brand new to your client, friend. In this episode of All Angles Photography Podcast, you will learn: Why the $4–7K range creates more inquiries and real selectivity, and how to find the pricing dead zone in your own market How to build add-ons and higher packages that couples genuinely want, so your average booking climbs without raising your base price What actually changes when you move past 7K – your point of contact, your acquisition, your client experience, your systems, and your positioning Why you should only change what's working when your numbers tell you to, and the three things to check before you raise your prices again Show Notes: https://clairehunt.co/blog/show-notes/pricing-conversations-the-4-7k-sweet-spot/ Featured Offerings or Resources Mentioned in this Episode: Join the Book It waitlist – doors open in October, and waitlist members get first access to a special surprise I'm offering for the first time ever Get the Discovery Call Script – my $67 Serve to Sell Framework™ for leading your discovery call with confidence, connection, and a natural close that doesn't feel salesy, including the full yes ladder training (podcast listener discount code: PODSQUAD) Join Scale It – for photographers ready to scale what's already working, including associate teams Episode 89: The Real Reason You're Not Booking at Your Current Prices Episode 93: How to Share Pricing as a Photographer Episode 65: The Difference Between a $5,000 Wedding Photographer and a $10,000 Wedding Photographer Claire's Instagram: @itsclairehunt



