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Opening The Gates To More Listings
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Opening The Gates To More Listings

Author: Simon Gates

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Opening The Gates To More Listings with Simon Gates is a podcast designed to help estate agents find more listings and increase the profitability of their business.

There will be a variety of different guests across the industry being interviewed to share their knowledge on how to achieve this.
269 Episodes
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Today's guest is the Marketing Director at Momentum Portfolio and the estate agent who became a marketer and the marketer who built a marketing agency and now helps grow self-employed property brokerages.As Marketing Director at Momentum, she leverages her background in agency marketing, property (residential & commercial), and operations to build an in-house delivery function for their growing portfolio. She's on a mission to support their internal customers, from HQ to their self-employed estate agents, fostering collaboration across their brands and nurturing a growing team committed to innovative, omnipresent, data-driven marketing.With a combination of strategic growth and a hands-on approach, I help our brands thrive in a cluttered landscape, demonstrating how modern ways of working can meet and exceed customer expectations in industries that are only beginning to adapt to current times.Beyond her career, she's a proud mother of two girls and is aiming for equality and balance, both professionally and personally, showing her daughters and others that they can build a life they love.In this conversation, we discuss self-employed estate agency, marketing, equality and loads more valuable content for estate agents, so make sure to give the episode a listen and hear from someone right at the heart of one of the leading brokerages in the country.
Episode 239: Katy Billany

Episode 239: Katy Billany

2025-10-3001:00:45

Today's guest is Executive Director at TwentyCi.Having worked within the property sector for over 17 years, she has seen first-hand how the right data and insights can reduce agents' costs and transform performance.TwentyEA, part of the TwentyCi Group, provide a unique suite of tools which track almost every inch of the property market with the most accurate and precise data in the UK. Additionally, their unique insight on upcoming new instructions will directly put you one step ahead of your competition.Want to know exactly which properties are coming on to the market or who is keen to switch agents?Want to compare your brand performance against competitors?Want to know more about a property ready for the market appraisal?I'm a huge fan of the data TwentyCi provides and in this discussion we dive into their latest insights from the property & homemover Q3 2025 report, which is packed full of insightful data to help estate agents better understand the market.Q3 market performance, activity levels, off-market sales, withdrawn listings, price reductions, pensioner market, Open Rent, and the self-employed world, we covered a lot of topics into our conversation.If you're an estate agent serious about using data in your business to track the numbers that matter, you don't want to miss this episode.
Today's guest recently sold Northfields Estate Agents to Leaders Romans Group having originally bought the business in 1988. He is now on the board of trusted advisors at the Property Academy having been the very first member to join in 2008. In our conversation, we discuss his decades of experience and cover everything from fees, lettings, new builds, selling a business, and so much more. If you are looking to learn from someone that has very much walked the walk and has so much knowledge to share, look no further than this episode.
Today's guest is the Creative Media Director at The Avenue Estate Agents and leads their creative efforts, specialising in developing high-end, bespoke marketing campaigns for luxury properties.The Avenue are a network of self-employed agents, that specialise in premium homes, combining cutting-edge marketing with a personal touch.Their marketing includes HDR photography, presenter-led 4K video tours, twilight photography, and drone footage, plus with their innovative social media strategies across multiple platforms.In our conversation, we discuss consistency, authenticity, content creation, building trust, personal brand, video content, personal development, client acquisition, time management and the future of AI.You'll want to check out this episode to hear from someone leading the creativity marketing behind the scenes at one of the most impressive newer agents across the UK.
Today's guest is Head of Marketing at John D Wood & Co, a company that was founded in 1872 and has 30 offices across London and the South of England. He joined on a growth agenda to accelerate the John D Wood & Co. brand from an awareness and lead generation perspective and has led all marketing and brand efforts as part of the senior leadership team, reporting to the MD, building and retaining a high performing 8 person marketing team across Digital, Content, PR, and Media.During his time at John D Wood & Co. he has built new performance marketing channels, which increased market appraisals by over 50% in a two year period, increased brand awareness by 35% and brand quality by 30% over a two year period.He also delivered successful campaigns including the rebrand of APW/CHK brands, John D Wood & Co. Halloween campaign and "Little black book" campaign and lead the marketing on all branch new openings including Beckenham, Herne Hill and Winchester.Lastly, John D Wood & Co. was shortlisted for best marketing campaign at the Negotiator Awards 2024.With a CV as impressive as that, I'm sure you can agree we are speaking with a marketing expert.In our conversation, we discuss how to build successful teams, how to get buy in from senior leadership team/board room, and how to show effectiveness of what marketing you’re doing, plus loads more.Make sure to tune into this episode if you want to hear from one of the most senior marketeers in the estate agency sector.
Today's guest is a self-employed estate agent working alongside Yopa.He started his career in estate agency in 2003, working his way up from a trainee negotiator to a successful branch manager, covering all aspects of the business and then regional manager for London in a national business. He's worked at some of the largest and most well known estate agents in the country, such as Haart, Countrywide and Purple Bricks before launching his own business.We discuss the importance of taking action, consistency, learning from your mistakes, overcoming market challenges, the importance of expertise, hyper-local marketing, personal brand, prospecting, health issues and loads more from a very inspiring conversation.You don't want to miss this episode if you're looking to learn from someone who has hit the ground running since starting their own estate agency 8 months ago.
Episode 265: Adam Ali

Episode 265: Adam Ali

2026-01-2901:09:22

Today's guest is the Managing Director at NurtureCloud, which is part of the Ray White Group in Australia and is now bringing AI-driven prospecting technology to UK estate agents, designed to convert dormant database contacts into active listing opportunities.With deep expertise in SaaS and B2B models, he brings a wealth of experience to this conversation, having held senior roles across the UK, Australia and UAE, working at companies such as Nurtur, Flatfair, Howsy and Rex. We discuss the attributes of high-performing estate agents, nurturing relationships, marketing, leveraging data and AI, plus so much more.Check out this episode if you want to find out more about getting most out of your database and how to use data to your advantage.
Today's guests are a mother and daughter duo, who are the CEO and Sales Manager at Elite Home Staging and also co-host the 'Power of We' podcast.The entrepreneurial career began with a purse and jewellery business, which turned into a passion for design and into a profession. After building and designing her own house, a request to stage one of the most famous athlete’s of all time multi-million-dollar home came and so began the foundation of Elite.Elite Home Staging is a full-service staging firm, committed to working with their clients until their house is sold and has now successfully staged over 20,000 properties since 2008! They believe that selling a house doesn't have to be a complicated, stressful process. and that every home has a unique personality, as do their owners.Elite Home Staging prides itself on providing a customised design experience for each of their clients that gets properties sold for more money and in less time.In this episode, we discuss cultural and market differences between the UK & US, the business of home staging, entrepreneurship, personal growth and mindset.Having met these two ladies in person and seen them present in public, I can honestly say they have the most amazing energy and you will be guaranteed to feel positivity and motivation from listening to this conversation.
Episode 263: Danielle Nash

Episode 263: Danielle Nash

2026-01-2201:03:13

Today's guest is Director of Diomed Consulting, a Board Member of Women In Estate Agency, a mentor with Agents Together and was previously Managing Director of Property Academy.With over 20 years’ experience in operations, people, and performance, she's built a career around making things work calmly, efficiently, and with laser focus. She has worked with leaders and teams to unlock their potential through learning, connection and conversation and spent several years leading strategy, team development, and high-profile national events.Whether that’s embedding a strong team culture, running 50+ leadership meetings a year, producing a flagship event for 1200 delegates, presenting on stage, or managing a seamless overseas incentive, she makes things happen. In this episode, we discuss the power of reputation, the importance of preparation, learning, emotional intelligence, teamwork, recruitment, what good leaders look like, technical excellence, finances, operations, time management, delegation and scaling businesses.This episode is packed full of value with a very capable generalist who offers some incredible insights into what it takes to be a high-performing estate agent and business owner.
Today's guest is an independent estate agent powered by eXp working in Milton Keynes and the surrounding villages.With over 15 years of local property experience and more than 25 years in professional sales, his approach is simple: combine honest advice, standout marketing, and a proven sales strategy to deliver a smooth, stress-free experience and maximum value.In this episode, we discuss his career journey so far, his first six months in business, self-employment, business generation, marketing strategy, strategic processes, delegation, networking and community.Make sure to give this conversation a listen as you will learn from someone who has smashed it since launching his own business six months ago and he shares plenty of the secrets behind his success.
Episode 261: Tom Greenacre

Episode 261: Tom Greenacre

2026-01-1501:01:38

Today's guest is Director of Estate Agency Operations UK at Yopa and is also a mentor with Agents Together.He's worked at some of the biggest names across estate agency, including Purplebricks, Spicerhaart and Countrywide. An experienced Sales Director and Sales Leader with a demonstrated history of succeeding in Sales and Leadership, he is skilled in developing potential and leading teams of people to have rewarding careers.In this episode, we discuss his career journey, leadership, market outlook, core strategies, self-promotion and building trust.You don't want to miss this conversation with someone who has held senior roles at some of the biggest businesses within estate agency and get an insight into what he has learnt over the years across multiple organisations.
Episode 260: Stephen Geer

Episode 260: Stephen Geer

2026-01-1201:01:05

Today's guest is the Co-Director of RedRoots Property, a growing network of self-employed estate agents across Yorkshire.He is a Podiatrist turned Property Business Owner and has created RedRoots Property to challenge the traditional estate agency model.Having done multiple property refurbishment projects since 2015 with his brother, joined the family property business, worked in lettings and is now an estate agency owner.His time is spent helping and developing Yorkshire Estate Agents to become their own business owners licensing the RedRoots brand to have all the fundamentals and support they need to launch and grow their own self-employed Estate Agency.In this episode, we discuss managing expectations, providing value, the RedRoots model, leveraging technology, AI, marketing, market insights and advice for new agents.If you're looking to find out more about using tech efficiently, working with AI more wisely and understanding the self-employed model better, definitely give this episode a listen.
Episode 259: Rob Smith

Episode 259: Rob Smith

2026-01-0801:01:01

Today's guest is TPFG Group MD of Hunters, Whitegates and Northwood.He has been in estate agency since 1989 and has worked for some of the biggest names across the industry, including Woolwich/Prudential Property Services, Spicerhaart and Sequence as well as his current role with TPFG.He is not a prominent figure on social media and rarely does interviews, so this is a very special conversation packed full of value from someone who has almost forty years of experience in being an estate agent.Our conversation covers topics such as market cycles, pricing strategies, interest rates/affordability, recruitment, talent retention, managing people, delegation, leadership, cold starts, data collection, lettings growth, trust and reputation.You definitely don't want to be missing this episode with one of the biggest names and roles within estate agency.
Episode 258: Toby Martin

Episode 258: Toby Martin

2026-01-0501:11:04

Today's returning guest is the Chief Content Officer at We Are Unchained.A failed rock star. Retired stand-up. Former English teacher.He now specialises in AI, video and unforgettable marketing.In his role as Chief Content Officer at We Are Unchained, he works with businesses in real estate and beyond who want to break free from bland, copy-and-paste marketing.He makes property brands unforgettable and that means showing teams how to use AI without sounding like robots, getting comfortable on camera without cringing, and creating content that actually gets remembered.He's also a popular keynote speaker on AI, video, and marketing.Alongside Unchained, he's a trustee of the Propertymark Trust, one of the industry's key charities.If you're looking to find out more about AI, video, marketing and how to stand out from the competition, this episode is 100% fpr you.
Today's guest is the Key Partner Director at Lumon.In this role he became the account director for the firm’s biggest partner snd his role was to build and establish an international based team to support a partner with over 800 staff members.Achievements within this role included responsibility for trade volume increase of 18% to over £250 million new business annually, an increase in new client aquations by 12% and an improvement of conversation rations for introduction to account, and account to trade of over 9%.
Today's guest is a personal estate agent with over 11 years’ experience in property. He started in a junior role and has worked his way up the career ladder, driven by his love of working with people and the thrill of a successful sale. He believes to be a great estate agent, you need to connect people with properties, secure the best price for your clients, keep the chain moving smoothly and spotting the hidden potential in a property and helping others to see it too.His focus is on delivering a truly personal service and believes that each client and every property is unique, so he makes it his priority to provide tailored advice and guidance from the first viewing right through to completion.
Episode 255: David Abbott

Episode 255: David Abbott

2025-12-2401:07:25

Today's guest is the author of How to Price Your Platypus and is an international speaker, specialising in helping audiences to discover simple ways to improve their pricing. He speaks at conferences (including several estate agency events) about the ways you can make a higher price ‘stickier’. He also works one-on-one with clients, helping them apply his Platypus Pricing Process. He also speaks to and works with sales teams, helping them improve the profitability and the value they deliver. Similarly, he is frequently engaged to speak to CEO groups and smaller business audiences.As a fractional CMO, he applies psychology research into consumer behaviour to business and marketing.In this conversation, you will discover simple, quick and easy changes that will make a dramatic difference to your profits and learn simple techniques that will increase your average order value.You will be entertained, you will be engaged, and you will leave ready to make immediate changes which will improve your profits.
Today's guest is the Head of Operations at The Agency UK and has been working in the industry since 2001.As Head of Operations at TAUK, she builds the systems that bring clarity, create consistency, and drive momentum across TAUK because freedom works when foundations are strong.She's also looking to build a team of like-minded and client-focused Personal Estate Agents in the York area.With well over two decades in estate agency, she has experienced every part of the business, from working on the front desk as a viewing assistant, Negotiator, Valuer, Branch Manager, heading up a large sales progression team, franchise support, to leading operations nationally. As a mum of four, her journey has shaped how she leads with empathy, integrity, and honesty, while keeping space for laughter and enjoyment along the way.For over ten years, she worked within one of the UK’s largest franchised estate agency networks, supporting franchisees and driving growth. Her time as National Operations Director allowed her to implement strategies that connected people, process, and performance, always focused on helping agents thrive.In this episode, we discuss some of her key learnings from over the years, self-employed estate agency, navigating the industry as a female, and loads more valuable topics.
Episde 253: Brett Ray

Episde 253: Brett Ray

2025-12-1855:27

Today's guest is the Co-Founder and CEO of Survey Shack, which is the first interactive, affordable, and informative self-survey app, guiding users through each step of the property survey process.He left school at 16 with a plan to trade derivatives then build something of his own and by 20, he was one of the youngest traders in London, learning to operate under pressure, think commercially, and back himself.At 18 he started buying property and later retrained as a surveyor, drawn to a profession where his output could start helping others. However, he kept seeing the same problems: deals collapsing, frustrated sellers, and a lack of clarity for buyers. Rather than keep explaining the flaws, he has set out to fix them and that is how Survey Shack began and a simple way for buyers and sellers to assess condition quickly and clearly at low cost. It reduces risk, saves time, and builds trust. We are changing the status quo.Survey Shack are now raising under EIS to scale across the UK and expand into B2B across the property spectrum.Their focus is tools that capture condition data at source and make decisions faster and fairer.Survey Shack is solving today’s problems and building towards a future where fully autonomous condition assessments are the norm.In this episode, we discuss surveys, the process of moving home, what can be done to improve the industry, plus many more valuable topics.
Today's guest is a 4 times ICON agent with eXp and has sold 600 properties since going self-employed at the start of 2020, having previously been with Purple Bricks since 2017 and was also the number one agent in the UK for eXp in 2023.We discuss how he has managed to hit these numbers, achieve these records, move to Spain and still keep his business running in Wales, plus loads more absolute gold.
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