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The Podcast Manager Show

Author: Lauren Wrighton

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With over 90k new podcasts started each month, podcast managers are desperately in need! In the first podcast DESIGNED for podcast managers, your host, Lauren Wrighton, will be sharing exactly how to build a profitable podcast management business without working more than 20 hours a week!

Lauren Wrighton is a podcast strategist who went from making $5 an hour to $50+ an hour in less than 6 months by making a few changes to her business. Now she teaches freelancers how to become profitable podcast managers in her course, The Podcast Manager Program!

Tune in each week to get one step closer to running the profitable Podcast Management business of your dreams!

Connect with Lauren:
On Instagram @LaurenWrighton
Grab your seat to Lauren's masterclass at LaurenWrighton.com/masterclass, and
Join the Podcast Manager Mastermind on facebook!
212 Episodes
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EPISODE 209Today we're joined by the incredible Amber Dugger, who's spearheading the "profit for joy movement" and invites you to join her in revolutionizing the way we manage business finances with the Profit First mindset.We talk about the practice of managing money with intention across four main purposes: intentional profit, owner's pay, taxes, and business overhead.Amber shares her wisdom on reverse engineering a revenue goal that genuinely aligns with your personal priorities and creating a modern envelope system — saying goodbye to consumer debt and embracing mindful spending.We also explore the delicate dance of feminine and masculine energy in business and how integrating these can enhance our financial strategies.Are you ready to separate your self-worth from your net worth and authentically attract your ideal clients? Do you wonder about the roles of bookkeeping and accounting in your cash flow planning? Prepare to get real about your perceptions of money and how to make intentional spending plans that resonate with your values.In this episode, we cover:-The significance of separating business income into intentional profit, owner's pay, personal taxes, and business overhead-Implementing reverse engineered revenue goals to align with personal financial needs-Importance of consistent profit in supporting lifestyle and enjoyment for freelancers and entrepreneurs-Using budgets to make informed decisions and prioritize expenses based on values-Balancing personal and business finances with tools like YNAB and adopting a profit first approach-The power of showing up authentically in business to attract the right clients-Being upfront in marketing about your business personality and the type of clients you wish to work with-The benefits of using the envelope system for budgeting and spending within business and personal financeIf you want to chat more about this topic, I would love to continue this conversation with you, over on Instagram! @laurenwrightonTo learn how to earn $5k per month as a podcast manager (without taking on a million clients!) grab a seat in our free masterclass at http://laurenwrighton.com/masterclassSHOW NOTES: https://laurenwrighton.com/episode209Subscribe to The Podcast Manager Show YouTube Channel!
EPISODE 208Do you feel nervous before getting on a call with a potential client? You're not alone!This week, we're diving into the world of discovery calls – those crucial conversations that can make all the difference in your business.Whether you're new to discovery calls or looking to sharpen your skills, this episode is packed with actionable advice to help you land more podcast clients with ease.Lauren breaks down the process into four simple steps. From managing nerves to guiding the conversation and setting clear expectations for the next steps, you'll get all the insider information you need to help you feel confident and in control.Tune in, take notes, and get ready to rock your discovery calls like a seasoned pro!In this episode, we cover:-The importance of discovery calls in your podcast management business-The recommended length of a discovery call-Overcoming nervousness and setting the right mindset-What to do if you don’t have all the answers on a call-Making sure you have a list of information needed for a proposal-How to conclude a discovery call-and, Communicating the next steps to your potential clientIf you want to chat more about this topic, I would love to continue this conversation with you, over on Instagram! @laurenwrightonTo learn how to earn $5k per month as a podcast manager (without taking on a million clients!) grab a seat in our free masterclass at http://laurenwrighton.com/masterclassSHOW NOTES: https://laurenwrighton.com/episode208Subscribe to The Podcast Manager Show YouTube Channel!
EPISODE 207Did you know the role of a podcast manager goes beyond editing?Today I’m giving you a behind-the-scenes look at what it really means to produce a podcast episode. From generating episode ideas to editing, promoting, and analyzing stats. Join me to discover the ins and outs of podcast production and how podcast managers play an important role in bringing their clients shows to life. If you've wondered about the different tasks involved each week as a podcast manager, this episode is a must-listen. In this episode, we cover:-The role of podcast producers in the creative process-Defining the term "producing" in the context of podcast episodes-Potential tasks such as transcribing, show notes, and episode descriptions-Scheduling and promoting episodes on social media platforms-Creating audiograms and quote graphics from the episode content-Incorporating monthly stat reviews into routine podcast management tasksIf you want to chat more about this topic, I would love to continue this conversation with you, over on Instagram! @laurenwrightonTo learn how to earn $5k per month as a podcast manager (without taking on a million clients!) grab a seat in our free masterclass at http://laurenwrighton.com/masterclassSHOW NOTES: https://laurenwrighton.com/episode207Subscribe to The Podcast Manager Show YouTube Channel!
EPISODE 206Are you looking to land more podcast clients in 2024? In this week's episode, we discuss the most effective strategies for landing podcast clients this year.Learn what's currently working and what to avoid when it comes to attracting new clients, the importance of understanding your ideal client's mindset, and the power of engaging in meaningful conversations.We also discuss common pitfalls, such as offending potential clients with overly critical pitches, using cold pitching in DMs, and relying on external website statistics that may not accurately represent a podcast's performance.Embracing these strategies will position you for growth and success in the podcast management space.In this episode, we cover:-The importance of targeting a specific ideal client-Shifting the focus from content production to engagement and relationships-What to avoid when pitching to potential clients-Discussing the benefits of referrals from current clients-Exploring different approaches to networking based on personality-Emphasizing the need for genuine, real conversations with potential clientsIf you want to chat more about this topic, I would love to continue this conversation with you, over on Instagram! @laurenwrightonTo learn how to earn $5k per month as a podcast manager (without taking on a million clients!) grab a seat in our free masterclass at http://laurenwrighton.com/masterclassSHOW NOTES: https://laurenwrighton.com/episode206Subscribe to The Podcast Manager Show YouTube Channel!
EPISODE 205Are you ready to reset, reenergize, and refocus your podcast management business for ultimate success this year?In this episode, I shared some valuable insights on how you can channel the energy of a live event into your daily, weekly, and yearly routine to boost your productivity while maintaining a healthy work-life balance.From managing distractions to setting realistic goals, you’ll learn strategies to help you sustain and grow your podcast management business. Plus, get the inside scoop on an upcoming coaching program designed to elevate your podcast management game!In this episode, we cover:The importance of resetting, reenergizing, and refocusing to reach business goalsExamples of refocusing strategies and personal commitmentsTaking realistic approaches to daily tasks and to-do listsAcknowledging the need for setting achievable goals within daily routinesRealizing the need for mindset adjustments and overcoming personal challengesReassessing business direction and goals for the upcoming yearUnderstanding the importance of taking the necessary time for reflection and planningIf you want to chat more about this topic, I would love to continue this conversation with you, over on Instagram! @laurenwrightonTo learn how to earn $5k per month as a podcast manager (without taking on a million clients!) grab a seat in our free masterclass at http://laurenwrighton.com/masterclassSHOW NOTES: https://laurenwrighton.com/episode205Subscribe to The Podcast Manager Show YouTube Channel!
EPISODE 204If you’re looking for proof that big life shifts can lead to fulfillment, D.R. Fay, from Mouthy Broad Media, shares her journey from a soul-crushing breakdown at her customer service gig to becoming a thriving podcast manager.Her story might be the inspiration you need today! She also shares how her background in entertainment and her leap into podcast management have helped shape her current success.She is currently focusing on growing her business with the vision and power of AI, all while enjoying the flexible lifestyle of working from home.While mastering podcast management with the support of community, she shares her insights on scaling a business, analytics, and the long-term game of learning. Plus, she gives an exclusive scoop on the tools that are revolutionizing show notes—Castmagic and Katteb—and invites listeners to learn alongside her.In this episode, we cover:Transitioning from entertainment to customer service to podcast managementThe challenges and benefits of involving subcontractors in a growing podcast businessHow to use AI tools like Castmagic and Katteb for crafting podcast show notesHer plans to scale up and become an agencyThe significance of the business name Mouthy Broad MediaIf you want to chat more about this topic, I would love to continue this conversation with you, over on Instagram! @laurenwrightonTo learn how to earn $5k per month as a podcast manager (without taking on a million clients!) grab a seat in our free masterclass at http://laurenwrighton.com/masterclassSHOW NOTES: https://laurenwrighton.com/episode204Subscribe to The Podcast Manager Show YouTube Channel!
EPISODE 203In this episode, we cover the practical and emotional aspects of juggling motherhood and your podcast management business. Even if you're not a mother, these tips are applicable to anyone looking to manage a business while making time for other important people or activities in your personal life.As a podcast manager you to be clear about when you're working and when you're not. Setting clear boundaries allows your to be fully present in your motherhood role while also dedicating focused time to your podcast management business. By defining specific working hours, you can minimize the feeling of needing to constantly work and truly embrace moments with your children or other life activities. This strategy is not exclusive to motherhood and works well for anyone looking to maintain a healthy work-life balance as a podcast manager.Today you’ll discover how to handle your business in a way that keeps it fulfilling without taking over your life. Stay tuned to find out how you can balance it all and still have time for yourself, your family, and yes… even naps!In this episode, we cover:-The importance of being clear with yourself on working hours-Setting a specific number of work hours per week-Focusing on essential tasks that generate results for clients-Recognizing the value of work in personal fulfillment and financial gains-Communicating needs and expectations with spouse or family members-Embracing the flexibility and opportunities presented by freelance workIf you want to chat more about this topic, I would love to continue this conversation with you, over on Instagram! @laurenwrightonTo learn how to earn $5k per month as a podcast manager (without taking on a million clients!) grab a seat in our free masterclass at http://laurenwrighton.com/masterclassSHOW NOTES: https://laurenwrighton.com/episode203Subscribe to The Podcast Manager Show YouTube Channel!
EPISODE 202Scope creep occurs when clients request additional tasks that fall outside the agreed-upon project scope, potentially leading to overwork and uncompensated efforts.Clients may unknowingly contribute to scope creep by making requests outside the original project scope. For instance, they may ask for additional services such as creating quote graphics, pitching them as podcast guests, or demanding urgent attention without proper acknowledgment of the agreed-upon scope of work.Today I’m sharing practical strategies on how to handle scope creep while maintaining healthy client relationships.In this episode, we cover:-Reasons why scope creep is common among freelancers-Emphasis on the importance of setting boundaries and maintaining them-How to balance being nice and setting boundaries-Identifying and addressing client requests that may lead to scope creep-Tracking hours and evaluating service value to determine package adjustments-Exploring the gray area between scope creep and added value for clientsIf you want to chat more about this topic, I would love to continue this conversation with you, over on Instagram! @laurenwrightonTo learn how to earn $5k per month as a podcast manager (without taking on a million clients!) grab a seat in our free masterclass at http://laurenwrighton.com/masterclassSHOW NOTES: https://laurenwrighton.com/episode202Subscribe to The Podcast Manager Show YouTube Channel!
EPISODE 201Whether you're a newbie or a seasoned pro in the podcast management world, there's something valuable for you in this episode!Every podcaster wants their show to be a hit, right? With the expertise and creative flair of a podcast manager, you can help podcasters elevate their content to the next level.This collaboration helps bring fresh ideas and best practices, creating engaging episodes that captivate audiences and keeps them coming back for more.We get to the core of why podcasters turn to podcast managers, exploring the benefits of staying in their zone of genius, saving time and energy, and ensuring their podcasts are launched with creativity and quality.If you want to understand the mindset of podcasters and why they choose to work with podcast managers, this episode is your backstage pass.In this episode, we cover:-The different ways podcast managers save podcasters time and energy-How podcast managers contribute to the success of their clients' podcast-Why collaboration and creative ideas from a podcast manager are highly valued by podcastersIf you want to chat more about this topic, I would love to continue this conversation with you, over on Instagram! @laurenwrightonTo learn how to earn $5k per month as a podcast manager (without taking on a million clients!) grab a seat in our free masterclass at http://laurenwrighton.com/masterclassSHOW NOTES: https://laurenwrighton.com/episode201Subscribe to The Podcast Manager Show YouTube Channel! http://Laurenwrighton.com/youtube
EPISODE 200Welcome to the 200th episode of The Podcast Manager Show! Today we're celebrating big with nearly 100,000 downloads and a brand new YouTube channel.You know how starting a podcast is all fun and exciting in the beginning, but then comes the tricky part of keeping it fresh and engaging for your clients? In this episode, we're talking about how to help your clients shake things up with their podcast for maximum return on investment.We talk about keeping coaching clients and course creators engaged in their shows, covering everything from core topics and lead magnets to series, recurring topics, and content repurposing.And hey, there's also a cool giveaway happening, so you definitely don't want to miss out on that. This episode is packed with juicy insights and a whole lot of fun, so let's dive right in!In this episode, we cover:-Strategies for maintaining engagement as the show evolves-Maximizing return on investment (ROI) through content planning and topics-Utilizing a series approach to dig deeper into a specific topic or theme-Incorporating interviews to diversify content and provide a break for the host-Leveraging listener questions and feedback for content ideas-Implementing lead magnets or freebies to drive engagement and lead generation-Strategies for revisiting and refreshing older episodes to maintain relevance-Details (below) on how to participate in the giveaway!If you want to chat more about this topic, I would love to continue this conversation with you, over on Instagram! @laurenwrightonTo learn how to earn $5k per month as a podcast manager (without taking on a million clients!) grab a seat in our free masterclass at http://laurenwrighton.com/masterclassSHOW NOTES: https://laurenwrighton.com/episode200Subscribe to The Podcast Manager Show YouTube Channel!Participate in the giveaway! (Feb 13th to Feb 21st 2024)Subscribe to the YouTube ChannelOr, subscribe to the show on a listening app (if that's where you listen!)Write a REVIEW (Podcasts) or leave a COMMENT (YouTube). Let us know what your favorite was and what you liked about the episode.FILL OUT THIS FORM (so we know you are participating!)
EPISODE 111Let's talk about the big question on everyone's mind: should you dive into the world of EMAIL LISTS and freebie opt-ins? We've all heard the buzz in the online business space, and it's understandable to wonder if it's necessary as a podcast manager. So, let's break it down and figure out where you stand in your podcast management journey.In the early days of your podcast management business. You're hustling to land those first three clients, getting your feet wet, and figuring out the ropes. At this stage, it's all about focusing on landing clients, learning as much as you can, and understanding what you've got to offer as a podcast managerAfter you’ve landed your first few clients you’ve moved past the newbie stage and you're hitting your stride. You're starting to feel confident, and your pricing is on point. This is the time you begin thinking about your next move. The decision to jump into the world of email lists can wait until you have a clear vision for your business and know where you're headed. Take your time and focus on what you need to do right now to keep moving forward.Make decisions that align with where you're at. When the time is right, and you've got a clear vision, that's when you'll know it's time to dive into the world of email lists and freebies!In this episode, we cover:-Why you should focus on gaining experience in the early stages of your podcast management business-When it’s the right time to start an email list or create a freebie opt-in-What to consider before scaling with an email list-The importance of developing a clear vision for the future of your podcast management business-Why it's okay to be content with where you are at in your business and take your time to plan for the futureIf you want to chat more about this topic, I would love to continue this conversation with you, over on Instagram! @laurenwrightonTo learn how to earn $5k per month as a podcast manager (without taking on a million clients!) grab a seat in our free masterclass at http://laurenwrighton.com/masterclassSHOW NOTES: https://laurenwrighton.com/episode199Subscribe to The Podcast Manager Show YouTube Channel!
EPISODE 198Are you ready to elevate your podcast management game in 2024? In this week's episode, I dived into the changes that I recommend making to your packages. I covered everything from editing and show notes to social graphics, analytics, guest management, and sponsorship packages. Whether you're starting out or looking to fine-tune your existing services, these insights are sure to elevate the value you provide to your clients.In an industry that’s continuously evolving, staying up to date with these adjustments will ensure your services remain competitive and valuable to your clients. Remember, you don't need to overhaul everything overnight. It's about enhancing the quality and relevance of your offerings.By embracing advancements and delivering tailored strategic solutions, podcast managers can position themselves as indispensable assets to their clients in the rapidly changing world of podcasting.In this episode, we cover:-Nuances and tweaks that you should make your packages in 2024-AI’s impact on the podcast editing process-How show notes can be improved by using AI tools like Castmagic-Shifting to video, quote graphics, and audiograms for better impact-The importance of offering monthly analytics report-Embracing growth and learning, regardless of professional backgroundIf you want to chat more about this topic, I would love to continue this conversation with you, over on Instagram! @laurenwrightonTo learn how to earn $5k per month as a podcast manager (without taking on a million clients!) grab a seat in our free masterclass at http://laurenwrighton.com/masterclassSHOW NOTES: https://laurenwrighton.com/episode198Subscribe to The Podcast Manager Show YouTube Channel!
EPISODE 197Pricing your podcast management packages can be a challenge, especially when just starting out. Here’s how to set fair prices that reflect your expertise, find your sweet spot, and adjust your prices as you gain experience.We outline the key elements of a beginner package, including episode editing, writing episode descriptions, show notes, creating audiograms, and providing monthly analytics. By providing a detailed breakdown, you will be able to grasp the essential components that should be included in your podcast management package.By embracing the shift from hourly to packaged pricing, new podcast managers can set their prices strategically, ensuring a sustainable and thriving business.In this episode, we cover:-The importance of setting income goals before determining pricing-Benefits of moving away from hourly pricing into packages-Detailed breakdown of a typical standard podcast management package-Advice on evaluating and adjusting package prices after landing clients-The potential benefits and drawbacks of comparing prices with other podcast managers-The potential negative impact of setting prices too low on client perceptionsIf you want to chat more about this topic, I would love to continue this conversation with you, over on Instagram! @laurenwrightonTo learn how to earn $5k per month as a podcast manager (without taking on a million clients!) grab a seat in our free masterclass at http://laurenwrighton.com/masterclassSHOW NOTES: https://laurenwrighton.com/episode197Subscribe to The Podcast Manager Show YouTube Channel! http://Laurenwrighton.com/youtube
EPISODE 196Today I’m excited to share insights on essential tools and strategies for podcast managers! I break down the top three things you need to succeed as a podcast manager: skills, a system, and a community. And what it truly takes to be successful in this competitive industry.The path to becoming a successful podcast manager involves learning essential skills, establishing structured processes, cultivating a supportive community, and incorporating efficient tools into your workflow.Embracing these foundational elements will contribute to your growth and success as a podcast manager.Plus, I’ll share my top five favorite tools for podcast managers, including scheduling software, contract and invoice management platforms, audio editing tools, project management systems, and design software.Whether you're just starting out or looking to refine your toolkit, these recommendations have you covered.In this episode, we cover:-The minimal approach to being successful as a new podcast manager-Top 5 tools for successful podcast managers-The importance of acquiring and developing skills-Importance of skills in building confidence-Leveraging a community for support during setbacks-The benefit of using social media for connecting with potential clientsIf you want to chat more about this topic, I would love to continue this conversation with you, over on Instagram! @laurenwrightonTo learn how to earn $5k per month as a podcast manager (without taking on a million clients!) grab a seat in our free masterclass at http://laurenwrighton.com/masterclassSHOW NOTES: https://laurenwrighton.com/episode196
EPISODE 195What an insightful conversation with Lisa Cumes about the effectiveness of the platform Upwork for podcast managers in finding clients! Lisa, who has built a highly successful copywriting business through Upwork, shares invaluable insights and practical advice for freelancers looking to capitalize on the platform. From the importance of an optimized profile and correct messaging to the most effective strategies for attracting and retaining clients. This episode is a goldmine of tips for anyone seeking to thrive as a freelance professional. Join us as we dive into the world of freelance success and learn from Lisa's journey of achieving remarkable results on Upwork.Lisa Cumes discusses the initial skepticism and doubts that many have towards Upwork as a viable platform for finding quality clients. She emphasizes that Upwork may not be suitable for everyone and that it is important for freelancers to have certain prerequisites in place before you start looking for work on Upwork. Through her own experience and success, Lisa illustrates how Upwork can work for podcast managers with the right approach and strategy.In this episode, we cover:-Upwork and its relevance for podcast managers-The importance of a well-optimized profile and correct messaging on Upwork-A realistic look at consistency, showing up, and being intentional-Being successful at landing clients on Upwork-How to test your messaging and set your pricing on Upwork-Positioning yourself on Upwork and setting project-based rates instead of hourly rates-Upwork's role in pre-qualifying potential clients and saving time on discovery calls-Real expectations and strategies for finding success on UpworkIf you want to chat more about this topic, I would love to continue this conversation with you, over on Instagram! @laurenwrightonTo learn how to earn $5k per month as a podcast manager (without taking on a million clients!) grab a seat in our free masterclass at http://laurenwrighton.com/masterclassSHOW NOTES: https://laurenwrighton.com/episode195
EPISODE 194If you’re new to podcast management, how do you know you’re ready to put yourself out there and land clients? Do you know enough to work with a client and answer their questions on a discovery call? I get these questions all the time and in today’s episode I share how to overcome imposter syndrome and get the boost you need to feel ready to land your first client. I talk about what to do when you don’t know the answer to a client’s question, boosting your confidence, and learning from your mistakes. I discuss practical examples of responses to questions from clients and questions to ask yourself to determine if you are ready.In this episode, we cover:-What to do if a client asks you a question you don’t know the answer to with examples of responses-How to discern if you are ready and know enough to land a client with questions to ask yourself-Should you tell your first client that they’re your first client?-Pricing your first package and learning from your mistakes when you’re getting started-Boosting your confidence when you don’t feel 100% readyIf you want to chat more about this topic, I would love to continue this conversation with you, over on Instagram! @laurenwrightonTo learn how to earn $5k per month as a podcast manager (without taking on a million clients!) grab a seat in our free masterclass at http://laurenwrighton.com/masterclassSHOW NOTES: https://laurenwrighton.com/episode194
EPISODE 193Happy holidays and happy New Year from the Podcast Manager Show! Thank you so much for listening to the show! By listening or being a member of the Podcast Manager Program and PMP Pro, it allows me to do something that I really enjoy. Just like you, I dreamt of being able to do something that allows me control over my career, how I made money, and how I showed up in my personal life. And now I really feel I can enjoy where I am and feel content with my business. So in this episode I talk about how you can enjoy where you are in your business today, even if you miss out on your goals. I also review the three most popular episodes of 2023.In this episode, we cover:-How I became an entrepreneur and discovered what I was doing wasn’t the right fit for me, which led to podcast management-Enjoying where you’re at in your business and how to be content even if you miss your goals-A review of the three most loved episodes of 2023: Landing and retaining clients, building courage in your business, the niche of podcast managementIf you want to chat more about this topic, I would love to continue this conversation with you, over on Instagram! @laurenwrightonTo learn how to earn $5k per month as a podcast manager (without taking on a million clients!) grab a seat in our free masterclass at http://laurenwrighton.com/masterclassSHOW NOTES: https://laurenwrighton.com/episode193
EPISODE 192You do not have to be an expert audio editor to make money as a podcast manager. In fact, Podcast Management is much more than podcast editing and getting stuck in that idea can hold you back as a podcast manager. The majority of us are coming in to podcast management without that technical piece of editing, but it is a skill that can be learned and when combined with the whole package of skills a manager offers, you can have a successful business. In this episode I share how to break the mindset block that you need to be an expert editor, how to improve your editing skills, getting useful feedback, and increasing your confidence as a podcast manager.In this episode, we cover:-You don’t have to be an expert level audio editor to be a great podcast manager-How to tell if your audio editing skills is good enough-What to do if you are not interested in offering editing in your podcast management package-How to get feedback and testimonials on your audio editing-Increasing your confidence and comfortable in your new podcast management business-Getting out of the rut of perfecting your skills and taking the next stepIf you want to chat more about this topic, I would love to continue this conversation with you, over on Instagram! @laurenwrightonTo learn how to earn $5k per month as a podcast manager (without taking on a million clients!) grab a seat in our free masterclass at http://laurenwrighton.com/masterclassSHOW NOTES: https://laurenwrighton.com/episode192
EPISODE 191Today I am talking to Sara Whittaker about our podcast predictions for 2024. This is our third podcast prediction episode and we will chat about what we predicted last year for 2023, and if those things came true, and also what we expect out of the podcasting industry in 2024. We’re going to talk about everything from updated stats about podcasting, to AI, YouTube, podcast networks, and really everywhere in between. We discuss the shut down of Google Podcasts and switching to YouTube Music, building community with live-streaming, and utilizing paid podcasting with Patreon and Apple Subscriptions. We also discuss the growth in podcast listeners and new podcasts and how we should be excited for the future of podcasting.Sara runs a boutique podcast agency that works exclusively with educators. She’s also a coach inside the Podcast Manager Program and so she’ll be speaking from the podcasters perspective, and I will speak from the podcast managers perspective. This is a really great conversation and I can’t wait for you to listen.In this episode, we cover:-Updates in podcasting and how last year’s predictions panned out including hosting platforms Libsyn, Captivate, and Buzzsprout-Google Podcasts shutting down and the transition to YouTube Music and RSS Feed-Searchability for podcast suggestions and specific podcasts and episodes on podcast platforms-Podcast stats update including increase in shows and listeners. Also graphs, reports, and links-Where to place a call to action in each episode, and in show notes-Common podcast listening habits and scheduling your episode drops-Live podcasting including in person events and live streaming and building community-Video podcasts and shorts on YouTube and how to optimize your client’s content-Defining and navigating podcast networks with your clients-My predictions for paid podcasting including bonus episodes, no-ad content, and resources with Patreon, Apple Subscriptions-Consumer behavior changes this year and how it plays into podcasting-Advancements in A.I. platforms and pros and cons of using A.I. in your podcast management business and for your clientsIf you want to chat more about this topic, I would love to continue this conversation with you, over on Instagram! @laurenwrightonTo learn how to earn $5k per month as a podcast manager (without taking on a million clients!) grab a seat in our free masterclass at http://laurenwrighton.com/masterclassSHOW NOTES: https://laurenwrighton.com/episode191
During the episode, I also shed light on the differences between a podcast editor, producer, and manager. While a podcast editor focuses solely on editing the audio, a podcast manager takes on a more comprehensive role, handling various tasks related to producing and promoting the show. The term "producer" can sometimes be used interchangeably with "manager" and often implies a more hands-on approach in the creative process. As a podcast manager, you have the opportunity to provide additional services like video editing, YouTube management, and even pitching your client to be a guest on other shows. The podcast management field offers room for growth and specialization. By diversifying your skill set, you can provide valuable support to your clients while creating new revenue streams for your own business. If you're considering transitioning from being a virtual assistant or a podcast editor to a podcast manager, there are a few factors to consider. Are you someone who enjoys the details and the creative aspect of working on a podcast? Do you find fulfillment in being part of a team and assisting your clients in growing their shows? If so, then marketing yourself as a podcast manager can open up a world of possibilities for personal and professional growth. In this episode, we cover:-What is podcast management?-The importance of podcast managers in the podcast industry-The primary services a podcast manager offers to their clients-The key difference between a podcast manager and a podcast editor-Assessing your fit for podcast management based on your preferences and skills-How important is it for podcasters to have support in managing the details of their show-and, The business growth potential for podcast managers, including becoming a podcast coachIf you want to chat more about this topic, I would love to continue this conversation with you, over on Instagram! @laurenwrightonTo learn how to earn $5k per month as a podcast manager (without taking on a million clients!) grab a seat in our free masterclass at http://laurenwrighton.com/masterclassSHOW NOTES: https://laurenwrighton.com/episode190
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Comments (1)

Collet McKenzie

Love this! I am done perfecting my skills. I am ready!

Aug 6th
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