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The Wisdom Letter Podcast
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The Wisdom Letter Podcast

Author: The Wisdom Letter Podcast (Institute of WorkComp Professionals)

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Welcome to the Wisdom Letter podcast hosted by Preston Diamond, Managing Director of the Institute of WorkComp Professionals. We'll sit down with insurance industry leaders and discuss a wide variety of exciting topics that will help you understand the processes that affect this industry.
61 Episodes
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Closing the Deal

Closing the Deal

2024-04-1702:57

This week, we explore what buyers truly desire for their businesses. By consistently understanding their needs, you can effectively connect with them and distinguish yourself from other agents. Planning ahead and staying committed to your strategy can significantly increase your chances of securing a client. Tune in to this week's episode for more insights!
This week's focus is on understanding the innermost wants and requirements of the buyers. What is the most crucial aspect of your client's business? What are their objectives regarding the policy you are offering? Is it to minimize costs so that they can enhance their overall business? Knowing the needs and wants of your clients is crucial to ensure their continued association with you and to show your concern for their business growth. Tune in this week to hear more!
Appointment Success

Appointment Success

2024-04-0302:13

This week, we will continue our discussion on how to achieve success in appointments. One key factor to consider is whether the account manager is involved in every step of the process, from scheduling the appointment to meeting with the prospect. By making the appointment process more personal, you can give the buyer the assurance that you will be there when needed, and they can put a face to a policy. Tune in to this week's episode to learn more.
This week, we're diving deeper into strategies for making a lasting impression and capturing the attention of your prospects or clients. What's your objective? It's crucial to avoid boring your prospects or clients during sales meetings so coming prepared is the key to a successful lasting relationship. Tune in to find out more!
Presentation Ready

Presentation Ready

2024-03-2002:05

Join us this week as we delve deeper into the art of presenting to potential buyers. Discover how repetition is vital for success, and how having a flexible playbook that you can tailor to each prospect can guarantee a path to success. Tune in this week to learn more!
Capturing the Account

Capturing the Account

2024-03-1302:28

This week, we delve into the significance of the first, second, and third appointments and what you need to secure the account. Regardless of its size, consider this account as an opportunity to leverage and gain much more than just revenue from one client. Tune in to this week's Pearls of Wisdom to learn more!
Bases Loaded

Bases Loaded

2024-03-0603:03

This week we have a few tips to help you load the bases as you navigate prospect relationships. Focusing on what the prospect says, using their language, and providing references to backup your selling points will ensure you seal the deal. Turn promises into performance on this week's episode. Tune in to find out more!
Buyer Ready

Buyer Ready

2024-02-2802:49

This week, we discuss the importance of understanding why your buyers want to work with you. Being prepared with crucial information when they inquire can make all the difference in closing a deal. Show potential clients that you have done your homework and are ready for any questions they might throw your way. Tune in this week to learn more!
This week's episode of Pearls of Wisdom dives deeper into the topic of presentation success. We explore the important question of how you will present to the buyer. It is crucial to ask yourself key questions to ensure your presentation is compelling and keeps the client engaged while also controlling the conversation. Remember, conversations are what sell, not sales talk. Tune in to this week's episode for more insight on mastering the art of presentation.
Presentation Success

Presentation Success

2024-02-1403:00

On this week's episode we will be continuing our discussion on the important points that your buyer should remember after your presentation. It is crucial to communicate to the buyer that in the event of a disaster, you will be ready and capable of assisting them in navigating the challenges at hand and ensuring that the insurance company provides a solution. Tune in this week to hear more!
This week, we focus on how to change the way your client feels about your report of findings. Let your buyer know where your focus is when navigating the fine print of their policy. If the buyer knows the insurance company has their back when they suffer disaster, you can change how they react when these moments strike. Having stories of past successes and the steps you take to ensure their coverage is solid is the best way to empower your clients to stay for the long haul. Tune in now to learn more about this week's Pearls of Wisdom!
Standards to Win

Standards to Win

2024-01-3102:41

This week, we go over the standards to win the account. There are numerous steps you should take before that final meeting to seal the deal. Tune in this week to find out how you should prepare for that last meeting to ensure you sign the account and add another client to your book of business.
Producer Tips

Producer Tips

2024-01-2402:34

This week, we continue discussing the importance of getting out of the office and meeting with your most important clients and prospects. Stay away from the desk typing emails all day. Show your clients and prospects why you're the right person to handle their accounts. Tune in this week to hear more!
Calendar of To Do's

Calendar of To Do's

2024-01-1702:34

This week, we go over a topic you probably don't think about when you schedule your calendar. Three things to always include in your weekly schedule. Do you drop in to visit prospects or high-impact clients? Are your records in order? With the hustle and bustle, it can be hard to remember that face-to-face meetings win more accounts. Tune in to this week's Words of Wisdom!
Skills Training

Skills Training

2024-01-1002:37

This week, we look at the changing times and the importance of adapting your skillset to fit the needs of the future. So much has changed over the past 20 years and will continue to do so in the next 20 years. Are you preparing for a future that will change how your agency does business? Tune in this week to learn more!
Objections Follow-Up

Objections Follow-Up

2024-01-0402:40

This week, we continue discussing objections and the next steps to take when you have overcome buyer objections. The follow-up is critical to ensure your new client doesn't have buyer's remorse. Show them why they made the right choice choosing you as their new agent. Tune in to this week's Pearls of Wisdom!
Objections

Objections

2023-12-2702:15

Welcome to the latest episode of Pearls of Wisdom! This week, we discuss objections. How do you handle objections? Are you prepared in the moment for what might come your way? There's always an objection, and if you keep track over time, you can be prepared for any objections that potential buyers might throw your way. Learn more on this week's episode. Tune in now!
This week we make a list and check it twice to find out which client advisor has been naughty or nice. Preston channels the greatest salesman of all time, Santa! Tune in now!
This week we explore the art of retaining clients for the long term. We talk about the crucial steps you should take in order to take charge of their accounts for a lifetime, adopting a business owner's mindset rather than that of a client advisor.
Welcome to the latest episode of Pearls of Wisdom! This week, we're diving into the importance of transparency in client relationships. Are you effectively communicating with your clients about expected results? Don't let year-end outcomes catch them off guard. We'll discuss the significance of keeping your clients informed throughout the year and suggest setting up regular check-ins to align expectations. Join us for this insightful conversation on this week's Pearls of Wisdom. Tune in now!
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