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One-Minute Marketer with Mark Mathis
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One-Minute Marketer with Mark Mathis

Author: Mark Mathis | Amperage Marketing + Fundraising

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Advertising agency creative director, author, and strategist Mark Mathis shines a light on new ideas, trends and idiosyncrasies driving today’s super-cluttered and changing marketing space.
27 Episodes
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In this episode, Mark Mathis talks about TV rankings in an omnichannel world.
In this episode, Mark Mathis talks about the overuse of buzz words.
In this episode, Mark Mathis talks about organizations struggling to find their voice in this new digital world and how content marketing can help move the needle.
In this episode, Mark Mathis talks about Facebook's launch of Horizon Workrooms, a virtual office using a virtual reality room that you design.
Telling a Tasty Story

Telling a Tasty Story

2021-11-12--:--

In this episode, Mark Mathis talks about Facebook's launch of Horizon Workrooms, a virtual office using a virtual reality room that you design.
In this episode, Mark Mathis talks about Facebook's launch of Horizon Workrooms, a virtual office using a virtual reality room that you design.
In this episode, Mark Mathis talks about Facebook's launch of Horizon Workrooms, a virtual office using a virtual reality room that you design.
In this episode, Mark Mathis talks about Facebook's launch of Horizon Workrooms, a virtual office using a virtual reality room that you design.
Voice Activated Search

Voice Activated Search

2021-10-08--:--

In this episode, Mark Mathis talks about trends in voice activated search and why shopping and buying via voice activation is a trend that is lagging behind.
In this episode, Mark Mathis talks about what needs to be included in your content in order to make sure your content is moving the needle for your target audiences.
In this episode, Mark Mathis talks about how elements of gaming are moving mainstream, and what the implications of this shift are for your organization’s sales and services.
Speed of Listening

Speed of Listening

2021-09-10--:--

In this episode, Mark Mathis talks about how speed thrills… and kills.
Generation Z

Generation Z

2021-08-05--:--

In this episode, Mark Mathis tells you what you need to know about the newest generation in the marketplace.
The Curse of Knowledge

The Curse of Knowledge

2021-07-29--:--

In this episode, Mark Mathis talks about why the term “above the fold” still has relevancy in today’s digital orientation.
In this episode, Mark Mathis talks about keeping the e-commerce exuberance in perspective as you plan for the future.
Branding Isn't Magic

Branding Isn't Magic

2021-07-22--:--

In this episode, Mark Mathis talks about why the term “above the fold” still has relevancy in today’s digital orientation.
Scoop There It Is

Scoop There It Is

2021-07-15--:--

In this episode, Mark Mathis talks about why the term “above the fold” still has relevancy in today’s digital orientation.
Skip the Intro Button

Skip the Intro Button

2021-07-08--:--

In this episode, Mark Mathis talks about why the term “above the fold” still has relevancy in today’s digital orientation.
Will you be able to listen to broadcast radio in your next car? Listen to find out.
In this episode, Mark Mathis talks about internet usage after the pandemic. Is the whole world on the internet? Listen and find out.
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