The Product & Profit Podcast

Today we are going to talk about setting growth goals for the New Year. Not just generic New Years resolutions that can feel like you are setting yourself up for failure but real business goals that make sense and fit into your ideal life. This episode will go along with the goal setting workbook that I created for you (and is linked below). We will chat through some tips on how to approach goal setting, including:Ways you can brainstorm all of your ideas without putting the pressure on yourself to go down the rabbit hole or actually do anything with the ideas (ie talk yourself out of it).How to work on your business not in your businessWe will then go through the 4 parts of the workbook:The hindsightWhat opportunities do you have in your business?How to cast your vision for your business, for now and the future.How to create your roadmap for your big goals, and break it down into achievable goals. FREE RESOURCE: Download Kristin’s FREE Goal Setting Workbook to help you have your best year yet!CHECK OUT BOCU: www.shopbocu.comLET’S CONNECT! Follow Kristin + Bocu on Instagram

Today we are going to be talking about how to shift your mindset when things aren’t going great in your business. Being a business owner is challenging and it’s normal to go through a roller coaster of feelings, especially during peak times. As business owners, a lot of the times we create our own stress. But - we are in the drivers seat. We control the expectations on both the business and ourselves. Our businesses wont thrive if or function properly if we aren’t focused, if we aren’t in the right mindset, and we don’t take care of ourselves. In this episode, we cover some ways you can shift your mindset to a more positive place including:how to set boundaries for yourself so your business doesn’t take control of youhow and why you should start a gratitude practice and some examples of how I lean into the positives in my business Want support setting up a plan for next year? Sign up  for 2023 1:1 strategy sessionsFREE RESOURCE: Download Kristin’s FREE Goal Setting Workbook to help you have your best year yet!CHECK OUT BOCU: www.shopbocu.comLET’S CONNECT! Follow Kristin + Bocu on InstagramOther Resource Mentions: App: ThinkUpPodcasts: Six Figure Influencer & Shamelessly Ambitious

In this episode, I’ll share my BF/CM recap and how I am going to warm up my audience earlier so they are primed and ready to shop come BF/CM 2023. I’ll also share some advice on how to operationally prepare for the BF/CM rush so you are set up for success for the whole Holiday Season. We will chat about about Holiday Markets, why they are awesome and how to reap the benefits of a market long after it’s over. I'll go over some tips on how to maximize your time at a Holiday Market including:How to use the market as a lead generating opportunity, how to get people to sign up for your email list, and what you can do to keep them on the list. What product to bring, and how to set up a booth so it will grab the attention of shoppers. And what to bring for yourself so you are taken care of while you are busy making sales. Want support setting up a plan for next year? Sign up  for 2023 1:1 strategy sessionsFREE RESOURCE: Download Kristin’s FREE checklist to get your business ready for the holidaysCHECK OUT BOCU: www.shopbocu.comLET’S CONNECT!Follow Kristin + Bocu on Instagram

Today we are going to go over a post Black Friday checklist of things that I will be doing in my business or recommending to my coaching clients after the biggest sales weekend of the year.  I’m going to break this down into 3 parts - A hindsight: (or a recap) There are 5 buckets of this hindsight.  You have your financials, your top performing styles, ecomm metrics, a quick marketing recap, and a recap of your operations & production. Your inventory- we will talk through a strategy for reorders, and what you can do to move existing inventory. And your website- I will go though what you need to un-do now that BF weekend is over, and what to check to make sure your website and emails are relevant and accurate. Want support setting up a plan for next year? Sign upfor my waitlist for 2023 1:1 strategy sessionsFREE RESOURCE: Download Kristin’s FREE checklist to get your business ready for the holidaysCHECK OUT BOCU: www.shopbocu.comLET’S CONNECT!Follow Kristin + Bocu on Instagram

Today we are going to talk about Black Friday readiness, and what I’m doing in my business to prep for my Black Friday week. We will go through a checklist of things that will help your Black Friday weekend be successful whether you are doing an early sale, or a more traditional Black Friday sale. I’ll share my tips to optimize Shopify and your emails that will be relevant for both Black Friday and for the whole holiday season including:how to organize your product in Shopify, what your pop-up should say, and what to check to make sure your customers experience on your site is seamless. what to update in your emails and how to schedule your email sequence so you are top of mind for customersWant support setting up a plan for next year? Sign up for my waitlist for 2023 1:1 strategy sessionsFREE RESOURCE: Download Kristin’s FREE checklist to get your business ready for the holidaysCHECK OUT BOCU: www.shopbocu.comLET’S CONNECT!Follow Kristin + Bocu on Instagram