The Subconscious Expert

You hit a great month, maybe your first £10k, £20k, maybe £50k and you're buzzing. Then next month... nothing. You're back to wondering if anyone's going to buy, back to panic mode, back to good old chaos.Stable success is built in the boring repetition that comes after the peak. And for high achievers? Boring feels dangerous. You're used to the adrenaline, the rush of a surprise sale, the high of not knowing if it'll work.But chaos with good outcomes isn't stability.In today's episode, I'm breaking down what stable success actually looks like when £20k, £30k, £50k months aren't your high, they're your baseline. I'm walking you through the five pillars that allow you to hold consistent revenue: predictability, boring discipline, clean boundaries, emotional neutrality and not panicking. And I'm giving you the subconscious work and action steps to build each one.If you've been hitting great months but can't seem to sustain them... This one's for you.Topics covered on Stable Success:Why does predictable revenue feel less exciting than chaotic wins?What does boring discipline actually look like in practice (and why your brain resists it)?How do clean boundaries protect your capacity to scale without burning out?Why does emotional neutrality matter more than celebrating every win?What's the subconscious pattern that triggers panic mode when things feel quiet?How do you track your numbers without getting lost in data?What are the non-negotiables that actually move revenue in your business?How do you teach your subconscious that slow doesn't mean broken?Connect with Rebecca Haydon:Apply to work with meThe Subconscious MembershipCome say hi on Instagram  | Facebook | YouTubeFind the full show notes & more resources at www.rebeccahaydon.com/podcast/

Mindset blocks don't always look like fear or doubt. Sometimes they look like being the most capable person in the room.Laurie came to me as a self-described "anti woo-woo" woman who had no interest in the fluffy mindset stuff. She wanted someone to tell her what to do so she could tick it off and move on. But she also knew something was off. The reps weren’t converting. The results weren’t matching the effort. And deep down, she suspected the problem was her.What did we find? Patterns she’d been running since she was six years old. A need to appear capable at all times. A refusal to accept help that went so deep she’d wrestle with jars alone rather than ask her partner sitting two feet away.In this client success story, Laurie shares how doing parts work changed her business, her capacity to receive, and, unexpectedly, her entire personal life.She sold her flat. She met someone. Got a Rottweiler. And she used to be terrified of even the smallest, fluffiest dogs.But the bit that surprised her most? That’s what we will get into in today’s episode!Topics covered on Mindset Blocks:What happens when you're doing all the right things, but your mindset blocks are silently running the show?Why did a 6-year-old version of Laurie start packing her own bags, and how was that pattern still controlling her business decades later?What does being a "hyper-independent woman" actually cost you in business and relationships?Can parts work actually resonate with someone who doesn't really believe in mindset work?When does ambition stop helping you and start working against you?What does refusing help with small things reveal about how you run your business?How did removing one mindset block lead to selling a flat, a new relationship, and a Rottweiler?Connect with Rebecca Haydon:Apply to work with meThe Subconscious MembershipCome say hi on Instagram | Facebook | YouTubeConnect with Laurie Macpherson:Website: www.lauriemacpherson.comLinkedIn: Laurie MacphersonInstagram: a...

You did the work. You made the identity shifts. So why does becoming your "higher self" feel less like power and more like... boredom? Or grief? Or just plain weird?Here's what no one tells you about an identity shift: it doesn't always feel good. Sometimes it feels like death. And that space between your old identity and who you're becoming? I call it the void. And it's where I see so many people quit, not because the work isn't working, but because unfamiliar feels unsafe.In today's episode, I'm getting into what's actually happening beneath the surface when you're in the void. Why your nervous system might be pulling you back to chaos (even when you wanted calm). Why that "bored" feeling might actually be your true self showing up. And I'm walking you through NLP techniques and subconscious reprogramming practices to anchor into your next-level identity when the self sabotage behaviour kicks in.If you've been doing the deep work and wondering why it feels harder than everyone makes it look... This one's for you!Topics covered on Identity Shifts:Why does stepping out of your comfort zone feel like something's wrong with you?What is "the void" and why do so many people quit right before their identity shift clicks?Why does your old identity get louder the closer you get to change?Is that "bored" feeling actually your nervous system recalibrating? Or have you lost your spark?How do you stop self sabotaging when your brain keeps pulling you back to old patterns?What does parts work look like when a protective part won't go quietly?Which NLP techniques actually help you anchor a new identity (not just visualise it)?Why has your success been built on panic? And what happens when you finally create safety?Connect with Rebecca Haydon:Apply to work with meThe Subconscious MembershipCome say hi on Instagram | Facebook | YouTubeFind the full show notes & more resources at rebeccahaydon.com/podcast/your-identity-shift-feels-like-sht-good-keep-going

Your income cycles between the same numbers every month. £3K, £7K, £2K, £8K, repeat. You get momentum for two weeks, then something drops on day 15. Every single time. You can post three times a week comfortably, but four posts triggers "this is too much."You think these patterns are random, they're not.Your subconscious has an identity ceiling and that ceiling has specific numbers, trigger points and thresholds where your brain reads "threat" and creates the drop to bring you back.In today's episode I'm breaking down the exact mechanism behind your identity ceiling, why your subconscious keeps snapping you back to almost there, and how to find your specific numbers so you can finally see what's been running the show. I'm showing you how studies prove that 70% of lottery winners lose their windfall within a few years because their identity didn't catch up to the money, and why the same mechanism is cycling your income, consistency, and visibility.This episode is about awareness. We're making the invisible visible. So grab something to write with, because you're finding your numbers today.Because you can't reprogram your identity ceiling until you can see where it's sitting.Let's break the pattern.Topics covered on Your Identity Ceiling Has a Number:Why your income cycling, consistency drops, and visibility pull backs aren't random (and what's actually creating them)How your subconscious operates like an elastic band, constantly snapping you back to your identity anchor pointThe real reason 70% of lottery winners lose their money within a few years (and why the same mechanism is running your business)Why your capability has nothing to do with your ceiling (and what actually determines where you stay stuck)How to find your three numbers: income anchor, consistency anchor, and visibility anchorWhat happens in your brain when you exceed your identity ceiling (and why it reads as threat)Why awareness of your ceiling changes everything before you even reprogram itConnect with Rebecca Haydon:Apply to work with meThe Subconscious MembershipCome say hi on Instagram  | Facebook | YouTubeFind the full show notes & more resources at www.rebeccahaydon.com/podcast/

You're scrolling Instagram again. You see her. The one who's always launching something new, making the kind of money you want, living the life you dream about. And before you know it, you're 45 minutes deep comparing yourself to others, analysing their content, checking their engagement, and feeling heavy as hell.This comparison spiral is not costing you only time but your self trust, your self belief, and your ability to build the business you actually want.In today's episode I'm breaking down the limiting beliefs that keep you stuck in comparison mode, what it's doing to your subconscious mind, and an NLP technique called perceptual positions that completely flips the pattern. I'm showing you how to rewire your brain to use other people's success as evidence for what's possible, instead of proof that you're not enough.This episode is different! We're doing the technique together, so find somewhere you can actually do this work. Because successful women entrepreneurs aren't the ones constantly checking what everyone else is doing. They're the ones backing themselves fully.Let's break the pattern.Topics covered on Stop Comparing Yourself To Others:Why comparing yourself to others is actually your subconscious keeping you safe (and what it's really protecting you from)The three limiting beliefs driving your comparison spiral and how they're teaching your subconscious you can't be trustedHow comparison destroys your self belief and keeps you invisible (even when you think you're being productive)The exact NLP technique I use to flip comparison into evidenceWhy studying successful women entrepreneurs from the wrong place keeps you stuck in "learning mode" foreverHow to rewire your brain to interpret other people's success as proof it's possible for you tooWhat becomes available when you stop checking what she's doing and start building self trust insteadConnect with Rebecca Haydon:Apply to work with meThe Subconscious MembershipCome say hi on Instagram | Facebook | YouTubeFind the full show notes & more resources at https://rebeccahaydon.com/podcast/stop-comparing-yourself-to-others-with-this-nlp-technique

There's one trait I see in every genuinely successful entrepreneur I work with and it's not what you think. It's not strategy, work ethic, or even talent. It's deep, subconscious self belief that operates independently of circumstances. In this episode, I'm breaking down what self belief actually is (versus what most people think it is), the subconscious mechanism behind it, why most capable people don't have it, and exactly how to build it if you don't have it yet. Plus, I'm taking you through a powerful subconscious exercise to uncover what's actually blocking you from trusting yourself fully.This is the foundational work that changes everything in your business.Topics covered on Why self belief is the defining trait of successful entrepreneurs:What self belief actually is versus confidence (and why the difference matters)The subconscious mechanism behind self belief and how threat responses show up in businessReal examples of how self belief (or lack of it) shows up in business behaviourWhy incredibly capable people still don't trust themselvesThe role of identity in self-belief and why you'll sabotage anything that contradicts your current identitySubconscious exercise: Uncovering your actual beliefs about your goalsHow to build genuine self belief through evidence accumulation and subconscious reprogrammingWhat becomes possible when you develop deep self trustConnect with Rebecca Haydon:Apply to work with meThe Subconscious MembershipCome say hi on Instagram | Facebook | YouTubeFind the full show notes & more resources at https://rebeccahaydon.com/podcast/why-self-belief-is-more-important-than-strategy-subconscious-secrets

Your conscious mind has committed to your 2026 vision. But your subconscious? It's not convinced. In this episode, I break down the exact mechanism of how your subconscious works and give you the daily protocol to reprogram it so your mind is finally aligned with where you're taking your business. Learn the three modalities that actually rewire your subconscious, the RAS activation technique that trains your brain to notice what you're becoming and the exact journaling, hypnotherapy, and visualisation practice you can start today.Topics covered on How to Make Your Subconscious Believe:How your subconscious mind actually worksThe three modalities that reprogram your subconscious (visualisation, hypnotherapy, journaling from identity)The RAS Primer: priming your Reticular Activating System first thing in the morningThe Integration Protocol: your daily practice to align your mind with your visionWhy assuming the belief works better than trying to believe itThe guided visualisation: connecting with your 2026 identityThe 30 day challenge: exactly what to commit toConnect with Rebecca Haydon:Apply to work with meThe Subconscious Membership for more hypnotherapy workCome say hi on Instagram | Facebook | YouTubeFind the full show notes & more resources at https://rebeccahaydon.com/podcast/how-to-make-your-subconscious-believe-what-you-consciously-want

The Winter Arc, yes a TikTok trend but also a subconscious integration period. In this episode, I'm breaking down what a winter arc actually is from a subconscious perspective, why the Christmas period specifically matters for your brain and how to use this season to lock in your 2026 identity before the calendar even flips.This is the hidden work that makes everything easier when January comes.Topics covered on The Winter Arc | How I'm Locking In Before 2026:What a winter arc actually is (the subconscious version, not the aesthetic version)Why your brain is naturally moving into a reorganisation period right nowWhy the Christmas period specifically matters for identity workThe three subconscious mechanics that make this season incredibly powerfulHow to use this time wisely (the DOs and DON'Ts from a brain mechanics perspective)My personal lock in process before 2026Connect with Rebecca Haydon:Apply to work with meThe Subconscious MembershipCome say hi on Instagram | Facebook | YouTubeFind the full show notes & more resources at https://rebeccahaydon.com/podcast/the-winter-arc-subconscious-edition-how-i-am-locking-in-for-2026

Are you writing your affirmations 55 times a day and wondering why nothing's changed? Let me tell you something... Yes, manifestation techniques work, but not for the reasons TikTok tells you. It’s just good old subconscious programming.In today's episode, I'm breaking down the viral manifestation methods everyone on TikTok is obsessed with right now: the 369 manifestation method, future journaling, vision boards, the 55x5 method, and acting as if.I'm going to tell you how manifestation works and explain what's actually happening in your brain when you do these manifestation techniques because it's not the ritual that creates the magic but the good old subconscious mind programming. So next time someone tells you they scripted their dream partner and he showed up in three weeks, you'll know it wasn’t moon dust. It was the neuroscience of manifestation.I'm not here to kill the magic. I want you to keep it. But I also want you to stop outsourcing your power to a ritual and start using your mind like the powerful tool it actually is. Because when you understand the mechanics, you stop waiting for alignment and you start creating it.Topics covered on Why Manifestation Isn’t Magic... It’s Just Good Subconscious Programming:How does the 369 manifestation method actually work, and when does it completely fail?What’s happening in your brain when you’re scripting or doing future journaling, and why are most people doing it wrong?Why is your vision board collecting dust instead of creating results?Is the 55x5 method just a short-term dopamine hit?How does "acting as if" become embodied instead of just pretending (yes, your nervous system knows the difference)?What is your reticular activating system, and what role does it play in every manifestation technique?What’s the actual process that creates lasting results, and how is it different from viral manifestation methods?Connect with Rebecca Haydon:Apply to work with meThe Subconscious MembershipCome say hi on Instagram  | Facebook | YouTubeFind the full show notes & more resources at https://rebeccahaydon.com/podcast/why-manifestation-isnt-magic-its-just-good-subconscious-programming

How often do you end your day thinking, "I could have done more"? If you're a high achiever constantly pushing, criticising, never feeling like enough, I have news for you. It's your subconscious protecting you.That voice that says, "work harder, fix it, you're not there yet," isn't discipline. It's not your high achiever nature. It's a part of you that learnt a long time ago that performance equals safety. And now? It's bloody exhausted!In today's episode, I'm taking you back to where that subconscious pattern started, and we're going to use parts work to meet the part that makes you so hard on yourself. We'll uncover the limiting beliefs that keep you in this cycle, find out why it fights so hard when you try to rest, and I'll show you how to not be so hard on yourself through subconscious mind reprogramming so you can finally rest without feeling guilty.Because you can be ambitious, successful, and still be nice to yourself. Wild concept, I know! If stillness feels dangerous and your to-do list shows up the second you sit down, this episode is for you. Let's stop confusing pressure with protection.Topics covered on Why You’re So Hard on Yourself: Why does being hard on yourself feel like the only way to stay safe?What if the voice pushing you isn’t discipline, but a terrified part trying to protect you?How did your subconscious learn that performance equals love and acceptance?Why does rest feel so dangerous when you’ve trained your brain that constant motion means safety?What happens when you acknowledge the part that’s been pushing you for years instead of fighting it?Is it possible to rewire your brain to crave rest as much as it currently craves pressureHow do high achievers break free from the dopamine-cortisol loop?Connect with Rebecca Haydon:Apply to work with meThe Subconscious MembershipCome say hi on Instagram  | Facebook | YouTubeFind the full show notes & more resources at https://rebeccahaydon.com/podcast/why-youre-so-hard-on-yourself

"How am I supposed to protect my mindset when no one around me gets it?" I get this question at least once a week. Welcome to the stage of growth that no one prepares you for!When you start doing deep inner work, you'll be changing faster than everyone around you. You'll be healing, expanding, and suddenly the people closest to you are looking at you like they don't recognise you anymore. Your partner doesn't get your vision. Your family treats you like the version from five years ago (even though you're a completely different person). Your friends throw shady jokes about how 'you've changed'.And all of a sudden, you're stuck between two worlds. The one that shaped you and the one you're building.So in today's episode, I'm talking about how to protect your mindset, how to stop outsourcing your safety to other people, and how to hold and protect your energy while everyone else throws their doubts at you. And no, we're not cutting people off or building walls. We're strengthening the relationship you have with yourself.Because you can't shrink yourself into being understood. And your job isn't to make them believe. Your job is to keep expanding until your certainty becomes louder than their doubt.Topics covered on How to Protect Your Mindset:The time when my ambition became a problem in my relationship.Your subconscious need for belonging and how to rewire it.How to protect your mindset when your loved ones project their doubts and fears onto you.What does "protecting your bubble" actually mean without cutting people off?Why did setting boundaries make my friends hate me (and why I kept doing it)?Five subconscious practices for protecting your mindset.Connect with Rebecca Haydon:Apply to work with meThe Subconscious MembershipCome say hi on Instagram  | Facebook | YouTubeFind the full show notes & more resources at www.rebeccahaydon.com/podcast/how-to-protect-your-mindset-when-your-growth-makes-people-uncomfortable

In this episode, I’m breaking down one of the most common patterns I see in female entrepreneurs, the weekly reset, the new plan, the fresh strategy, the “I’ll start again on Monday” energy that feels productive but quietly keeps you looping in the same place.Subconscious Prompts: What feels unsafe about doing it today?What part of me doesn’t feel ready yet?What identity am I still loyal to?What am I postponing that I could embody right now?What would the next level version of me do today, not Monday?If the future version of me was leading this week, what would she prioritise first?How does my future self hold herself on the days where capacity is low?What does my business look like when I’m consistently leading from the identity I’m becoming?If I fully trusted where I’m going, what would I stop negotiating with myself about?What does the “Monday reset” version of me do and what does the future version of me do instead?When I imagine the woman I’m becoming, what feels obvious to her that still feels difficult to me now?What would it feel like to move through today as if the identity shift has already happened?What becomes available to me when I start acting from the future self I keep postponing?Connect with Rebecca Haydon:Apply to work with meThe Subconscious MembershipCome say hi on Instagram  | Facebook | YouTubeFind more resources at www.rebeccahaydon.com/podcast.

Do you ever ask yourself how some entrepreneurs make business look so simple? What is their secret? Is there something you’re missing? Well, in today's episode, I'm going to tell you all about the subconscious strategies that drive their business simplicity and growth.I'll break down what’s really happening beneath the surface for leaders like Alex Hormozi, Grace Beverley, Marie Forleo, Steven Bartlett, and myself! You’ll hear how repetition, structure, visibility, self-belief, and depth each play a role in creating momentum that feels natural, not forced. Plus, I'll share personal stories, honest reflections, and the patterns I’ve spotted after years of watching, learning, and experimenting.If you’ve ever felt like you’re doing everything right but it still feels heavy, this episode will help you see what might be missing. Now let's find out how to build a business that feels aligned and sustainable.Topics covered on Subconscious Strategies:What makes business look so easy for some people, and why can’t you seem to replicate the results even when you’re following the exact same business strategy?Alex Hormozi is the king of repetition. This is how his subconscious strategy fuels his success.How does Grace Beverley scale multiple businesses, and what’s her subconscious strategy?What is Marie Forleo’s subconscious strategy that keeps her visible year after year?How does Steven Bartlett keep moving forward, no matter how much criticism he receives online?Why are depth and meaning the foundation of my own business approach?What happens when your subconscious and business strategy finally agree?Connect with Rebecca Haydon:Apply to work with meThe Subconscious MembershipCome say hi on Instagram  | Facebook | YouTubeFind the full show notes & more resources at https://rebeccahaydon.com/podcast/what-i-learned-studying-the-subconscious-strategies-of-business-giants

You know that moment when business gets hard, sales slow down, ideas aren't flowing, motivation dips and your brain immediately goes "What's wrong with me?"In this episode, we're breaking down the blame cycle that keeps high achieving women stuck, why your subconscious defaults to self blame when uncertainty hits, and the critical difference between looking at yourself through shame versus looking at yourself through curiosity.Discover how to shift from the "fixing" lens to the "curious" lens so you can actually lead yourself through challenges instead of spiralling into self criticism. Subconscious Prompts : What do I make it mean about me when things feel hard in my business?Where in my business do I default to self blame instead of self leadership?When I last experienced a challenge, was I looking at myself through the blame lens or the curious lens?What evidence do I have that I can move through challenges without blaming myself first?What would it look like to examine a current challenge through curiosity instead of blame?How can I show myself I'm safe to grow even when it feels uncertain?Topics Covered in How to Stop Blaming Yourself:Why high achievers default to blame when business gets hardThe two lenses: blame vs. curiosity and how they shape your realityWhat your subconscious is actually communicating (it's not what you think)The difference between fixing yourself and leading yourselfHow to pause the blame spiral and ask better questionsPractical steps to redirect fixing energy into leading energyConnect with Rebecca Haydon:Apply to work with meJoin The Subconscious MembershipCome say hi on Instagram  | Facebook | YouTubeFind the full show notes & more resources at https://rebeccahaydon.com/podcast/how-to-stop-blaming-yourself-when-business-gets-hard

Can't get clear on your next business move? You're not alone. In this episode, I'm breaking down why hustling for clarity keeps you stuck in confusion and what's actually happening at the subconscious level when you can't make a decision. Spoiler: it's not a discipline problem. Clarity is a byproduct of safety, not hustle. I'll walk you through exactly how to create the internal conditions that allow clarity to emerge, so you can finally stop second guessing yourself and start moving forward with confidence.Topics covered in this episode:Why confusion is actually a protection mechanism (and what your subconscious is protecting you from)The clarity trap: Why forcing clarity through journaling and strategy keeps you spinningWhat safety really means when it comes to making big business decisionsThe 5-step process to create safety so clarity can emerge naturallyHow to build evidence of your capacity so your subconscious trusts you to handle the next levelWhy clarity comes from embodying the future you, not analyzing the presentWhat changes when you stop hustling for clarity and start creating internal safety insteadConnect with Rebecca Haydon:Apply to work with meThe Subconscious MembershipCome say hi on Instagram  | Facebook | YouTube Find the full show notes & more resources at https://rebeccahaydon.com/podcast/why-you-cant-get-clear-on-your-next-business-move

If you’ve ever felt like you’re showing up powerfully, but not fully, this episode will hit home.In today's episode I unpack the subconscious psychology behind the invisible gap between what you’re doing and what you know you’re capable of.I dive into why high performing women unconsciously hold themselves just below their edge, how your mind equates “more” with “pressure,” and the exact subconscious rewires that allow you to hold expansion without burning out.This isn’t about doing more.It’s about feeling safe enough to access the rest of your power, the 30% that’s already waiting to be expressed.Topics covered on The Missing 30%:The subtle ways high level women limit access to their full potentialWhy your subconscious links growth with pressure, rejection, or lossHow identity and safety create the ceiling on your capacityWhat “holding success” actually means on a subconscious levelFive practical subconscious shifts to access your missing 30%The difference between control and true capacityHow to build safety around expansion instead of pressureConnect with Rebecca Haydon:Apply to work with meThe Subconscious MembershipCome say hi on Instagram  | Facebook | YouTubeFind the full show notes & more resources at https://rebeccahaydon.com/podcast/why-high-achieving-women-hold-back-their-full-potential

Do you feel like the bigger your business grows, the heavier everything feels? In today's episode, I'm exposing the five hidden CEO patterns that are keeping your business stuck, and trust me, you're probably running at least one of them right now.I've watched countless entrepreneurs hit their first big months, then mysteriously collapse back down, or build successful businesses while secretly feeling like they're constantly firefighting. Sound familiar? These aren't flaws or signs you're broken; they're outdated subconscious strategies that got you here but won't get you there. From the adrenaline achiever who thrives on chaos to the "can I hold it?" CEO who hits milestones but can't sustain them, I'm breaking down exactly which patterns are running your show behind the scenes.Plus, I'm sharing why that "I work best under pressure" mentality that built your business is now the very thing holding you back from scaling sustainably. By the end of this episode, you'll finally understand why strategy alone isn't fixing the problem and which specific pattern is creating your current bottleneck.Topics covered on The 5 Hidden CEO Patterns That Stall Growth:Why does business feel harder the more money you make, even when you have the right strategies?What’s really happening when you hit big months but can’t seem to get back there?Which hidden CEO pattern is secretly sabotaging your scaling efforts (and how leaving everything to the last minute is just one of them)?Do you keep hiring team members but still feel like everything’s on your shoulders?How does your need for control become the exact bottleneck stopping your growth?What hidden CEO pattern keeps you redoing your offer instead of actually launching it?Connect with Rebecca Haydon:Apply to work with meThe Subconscious MembershipThe Subconscious InstituteCome say hi on Instagram  | Facebook | YouTubeFind the full show notes & more resources at https://rebeccahaydon.com/podcast/the-5-hidden-ceo-patterns-that-stall-growth

Everyone’s terrified of failure. But quite frankly it’s not failure that breaks most businesses, it’s growth.Failure feels familiar, predictable, even safe to your subconscious. Growth, on the other hand, demands more capacity, more identity shifts and more responsibility than most CEOs are wired for. That’s why so many plateau, sabotage, or collapse at the exact moment things should be taking off.In this episode, I’m pulling back the curtain on why growth exposes every subconscious crack you’ve been ignoring, the hidden patterns I see high level entrepreneurs run on repeat, and how to protect yourself so scaling doesn’t stall you, it sustains you.If you’ve ever wondered why your business looks “perfect on paper” but still isn’t working this one is for you.Topics covered in this episode:Why failure feels safer than growth to your subconscious.The capacity demands growth adds that no strategy can fix.The three hidden patterns CEOs fall into when they scale.Why strategy alone won’t save you if identity hasn’t caught up.How to rewire your subconscious so growth amplifies success, not sabotage“Growth doesn’t break businesses because growth is bad. Growth breaks businesses because it amplifies what’s already there.” - Rebecca HaydonSuggested Previous Identity Episodes to Listen Next:What Identity Work Actually Is (And Why Most People Get It Wrong)The Real Reason Why You Can’t Stay ConsistentWhy You Procrastinate (And What Your Subconscious is Really Protecting You From)Why You Always Feel Like There’s Never Enough Time (And How to Change It)Connect with Rebecca Haydon:Apply to work with meThe Subconscious MembershipCome say hi on Instagram  | Facebook | YouTubeFind the full show notes & more resources at https://rebeccahaydon.com/podcast/why-growth-breaks-more-businesses-than-failure-ever-did

Are you confusing busyness with growth? In this episode of The Subconscious Expert, I break down what I call the illusion of momentum why your brain rewards you for ticking boxes, even when your business isn’t moving forward.We’ll dive into the neuroscience behind false momentum, the subconscious thermostat that caps your results, and the identity shifts that actually create sustainable growth. If you’ve ever felt like you’re doing everything but still hitting the same ceiling, this conversation will change the way you see momentum forever.Topics covered on The Illusion of Momentum:The neuroscience of why busyness feels like progress (but isn’t)How your subconscious ceiling acts like a thermostat for resultsThe difference between activity tolerance vs. receiving toleranceWhy real momentum comes from identity shifts, not more actionQuestions to uncover the identity running beneath your busynessHow to build subconscious momentum that sustains growth long-termConnect with Rebecca Haydon:Apply to work with meThe Subconscious MembershipCome say hi on Instagram  | Facebook | YouTubeFind the full show notes & more resources at https://rebeccahaydon.com/podcast/how-to-stop-mistaking-busyness-for-business-growth

Are you sick of hearing about identity work from every coach on Instagram who hasn’t got a bloody clue what it actually means? I’m feeling a bit Ted talky today, so buckle in! The affirmations stuck on your bathroom mirror, the “fake it till you make it” blazer, the recycled quotes… they’re not cutting it, are they? In today’s episode, I’m giving you the real behind-the-scenes understanding of how your subconscious identity actually works. Not the fluffy mindset tricks, but the precise process that’s keeping you stuck at those same income months. I’ll show you exactly why you know what to do but still can’t seem to do it, and reveal the three specific lenses your subconscious is using to run your business right now (spoiler alert: you don’t even know it’s happening). Think of this episode as a masterclass on what identity work really means and why it’s the actual missing piece between strategy that absolutely flies or completely flops for you.Topics covered on Identity Work:What’s the real definition of identity work, and why do most coaches get it completely wrong?Why does your identity act like invisible glasses that filter everything you see in your business?Why do some entrepreneurs see failure, while others see proof using the exact same strategy?What’s the difference between surface-level identity work and deep subconscious rewiring?What three practical steps can you take today to start shifting your identity at the core level?Connect with Rebecca Haydon:Apply to work with meThe Subconscious MembershipThe Subconscious InstituteCome say hi on Instagram  | Facebook | YouTubeFind the full show notes & more resources at https://rebeccahaydon.com/podcast/what-identity-work-actually-is