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Selling From the Heart Podcast

Selling From the Heart Podcast

Author: Larry Levine, Darrell Amy

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Welcome to the Selling From the Heart podcast, your home for authentic, effective, and socially-integrated sales strategies to help you master the art of selling. Join your hosts Darrell Amy and Larry Levine along with some of the world's best sales thought leaders and practitioners as we explore ways to grow your sales.
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Steve Benson is the Founder and CEO of Badger Maps, a leading route-planning and mapping platform built specifically for field sales teams. With a background in geography, an MBA, and experience at companies like IBM, HP, and Google, Steve combined his expertise in mapping and sales strategy to help outside sales professionals work smarter, not harder. His mission is to eliminate wasted time in the field so salespeople can focus on what truly matters, building relationships and creating value for customers.SHOW SUMMARYIn this episode of the Selling from the Heart Podcast, Larry Levine and Darrell Amy are joined by Steve Benson, Founder and CEO of Badger Maps. The conversation explores how field sales professionals can dramatically improve productivity by optimizing routes, planning ahead, and eliminating inefficiencies. Steve shares practical insights on how technology can support—not replace—authentic, relationship-driven selling. This episode highlights how reclaiming wasted time allows sales professionals to spend more meaningful time with customers, deepen trust, and drive stronger results.KEY TAKEAWAYSThe Human Element: Sales is fundamentally a human interaction rooted in authenticity and trust—technology should enable, not replace, this.Leverage Efficiency Tools: Utilize efficiency tools, like route planners and virtual assistants, to handle logistical tasks, freeing the salesperson to focus exclusively on building relationships.Route Planning is Power: Optimizing routes and planning customer visits can save significant hours each week for field sales teams, directly impacting time-to-revenue.Focus on the Core: Cutting out distractions and concentrating on real customer conversations and value creation leads directly to better sales results.Repurpose Wasted Time: Regularly assess and repurpose time spent on low-value tasks (like driving or scheduling) into high-value activities, such as meeting more clients or performing account research.HIGHLIGHT QUOTESSales is as old as civilization… this is a very human interaction.If you just focus on how am I going to create value for this person… that’s all sales is.It’s a noisy world… people’s guard is generally up, and they are generally suspicious of things.Repurpose your time… if you could repurpose three hours a day into seeing another customer, that’s 15 hours a week. Something tells me you’d grow sales, build more trust, and grow client relationships a whole lot more.📌 FOLLOW THE CONVERSATIONConnect with Steve Benson:➡️Steve's LinkedIn: https://www.linkedin.com/in/stevenbenson/ Learn more about Darrell and Larry:  ➡️Darrell's LinkedIn: https://www.linkedin.com/in/darrellamy/➡️Larry's LinkedIn: https://www.linkedin.com/in/larrylevine1992/➡️Website: https://www.sellingfromtheheart.net ADDITIONAL RESOURCESExplore the secrets of heart-centered leadership and thriving workplace cultures with Culture from the Heart Podcast—nominate a visionary CEO at www.culturefromtheheart.com!Listen to Larry Levine’s Bestselling Book — Selling in a Post-Trust World! Now available on Audible! Transform your sales approach with insights that matter.  SUBSCRIBE to our YOUTUBE CHANNEL!Stay updated with the latest episodes and leadership tips: Selling from the Heart YouTubeGet Your Daily Dose of Inspiration:Click Here for Your Daily Dose Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
Josh Perry is a performance coach, speaker, and former professional BMX athlete and X-Games competitor. His extraordinary journey includes defying the odds by overcoming multiple brain tumors while competing at the highest levels of his sport.This battle gave him a profound, lived understanding of resilience, human potential, and personal transformation. Now, Josh empowers individuals and teams to transcend their challenges, optimize performance, and turn adversity into their greatest advantage by harnessing the power of: Mindset and Adaptability and Emotional RegulationSHOW SUMMARYIn this inspiring Selling from the Heart Podcast episode, Larry Levine and Darrell Amy are joined by performance coach and former BMX athlete Josh Perry for a compelling conversation on authentic leadership and overcoming life-altering adversity.Josh shares his powerful story of surviving multiple brain tumors and how these experiences fundamentally shaped his views on resilience, mindset, and human capacity. This discussion delivers high-value lessons for sales professionals, emphasizing:The profound power of choice in the face of setbacks.The revolutionary concept of "dissolving" instead of "solving" problems.The crucial role of inner narratives and energy in successful sales interactions.KEY TAKEAWAYSThe Power of Choice: Adversity is an inevitable part of life and sales, but your response and perception of it is always a choice.Define Your Setbacks: The meaning you assign to any failure or setback fundamentally shapes your experience, growth, and future actions.Inner Work Drives Success: Authentic sales success requires a commitment to self-awareness and the inner work of reflecting on your thoughts, feelings, and motivations.Dissolve the Illusion: Begin dissolving problems by questioning the deep-seated stories and limiting beliefs you hold about the situation.Energy and Intent: The energy, focus, and intention behind your sales actions matter as much as the actions themselves.HIGHLIGHT QUOTESWe have choice in thought, we have choice in perception, we have choice in perspective.Can you choose to be defined by your vision rather than your circumstances, despite the pain?The meaning we apply to things can last a lifetime if we're not aware of it.Dissolving problems is really the illusion that something shouldn't be the way it is.📌 FOLLOW THE CONVERSATIONConnect with Josh Perry:➡️Josh's LinkedIn: https://www.linkedin.com/in/joshperrybmx/ Learn more about Darrell and Larry:  ➡️Darrell's LinkedIn: https://www.linkedin.com/in/darrellamy/➡️Larry's LinkedIn: https://www.linkedin.com/in/larrylevine1992/➡️Website: https://www.sellingfromtheheart.net ADDITIONAL RESOURCESExplore the secrets of heart-centered leadership and thriving workplace cultures with Culture from the Heart Podcast—nominate a visionary CEO at www.culturefromtheheart.com!Listen to Larry Levine’s Bestselling Book — Selling in a Post-Trust World! Now available on Audible! Transform your sales approach with insights that matter.  SUBSCRIBE to our YOUTUBE CHANNEL!Stay updated with the latest episodes and leadership tips: Selling from the Heart YouTubeGet Your Daily Dose of Inspiration:Click Here for Your Daily Dose Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
Joyce Marter is an internationally recognized psychotherapist, speaker, and author who helps individuals and organizations elevate mental health, leadership, and financial well-being. With over 25 years of experience, she has partnered with Fortune 500 companies, universities, and global associations. Joyce is the author of The Financial Mindset Fix: A Mental Fitness Program for an Abundant Life and a trusted expert featured in Forbes, Psychology Today, and numerous media outlets. Known as America’s Workplace Therapist, Joyce empowers professionals to strengthen emotional resilience, improve financial mindset, and thrive with balance and authenticity.SHOW SUMMARYIn this episode of the Selling from the Heart Podcast, Larry Levine and Darrell Amy are joined by Joyce Marter—psychotherapist, speaker, and bestselling author. Joyce shares powerful insights on the essential connection between mental health and sales performance. She explains how mindfulness, emotional awareness, resilience, and detachment from outcomes can help sales professionals reduce stress and prevent burnout. Joyce also highlights the importance of self-worth, compassion, and developing a healthy financial mindset. This heart-centered conversation offers practical tools for personal well-being, leadership effectiveness, and long-term sales success.KEY TAKEAWAYSMindset is Sales Health: Your mental health is directly linked to your sales performance—prioritizing your mind is prioritizing your results.Cultivate Resilience: Implement mindfulness practices (e.g., meditation, journaling, intentional routines) to systematically build emotional resilience and reduce stress.Practice Detachment: Learn to detach from specific outcomes and financial stress to maintain self-worth and emotional stability, especially during tough cycles.Strength in Seeking Help: Seeking therapy or counseling is a proactive sign of strength, demonstrating a commitment to personal and professional growth.Empathy-Driven Leadership: Sales leaders must prioritize their own self-care and support their teams with empathy, compassion, and a growth mindset.HIGHLIGHT QUOTESSelling from the heart is when we align our unique gifts and talents with a need in the world to the greatest extent possible.If we don't know ourselves, we need to have some of those mindfulness practices to search within.Detachment is a mindfulness practice that allows us to surf the waves of change without gripping. We are observing, not absorbing.It's okay to talk to somebody. This isn't a sign of weakness. It's actually the opposite.📌 FOLLOW THE CONVERSATIONConnect with Joyce Mater:➡️Joyces LinkedIn: https://www.linkedin.com/in/joycemarter/ Learn more about Darrell and Larry:  ➡️Darrell's LinkedIn: https://www.linkedin.com/in/darrellamy/➡️Larry's LinkedIn: https://www.linkedin.com/in/larrylevine1992/➡️Website: https://www.sellingfromtheheart.net ADDITIONAL RESOURCESExplore the secrets of heart-centered leadership and thriving workplace cultures with Culture from the Heart Podcast—nominate a visionary CEO at www.culturefromtheheart.com!Listen to Larry Levine’s Bestselling Book — Selling in a Post-Trust World! Now available on Audible! Transform your sales approach with insights that matter.  SUBSCRIBE to our YOUTUBE CHANNEL!Stay updated with the latest episodes and leadership tips: Selling from the Heart YouTubeGet Your Daily Dose of Inspiration:Click Here for Your Daily Dose Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
Joe Jacobi is an Olympic gold medalist, performance coach, author, and speaker who transforms life’s transitions into opportunities for growth. He uses the metaphor of riding waves, literally and figuratively, to help leaders and teams find clarity, purpose, and momentum.Joe earned the first U.S. Olympic gold medal in whitewater slalom canoeing at the 1992 Barcelona Games and later served as CEO of USA Canoe/Kayak, guiding organizational transformation with heart-centered leadership. Today, he coaches high-achieving professionals seeking clarity and renewal in midlife, helping them replace hustle with intention and reconnect with what truly matters.SHOW SUMMARYIn this episode of the Selling from the Heart Podcast, Larry Levine and Darrell Amy are joined by Olympic gold medalist and performance coach Joe Jacobi. Together, they explore the importance of authenticity, internal alignment, and redefining high performance during the midlife chapters of life. Joe shares personal stories from his Olympic journey and his evolution into leadership and coaching. He discusses the power of questioning long-held beliefs, listening to the heart, and shifting from achievement-driven living to meaning-driven impact. Joe encourages listeners to embrace experimentation, purpose, and deeper self-awareness to unlock growth and fulfillment in both sales and life. KEY TAKEAWAYSAuthentic Leadership: True leadership and sales success emerge from alignment, honesty, and leading with heart—not just intellect.Redefining High Performance: Midlife offers an opportunity to reexamine success metrics and shift toward meaningful contribution and personal fulfillment.Questioning Assumptions: Revisiting long-standing beliefs (“Could the opposite of that be true?”) opens possibilities for growth and reinvention.Second-Half Strategy: The second half of life thrives on intention, purpose, and legacy rather than relentless hustle.Experimentation & Renewal: Small, low-risk experiments can spark renewed energy and prevent complacency or burnout.HIGHLIGHT QUOTESThe brain knows how to yell loudly and repetitively, but we need to give the heart more voice in the conversation.If you don’t define high performance for yourself, the second half of life can feel like decomposition and disconnection.The best thing we could hope for is that the next generation faces a higher level of problems because of the conversations we’re having now.It’s about the bravery and courage to talk about the things no one talks about—but everyone thinks about.📌 FOLLOW THE CONVERSATIONConnect with Joe Jacobi:➡️Joe's LinkedIn: https://www.linkedin.com/in/jacobijoe/To dive deeper into today’s conversation and access the resources Joe mentioned, visit his special page created just for Selling From the Heart listeners at joejacobi.com/sfth. Learn more about Darrell and Larry:  ➡️Darrell's LinkedIn: https://www.linkedin.com/in/darrellamy/➡️Larry's LinkedIn: https://www.linkedin.com/in/larrylevine1992/➡️Website: https://www.sellingfromtheheart.net ADDITIONAL RESOURCESExplore the secrets of heart-centered leadership and thriving workplace cultures with Culture from the Heart Podcast—nominate a visionary CEO at www.culturefromtheheart.com!Listen to Larry Levine’s Bestselling Book — Selling in a Post-Trust World! Now available on Audible! Transform your sales approach with insights that matter.  SUBSCRIBE to our YOUTUBE CHANNEL!Stay updated with the latest episodes and leadership tips: Selling from the Heart YouTubeGet Your Daily Dose of Inspiration:Click Here for Your Daily Dose Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
As an international business and life guide, Mel McSherry helps inspired but overwhelmed entrepreneurs honor their lives and become the architects of their own success. Mel uses their spiritual gifts and their 14+ years of business-building experience to slash entrepreneurs’ stress and bring their success to life! By merging Human Design with traditional business development tools, Mel coaches others on how to connect with what they want and implement their strengths and strategies to be profitable every day - mentally, emotionally, and financially.SHOW SUMMARYIn this episode of Selling from the Heart Podcast. Larry Levine and Darrell Amy are joined by Mel McSherry, an international business and life guide. Mel introduces listeners to the concept of human design and its application in the sales profession. She explains how understanding one’s unique design can enhance decision-making processes and create authentic, trust-based relationships. Mel also delves into the importance of alignment and detaching from outcomes in sales interactions. This episode is packed with insights on sustainable, heart-centered success and practical tips to better connect with clients and close deals. KEY TAKEAWAYSAuthenticity and trust are central to successful, heart-centered sales.Human design helps sales professionals align their natural strengths with their sales approach.Understanding your own and others’ decision-making styles leads to better relationships and outcomes.Detaching from outcomes and focusing on genuine connection creates more sustainable success.Every buyer and seller is unique; alignment and self-awareness are key to long-term profitability.HIGHLIGHT QUOTESIt gets you out of that financial profitability focus and flips it to that mental and emotional profitability first.You are the singular, most profitable point in your business and in your life.Keep being genuine, keep being authentic. Keep building trust. Be intentional about your design as a human being, and most of all, sell from the heart.You are the singular, most profitable point in your business and in your life.📌 FOLLOW THE CONVERSATIONConnect with Mel McSherry:➡️Mel's LinkedIn: https://www.linkedin.com/in/melmcsherry/ Learn more about Darrell and Larry:  ➡️Darrell's LinkedIn: https://www.linkedin.com/in/darrellamy/➡️Larry's LinkedIn: https://www.linkedin.com/in/larrylevine1992/➡️Website: https://www.sellingfromtheheart.net ADDITIONAL RESOURCESExplore the secrets of heart-centered leadership and thriving workplace cultures with Culture from the Heart Podcast—nominate a visionary CEO at www.culturefromtheheart.com!Listen to Larry Levine’s Bestselling Book — Selling in a Post-Trust World! Now available on Audible! Transform your sales approach with insights that matter.  SUBSCRIBE to our YOUTUBE CHANNEL!Stay updated with the latest episodes and leadership tips: Selling from the Heart YouTubeGet Your Daily Dose of Inspiration:Click Here for Your Daily Dose Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
Raya Chisesi is a sales expert, author, and speaker who helps remote sales professionals build authentic connections and succeed through voice-first communication. She is the author of Inside Voice and brings a unique blend of practical experience and academic insight to empower sellers to lead with clarity, empathy, and confidence in today’s virtual landscape.SHOW SUMMARYIn this episode of the Selling from the Heart Podcast, Larry Levine and Darrell Amy are joined by Raya Chisesi, author of Inside Voice and Campaign Marketing Manager at Savvas Learning Company. Raya shares her insights on the power of authentic communication in inside and remote sales, exploring how to build genuine trust in a digital environment.The discussion highlights practical strategies for uniting inside and outside sales teams, amplifying the often-overlooked voices of inside sales professionals, and bringing contagious energy and passion to every customer interaction. Together, they explore how authenticity, collaboration, and enthusiasm can transform sales relationships and elevate both performance and company culture. KEY TAKEAWAYSPassion and authenticity are essential in sales—customers can sense your energy and excitement.Building trust and genuine relationships—virtually or in person—is at the heart of successful selling.Inside sales professionals have unique perspectives that drive company growth and customer alignment.Collaboration between inside and outside sales teams fosters unity, innovation, and success.Celebrating both small and big wins helps sustain motivation, engagement, and positivity.HIGHLIGHT QUOTESWhen you're passionate about it, it comes across in your voice, in your tone, in your words.The energy you bring to the room—virtually or in person—makes all the difference.Inside sales, lift up your voice. You have so much to share about what customers are really looking for based on your experience.If you are happy and excited about what you, your company, and your coworkers are doing, it will show.📌 FOLLOW THE CONVERSATIONConnect with Raya Chisesi's:➡️Raya's LinkedIn: https://www.linkedin.com/in/rayachisesi/ Learn more about Darrell and Larry:  ➡️Darrell's LinkedIn: https://www.linkedin.com/in/darrellamy/➡️Larry's LinkedIn: https://www.linkedin.com/in/larrylevine1992/➡️Website: https://www.sellingfromtheheart.net ADDITIONAL RESOURCESExplore the secrets of heart-centered leadership and thriving workplace cultures with Culture from the Heart Podcast—nominate a visionary CEO at www.culturefromtheheart.com!Listen to Larry Levine’s Bestselling Book — Selling in a Post-Trust World! Now available on Audible! Transform your sales approach with insights that matter.  SUBSCRIBE to our YOUTUBE CHANNEL!Stay updated with the latest episodes and leadership tips: Selling from the Heart YouTubeGet Your Daily Dose of Inspiration:Click Here for Your Daily Dose Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
Brian Biro, America’s #1 Breakthrough Speaker and bestselling author, has inspired thousands to reach their full potential through his dynamic and engaging presentations. Known for turning every participant into the star of the experience, Brian’s message centers on belief, self-empowerment, and living with purpose. With decades of experience as a coach, leader, and motivator, he empowers individuals and teams to unlock their best selves with energy, authenticity, and joy.SHOW SUMMARYIn this episode of the Selling from the Heart Podcast, Larry Levine and Darrell Amy are joined by Brian Biro, a breakthrough speaker and bestselling author. Together, they explore how authenticity, energy, and purpose drive success in sales and leadership.Brian shares powerful lessons from his coaching and corporate career, offering practical insights on how to stay energized, overcome challenges, and serve with genuine heart. The conversation highlights how great sales professionals act as coaches, believing in their clients’ potential and guiding them to breakthroughs.Listeners will walk away encouraged to focus on what they can control. attitude, effort, and presence. and to keep their “eager meter” high through gratitude, empathy, and connection.KEY TAKEAWAYSSelling from the heart means being authentic, present, and focused on serving others.True sales professionals act as coaches, empowering clients to achieve their potential.Energy, gratitude, and purpose create long-term fulfillment and sales success.Focus on what’s controllable: your mindset, your effort, and how you show up daily.Release negativity—“energy vampires”—and start each day with gratitude to stay in alignment with purpose.HIGHLIGHT QUOTESIf you sell from your head, you’re just trying to convince. Selling from the heart is about being authentic and loving what you do.You don’t coach swimming—you coach people. Selling is really a form of coaching people.Success is peace of mind, knowing you’ve given the best of which you’re capable.The difference between good and great is moving from being willing to being eager.📌 FOLLOW THE CONVERSATIONConnect with Brian Biro:➡️Brian's LinkedIn: https://www.linkedin.com/in/brianbiro/ Learn more about Darrell and Larry:  ➡️Darrell's LinkedIn: https://www.linkedin.com/in/darrellamy/➡️Larry's LinkedIn: https://www.linkedin.com/in/larrylevine1992/➡️Website: https://www.sellingfromtheheart.net ADDITIONAL RESOURCESExplore the secrets of heart-centered leadership and thriving workplace cultures with Culture from the Heart Podcast—nominate a visionary CEO at www.culturefromtheheart.com!Listen to Larry Levine’s Bestselling Book — Selling in a Post-Trust World! Now available on Audible! Transform your sales approach with insights that matter.  SUBSCRIBE to our YOUTUBE CHANNEL!Stay updated with the latest episodes and leadership tips: Selling from the Heart YouTubeGet Your Daily Dose of Inspiration:Click Here for Your Daily Dose Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
Elizabeth Lotardo is a consultant, writer, and training creator who specializes in helping organizations elevate emotional engagement and leadership effectiveness. With a Master’s in Industrial & Organizational Psychology, she’s developed programs for everyone—from top executives to frontline managers—at companies like Salesforce, DraftKings, Hilton, and Berkshire Hathaway affiliates.Elizabeth is the author of Leading Yourself, a guide to finding joy, meaning, and opportunity in your work, even when it’s imperfect. She’s also the co-author of Selling with Noble Purpose, a contributor to Harvard Business Review, and a LinkedIn Learning instructor whose courses have reached over 2 million learners worldwide.SHOW SUMMARYIn this episode of the Selling from the Heart Podcast, Larry Levine and Darrell Amy are joined by Elizabeth Lotardo, co-author of Selling with Noble Purpose. Together, they explore how sales professionals can transform their careers by connecting their work to a higher mission.Elizabeth introduces the concept of an impact map, a tool designed to help salespeople visualize the positive ripple effects of their work and stay grounded in purpose, even in high-pressure environments. The discussion highlights how emotional engagement, authenticity, and meaningful leadership drive both personal fulfillment and business success.KEY TAKEAWAYSSelling with noble purpose means focusing on making a positive impact for customers, not just hitting targets.Meaning and fulfillment at work are created, not found—take ownership of your impact.An impact map helps visualize how your work benefits others beyond just selling products or services.Even in commoditized industries, connecting to your purpose enhances performance and satisfaction.Leaders should link performance metrics to customer outcomes, not just numbers.Anchoring in purpose builds resilience and long-term motivation.HIGHLIGHT QUOTESSelling from the heart means knowing who you are and bringing the best version of that to conversations.You don’t need some perfectly worded statement… just pick a couple of adjectives you aspire to be most of the time, and roll with that.”It is on the individual to self-lead. That is the biggest predictor of meaning, joy, and opportunities—not the environment..How will this customer be different as a result of doing business with you? That’s the game-changing question.📌 FOLLOW THE CONVERSATIONConnect with Elizabeth Lotardo:➡️Elizabeth's LinkedIn: https://www.linkedin.com/in/elizabethlotardo/ Learn more about Darrell and Larry:  ➡️Darrell's LinkedIn: https://www.linkedin.com/in/darrellamy/➡️Larry's LinkedIn: https://www.linkedin.com/in/larrylevine1992/➡️Website: https://www.sellingfromtheheart.net ADDITIONAL RESOURCESExplore the secrets of heart-centered leadership and thriving workplace cultures with Culture from the Heart Podcast—nominate a visionary CEO at www.culturefromtheheart.com!Listen to Larry Levine’s Bestselling Book — Selling in a Post-Trust World! Now available on Audible! Transform your sales approach with insights that matter.  SUBSCRIBE to our YOUTUBE CHANNEL!Stay updated with the latest episodes and leadership tips: Selling from the Heart YouTubeGet Your Daily Dose of Inspiration:Click Here for Your Daily Dose Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
Carson V. Heady is the founder behind Salesman on Fire LLC, an internationally recognized sales leader and bestselling author. Known as the “#1 Social Seller in Tech,” Carson has generated over $1 billion in revenue and developed a dynamic approach to modern selling that blends authentic storytelling, mindset mastery, and AI-powered strategy. Through coaching, keynotes, and high-impact content, he equips individuals and teams to outperform—selling with purpose, passion, and heart.SHOW SUMMARYIn this episode of the Selling from the Heart Podcast, Larry Levine and Darrell Amy are joined by Carson Heady, an internationally recognized sales leader and bestselling author. They explore what it truly means to sell from the heart by prioritizing authenticity, service, and genuine value creation. Carson shares insights from his new book, Unbeatable, unpacking how to navigate corporate politics, align personal and organizational goals, and become irreplaceable in a competitive landscape. He also highlights the importance of internal selling, mindset discipline, and continuous growth to achieve lasting success. KEY TAKEAWAYSSelling from the heart means adding value, serving others, and building authentic relationships.Sales is a noble profession when driven by purpose and integrity.Internal selling—building relationships within your organization—is as important as external selling.Building harmony between your company and your customer leads to long-term success.To become unbeatable and irreplaceable, focus on your unique strengths and invest in personal and professional growth.The sales landscape is always evolving—adaptability and continuous learning are non-negotiable.HIGHLIGHT QUOTESSelling from the heart is all about embodying what matters most... adding value and being at the pulse of those that we serve.Sales is a very, very noble profession. Remember that if we come at it with the right mindset.If you want to become unbeatable and irreplaceable, you have to invest in your growth both personally and professionally.You have choices every single day. What are you going to do when you get that unfair quota? You’ve got to still put one foot in front of the next and do the next right thing.📌 FOLLOW THE CONVERSATIONConnect with Carson V. Heady:➡️Carson's LinkedIn: https://www.linkedin.com/in/carsonvheady/ Learn more about Darrell and Larry:  ➡️Darrell's LinkedIn: https://www.linkedin.com/in/darrellamy/➡️Larry's LinkedIn: https://www.linkedin.com/in/larrylevine1992/➡️Website: https://www.sellingfromtheheart.net ADDITIONAL RESOURCESExplore the secrets of heart-centered leadership and thriving workplace cultures with Culture from the Heart Podcast—nominate a visionary CEO at www.culturefromtheheart.com!Listen to Larry Levine’s Bestselling Book — Selling in a Post-Trust World! Now available on Audible! Transform your sales approach with insights that matter.  SUBSCRIBE to our YOUTUBE CHANNEL!Stay updated with the latest episodes and leadership tips: Selling from the Heart YouTubeGet Your Daily Dose of Inspiration:Click Here for Your Daily Dose Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
Dr. Yaniv Zaid, also known as Doctor Persuasion, is a global expert in persuasion, public speaking, and communication strategy. As an economist, attorney, and professional speaker with over 2,500 keynotes across four continents, Dr. Zaid helps sales professionals, executives, and entrepreneurs influence with impact and speak with purpose.He is the author of multiple bestselling books including The 21st Century Sales Bible and a trusted advisor to nearly 1,000 organizations worldwide. With a distinctive style rooted in authenticity, emotional intelligence, and expert-level communication, he empowers professionals to inspire rather than sell through fear.SHOW SUMMARYIn this episode of Selling from the Heart, Larry Levine and Darrell Amy are joined by Dr. Yaniv Zaid, an internationally acclaimed speaker, economist, and persuasion expert. The conversation dives into the core difference between selling from inspiration versus desperation, challenging outdated sales tactics and championing connection, expertise, and empathy.Dr. Zaid shares why loving your clients, being vulnerable, and mastering communication are keys to building trust—and why mediocre salespeople are at risk in the AI era. Whether you’re new to sales or a seasoned pro, this episode offers a powerful perspective on what it means to inspire clients rather than just “close” them. KEY TAKEAWAYSLead with Love: Treat clients with care and respect—like family—not as transactions.Inspire, Don’t Pressure: Sell potential, not just pain points. Elevate conversations beyond problems.Be Batman, Not Superman: Authenticity builds trust. Share real stories, including your failures.Differentiate from AI: Expertise, storytelling, and connection can’t be replaced by machines.Stay Curious: Lifelong learning is the mark of a true sales expert.HIGHLIGHT QUOTESDon’t try to be Superman—be Batman. Be authentic. Tell stories about failures, not just success.”The principle number one in sales is to love your clients.If you're mediocre in sales, AI can replace you. But if you're great—AI can never replace you.Sell the potential. Be inspirational in what you do—not desperate.📌 FOLLOW THE CONVERSATIONConnect with Dr. Yaniv Zaid:➡️Dr. Yaniv's LinkedIn: https://www.linkedin.com/in/yanivzaid/ Learn more about Darrell and Larry:  ➡️Darrell's LinkedIn: https://www.linkedin.com/in/darrellamy/➡️Larry's LinkedIn: https://www.linkedin.com/in/larrylevine1992/➡️Website: https://www.sellingfromtheheart.net ADDITIONAL RESOURCESExplore the secrets of heart-centered leadership and thriving workplace cultures with Culture from the Heart Podcast—nominate a visionary CEO at www.culturefromtheheart.com!Listen to Larry Levine’s Bestselling Book — Selling in a Post-Trust World! Now available on Audible! Transform your sales approach with insights that matter.  SUBSCRIBE to our YOUTUBE CHANNEL!Stay updated with the latest episodes and leadership tips: Selling from the Heart YouTubeGet Your Daily Dose of Inspiration:Click Here for Your Daily Dose Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
Forrest Derr is a Fractional COO, EOS® Integrator, and founder of Derr Consulting. Specializing in helping business leaders bring structure to chaos, Forrest partners with organizations to align strategy with execution, drive accountability, and scale efficiently, all while preserving company culture.A former full-time Integrator for companies running EOS, Forrest now works across industries as a trusted operator, advisor, and community builder. He's known for his "net weaving" philosophy, a high-impact approach to sales and growth through authentic relationship-building and value-first connections.SHOW SUMMARYIn this episode of Selling from the Heart, Larry Levine and Darrell Amy sit down with Forrest Derr, a Fractional COO and EOS Integrator, to explore the concept of net weaving, a powerful, service-driven alternative to traditional networking.Instead of collecting business cards, Forrest builds genuine connections by helping others succeed first. He shares how consistent, intentional introductions can turn into real relationships, collaborative communities, and a full sales pipeline.Whether you're a sales professional, executive, or entrepreneur, this episode will show you how serving others without expectation can unlock exponential business growth. KEY TAKEAWAYSNet weaving > networking — it's about connecting people selflessly, not extracting value.Long-term play — relationships take time, but deliver consistent, compounding rewards.Build small groups — foster trust and collaboration by creating purpose-driven communities.Your network is your asset — when people work with you, they also gain access to your connections.Pipeline through generosity — helping others fills your funnel more effectively than pitching.Give freely — offer ideas, referrals, and introductions without keeping score.HIGHLIGHT QUOTESIt’s not about making the sale—it’s about making the connection.Net weaving is trying to meet people to figure out who you can introduce.When you get me, you don’t just get me—you get my entire network.The pipeline will come because your people are going to refer business to each other.📌 FOLLOW THE CONVERSATIONConnect with Forrest Derr:➡️Forrest's LinkedIn: https://www.linkedin.com/in/forrestkderr/ Learn more about Darrell and Larry:  ➡️Darrell's LinkedIn: https://www.linkedin.com/in/darrellamy/➡️Larry's LinkedIn: https://www.linkedin.com/in/larrylevine1992/➡️Website: https://www.sellingfromtheheart.net ADDITIONAL RESOURCESExplore the secrets of heart-centered leadership and thriving workplace cultures with Culture from the Heart Podcast—nominate a visionary CEO at www.culturefromtheheart.com!Listen to Larry Levine’s Bestselling Book — Selling in a Post-Trust World! Now available on Audible! Transform your sales approach with insights that matter.  SUBSCRIBE to our YOUTUBE CHANNEL!Stay updated with the latest episodes and leadership tips: Selling from the Heart YouTubeGet Your Daily Dose of Inspiration:Click Here for Your Daily Dose Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
Lee Salz is the founder and CEO of Sales Architects®, a globally recognized sales management strategist, bestselling author, and keynote speaker. Widely respected for challenging outdated sales methods, Lee equips organizations with powerful sales strategies, playbooks, and processes that drive explosive, profitable growth.His insights have helped hundreds of companies differentiate themselves and develop world-class salesforces. As the author of several bestsellers—including Sales Differentiation and his latest, The First Meeting Differentiator—Lee is on a mission to transform how companies approach sales conversations, starting with the very first meeting.SHOW SUMMARYIn this episode of Selling from the Heart, Larry Levine and Darrell Amy welcome back Lee Salz for an insightful conversation about the critical role of the first meeting in the sales journey.They explore what it means to sell from the heart—leading with authenticity, human connection, and emotional awareness. Lee explains why most sales professionals fail to differentiate themselves early on and how to fix it.From practical strategies to ask emotive questions, to why you should always end meetings with clear next steps, this episode is a goldmine of advice for sales professionals who want to build deeper trust, deliver meaningful value, and win more deals. KEY TAKEAWAYSAuthenticity wins — make people feel seen, heard, and valued.Meaningful value comes from understanding the client’s emotional and strategic needs.Emotions drive decisions, but most sellers only use logic—learn how to tap into both.Differentiate in the first meeting by asking better questions and leading with empathy.Clarity matters — end every meeting with clear next steps and a follow-up.Language is powerful — say “investing time,” not “spending time.”HIGHLIGHT QUOTESPerson before prospect. Until you understand them as a person, you can’t possibly have them as a prospect.Don’t forget to say: ‘Thank you for investing time with me today.’ Not spending time, nvesting it.People buy based on emotion and justify their decisions with logic—but nobody’s doing it.The problem with your case is it’s all facts, no heart—and the jury isn’t buying it.📌 FOLLOW THE CONVERSATIONConnect with Lee Salz:➡️Lee's LinkedIn: https://www.linkedin.com/in/leesalz/ Learn more about Darrell and Larry:  ➡️Darrell's LinkedIn: https://www.linkedin.com/in/darrellamy/➡️Larry's LinkedIn: https://www.linkedin.com/in/larrylevine1992/➡️Website: https://www.sellingfromtheheart.net ADDITIONAL RESOURCESExplore the secrets of heart-centered leadership and thriving workplace cultures with Culture from the Heart Podcast—nominate a visionary CEO at www.culturefromtheheart.com!Listen to Larry Levine’s Bestselling Book — Selling in a Post-Trust World! Now available on Audible! Transform your sales approach with insights that matter.  SUBSCRIBE to our YOUTUBE CHANNEL!Stay updated with the latest episodes and leadership tips: Selling from the Heart YouTubeGet Your Daily Dose of Inspiration:Click Here for Your Daily Dose Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
Mike Stromsoe is a highly respected insurance agency owner, elite coach, and the founder of Unstoppable Profit Producer (UPP). With more than 35 years of industry experience, Mike is on a mission to help agency leaders, sales teams, and entrepreneurs grow revenue, build meaningful relationships, and develop systems that lead to long-term success.His signature People, Processes, Promotion formula has helped thousands build high-trust businesses fueled by discipline, purpose, and heart. Mike is known for his relentless focus on personal development, team excellence, and his ability to simplify success into actionable, repeatable strategies.SHOW SUMMARYIn this episode of Selling from the Heart, Mike Stromsoe shares his journey from insurance agency leader to the founder of Unstoppable Profit Producer. Larry Levine and Darrell Amy dive deep into Mike’s People, Processes, Promotion framework and explore what it means to build a business centered around authenticity, trust, and purpose.Mike reveals key lessons from his decades of experience, including how to disqualify non-ideal clients, the importance of consistency and focus, and how to apply timeless principles from legends like Earl Nightingale. He also stresses the need for self-investment and creating teams that reflect your values.This conversation is packed with high-impact takeaways for sales professionals and business owners who want to build lasting success—from the heart. KEY TAKEAWAYSAuthenticity builds trust, and trust builds revenue.Adopt a “serve-first” mindset: It’s not about you—it’s about the client.Disqualifying the wrong clients is as important as qualifying the right ones.Consistency, discipline, and focus are the real keys to growth.Invest in your own development—you are your greatest asset.Legendary thinkers like Earl Nightingale still offer timeless wisdom.Core values guide business strategy and people decisions.Build a team of A-players, not just available players.HIGHLIGHT QUOTESTell them like it is. If you don’t know the answer, tell them you’ll get the right answer. Remember, you are here to serve them.You can only be satisfied with A players on your team. Only the best, not the best available.The number one reason people don’t achieve what they want is lack of consistency.There’s no such thing as time management. The only thing you must manage is your focus.📌 FOLLOW THE CONVERSATIONConnect with Mike Stromsoe:➡️Mike's LinkedIn: https://www.linkedin.com/in/mikestromsoe/ Learn more about Darrell and Larry:  ➡️Darrell's LinkedIn: https://www.linkedin.com/in/darrellamy/➡️Larry's LinkedIn: https://www.linkedin.com/in/larrylevine1992/➡️Website: https://www.sellingfromtheheart.net ADDITIONAL RESOURCESExplore the secrets of heart-centered leadership and thriving workplace cultures with Culture from the Heart Podcast—nominate a visionary CEO at www.culturefromtheheart.com!Listen to Larry Levine’s Bestselling Book — Selling in a Post-Trust World! Now available on Audible! Transform your sales approach with insights that matter.  SUBSCRIBE to our YOUTUBE CHANNEL!Stay updated with the latest episodes and leadership tips: Selling from the Heart YouTubeGet Your Daily Dose of Inspiration:Click Here for Your Daily Dose Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
Chad Eudy is a passionate advocate for servant leadership with over 30 years of experience at FHI. Rising through the ranks from Handler to Senior Regional Manager, and now serving as VP of Leadership Development, Chad founded Leadership Laces, an FHI company dedicated to crafting leadership development programs that drive measurable team growth.Chad previously held corporate roles as Director and SVP of HR and Leadership Development. A proud US Navy veteran, he embodies service, commitment, and impact—both in business and through global mission work. He’s dedicated to helping leaders live out their purpose, lead with love, and transform their teams from the inside out.SHOW SUMMARYIn this episode of Selling from the Heart, Chad Eudy shares how his Navy service, family legacy, and corporate leadership journey have shaped his philosophy around servant leadership. From frontline roles to the executive boardroom, Chad illustrates how leading with purpose, aligning your passion, and showing up with authenticity leads to powerful, lasting influence.He, Larry, and Darrell explore how sales professionals can elevate performance by focusing on impact over outcomes. The conversation touches on virtual assistants, the importance of living your "why," and how to measure the real success of leadership—not just by dollars, but by lives changed. KEY TAKEAWAYSServant leadership aligns passion and purpose to create meaningful impact.Sales success follows when your motive is to make a difference, not just a deal.Your personal values should drive who you serve and how you sell.Service-first sales builds trust and emotional connection with clients.Sales is more effective when focused on long-term relationships over short-term wins.Virtual assistants can help free time to focus on serving more deeply.Measure success by engagement and lives touched, not just transactions.Detach from outcomes; attach to people.HIGHLIGHT QUOTESWhen your purpose and your passion align, it accelerates your potential to prosper.Are you more into making a dollar or are you more into making a difference?You have to define your why before you identify your who.Touch a heart before you ask for a hand.📌 FOLLOW THE CONVERSATIONConnect with Chad Eudy:➡️Chad's LinkedIn: https://www.linkedin.com/in/chad-eudy-7605ab80/ Learn more about Darrell and Larry:  ➡️Darrell's LinkedIn: https://www.linkedin.com/in/darrellamy/➡️Larry's LinkedIn: https://www.linkedin.com/in/larrylevine1992/➡️Website: https://www.sellingfromtheheart.net ADDITIONAL RESOURCESExplore the secrets of heart-centered leadership and thriving workplace cultures with Culture from the Heart Podcast—nominate a visionary CEO at www.culturefromtheheart.com!Listen to Larry Levine’s Bestselling Book — Selling in a Post-Trust World! Now available on Audible! Transform your sales approach with insights that matter.  SUBSCRIBE to our YOUTUBE CHANNEL!Stay updated with the latest episodes and leadership tips: Selling from the Heart YouTubeGet Your Daily Dose of Inspiration:Click Here for Your Daily Dose Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
Scott Ramey is a keynote speaker, coach, and founder of the Scott Ramey Group, with 30+ years of experience helping high-performing leaders and sales professionals overcome anxiety, build authentic relationships, and communicate with clarity. He's the creator of The Ramey Method and The Resonance Edge™, frameworks that empower individuals and teams to unlock their true presence and lead with heart.Scott previously held leadership roles at Transamerica and AIG/Corebridge Financial and brings real-world insights to every client interaction. His mission is to help others elevate their influence by resonating with authenticity.SHOW SUMMARYIn this episode of Selling from the Heart Podcast, Larry and Darrell sit down with Scott Ramey to unpack the concept of resonance—how leaders and sales professionals can communicate with clarity, manage their energy, and build trust through authentic presence. Scott shares his personal journey dealing with anxiety in high-pressure roles and explains how intentional vulnerability and humility strengthen leadership. This conversation is packed with actionable insights for anyone looking to create genuine connections and lead with heart. KEY TAKEAWAYSResonance Drives Results: Aligning tone, presence, and clarity creates deeper trust and performance.Less Is More: Powerful communication means fewer, more intentional words.Energy Matters: Your internal state impacts how others receive you—manage it wisely.Authenticity is Magnetic: Real, heart-centered leadership attracts trust and connection.Give Yourself Grace: Anxiety is common—embracing it with compassion builds resilience.Clarity Over Quantity: It’s not about saying more—it’s about saying what matters.HIGHLIGHT QUOTESIt’s less about what you think you want to convey and what really needs to be conveyed.You don’t need more time, you need fewer words.We can change the situation by the energy we bring into the setting.Resonance doesn’t shift, even when products and services do.📌 FOLLOW THE CONVERSATIONConnect with Scott Ramey :➡️Scott's LinkedIn: https://www.linkedin.com/in/scott-ramey/ Learn more about Darrell and Larry:  ➡️Darrell's LinkedIn: https://www.linkedin.com/in/darrellamy/➡️Larry's LinkedIn: https://www.linkedin.com/in/larrylevine1992/➡️Website: https://www.sellingfromtheheart.net ADDITIONAL RESOURCESExplore the secrets of heart-centered leadership and thriving workplace cultures with Culture from the Heart Podcast—nominate a visionary CEO at www.culturefromtheheart.com!Listen to Larry Levine’s Bestselling Book — Selling in a Post-Trust World! Now available on Audible! Transform your sales approach with insights that matter.  SUBSCRIBE to our YOUTUBE CHANNEL!Stay updated with the latest episodes and leadership tips: Selling from the Heart YouTubeGet Your Daily Dose of Inspiration:Click Here for Your Daily Dose Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
Jeff Hancher is a USA Today bestselling author, executive coach, and veteran. With over two decades of leadership experience in Fortune 500 companies and successful entrepreneurial ventures, Jeff founded Jeff Hancher Enterprises to help leaders unlock their full potential. His coaching focuses on developing high-trust cultures through clear communication, honest feedback, and emotional intelligence. Known for his “firm feedback with heart” philosophy, Jeff empowers leaders and sales professionals to grow their influence and drive lasting results.SHOW SUMMARYIn this episode of Selling from the Heart, Larry Levine and Darrell Amy are joined by Jeff Hancher, bestselling author and executive coach. Jeff introduces a practical leadership framework built on three pillars: clear expectations, regular feedback, and meaningful accountability. The conversation explores how leaders can build trust without being soft and hold people accountable without being harsh. Jeff’s insights are packed with real-world examples—from sales management to team dynamics—and his firm-yet-empathetic approach serves as a roadmap for leaders who want to inspire, not just instruct. KEY TAKEAWAYSAuthenticity builds influence—whether in sales or leadership.Selling from the heart means understanding and empathizing with motives, not just pushing products.High-performing teams thrive on trust, which is built through consistency and clarity.Accountability begins with clear expectations and consistent, caring feedback.The most respected leaders are those their teams don’t want to disappoint.Pre-call preparation often matters more than pitch delivery.Emotional intelligence transforms tough conversations into growth moments.HIGHLIGHT QUOTESThe goal is not to be a boss people report to. The goal is to be a leader that people don’t want to let down.Firm feedback in a fragile world must be delivered in a loving, caring way—iron fist, velvet glove.Sometimes, putting more time into pre-call planning than delivering your pitch is where we need to spend our time.We can literally help people reach their fullest potential—and the hard conversations will be returned with ‘thank you.’📌 FOLLOW THE CONVERSATIONConnect with Jeff Hancher:➡️Jeff's LinkedIn: https://www.linkedin.com/in/jeff-hancher/ Learn more about Darrell and Larry:  ➡️Darrell's LinkedIn: https://www.linkedin.com/in/darrellamy/➡️Larry's LinkedIn: https://www.linkedin.com/in/larrylevine1992/➡️Website: https://www.sellingfromtheheart.net ADDITIONAL RESOURCESExplore the secrets of heart-centered leadership and thriving workplace cultures with Culture from the Heart Podcast—nominate a visionary CEO at www.culturefromtheheart.com!Listen to Larry Levine’s Bestselling Book — Selling in a Post-Trust World! Now available on Audible! Transform your sales approach with insights that matter.  SUBSCRIBE to our YOUTUBE CHANNEL!Stay updated with the latest episodes and leadership tips: Selling from the Heart YouTubeGet Your Daily Dose of Inspiration:Click Here for Your Daily Dose Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
Mike Robbins is a bestselling author, keynote speaker, and leadership expert who helps sales professionals and teams boost performance through trust, authenticity, and meaningful connection. A former pro baseball player turned thought leader, Mike works with top companies to cultivate cultures where people show up fully, communicate openly, and lead from the heart.SHOW SUMMARYIn this episode of Selling from the Heart Podcast. Larry Levine and Darrell Amy are joined by Mike Robbins, a bestselling author, leadership expert, and former pro baseball player. They discuss the importance of authenticity, vulnerability, and building genuine human connections in sales. The conversation highlights the role of personal and professional credibility, the impact of being present, and the value of bringing your whole self to work. Mike shares insights from his book 'Bring Your Whole Self to Work' and his professional journey, emphasizing that creativity and human connection are key differentiators in the sales profession. KEY TAKEAWAYSPrioritize genuine human connection over simply closing deals.Authenticity and vulnerability build trust and unlock creativity.Sales success comes from showing up as your whole self, not a polished persona.Personal credibility—being relatable and trustworthy—is as important as professional credibility.Being present and truly listening to others is essential in sales.Embrace your quirks; authenticity resonates more than perfection.HIGHLIGHT QUOTESWhen you bring your whole self to work—vulnerabilities, values, and your voice—you unlock performance, creativity, and connection like never before.Sometimes, putting more time into pre-call planning than delivering your pitch is where we need to spend our time.Firm feedback in a fragile world must be delivered in a loving, caring way—iron fist, velvet glove.The goal is not to be a boss people report to. The goal is to be a leader that people don’t want to let down.📌 FOLLOW THE CONVERSATIONConnect with Mike Robbins:➡️Mike's LinkedIn: https://www.linkedin.com/in/mrobbins/ Learn more about Darrell and Larry:  ➡️Darrell's LinkedIn: https://www.linkedin.com/in/darrellamy/➡️Larry's LinkedIn: https://www.linkedin.com/in/larrylevine1992/➡️Website: https://www.sellingfromtheheart.net ADDITIONAL RESOURCESExplore the secrets of heart-centered leadership and thriving workplace cultures with Culture from the Heart Podcast—nominate a visionary CEO at www.culturefromtheheart.com!Listen to Larry Levine’s Bestselling Book — Selling in a Post-Trust World! Now available on Audible! Transform your sales approach with insights that matter.  SUBSCRIBE to our YOUTUBE CHANNEL!Stay updated with the latest episodes and leadership tips: Selling from the Heart YouTubeGet Your Daily Dose of Inspiration:Click Here for Your Daily Dose Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
Bob Moesta is a renowned innovator and the co-creator of the Jobs to Be Done (JTBD) framework. As President of The ReWired Group and Research Fellow at the Christensen Institute, Bob has helped launch over 3,500 products. His latest book, Job Moves, offers a step-by-step roadmap for making meaningful career progress. With teaching experience at Harvard, MIT, and Kellogg School of Management, Bob equips leaders and sales professionals with the tools to understand human behavior, align roles with motivation, and foster authentic workplace success.SHOW SUMMARYIn this episode of Selling from the Heart, Larry Levine and Darrell Amy are joined by Bob Moesta, bestselling author and co-creator of the Jobs to Be Done Framework. Bob unpacks the concepts in his new book Job Moves, discussing why people really make career changes and how sales professionals can use these insights to connect more deeply with customers and team members. From aligning jobs with individual energy drivers to redefining job descriptions, Bob shares actionable wisdom for building trust, enhancing retention, and making authentic progress. KEY TAKEAWAYSSelling is about helping people make progress, not just pushing a product.People hire products to do a job—understanding the “why” behind decisions is key.Money isn’t the biggest motivator—respect, fulfillment, and alignment matter more.Employees know early if a job fits; leaders must notice and act accordingly.Negotiating the scope of work, not just pay, leads to greater satisfaction.Job satisfaction increases when roles match a person’s energy—not just skill set.}Hiring for strengths, not idealized roles, builds healthier teams.HIGHLIGHT QUOTESMoney is not the motivator—it’s respect, fulfillment, and making progress.There are people out there who love to do the stuff that you suck at.Don’t settle. Look inward. Find what you're great at and passionate about.If you just change that ratio to 50/50, you don’t even think you’re working.📌 FOLLOW THE CONVERSATIONConnect with Bob Moesta:➡️Bob's LinkedIn: https://www.linkedin.com/in/bobmoesta/ Learn more about Darrell and Larry:  ➡️Darrell's LinkedIn: https://www.linkedin.com/in/darrellamy/➡️Larry's LinkedIn: https://www.linkedin.com/in/larrylevine1992/➡️Website: https://www.sellingfromtheheart.net ADDITIONAL RESOURCESExplore the secrets of heart-centered leadership and thriving workplace cultures with Culture from the Heart Podcast—nominate a visionary CEO at www.culturefromtheheart.com!Listen to Larry Levine’s Bestselling Book — Selling in a Post-Trust World! Now available on Audible! Transform your sales approach with insights that matter.  SUBSCRIBE to our YOUTUBE CHANNEL!Stay updated with the latest episodes and leadership tips: Selling from the Heart YouTubeGet Your Daily Dose of Inspiration:Click Here for Your Daily Dose Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
Eric Bam is the EVP of Sales & Marketing at Perfect Crust Pizza Liners and IncredibleBags.com. With over 25 years in sales leadership, Eric is also a keynote speaker and bestselling author of 10 Pillars of Big Day Energy and Big Day Wisdom. Known for transforming ordinary conversations into high-energy sales experiences, Eric inspires others to lead with authenticity, celebrate wins, and build lasting connections—one slice at a time.SHOW SUMMARYIn this episode of Selling from the Heart Podcast. Larry Levine and Darrell Amy are joined by Eric Bam, Executive Vice President of Sales and Marketing at Perfect Crust Pizza Liners and IncredibleBags.com. Eric shares his insights on 'selling from the heart,' which emphasizes building genuine relationships over traditional sales tactics. He also discusses his books, '10 Pillars of Big Day Energy' and 'Big Day Wisdom,' which provide actionable strategies for achieving peak performance. Additionally, Eric highlights the importance of personal touches, like sending personalized coffee mugs, to build strong customer connections. He also urges sales professionals to use social media to showcase positive moments, rather than complaints. The episode is packed with valuable advice on maintaining energy, focus, and authenticity in sales. KEY TAKEAWAYSSelling from the Heart is about building genuine relationships, not just making transactions.Consistency Matters: Success comes from showing up every day with purpose.Celebrate Others: Use social media to lift people up and document positive moments.Take Action Daily: Write goals, speak them aloud, and act on them consistently.Add Personal Touches: Handwritten notes, personalized mugs, and voice messages make clients feel valued.Silence Overthinking: Don’t wait for perfection—just get out there and do it.Make Every Day a Big Day: Bring full energy and intention to how you show up.HIGHLIGHT QUOTESSelling from the heart is not selling at all. I stopped selling a long time ago—I’m building relationships.Big Day Wisdom is about full ass. You’ve gotta go all in, you’ve gotta give it everything you’ve got, not half it.People don’t give a s**t about what you’re doing. We overthink it. Just go do it.Celebrate your friends’ wins and love them because life’s too short to complain or tear people down.📌 FOLLOW THE CONVERSATIONConnect with Eric Bam:➡️Eric's LinkedIn: https://www.linkedin.com/in/theericbam/ Learn more about Darrell and Larry:  ➡️Darrell's LinkedIn: https://www.linkedin.com/in/darrellamy/➡️Larry's LinkedIn: https://www.linkedin.com/in/larrylevine1992/➡️Website: https://www.sellingfromtheheart.net ADDITIONAL RESOURCESExplore the secrets of heart-centered leadership and thriving workplace cultures with Culture from the Heart Podcast—nominate a visionary CEO at www.culturefromtheheart.com!Listen to Larry Levine’s Bestselling Book — Selling in a Post-Trust World! Now available on Audible! Transform your sales approach with insights that matter.  SUBSCRIBE to our YOUTUBE CHANNEL!Stay updated with the latest episodes and leadership tips: Selling from the Heart YouTubeGet Your Daily Dose of Inspiration:Click Here for Your Daily Dose Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
Stan Christensen is an Adjunct Lecturer at Stanford University and host of All Things Negotiation, a series that explores high-stakes decision-making and negotiation with top industry experts. With a unique blend of academic theory and real-world consulting, Stan teaches sales professionals, business leaders, and students how to navigate complex conversations with authenticity, strategic preparation, and long-term relationship management. Drawing from his experiences with the Harvard Negotiation Project and international mediation, Stan helps leaders master persuasion, influence, and collaborative outcomes. SHOW SUMMARYIn this episode of Selling from the Heart Podcast, Larry Levine and Darrell Amy are joined by negotiation expert Stan Christensen. They discuss the principles of authentic negotiation, how to prepare for high-stakes conversations, and why long-term relationship management is crucial in sales. Stan shares tactical strategies for navigating difficult conversations, managing emotions, and ensuring fairness in negotiations. Through personal stories and practical advice, this episode is a masterclass in blending integrity with strategy to win in sales negotiations. KEY TAKEAWAYSAuthenticity in Negotiation: Stay true to your word, align your behavior with your values, and build trust.Curiosity Over Assumptions: Be intensely curious about the other party’s needs—ask questions and listen deeply.Negotiation is Relationship Management: It’s not about a one-time win; it’s about managing long-term partnerships.Preparation is Key: Come into negotiations with a clear framework, agenda, and objective criteria.Fairness First: Leading with fairness creates credibility and fosters collaboration.Strategic Pausing: Don’t be afraid to pause when negotiations stall—it shows control and resets the tone.Co-Creation Over Confrontation: Invite the other side to collaborate on the outcome for mutually beneficial results.HIGHLIGHT QUOTESBe interested, not interesting.If you’re authentic, you have to be true to your word—not only in how you think and what you say, but how you behave.Negotiation is an ongoing relationship where there will be multiple rounds.There’s nothing more persuasive than being open to persuasion.Trust the other side to be a co-creator of the process that leads to the outcome.Lead with fairness.📌 FOLLOW THE CONVERSATIONConnect with Stan:➡️Stan's LinkedIn: https://www.linkedin.com/in/stanchris/➡️Stan's Youtube Channel: https://www.youtube.com/@AllThingsNegotiation Learn more about Darrell and Larry:  ➡️Darrell's LinkedIn: https://www.linkedin.com/in/darrellamy/➡️Larry's LinkedIn: https://www.linkedin.com/in/larrylevine1992/➡️Website: https://www.sellingfromtheheart.net ADDITIONAL RESOURCESExplore the secrets of heart-centered leadership and thriving workplace cultures with Culture from the Heart Podcast—nominate a visionary CEO at www.culturefromtheheart.com!Listen to Larry Levine’s Bestselling Book — Selling in a Post-Trust World! Now available on Audible! Transform your sales approach with insights that matter.  SUBSCRIBE to our YOUTUBE CHANNEL!Stay updated with the latest episodes and leadership tips: Selling from the Heart YouTubeGet Your Daily Dose of Inspiration:Click Here for Your Daily Dose Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
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Comments (4)

Dennis Washington

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Sep 9th
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Dennis Washington

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Sep 9th
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Dennis Washington

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Sep 9th
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Dennis Washington

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Sep 9th
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