Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter

In 2020, corporations couldn't post their black squares fast enough. DEI statements flowed like wine. Budgets materialized overnight. Promises were made with the conviction of zealots. And now? Those same companies are scrubbing DEI language from their websites faster than you can say "political backlash." In this week's episode with DEI and Learning & Development leader Noelle Johnson, we confronted this disturbing reality head-on: the rapid dismantling of diversity, equity, and inclusion efforts happening across American business. Meet Noelle Johnson Noelle Johnson is a DEI and Learning & Development leader with over a decade of experience helping organizations build truly inclusive workplaces. As a consultant, speaker, and advocate, she specializes in embedding DEI into company culture, leadership development, and equitable talent strategies that go beyond performative initiatives. Noelle has worked with global organizations, HR leaders, and tech companies to create mentorship programs, sponsorship initiatives, and leadership training that drive real impact. She’s passionate about advocacy, systemic change, and making workplaces places where everyone can thrive. Connect with Noelle: https://heynoelle.com https://tiktok.com/@yourdeiguide About Sarah: Sarah K. Heeter is a seasoned entrepreneur, educator, speaker, and advocate for values-driven leadership. With over 15 years of experience in marketing and operations, she is the founder and CEO of Podfox Media, a globally recognized podcast production company, and the host of the globally-ranked podcast Big Brave Business, where she explores business ethics and revolutionary leadership. Sarah is also a member of the marketing and public policy committees for the National Association of Women Business Owners (NAWBO) Phoenix Chapter and teaches public policy at Arizona State University. She is passionate about inspiring businesses to prioritize integrity, inclusivity, and connection in their decision-making and leadership. Launch Your Own Podcast: Podfox offers a 100% free, private strategy session for anyone thinking of starting a podcast. https://launchmyshow.com/ Connect with Sarah Heeter & Big Brave Business: https://www.instagram.com/sarahkheeter/ https://www.threads.net/@sarahkheeter https://www.instagram.com/bigbravebusiness https://www.youtube.com/@bigbravebusiness

One thing I've always been adamant about (and will *literally never stop talking about*) is that when you first start a business, your priority should be making money—not building an audience. Building an audience is a long game. It takes time to see significant returns. Meanwhile, rent is due. Big influencer business coaches always give advice about what they would do if they were starting over today, but it's so out of touch to anyone who hasn't been making $100,000+/month! But... eventually... you reach a point where you have no choice but to prioritize audience building in order to grow. Aaand if I'm being really honest? That's where I am in my business. And my guest this week, AnnMarie, feels that way, too! Meet AnnMarie: AnnMarie Rose is an Life-Proof Business Scaling Strategist with nearly a decade of experience helping coaches, consultants and service providers leverage their zone of genius to scale their businesses with clarity, confidence and strategic intention. She and her team have helped hundreds of business owners navigate growth mode with ease by aligning their business model to their vision, refining their offer suite and positioning, streamlining their marketing and sales systems, and dialing in an a-player team so they can elevate their impact and income without overwhelm, chaos or burnout. Connect with AnnMarie: annmarierose.com/everything instagram.com/askannmarierose About Sarah: Sarah K. Heeter is a seasoned entrepreneur, educator, speaker, and advocate for values-driven leadership. With over 15 years of experience in marketing and operations, she is the founder and CEO of Podfox Media, a globally recognized podcast production company, and the host of the globally-ranked podcast Big Brave Business, where she explores business ethics and revolutionary leadership. Sarah is also a member of the marketing and public policy committees for the National Association of Women Business Owners (NAWBO) Phoenix Chapter and teaches public policy at Arizona State University. She is passionate about inspiring businesses to prioritize integrity, inclusivity, and connection in their decision-making and leadership. Launch Your Own Podcast: Podfox offers a 100% free, private strategy session for anyone thinking of starting a podcast. https://launchmyshow.com/ Connect with Sarah Heeter & Big Brave Business: https://www.instagram.com/sarahkheeter/ https://www.threads.net/@sarahkheeter https://www.instagram.com/bigbravebusiness https://www.youtube.com/@bigbravebusiness

In this week's Big Brave Business episode, Alison Smith completely flips the script on what resilience actually means—and it's not about constantly bouncing back from hardship. Resilience isn't about recovery from challenges. It's about "springing back into the shape of ourselves." Alison shares the etymology of "thrive," which actually means "to grasp to oneself." Most of us have been sold this narrative that thriving means achievement, hustling, and end-goal success. But what if thriving simply means holding onto your sturdy center, especially when the world is trying to knock you off balance? Meet Alison: Alison Smith is an author, speaker, and coach dedicated to empowering leaders to build unshakeable resilience, foster deep-rooted confidence, and create meaningful impact by aligning their actions with their core vision and values. She helps her clients to leverage the power of small acts of resilience to design thriving personal and professional lives. Her work has been featured in various publications, and her book, “Drawing Your Line: Setting Boundaries Step by Step”, guides many to healthier living. Outside of work, she enjoys a good book with a glass of wine and spending time with her husband and two kids. Connect with Alison: https://thethrivedesigner.com/ https://www.linkedin.com/company/the-thrive-designer/ About Sarah: Sarah K. Heeter is a seasoned entrepreneur, educator, speaker, and advocate for values-driven leadership. With over 15 years of experience in marketing and operations, she is the founder and CEO of Podfox Media, a globally recognized podcast production company, and the host of the globally-ranked podcast Big Brave Business, where she explores business ethics and revolutionary leadership. Sarah is also a member of the marketing and public policy committees for the National Association of Women Business Owners (NAWBO) Phoenix Chapter and teaches public policy at Arizona State University. She is passionate about inspiring businesses to prioritize integrity, inclusivity, and connection in their decision-making and leadership. Launch Your Own Podcast: Podfox offers a 100% free, private strategy session for anyone thinking of starting a podcast. https://launchmyshow.com/ Connect with Sarah Heeter & Big Brave Business: https://www.instagram.com/sarahkheeter/ https://www.threads.net/@sarahkheeter https://www.instagram.com/bigbravebusiness https://www.youtube.com/@bigbravebusiness

My guest this week, Alex, has this gift of getting to the root—of seeing where the story behind the strategy is still running the show. She doesn’t offer formulas. She offers questions: → Who are you outside of what you produce? → What systems trained you to hustle for validation? → How often are you overriding your body in service of your business? She reminded me (and maybe you need to hear it too): you can’t out-think your way out of emotional conditioning. You can’t logic your way into safety. And you definitely can’t build a business that nourishes you if you’re still performing for a system you left years ago. Meet Alejandra Pereyra: Born in Buenos Aires, raised in Newburgh NY— Alejandra (aka Alex) is a business coach helping women in their first 5 years of business bridge the mindset gap from employee to bonafide business owner. She loves chai, chasing waterfalls, and is allergic to small talk. Connect with Alex: https://entr101.com/ https://www.instagram.com/e.i.forentrepreneurs About Sarah: Sarah K. Heeter is a seasoned entrepreneur, educator, speaker, and advocate for values-driven leadership. With over 15 years of experience in marketing and operations, she is the founder and CEO of Podfox Media, a globally recognized podcast production company, and the host of the globally-ranked podcast Big Brave Business, where she explores business ethics and revolutionary leadership. Sarah is also a member of the marketing and public policy committees for the National Association of Women Business Owners (NAWBO) Phoenix Chapter and teaches public policy at Arizona State University. She is passionate about inspiring businesses to prioritize integrity, inclusivity, and connection in their decision-making and leadership. Launch Your Own Podcast: Podfox offers a 100% free, private strategy session for anyone thinking of starting a podcast. https://launchmyshow.com/ Connect with Sarah Heeter & Big Brave Business: https://www.instagram.com/sarahkheeter/ https://www.threads.net/@sarahkheeter  https://www.instagram.com/bigbravebusiness https://www.youtube.com/@bigbravebusiness

If you've listened to this podcast since season 1 with my co-host and biz bestie Amanda, you probably already know that both Amanda and I are a more than a little skeptical when it comes to all things "woo." But in this week's episode, I got to meet a mutual friend Regyna Curtis, who leans all the way in on "woo." And, you might be as shocked as I was to find out that Regyna and I clicked immediately and had a really meaningful conversation about intuition and alignment. No matter where you fall on the scale of skepticism about 'woo,' you are going to get a lot from this episode. Meet Regyna: Regyna Curtis is a soul rhythm activator and business mentor, dedicated to helping heart-centered, multi-passionate entrepreneurs create fulfilling, sustainable paths to success. With over 15 years of corporate experience in business development and a deep knowledge of energetics, she brings together practical insights and intuitive wisdom. Regyna’s unique approach empowers clients to build holistic ecosystems where their work supports their well-being—something often overlooked by traditional business strategies. Through her signature system for holistic entrepreneurship Charting Your Course, and 1:1 mentorship program, Flow and Prosper, Regyna guides entrepreneurs to align their business rhythms with their personal energy cycles, moving beyond conditioned strategies to empower intuition, and create joyful sustainability. Connect with Regyna: https://www.atmaitri.com https://www.linkedin.com/in/regyna-curtis/ About Sarah: Sarah K. Heeter is a seasoned entrepreneur, educator, speaker, and advocate for values-driven leadership. With over 15 years of experience in marketing and operations, she is the founder and CEO of Podfox Media, a globally recognized podcast production company, and the host of the globally-ranked podcast Big Brave Business, where she explores business ethics and revolutionary leadership. Sarah is also a member of the marketing and public policy committees for the National Association of Women Business Owners (NAWBO) Phoenix Chapter and teaches public policy at Arizona State University. She is passionate about inspiring businesses to prioritize integrity, inclusivity, and connection in their decision-making and leadership. Launch Your Own Podcast: Podfox offers a 100% free, private strategy session for anyone thinking of starting a podcast. https://launchmyshow.com/ Connect with Sarah Heeter & Big Brave Business: https://www.instagram.com/sarahkheeter/ https://www.threads.net/@sarahkheeter  https://www.instagram.com/bigbravebusiness https://www.youtube.com/@bigbravebusiness

My friend from NAWBO, Joanna Horton McPherson, is back on the podcast this week. Joanna and I love being friends because every conversation we have seems to turn into something big and brave. I hope you love this behind the scenes peek at what it's like in our friendship, and by the way... if these are the kinds of friends you want in your life, you can sit with us :) Come hang out with us on social media and in real life! Anyway, this week, Joanna and I are digging into this concept (and content pillar for BBB) of "Institutional Interrogation" and for Joanna, that brings up a lot of conversation around leading with core values. I talk about this a lot on this podcast, but in this episode, we are deep diving into all the ways it works in our favor to run our entire business based on our core values. About Joanna: Joanna Horton McPherson is a leader, serial entrepreneur, and speaker who specializes in the deeper aspects of leadership and personal fulfillment. Joanna helps mission-driven public figures develop their transformative message for audiences. An advanced practitioner of Buddhist meditation and poet. Joanna focuses on inspiring the next generation of global leadership. She has founded several nonprofits and schools, one of which is near her home in Costa Rica. Joanna obtained her Master’s in Education from Harvard University and serves as President-Elect for the National Association of Women Business Owners (NAWBO), Phoenix chapter. Connect with Joanna: https://joannahortonmcpherson.com/ https://www.linkedin.com/in/joanna-horton-mcpherson/ @joannahortonmcpherson on all socials :) About Sarah: Sarah K. Heeter is a seasoned entrepreneur, educator, speaker, and advocate for values-driven leadership. With over 15 years of experience in marketing and operations, she is the founder and CEO of Podfox Media, a globally recognized podcast production company, and the host of the globally-ranked podcast Big Brave Business, where she explores business ethics and revolutionary leadership. Sarah is also a member of the marketing and public policy committees for the National Association of Women Business Owners (NAWBO) Phoenix Chapter and teaches public policy at Arizona State University. She is passionate about inspiring businesses to prioritize integrity, inclusivity, and connection in their decision-making and leadership. Launch Your Own Podcast: Podfox offers a 100% free, private strategy session for anyone thinking of starting a podcast. https://launchmyshow.com/ Connect with Sarah Heeter & Big Brave Business: https://www.instagram.com/sarahkheeter/ https://www.threads.net/@sarahkheeter  https://www.instagram.com/bigbravebusiness https://www.youtube.com/@bigbravebusiness

This week, I'm joined by new friend Diem Koole to talk all about her layoff story, the social and cultural (and internal!) pressure about achievement related to being laid off and pursuing entrepreneurship, and so much more. If you've ever felt you're not good enough, especially in the midst of a layoff season, you are going to relate to this episode. Meet Diem Diem Koole is a dynamic mompreneur passionate about balancing motherhood, creativity, and entrepreneurship. As the voice behind The Koole Mom blog and the upcoming podcast Coffee, Kids, and Koole, she blends her love for parenting, Vietnamese culture, and wellness into relatable and inspiring content. When she’s not crafting recipes, sharing family travel tips, or building her digital brand, Diem enjoys yoga, exploring new ideas, and creating meaningful connections with her audience. Connect with Diem https://thekoolemom.com/ https://www.instagram.com/thekoolemom/ Connect with Sarah Heeter & Big Brave Business: https://www.instagram.com/sarahkheeter/ https://www.threads.net/@sarahkheeter  https://www.instagram.com/bigbravebusiness https://www.youtube.com/@bigbravebusiness

Sometimes I see a small business owner on Threads post something so evocative and aligned with my core values that I can't help it and I just reach out and invite them on the podcast. That's because with one really high impact post, I can tell that we could have an interesting and big, brave conversation about business. And really, that's the power of leveraging your core values to create human connection online and what my guest today, Fopsy, calls "creating superfans." We are talking all about this on the podcast today--and yes, we met on Threads. Meet Fopsy Fope Nkwocha is a Business Coach and Speaker who helps service providers attract more clients and increase sales by focusing on income-driving priorities. Her 1:1 coaching program, "Money-Making Priorities," is designed to help entrepreneurs simplify their sales process and sign high-ticket clients with confidence. Connect with Fopsy: Ask about 1:1 Coaching: https://fopsy.ca/call Join her Weekly Series’ -  https://fopsy.ca/newsletter  Instagram: https://www.instagram.com/fopsy.ca/ LinkedIn: https://www.linkedin.com/in/fope-nkwocha/  Connect with Sarah Heeter & Big Brave Business: https://www.instagram.com/sarahkheeter/ https://www.threads.net/@sarahkheeter  https://www.instagram.com/bigbravebusiness https://www.youtube.com/@bigbravebusiness

If you've been listening to this podcast for awhile, you know I'm skeptical of business coaching, even though it's part of what I do. I've been one of the lucky ones on the receiving end of a massive investment into business coaching that didn't match my expectations or financial obligation, and I generally feel burned by the industry, like so many other online business owners. But coaching is a real field and business coaching is something a lot of people really could massively benefit from, if it is done right. My dear friend Amber Dancy joins me on the podcast this week to talk about all the ways business coaching SHOULD look, and tons of other REALLY fun topics that I know you're going to love. I have been looking forward to sharing this one with you. Meet Amber: Amber Dancy is a Business Leadership Coach and Consultant with over 15 years of operations experience. She believes that, sometimes, rebelling is the most practical thing a business owner can do—for both their business and their life. Amber works with leaders who are ready to transform one-size-fits-all business practices into human-first approaches, creating safer team relationships and allowing people to show up as their whole, unique selves within the business. She helps clients cut through the BS, using the science of energy and the wisdom of Human Design, to clear their vision and make decisions aligned with their unique energetic blueprint. Once their energetic leadership style is understood and work is defined in a way that truly works for them, she helps identify bottlenecks and energy leaks to optimize business systems and strategies for flow. By creating a work life that serves them first, both the leader and the business thrive. As she says at Practical Rebel, “You get to do this however the fuck you want.” Connect with Amber: https://practicalrebel.com/ https://www.linkedin.com/in/amberdancy/ https://www.instagram.com/ambertherebel/ Connect with Sarah Heeter & Big Brave Business: https://www.instagram.com/sarahkheeter/ https://www.threads.net/@sarahkheeter  https://www.instagram.com/bigbravebusiness https://www.youtube.com/@bigbravebusiness

One of the things I've been thinking about for my own business is staring a non-profit/charitable arm in the Podfox umbrella. But meeting Paulaska Ramirez, my guest today, led to my realization that I never considered a non-profit as a business structure when I first became an entrepreneur. I definitely had the mindset that I was "staring a business" with the intention to make money... but I mean, CEOs of non-profits should get salaries, too. The point isn't that the team can't get paid (although that's not currently Paulaska's focus) but that the organization itself is not working to earn a profit. Even with a profit-oriented business (a sole proprietorship, partnership, LLC, S-Corp, so many options for business entities!), you can still *also* have a non-profit. How does that work? What would that look like? What are the challenges? We're discussing that and more in today's episode with Paulaska. Meet Paulaska: Paulaska S. Ramirez is an exceptional leader and advocate who has dedicated her life to making a positive impact on the lives of first-generation women. As the Founder and Executive Director of Generation Fearless, she has set out to transform the experiences of first-generation women, helping them navigate the complexities of life with confidence and resilience. Connect with Paulaska: https://www.instagram.com/generation_fearless/ https://www.linkedin.com/in/paulaskaramirez/ Connect with Sarah Heeter & Big Brave Business: https://www.instagram.com/sarahkheeter/ https://www.threads.net/@sarahkheeter  https://www.instagram.com/bigbravebusiness https://www.youtube.com/@bigbravebusiness

At the crux of what I've been doing here with Big Brave Business is the question, "How do you become an entrepreneur, and grow and scale a business, with anti-capitalist values?" One of the reasons why my guest today, Joanna Horton McPherson, and I became instant friends is because people with shared values like that are really naturally drawn together. In part 1 with Joanna (she came back to record another episode, which will also come out in a couple of weeks), we are talking about how we build a business that's different than exactly the thing we wanted to leave in the 9-5 rat race. This led somewhat naturally to talking about our relationships with anger and emotional intelligence, and mission-driven entrepreneurship as public service and revolutionary action. Meet Joanna: Joanna Horton McPherson is a leader, serial entrepreneur, and speaker who specializes in the deeper aspects of leadership and personal fulfillment. Joanna helps mission-driven public figures develop their transformative message for audiences. An advanced practitioner of Buddhist meditation and poet. Joanna focuses on inspiring the next generation of global leadership. She has founded several nonprofits and schools, one of which is near her home in Costa Rica. Joanna obtained her Master’s in Education from Harvard University and serves as President-Elect for the National Association of Women Business Owners (NAWBO), Phoenix chapter. Connect with Joanna: https://joannahortonmcpherson.com/ https://www.linkedin.com/in/joanna-horton-mcpherson/ @joannahortonmcpherson on all socials :) Connect with Sarah Heeter & Big Brave Business: https://www.instagram.com/sarahkheeter/ https://www.threads.net/@sarahkheeter  https://www.instagram.com/bigbravebusiness https://www.youtube.com/@bigbravebusiness

Sammy Bohannon, my guest this week, and I bonded over the complexities of blending personal and professional relationships, and the importance of understanding each team member's unique needs and working styles. Sammy's teaching background has clearly shaped her ability to connect deeply with clients, and I was really interested to learn more about her strategies for rejecting hustle culture in favor of realistic goal-setting and avoiding the trap of busy work. This episode was a refreshing reminder that we can grow and scale our businesses without sacrificing our values or work-life balance. I'm excited to continue exploring how we can redefine what it means to lead with courage and integrity. Meet Sammy: Sammy Bohannon, the founder of Bohannon Virtual Solutions, is an empowering online business manager (OBM) who helps ambitious online business owners streamline their operations, implement scalable systems, and build trusted teams. After starting as a VA in 2022, Sammy quickly recognized her expertise extended beyond typical VA tasks, leading her to transition to OBM in 2024. With a dedicated team, Sammy empowers entrepreneurs to confidently scale their businesses with clarity and ease, all while reclaiming their time and achieving sustainable growth without the overwhelm. Connect with Sammy: www.bohannonvirtualsolutions.com www.instagram.com/bohannonvirtualsolutions Connect with Sarah Heeter & Big Brave Business: https://www.instagram.com/sarahkheeter/ https://www.threads.net/@sarahkheeter  https://www.instagram.com/bigbravebusiness https://www.youtube.com/@bigbravebusiness

We all remember the rise of emphasis on DEIB following George Floyd's murder and the increased attention on the Black Lives Matter movement in 2020. But shortly after, in 2023, those DEIB programs and priorities started declining. Now, there is almost a point of pride among companies retiring their DEIB programs and ERGs. My guest today, Michelle Beauchamp, came to me wanting to talk about why this is happening and what are the repercussions. And, in full transparency, we recorded this just 7 days after the 2024 Presidential Election (how appropriate that, with our emotions and anger running high, this episode is coming out the day after Inauguration). Meet Michelle: Michelle, a Consultant, Trainer, Coach, and Author, is a shining example of dedication and commitment. Her unwavering commitment to excellence is evident in her personal and professional growth journey. Her motto, "Unleash Your Inner Champ," reflects her passion for helping others grow. She is a certified John Maxwell trainer who has developed numerous leadership development courses, providing comprehensive content and practical activities to boost participants' confidence and competence for real-world application. Connect with Michelle: https://thechampgroup.com/ https://www.linkedin.com/in/MichelleBeauchamp/ Connect with Sarah Heeter & Big Brave Business: https://www.instagram.com/sarahkheeter/ https://www.threads.net/@sarahkheeter  https://www.instagram.com/bigbravebusiness https://www.youtube.com/@bigbravebusiness

I'm thrilled to welcome Gabby Borrero, the queen of community, to the podcast this week. Gabby is an entrepreneur, strategist, and numbers geek who helps mission-driven business owners build their network and their business. In this episode, Gabby and I dive deep into the power of networking, finding the right communities, and building authentic connections that bring joy and inspiration, even in challenging times. You won't want to miss Gabby's insights on leveling up your networking game. Connect with Gabby: https://www.noplanbconsulting.com/ https://www.thenextgenerationnetwork.com/ Connect with Sarah Heeter & Big Brave Business: https://www.instagram.com/sarahkheeter/ https://www.threads.net/@sarahkheeter  https://www.instagram.com/bigbravebusiness https://www.youtube.com/@bigbravebusiness

This week, I'm joined by a new friend, Bri Norberg. In this episode, Bri and I get really vulnerable and share some of our deeply rooted stories from childhood and how they've shown up in our entrepreneurship journeys. Entrepreneurship shines a spotlight on literally all of your crap and you don't have a choice but to deal with it one way or another. I hope this episode resonates in both that you can see yourself in our stories, and we can help you heal your inner child as we work to heal our own, but also to experiment with what unique ways your own deeply-rooted stories are showing up for you in your business. Meet Bri Norberg: Bri Norberg is an entrepreneur with over 12 years of experience. She is a visibility and personal branding mentor who helps entrepreneurs unapologetically take up space online and become known as experts in their industry. Connect with Bri: https://www.instagram.com/iambrinorberg/ Connect with Sarah Heeter & Big Brave Business: https://www.instagram.com/sarahkheeter/ https://www.threads.net/@sarahkheeter  https://www.instagram.com/bigbravebusiness https://www.youtube.com/@bigbravebusiness

Everyone is making predictions about online business in 2025 - what's in, and what's OUT. I know a lot of people are including digital courses and group programs in their predictions, but my episode title is actually just a joke - I think online learning is pivotal for the future, but the thing is, it's got to be done WELL. So I've brought my friend and returning guest Dr. Catrina Mitchum back to the podcast. Not just because you told me how much you love her previous episode, but also because she's a digital course expert. She's sharing all about how to fix your broken course in this episode. About Dr. Catrina Mitchum Dr. Catrina Mitchum, founder of Catrina Mitchum Learning Design, has 16 years experience designing and delivering online courses and training inside higher ed. She creates change through learning design support for overwhelmed founders that give a shit about the success of their employees and clients. She provides that combination of a swift kick and a helping hand to simplify the process, eliminate the overwhelm, and focus on learner success through accessibility and transparency. Connect with Catrina https://www.cmlearningdesign.com/ https://www.linkedin.com/in/catrina-mitchum-learning-design/ Connect with Sarah Heeter & Big Brave Business: https://www.instagram.com/sarahkheeter/ https://www.threads.net/@sarahkheeter  https://www.instagram.com/bigbravebusiness https://www.youtube.com/@bigbravebusiness

You've heard me mention Be You Brand Live, an event I spoke at a few months ago hosted by my friend Ati Grinspun in Las Vegas. One thing I LOVE about my friendship with Ati is that she really pushes me not just out of my comfort zone, but to really explore and challenge how my core values show up in different contexts. A great example of this is the resistance I felt when she brought up this concept of taking Radical Responsibility in your life and business during her opening remarks at her event. I'm so thrilled and honored that she came onto the podcast to really explore this concept with me and so much more. Meet Ati Grinspun: Ati is an acclaimed Personal Branding and Business Coach, Speaker, and podcaster, dedicated to empowering female entrepreneurs. With her infectious energy, she simplifies the complexities of online and offline visibility, making it both manageable and fun. As the visionary founder of Be You Brand movement,  Academy, and book series, she's on a mission to catapult women to new heights in their fields, believing that their success sparks global positive change.  Connect with Ati: https://atigrinspun.com/ https://atigrinspun.com/beyoubrandliveevent/ Connect with Sarah Heeter & Big Brave Business: https://www.instagram.com/sarahkheeter/ https://www.threads.net/@sarahkheeter  https://www.instagram.com/bigbravebusiness https://www.youtube.com/@bigbravebusiness Want to be a guest on Season 2? Learn more and apply here:  https://forms.fillout.com/t/qQe2MEbTLzus

This conversation with Taina Brown is a powerful exploration of the insidious ways that white supremacy and capitalism have infiltrated online entrepreneurship. As a white woman, it was eye-opening to hear Taina's firsthand experiences navigating these systems as a non-white entrepreneur. Her insights on the coded language, biased algorithms, and lack of diversity in professional communities really challenged me to be more intentional about the spaces I create and the people I amplify. This episode is a must-listen for any entrepreneur who wants to build a business rooted in equity and justice, rather than perpetuating the harmful status quo. Meet Taina Brown: Taina is an elder millennial, Jeopardy enthusiast, and dog mom to doggy influencers. In her spare time and with the help of her community, she's building a world where people don't feel the need to live busy and burned out lives, laugh in the face of imposter syndrome, and generally stick it to the man. You can find her ranting (sometimes) and raving (mostly) on Instagram and in her email newsletter to her community. Sign up at her website: www.tainambrown.com Connect with Taina: https://www.tainambrown.com https://www.instagram.com/taina.m.brown Connect with Sarah Heeter & Big Brave Business: https://www.instagram.com/sarahkheeter/ https://www.threads.net/@sarahkheeter  https://www.instagram.com/bigbravebusiness https://www.youtube.com/@bigbravebusiness Want to be a guest on Season 2? Learn more and apply here:  https://forms.fillout.com/t/qQe2MEbTLzus

One of my favorite resources in online business is my friend Amber Gilormo. She's a lawyer who runs an agency providing resources and contract templates for small businesses like ours. I personally use several of her templates and she's my go-to for all my legal questions. I'm even an affiliate for her program! I've learned so much just from following her on social media and I knew I had to have her on the pod so you can learn from her too. About Amber: Amber Gilormo is a practicing business and trademark attorney, serial entrepreneur, and a mom. She created the Boutique Lawyer to share what she's learned through the practice of law and her experience in owning multiple businesses. The Boutique Lawyer offers DIY legal templates, guides, and other resources that are approachable and accessible to entrepreneurs of all backgrounds. My Affiliate Link: https://the-boutique-lawyer.myshopify.com?sca_ref=3544425.DzkyagOW5C Connect with Sarah Heeter & Big Brave Business: https://www.instagram.com/sarahkheeter/ https://www.threads.net/@sarahkheeter  https://www.instagram.com/bigbravebusiness https://www.youtube.com/@bigbravebusiness Want to be a guest on Season 2? Learn more and apply here:  https://forms.fillout.com/t/qQe2MEbTLzus

This week, my guest, Becky Mollenkamp, and I are talking about taking up space and showing up authentically, even in the face of criticism, when operating from a place of intersectional feminist values. I was really curious to hear about Becky's experience navigating social media as an outspoken advocate, and the challenges of building a business aligned with feminist principles within a capitalist system. Meet Becky Mollenkamp: Becky Mollenkamp (she/her) is an accountability coach for feminist founders who want to go after big goals without burning out. Learn more about Becky at beckymollenkamp.com. Connect with Becky: Website: https://beckymollenkamp.com/ Instagram: http://www.instagram.com/beckymollenkamp YouTube: https://www.youtube.com/c/beckymollenkamp LinkedIn: http://www.linkedin.com/in/beckymollenkamp TikTok: https://www.tiktok.com/@beckymollenkamp Connect with Sarah Heeter & Big Brave Business: https://www.instagram.com/sarahkheeter/ https://www.threads.net/@sarahkheeter  https://www.instagram.com/bigbravebusiness https://www.youtube.com/@bigbravebusiness Want to be a guest on Season 2? Learn more and apply here:  https://forms.fillout.com/t/qQe2MEbTLzus