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The Customer XP Crew
The Customer XP Crew
Author: MoreKeting
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Go customer-centric or go home. Wrongly allocating a few bucks into paid ads? Not a problem. Wasting one more minute of your priceless time on not growing your business, HUGE deal.
Industry experts join every Monday, Marketing Director Juan Gomez to hold friendly and casual conversations regarding B2B SaaS businesses and their struggles, opportunities, methodologies, and best practices but also share actual experiences—both achievements & failures— and how those helped pave the way to become who they are today.
Industry experts join every Monday, Marketing Director Juan Gomez to hold friendly and casual conversations regarding B2B SaaS businesses and their struggles, opportunities, methodologies, and best practices but also share actual experiences—both achievements & failures— and how those helped pave the way to become who they are today.
20 Episodes
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Greetings everyone and welcome to another episode of The Customer XP Crew Podcast, your weekly series about everything customer-centric.
Today's topic is a pretty spicy one, when it comes to hiring professional digital marketing services, the eternal question always surfaces. "Should I hire full-time talent or outsource with an external agency?". Well, today we'll be solving all those doubts and many more, get ready and buckle up!
Remember you can find us on Google Podcast, Spotify, and Apple Podcast as "The Customer XP Crew".
If you enjoy what you see, please subscribe, tell your friends, share, and stay tuned for next week, we'd really appreciate it!
Hello everyone and welcome to a brand new episode of The Customer XP Crew Podcast, your weekly series about everything customer-centric.
This week we're digging a sorta controversial subject and it is no more and no less than 'Influencer Marketing'; we know you want the full picture, benefits, challenges, actionable tips, and strategies, so we prepared something special just for you, get ready and buckle up!
If you like this content, please like, share, subscribe, and leave your thoughts in the comments section; we'd really appreciate it.
Hello everybody and welcome to a new episode of The Customer XP Crew, your weekly podcast about everything customer-centric!
Today is the culmination of our first and very exciting mini-series, this time centered around Customer Journey Mapping, and we cannot be more amazed by the valuable feedback and overall reception. We can't stress this enough, this is made especially for our audience and our audience only, so, whichever topic you'd like to see covered next, please hit that comment section and let us know, we'll be pleased to read you. In this final part of Customer Journey Mapping, we're diving deep into measuring efforts' success and what the future looks like for Customer Journey Mapping.
Let's cut the chit-chat, buckle up, and turn up the volume! Remember you can find us on Google Podcast, Spotify, and Apple Podcast as "The Customer XP Crew"
Hello everyone and welcome to a new episode of The Customer XP Crew, your weekly podcast about everything customer-centric.
Today we are proudly arriving at the 3rd installment of our "Customer Journey Mapping" mini-series and gotta confess, we're a bit nervous about getting to the finale. But as the song says, everything we do, we do it for you, so let us know what would you like to see next and we promise to do our best to deliver! Today we're discussing how to team up with stakeholders to create effective customer journey maps, and how can these improve the overall customer experience, so buckle up and here we go!
If you enjoy what you see, please subscribe, tell your friends, share, and stay tuned for next week, we'd really appreciate it!
Hello everybody, and welcome to a new episode of The Customer XP Crew, your weekly podcast about everything customer-centric. Today we're exploring how you can use customer journey mapping to drive business outcomes and how to understand pain points and act accordingly properly. The second part of our new mini-series is here: Buckle up for 'Customer Journey Mapping Part 02!
Stay tuned, tell your friends, and reach out if you ever need help!
If you enjoy what you see, please subscribe, tell your friends, share, and stay tuned for next week. We'd appreciate it!
What's up guys and welcome to a new episode of The Customer XP Crew, your weekly podcast about everything customer-centric. As we promised, we crafted a very special mini-series centered around the topic that we're most passionate about, 'Customer Journey', and one of the main tools to execute is 'Customer Journey Mapping', hence we decided to extend a helping hand to guide you throughout the whole process of conceiving your business's journey, how to design what happens in every stage, optimizing, tracking, among more cool stuff. Buckle up and prepare to be blown away by Moreketing's customer-centric approach!
B2B content may be gone soon! Unless you start putting into practice the key takeaways from this video. Times are changing, and customer behavior is evolving as it adapts to equally innovative technology. Your priority is to review your B2B content strategies but now take a stance from the customer perspective. Remember, being customer-centric is everything now. B2B demands a more elaborate and thought-out process, so this evolving process demands more attention. Don't worry; watch The Customer XP Crew; reach out to us, and you won't have any trouble!
If you enjoy what you see, please subscribe, tell your friends, share, and stay tuned for next week. We'd appreciate it!
Hi guys, please have a cookie and welcome back for another episode of The Customer XP Crew Podcast, your weekly series about everything customer-centric to grow your business. Today we're bringing to the table something more than chocolate chips and sprinkles, and it is the hot discussion that's been going on around Third-Party cookies and privacy, which is a huge deal for both advertisers and users in general. What will happen with online advertising as we know it, will it be alternatives, are any other cookies, to begin with? These and many more questions will be answered today, on what we called, the 'Cookie-Pocalypse'. Go ahead and smash that play button!.
If you enjoy what you see, please subscribe, tell your friends, share, and stay tuned for next week, we'd really appreciate it!
What's up Crew! Time for a new episode of the hottest customer-centric digital marketing podcast out there, The Customer XP Crew! Your weekly podcast about everything that goes round' customer experience, customer journey, and how to improve these. The bird has spread its wings; where is it gonna land? This last year has been a massive hurricane for Twitter, and now, with its main competitor Mastodon, growing followers just around the corner, it might be a good time to reflect upon this phenomenon and discuss it with our beloved Customer XP Crew. We'll need more than 140 characters, trust me. 'Twitter & Mastodon,' the newest episode of The Customer XP Crew, hit that play button! Oh, and if you like what you see, please subscribe, tell your friends, share, and stay tuned for next week, we'd appreciate it!
What's up Crew?
Welcome back to The Customer XP Crew podcast, your weekly source about everything customer-centric. This week we plunge our hands into the vast and fascinating world of AI (Artificial Intelligence), and what this breakthrough has meant for the world as we know it, but more than that, we explore a bit some of the practical applications that are becoming enormous tools for our businesses along the likes of ChatGPT, etc...
What's up guys and welcome to a very special episode of The Customer XP Crew!
Your weekly podcast about everything customer-centric. As we told you last week, today we're bringing 2022 wrapped up, what went hot, what got cold, tackled challenges, some predictions, tips & strategies for everything that's coming this 2023.
What's up Crew? Welcome back to The Customer XP Crew podcast, your weekly source about everything customer-centric. Last week we had the pleasure to have an extraordinary guest as it was Paco Solsona, Regional & Accelerator lead for @google LATAM. Paco was very generous in teaching us and the audience about the importance and strategies that must be set to incorporate OKRs and follow them through, which play a vital role into the success of any businesses. Today, because our audience asked us some questions, we decided to dig a bit deeper into this topic and tackle some more angles, hopefully, we get to answer all of your questions.
Hey guys! Today we're more excited than usual since we want to proudly present our very first guest and it's such a joy because what better way to have a first than with such an amazing guest. Francisco Solsona, or "Paco" as he likes to be called, plays a crucial role as regional & Accelerator lead for @google LATAM. Paco is here today to provide wide light on the subject of OKRs & KPIs, key elements for any business's success.
Today we talk about something juicy. 'Creating Marketing Impact'. And It's just that we're fully aware that a lot of you have been wondering about this because throughout the series we've been discussing many aspects that compose an ideal Marketing Strategy, but, how to execute and show results? Hit that play button and find out!
What's up Crew?
On this new episode of The Customer XP Crew podcast, your weekly source about everything customer-centric, we bring Community to the table. Why the notion of 'Building Community' became paramount to business growth? How does it work or where you should start, these are all questions that will be answered today.
What's up Crew?
This week, Marketing Director Juan Gomez and Copywriter Sebastian Galarza put the subscription-based models topic on the table. What exactly are these, how do they work, and why are these relevant, these are questions that will be answered on today's episode of The Customer XP Crew, your weekly podcast about everything Customer-Centric.
What's up Crew?
Today we want to highlight the importance of retaining customers. Whereas it's true attracting new leads is great, only customer retention will take you to actual growth for your business.
Last week we went around the subject of economic downturn and provided insight on taking things the best possible way and not succumbing to meaningless panic.
Today we dig a bit deeper and bring actionable tips & strategies you can implement in your business to get through the recession and become more vital than ever.
Marketing during times of recession sounds a bit tough. Well, worry not!
Because the XP Crew is here to debunk myths, clear some things up, offer value bombs on addressing budget concerns, and much more. Tune in to our latest podcast episode and let us help you.
Become a member of the Customer XP Crew, your weekly podcast about everything B2B SaaS business customer-centric.
The customer journey starts at the very first touch point and is a continuous process that a customer goes through, consisting of interactions and experiences with all the touch points a brand will have with them. In this video, we discuss the five essential steps you need to consider when developing a customer journey optimization strategy.










