Web3 Marketing Podcast

What does Axie Infinity know about growing web3 projects? How about PlayEmber or First Light Games? In this episode of the Web3 Marketing Podcast we chat with growth leaders of web3 projects about growth after the crash: what it takes, what you need, and how to approach web3 in 2023. Guests:  - Quinn Campbell, VP growth at Sky Mavis  - Jon Hook, CMO of PlayEmber  - Dan Reynolds, Marketing Lead at First Light Games Growth isn't easy right now, and Quinn talks about understanding your players, understanding your owners, and understanding all the different participants in the value chain of your web3 project. Jon talks about getting back to the basics and attracting new new stakeholders while also providing value for crypto degens. And Dan talks about the challenges of growth in a market that is still incredibly new.

In this (real) first episode of the Web3 Marketing Podcast, we chat with Absolute Labs founders and serial entrepreneurs Samir Addamine and Antony Gardez. Our focus: what is wallet relationship management (WRM™), and why does it matter? Host John Koetsier chats with Samir and Antony about: WRM™ Web3 marketing strategy What wallets mean as an evolutionary step in marketing The emerging web3 marketing tech stack The current state of web3 and crypto Biggest challenges for web2 companies Biggest challenges for web3 companies More info: https://www.absolutelabs.io/