Birth With Power

Today, licensed child psychologist Dr. Cara Goodwin, PhD, joins the podcast to tackle some common topics from the angle of research and data. We break down important facts about holding your baby, sleep training, pacifiers, and even some science behind baby talk! Dr. Goodwin specializes in child development and founded Parenting Translator with the mission of taking recent scientific research and translating it into information that parents can use in their everyday lives. In this Episode, You’ll Learn About: -Whether you can spoil a baby by holding them too much -How baby-wearing can have myriad benefits in addition to freeing up your hands -What is the science around co-sleeping -Whether sleep training has an affect on developmental outcomes -How baby talk can actually help advance language development -What are some of the many reasons to read with baby -What does research say about baby soothers i.e. pacifiers Full website notes: drnicolerankins.com/episode133 Register for my free birth plan class - How to Make a Birth Plan That Works. Check out The Birth Preparation Course Take a quick, fun labor pain quiz Our Sponsors: * Check out Ritual at get 25% off: https://ritual.com/DRNICOLE * Check out Uncommon Goods and get 15% off: https://uncommongoods.com/drnicole Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy

Today you’re going to learn about fibroids in pregnancy In this episode, you’ll first learn a bit about fibroids outside of pregnancy because it’s important to understand that in order to understand how they impact pregnancy. After that I’ll explain the risk factors and symptoms associated. I will also explain the safest options for symptom management. Find full show notes at drnicolerankins.com/episode103 and check out all the free pregnancy & birth resources I have for you at drnicolerankins.com/resources. Our Sponsors: * Check out Ritual at get 25% off: https://ritual.com/DRNICOLE * Check out Uncommon Goods and get 15% off: https://uncommongoods.com/drnicole Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy

This Thanksgiving, I’m inviting you into my heart.After more than two decades in obstetrics, raising a family, and building this platform — I’m pausing to name what I’m deeply grateful for. It’s more than a holiday checklist. This is about honoring the anchors that carry me through birth work and life.Whether you’re cooking, commuting, or just catching your breath, I hope this episode reminds you to reconnect with what’s holding you up this season.In this special episode, I share:How my body is still showing up strong at 51 (yoga poses included!)What I’ve learned from 20 years of marriage and motherhoodWhy my OB-GYN skills go beyond technique — and why that mattersThe power of a team that truly supports womenHow you — yes, you — keep this platform alive and impactfulResources Mentioned:Serial Season 1 (my first podcast love!)Free Resources to Help You Birth With PowerGet the support, clarity, and confidence you deserve. Download any of my free tools designed to help you prepare for a calmer, confident, and more empowered hospital birth:• Hospital Tour Scorecard — Know exactly what to look for so you can choose the right hospital• How to Tell If Your OB Is Right for You — Ask the right questions and spot red flags early• Labor Pain Management Playbook — Learn the tools and strategies I teach my own patientsOur Sponsors:* Check out Ritual at get 25% off: https://ritual.com/DRNICOLE* Check out Uncommon Goods and get 15% off: https://uncommongoods.com/drnicoleAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

What if the key to your fertility isn’t just in your hormones—but in your mouth?In this eye-opening episode, I sit down with Dr. Katie Lee, dentist, entrepreneur, and author of Saved by the Mouth, to uncover the powerful connection between oral health and reproductive outcomes. We break down how bacteria in your mouth can influence conditions like PCOS, endometriosis, and even stillbirth—and what you can do to protect your fertility, pregnancy, and long-term health.You’ll Learn:How oral bacteria affect fertility and pregnancy outcomesWhy inflammation in your gums triggers inflammation throughout your bodyThe truth about dental care during pregnancy (and why skipping the dentist could backfire)How salivary testing works—and what it can reveal about your reproductive healthEveryday oral care habits that protect your fertilityResources Mentioned:Dr. Katie Lee: collectivehealthsociety.comSaved by the Mouth by Dr. Katie LeeFollow Dr. Lee on InstagramFree Resources to Help You Birth With PowerGet the support, clarity, and confidence you deserve. Download any of my free tools designed to help you prepare for a calmer, confident, and more empowered hospital birth:• Hospital Tour Scorecard — Know exactly what to look for so you can choose the right hospital• How to Tell If Your OB Is Right for You — Ask the right questions and spot red flags early• Labor Pain Management Playbook — Learn the tools and strategies I teach my own patientsOur Sponsors:* Check out Ritual at get 25% off: https://ritual.com/DRNICOLE* Check out Uncommon Goods and get 15% off: https://uncommongoods.com/drnicoleAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

Bleeding early in pregnancy can be terrifying — but in many (even most) cases, it’s not as dangerous as it seems.In this short episode, I’m unpacking what it means when you’re told there’s a subchorionic hematoma. I’ll walk you through what’s actually happening in your body, how it’s diagnosed, what it means for your baby, and — most importantly — why it’s usually not your fault.You’ll learn:What a subchorionic hematoma is and how common it really isWhy it happens (and why you didn’t cause it)How doctors monitor it over timeWhat to expect with follow-up ultrasoundsPractical tips to protect your peace during the waiting periodResources Mentioned:Follow me on Instagram for more pregnancy education: @drnicolerankinsFree Resources to Help You Birth With PowerGet the support, clarity, and confidence you deserve. Download any of my free tools designed to help you prepare for a calmer, confident, and more empowered hospital birth:• Hospital Tour Scorecard — Know exactly what to look for so you can choose the right hospital• How to Tell If Your OB Is Right for You — Ask the right questions and spot red flags early• Labor Pain Management Playbook — Learn the tools and strategies I teach my own patientsOur Sponsors:* Check out Ritual at get 25% off: https://ritual.com/DRNICOLE* Check out Uncommon Goods and get 15% off: https://uncommongoods.com/drnicoleAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

What happens when a perinatal psychologist — who supports women through fertility and birth trauma — becomes the patient herself?In this honest and heartfelt episode, I chat with Dr. Allison Altman, a Bay Area psychologist who specializes in women’s mental health and trauma, about her deeply personal journey through infertility, IVF, and an unexpectedly fast hospital birth. Allison opens up about the emotional rollercoaster of pregnancy after infertility, how her professional training shaped her experience, and why advocacy and flexibility made all the difference.In this episode, you’ll learn:What it’s really like to go through IVF — and how uncertainty takes a toll on your mental healthHow anxiety can show up during pregnancy after infertility (and what helps)What an IUGR (intrauterine growth restriction) diagnosis means and how to navigate induction decisionsHow Allison balanced her birth preferences with hospital protocols — and why she said “no” to breaking her water earlyThe surprising speed of her labor (from 4 cm to baby in 20 minutes!) and how she processed it afterwardWhy setting up postpartum support before birth matters more than you thinkResources Mentioned:Dr. Allison Altman’s websiteThe Birth With Power Pathway — my online childbirth classFree Resources to Help You Birth With PowerGet the support, clarity, and confidence you deserve. Download any of my free tools designed to help you prepare for a calmer, confident, and more empowered hospital birth:• Hospital Tour Scorecard — Know exactly what to look for so you can choose the right hospital• How to Tell If Your OB Is Right for You — Ask the right questions and spot red flags early• Labor Pain Management Playbook — Learn the tools and strategies I teach my own patientsOur Sponsors:* Check out Ritual at get 25% off: https://ritual.com/DRNICOLE* Check out Uncommon Goods and get 15% off: https://uncommongoods.com/drnicoleAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

If you’ve ever felt overwhelmed by medical jargon or unsure what’s really in the medications you’re offered — you’re not alone.In this episode, I sit down with Alexandra Galaska, founder of Just the Inserts, to talk about what true informed consent looks like and how to decode medical product information with confidence. From navigating medication inserts to advocating for yourself in pregnancy and postpartum, this conversation will help you feel grounded — not fearful — in your choices.You’ll Learn:What informed consent really means (and why it’s more than signing a form)How to find and read medication and vaccine insertsThe CLEAR framework for informed decision-makingHow to balance medical recommendations with your personal valuesHow to ask your provider informed, respectful questions during pregnancy and birthResources Mentioned:Just the Inserts – Free Training & ResourcesIs Your Doctor Right For Your Birth? - Dr. Nicole’s Question GuideFree Resources to Help You Birth With PowerGet the support, clarity, and confidence you deserve. Download any of my free tools designed to help you prepare for a calmer, confident, and more empowered hospital birth:• Hospital Tour Scorecard — Know exactly what to look for so you can choose the right hospital• How to Tell If Your OB Is Right for You — Ask the right questions and spot red flags early• Labor Pain Management Playbook — Learn the tools and strategies I teach my own patientsOur Sponsors:* Check out Ritual at get 25% off: https://ritual.com/DRNICOLE* Check out Uncommon Goods and get 15% off: https://uncommongoods.com/drnicoleAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

You’ve heard it all—“Tylenol causes autism” vs. “Totally safe.” Safe doesn’t mean risk-free, and you deserve the full picture.If you’re pregnant and dealing with headache, fever, or pain, this short episode gives you a clear, guilt-free way to think about acetaminophen (Tylenol). I walk you through what the research actually says, why observational studies can confuse the conversation, and how to make a smart, individualized decision with your clinician.You’ll learn:Why “safe” ≠ “risk-free,” and how OBs should communicate benefits vs. risksWhat big studies say about acetaminophen and neurodevelopment—and what they don’t proveWhy untreated fever and significant pain carry their own real risks in pregnancyA simple decision framework: lowest effective dose, shortest time, with guidanceNon-drug options to consider for pain (PT, yoga, chiropractic)Resources Mentioned:Evaluation of the evidence on acetaminophen use and neurodevelopmental disorders using the Navigation Guide methodology (cautious, judicious use; association ≠ causation)Acetaminophen Use During Pregnancy and Children’s Risk of Autism, ADHD, and Intellectual Disability (no association in sibling-controlled analyses)Our Sponsors:* Check out Ritual at get 25% off: https://ritual.com/DRNICOLE* Check out Uncommon Goods and get 15% off: https://uncommongoods.com/drnicoleAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

Vaginal exams are one of the most common — and most misunderstood — parts of labor. They can empower you or leave you feeling powerless. The difference? Knowing what they really mean.In this episode, I’m giving you a sneak peek inside The Birth With Power Pathway, my upcoming childbirth education program. We’ll demystify vaginal exams — what they measure, how often they should be done, and how to make them more comfortable and respectful. By the end, you’ll understand how to stay informed, set boundaries, and keep your power every step of the way.You’ll learn:What dilation, effacement, and fetal station actually measureHow to interpret those numbers (and why they can vary between providers)How often vaginal exams are typically done — and when you can say “no”Tips to make exams more comfortable and less painfulWhat true informed consent looks like during laborResources Mentioned:The Birth With Power Pathway — join the waitlist: drnicolerankins.com/emailFollow me on Instagram: @drnicolerankinsOur Sponsors:* Check out Ritual at get 25% off: https://ritual.com/DRNICOLE* Check out Uncommon Goods and get 15% off: https://uncommongoods.com/drnicoleAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

When Ashley’s hands and feet started to itch, she almost brushed it off as “just another pregnancy symptom.” But that simple sign turned out to be something much more serious — intrahepatic cholestasis of pregnancy (ICP). This condition can significantly increase the risk of stillbirth.In this episode, Ashley shares how she faced ICP not once, but twice — from an unexpected early labor that left no time for pain meds to finding peace and confidence in her second birth. Her story is a raw and empowering reminder to trust your instincts, speak up when something feels off, and lean on your care team.You’ll learn:What ICP is and why early detection mattersHow Ashley’s lightning-fast first birth unfolded (and what she wishes she’d known)How her second birth experience was completely different — and healingPractical signs to watch for if you ever experience unexplained itchingWhy listening to your body can literally save livesResources Mentioned:ICP Care — support and information for families affected by ICPOur Sponsors:* Check out Ritual at get 25% off: https://ritual.com/DRNICOLE* Check out Uncommon Goods and get 15% off: https://uncommongoods.com/drnicoleAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

If you’re planning a hospital birth, you may be wondering whether an epidural is right for you. You’re not alone—and you deserve clear, practical guidance.In this episode, I walk you through five essential truths about epidurals—from how well they work (and when they don’t) to timing, side effects, movement, and what they do not do to your cesarean risk. You’ll leave feeling informed, confident, and ready to make the choice that fits you.You’ll learn:Why epidurals are highly effective—yet not “magic”—and what hot spots and uneven relief mean in real life.How timing works (IV, fluid bolus, anesthesiologist availability) and realistic relief onset.When you can request one (spoiler: anytime—even fully dilated in select cases).Common side effects vs. rare complications—and simple ways we manage them.Why there’s no true “walking epidural,” but how we adjust dosing so you can push effectively.Resources Mentioned:Labor Pain Management Playbook (free): drnicolerankins.com/laborOur Sponsors:* Check out Ritual at get 25% off: https://ritual.com/DRNICOLE* Check out Uncommon Goods and get 15% off: https://uncommongoods.com/drnicoleAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

Today, we’re talking all about chiropractic care in the postpartum period—what it is and how it may help you heal after giving birth. Now listen, I know some doctors can be quick to dismiss things like chiropractic care or other so-called “alternative” approaches. But I really believe it's important that we expand our lens and stay open to options outside the traditional box—especially when those options may offer real benefits for postpartum healing and wellness.In this episode, we’re welcoming back award-winning prenatal chiropractor and childbirth educator, Dr. Elliot Berlin. He was a guest on the podcast way back on episode 44 and he’s back to talk about how chiropractic care can support your body during recovery. If you're curious about safe, effective ways to care for your body after baby, this one's for you!In this Episode, You’ll Learn About:How personal fertility struggles shifted Dr. Berlin from medicine to holistic careWhat chiropractors really do (and no it doesn’t always involve cracking)How restoring joint motion supports recoveryWhat the postpartum “golden window” is and how it makes chronic issues easier to resolveWhat physical stress pregnancy places on joints, muscles, and postureWhether chiropractic care is safe after giving birthHow laser therapy can support C-section recovery and pelvic floor healingHow integrating physical therapy and chiropractic care can improve outcomesWhat to look for in a chiropractorWhy postpartum recovery works best with team-based, collaborative care_________Full website notes: drnicolerankins.com/episode303Feel calm and confident before birth with the $37 Mindset Bundle! Grab it at drnicolerankins.com/calm.Our Sponsors:* Check out Ritual at get 25% off: https://ritual.com/DRNICOLE* Check out Uncommon Goods and get 15% off: https://uncommongoods.com/drnicoleAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

If you’ve ever wondered how you’ll let your baby go one day, this one’s for you.In this episode, my husband Falcon takes over the mic and interviews me the very week we dropped our oldest—who started life in the NICU—off at college! It’s a raw, unscripted conversation about the joy, grief, pride, and growth tucked inside every goodbye. I share how NICU memories never really leave, why presence matters more than perfection, and the mindset shift that helped me loosen my grip while keeping our bond strong.You’ll hear:How our NICU beginning still shapes my heart todayThe one mindset that made move-in day gentler (presence > perfection)How I prepared myself (not just my teen) for launchWhy honoring your child’s personality builds lifelong confidenceThe NICU resources I wish I’d had back thenResources Mentioned:Episode 76: Navigating the NICU with neonatologist Dr. Terry Major-Kincade drnicolerankins.com/episode76Our Sponsors:* Check out Ritual at get 25% off: https://ritual.com/DRNICOLE* Check out Uncommon Goods and get 15% off: https://uncommongoods.com/drnicoleAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

What happens when you actually pause—without guilt, without pressure? Clarity shows up. Peace returns. Purpose sharpens.This mini episode is me sharing five lessons from my summer reset—family first, listening for divine guidance, returning to my core values, remembering I am what I teach, and using social media with intention. I’m back with more joy, more clarity, and a big update on the Birth with Power Pathway.You’ll learn:Why time with family is never a regret—and how presence restores you.How stillness opens space to hear what you’ve been asking for.The 3 values that ground Birth with Power: service, authenticity, simplicity.A reminder that you can be calm, confident, and powerful—because I live it, too.A healthier way to use social media (yes, I deleted the apps from my main phone).Resources Mentioned:Join my email list for first access + launch bonus: drnicolerankins.com/email.Follow me on Instagram: @drnicolerankins.Our Sponsors:* Check out Ritual at get 25% off: https://ritual.com/DRNICOLE* Check out Uncommon Goods and get 15% off: https://uncommongoods.com/drnicoleAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

This Power Replay episode brings back a candid and heartfelt discussion where I share my personal perspective on the term “pregnant people.” It’s a short but powerful conversation about identity, inclusion, and why language matters in the world of pregnancy and birth.You’ll hear how I navigate using terms like “pregnant woman” and “pregnant person,” and how my experiences as a Black woman and as a parent have shaped my approach. This episode is all about honoring diverse identities while still seeing and affirming yourself.Whether you’ve never thought much about this topic or it’s something that sparks strong feelings for you, I hope you’ll listen with an open heart.I’d love to hear your thoughts! Send me a message through my website at drnicolerankins.com/contact or DM me on Instagram @drnicolerankins.👉🏽 Sign up for my email list to stay connected and get more great pregnancy and birth content: drnicolerankins.com/emailOur Sponsors:* Check out Ritual at get 25% off: https://ritual.com/DRNICOLE* Check out Uncommon Goods and get 15% off: https://uncommongoods.com/drnicoleAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

This episode is a power replay and one you don’t want to miss!We’re revisiting one of the most insightful and important topics I've covered: physiologic birth. I was inspired to do this episode by Certified Nurse Midwife Gianna Fay, who raised a critical question - how do we define and support physiologic birth, especially in a hospital setting?As an OB/GYN, I wasn’t taught much about this, and I had to dig in and learn myself. In this episode, I break down what physiologic birth really means, what disrupts it, why it’s beneficial, and how YOU can be supported in having one.You’ll learn:How normal physiologic birth is definedWhich factors can disrupt the process (and how many of them are routine in hospitals)What benefits physiologic birth can offer to both you and your babyWhy hospital protocols often contradict best practicesThe truth about pushing techniques, fetal monitoring, labor positions, and moreHow you can advocate for yourself and demand change in a system slow to evolveWhether you're planning a physiologic birth or not, this episode will leave you informed, empowered, and ready to make the best decisions for your birth experience.👉🏽 Be sure to sign up for my email list for more helpful resources at drnicolerankins.com/email.You deserve a beautiful pregnancy and birth!Our Sponsors:* Check out Ritual at get 25% off: https://ritual.com/DRNICOLE* Check out Uncommon Goods and get 15% off: https://uncommongoods.com/drnicoleAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

This week’s episode is a Power Replay of one of the most important messages you need to hear..We often hear the phrase, “just be happy to have a healthy baby.” But that mindset overlooks something deeply important - your birth experience matters too. In this short but powerful episode, I share why it's not only okay to have birth wishes beyond physical health, it's necessary.Birth is a rare and transformational event. Of course you want a healthy baby. But you also deserve to be listened to, respected, and treated with compassion throughout the process. Your emotional well-being and how you’re treated during labor and delivery are just as vital as your physical health.Let this episode be a reminder: the bare minimum is physical health. You deserve so much more.👩🏾‍⚕️ Ready to stay informed and empowered? Join my email list for updates, resources, and support at drnicolerankins.com/emailOur Sponsors:* Check out Ritual at get 25% off: https://ritual.com/DRNICOLE* Check out Uncommon Goods and get 15% off: https://uncommongoods.com/drnicoleAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

This week’s episode is a Power Replay and we’re diving into one of the most fascinating parts of pregnancy that often doesn’t get enough attention - the placenta! Yep, it’s an organ, and it's your baby’s lifeline throughout pregnancy. This episode is packed with essential info every expecting parent should know.You'll learn all about what the placenta does, where it forms, and how it supports your baby’s growth and development. I also break down common (but thankfully rare) complications like placenta abruption, placenta previa, and placenta accreta, including who’s at risk and why they matter.We also explore some of the more debated practices—placenta encapsulation and lotus birth. Curious about eating your placenta or leaving it attached to your baby? I’ve got you covered with the facts and what to think about before making your decision.What You’ll Learn in This Episode:What the placenta is and how it functionsHow and why placental issues occurWhat makes conditions like placenta accreta so seriousThe real deal on placenta encapsulationWhy some parents choose lotus birth and whether it's beneficialWhether you're preparing for your first birth or brushing up your knowledge, this episode will leave you more informed and empowered about this incredible organ.🎧 Tune in now—and don’t forget to join my email list for more empowering pregnancy content at drnicolerankins.com/emailOur Sponsors:* Check out Ritual at get 25% off: https://ritual.com/DRNICOLE* Check out Uncommon Goods and get 15% off: https://uncommongoods.com/drnicoleAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

This episode is a power replay and it's one worth tuning into if you've ever wondered: Is it okay to drink coffee while I'm pregnant?Join me as we dive into what the research says (and doesn't say) about caffeine during pregnancy. We'll talk about why the data is mixed, what a “safe” amount of caffeine looks like, and how things like brewing method and even your body’s metabolism affect caffeine's impact. I’ll also share what I did during my own pregnancies and how to be mindful about your caffeine intake without stressing too much.Plus, I point you to a helpful resource from the Center for Science in the Public Interest that gives you the caffeine content of your favorite drinks (Starbucks lovers, take note!).Whether you're newly pregnant, trying to conceive, or even breastfeeding, this episode is packed with the practical info you need to enjoy your daily cup (or two) with peace of mind.🎧 Don’t forget to subscribe so you never miss a replay or a new episode!💌 Want more helpful tips delivered straight to your inbox? Sign up for my email list at drnicolerankins.com/emailOur Sponsors:* Check out Ritual at get 25% off: https://ritual.com/DRNICOLE* Check out Uncommon Goods and get 15% off: https://uncommongoods.com/drnicoleAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

This week's episode is a Power Replay that’s packed with essential info every expecting parent should hear.Amniotic fluid might not be something you think about every day, but let me tell you, it plays a huge role in your baby’s health. Whether it’s too little or too much, the amount of amniotic fluid matters. And understanding it can help you feel more confident and informed as you navigate your pregnancy journey.In this replay, I’m breaking it all down for you:What exactly is amniotic fluid and why it's so importantWhat it's made of and how it's createdHow we measure it (and why those measurements matter)What happens when there’s too little (oligohydramnios) or too much (polyhydramnios)What causes these conditions and how we manage themI'll also share personal insights from my own pregnancies—yes, I had polyhydramnios myself—and what that experience was like.Whether you're preparing for birth or just want to deepen your understanding, this episode is a must-listen.👉🏽 Be sure to sign up for my email list at drnicolerankins.com/email to stay in the know and get even more empowering pregnancy info delivered right to your inbox.Our Sponsors:* Check out Ritual at get 25% off: https://ritual.com/DRNICOLE* Check out Uncommon Goods and get 15% off: https://uncommongoods.com/drnicoleAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy