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Masters of Crowdfunding
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Masters of Crowdfunding

Author: LaunchBoom

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Masters of Crowdfunding explores how to launch products, get customers, and build businesses through crowdfunding. Your hosts are Mark Pecota and Kevin Liang from LaunchBoom, where they’ve helped creators raise over $175 million through Kickstarter & Indiegogo. Now, they are sharing the lessons they’ve learned with you so you can finally bring your product idea to life.
68 Episodes
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Launch your product in the next 90 days 🚀 Start here: https://tinyurl.com/3d43we7e— Episode 69: Masters of Crowdfunding —In this episode, Mark sits down with Jan and Josep, co-creators of CHA, a graphite-based bike chain lubricant and applicator. Jan and Josep share the story of turning a personal frustration with messy chain lube into a patented invention, and the lessons they learned building a completely new product category: from finding the right audience, to the value of "slow cooking" a campaign, and fulfilling to over 3,000 backers around the world.Links:Work with us: https://tinyurl.com/3d43we7e CHA: https://thecha.cc/ — Check out our other channels: @launchboom_official @LaunchBoom_Games
Launch your product in the next 90 days 🚀 Start here: https://tinyurl.com/5w9hw36e— Episode 68: Masters of Crowdfunding —In this episode, Mark sits down with Devrim Özsoy, creator of Halflings: Best Chef, a board game about fantasy cooking in the world of halflings. Devrim shares the story of turning his first-ever published game into a campaign that raised over $125,000 and the lessons he learned along the way about using AI as a creative tool, in-person playtesting and keeping a campaign simple.Links:Work with us: https://tinyurl.com/5w9hw36eHalflings: Best Chef: https://www.kickstarter.com/projects/gameversetech/halflings-best-chef— Check out our other channels:@launchboom_official@LaunchBoom_GamesWhat we cover:00:00 Introduction00:44 About Halflings: Best Chef01:52 Devrim's Background 03:42 The Story Behind The Game05:16 Pre-Launch Strategy & Conventions09:03 Using AI in the Creative Process14:47 The Best-Performing Ad Creative15:55 Ad Spend & The VIP Promise19:04 Launch Day23:45 Final Advice for New Creators
Launch your product in the next 90 days 🚀 Start here: https://tinyurl.com/4f8f4wwn—Episode 67: Masters of Crowdfunding—In this episode, Mark sits down with Jared Watson, creator of ExoTerra, a board game for fans of giant mech combat. Jared shares the story of turning a personal passion project into a successful campaign that raised over $310,000, and the lessons he learned along the way about crowdfunding, marketing, and the value of "finding your experts". Links:Work with us: https://tinyurl.com/4f8f4wwnExoTerra: https://wyldegames.com/games/exoterra/
Launch your product in the next 90 days 🚀 Start here: https://tinyurl.com/ywhbmn5h—Episode 66: Masters of Crowdfunding—In this episode, Kevin sits down with Nick Purslow, co-founder of Posh Outdoors. Nick shares his journey from law student to outdoor hospitality expert, the success of the Sky Ridge glamping project, and how innovative funding and marketing strategies, including pre-bookings and revenue share models, are transforming the future of micro resorts.Links:Work with us: https://tinyurl.com/ywhbmn5hPosh Outdoors: https://posh-outdoors.com/ Skyridge Glamping: https://www.skyridgeglamping.com/—Check out our other channels:@launchboom_official @LaunchBoom_Games What we cover:00:00 Introduction03:47 The Journey to Skyridge Glamping 07:29 Funding Strategies14:17 Crowdfunding & Pre-Booking18:52 Marketing Strategies22:25 De-Risking Projects in Hospitality 23:26 Revenue Share Models24:52 Potential Returns for Investors26:28 Marketing for Landowners28:14 "Instagrammable" Glamping Units 34:46 Partners & Operators 38:07 Contingency Plans40:38 Landowner and Investor Opportunities42:12 Outro
In this episode, we meet Robert and Yervant Wei from Pairon Tools. The father and son duo share what inspired Yervant when he was just 13 years old, the process of bringing the LiftMate Glide200 to life and success of the marketing strategy rooted in providing a practical solution to a cross-industry problem. Links:Work with us: https://tinyurl.com/4yum3wfn LiftMate Glide200: https://pairontools.com/products/lift-slide-cart 
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