On today's show, we're joined by Jonathan Bragdon, the CEO of Capacity Capital. With a remarkable track record, Jonathan has started eight companies, invested in over 30 businesses, and been featured in CNN, TechCrunch, BusinessWeek, and Inc.com. He's also a driving force in the Southeast startup community and has founded Capacity, a strategic advisory firm, as well as Capacity Capital, an innovative investment fund supporting over 80% women, minority, or veteran-led founders. In the episode, Jonathan shares his entrepreneurial journey and insights into empowering underestimated founders with a unique approach to funding and strategic advice. He talks about the flaws in most funding approaches that he’s noticed along the way, how Capacity’s structure is different from a typical investment, and tips for building and harnessing a helpful network. Key Takeaways[3:34] How Jonathan got intertwined with the British Parliament and the Prince of Denmark. [4:52] What led him to Capacity Capital. [9:16] VC is a numbers game. [10:20] How the redeemable equity structure works. [14:22] Getting entrepreneurs up to speed on Capacity’s structure. [16:50] Jonathan’s fundamental belief that different companies need different financing options to grow. [17:14] A flaw in most funding companies.[19:10] Who Capacity’s structure works well for, and who it doesn’t. [21:07] How Jonathan thinks about return targets by deal and portfolio.[22:44] Jonathan’s fundraising journey to build eight companies.[25:50] Advice for emerging managers. [30:44] Raising capital from the Capital Access Lab. [31:28] The lack of a supportive network in the finance space. [32:49] Jonathan’s predictions for RBF and alternative capital in the future. [36:38] Building growth tools. [39:30] There are no evil financial tools[39:53] Focusing on the founder and the tools they need. [41:03] Advice for investors that are aspiring fund managers. [43:04] Jonathan’s surprise at the lack of recommendations and introductions at the investor level. [44:55] Innovative finance project with Blueprint Local and Metro Finance Lab. Resources:RBF Network Keith’s TwitterKeith’s LinkedinBlueprint Local Founderpath Tyler TringasCapacity Capital Capital Access LabBuilders + BackersGuest: Jonathan: LinkedIn | Twitter