The Matt Clark Show

Join 80,000+ receiving in-depth strategies on scaling businesses by joining my 100% free newsletter, the Scaling Journal: https://www.mattc.com/newsletter/ If you've been in business for 3+ years and haven't hit $10M yet, this episode breaks down exactly why—and how to fix it. I walk through the 7-step framework I'd use to add $10M in the next 12 months, based on scaling multiple companies past $100M and helping founders generate over $10B in sales. You'll learn how to reverse-engineer a $10M goal, build a product and market that can scale, simplify traffic (including Meta ads), cut distractions, use testimonials as a growth flywheel, and avoid the inventory traps that kill fast-growing businesses. This is a practical, no-BS playbook for scaling an ecommerce or product-based business fast.

Join 80,000+ subscribers to discover the exact strategies, tactics, and frameworks to scale your business faster than you think is possible (from a $450M founder) — 100% free newsletter: https://mattc.com/scaling/ [https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbDVYazhacW5EN0thUkVBMHg3d3JxTXdkTTNYQXxBQ3Jtc0tsY01mc0doYlVaNm51akwxYmw0bEhLM25VUkdzM29od0RWUEFCSFRuMmpYX0VTYVJ6U1ZfaFZES28yVEwtSVNCNWhha2VrWmFnelEzTHk5YUJpd3hJWlhLSjBKVmlDWDdCYXdmcDROUWpnQzZZd2tyOA&q=https%3A%2F%2Fmattc.com%2Fscaling%2F&v=QDPkXVXaSg4] At 19, Matt Clark nearly killed himself driving drunk — a moment that snapped his life into focus and sent him down a 20-year obsession with self-development. In this episode, he reveals the Inner Power Protocol, the simple mindset framework behind $450M in business results and helping others generate over $10B. If you've ever felt stuck, sabotaged, or not living up to your potential, this is the roadmap to rewiring your mind and taking control of your life. Want to watch the video version of this podcast—and see how I'm building my businesses with around $100M in annual sales? Subscribe to my YouTube channel: https://www.youtube.com/@matt_clark

Matt Clark helped take a small Shopify store from $200K a year to over $50M — and in this episode he breaks down the exact framework he used. You'll learn how to pick a product that can really scale, build one killer funnel, and use a single traffic source to blow it up. He also shows you how to cut the fat, get paid first, and finance rapid growth without blowing up your cash flow. -- Join over 50,000 subscribers to discover the exact strategies, tactics, and frameworks to scale your business faster than you think is possible (from a $450M founder) — 100% free newsletter: https://mattc.com/scaling/

Most entrepreneurs stay stuck because they secretly believe they have to do everything themselves. In this episode, Matt Clark — who owns three companies doing around $100M a year while running none of them — breaks down the five steps to building a business that grows without you. You'll learn how to hire away the right work, install a real operator, and turn your company into an asset instead of a job. -- Join over 50,000 subscribers to discover the exact strategies, tactics, and frameworks to scale your business faster than you think is possible (from a $450M founder) — 100% free newsletter: https://mattc.com/scaling/

I've gone through multiple life phases—and disappeared from entire friend groups each time. In this video, I share how letting go of people, environments, and even family has helped me grow, evolve, and ultimately succeed. If you're feeling stuck, this might be the wake-up call you need.

How we scaled Lifeboost Coffee from $0 to $170M in sales without raising a single dollar from investors. In this video, I break down the 4 key strategies we used to grow lean, fast, and profitably—from aggressive reinvestment and supplier negotiation to ruthless simplicity and building a powerful subscription engine. If you're an ecommerce founder, this is the blueprint.

Stop complaining about low profits. If your ecommerce business is bleeding money, here's exactly how to fix it — proven by two $100M+ businesses I run. 3 steps. No fluff. Do this now.

What if I told you that adjusting your pricing could unlock new levels of profitability without adding new products or customers? In this episode, we dive into the 5 proven pricing strategies that can help you make more money with the products you already have. Whether you're running an e-commerce store or a service-based business, smart pricing is the easiest way to grow your bottom line. You'll learn: 1. How to use price anchoring to make your best offers irresistible 2. Why offering multiple price tiers can capture more customers 3. The power of decoy pricing to shift buyer behavior 4. How to protect your brand's premium image while still offering discounts 5. The importance of tailoring pricing for different audience segments These insights are based on real-life experiments in my own businesses, including Zoof and Amazing.com, and have led to immediate profit increases. If you've been underestimating the power of pricing, this episode will change how you approach it—and your bottom line will thank you. 🎙️ Tune in to learn how small pricing changes can make a big impact on your business.

I'm breaking down the 6 must-know laws of value investing that can stop you from losing your hard-earned cash. 💥 Whether you're new to investing or a seasoned pro, understanding these principles could save you millions and set you up for financial freedom. 🙌 In this episode, I dive into Warren Buffett's timeless strategies and how you can avoid getting taken advantage of by so-called "helpers" who only want to make money off you. From buying businesses at a discount to letting compound interest work its magic, these are the exact rules that have transformed countless investors' portfolios. What You'll Learn: 1. How to ALWAYS buy stocks for less than they're worth 🤑 2. The key to estimating a business's real value 💼 3. Why market crashes are actually your best friend 📉 4. Why sticking to what you know is the ultimate advantage 💡 5. The dangerous financial traps to avoid at all costs ⚠️ 6. How to harness the power of compounding for massive long-term gains 💰 If you're serious about growing your wealth and avoiding costly mistakes, this is the episode you don't want to miss! 🎙️ Listen now and learn how to make your money work for YOU.

Have you experienced that burning, optimistic, powerful energy, feeling like anything is possible? The problem is it usually doesn't last. We get a quick burst of optimistic energy, then the smallest setback or just the passage of time brings us back to a "normal" state. The result is we accomplish less and fail to reach our potential. What if there was a way to create that level of motivation systematically? In this episode, we discuss a model for creating and sustaining motivation based on what's worked for some of the world's most successful people and proven, scientific research. Get the model and step-by-step instructions on how to use it to reach your potential here: https://www.mattaclark.com/motivation Timestamps (0:05:21) Three ingredients of motivation (0:08:34) The Power of Choice (0:22:04) Three sources of resistance to getting things done (0:25:08) The Motivation Model (0:30:12) Shrink the middle problem to make goals easier (0:37:02) Testing the model with a real, very recent setback (0:40:26) One antidote to getting derailed by setbacks (0:44:39) Better than work-life balance

If you're doing a lot of activity, putting in a lot of hours, but you're not feeling satisfied that you're doing anything truly well, this episode is for you. Today, we're going to talk about quality. Based on studying billionaires, craftsmen, obsessed writers, and the world's most famous sushi chef, we'll discuss the three steps to produce greater quality work that leaves us proud, successful, and fulfilled. Timestamps (00:03:23) Fulfillment and satisfaction in doing quality work (00:12:13) Three steps to produce greater quality work (00:13:03) Simplify (00:25:44) Mind the details that matter (00:32:50) How the world's greatest jiu-jitsu coach achieves success (00:38:07) Who's in your value chain? (00:47:36) Build something that can last forever (00:50:05) Why the world's greatest sushi restaurant lost its Michelin stars (00:52:00) Quality over quantity Links * Jiro Dreams of Sushi [https://www.amazon.com/Jiro-Dreams-Sushi-David-Gelb/dp/B008ODZEQ0] * Slow Productivity [https://www.amazon.com/Slow-Productivity-Accomplishment-Without-Burnout/dp/0593544854] by Cal Newport * Excellence Wins [https://www.amazon.com/Excellence-Wins-No-Nonsense-Becoming-Compromise/dp/0310352096/] by Horst Schulze * Zen and the Art of Motorcycle Maintenance [https://www.amazon.com/Zen-Art-Motorcycle-Maintenance-Inquiry/dp/0060839872/] by Robert Pirsig * The Future of the Responsible Company [https://www.amazon.com/Future-Responsible-Company-Learned-Patagonias/dp/1952338115/] by Vincent Stanley and Yvon Chouinard * Let My People Go Surfing [https://www.amazon.com/Let-People-Surfing-Education-Businessman-Including-ebook/dp/B01A6EQFZ8/] by Yvon Chouinard * Raw Craft [https://www.youtube.com/playlist?list=PLdg0QhLNc29XuXmmv5Vu__bfNUeZI76ve] video series * Nick and Zak's Adventures in Capitalism [https://www.amazon.com/Nick-Zaks-Adventures-Capitalism-Partnership/dp/B09VWGKB3H/] * The Laws of Simplicity [https://www.amazon.com/Laws-Simplicity-Design-Technology-Business/dp/0262134721/] by John Maeda

Today you'll learn how to achieve more with less effort using the power of focus. We'll discuss three categories of focus, each which builds on the next. We'll review multiple models that help us decide what to focus on, including a 1,000-year-old concept from Japan. From how a rock star became a PhD to Oprah Winfrey's success to a rising value-investor who now manages hundreds of millions of dollars in assets, we'll uncover powerful tools used by the world's most successful people to better focus to produce incredible results. As we'll soon discuss, we have only around 4,000 weeks to live. We can't create more time, but we can make the most of the time we do have. Listen to this episode to learn how. Timestamps (00:01:52) Four Thousand Weeks (00:04:48) Rock star to PhD (00:05:33) Two paths a great life (00:10:41) Three categories of focus (00:13:10) Forced actions into automatic habits (00:19:43) Ikigai (00:22:55) Be OK with "chaos" (00:28:32) Micro Focus (00:31:47) Rebuilding your attention muscle (00:32:07) "Success leaves clues" (00:34:51) Do the most important thing first ("Granny's Rule") (00:36:15) Prioritize prioritizing (00:37:40) Limit technology usage (00:41:10) Maker vs. manager (00:47:39) Present Focus (00:52:39) Building a 3X Inc 500 company with the power of focus Links * Four Thousand Weeks [https://www.amazon.com/Four-Thousand-Weeks-Management-Mortals/dp/1250849357/] * Essentialism [https://www.amazon.com/Essentialism-Disciplined-Pursuit-Greg-McKeown/dp/0804137404/] * Free to Focus [https://www.amazon.com/Free-Focus-Productivity-System-Achieve/dp/0801093945/] * First Things First [https://www.amazon.com/First-Things-Stephen-R-Covey/dp/0684802031/] * Success Principles [https://www.amazon.com/Success-Principles-TM-Anniversary-Where/dp/0062364286/] * The One Thing [https://www.amazon.com/Surprisingly-Extraordinary-Results-bestselling-Paperback/dp/B08L589JK3/] * Focus by Daniel Goleman [https://www.amazon.com/Focus-Daniel-Goleman-audiobook/dp/B00EOX1L2A/] * Deep Work [https://www.amazon.com/NEW-Deep-Work-Focused-Success-Distracted/dp/B09VQ2WZ4Y/] * Slow Productivity [https://www.amazon.com/Slow-Productivity-Accomplishment-Without-Burnout/dp/0593544854/] * Your Brain at Work [https://www.amazon.com/Your-Brain-Work-Revised-Updated/dp/0063076063/] * The Confident Mind [https://www.amazon.com/Confident-Mind-Battle-Tested-Unshakable-Performance/dp/006301484X/] * The Gap and the Gain [https://www.amazon.com/Gap-Gain-Achievers-Happiness-Confidence/dp/B09HN6GKNY/] * Maker's Schedule, Manager's Schedule [https://paulgraham.com/makersschedule.html] * Freedom app [https://freedom.to/] * Non-electronic headphones [https://www.amazon.com/3M-90565-4DC-PS-Pro-Grade-Earmuff/dp/B01MXYJ2QP/] * Silent Pocket phone sleeve [https://slnt.com/collections/faraday-phone-sleeves/products/faraday-cage-sleeves-for-phones] * iMac computer cover [https://www.amazon.com/Protect-Display-Computer-Screen-Protector/dp/B097XPGTWG/]

In this episode of The Matt Clark Show, we dive deep into the mindset that powers entrepreneurs: optimism. While optimism fuels our drive and ambition, unchecked, it can lead us into risky territories. Drawing insights from decision-making experts and the wisdom of Charlie Munger's "invert, always invert" philosophy, we explore practical tactics to balance our natural optimism with strategic thinking. Discover how to: * Identify and mitigate the optimism bias that all entrepreneurs face. * Use inversion thinking to reframe your approach from "How do I succeed?" to "How do I not fail?" * Conduct a pre-mortem analysis to foresee potential pitfalls and plan for success. * Apply probability thinking to your decisions, helping you to weigh risks and rewards more accurately. Whether you're launching a new product, aiming to scale your business, or simply looking to maintain steady growth, this episode is packed with actionable advice to help you harness your optimism wisely. Learn how to blend your entrepreneurial spirit with pragmatic strategies for a balanced path to success.

In today's episode of The Matt Clark Show, we delve into the transformative strategy of single-pointed focus in business. Drawing on powerful lessons from the journeys of successful entrepreneurs and companies, we explore the critical importance of identifying the one thing that's holding your business back and dedicating all your resources and attention to resolving it. From the inspiring story of Lifeboost Coffee's initial focus on just Facebook ads and one sales funnel, to a bold move at Amazing that involved refunding $240K to prioritize a golden opportunity, this episode is a testament to the power of concentrated effort. Learn how to: * Pinpoint exactly what's preventing your business from reaching its next milestone. * Map out the critical path to overcoming your biggest obstacle. * Eliminate or put aside everything that doesn't contribute directly to solving this issue. * Apply the principle of "burning the boats" to ensure total commitment to your chosen focus area. This episode isn't just about hard work; it's about working smart by channeling your energy where it will make the most significant impact. Whether you're a budding entrepreneur or looking to scale your existing business, these insights will help you streamline your efforts, boost your productivity, and achieve unprecedented growth. Dive in to discover how to apply this focused approach to your business and watch as barriers to success crumble before your very eyes.

In this game-changing episode of the Matt Clark Show, we dive deep into the heart of what could be holding your business back from achieving its full potential. With a clear, checklist-like approach, I walk you through a five-step diagnostic tool designed to pinpoint and address the core issues stifling your growth. Whether it's boosting sales, enhancing profits, optimizing conversion rates, or refining your product offer, this episode is your roadmap to breakthrough success. Discover how to: * Precisely identify whether sales or profits are your main hurdle. * Analyze where your traffic and sales are currently flowing and how to capitalize on this. * Strategically increase your conversion rates and average order value with simple yet effective tweaks. * Reassess your front-end offer to ensure it's irresistible to your target market. * Operate with the focus and discipline of a professional athlete to maximize your entrepreneurial effectiveness. This episode isn't just about identifying problems; it's about providing actionable solutions that you can implement right away. Whether you're a seasoned entrepreneur or just starting out, these insights will empower you to take control, accelerate your growth, and achieve unprecedented success in your business ventures.

In today's episode of the Matt Clark Show, we dive deep into the principle that has driven some of the world's most successful entrepreneurs, including Elon Musk and Jeff Bezos, to achieve monumental success: Moving 10X as fast to accomplish 100X as much. This episode isn't just about speed; it's about strategic acceleration and how time management, or what's been dubbed "Elon Time," can be a game-changer in your entrepreneurial journey. We explore the critical path to simplifying execution and the importance of shortening deadlines to not just enhance productivity but also to massively scale your impact and results. Drawing on my experiences and the big lesson after selling $350M online, I reveal that the key to unprecedented success often lies in your ability to move swiftly, make decisions faster, and adapt quickly. Learn how to find your critical path, simplify your execution steps, and why setting shorter deadlines can lead to greater achievements. This episode is packed with actionable tips and insights that will inspire you to rethink your approach to time and urgency in your business operations. Whether you're an aspiring entrepreneur or a seasoned business owner, this episode will motivate you to push your limits, move faster, and achieve more than you ever thought possible. Join me as we unlock the formula to accelerating your growth and making every second count in your quest for entrepreneurial success.

In today's episode of the Matt Clark Show, we dive into a crucial yet often overlooked aspect of entrepreneurship and personal growth: addressing problems while they're manageable. Drawing from personal anecdotes and the wisdom of successful business figures, I'll illuminate how every significant challenge starts as a minor issue. We'll explore a transformative approach to confronting the problems you might be avoiding, whether they relate to finances, team dynamics, or product quality. I share a compelling story about our financial oversight and how a presentation by Steve Simonson changed my perspective on managing business finances. This episode is packed with actionable advice: from writing down your problems to get them out of your head, to taking that first small step towards resolution, and applying Granny's Rule of "eating your carrots before your dessert." This isn't just about business; it's a life lesson in proactivity and the power of early intervention. Whether you're an entrepreneur facing business challenges or someone navigating personal hurdles, this episode offers the insights and motivation you need to tackle issues head-on, when they're still small and manageable. Join me as we discuss strategies for not just identifying but also taking immediate action on the problems at hand, ensuring they don't grow into insurmountable obstacles. Let's learn to face our challenges early, making our entrepreneurial journey and personal life smoother and more successful.

In today's episode of the Matt Clark Show, we explore the transformative power of upgrading your environment to easily achieve your goals. I'll share my own journey, starting from a simple habit change prompted by a pre-workout supplement, to broader life and business strategies that have propelled my success. Discover practical steps to align your surroundings with your aspirations. Learn how reading from those who've achieved your goals, surrounding yourself with successful entrepreneurs, and consciously limiting time with those who hold you back can significantly impact your journey toward success. This episode isn't just about making minor tweaks; it's about making strategic changes that make achieving your goals almost automatic. Whether you're an entrepreneur seeking to scale your business or someone aiming for personal growth, understanding how to leverage your environment will unlock new levels of accomplishment and fulfillment. Join me as we dive into actionable insights on curating your surroundings for maximum impact, including why joining masterminds or cutting ties with negativity can be game-changers. Tune in to learn how to make your environment work for you, not against you.

In today's episode of the Matt Clark Show, we dive deep into the essential strategy of scaling your business by delegating tasks and hiring the right people. I share my personal journey from making my first hire to understanding the complexities and realities of building a team. Hiring is not just about growth; it's about strategically moving towards a business that thrives without your constant involvement. Learn why hiring more people initially means more work and less profit, how to build resilience through your hiring mistakes, and the importance of letting your team fail and learn. Discover the ultimate goal of every entrepreneur: hiring a CEO to run your business, allowing you to step back and enjoy the fruits of your labor without being bogged down by day-to-day operations. Whether you're struggling with letting go of control or unsure about your next hire, this episode is packed with insights on navigating the transition from working in your business to working on your business. Join me as we explore how to strategically hire, delegate, and ultimately, how to build a business that grows beyond you.

Welcome to another episode of the Matt Clark Show, where today we dive into the crucial aspect of entrepreneurial success: Energizing your drive to accomplish 10X more! As an entrepreneur, I've realized that energy is the cornerstone of all we do. It's not just about having the time; it's about having the motivation and drive to make the most of that time. In this episode, we explore how to assess your current state of energy – are you running out of time, or is it motivation that's lacking? Discover the two main drivers of energy: Progress and Purpose. We'll delve into how you can create and sustain progress in your business ventures and identify a deeper purpose that keeps you going even when the going gets tough. I share personal insights and strategies on how to regain and maintain your drive, including the power of moving faster and simplifying tasks. This episode is packed with actionable tips to help you break through the monotony and rekindle your passion for your entrepreneurial journey. Whether you're just starting out or are a seasoned entrepreneur, this episode will give you the tools to revitalize your energy and achieve significantly more in your business and personal life. Tune in, get inspired, and let's transform your entrepreneurial energy into tangible success!