Claim OwnershipGrow Your Occupancy
Subscribed: 9Played: 93
Subscribe
© Copyright 2021 All rights reserved.
Description
Don‘t sell yourself short. Find ways to optimize sales, improve customer experience, differentiate yourself in a competitive senior living, active adult, 55+ living market. Hear what your prospects, residents, influencers have to say. Learn from sales experts both in and out of the senior living business. Elevate sales processes, shorten sales cycle, become one of the top 10% in a growing industry. With staffing becoming as much of a concern as occupancy, guests who specialize in attracting talent, identifying talent, hiring, onboarding and retention will also be featured. Grow Your Occupancy podcast offers everything from sales coaching, the psychology of sales, the buying cycle, the complexity of the emotional sale, informative discussions, and casual, fun conversations. The senior living and active adult markets continue to explode. Are you ready to GROW?
152 Episodes
Reverse
In this episode of The Grow Your Occupancy Podcast, Julie Podewitz, CEO and Founder of Grow Your Occupancy, dives more deeply into the topic of closing from her book "(Re)Solving the Occupancy Puzzle: A Senior Living Regional, Sales & Executive Director Playbook."
Closing is a skill set that requires frequent review and practice. Whether you're working on your own closing skills or coaching others on closing, Julie covers questions to ask prospects for better discussions, addressing objections, and responding to those not ready yet.
Thank you Yardi for generously sponsoring this episode.
Julie Podewitz, CEO & Founder of Grow Your Occupancy, recently talked with Jesse Tillman Pitts.
Jesse is not only a Regional Director at Angels Senior Living, but is also Founder of Aravine Consulting, author of "Living With Purpose: The TILLMAN Framework for Activities in Senior Living", and a two-time Latin Grammy nominated drummer and producer.
Jesse talks about the impact of resident engagement programs on occupancy, and shares some data about this area of opportunity in senior living.
You can find Jesse's book in paperback on Amazon: https://a.co/d/8VlVXMi
Thank you Yardi for sponsoring this episode of The Grow Your Occupancy Podcast.
Julie Podewitz, CEO & Founder of Grow Your Occupancy, talks with Russ Papia, President of Prosper Life Care.
Russ shares his passion for making a positive impact on the lives of his residents and team members and what he did to support a new sales director and leadership team to grow occupancy more than 20 basis points in a year!
Thank you Yardi for sponsoring this episode of The Grow Your Occupancy Podcast.
Julie Podewitz, CEO & Founder of Grow Your Occupancy, talked with Justin Harden, Vice President of Sales & Marketing at Phoenix Senior Living, and Kristine Schrudder, Senior Consultant at Yardi, about using a tech stack in senior living sales and marketing.
Justin and Kristine explain what a tech stack is, the efficiencies of using one system for all platforms from a tech perspective, and how much time it saves senior living operators. Justin talks specifically about how much added sales time their teams have by using a tech stack, the simplicity of reporting, and Kristine shares her insights into the data that can be accessed to inform decision-making.
Thank you Yardi for sponsoring this episode of The Grow Your Occupancy Podcast.
Julie Podewitz, CEO & Founder of Grow Your Occupancy, talks with Heather Dampier, Vice President of Sales and Marketing at Advena Living.
Heather started her position at the beginning of this summer and since then has traveled 800 miles on the road visiting all of her communities. She shares her first impressions, what she learned from her time on the road, and gives some great advice about outreach.
This episode of The Grow Your Occupancy Podcast is sponsored by Yardi.
Julie Podewitz, CEO & Founder of Grow Your Occupancy, talks with Paula Rathgaber-Gomez, Chief Experience Officer of Sequoia Living, about not only the resident experience, but the prospect experience too.
Sequoia Living continuously seeks to learn what their residents and prospects want to craft and enhance their experience at Sequoia's communities. The result? At any given time, the portfolio is at or near 100% occupancy.
Thank you Yardi for generously sponsoring this episode of The Grow Your Occupancy Podcast.
(Re)Solving the Occupancy Puzzle - A Senior Living Regional, Sales, & Executive Director Playbook is the fully revised and updated 3rd edition of the industry favorite.
In this special edition of the Grow Your Occupancy Podcast, author Julie Podewitz takes a deep dive into chapter 7: what to do when you have enough leads, but your conversions are low.
Order your copy today on Amazon!
Julie Podewitz, CEO & Founder of Grow Your Occupancy, recently talked with Kevin Yax, Sales & Marketing Director at Brookdale Garden Grove, an assisted living and memory care community in Orange County, California.
Kevin is relatively new to senior living, but he has achieved remarkable success in a short amount of time. In just a little over a year in his position he netted 47 units to reach 100% occupancy. That is an average of right around a net of four a month!
What is he doing to get these outcomes? Watch and find out!
This episode of The Grow Your Occupancy Podcast is sponsored by Yardi.
Julie Podewitz, CEO & Founder of Grow Your Occupancy, recently talked with Kjersten Joachim, Executive Director of Sales & Marketing of Dow Rummel Village.
Dow Rummel Village is a very large senior living community in Sioux Falls, South Dakota, offering an entry fee model for independent living and a rental model for assisted living and memory care.
The community consistently meets and exceeds 95% occupancy - with a long waitlist - and has been like this for over eight years.
So how do they do it? Check out this episode of the Grow Your Occupancy Podcast to find out!
Thank you Yardi for generously sponsoring the Grow Your Occupancy Podcast.
Julie Podewitz, CEO & Founder of Grow Your Occupancy, recently talked with Joshua Bentley, Senior Regional Vice President of Sales and Marketing at The Aspenwood Company.
The Aspenwood Company is a client of Grow Your Occupancy and their Remote Sales Specialist (RSS) service. Joshua shares his initial skepticism that RSS would be a robotic technology that fails to capture the essence of the human touch needed in the industry, and how he was ultimately sold on the professionalism and sales mastery of the specialists that provide this unique service.
Thank you Yardi for sponsoring this episode of The Grow Your Occupancy Podcast.
Julie Podewitz, CEO & Founder of Grow Your Occupancy, recently talked with Mike Miller, President and CEO of Primo Solutions, LLC, about his insights into the senior living industry.
Since founding Primo Solutions 18 years ago, Mike and his team have conducted over 100,000 mystery shops and counting, giving him a unique perspective on what the industry can do better.
Julie Podewitz, CEO & Founder of Grow Your Occupancy, recently talked with Jessi Barton, Community Relations Director at The Lodge at Stephens Lake in Jasper, Georgia.
Jessi not only diligently worked her way through the Grow Your Occupancy Selling Senior Living Workbook, she also shared her progress with Julie – and the impact it made on her success.
Thank you to our sponsor Yardi for making this podcast possible.
(Re)Solving the Occupancy Puzzle - A Senior Living Regional, Sales, & Executive Director Playbook is the fully revised and updated 3rd edition of the industry favorite.
In this special edition of the Grow Your Occupancy Podcast, author Julie Podewitz takes a deep dive into chapter 6: what to do when there's not enough sales activity.
Order your copy today on Amazon!
4bcb9d8233ad006196978b98bee397e9cb6e215f
(Re)Solving the Occupancy Puzzle - A Senior Living Regional, Sales, & Executive Director Playbook is the fully revised and updated 3rd edition of the industry favorite.
In this special edition of the Grow Your Occupancy Podcast, author Julie Podewitz takes a deep dive into chapter 5: what to do when you're not getting enough QUALITY leads.
Order your copy today on Amazon!
(Re)Solving the Occupancy Puzzle - A Senior Living Regional, Sales, & Executive Director Playbook is the fully revised and updated 3rd edition of the industry favorite.
In this special edition of the Grow Your Occupancy Podcast, author Julie Podewitz takes a deep dive into chapter 4: what to do when you're not getting enough leads.
Order your copy today on Amazon!
(Re)Solving the Occupancy Puzzle - A Senior Living Regional, Sales, & Executive Director Playbook is the fully revised and updated 3rd edition of the industry favorite.
In this special edition of the Grow Your Occupancy Podcast, author Julie Podewitz takes a deep dive into chapter 3: the 10 "puzzle piece" solutions to occupancy challenges.
Order your copy today on Amazon!
(Re)Solving the Occupancy Puzzle - A Senior Living Regional, Sales, & Executive Director Playbook is the fully revised and updated 3rd edition of the industry favorite.
In this special edition of the Grow Your Occupancy Podcast, author Julie Podewitz takes a deep dive into chapter 2: the regional planner.
Order your copy today on Amazon!
(Re)Solving the Occupancy Puzzle - A Senior Living Regional, Sales, & Executive Director Playbook is the fully revised and updated 3rd edition of the industry favorite.
In this special edition of the Grow Your Occupancy Podcast, author Julie Podewitz takes a deep dive into chapter 1.
Order your copy today on Amazon!
Do you really need another strategic plan for driving sales in your senior living organization?
In this episode, Julie Podewitz, CEO & Founder of Grow Your Occupancy, talks with Kevin Colley, Corporate Head of Sales at Bridge Senior Living, about working the plan you already have. It's important to keep things simple and focus on the fundamentals – or in Kevin's words, on the blocking and tackling.
Before you get stressed out about the move outs, work on the leading measures. The results will come but you've got to stay consistent.
Julie Podewitz, CEO & Founder of Grow Your Occupancy, talks with Erin Thompson, Founder of Aspire for More With Erin, and Aaron Fish, Founder & CEO of Trestle Hospitality Concepts. Together, Erin and Aaron co-founded The Mentoring Company to help train the next generation of senior living leaders to succeed.
Erin and Aaron are the educators behind The New EDs Playbook: Creating an Impactful Community Culture, an online learning course available now in the Grow Your Occupancy Online Learning Library.
Comments
Download from Google Play
Download from App Store
United States