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Think Like A Brand

Author: Remi Gutteridge

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Welcome to Think Like A Brand, the podcast to inspire you to disrupt your industry with your story, to give you the no BS truths and to show you how to turn your unique voice into a magnet for sales. 

Let's unlock your potential and position you as the go-to expert once and for all.

56 Episodes
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In today’s episode of the Think Like A Brand podcast, Remi is joined by JoJo Kearney - Online Business & Mindset Coach. After building a 6-figure fitness business, JoJo realised she had lost her passion for the industry and wanted to build a business that allowed her to help people whilst also having the lifestyle she dreamt about - so she made the bold move to burn it down and pivot into business coaching instead. JoJo talks about the power of constantly evolving, the need to trust your ...
In today’s episode of the Think Like A Brand podcast, Remi is joined by one of her clients, Erin Taylor - Female Mindset & Empowerment Coach. Erin helps ambitious female CEOs to rewire their subconscious, calm their nervous system and find inner clarity to turn ambition into aligned action. In the episode, they talk about Erin’s powerful journey of overcoming burnout to harnessing the power of regulating her nervous system to scale her online coaching business. They talk about inner child...
In today’s episode of the Think Like A Brand podcast, Remi is talking all about the power of storytelling and how it can completely transform your brand. She talks about how your story is what connects you to your dream clients on a deep, emotional level. When you learn to tap into your senses and bring your experiences to life, you’ll have your dream clients hooked from the first reel. Remi talks about ditching boring, vague captions and instead getting vulnerable and real, to get your audie...
In today’s episode of the Think Like A Brand podcast, Remi is giving the Behind-The-Scenes exclusive on her trip to Florida for Freedom Queen Live (recorded in Florida!). She talks about how she had a big realisation whilst out there that her old ways aren’t going to cut it anymore, so this episode is Remi sharing all her key lessons learnt from the event. Remi talks about how she is determined to bring the Florida momentum back to the UK with her, to lean hard into her creativity, authentici...
In today’s episode of the Think Like A Brand podcast, Remi is doing a case study into the Beckham family and their personal brand. The legendary couple have taken personal branding to a whole new level, not just for themselves, but for their entire family. They've managed to balance the fame, the business, and the family life, all while creating magnetic personal brands that have captivated the world. Remi talks through the key lessons we can learn from looking at how they’ve managed to build...
In today’s episode of the Think Like A Brand podcast, Remi jumps into that myth that you’re telling yourself that you’re boring and that’s why you don’t feel like you have anything to share with your audience to build your personal brand. Spoiler alert: You’re not boring, you’re just uninspired! Remi is breaking down how to get out of this belief and start showing up as the magnetic force you truly are. Remember, building a personal brand isn't about being perfect or having it all figured out...
In this episode of the Think Like A Brand podcast, Remi is diving into Neuromarketing and how understanding the science behind how the human brain works is crucial for building a captivating personal brand. Remi explains the two key parts of the brain - the emotional/limbic brain and the logical/neocortex brain and then shares strategies for you to take action to create a memorable, relatable and impactful personal brand. Key Takeaways: The emotional/limbic side of the brain reacts ...
In this episode of the Think Like A Brand podcast, Remi is joined by her first guest - Rebecca Hayden. Rebecca is a Mindset and Business Coach, Master Hypnotherapist, and NLP Trainer dedicated to helping ambitious female entrepreneurs shatter subconscious barriers and achieve their biggest visions. Known for her high-impact approach, Rebecca guides her clients to master their subconscious, fueling consistent multi-5-figure months with ease, deep self-trust, and unstoppable momentum. Her...
In this episode of the Think Like A Brand podcast, Remi uses Rihanna as a case study of someone who has built an incredible and memorable personal brand that has led to huge success of her businesses, Fenty Beauty and Savage X Fenty (as well as her career as an artist). Remi dives into how Rihanna’s authenticity, confidence and exclusivity has resonated with her audience and led to her expanding her brand with purpose. She’s filled gaps in the market by staying true to her values and created ...
In this episode of the Think Like A Brand podcast, Remi focuses on overcoming mindset blocks that are stopping you from building a personal brand. Remi emphasises the importance of actually identifying these limiting beliefs, like fear of rejection or imposter syndrome, so you know what’s holding you back specifically. The episode dives into the need to be authentic, embrace vulnerability and let go of the need to be perfect. Remi shares her story of how she’s managed to overcome blocks that ...
In this very first episode of Think Like a Brand with Remi Gutteridge - she dives into exactly what a personal brand actually is and why it’s crucial to build one to be remembered, recognised and chosen over your competition. In this episode, Remi debunks some myths around personal branding, from the idea that you have to be an influencer to have a personal brand, to the belief that it’s just about showing off. Remi shares the foundations of building a personal brand - with three key action s...
Tune into this episode where I spill all the tea on what catapulted me forward in my business over the past four years. From navigating the highs and lows to discovering the secrets behind my quantum leap, I'm holding nothing back. Get ready for some real talk, laughs and a whole lot of inspiration as I share the lessons I've learned along the way. So grab your favorite cozy blanket, pour yourself a cup of something delicious, and join me for a honest conversation on what you can stop doing a...
In this episode I share the rollercoaster ride of growing my business - the facepalm moments, the wins that had me dancing in my living room, and everything in between. I speak about what made me rise to my next level and what made me fall & forced me to get back up again. I talk about authenticity, offer suites, the highs, the lows, but most importantly the attitude that is needed to become the rockstar that I know you all are! As mentioned - keep your eyes peeled next week for a very ...
Tune in to listen to all things Instagram and Facebook Ads. Thinking about running them but not sure how or when? This podcast episode is for you Stacy Reed is obsessed with taking online brands to new heights with strategic marketing. As a Marketing Consultant who specializes in Facebook Ads, Stacy helps small businesses accelerate their growth and rapidly increase their visibility. She’s had the incredible opportunity to lead paid social media campaigns for big names like Zappo...
In this episode, we're delving into the art of crafting irresistible offers that cater to all audiences, whether they're looking for low-ticket options or seeking premium packages. I'll provide insights on developing customer journeys that not only attract but also retain your audience. From the first interaction to repeated engagement, we'll explore strategies to keep people coming back for more value and building lasting connections with your brand. Listen on your chosen platform - Dear She...
🎧Becoming magnetic AF online 🎧 🦄In this episode I’m delving into the art of empowering your audience through strategic messaging 🦄The influence your overall message has on your business growth 🦄Understanding the way you speak in your content and how it significantly transforms your online presence. If attracting high-ticket buyers is your goal, then this episode is a must-listen. Listen on your chosen platform - Dear SheEO Thank you for tuning in to this episode of Think Like...
Welcome to 'Expressing Your Identity Online'! In this episode, I delve into the art of showing off your unique characteristics effectively online. Join me, Remi Gutteridge, as we explore how to highlight your distinct superpowers and present them authentically on social media Thank you for tuning in to this episode of Think Like A Brand! If this conversation sparked something in you, don’t forget to hit subscribe on your favorite podcast platform so you never miss an episode. If you loved wh...
In this episode of the Think Like a Brand Podcast, Remi is diving deep into why most brands flatline - they build strategy without soul. Remi breaks down how creativity is the transmission that transforms a good brand into a phenomenal, unforgettable experience that stops people mid-scroll and makes them feel something powerful. Key Takeaways: Your brand needs more than strategy Your brand needs more than just a polished blueprint - it needs heart and electricity. When you infuse your strateg...
In this episode of the Think Like a Brand Podcast, Remi explores how brands transmit a unique energetic signature through voice, visuals, values, and vibe. Remi reveals how losing connection with your authentic creative frequency can cost you clarity, conversions, and confidence, and explains how aligning these elements transforms your brand from vanilla and forgettable to disruptive and magnetic. Key Takeaways: Your brand is an energy transmission Every powerful brand broadcasts a coded freq...
In this episode of the Think Like a Brand Podcast, Remi shares her latest personal brand evolution - a moment of creative awakening during a Costa Rica retreat. Remi unpacks her journey of embracing personal growth cycles, investing in transformative mentorship, and recommitting to her core purpose of waking up the world through bold, magnetic brand storytelling that naturally attracts and changes lives. Key Takeaways: Creativity is your superpower Your unique creativity is your secret weapon...
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