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The Debbie Does Podcast

Author: Debbie Murphy

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Entrepreneurship | Freedom based business | Funnels | Grow your business | Online coach

Are you an online coach that dreams of a life beyond the laptop?

If you’re anything like me, you started your business for more FREEDOM + FLEXIBILITY but instead of living the Bali Babe lifestyle, you’re stuck to your laptop 24/7, constantly creating content, selling on stories and engaging in the DMs, in order to grow your business.

You’re on the daily struggle bus. But everyone else seems to be thriving.

Spoiler alert: they’re struggling too, they’re just not talking about it!

I’m here to change that!

Welcome to the Debbie Does podcast. I’m Debbie Murphy, Quiz Funnel Strategist, anti-bro marketer and funnel fanatic. My mission is to take you behind the curtain of my business, speak openly and honestly about the realities of entrepreneurship and provide you with FUN solutions to implement in your business so that you can finally step away from your laptop and start living!

Spoiler alert! Those solutions will involve systems, funnels and automations. But wait - because I know your eyes just glazed over reading those three words…I don’t do boring. In fact, I put the FUN into funnels and use interactive quizzes to help you get visible, connect with new people and grow your business! There’s no boring, bro-marketing bullsh!t around here!

I hope that you resonate with the stories and experiences shared and that you are inspired and motivated to go against the grain, try something different and build the business you want, not the one you think you should!

It’s time to stop existing + start living, friend!

Take Debbie’s FREE quiz + find out ‘What Type of Quiz Will Help Grow Your Biz?’: https://www.bit.ly/debbiedoesquiz

Connect with Debbie on Instagram: https://www.instagram.com/debbiedoes.co/
18 Episodes
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It's time to spill all the tea! ☕️ This episode is a collaboration with one of Debbie's biz besties, Mel Maw.  Debbie & Mel recently launched side by side and wanting to share the real, raw, honest truth of their launches with you.  In this episode, they share:  The startegy for both of their launches The launch timeline and launch event they each decided on  The transparent results of their launches - how many people signed up and how much money they made!  How they dealth with the launch wobbles & mindset issues What went well and what didn't work/mistakes they made What they learned from the experience How they are re-evaluating for their next launch They also talk about the best investment they both made this year and how that program and the support received helped them greatly through their launches. The program was Million Dollar Email by Kirsten Roldan.    Connect with Mel:  Instagram: https://www.instagram.com/melthebizcoach/  The Confessions of a CEO Podcast: https://shows.acast.com/64087e9802aa920011e61ce6/64f7923828c7230011d1d7d1  Join the waitlist for the next Profitable Offer Accelerator Launch: https://melthebizcoach.myflodesk.com/poa    Connect with Debbie:  Instagram: https://www.instagram.com/debbiedoes.co  Enrol in Quiz Funnel FUNdamentals and build your own quiz: https://www.debbiedoes.co/quiz-funnel-fundamentals    The final Million Dollar Email launch of 2023 is happening in October. As you'll hear in this episode, both Debbie and Mel give major props to this program and both deem it the best investment they ever made!   Connect with Coach Kirsten on Instagram: https://www.instagram.com/kirstenroldan/  Check out the details of MDE here: https://debbiedoes--roldancomarketing.thrivecart.com/million-dollar-email-program/ (*affiliate link)
*Re-RECORD: So apparently this episode did not publish when it was supposed to on August 22nd, and the original file was deleted/lost so Debbie decided to re-record!  This episode is also sponsored by her upcoming launch for her Quiz Funnel FUNdamentals course, doors open on September 13th.  In this episode, Debbie addresses the myth that you HAVE to use Interact to build a high-converting quiz. She advises to do your research and find the most suitable platform for you, your needs and your budget. She provides some popular alternatives but ultimately she doe recommend Interact and she explains why. She mentions alternative platforms like Score App, Typeform, Involve Me, BookIt IO, and Cartra Episode Summary: Quiz Funnel FUNdamentals course announcement & details Debbie provides a list of alternative quiz building platforms, however, most of them require you to use 'score logic' to create a personality style quiz, which she isn't a fan of! Debbie explains why she personally recommends Interact to her audience and clients and they benefits of that platform for your quiz.   💌 JOIN THE WAITLIST for early access & an exclusive waitlist bonus for the Quiz Funnel FUNdamental course launch: https://debbiedoes.co/quiz-course-waitlist   PLATFORMS MENTIONED: Interact (*affiliate link): https://get.tryinteract.com/a1thvv4nqi3k Scoreapp: https://www.scoreapp.com/ Involve.me: https://www.involve.me/ Bucket.io: https://bucket.io/3/ Typeform: https://www.typeform.com/ Kartra: https://home.kartra.com/   STAY CONNECTED WITH DEBBIE: 💌 Join the 'Converting with Quizzes' weekly email series': https://debbiedoes.co/converting-with-quizzes
Quizzes aren't just for coaches! Service Providers can use them too! This episode is sponsored by Debbie's upcoming launch for her Quiz Funnel FUNdamentals course. Debbie addresses the misconception that only coaches can use quizzes in their businesses. Quizzes can be used in any type of business, but Debbie highlight why they are specifically beneficial for service providers and she provides examples of different types of quizzes that service providers can create.   Episode Summary: Quiz Funnel FUNdamentals course announcement & details The different ways that you can use a quiz in our business - grow your email list, sell your signature offer on evergreen, lead magnet for pre launch hype, product recommendation style quiz She recommends different types of quizzes for each scenario and explains the difference between them, as well as providing some example quiz titles for different service providers to create!   💌 JOIN THE WAITLIST for exclusive access & bonuses for the Quiz Funnel FUNdamental course launch: https://debbiedoes.co/quiz-course-waitlist   STAY CONNECTED WITH DEBBIE: 💌 Join the 'Converting with Quizzes' weekly email series': https://debbiedoes.co/converting-with-quizzes
If you've ever wondered 'what exactly goes into building a quiz', then this episode is for you! This episode is sponsored by Debbie's upcoming launch for her Quiz Funnel FUNdamentals course. Debbie gives you a sneak peek into the course in this episode where she shares her 4-part framework for creating high-converting quiz funnels, the exact framework that she teaches in the Quiz Funnel FUNdamentals course!   Episode Summary: Quiz Funnel FUNdamentals course announcement & details Why it's important to understand your target audience before creating your quiz. Why you need a solid funnel strategy to nurture, serve and sell to your quiz takers. We are not building Buzzfeed style quizzes, we are building quizzes that convert!   💌 JOIN THE WAITLIST for exclusive access & bonuses for the Quiz Funnel FUNdamental course launch: https://debbiedoes.co/quiz-course-waitlist   STAY CONNECTED WITH DEBBIE: 💌 Join the 'Converting with Quizzes' weekly email series': https://debbiedoes.co/converting-with-quizzes
If you're a service provider, I just know you'll relate to this! This episode is sponsored by Debbie's upcoming launch for her Quiz Funnel FUNdamentals course. Debbie shares her personal experience of neglecting her own business while serving clients and how she overcame it by creating her own quiz funnel. Debbie emphasizes the importance of quizzes as lead magnets for service providers and invites listeners to join her waitlist for the upcoming course.   Episode Summary: Quiz Funnel FUNdamentals course announcement & details Debbie shares her personal experience as a service provider, neglecting her business to serve her clients. She discusses how quiz funnels helped her build brand awareness for HER business, grow her email list, and reduce the pressure to show up on social media & sell. Her quiz worked for her while she served her clients!   ❓ TAKE THE QUIZ & find out 'What Type of Quiz Will Help Grow Your Biz?' bit.ly/debbiedoesquiz   💌 JOIN THE WAITLIST for exclusive access & bonuses for the Quiz Funnel FUNdamental course launch https://debbiedoes.co/quiz-course-waitlist   STAY CONNECTED WITH DEBBIE: 💌 Join the 'Converting with Quizzes' weekly email series': https://debbiedoes.co/converting-with-quizzes
What are your thoughts on 'coach hopping'? In this episode, Debbie addresses some recent posts she's seen on the topic of 'coach hopping', i.e. switching from one coach to another and not committing to long-term mentorship. Debbie argues that this is because there are many unqualified coaches in the industry. She believes that it is important for individuals to find the right coach for their specific needs and not feel guilty about switching coaches if necessary. She acknowledges that this debate is 2 sided as there are also many unqualified service providers providing subpar service to coaches too. Overall, Debbie encourages open conversation and better practices within the coaching industry.   Episode Summary + Timestamps: [01:38-06:46] What 'coach hopping' is and Debbie's controversial opinion. [07:24-09:18] The importance if finding the right coach for YOU! [09:44-10:33] The flip side of the debate - service providers also offering medicore services and a call for change!   📲 Share the episode on your Instagram stories and share your opinion on this! (Don't forget to tag me @debbiedoes.co)   Check out Susie's post on why business coaches NEED to understand business here: https://www.instagram.com/p/Ct9KmoTthNB/?utm_source=ig_web_copy_link&igshid=MzRlODBiNWFlZA==   STAY CONNECTED WITH DEBBIE: 📲 DM Debbie on Instagram with any myths that you would like to see debunked in future episodes: https://www.instagram.com/debbiedoes.co   💌 Join the 'Converting with Quizzes' weekly email series': https://debbiedoes.co/converting-with-quizzes
NEW MINI SERIES This week, Debbie introduces a new series for the podcast the '10 Min Marketing Myth Busters' series, where she debunks popular myths/beliefs about marketing, funnels, automations + quizzes in short episodes, each less than 10 mins. She kicks off this week debunking the myth that 'A Welcome Email Series is NOT a Sales Funnel'.   Episode Summary + Timestamps: The biggest differentiator between a welcome sequence and a sales funnel. The biggest mistake a lot of coaches and service providers make when they create their first funnel. How knowing the purpose of your quiz will determine the type of email sequence required.   📲 DM Debbie on Instagram with a myth that you would like to see debunked: https://www.instagram.com/debbiedoes.co   STAY CONNECTED WITH DEBBIE: 💌 Join the 'Converting with Quizzes' weekly email series': https://debbiedoes.co/converting-with-quizzes
Being an entrepreneur is a journey of self-discovery. In this episode, Debbie reflects on her journey and shares some of the most valuable lessons that she's learned along the way. The overarching theme you'll see is to not believe everything that you see on Instagram and to trust yourself! YOU and only you are in control of your success.   Episode Summary + Timestamps: Overnight success is the exception, NOT the norm. Instagram is a highlight reel, people aren't sharing their true journeys + struggles, just their wins, so don't compare yourself to anyone else. Don't put yourself in debt to hire a coach/mentor. Trust yourself and your intuition. You already have the answers!   RESOURCES MENTIONED: Susie at The Visionary Room: https://www.instagram.com/thevisionaryroom/   CONNECT WITH DEBBIE: 📲 Connect with Debbie on Instagram: https://www.instagram.com/debbiedoes.co 💌 Join the 'Converting with Quizzes' weekly email series': https://debbiedoes.co/converting-with-quizzes
Are you someone that relies solely on Instagram to sell your offers? If you are, this episode is for you! In this episode, Debbie explains why Instagram is not a reliable sales strategy and the importance of diversifying the social media platforms that you are showing up on. She shares a story about her previous client Melissa, who got hacked, lost access to all her social media accounts, but still had one of the most successful months in her business. She discusses how this was possible. Spoiler alert: it involves having an engaged email list!   Episode Summary + Timestamps: Why Instagram is NOT a reliable sales strategy. What is an alternative sales strategy? Focus on growing your email list so that you have a direct line of communication with your audience. Diversify the social media platforms that you are showing up on. How repurposing content can make the process easier. Focus on one long-form piece of content creation (i.e. a podcast, youtube or blog) + repurpose. 📞 Book a Quiz Project Sales Call: https://calendly.com/debsmurphy/salescall   RESOURCES MENTIONED: Melissa at EMBR Brand Agency: https://www.instagram.com/embrbrandagency/   CONNECT WITH DEBBIE: 📲 Connect with Debbie on Instagram: https://www.instagram.com/debbiedoes.co   💌 Join the 'Converting with Quizzes' weekly email series': https://debbiedoes.co/converting-with-quizzes
How to know if you're ready for a quiz! In this episode, Debbie outlines the 3 most important things that you should have in place before creating a quiz, if you want it to work on auto-pilot and convert for you! She talks about the importance of target audience research and creating offers that provide solutions for your ideal clients' problems. This might seem like business 101, but it's the foundation of every high-converting funnel!   Episode Summary + Timestamps: [00.48] Introduction [01.37] Getting clear on your WHY - what is the purpose of your quiz?  [03.30] Your Profitable Positioning - who are you targeting with your quiz?  [05.17] Creating an Aligned Offer - how to create an aligned offer that helps your ideal clients.    RESOURCES MENTIONED: EP 05: 4 Ways to use a quiz to increase subscribers + sales (on auto-pilot) https://pod.link/1689250543/episode/986175f427ad8f401bab0914b9139ea2     CONNECT WITH DEBBIE: 📲 Connect with Debbie on Instagram: https://www.instagram.com/debbiedoes.co   💌 Join the 'Converting with Quizzes' weekly email series': https://debbiedoes.co/converting-with-quizzes
Have you ever made an investment and not achieved a huge financial win as a result? If you have, this episode is for you!   Debbie is someone that has invested a lot of money in different types of coaching and programs. In this episode, she talks about some of the best investments that she has made and it may surprise you but there were no big financial results as a result of any of them! However, Debbie explains that the wins she had after making these investments were so much more beneficial than money could ever be.   Key takeaways from this episode: Everybody's version of success is different. Just because your journey and wins don't reflect your peers - that's okay! It's not always a bad thing. Done for your service providers like Debbie need to stop making such big investments in coaches that coach other coaches! They have never build a done for your service business and have no idea how to! They don't understand what we do, the value of it and why we need to market and sell differently than they do! Find a mentor that's walked the same path as you. Even though we are business owners, we are still somewhat of an influencer and we are most definitely content creators. We need to stop shying away from this and embrace it, try to have fun with it!   RESOURCES MENTIONED:   HerHQ: https://www.instagram.com/herhq.co/ HerHQ founders Hollie + Chelsea: https://www.instagram.com/chelsea.winstead/ https://www.instagram.com/hollie__prescott/   Katie Diffley at Rebel Rising: https://www.instagram.com/itskatiediffley/ https://www.instagram.com/rebelrisingagency/   Erin May Henry: https://www.instagram.com/erinmayhenry/   💌 Join Debbie's NEW weekly email series 'Converting with Quizzes: The Playful Path to 7 Figures': https://debbiedoes.co/converting-with-quizzes
Entrepreneurship is like Fight Club. The #1 rule is that we don't talk about our struggles.   In this episode, Debbie reflects on her business journey and opens up about how starting a business was a total shock to her system and not at all like the rainbows + butterflies that Instagram portrayed it to be. She shares a personal story about her first OBM role and how the stress of the situation and the mistakes being made really took a toll on her physical health. No, the title of this episode isn't clickbait. Tune in to hear the full story and the lessons learned from the experience.   Key Takeaways from this episode: Listen to your body! If something is not right, your body will tell you! Build the business that you WANT, not the one you think you SHOULD! When outsourcing or hiring a team, have crystal clear job descriptions, outlined roles + responsibilities and expectations of both parties of the role and most importantly don not deviate from these!   CONNECT WITH DEBBIE: 📲 Connect with Debbie on Instagram: https://www.instagram.com/debbiedoes.co   💌 Join the weekly newsletter + come behind the curtain of Debbie’s business: https://www.debbiedoes.co/newsletter
Do you find funnels elusive? Or have a funnel live in your business that's just not converting? A quiz could be a great option for you!   In this episode, Debbie provides 4 different ways to use a quiz in your coaching business, for both lead generation and list building and also, passive sales and conversions.   When creating any type of evergreen funnel, it is important to be crystal clear on your messaging + positioning as your audience wants to see themselves in your marketing. If you do not yet have a proven offer, i.e. if you haven't already launched your signature program a couple of times, proven your methodologies work and gathered testimonials then you're not ready for a quiz or an evergreen funnel!   If you're interested in creating a quiz, book a sales call and let's chat to see if we'd be a good fit to work together to bring your quiz to life: Book a Quiz Project Sales Call   If you're not yet ready to take the leap, but want to learn more. Download the Debbie Does Service Guide here: Download the Service Guide    ________________________________________________________   CONNECT WITH DEBBIE: 📲 Connect with Debbie on Instagram: https://www.instagram.com/debbiedoes.co
In this episode, Debbie presents us with an alternative to the bro-marketing BS that we’ve become accustomed to. She highlights 3 ethical marketing practices to incorporate into your coaching business in order to be more transparent, connect with your audience and prioritise people over profits.   Be Transparent. Be open and honest with your audience about your programs, the benefits + transformations that you can deliver. Don’t overpromise and under deliver. Display your prices on your social media, website and in your service guides. This is an ongoing debate in the online coaching industry and Debbie shares her opinions on WHY we should display our prices. Have empathy for them and their individual circumstances and situations. Sometimes people simply do not have the money or resources to invest - it’s not a mindset issue, it’s simple facts.   CONNECT WITH DEBBIE 📲 Connect with Debbie on Instagram. Share your opinions on this matter and tag her: https://instagram.com/debbiedoes.co RELATED EPISODES EP 01: From Wannabe Teacher to Quiz Funnel Strategist (My Business Story) https://pod.link/1689250543/episode/c0f04b4a9119c5ade26e9649958e469e EP 03: Bro-Marketing needs to get in the bin! https://pod.link/1689250543/episode/badc1ce847f7aa30b783d45b670e78b6
Does sleazy, pushy car salesman give you the ick? Have you encountered similar sales or marketing tactics in the online coaching industry? I’m willing to bet you have, we all have! Bro-marketing is the status quo, but to be honest, it needs to go! In this episode, Debbie gets a little spicy and shares her opinions on bro-marketing tactics and why she believes that quite frankly, they need to get.in.the.bin! She explains exactly what bro-marketing is, how it’s ego-driven, self serving and can be harmful for customers and even take away their consent. She highlights 3 ways that bro-marketing comes up in the online coaching industry and shares her personal experience with the pushy sales tactics that she ended up regretting. Key takeaways from this episode Be unapologetically yourself, share your opinions and don’t be afraid to be different! That’s what will make you stand out from your competitors. If you are 100% authentic AF, the market won’t be oversaturated, because you’ll be the only one in it!  Bro-marketing relies on fear and scarcity tactics to pressure customers into making quick purchasing decisions. It takes away the consumer’s critical thinking ability and in some cases, their consent. It shows up in the coaching industry as - a false sense of urgency + scarcity, hyper-focused on monetary success and lack of transparency + authenticity. RESOURCES MENTIONED IN THIS EPISODE: 💌 Join Debbie's weekly email newsletter 'Behind The Curtain' where she shares the realities of entrepreneurship and takes you behind the scenes of her business: https://debbiedoes.co/newsletter CONNECT WITH DEBBIE:  📲 Connect with Debbie on Instagram: https://www.instagram.com/debbiedoes.co  Take Debbie’s FREE quiz + find out ‘What Type of Quiz Will Help Grow Your Biz?’: https://www.bit.ly/debbiedoesquiz  
 Are you tired of people opting in for your lead magnet but not downloading the pdf or showing up live to your masterclass?  Discover the exciting world of quiz funnels and how they could change the game for your lead generation! 🚀 In this episode, Debbie discusses the rising trend of quiz funnels and why she believes they will be the ‘future of the freebie’. She is super passionate about this innovative, FUN approach to lead generation and explains how quiz funnels can capture your audience's attention, keep them engaged, and provide personalised solutions to their problems.  Key takeaways from this episode People crave deeper connections + personalised marketing and quizzes allow you to segment your quiz takers and tailor the emails, resources and offers you present to them based on their quiz results/answers.  Quizzes outperform other lead magnets with an average conversion rate for quizzes is 40.1%.  Funnels are traditionally avoided as they are seen to be boring. Quizzes inject an element of FUN into your lead-generation process and allow you to build a deeper relationship with your audience.  RESOURCES MENTIONED: Take Debbie’s FREE quiz + find out ‘What Type of Quiz Will Help Grow Your Biz?’: https://www.bit.ly/debbiedoesquiz   CONNECT WITH DEBBIE: 📲 Connect with Debbie on Instagram: https://www.instagram.com/debbiedoes.co    💌 Join the weekly newsletter + come behind the curtain of Debbie’s business:  https://debbiedoes.co/newsletter
All I ever wanted to do was teach. So how did I find myself running my own business as a Quiz Funnel Strategist? In this episode, Debbie takes us behind the curtain of her own business journey from wannabe teacher to corporate customer service advisor to finding herself in the online industry, supporting business coaches and building quiz funnels. Key takeaways from this episode Debbie's childhood desire to teach as well as her experience living in France working as an English teaching assistant. The experience wasn’t as glamorous as you’d think and she found herself stepping back from teaching and falling into a corporate job.  Debbie's experience working as a customer service advisor for a large private health insurance company and how she ultimately left to start her own business.  Debbie's business journey starting out as a VA, pivoting to an OBM and her decision to bring more FUN into her business and become a Quiz Funnel Strategist.  Resources mentioned: Take Debbie’s FREE quiz + find out ‘What Type of Quiz Will Help Grow Your Biz?’: https://www.bit.ly/debbiedoesquiz   CONNECT WITH DEBBIE: 📲 Connect with Debbie on Instagram: https://www.instagram.com/debbiedoes.co   💌 Join the weekly newsletter + come behind the curtain of Debbie’s business: https://www.debbiedoes.co/instagram-links     
Are you an online coach tired of being stuck to your laptop 24/7? Do you dream of a life beyond the screen? Join me, Debbie Murphy, on the Debbie Does Podcast, where we discuss the realities of entrepreneurship and share fun solutions to help you build your freedom-based business. But here's the catch: we don't do boring. I put the fun into funnels and use interactive quizzes to get visible, connect with new people, and grow your damn business. Ready to stop existing and start living? Tune in every Tuesday to see what's possible and learn how to live a life beyond your laptop. Be sure to subscribe on your podcast listening platform of choice so you don't miss an episode! Take Debbie’s FREE quiz + find out ‘What Type of Quiz Will Help Grow Your Biz?’: https://www.bit.ly/debbiedoesquiz Connect with Debbie on Instagram: https://www.instagram.com/debbiedoes.co 
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