Claim OwnershipThe Program Design Podcast
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Welcome to the Program Design Podcast.
I'm your host, Lauren Monique- teacher and curriculum writer turned program mentor and business strategist for coaches, educators and online experts.
Whether you're looking to create your first ever group coaching program or scale your current offer for more freedom, revenue and consistent income, this is the podcast for you.
Here you'll find practical strategies and encouragement mixed with a bit of manifestation and intuition to help you design and grow a program you love.
encouragement and inspiration Let's dive in!
83 Episodes
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One of the main challenges I hear from coaches and mentors running online programs: Their revenue isn't consistent each month. Sometimes they have a good month, but other times, there aren't any sales or potential clients coming in... and it's a huge source of stress. I have absolutely been there- but it does not have to be like that (even if you think you're "bad" at marketing). In this episode, you'll hear: Why most coaches aren't making sales regularly, and why a Repeatable Sales S...
Often we focus our energies on getting sales, on getting those first clients in the door. But what if you finish your 12 week program... and your clients are asking: "What's next?" First off - what a great problem to have! Should you feel bad that you don't necessarily have anything to offer them? Should you just have them redo the program (but what if it just feels like a repeat for them)? Should you create something else... but you're not sure of what that could even look like? In this ep...
After helping entrepreneurs create signature programs over the last 2 years - I've noticed a trend. Some coaches actually create and scale their programs... While others don't. The coaches who actually launch the program they set out to create (and then go on to scale it!) don't necessarily have more education than you, more expertise than you... They might not even have as much business experience as you. What they do have in common are traits. Specific ways of operating and seeing the...
If your ideal client isn't a consumer, but is actually an organization, district or school- this is a fantastic episode for you! In this week's Case Study episode, I interview Ali Hively, a previous client, teacher and health coach and founder of Rise Girl: a program that empowers girls (grades 3 and up) with confidence, connection, and healthy habits through evidence-informed programs they love. When we first worked together, Ali had a lot of content already created. Once we streamlined it a...
This one is coming off the back of a recent masterclass I ran... When I woke up feeling like - "Should I really still be running my business as usual?" I mean... It seems crazy when people are literally being killed in the street. But I worked through this and landed on my favourite affirmation that has helped me through my most recurring money block. And if you're anything like the thoughtful, kind and caring clients I tend to attract, it's likely a big block for you too (that you may not ...
Have you ever felt like you're running out of time in your day... or that it's hard to balance marketing with delivery... or maybe you're newer in your business and you're wondering how you should really be spending your days at your desk (now that you get to choose how to spend it)? Or maybe... You're curious to see how other people are spending their days as entrepreneurs? In this series I'm diving into how I organize my days, my weeks and my months as a coach so that you can feel organized...
Have you ever felt like you're running out of time in your day... or that it's hard to balance marketing with delivery... or maybe you're newer in your business and you're wondering how you should really be spending your days at your desk (now that you get to choose how to spend it)? Or maybe... You're curious to see how other people are spending their days as entrepreneurs? In this series I'm diving into how I organize my days, my weeks and my months as a coach so that you can feel organized...
Do you choose a word for your year? I really wanted to share this episode with you in December 2025, but it wasn't quite ready yet. I was very much in the doing doing doing (which definitely relates to the word I'm choosing this year!)... I needed the time to pause and reflect over the break to refresh and get really clear on where I'm going this year- and I know it was exactly what I needed. In this episode, you'll hear: My word for the year and the lesson I needed to relearn at the end of...
One of the main challenges I hear from coaches who have launched programs before: Their past mentors have recommended they build it as they go... but it doesn't feel professional... And is a major cause of stress. It does not have to be that way! And it doesn't mean preparing your entire program in advance either. In this episode, you'll hear: Why building as you go can stress you out... and why creating it all first can leave you overthinking or giving up The exact elements I wo...
It can be so tempting to move onto the next thing in your business- Especially when it doesn't feel like it's "working". The next launch, the next strategy, the next shift. But I know for me, when I actually take the time to look back, that's when I know what to focus on for the next year... and what to stop repeating. In this episode, you'll hear: The identity shift that quietly guided my best decisions this year- long before the strategy made sense on paperThe financial lens that complete...
In last week's episode, Part 1 of Delivery Systems, we looked at delivery systems for your 1:1 work to save you time each week- (Because one of the challenges to creating a more scalable offer is actually having the time to create it when you're already maxed out at 1:1's!) In Part 2, we're diving into Group Program Delivery Systems- how to think about systems so that your program is set up to grow, without sacrificing a quality client experience. In this episode, you'll hear: Why Del...
Here's the challenge of creating a more leveraged offer so that you can spend less time in 1:1 work: There's a lag time. There's a creation period- where you're likely balancing your 1:1 clients with designing and launching your new group program. We often have to do more upfront work to have it pay off later, even if you're not fully creating your program before you launch. The solution? Upgrading your Delivery Systems. In this episode, you'll hear: Why Delivery Systems can be the solution...
Introducing... The Program Design Podcast! After 69 episodes of Align and Inspire, I was ready to evolve the name- but it's so much more than that. If you're a coach or mentor who has been feeling stuck between two niches, overthinking, or wondering if it's time to pivot, this episode is absolutely for you. In this episode, you'll hear: Why I decided to change the name of the podcastWhy coaches get stuck in the idea phase of their next offer and what to do insteadSimple tips to name your own ...
Ever feel like you're "playing" business? Like you're working on your laptop, but there's a part of you that feels like you're kidding yourself? Or like it's really more of a hobby... and not a "real" business? If you're in that place - I get it. It's not like you have a brick and mortar that you're driving to, physically unlocking and then working every day. It can feel a bit... pretend when you're building an online business- especially if you're not making the money you want yet. The chall...
A big hurdle for some when you create a group coaching program? Tech. Even if you are reasonably "techy" the sheer amount of options for your group program can be time consuming to look through... But if you're telling yourself you're "bad at tech" (because yes, it's a belief, not a fact!) it can feel like a massive block. In this episode, you'll hear: What main types of tech platforms you need for different stages of business: when you're creating your first group program, and what you mig...
In this podcast, you've likely heard me use the terms group program, pilot (or beta) program, and signature program... So what's the difference? And which one is right for you? In this quick episode, you'll hear: The difference between a group program, a pilot program and a signature program... and even an online courseHow to know which one is right for youWhat you need to get started as a scalable group offerMentioned In This Episode Registration is now open for Pilot Program Design - ...
If you know you want to fill your group coaching program but at the same time, you hate the idea of actually having to sell it... Or worry about coming across as pushy... or salesy... This podcast episode is for you. In this episode I interview Colin Boyd, creator of Sell From Stage Academy and author of the brand new book, One Presentation Away. His strategies can help you whether you're presenting in virtual webinars like I do or on live stages and in person workshops. Colin is a ment...
One of the key ways I'm supporting my clients to design signature programs this year is by co-creating results focused program outlines. My clients love this level of bespoke support and in September, I created 6 program outlines for 6 unique businesses. And you know what I've noticed? Even though they are different businesses, the challenges people faced were similar. Some could see the final vision of what they wanted to create, but they felt lost in the details to actually getting it off t...
If you're anything like I was, you're focusing a lot of your energy on making more sales in your coaching business. And new sales are obviously... awesome. But I wonder... what if you're overlooking the power of repeat sales as a coach? Or if you're focusing so much on creating new offers for your same audience... rather than creating offers that naturally flow together? That is the power of an Offer Journey! In this episode, you'll hear: What I mean by "Offer Journey" and why it will...
One of the keys you might be overlooking to fill your programs more easily? Renewals! It's so much easier to sell to an existing client rather than a new one- I've read it can even cost 5x more to acquire a new customer than retaining an existing one. Now, I personally don't see it as "acquiring a customer" but when you can include renewals in your program rather than always looking for new clients, you'll be able to fill your program more easily, make your revenue more consistent and deliver...
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