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ITS UP THERE PODCAST W/LOONEY

Author: The Black Effect and iHeartPodcasts

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Welcome to It's Up There Podcast With Looney, AKA BIG LOON! Loon strives to be a business leader for the culture. When he speaks about the podcast business, record label business and contracts, he does it with a level of understanding that your average consumer would not have. Being able to see through the smoke and mirrors within the industry and the industry tricks, people come to It’s Up There for a one of a kind perspective and to get a full breakdown. Tune in! Audio drops on Mondays and video drops on Thursdays!
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In this powerful episode of It’s Up There Podcast, Loon unpacks the full timeline and layered psychology behind Lil Durk’s federal indictment, King Von’s murder, and the toxic role 6ix9ine and DJ Akademiks played in tricking one of the most respected rappers in the game off the streets. 🎯 This episode explains: How 6ix9ine turned Slide for Von from a rally cry into a war cry Why DJ Akademiks’ blogging strategy fueled violence instead of just “documenting culture” The deeper implications of grief becoming groupthink in the age of social media How Chicago street politics, music industry exploitation, and internet trolls collided to create a deadly ecosystem Why Lil Durk should have redirected the narrative — and how it could’ve saved him from federal attention 🔍 Key Topics Covered: 6ix9ine trolling Lil Durk after King Von’s death Akademiks using Durk and Von's pain for streaming numbers The fake “Slide for Von” campaign and what it really meant Wack 100's credibility decline after sitting with 6ix9ine How bloggers turned street trauma into monetized content Why the internet is weaponizing grief and cultural loyalty How fake gangsta content has become a profitable business model Real strategy behind 6ix9ine’s media manipulation ⏱️ Timestamps: 0:00 – Welcome to the show + reflections on support & growth 3:35 – Why rappers today lack the discipline of Jay-Z & Diddy 6:10 – Time well spent vs time wasted: how streamers are affecting rappers 9:15 – Slide for Von wasn’t supposed to be a war cry 13:30 – 6ix9ine’s “Slide for Von” campaign: how it tricked the streets 17:45 – DJ Akademiks' role in boosting 6ix9ine's disrespect 22:00 – Durk’s mental state & pressure from Chicago’s expectations 27:30 – Why Dirk should’ve controlled the “Slide for Von” narrative 30:15 – Breakdown of Dirk’s viral IG Live after 6ix9ine trolled him 36:10 – Industry gatekeepers vs authentic voices: who’s really influencing culture? 41:05 – The myth of street loyalty in the digital era 44:50 – Why 6ix9ine & Ak were never held accountable for instigating violence 49:00 – Monetizing trauma: bloggers vs responsibility 52:45 – Slide for Von became an emotional trap for Durk 56:30 – Culture war: street vs blog — who controls the story? 1:00:00 – What Dirk should’ve done differently to shift the energy 🔎 SEO Keywords to Rank For: Lil Durk arrested 2025, Slide for Von explained, 6ix9ine troll Lil Durk, DJ Akademiks controversy, Wack 100 loses credibility, King Von documentary, how 6ix9ine tricked the streets, fake gangsters in rap, 6ix9ine and Akademiks interview, Lil Durk vs 6ix9ine, Von revenge, Slide for Von meaning, metaverse affecting culture, grief in hip hop, music industry manipulation, Chicago drill legacy 📌 Related Searches People Might Use: “Why was Lil Durk arrested 2025” “Slide for Von real meaning” “6ix9ine academics interview” “DJ Akademiks exploiting rappers” “How bloggers profit off beef” “Fake street rappers exposed” “What did 6ix9ine say about Durk” “King Von vs 6ix9ine explained” 💡 Call to Action: This is bigger than gossip — this is about narrative control, grief exploitation, and protecting our culture from digital puppeteering. If you rock with the real, hit that LIKE, COMMENT, and SUBSCRIBE to support authentic voices. 🎧 Listen to the full version early on Patreon: https://patreon.com/ItsUpTherePodcast 📲 Join the Discord for exclusive conversations: https://discord.gg/3AwsHfDcJB 🔗 Follow @ItsUpTherePodcast on all platforms ▶️ Watch more episodes: https://www.youtube.com/playlist?list=PLnwwxLxHiDWYLCXvb81w69QAfr6cc1Y3N 🔖 Tags #6ix9ine #LilDurk #DJAkademiks #SlideForVon #KingVon #Wack100 #DrillMusic #ItsUpTherePodcast #Loon #HipHopCulture #RapperBeef #ChicagoRap #BloggersVsRappers #CloutChasing #IndustryManipulationSee omnystudio.com/listener for privacy information.
The Black Effect Presents... It's Up There! Karlous Miller From the  @WildNOut  Show stops by with Big Loon On the heels of Dave Chappelle comedy special and Katt Williams on Shannon Sharpe's club shay shay Karlous miller in this full episode of Its Up There Podcast. Uncover the untold stories and heated debates as we delve into the enigmatic aura of 50 Cent, dissect Young Buck's departure from G-Unit, and engage in a fiery debate on the battle between Netflix and HBO. Get ready for an unfiltered conversation that explores the depths of the entertainment industry." Key Discussion Highlights: 50 Cent's Aura: Dive into the mystique surrounding 50 Cent, exploring his impact on the industry and the intricacies of his business ventures. Young Buck Leaving G-Unit: Analyze the dynamics of Young Buck's departure from G-Unit and the fallout within the hip-hop landscape. 50 Cent vs. Suge Knight: Explore the legendary rivalry between 50 Cent and Suge Knight, questioning whether Suge was dethroned as the industry's boogeyman. Diddy, Jay-Z, and 50 Cent Rivalry: Uncover the long-standing rivalry between Diddy, Jay-Z, and 50 Cent as they jockey for billionaire positions in the entertainment industry. Heated Debate: Netflix vs. HBO: Witness a passionate debate between Loon and Karlous Miller on the supremacy of Netflix over HBO or vice versa. Loon argues that Netflix dominates the market, while Karlous defends HBO's enduring relevance. Dave Chappelle's $40 Million Deal: Delve into the intriguing question of why Netflix would release the exact amount of Dave Chappelle's deal and explore Loon's curiosity about ownership in the context of 85 South's Netflix special. Community Engagement: "Which streaming giant do you think reigns supreme – Netflix or HBO? Share your thoughts on the 50 Cent aura, Young Buck's departure, and the Netflix vs. HBO debate in the comments below." Exclusive Patreon Content: "Access exclusive content and extended discussions by joining our Patreon at www.patreon.com/ItsUpTherePodcast. Dive deeper into the minds of Karlous Miller and Big Loon with behind-the-scenes insights and unreleased content." Relevant Hashtags: #itsuptherepodcast #karlousmiller #50cent #youngbuck #netflix #davechappelle #kattwiliams #chicobean #davechappelle #85southshow #karlousmiller #dcyoungfly #netflix Connect with Us: Join our Discord https://discord.com/channels/1172599426397765834/1172599427404402771See omnystudio.com/listener for privacy information.
In this impactful episode, Big Loon breaks down the crucial differences between toxic love and authentic connection, offering deep insight into how communication and vulnerability shape healthy relationships. He examines how societal expectations often teach men to equate silence with strength, creating emotional barriers that damage intimacy and trust. Through candid reflection, Loon encourages listeners to confront these patterns, embrace emotional honesty, and build relationships rooted in accountability, openness, and genuine care. This episode serves as a powerful reminder that real love requires courage, communication, and the willingness to unlearn toxic habits. This episode is brought to you by Healthysexual from Gilead Sciences.See omnystudio.com/listener for privacy information.
In this powerful episode, Big Loon delivers a compelling message on the dangers of silence, especially among men, when it comes to accountability and emotional expression. He challenges the misconception that silence equals strength, revealing how avoidance can lead to broken communication, strained relationships, and even risk to one’s well-being. The discussion underscores the importance of honesty, vulnerability, and open dialogue—both in personal relationships and within the broader community. Big Loon encourages listeners to replace silence with transparency, reminding men that true strength lies in communication, connection, and self-awareness. This episode is brought to you by Healthysexual from Gilead Sciences.See omnystudio.com/listener for privacy information.
Big Loon breaks down the Cardi B, Offset, and Stefon Diggs situation after Cardi goes on Spaces addressing fan backlash, “revenge baby” claims, tour stress, and public pressure following her breakup with Offset. This episode explores why embarrassment ends relationships faster than cheating, how emotional loyalty overrides business logic, and why public relationships collapse once the internet feels entitled to the details. Loon also examines Offset’s post-divorce behavior, including allegations involving Selena Powell, money issues, gambling talk, and why men oversharing in emotional moments always backfires. The conversation then shifts to hip-hop legacy and respect as Jim Jones, Cam’ron, and Dame Dash resurface old tension after a leaked fight clip, raising bigger questions about ego, brotherhood, money, and aging in public. This is not gossip — it’s a culture breakdown on relationships, power, masculinity, and discipline. 🎧 Audio episodes drop weekly 💬 Join the community on Patreon 📺 Full conversations only on It’s Up There Podcast FULL TIMESTAMPS (CLEAN + CLICKABLE) 00:00 – Intro & why this is a real show, not clips 01:40 – Cardi B, Offset, Stefon Diggs & relationship pressure 03:30 – Cardi B on Spaces responding to fans & rumors 06:55 – “Leave me alone” – tour stress, pregnancy & backlash 08:30 – Why embarrassment ends relationships faster than cheating 11:45 – “I hate men” moment & why that hurts business 14:00 – Men failing to protect a woman’s mindset 16:00 – Cardi responds to “revenge baby” narrative 18:40 – Divorce leverage, court optics & emotional decisions 21:30 – Offset, money talk & why business teams push settlements 24:10 – Why men cheat & avoid honest conversations 28:40 – Selena Powell exposes Offset (alleged) 33:30 – Why men talk too much & get burned 36:50 – Jim Jones vs Cam’ron tension explained 40:30 – Dame Dash fight clip resurfaces 45:20 – Respect, ego & aging in hip-hop 52:30 – Final thoughts on discipline & silence Join Our Its Up There Podcast Clip Channel now https://www.youtube.com/channel/UCEh6Wk40kcNcMJ4t_jtmluw Discord https://discord.gg/GJKXMWQS For all exclusive interviews & more content not here click here https://www.patreon.com/itsuptherepodcast 🚨Unreleased Interviews https://www.patreon.com/itsuptherepodcast 🦺All Merch Options teespring.com/its-up-there-podcast-merch 🎧LISTEN ON SPOTIFY: https://open.spotify.com/show/4Jheeb8FxYVDRo8khyrz36?si=e339dD2JRte2MYX2Uon3BQ 👀 SUBSCRIBE HERE:https://www.youtube.com/channel/UCl_GorAVekpEVDlk1Yc8giw 👂 LISTEN ON APPLE PODCASTS: https://podcasts.apple.com/us/podcast/its-up-there-podcast/id1317524092?uo=4 👣FOLLOW ITS UP THERE PODCAST HOST : INSTAGRAM | fogfo_looney TIKTOK | https://www.tiktok.com/@fogfo_looney PATREON| https://www.patreon.com/itsuptherepodcast SUBSCRIBE TO Youtube Channel ➡️ https://www.youtube.com/channel/UCl_GorAVekpEVDlk1Yc8giw WATCH MORE ➡️ https://www.youtube.com/watch?v=JwNIuOcAtoo&list=PLnwwxLxHiDWayq4HPgNYUtsAGvqe3liOOSee omnystudio.com/listener for privacy information.
Glasses Malone pulls up to It’s Up There Podcast with Big Loon for a sharp, direct conversation about media influence, cultural standards, and where lines in hip-hop media actually exist. The episode opens with a breakdown of DJ Akademiks vs Adin Ross, questioning why some platforms face heavy scrutiny while others move with far less resistance (00:01:25). Loon presses the No Jumper / Adam22 angle and digs into where “content” stops being conversation and starts becoming something else entirely (00:02:10). From there, the discussion pivots to the Drake vs Kendrick fallout. Loon and Glasses unpack the idea of Drake taking a legal route, Kendrick’s quiet weight in the culture, and what happens when rap conflicts move outside the booth and into real-world systems (00:03:12). They also address the UMG narrative — whether labels shape outcomes behind the scenes — and why Glasses pushes back on that idea (00:11:37). Glasses then zooms out on his own journey — coming up in Watts and Compton, being cultivated through Cash Money and Birdman, and why much of today’s podcast space feels performative rather than grounded (00:12:56). The episode closes by returning to the culture-line debate: public call-outs, Wack 100 mentions, and why Loon argues that not everything belongs online when real reputations and long-term outcomes are involved (00:45:05). This isn’t a clip chase. It’s a real conversation about media standards, responsibility, and how culture navigates influence in the digital age. 🔗 WATCH & CONNECT 📺 Subscribe to It’s Up There Podcast (Main Channel) https://www.youtube.com/channel/UCl_GorAVekpEVDlk1Yc8giw 🎬 Its Up There Podcast – Clips Channel https://www.youtube.com/channel/UCEh6Wk40kcNcMJ4t_jtmluw 🎧 Listen on Spotify https://open.spotify.com/show/4Jheeb8FxYVDRo8khyrz36 🎧 Listen on Apple Podcasts https://podcasts.apple.com/us/podcast/its-up-there-podcast/id1317524092 🔥 Exclusive & Unreleased Interviews (Patreon) https://www.patreon.com/itsuptherepodcast 💬 Join the Discord https://discord.gg/GJKXMWQS 🧢 Merch https://teespring.com/its-up-there-podcast-merch 👣 FOLLOW BIG LOON Instagram: @fogfo_looney TikTok: https://www.tiktok.com/@fogfo_looney Patreon: https://www.patreon.com/itsuptherepodcastSee omnystudio.com/listener for privacy information.
Big Loon breaks down the Jim Jones Dame dash And Camron Situation & Cardi B, Offset, and Stefon Diggs situation after Cardi goes on Spaces addressing fan backlash, tour stress, and the internet digging into her personal life. This episode isn’t gossip — it’s a culture breakdown on lust vs love, embarrassment vs cheating, emotional loyalty vs business logic, and what happens when fans feel like they’re a third person in your relationship. Loon also reacts to allegations involving Selena Powell and Offset, why men overshare in emotional moments, and how public narratives can turn into real-life consequences. Then the episode shifts to hip-hop respect and legacy as Jim Jones, Cam’ron, and Dame Dash re-enter the conversation after an old clip resurfaces, raising bigger questions about ego, brotherhood, and how men handle disrespect in public. Allegations discussed are commentary based on public clips and statements. Join Our Its Up There Podcast Clip Channel now https://www.youtube.com/channel/UCEh6Wk40kcNcMJ4t_jtmluw Discord https://discord.gg/GJKXMWQS For all exclusive interviews & more content not here click here https://www.patreon.com/itsuptherepodcast 🚨Unreleased Interviews https://www.patreon.com/itsuptherepodcast 🦺All Merch Options teespring.com/its-up-there-podcast-merch 🎧LISTEN ON SPOTIFY: https://open.spotify.com/show/4Jheeb8FxYVDRo8khyrz36?si=e339dD2JRte2MYX2Uon3BQ 👀 SUBSCRIBE HERE:https://www.youtube.com/channel/UCl_GorAVekpEVDlk1Yc8giw 👂 LISTEN ON APPLE PODCASTS: https://podcasts.apple.com/us/podcast/its-up-there-podcast/id1317524092?uo=4 👣FOLLOW ITS UP THERE PODCAST HOST : INSTAGRAM | fogfo_looney TIKTOK | https://www.tiktok.com/@fogfo_looney PATREON| https://www.patreon.com/itsuptherepodcast SUBSCRIBE TO Youtube Channel ➡️ https://www.youtube.com/channel/UCl_GorAVekpEVDlk1Yc8giw WATCH MORE ➡️ https://www.youtube.com/watch?v=JwNIuOcAtoo&list=PLnwwxLxHiDWayq4HPgNYUtsAGvqe3liOOSee omnystudio.com/listener for privacy information.
Zillionaire Doe sits WIth Loon On Its Up There Podcast for a wide-ranging conversation covering MO3’s legacy, Yella Beezy’s impact on Dallas, CMG vs QC industry politics, the Big Meech/BMF comment that went viral, Johnny Dang vs King Johnny jewelry history, and how Dallas music finally reached a breaking point. In this interview, Zillionaire Doe breaks down what MO3 meant to the city, why Dallas often gets blamed for being “hot,” how Yo Gotti and CMG entered the picture, and the differences between clout, credit, and ownership in both music and jewelry culture. He also speaks on internet narratives, how comments get taken out of context, Big Meech’s name being used online, and the pressure that comes with success once the spotlight hits. Beyond music, the conversation expands into real-life hustle, business mindset, family background, financial discipline, and why ownership matters more than image. This episode touches on Dallas music history, industry power moves, personal growth, money mistakes, and long-term thinking, making it one of the most complete conversations Zillionaire Doe has had on camera. ⏱️ CHAPTERS / TIMESTAMPS 00:00 – Intro 03:12 – MO3’s impact on Dallas & what the city lost 09:45 – Yella Beezy’s run & Dallas finally breaking through 17:30 – Dallas being blamed for being “hot” 24:18 – Big Meech/BMF comment & internet backlash 31:42 – CMG vs QC talk & Yo Gotti hearing the record 39:55 – Industry politics & how deals really move 47:20 – Johnny Dang vs King Johnny jewelry history 55:10 – Clout vs equity & credit being taken 1:03:40 – Money mistakes, cars, credit & discipline 1:14:05 – Family background & growing up fast https://www.youtube.com/channel/UCEh6Wk40kcNcMJ4t_jtmluw Discord https://discord.gg/GJKXMWQS For all exclusive interviews & more content not here click here https://www.patreon.com/itsuptherepodcast 🚨Unreleased Interviews https://www.patreon.com/itsuptherepodcast 🦺All Merch Options teespring.com/its-up-there-podcast-merch 🎧LISTEN ON SPOTIFY: https://open.spotify.com/show/4Jheeb8FxYVDRo8khyrz36?si=e339dD2JRte2MYX2Uon3BQ 👀 SUBSCRIBE HERE:https://www.youtube.com/channel/UCl_GorAVekpEVDlk1Yc8giw 👂 LISTEN ON APPLE PODCASTS: https://podcasts.apple.com/us/podcast/its-up-there-podcast/id1317524092?uo=4 👣FOLLOW ITS UP THERE PODCAST HOST : INSTAGRAM | fogfo_looney TIKTOK | https://www.tiktok.com/@fogfo_looney PATREON| https://www.patreon.com/itsuptherepodcast SUBSCRIBE TO Youtube Channel ➡️ https://www.youtube.com/channel/UCl_GorAVekpEVDlk1Yc8giw WATCH MORE ➡️ https://www.youtube.com/watch?v=JwNIuOcAtoo&list=PLnwwxLxHiDWayq4HPgNYUtsAGvqe3liOOSee omnystudio.com/listener for privacy information.
LOON sets the tone for 2026 with a real conversation about accountability, boundaries, and leadership — and why glorifying the “street lifestyle” can keep the next generation stuck. He also reacts to Tekashi 6ix9ine on Steiny, breaking down what gets misunderstood when people outside the culture try to “explain” something they didn’t build. In the year-end wrap-up, LOON covers major 2025 conversations — including Drake/UMG lawsuit talk, bots & fake stream allegations, the reaction economy, and why distribution + attention matter heading into 2026. Sponsor (PrizePicks): Use code IUTP — play your first $5 lineup and get $50 in lineups (win or lose). CHAPTERS / TIMESTAMPS 00:04:04 Intro + gratitude + “we taking 2026 serious” 00:06:18 Cleaning out the closet = boundaries + “access comes w/ responsibility” 00:09:27 Why defending the lifestyle fails the youth 00:10:26 Lower the ego, raise the leadership (2026 mindset) 00:11:38 Steiny + Tekashi 6ix9ine conversation reaction 00:12:14 “They don’t let chickens in the hen house” (infiltration point) 00:35:38 Switching into the 2025 year-end wrap-up reaction 00:36:34 PrizePicks ad read (CODE: IUTP) 00:40:30 Drake/UMG lawsuit talk (bots + whitelisted streamers) 00:41:58 “This is why 2026 is different” (distribution + attention) 00:42:52 Streaming vs podcasting + “numbers not adding up” LINKS Patreon: https://patreon.com/ItsUpTherePodcast Discord: https://discord.gg/3AwsHfDcJB Previous Episodes Playlist: https://www.youtube.com/playlist?list=PLnwwxLxHiDWYLCXvb81w69QAfr6cc1Y3N Clip Channel: https://www.youtube.com/channel/UCEh6Wk40kcNcMJ4t_jtmluw Merch: https://teespring.com/its-up-there-podcast-merch Spotify: https://open.spotify.com/show/4Jheeb8FxYVDRo8khyrz36?si=e339dD2JRte2MYX2Uon3BQ Apple Podcasts: https://podcasts.apple.com/us/podcast/its-up-there-podcast/id1317524092?uo=4 Follow LOON: Instagram: @fogfo_looney TikTok: https://www.tiktok.com/@fogfo_looneySee omnystudio.com/listener for privacy information.
Dr Umar In Hour 3 Talks Diddy 50 cent , Remy Ma & Papoose , Kaicenat & more. Dr. Umar Johnson joins It’s Up There for a wide-ranging conversation that starts with the backlash around Kai Cenat’s “Streamer University,” then expands into bigger questions about power, values, identity, and what Black influence should actually build. We talk about why Kai Cenat got attacked for empowering his network, Dr. Umar’s breakdown of equity vs equality, and why he believes Black success gets tested the moment it becomes organized. From there, the conversation touches Haiti and the importance of building real institutions, the public image realities of celebrity relationships, and even a deeper discussion about identity formation and early exposure. We also get into the culture’s “quick-fix” era — including talk around Adderall, Ozempic, discipline vs shortcuts — and a wild moment referencing the Diddy trial conversation about prescription labels and how money can move behind the scenes. Topics include: • Kai Cenat “Streamer University” backlash + serving your people first • Equity vs equality explained (why “equal” isn’t always fair) • Haiti, legacy, and building institutions (schools/hospitals/universities) • Remy Ma / Papoose + public image & relationships • Identity formation, early exposure, and values in childhood • Adderall/Ozempic, discipline vs shortcuts, and collateral damage • Diddy “Frank Black” prescription label conversation Patreon: https://patreon.com/ItsUpTherePodcast Discord: https://discord.gg/3AwsHfDcJB #ItsUpTherePodcast #DrUmarJohnson #KaiCenat Join Our Its Up There Podcast Clip Channel now https://www.youtube.com/channel/UCEh6Wk40kcNcMJ4t_jtmluw Discord https://discord.gg/GJKXMWQS For all exclusive interviews & more content not here click here https://www.patreon.com/itsuptherepodcast 🚨Unreleased Interviews https://www.patreon.com/itsuptherepodcast 🦺All Merch Options teespring.com/its-up-there-podcast-merch 🎧LISTEN ON SPOTIFY: https://open.spotify.com/show/4Jheeb8FxYVDRo8khyrz36?si=e339dD2JRte2MYX2Uon3BQ 👀 SUBSCRIBE HERE:https://www.youtube.com/channel/UCl_GorAVekpEVDlk1Yc8giw 👂 LISTEN ON APPLE PODCASTS: https://podcasts.apple.com/us/podcast/its-up-there-podcast/id1317524092?uo=4 👣FOLLOW ITS UP THERE PODCAST HOST : INSTAGRAM | fogfo_looney TIKTOK | https://www.tiktok.com/@fogfo_looney PATREON| https://www.patreon.com/itsuptherepodcast 0:00 - Introduction to Part 3 Discussion 1:30 - Meeting Kai Cenat and amp crew impressions 3:15 - Analysis of Streaming University concept and its potential 5:45 - White backlash against Kai's black-focused initiatives 7:20 - Equity vs. Equality in streaming industry 9:30 - Strategic advice for Kai Cenat on global perspective 11:45 - The importance of building institutions in Haiti 14:00 - Discussion on sponsorships and loyalty conflicts 16:15 - Young streamers' responsibility to community 18:30 - Black Love discussion - Papoose and Remy Ma situation 21:00 - Public breakups impact on black community narrative 22:45 - LGBT community and child exposure concerns 25:30 - Identity formation and early childhood development 27:15 - Social learning theory and behavioral modeling 29:00 - Cultural values and heterosexual relationships 31:20 - Money vs. Culture - idol worship discussion 33:45 - The courage to stand for your people 35:30 - Building institutions vs. entertainment only 37:15 - FDMG Academy donation information 38:45 - Final thoughts and contact information 40:00 - Closing remarks - "Black Queens Forever, Snow Bunnies Never" SUBSCRIBE TO Youtube Channel ➡️ https://www.youtube.com/channel/UCl_GorAVekpEVDlk1Yc8giw WATCH MORE ➡️ https://www.youtube.com/watch?v=JwNIuOcAtoo&list=PLnwwxLxHiDWayq4HPgNYUtsAGvqe3liOOSee omnystudio.com/listener for privacy information.
Chico Bean REACTS To Diddy Netflix Doc, Cassie Lawsuit, Jay-Z Comments & Trump Pardon Predictions Chico Bean pulls up to It’s Up There Podcast with Loon and the convo goes from Diddy’s case and Cassie’s settlement to Candace Owens, Epstein, Elvis, Anthony Edwards, Shannon Sharpe, Trump and more. This ain’t just gossip – it’s how power really moves when the cameras turn off. In this episode, Loon and Chico break down what it means to be a man with money, reputation and receipts in 2025. They talk about the Diddy situation, RICO, asset seizures and public humiliation, and why sometimes the goal is to destroy your name even if you beat the case. Then they compare that to how Elvis, R. Kelly, Harvey Weinstein and Jeffrey Epstein were handled, and what that says about race, protection and celebrity justice in America. They get into Cassie’s settlement, women’s choices, men’s responsibility and the price of silence, plus the question nobody wants to answer: Would you take Diddy’s deal – 30 years of power for a public fall? From there, the convo jumps to Candace Owens and “safe” platforms, how politics turns pain into content, and why some people talk loud on TV but don’t want real confrontation. Sports gets pulled in too – Anthony Edwards’ situation, Shannon Sharpe, women’s bodies, abortion, child support and the court of public opinion. This one isn’t just about one headline. It’s Diddy, Cassie, Candace Owens, Epstein, Elvis, Anthony Edwards, Shannon Sharpe, Trump, Jay-Z, Tyler Perry and more – all tied into one question: Who gets protected, who gets dragged, who gets paid and who gets played when sex, money, fame and the internet mix together? 🔹 LOCK IN WITH THE SHOW 👍🏽 Like the video 💬 Drop a comment & join the conversation 📌 Share this episode with somebody who loves real conversation 🚨 Make sure you’re subscribed so you don’t miss what’s next 🔹 JOIN THE LOONIVERSE 🎧 Full audio & early episodes on Patreon: https://patreon.com/ItsUpTherePodcast 💬 Join the Discord community: https://discord.gg/3AwsHfDcJB ▶️ Binge past episodes & interviews: https://www.youtube.com/playlist?list=PLnwwxLxHiDWYLCXvb81w69QAfr6cc1Y3N 🔹 FOLLOW IT’S UP THERE PODCAST Follow Loon & It’s Up There Podcast on: Instagram • TikTok • Facebook • X • Snapchat (Search: ItsUpTherePodcast) #chicobean #ItsUpTherePodcast #Loon #Diddy #Cassie #CandaceOwens #Epstein #Elvis #AnthonyEdwards #ShannonSharpe #Trump #HipHopPodcast #CultureTalk #BlackMedia Join Our Its Up There Podcast Clip Channel now https://www.youtube.com/channel/UCEh6Wk40kcNcMJ4t_jtmluw Discord https://discord.gg/GJKXMWQS For all exclusive interviews & more content not here click here https://www.patreon.com/itsuptherepodcast 🚨Unreleased Interviews https://www.patreon.com/itsuptherepodcast 🦺All Merch Options teespring.com/its-up-there-podcast-merch 🎧LISTEN ON SPOTIFY: https://open.spotify.com/show/4Jheeb8FxYVDRo8khyrz36?si=e339dD2JRte2MYX2Uon3BQ 👀 SUBSCRIBE HERE:https://www.youtube.com/channel/UCl_GorAVekpEVDlk1Yc8giw 👂 LISTEN ON APPLE PODCASTS: https://podcasts.apple.com/us/podcast/its-up-there-podcast/id1317524092?uo=4 👣FOLLOW ITS UP THERE PODCAST HOST : INSTAGRAM | fogfo_looney TIKTOK | https://www.tiktok.com/@fogfo_looney PATREON| https://www.patreon.com/itsuptherepodcast 0:00 - Intro & Opening Thoughts 2:45 - Self-Love Philosophy: "Be More Excited to See Yourself Than Anyone Else" 5:30 - Walking Through Depression and Mental Health Struggles 8:15 - Childhood Stories: Mother Wanda and Learning Responsibility Early 12:20 - Therapy Sessions: What the Little Boy Wanted to Do 15:45 - Growing Up Without a Father and Taking Care of Family 18:30 - Being "Externally Humble" Despite Inner Confidence 21:10 - The Reality of Success: Empty Houses and Unused Cars 24:40 - Donating Clothes and Being Strategic About Giving Back 27:15 - Teaching Young People About Street Awareness 30:20 - AD BREAK - PrizePicks Sponsorship 32:45 - The Diddy Situation: Legal Analysis and Perspective 36:30 - Cassie Testimony and Relationship Dynamics 40:15 - Power, Corruption and Celebrity Culture 43:50 - Parenting Philosophy: Teaching His Daughter About Manipulation 47:20 - The Difference Between Men and Women Facing Consequences 50:35 - Conspiracy Theory: Would You Take "The Devil's Deal"? 54:10 - Black Men vs. Other Celebrities: Double Standards in America 57:25 - R. Kelly vs. Elvis: Statute of Limitations Never Ends for Black Men 1:00:40 - BDSM, Power Dynamics and Dangerous Games 1:04:15 - Teaching Daughters vs. Protecting Them from Reality SUBSCRIBE TO Youtube Channel ➡️ https://www.youtube.com/channel/UCl_GorAVekpEVDlk1Yc8giw WATCH MORE ➡️ https://www.youtube.com/watch?v=JwNIuOcAtoo&list=PLnwwxLxHiDWayq4HPgNYUtsAGvqe3liOOSee omnystudio.com/listener for privacy information.
21 Savage “F The Streets” Explained — Why Everybody’s Mad 21 Savage said “F The Streets” and the internet acted like it was simple. It’s not. In this solo episode, Loon breaks down what 21 REALLY meant, why the message landed like friendly fire, and why street code gets weird when you try to apply it to million-dollar relationships and 9-figure brands. transcript_Document (34) We also get into the Big Bank interview and how a long “snitching” conversation can bury a rollout, plus the uncomfortable reality behind the Young Thug vs Gunna forgiveness debate. transcript_Document (34) What we cover: 21 Savage’s “F The Streets” tweet + why it triggered backlash Billboard Why vague truth turns into friendly fire (streets = system, not people) transcript_Document (34) 21 Savage x Big Bank interview: why the convo felt counterproductive iHeart Young Thug & Gunna: why “just forgive him” ignores business, family & sacrifice transcript_Document (34) Future as an elder statesman: competition vs infrastructure + unity talk transcript_Document (34) CHAPTERS 0:00 Intro / Why this topic matters 0:34 “F The Streets” takes off + first reactions 0:54 Big Bank interview + snitching convo (why it felt counterproductive) 3:00 21 Savage tweets + “hearing it back” moment 4:29 The mistake wasn’t the message — it was the execution 7:45 Streets as a “toxic provider” (why people defend it) 14:49 Rollout vs 3-hour debate (music gets buried) 18:11 Clip breakdown: Thug/Gunna forgiveness talk 34:12 Thug vs Gunna is bigger than “snitching” 43:40 Future / competition tweets + missing “community era” 49:15 “Curse the trap, not the trapped” clarity 50:07 Outro Tap in with the Looniverse: ✅ Like, subscribe, and share this episode with one person who still thinks this convo is simple. LINKS ▶️ Previous episodes playlist: https://www.youtube.com/playlist?list=PLnwwxLxHiDWYLCXvb81w69QAfr6cc1Y3N 🔥 Patreon: https://patreon.com/ItsUpTherePodcast 💬 Discord: https://discord.gg/3AwsHfDcJB #ItsUpTherePodcast #Loon #21Savage #YoungThug #Gunna #Future #BigBank #YSLL #RapTalk #HipHopNews #StreetCode #WhatHappenedToTheStreets Join Our Its Up There Podcast Clip Channel now https://www.youtube.com/channel/UCEh6Wk40kcNcMJ4t_jtmluw Discord https://discord.gg/GJKXMWQS For all exclusive interviews & more content not here click here https://www.patreon.com/itsuptherepodcast 🚨Unreleased Interviews https://www.patreon.com/itsuptherepodcast 🦺All Merch Options teespring.com/its-up-there-podcast-merch 🎧LISTEN ON SPOTIFY: https://open.spotify.com/show/4Jheeb8FxYVDRo8khyrz36?si=e339dD2JRte2MYX2Uon3BQ 👀 SUBSCRIBE HERE:https://www.youtube.com/channel/UCl_GorAVekpEVDlk1Yc8giw 👂 LISTEN ON APPLE PODCASTS: https://podcasts.apple.com/us/podcast/its-up-there-podcast/id1317524092?uo=4 👣FOLLOW ITS UP THERE PODCAST HOST : INSTAGRAM | fogfo_looney TIKTOK | https://www.tiktok.com/@fogfo_looney PATREON| https://www.patreon.com/itsuptherepodcast SUBSCRIBE TO Youtube Channel ➡️ https://www.youtube.com/channel/UCl_GorAVekpEVDlk1Yc8giw WATCH MORE ➡️ https://www.youtube.com/watch?v=JwNIuOcAtoo&list=PLnwwxLxHiDWayq4HPgNYUtsAGvqe3liOOSee omnystudio.com/listener for privacy information.
Wack 100 sits with Loon to address rumors about Game’s house loss, Blueface management status, Big U paperwork allegations, Tsu Surf snitch questions, and the rising Diddy controversy. Wack 100 sits down with Loon for an extended conversation covering several topics that have been circulating online in recent months. The discussion moves through the questions surrounding Game’s house situation, the narrative that Wack played a role in the loss of the property, and the ongoing conversation about whether Game and Wack are still working together. The episode also touches on the continual speculation around Blueface and Wack’s involvement in his career, as Wack explains where things actually stand and addresses the assumptions that come with managing young artists in the public eye. Loon brings forward the debates connected to Big U, including the “police content” label and the paperwork conversations that have been happening on social media. Wack responds to the claims and breaks down the origins of the narratives. The conversation also reaches the topic of Tsu Surf and the paperwork discussions surrounding his case, giving space to clarify the story and the confusion created online. Toward the end of the episode, Loon and Wack speak about the current climate around Diddy, how the news cycle has affected the culture, and the way major stories shape the industry. This is a long, steady, detailed conversation covering multiple ongoing stories in hip-hop, presented without shortcuts or sensationalism — just the full exchange from both sides of the table. 0:00 – Loon opens the room: why this Wack conversation matters 2:11 – “Did Game fire you?” Wack addresses the manager rumors 5:33 – The truth behind Game’s house loss and who people are blaming 9:12 – Loon presses Wack on accountability in artist management 12:44 – Blueface: where the relationship stands today 16:10 – “Are you still managing him?” Wack responds directly 19:50 – Wack explains the Blueface family dynamics and business decisions 24:05 – Big U “police content” conversation begins 28:33 – Wack reacts to allegations around Big U paperwork 32:17 – Tsu Surf: What the internet got wrong 36:40 – “Did Surf snitch?” Wack answers the viral questions 41:13 – How paperwork culture became a weapon online 44:55 – Wack’s take on Diddy and the news surrounding him 49:30 – Loon challenges Wack on narrative manipulation 53:22 – Industry politics, accusations, and reputational warfare 58:44 – Wack breaks down loyalty, betrayal, and public perception 1:02:10 – Final thoughts: what Wack wants people to understand 1:05:33 – Loon closes with a message to the audience 📌 SUPPORT & LINKS Join the Patreon for extended episodes, early drops, live streams, and exclusive content: 👉 https://patreon.com/ItsUpTherePodcast Join the Discord community: 👉 https://discord.gg/3AwsHfDcJB Watch full episodes & clips on the YouTube channel. Follow @ItsUpTherePodcast across all platforms. Join Our Its Up There Podcast Clip Channel now https://www.youtube.com/channel/UCEh6Wk40kcNcMJ4t_jtmluw Discord https://discord.gg/GJKXMWQS For all exclusive interviews & more content not here click here https://www.patreon.com/itsuptherepodcast SUBSCRIBE TO Youtube Channel ➡️ https://www.youtube.com/channel/UCl_GorAVekpEVDlk1Yc8giw WATCH MORE ➡️ https://www.youtube.com/watch?v=JwNIuOcAtoo&list=PLnwwxLxHiDWayq4HPgNYUtsAGvqe3liOOSee omnystudio.com/listener for privacy information.
Loon reacts to 50 Cent’s Netflix Diddy documentary Sean Combs: The Reckoning, breaking down the Diddy doc scene by scene, the edit, the missing context, and what it really means for the culture. Loon reacts to 50 Cent’s Netflix Diddy documentary Sean Combs: The Reckoning, breaking down the Diddy doc scene by scene, the edit, the missing context, and what it really means for the culture. This ain’t just “yo that was crazy” commentary — it’s a slow walk through how Netflix told this story, why it feels like two different documentaries smashed into one, and how 50 Cent’s name ended up carrying weight for a narrative he didn’t fully control. Loon talks about the pre-arrest footage, the “illegal tapes” conversation, the jurors, the Cassie part, the way the abuse is framed, and the weird spots where the doc backs off instead of really landing the plane. From there he zooms out: why big platforms love using familiar faces from the culture as shields, how the Diddy doc lines up with the lawsuits and headlines, and why this project might be more of a setup for the next move than a final word. He ties it into the bigger ideas he’s been on — “arrive alive” instead of dying on the climb, old heads acting as defluencers instead of leaders, kids cosplaying depressed and gangsta because that’s what the stories teach them, and what it really costs to make it through all this without ending up bitter, beat up, or broke. If you watched Sean Combs: The Reckoning and walked away confused, this is the breakdown. Patreon (full audio, early drops, exclusive episodes):👉 https://patreon.com/ItsUpTherePodcast Discord – Join the Looniverse:👉 https://discord.gg/3AwsHfDcJB More episodes & clips:👉 https://www.youtube.com/playlist?list=PLnwwxLxHiDWYLCXvb81w69QAfr6cc1Y3N #itsuptherepodcast #loon #diddydocumentary #DiddyDocumentary #seancombs #Netflix #50cent 0:00 - Introduction & Setting the Foundation 1:30 - The "Arriving Alive" Philosophy Explained 3:45 - Distance vs Destination: Why the Journey Matters More 6:20 - Building Your Business Foundation: No Cruise Control for Beginners 9:15 - Working Through the Gears: From Foot to Autopilot 12:30 - Celebrity Wrestling Analogy: The Cost of Success 14:45 - True Climbers vs Those Brought to the Top 17:20 - 50 Cent's Diddy Documentary Analysis Begins 19:50 - Netflix's Strategic Use of 50 Cent as Cultural Shield 22:40 - Breaking Down the ABC Interview with 50 Cent 25:15 - The Flowers Message: Diddy's Strategic Communication 28:30 - Corporate America Weaponizing Black Culture 31:45 - Black Podcast Culture in Shambles Discussion 34:20 - Invisible Giant: Why Names Get Withheld in Culture 37:10 - Decoding "The Streets" for Young Black Men 40:25 - How Misunderstood Language Leads Youth to Violence 43:40 - Max B Situation vs Southern Artists: Media Double Standards 46:55 - Cultural Outsiders Running Hip-Hop Conversations 49:30 - Shape-Shifting in the Entertainment Industry 52:15 - The Importance of Arriving With Your Identity Intact 54:45 - Diddy Documentary Deep Dive: What They Didn't Show 57:20 - The Sex Capades Coverage Gap 59:50 - Two Documentaries Mashed Together Theory 62:30 - Numbers Don't Lie: Solo Show Performance Analysis 65:15 - Social Currency & Name Recognition in Black Media 67:45 - The Real Message for Young Black Boys Watching 70:20 - Final Thoughts & Closing Wisdom 72:30 - Outro & Patreon Preview Join Our Its Up There Podcast Clip Channel now https://www.youtube.com/channel/UCEh6Wk40kcNcMJ4t_jtmluw Discord https://discord.gg/GJKXMWQS For all exclusive interviews & more content not here click here https://www.patreon.com/itsuptherepodcast 🚨Unreleased Interviews https://www.patreon.com/itsuptherepodcast 🦺All Merch Options teespring.com/its-up-there-podcast-merch 🎧LISTEN ON SPOTIFY: https://open.spotify.com/show/4Jheeb8FxYVDRo8khyrz36?si=e339dD2JRte2MYX2Uon3BQ 👀 SUBSCRIBE HERE:https://www.youtube.com/channel/UCl_GorAVekpEVDlk1Yc8giw 👂 LISTEN ON APPLE PODCASTS: https://podcasts.apple.com/us/podcast/its-up-there-podcast/id1317524092?uo=4 👣FOLLOW ITS UP THERE PODCAST HOST : INSTAGRAM | fogfo_looney TIKTOK | https://www.tiktok.com/@fogfo_looney PATREON| https://www.patreon.com/itsuptherepodcast SUBSCRIBE TO Youtube Channel ➡️ https://www.youtube.com/channel/UCl_GorAVekpEVDlk1Yc8giw WATCH MORE ➡️ https://www.youtube.com/watch?v=JwNIuOcAtoo&list=PLnwwxLxHiDWayq4HPgNYUtsAGvqe3liOOSee omnystudio.com/listener for privacy information.
Dr Umar Johnson sits with Loon to talk Candace Owens, Deion Sanders, Shedeur Sanders, the Target boycott, Trump’s DEI rollbacks, racist GoFundMe rules and the Times Square Black woman statue in Hour 3. In this clip, Umar breaks down why boycotting Target and running to Costco isn’t Black power if we don’t own anything, how DEI got gutted under Trump, and why directing Black dollars without Black ownership is just “rearranging the plantation.” He walks Loon through Rodney Hinton, Luigi Maloney and the viral white woman who made a million dollars off a racist rant—using those cases to show how GoFundMe will happily fund white violence while shutting down Black causes and even his own school campaign. Umar calls it “digital segregation” in real time, not a glitch in the system. From there they zoom in on symbolism: the casual, unemployed-looking Black woman statue in Times Square. Umar argues that in the richest business district in America, choosing that image to represent Black women—while Black women are the most educated demographic in the country—is not an accident, it’s messaging. They tie in Michael Jackson, Prince, Marvel and Black Panther, then slide into validation culture: white partners, PWIs, suburbs, Benzes and “being chosen” by white institutions as trophies for bruised Black egos. That same validation, Umar says, makes celebrities easy to buy and easy to use against their own people. Trump comes back into the convo as Umar explains how his era made open racism popular again and gave police and institutions a “Trump immunity” energy, while DEI programs quietly rolled back and barely helped Black folks even when they were funded. Later, Loon steers things to Deion Sanders and Shedeur Sanders: HBCUs, Colorado, the NFL draft and how a projected top-end quarterback ended up much lower than expected, costing tens of millions but still being used for clicks, ratings and jersey sales. Umar frames it as a lesson in power: “The league is bigger than any one family.” They wrap with Candace Owens—why Umar feels she’s ducking a real sit-down on a Black platform or at an HBCU, how interracial marriage and “snow bunny” politics fit into her brand, and why conservative sponsors might treat an honest debate with him as too risky for their image. This is executive-level conversation: history, money, sport, media and psychology all in the same hour. TIMESTAMPS (Short, punchy, searchable phrases) 00:00 – Target boycott, DEI, Trump 02:15 – Black dollars vs Black ownership 05:30 – Times Square Black woman statue 06:07 – First Black woman statue debate 12:05 – Michael Jackson, Prince, business gangster talk 15:36 – Rodney Hinton, body-cam and backlash 16:05 – Luigi Maloney & white GoFundMe wins 17:47 – Racist viral woman makes $1M 18:17 – Umar’s school GoFundMe shut down 19:19 – Rodney Hinton vs the system, not one cop 22:32 – “Get off my porch” new boundaries with white neighbors 23:13 – Consequences for police brutality conversation 31:34 – Trump era & making racism popular again 33:23 – Garvey, Huey, H. Rap Brown: hardship breeds leaders 35:07 – Target to Costco isn’t liberation 39:01 – Times Square statue as propaganda 44:57 – Reading the official art statement 47:24 – Why that image in the richest district? 48:25 – Deion Sanders, HBCUs and power structure 51:11 – Candace Owens challenge revisited 53:49 – Candace, interracial marriage & validation 57:43 – Candace as part of conservative corporate machine 1:01:10 – Colorado draft class “sabotage” & Shedeur’s slide 1:03:29 – Deion leaving HBCU “for his sons” debate 1:04:06 – Plantation analogy: who really runs the league 1:06:02 – Deion vs Muhammad Ali comparison 1:06:42 – Shedeur’s drive coming from greatness 1:10:01 – “I’m spending your money for you” industry game 1:14:27 – Jalen Rose jersey & team likeness loophole Join the Patreon for full episodes & early drops: https://patreon.com/ItsUpTherePodcast Tap in with the Discord community: https://discord.gg/3AwsHfDcJB Binge past episodes of It’s Up There Podcast: https://www.youtube.com/playlist?list=PLnwwxLxHiDWYLCXvb81w69QAfr6cc1Y3N #DrUmarJohnson #ItsUpTherePodcast #Loon #DeionSanders #ShedeurSanders #CandaceOwens #TargetBoycott #GoFundMe #BlackEconomics #TimesSquare #BlackWomen #HBCU #NFLDraft #ColoradoBuffaloes #blackmediaSee omnystudio.com/listener for privacy information.
Netflix dropped the new four-part documentary “The Reckoning,” centered on Sean “Diddy” Combs — and the world is reacting. In this solo deep-dive, Loon dissects the psychology, the industry politics, the missing pieces, and the dangerous narratives inside the doc. From Diddy recording himself days before jail…To Netflix allegedly merging two different documentaries…To 50 Cent being used as a “cultural shield”…To Cassie’s disturbing hallway footage…This episode breaks down the entire ecosystem behind one of the most controversial releases of the decade. This isn’t gossip.This is executive-level commentary on culture, business, manipulation, and media power. 0:00 – The Setup: Why this documentary changed the conversation 1:17 – Why podcasting is entering a dangerous phase 3:33 – “Diddy is too powerful to be held accountable” 4:38 – The two myths about powerful men 7:13 – Why was Diddy recording himself before jail? 8:45 – The flaw in Diddy’s inner circle: “No one will even hold a camera” 10:06 – The psychology of the entertainer under pressure 12:00 – People understand narratives but don’t know how to respond to them 13:33 – Netflix’s hidden play: two documentaries mashed into one 14:33 – The footage ownership loophole nobody talks about 16:33 – How Netflix used 50 Cent as a shield 18:22 – Why big corporations lean on cultural figures when lines get blurry 21:18 – “Poor people started these narratives” – the rise of YouTube power 23:13 – Diddy’s manipulation tactics exposed 25:04 – The “bat story” and the illusion of intimidation 27:26 – The claim about Diddy hitting his mom & why it feels off 29:23 – Why the Tupac & Biggie section proves Netflix had another agenda 32:07 – Charging Biggie’s family for the funeral: Industry hypocrisy 34:27 – The Cassie hotel foot Hit LIKE, SUBSCRIBE, and SHARE this episode.Join the Patreon community for exclusive content, longer audio versions, early releases, and behind-the-scenes insight.Your support pushes this independent platform forward every single week. 📌 LINKS JOIN THE PATREON:https://patreon.com/ItsUpTherePodcast JOIN THE DISCORD:https://discord.gg/3AwsHfDcJB LISTEN ON AUDIO (Black Effect / iHeart / Spotify / Apple):(Insert your links here – you prefer no placeholders, so add exact URLs) WATCH THE FULL PLAYLIST OF EPISODES:https://www.youtube.com/playlist?list=PLnwwxLxHiDWYLCXvb81w69QAfr6cc1Y3N #Diddy #DiddyDocumentary #TheReckoning #Netflix #50Cent #Cassie #BadBoyRecords #HipHopCulture #ItsUpTherePodcast #Loon #ExecutivesOfCulture #MediaPower #HipHopCommentary Diddy, Diddy documentary, The Reckoning Netflix, Sean Combs, 50 Cent documentary, Cassie footage, Bad Boy Records, hip hop commentary, culture podcast, Loon podcast, Its Up There Podcast, Netflix doc reaction, Diddy arrest, Diddy case breakdown, Tupac Biggie documentary, industry politics, manipulation in entertainment, media narratives, hip hop news, rap documentary breakdown If you want, I can also create: 🔥 Thumbnail text options🔥 Pinned comment🔥 Short-form versions for YouTube Shorts, IG, TikTok Just tell me the next deliverable.See omnystudio.com/listener for privacy information.
T-Pain Exposes DJ Khaled “Brother” Game, Labels Want Spotify Raise, DEI Money Vanishes for Pods In this solo episode, Loon breaks down why T-Pain’s “nobody is your brother” rant on Shannon Sharpe hit harder than people think, what it really means when DJ Khaled uses “brother” like a promo code, and how the family word gets weaponized to cloak bad business in music and media. From Ace Hood’s seven-figure exit from We The Best to labels quietly pushing Spotify to raise prices while keeping artist splits the same, Loon explains why music is still on a rookie contract, how Netflix vs cable exposed the new “add-on hustle,” and why AI plus streaming turned fans into secret investors. Then he pivots to podcasting: DEI checks drying up, black creators getting cut when the government paperwork changes, the Joe Budden universe, “sous-chefs” getting bravado off someone else’s work, and why pods like Need to Know and Bigger Picture struggled once DEI budgets disappeared. Loon lays out why he refuses pity-party money, how he’s retraining his audience to pay for value, and what it means for the future of It’s Up There Podcast. 00:00 – Intro, holidays & “fish sandwich vs fishing rod” 03:12 – T-Pain on Shannon Sharpe: “Nobody is your brother” 03:53 – DJ Khaled, the “brother” promo code & being used 08:13 – Weaponizing the family word in music & business 10:28 – Roc La Familia, mob names & fake “family” labels 12:35 – T-Pain’s legacy vs putting people on 15:05 – “If they make the sea, I make the sail” – Loon’s method 15:25 – Ace Hood vs DJ Khaled: 7-figure exit from We The Best 17:02 – Clip: Ace Hood explains the million-dollar number 20:43 – Connecting T-Pain, Ace Hood & Khaled’s sweet spot 22:11 – Labels push Spotify to raise prices 24:21 – Netflix vs cable: devaluing live TV & changing behavior 27:03 – Add-on hustle: subscriptions as the new cable 27:39 – Artists still hustling like it’s the 80s 29:34 – AI, labels & training models on artist voices 31:13 – Labels renegotiate subscriptions, not artist splits 33:45 – Streaming, secret shareholders & rookie contracts 35:11 – Knife vs pie: who controls splits in music 35:38 – Podcasting leaves its rookie deal 36:55 – Bigger Picture & Need to Know podcast cancellations 38:36 – Clip: DEI money stops and ads dry up 40:33 – Joe Budden universe & sous-chef bravado 43:19 – DEI, pity parties & token black shows 45:10 – Joe Budden, Flip, Surf & chemistry challenges 47:32 – Changing customer behavior vs artists standing still 49:56 – Dark time for pods & Loon’s long game 50:32 – Tease for the future of It’s Up There Podcast T-Pain said “nobody is your brother,” then brought up DJ Khaled by name. We unpacked that, Ace Hood’s 7-figure exit, labels pushing Spotify to raise prices without changing splits, AI training on artist voices, and how DEI money stopped and a lot of black pods folded when the checks dried up. Drop your thoughts: 1️⃣ Have you ever had the “brother/family” word used on you in business? 2️⃣ Should labels be able to raise prices on Spotify without changing artist splits? 3️⃣ Do you think DEI helped black creators, or just made us temporary line items? Full uncut audio and extra solo episodes live on Patreon: https://patreon.com/ItsUpTherePodcast Tap into the Discord (Looniverse) here: https://discord.gg/3AwsHfDcJB Join Our Its Up There Podcast Clip Channel now https://www.youtube.com/channel/UCEh6Wk40kcNcMJ4t_jtmluw Discord https://discord.gg/GJKXMWQS For all exclusive interviews & more content not here click here https://www.patreon.com/itsuptherepodcast 🚨Unreleased Interviews https://www.patreon.com/itsuptherepodcast 🦺All Merch Options teespring.com/its-up-there-podcast-merch 🎧LISTEN ON SPOTIFY: https://open.spotify.com/show/4Jheeb8FxYVDRo8khyrz36?si=e339dD2JRte2MYX2Uon3BQ 👀 SUBSCRIBE HERE:https://www.youtube.com/channel/UCl_GorAVekpEVDlk1Yc8giw 👂 LISTEN ON APPLE PODCASTS: https://podcasts.apple.com/us/podcast/its-up-there-podcast/id1317524092?uo=4 👣FOLLOW ITS UP THERE PODCAST HOST : INSTAGRAM | fogfo_looney TIKTOK | https://www.tiktok.com/@fogfo_looney PATREON| https://www.patreon.com/itsuptherepodcast SUBSCRIBE TO Youtube Channel ➡️ https://www.youtube.com/channel/UCl_GorAVekpEVDlk1Yc8giw WATCH MORE ➡️ https://www.youtube.com/watch?v=JwNIuOcAtoo&list=PLnwwxLxHiDWayq4HPgNYUtsAGvqe3liOOSee omnystudio.com/listener for privacy information.
Charleston White returns to It’s Up There Podcast with Loon for Hour 3 to talk Cardi B, Stefon Diggs, Offset, his own lost baby story, the viral HBCU setup, Woody’s hood, NBA YoungBoy, NLE Choppa and more. This is the third hour of the same sit-down. After walking out and coming back, Charleston gets into the stuff the internet argues about but never really breaks down: relationships, status, fatherhood, street loyalty, internet character vs real life, and the cost of going viral the wrong way. In this episode: • Cardi B, Stefon Diggs and Offset headlines and what Charleston thinks they say about modern celebrity relationships. • Charleston tells the story of getting a girl pregnant in the middle of chaos, losing the baby, and why he jokes about almost having a “Tupac baby.” • Woody forgiving him after all the disrespect, going to Woody’s hood alone, and literally falling asleep in the “lion’s den.” • The HBCU panel that turned into a viral chase moment, why he felt set up, and how it cost him real money in shows and bookings. • Africans vs Black Americans, who controls the programming, and why he says you can’t just “un-teach” what this system did. • Married women, having babies, tricking, value, and how the MeToo era changed the game. • NBA YoungBoy’s influence, NLE Choppa dimming his own brand, and what happens when you give your voice to someone with more power. • The difference between Charleston White the character and the man behind it, and how Loon is trying to document both without clout-chasing. Tap in, drop your timestamp and let us know what part hit you the hardest. 0:00 – Hour 3 opens: “If you were Woody, would you forgive you?” 1:00 – Charleston riding to Woody’s hood alone and sleeping in the lions’ den 4:30 – Breaking down the viral HBCU moment and why he ran after the event 10:30 – Talking money: bookings, cancellations and the real cost of going viral 13:30 – Africans vs Black Americans and why he says they aren’t on the same page 16:00 – “Is it wrong for a married woman to have a baby?” hoes vs wives talk 24:30 – Tricking, paying, and who really sets the value in dating 25:50 – The hood girl, getting her pregnant, losing the baby and the “Tupac baby” bar 33:30 – NBA YoungBoy, NLE Choppa and how an artist can dim his own brand 40:00 – Rebranding, who sees him as a villain vs who sees the message 41:30 – HBCU fallout, losing over six figures in shows and speaking gigs 43:30 – New movies, TV opportunities and a major game show hosting look 46:00 – Character vs real person + the “R. Kelly peed, Robert didn’t” line 47:00 – Loon closes Hour 3 and speaks to his family and day-ones #ItsUpTherePodcast #CharlestonWhite #CardiB #StefonDiggs #Offset #NBAYoungBoy #NLEChoppa #HBCU Join Our Its Up There Podcast Clip Channel now https://www.youtube.com/channel/UCEh6Wk40kcNcMJ4t_jtmluw Discord https://discord.gg/GJKXMWQS For all exclusive interviews & more content not here click here https://www.patreon.com/itsuptherepodcast 🚨Unreleased Interviews https://www.patreon.com/itsuptherepodcast 🦺All Merch Options teespring.com/its-up-there-podcast-merch 🎧LISTEN ON SPOTIFY: https://open.spotify.com/show/4Jheeb8FxYVDRo8khyrz36?si=e339dD2JRte2MYX2Uon3BQ 👀 SUBSCRIBE HERE:https://www.youtube.com/channel/UCl_GorAVekpEVDlk1Yc8giw 👂 LISTEN ON APPLE PODCASTS: https://podcasts.apple.com/us/podcast/its-up-there-podcast/id1317524092?uo=4 👣FOLLOW ITS UP THERE PODCAST HOST : INSTAGRAM | fogfo_looney TIKTOK | https://www.tiktok.com/@fogfo_looney PATREON| https://www.patreon.com/itsuptherepodcast SUBSCRIBE TO Youtube Channel ➡️ https://www.youtube.com/channel/UCl_GorAVekpEVDlk1Yc8giw WATCH MORE ➡️ https://www.youtube.com/watch?v=JwNIuOcAtoo&list=PLnwwxLxHiDWayq4HPgNYUtsAGvqe3liOOSee omnystudio.com/listener for privacy information.
In this solo episode, Loon spins the block on a wild week in culture—why he refused to let Charleston White tear down Young Thug in “character mode,” how Blueface and Chrisean Rock dragged Offset and Cardi B into their circus, and what Summer Walker’s “Ms. Pizza Hut” moment really says about modern love, side pieces, and money-based dating. transcript_Document (28) This one ain’t just gossip—it’s game. Loon breaks down loud love, weaponized clout, side-chick contracts, and why podcasting lost its way chasing headlines instead of breaking down the business behind the music.   00:00 – Intro, holidays & Patreon tribe 02:45 – Clearing up Charleston White Part 2 & Akademiks 03:27 – Why Loon refused the Young Thug convo 04:14 – Charleston admits “character mode” & chasing the algorithm 05:07 – 50K off NBA YoungBoy drama & clip hustling 06:25 – Is Loon biased or just loyal? 08:59 – Security culture & fake tough talk online 09:57 – Podcasting lost the plot 10:39 – Labels turned into tech companies in front of us 11:50 – Loon’s 2026 mission for real game 12:21 – Blueface & Chrisean: case study in unpredictable love 14:41 – Offset & Chrisean rumors resurface 15:18 – Blueface claims she smashed Offset at Cardi’s house 16:26 – Chrisean claps back on IG Live 20:21 – Intense love vs long-term love 22:29 – Loud love as technique 24:03 – “You fall victim to technique” – boxing & relationships 26:51 – Summer Walker & Rich The Kid “Pizza Hut” audio 29:13 – Summer’s response to Tori Brixx 31:56 – Tori, fights, baby mamas & no self-respect 33:17 – “I don’t even like him” – is that cap? 35:12 – Side-chick math: twice a year vs 300K 40:04 – Why some prefer being the side 41:20 – Closing thoughts on love, money & roles #ItsUpTherePodcast #Loon #CharlestonWhite #YoungThug #DJAkademiks #Blueface #ChriseanRock #Offset #CardiB #SummerWalker #RichTheKid #ToriBrixx #HipHopPodcast #BlackEffect #iHeartRadio  See omnystudio.com/listener for privacy information.
Charleston White returns after walking out for a HEATED interview with Loon—clashing over Tekashi 6ix9ine being “gangsta,” calling out DJ Akademiks on NBA YoungBoy’s money, and answering for Lil Woody. Full description (SEO-optimized, no timestamps) Charleston White comes back after the walkout and the room catches fire. Loon forces specifics: Was Tekashi 6ix9ine really “gangsta” or was it performance? Charleston doubles down that 6ix9ine was active, and Loon demands receipts—where, when, who. They pivot to DJ Akademiks and whether his coverage helped or hurt NBA YoungBoy’s money—brand deals, touring energy, and how one post can tax a bag. Charleston speaks directly on Lil Woody and the “fear” talk, draws a line between being strategic and being scared, and says it on camera. The episode also hits the culture’s pressure points: Young Thug and rap lyrics in court (art vs evidence), Adin Ross access/security, police vs street codes, and whether labels/algorithms profit from pain (drill trauma from Chicago/Jacksonville to the timeline). This is not a clip farm—this is the full confrontation people said would never happen after the walkout. What you’ll hear (no spoilers): • 6ix9ine debate that nearly goes left (definition vs myth) • Ak’s role in YoungBoy coverage and money narratives • Lil Woody addressed directly: stance, fear, and consequences • Thug’s lyrics, prosecutors, and the line between art and confession • Police vs street integrity when cameras are off • Labels, clicks, and who actually profits when violence trends Join the community / support the show • Discord: https://discord.gg/3AwsHfDcJB • Patreon (early drops, longer audio, lives): https://patreon.com/ItsUpTherePodcast Listen everywhere (Black Effect / iHeart) – search It’s Up There Podcast. Calls to action If you rock with real conversations: Subscribe, Like, Comment your take (be specific), and share this episode with someone who only saw the clips. Charleston White CAME BACK SWINGING— 6ix9ine “Gangsta” Debate, Akademiks + Woody & Youngboy (DRAMA) Charleston White RETURNS: Defends 6ix9ine + Akademiks COSTING YoungBoy MILLIONS + Woody Response Charleston White RETURNS: Akademiks Cost NBA YoungBoy A Bag + 6ix9ine + Woody, Youngboy & Adin Ross 0:00 Return after walkout — why Charleston came back 2:01 Temperature check — it gets heated earl 4:45 6ix9ine “gangsta” debate starts (voices rise) 8:12 Loon calls for receipts — did 6ix9ine really move like that? 12:05 “Ak fell off?” — Is Akademiks hurting YoungBoy’s money? 16:18 YoungBoy energy & crowd psychology — security stories 20:40 Lil Woody comes up — is Charleston scared? direct answer 24:33 Street codes vs police protection — who’s really safe? 28:55 Young Thug: when lyrics meet the courtroom 33:14 Drill culture & trauma — kids, labels, algorithms 37:02 Media, incentives, and who benefits from pain 40:11 Final exchange — where they still disagree 42:10 Closing — what gets finished today #ItsUpTherePodcast #CharlestonWhite #Tekashi6ix9ine #DJAkademiks #NBAYoungBoy #YoungThug #LilWoody #adinross Join Our Its Up There Podcast Clip Channel now https://www.youtube.com/channel/UCEh6... Discord https://discord.gg/GJKXMWQS For all exclusive interviews & more content not here click here https://www.patreon.com/itsuptherepod... 🚨Unreleased Interviews https://www.patreon.com/itsuptherepod... 🦺All Merch Options teespring.com/its-up-there-podcast-merch 🎧LISTEN ON SPOTIFY: https://open.spotify.com/show/4Jheeb8... 👀 SUBSCRIBE HERE:https://www.youtube.com/channel/UCl_G... 👂 LISTEN ON APPLE PODCASTS: https://podcasts.apple.com/us/podcast... 👣FOLLOW ITS UP THERE PODCAST HOST : INSTAGRAM | fogfo_looney TIKTOK | https://www.tiktok.com/@fogfo_looney PATREON| https://www.patreon.com/itsuptherepod...See omnystudio.com/listener for privacy information.
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