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Self Storage Insights

Author: Ben Shirey

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Welcome to Self Storage Insights, the show where we bring you insights and tips from successful self storage property owners. If you own or manage a self storage property, this podcast is for you!
68 Episodes
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In this week’s episode of the Self Storage Insight Podcast, James Shepherd talks with Austin Scroggs of TruSteel Buildings to break down the build-versus-buy decision in self storage. Tune in to hear when new construction can cost significantly less than buying existing, the tradeoffs operators should consider, and how smart planning can set a project up for long-term success.
James Shepherd sits down with Don Tyree, Founder of Family Heirloom Storage, to uncover how he’s built a 27-property, 4,000-unit portfolio through smart acquisitions and hands-on management. Hear how Don blends real estate investing with operational excellence—and why his family-first philosophy drives long-term tenant loyalty and steady returns.
In Episode 101 of the Self Storage Insight Podcast, James Shepherd breaks down six data points that could redefine your facility's performance in 2026. Tune in to also catch insights into CCStorage's new 2026 feature build: designed to help operators monitor and maximize these metrics.
James Shepherd & Ben Shirey go full circle: looking back at the podcast’s beginnings, celebrating milestones, and exploring how data, automation, and relationships keep the storage industry moving forward.
In this episode of the Self Storage Insight Podcast, James Shepherd unpacks the self-storage payment playbook with Full Stack Payments CEO Jonathan Shirey. They cover the full journey: card migrations, dual pricing vs. surcharge (and why dual pricing wins), and driving electronic payments (card/ACH) to lift NOI and valuation.
James Shepherd chats with investor Brandon Michael of Greater Good Investments about how he went from buying his first facility to managing six—and developing another. They cover real lessons on financing, operations, marketing, and the importance of automation in growing a successful self storage business.
On the latest Self Storage Insight Podcast, James Shepherd joins Matt Markham and shares how CCStorage started, the rise of dual pricing, and why it’s a game-changer for operators.
As summer winds down, self-storage operators are already looking ahead to the slower season. Tune in to the Self Storage Insight Podcast with Ben Shirey and Matt Markham as they dive into why demand is still strong through late summer and early fall—especially with college move-ins—now is the time to prepare strategies that minimize the impact of the upcoming lull. From student-focused rental options to smart rate adjustments, having a plan in place can make a big difference.
ChatGPT said: Auction laws are changing fast. Email notices are now valid in many states, and unsigned leases may still be binding. Stay compliant—stay ahead.
When should you hire a storage manager? Learn when it makes sense, what to pay, and how the right hire can boost your facility’s performance.
Big REITs dropping rates? Don’t follow blindly. Learn how independent storage owners can compete smart, build loyalty, and grow sustainably.
Are your storage fees helping or hurting your business? Learn which fees to charge, avoid, and how to boost revenue without losing tenants.
New to managing a storage facility? In this episode, we cover fee structures, billing tips, and setup strategies that top operators use every day.
Self-storage is evolving fast. In this episode, we dive into automation, online rentals, and how CCStorage helps facilities grow with less overhead.
Marketing your self storage facility just got smarter! In this episode of the Self Storage Insight Podcast, Ben Shirey chats with ChatGPT to explore how AI can help you optimize your Google Business Profile, run targeted ads, and make data-driven decisions—all on a budget. Whether you're new to AI or looking to up your game, this episode shows how easy (and powerful) it can be.
Managing a self-storage facility isn’t as simple as it seems—especially for first-time owners. In our latest episode, we chat with Peter Smyth & Alex Hartman of White Label Storage about the biggest challenges storage operators face, from tenant management to revenue optimization.
Insurance costs are skyrocketing, and many facility owners are unknowingly underinsured. In the latest episode, I sit down with Terry Campbell of Johnson Insurance to discuss the biggest risks in self-storage, why insurance rates are rising, and how his team is bringing top-tier customer service to the industry.
Looking to simplify self-storage underwriting? Cactus, led by CEO Tyler Sellars, automates data input, enriches insights with market data, and delivers accurate forecasts—all in one intuitive platform. Say goodbye to manual Excel headaches and hello to faster, smarter investment analysis. I recently had the chance to demo the product, and I truly believe it’s going to revolutionize the self-storage underwriting experience! Don’t just take my word for it—try it yourself with a 7-day free trial using the link app.trycactus.com/demo/?ref=bentz
Confused about credit card disputes and chargebacks? In the latest episode of the Self Storage Insight Podcast, Ben Shirey breaks down what disputes are, why they happen, and how to respond effectively to protect your cash flow. Learn how to win disputes, avoid processing issues, and keep your business running smoothly. Don’t let disputes derail your revenue—listen now!
Streamline your online rentals! In this episode of the Self Storage Insight Podcast, Ben Shirey and Matt Markham dive into the pros and cons of Click-to-Sign vs. DocuSign, plus tips for creating an effortless rental process to keep customers coming.
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