DiscoverSocial Media News Live: Discussing the latest social media tools, tips, and tactics with industry experts, innovators, creators, and storytellers
Social Media News Live: Discussing the latest social media tools, tips, and tactics with industry experts, innovators, creators, and storytellers
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Social Media News Live: Discussing the latest social media tools, tips, and tactics with industry experts, innovators, creators, and storytellers

Author: Jeff Sieh

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Social Media News Live keeps you up-to-date on what's happening in the world of social media! We discuss the latest social media tools, tips, and tactics with industry experts, innovators, creators, and storytellers. We broadcast live so YOU can ask the questions that matter most to you and your business.
160 Episodes
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Join us as we explore the art and science of podcasting with Jim Collison, a seasoned podcaster with a deep passion for utilizing personal strengths to excel in the medium. Jim shares his extensive experience, from hosting technology and community-building podcasts to employing the CliftonStrengths assessment to enhance podcasting skills.Jim discusses practical strategies for identifying and applying one's strengths to podcasting, ensuring content remains engaging and personal. He also discusses integrating personal development tools into the creative process and offers insights on collaborative podcasting, emphasizing the importance of understanding team dynamics to produce compelling content.Looking ahead, Jim considers potential innovations that might shape the industry, highlighting the importance of adaptability and continuous learning. He stresses the significance of authenticity and dedication in crafting a podcast that resonates with audiences.Throughout our conversation, Jim provides excellent advice for both novice and veteran podcasters, aiming to inspire and guide them in their podcasting journeys.Key Points:Leveraging personal strengths and technology in podcastingPractical tips for engaging and maintaining an audienceThe future of podcasting and emerging trendsImportance of team dynamics and collaborative efforts in podcast productionResources:Home Gadget Geeks PodcastAsk the Podcast Coach----------------------Ecamm - Your go-to solution for crafting outstanding live shows and podcasts. - Get 15% off your first payment with promo code JEFF15SocialMediaNewsLive.com - Dive into our website for comprehensive episode breakdowns.Youtube.com - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.Facebook - Stream our show live and chat with us in real time. Connect, engage, and be a part of our community.Email - Subscribe and never miss a live show reminder.----------------------JeffSieh.com - Unlock the power of authentic storytelling with me! With over 20 years of marketing experience, I'm here to elevate your brand's narrative in an ever-competitive market. My expertise spans consulting, visual marketing, and producing podcasts and live videos.Additionally, as a seasoned speaker, I'm not just about sharing knowledge--I believe in entertaining audiences and injecting humor into every...
Wave Wyld, TikTok marketing strategist, and trendspotting expert, reveals her journey into the heart of TikTok trend culture, sharing invaluable insights on creating content that resonates and captivates. As the landscape of social media evolves with potential platform regulations and shifts, Wave offers strategic advice for businesses aiming to stay ahead in a volatile digital environment.Wave discusses the balance between leveraging TikTok for rapid visibility and the critical importance of building sustainable, platform-independent marketing assets like email lists. She dives into the practicalities of adapting quickly to emerging trends while maintaining a brand’s core identity and message.In this episode, you will gain a deeper understanding of how TikTok can serve as a powerful tool for engagement and growth and how to navigate its challenges with foresight and agility. Discover more about harnessing TikTok's dynamic capabilities for your business and personal brand with Wave Wyld, the queen of trend alerts.Key Points:Strategies for navigating potential TikTok regulations and their impact on marketing.The importance of diversifying digital presence and prioritizing direct marketing channels like email.Practical tips on identifying and capitalizing on TikTok trends to enhance brand engagement.Resources:Wave Wyld's Official WebsiteWave Wyld's TikTok ----------------------Ecamm - Your go-to solution for crafting outstanding live shows and podcasts. - Get 15% off your first payment with promo code JEFF15SocialMediaNewsLive.com - Dive into our website for comprehensive episode breakdowns.Youtube.com - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.Facebook - Stream our show live and chat with us in real time. Connect, engage, and be a part of our community.Email - Subscribe and never miss a live show reminder.----------------------JeffSieh.com - Unlock the power of authentic storytelling with me! With over 20 years of marketing experience, I'm here to elevate your brand's narrative in an ever-competitive market. My expertise spans consulting, visual marketing, and producing podcasts and live videos.Additionally, as a seasoned speaker, I'm not just about sharing knowledge--I believe in entertaining audiences and injecting humor into every presentation. I'm available to enlighten and engage audiences at your events, conferences, or...
Smart Creating with ADHD

Smart Creating with ADHD

2024-04-0901:00:05

We sit down with Ian Anderson Gray, who's an inspiration for entrepreneurs and creatives navigating their journey with ADHD. Ian, the visionary behind the Smart ADHD Podcast, sheds light on the unique challenges and advantages that ADHD presents in the entrepreneurial world. His story is not just about managing ADHD but turning it into a formidable asset in business and creativity.Ian dives into the heart of how ADHD fuels his out-of-the-box thinking, fostering an environment ripe for innovation and creativity. He reveals the strategies that have allowed him to carve a niche in the digital space, leveraging the hyper-focus and divergent thinking that ADHD brings. From his meticulous planning to the dynamic adaptation of his schedule, Ian's approach teaches turning perceived weaknesses into strengths.The conversation doesn't stop at personal triumphs; Ian is here to demystify ADHD for others on a similar journey. He debunks common myths, emphasizing the importance of understanding ADHD not as a deficit but as a different way of engaging with the world. With practical advice and compassionate insight, Ian guides listeners through managing distractions, harnessing creativity, and finding the right balance between structure and flexibility.But it's not all business. Ian's story is deeply personal, touching on the moments of doubt, the quest for self-understanding, and the breakthroughs that come from embracing one's unique brain wiring. His message is clear: with the right mindset and tools, ADHD can be a superpower in the creative and entrepreneurial realms.Key Takeaways:Harnessing ADHD for Creative and Business Success: Insights into how ADHD's unique traits can fuel innovation and creativity.Strategies for Managing ADHD: Practical tips for balancing structure and flexibility, managing distractions, and leveraging ADHD's strengths.Navigating the Personal Journey: A candid look at the challenges, breakthroughs, and personal growth that comes with understanding and managing ADHD.Resources:Smart ADHD podcastCreative Live Marketing PodcastIan Anderson Gray's website----------------------Ecamm - Your go-to solution for crafting outstanding live shows and podcasts. - Get 15% off your first payment with promo code JEFF15SocialMediaNewsLive.com - Dive into our website for comprehensive episode breakdowns.Youtube.com - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.Facebook - Stream our show live and chat with us in real time. Connect, engage, and be a part of our community.Email - Subscribe and never miss a live show reminder.----------------------JeffSieh.com - Unlock the power of authentic storytelling with me! With over 20 years of marketing experience, I'm here to elevate your brand's narrative in an ever-competitive market. My expertise spans a...
In this week's episode, we explore the fascinating intersection of technology and storytelling in the realm of agave spirits with Jay Baer. As a seasoned entrepreneur and a leading tequila influencer, Jay shares his journey from avid tequila enthusiast to pivotal figure in tequila education across various social media channels.Jay gives us an in-depth look at how he crafts engaging narrative experiences, utilizing his extensive knowledge of tequila's cultural and production intricacies. He talks about the evolution of his content strategy, emphasizing authentic engagement and storytelling and the importance of leveraging new digital platforms to expand his audience reach.The conversation also covers Jay's approach to brand collaborations and partnerships, showcasing how he combines his marketing expertise with his passion for tequila to provide unique insights and opportunities for brands in the agave spirits sector.Key Points:Jay's transition from tequila aficionado to influential content creator and educator in the agave spirits domain.Insights into creating engaging, informative content that appeals to both beginners and experts.Strategies for authentic brand collaborations and maximizing the use of digital platforms for broader reach and impact.Join us for this engaging discussion with Jay Baer, where the world of business intersects with the art of tequila, bringing to life the stories behind agave spirits. Tune in for an opportunity to learn, be entertained, and maybe find your new favorite tequila.Resources:Tequila Jay Baer's TikTok ChannelTequila Jay Baer's Instagram ChannelTequila Jay Baer's Website----------------------Ecamm - Your go-to solution for crafting outstanding live shows and podcasts. - Get 15% off your first payment with promo code JEFF15SocialMediaNewsLive.com - Dive into our website for comprehensive episode breakdowns.Youtube.com - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.Facebook - Stream our show live and chat with us in real time. Connect, engage, and be a part of our community.Email - Subscribe and never miss a live show reminder.----------------------JeffSieh.com - Unlock the power of authentic storytelling with me! With over 20 years of marketing experience, I'm here to elevate your brand's narrative in an ever-competitive market. My expertise spans consulting, visual marketing, and producing podcasts and
This week, we journey into the future of marketing alongside Robin Dimond, the visionary CEO and founder of Fifth and Core. With a deep well of expertise and innovative spirit, Robin uncovers the secrets to building durable brands in the swiftly evolving digital era.Robin unpacks the essence of omnichannel strategies and the transformative impact of emerging technologies, offering invaluable guidance for businesses aiming to excel amidst constant change. Discover how to skillfully navigate the complex digital marketing landscape, from selecting apt platforms to tailoring content across varied channels for optimal engagement.Engage in discussions about the must-use platforms for businesses, gaining insights into the non-negotiable roles of platforms like Pinterest and YouTube in your marketing arsenal. Grasp the differences between VR, AR, and XR and how these technologies are reshaping consumer experiences and expectations.Looking forward, Robin shares her insights on the progressing role of AI in marketing, emphasizing the necessity of leveraging new tools while preserving authenticity. Uncover practical tips for allocating budget for emerging tech, ensuring your business remains cutting-edge without compromising foundational values.Tune in for a conversation filled with actionable strategies, forward-thinking insights, and a dose of inspiration to bulletproof your marketing endeavors. Whether you're an experienced marketer or a blossoming business owner, this episode is your compass for navigating the dynamic digital landscape.Key Points:1. Adopting omni-channel strategies for seamless and effective marketing outreach.2. The pivotal role of emerging technologies in enriching consumer interactions and experiences.3. Practical tips for adapting content across diverse platforms to captivate a broader audience efficiently.4. Advice on budgeting for emerging tech and making tactical investments to stay at the vanguard.Resources:Fifth and CorConnect with Robin Dimond on LinkedIn----------------------Ecamm - Your go-to solution for crafting outstanding live shows and podcasts. - Get 15% off your first payment with promo code JEFF15SocialMediaNewsLive.com - Dive into our website for comprehensive episode breakdowns.Youtube.com - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.Facebook - Stream our show live and chat with us in real time. Connect, engage, and be a part of our community.Email - Subscribe and never miss a live show reminder.----------------------JeffSieh.com - Unlock the power of authentic storytelling with me! With over 20 years of marketing experience, I'm here to elevate your brand's narrative in an ever-competitive market. My expertise spans consulting, a...
In this episode, we peel back the layers of the Zero-Listen Podcast concept with Mike Allton. Mike illuminates how this strategy can revolutionize the way we approach podcasting, not for the sheer number of listens but for the depth of connections and strategic value it brings. Throughout our conversation, Mike shares his journey and practical insights into leveraging podcasts beyond traditional metrics, focusing instead on building meaningful partnerships and driving business outcomes.Unpacking Zero-Listen Podcasts, we explore how to use this platform as a catalyst for creating relationships, enhancing brand visibility, and achieving marketing objectives without the conventional pressure of audience numbers. Mike's rich experience in digital marketing and his role at Agorapulse shine through as he outlines the significance of selecting the right guests, crafting engaging content, and strategically repurposing podcast material to empower sales and marketing efforts.Join us as we explore Zero-Listen Podcasts' transformative potential. Offering you a fresh perspective on using podcasts to enrich your marketing mix and foster genuine connections in the digital age.Key Points:Understanding the concept of Zero-Listen Podcasts and their strategic advantage in marketing.Insights into selecting guests and structuring content for maximum impact.Strategies for repurposing podcast content to support sales and marketing goals.Resources:AgorapulseThe Social Media HatMike's Workbook (Use code FREEBEARD)----------------------Ecamm - Your go-to solution for crafting outstanding live shows and podcasts. - Get 15% off your first payment with promo code JEFF15SocialMediaNewsLive.com - Dive into our website for comprehensive episode breakdowns.Youtube.com - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.Facebook - Stream our show live and chat with us in real time. Connect, engage, and be a part of our community.Email - Subscribe and never miss a live show reminder.----------------------JeffSieh.com - Unlock the power of authentic storytelling with me! With over 20 years of marketing experience, I'm here to elevate your brand's narrative in an ever-competitive market. My expertise spans consulting, visual marketing, and producing podcasts and live videos.Additionally, as a a...
Join us for an enlightening episode with Mark Schaefer, a marketing strategist and author who showcases the transformative power of community in marketing. Mark shares insights into turning audiences into engaged communities that champion brands authentically and wholeheartedly. He emphasizes genuine connections over strategic maneuvers and discusses the balance between guiding and fostering organic growth within communities.Mark explores the future of community building, highlighting the potential integration of AI while underscoring the irreplaceable value of human touch. Offering actionable advice for brands and creators, he invites listeners to rethink conventional marketing in favor of a shift where belonging and shared purpose are central.Key Points:Transitioning from audience to community: strategies and insights.Authenticity as the cornerstone of community building.Leadership's role in community engagement and growth.Future trends in community building with AI and digital platforms.Tips for nurturing meaningful communities.Resources:Discover more about Mark Schaefer and his insights on his website.Mark's books on Amazon, specifically "Belonging to the Brand."Don't miss this episode for a deep dive into the heart of community building in marketing.----------------------Ecamm - Your go-to solution for crafting outstanding live shows and podcasts. - Get 15% off your first payment with promo code JEFF15SocialMediaNewsLive.com - Dive into our website for comprehensive episode breakdowns.Youtube.com - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.Facebook - Stream our show live and chat with us in real time. Connect, engage, and be a part of our community.Email - Subscribe and never miss a live show reminder.----------------------JeffSieh.com - Unlock the power of authentic storytelling with me! With over 20 years of marketing experience, I'm here to elevate your brand's narrative in an ever-competitive market. My expertise spans consulting, visual marketing, and producing podcasts and live videos.Additionally, as a seasoned speaker, I'm not just about sharing knowledge--I believe in entertaining audiences and injecting humor into every presentation. I'm available to enlighten and engage audiences at your events, conferences, or institutions. My talks cover a diverse range of subjects, from purposeful repurposing and...
In our latest episode of Social Media News Live, "Hashtags Unlocked: Sales-Boosting Instagram Tactics," I had the chance to chat with Instagram strategist Jenn Herman. We explored advanced Instagram strategies for increasing engagement and sales. We discussed the power of direct messages for building personal connections, the strategic application of hashtags for wider reach, the impact of Instagram reels for brand awareness, and methods to convert followers into customers using engaging content. Jenn offered invaluable strategies for upgrading your Instagram presence and propelling your business forward.Key Points:The significance of direct messages in fostering engagementHow to effectively use hashtags for better reach and targetingThe benefits of reels in promoting brand visibility and engagementCrafting content that turns followers into customersResources Mentioned:Check out Jenn Herman's website, Jenn's Trends.Instagram for DummiesInstagram for Business for DummiesExplore the Hashtags Unlocked eBook----------------------Ecamm - Your go-to solution for crafting outstanding live shows and podcasts. - Get 15% off your first payment with promo code JEFF15SocialMediaNewsLive.com - Dive into our website for comprehensive episode breakdowns.Youtube.com - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.Facebook - Stream our show live and chat with us in real time. Connect, engage, and be a part of our community.Email - Subscribe and never miss a live show reminder.----------------------JeffSieh.com - Unlock the power of authentic storytelling with me! With over 20 years of marketing experience, I'm here to elevate your brand's narrative in an ever-competitive market. My expertise spans consulting, visual marketing, and producing podcasts and live videos.Additionally, as a seasoned speaker, I'm not just about sharing knowledge--I believe in entertaining audiences and injecting humor into every presentation. I'm available to enlighten and engage audiences at your events, conferences, or institutions. My talks cover a diverse range of subjects, from purposeful repurposing and captivating storytelling to podcast promotion, social media strategies, visual marketing insights, the art
It's all about sales in this episode of Social Media News Live! We discuss the essence of authentic selling with Aleasha Bahr, a seasoned sales strategist and the innovator behind the Black Sheep Sales Method. Aleasha demystifies the sales process, advocating for a personalized, pressure-free approach that champions genuine connections over conventional sales tactics. She shares her insights on recognizing and nurturing potential client relationships based on mutual fit rather than aggressive pitching. Through her journey and expert strategies, Aleasha empowers listeners to redefine their sales narrative, ensuring that interactions are not only more human and relatable but also significantly more effective.Key Points:Embracing authenticity in sales to foster genuine connectionsPersonalizing sales strategies to align with one's unique style and client needsThe power of identifying and communicating with ideal clients based on fitTips on leveraging personal stories and experiences to enhance relatability and trustResources:Black Sheep Sales Method - Discover more about Aleasha's innovative approach to salesSales is Not a Dirty Word Podcast - Gain deeper insights from Aleasha's discussions on authentic selling strategies----------------------Ecamm - Your go-to solution for crafting outstanding live shows and podcasts. - Get 15% off your first payment with promo code JEFF15SocialMediaNewsLive.com - Dive into our website for comprehensive episode breakdowns.Youtube.com - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.Facebook - Stream our show live and chat with us in real time. Connect, engage, and be a part of our community.Email - Subscribe and never miss a live show reminder.----------------------JeffSieh.com - Unlock the power of authentic storytelling with me! With over 20 years of marketing experience, I'm here to elevate your brand's narrative in an ever-competitive market. My expertise spans consulting, visual marketing, and producing podcasts and live videos.Additionally, as a seasoned speaker, I'm not just about sharing knowledge--I believe in entertaining audiences and injecting humor into every presentation. I'm available to enlighten and engage audiences at your events, conferences, or institutions. My talks cover a diverse range of subjects, from purposeful repurposing and captivating storytelling to...
In this episode of Social Media News Live, we discuss the essentials of camera tips for beginners with the multifaceted digital media enthusiast Luis Vega. Luis shares his wealth of knowledge on starting with what you have, emphasizing that often, the best camera a beginner can start with is the smartphone in their pocket. He provides practical advice on purchasing used gear, the value of renting lenses to test them out, and his top recommendation for a budget-friendly camera setup that doesn’t compromise on quality. Additionally, Luis touches on the importance of audio quality over video, introducing affordable and effective solutions for beginners to improve their video content. The discussion also covers recommendations for editing software suitable for beginners and ends with Luis's insight into developing your unique style by just starting to create. This episode is packed with actionable advice for beginners looking to elevate their video content creation game.Key Points:Start with what you already own, such as your smartphone, for video content creation.Consider buying used gear and renting lenses to save money and test equipment.Luis recommends the Sony ZV-1F as a budget-friendly, quality camera for beginners.Emphasizes the importance of audio quality and introduces affordable solutions for improvement.Discusses software recommendations for video editing, suitable for beginners.Encourages creators to develop their unique style by simply beginning to create content.Resources:Sony ZV-1FRecommended Editing Software: Adobe Premiere, Final Cut Pro, & DaVinci ResolveAudio Improvement Tools: Rode VideoMicro Compact On-Camera Microphone----------------------Ecamm - Your go-to solution for crafting outstanding live shows and podcasts. - Get 15% off your first payment with promo code JEFF15SocialMediaNewsLive.com - Dive into our website for comprehensive episode breakdowns.Youtube.com - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.Facebook - Stream our show live and chat with us in real time. Connect, engage, and be a part of our community.Email - Subscribe and never miss a live show reminder.----------------------JeffSieh.com - Unlock the power of authentic storytelling with me! With over 20 years of marketing experience, I'm here to elevate your brand's narrative in an ever-competitive market. My expertise spans consulting,
Video Tips & Trends

Video Tips & Trends

2024-02-1059:01

Explore the dynamic world of video content creation with Kevin Kolbe, a seasoned expert in the field. This Social Media News Live episode, hosted by Jeff Sieh and Conor Brown, showcases Kevin’s journey from radio DJ to influential video content creator and coach. Kevin discusses the evolution of video content, emphasizing the importance of authenticity and creativity in engaging audiences. He shares insights into leveraging platforms like YouTube for impactful storytelling and explores the significance of adapting to technological advancements while staying true to one's creative vision. Kevin’s passion for helping solo creators and small businesses shines through as he offers practical advice and highlights the endless possibilities in the ever-changing landscape of video content creation.Key Points:Kevin’s transition from traditional media to online video content creation.Strategies for authentic and creative storytelling in video content.Navigating technological advancements while maintaining a personal touch.Kevin’s commitment to empowering solo creators and small businesses.Resources:Kevin Kolbe's WebsiteKevin Kolbe's YouTube ChannelVideo Resource Hub----------------------Ecamm - Your go-to solution for crafting outstanding live shows and podcasts. Get 15% off your first payment with promo code JEFF15SocialMediaNewsLive.com - Dive into our website for comprehensive episode breakdowns.Youtube.com - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.Facebook - Stream our show live and chat with us in real time. Connect, engage, and be a part of our community.Email - Subscribe and never miss a live show reminder.----------------------JeffSieh.com - Unlock the power of authentic storytelling with me! With over 20 years of marketing experience, I'm here to elevate your brand's narrative in an ever-competitive market. My expertise spans consulting, visual marketing, and producing podcasts and live videos.Additionally, as a seasoned speaker, I'm not just about sharing knowledge--I believe in entertaining audiences and injecting humor into every presentation. I'm available to enlighten and engage audiences at your events, conferences, or institutions. My talks cover a diverse range of subjects, from purposeful repurposing and captivating storytelling to podcast promotion,...
Explore the world of virtual presentations and business management featuring the dynamic Cat Mulvihill. Cat, a renowned expert in virtual presentations and a Notion ambassador delves deep into the art of engaging audiences online. She reveals her journey from traditional workshops to mastering virtual formats and how she leverages Notion to streamline her business operations.Cat provides invaluable insights into overcoming common challenges in virtual presentations, such as maintaining energy on camera and dealing with technical issues. She emphasizes the importance of preparation and shares practical tips on using storytelling and interactive elements to captivate an online audience.Cat also discusses the intricacies of balancing creative endeavors with business management. She touches on the transformative impact of Notion in her workflow, explaining how it consolidates various aspects of her work into one efficient platform.Discover the secrets to powerful online presentations and effective business management in this insightful episode.Key Points:Mastering the art of virtual presentations and audience engagement.Strategies for overcoming technical challenges and maintaining on-camera energy.Utilizing storytelling and interaction to create memorable online experiences.Insights into balancing creativity with business management.Leveraging Notion for streamlined business operations and enhanced productivity.Resources:Cat Mulvihill's website: www.catmulvihill.comCat Mulvihill's YouTube Channel----------------------Ecamm - Your go-to solution for crafting outstanding live shows and podcasts.SocialMediaNewsLive.com - Dive into our website for comprehensive episode breakdowns.Youtube.com - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.Facebook - Stream our show live and chat with us in real time. Connect, engage, and be a part of our community.Email - Subscribe and never miss a live show reminder.----------------------JeffSieh.com - Unlock the power of authentic storytelling with me! With over 20 years of marketing experience, I'm here to elevate your brand's narrative in an ever-competitive market. My expertise spans consulting, visual marketing, and producing podcasts and live videos.Additionally, as a seasoned speaker, I'm not just about sharing knowledge--I believe in entertaining audiences and injecting humor into every...
Dive into the dynamic world of digital marketing with Jon Loomer! Jon, a seasoned Meta (Facebook) advertising expert, delves into the transformative impact of short-form video content in the marketing landscape. Embracing the challenge of daily video creation in 2023, Jon shares his journey, revealing why and how he creates compelling short-form content and stays ahead in the Meta ads space.The episode offers a wealth of practical advice and strategies, focusing on the evolution of Meta advertising and the increasing importance of video content. Jon's story is an inspiration, highlighting his transition from traditional blogging to innovative video marketing. He discusses his approach to content creation, the learning curve involved, and the future implications of these tools in digital marketing.Key Points:The rise of short-form video in digital marketingInsights into Meta (Facebook) advertising in 2024Strategies for creating impactful video contentThe transition from traditional marketing to innovative techniquesFuture trends and developments in digital advertisingResources:Jon Loomer's official website and blog: www.jonloomer.comPower Hitters Club community: www.powerhittersclub.com----------------------Ecamm - Your go-to solution for crafting outstanding live shows and podcasts.SocialMediaNewsLive.com - Dive into our website for comprehensive episode breakdowns.Youtube.com - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.Facebook - Stream our show live and chat with us in real time. Connect, engage, and be a part of our community.Email - Subscribe and never miss a live show reminder.----------------------JeffSieh.com - Unlock the power of authentic storytelling with me! With over 20 years of marketing experience, I'm here to elevate your brand's narrative in an ever-competitive market. My expertise spans consulting, visual marketing, and producing podcasts and live videos.Additionally, as a seasoned speaker, I'm not just about sharing knowledge--I believe in entertaining audiences and injecting humor into every presentation. I'm available to enlighten and engage audiences at your events, conferences, or institutions. My talks cover a diverse range of subjects, from purposeful repurposing and captivating storytelling to podcast promotion, social media strategies, visual marketing insights, the art of live video, and much more.
In this episode of Social Media News Live, we dive into the world of email marketing with the seasoned expert, Paul Gowder. Paul, the founder of powwows.com, shares his deep insights on how to craft successful email campaigns and build vibrant online communities. As we navigate through the essential steps of email marketing, Paul reveals strategies to grow and engage your email list, emphasizing the significance of authenticity and community engagement in your communication.Key Points:Strategies for starting and nurturing an effective email marketing campaign.The importance of segmenting and personalizing your email lists for better engagement.Techniques to grow your email list using creative methods like giveaways and compelling content.Tips on avoiding common pitfalls in email marketing and staying compliant with evolving regulations.Insights into future trends in email marketing and adapting to technological advancements.Resources:powwows.com: Visit Paul's website to explore his work and gain more insights into building online communities.PaulGowder.com: Find out more about Paul's consulting services and access resources for enhancing your email marketing strategies.----------------------Ecamm - Your go-to solution for crafting outstanding live shows and podcasts.SocialMediaNewsLive.com - Dive into our website for comprehensive episode breakdowns.Youtube.com - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.Facebook - Stream our show live and chat with us in real time. Connect, engage, and be a part of our community.Email - Subscribe and never miss a live show reminder.----------------------JeffSieh.com - Unlock the power of authentic storytelling with me! With over 20 years of marketing experience, I'm here to elevate your brand's narrative in an ever-competitive market. My expertise spans consulting, visual marketing, and producing podcasts and live videos.Additionally, as a seasoned speaker, I'm not just about sharing knowledge--I believe in entertaining audiences and injecting humor into every presentation. I'm available to enlighten and engage audiences at your events, conferences, or institutions. My talks cover a diverse range of subjects, from purposeful repurposing and captivating storytelling to podcast promotion, social media strategies, visual marketing insights, the art of live video, and much more.
Crafting Short-Form Content

Crafting Short-Form Content

2024-01-0801:02:14

In this episode, join us for a deep dive into the world of crafting compelling short-form content with the innovative Shelly Nathan. As a master of creating engaging narratives in bite-sized formats, Shelly explores the nuances of short-form content creation, focusing on platforms like TikTok, YouTube Shorts, and Instagram Reels. She shares her journey and insights into transforming quick clips into captivating stories that resonate with audiences.Shelly delves into the critical importance of the first few seconds of a video, emphasizing the need for content that immediately hooks viewers. She discusses the power of retention metrics and subscriber growth as key indicators of short-form content success. Shelly also touches upon the balance between chasing new, shiny features and utilizing established tools and how experimenting with emerging technologies can enhance content strategy.Additionally, Shelly talks about diversifying income streams in the digital content space. She emphasizes the effectiveness of leveraging analytics for brand partnerships and sponsorships and the importance of authenticity in these collaborations.Key Points:Mastering the art of short-form content on various platforms.Importance of immediate engagement and retention in short videos.Balancing innovation with established content creation tools.Diversifying income through strategic brand partnerships and analytics.Resources:Shelly's YouTube ChannelShelly's TikTok ChannelShelly's ContentMinis----------------------Ecamm - Your go-to solution for crafting outstanding live shows and podcasts.SocialMediaNewsLive.com - Dive into our website for comprehensive episode breakdowns.Youtube.com - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.Facebook - Stream our show live and chat with us in real time. Connect, engage, and be a part of our community.Email - Subscribe and never miss a live show reminder.----------------------JeffSieh.com - Unlock the power of authentic storytelling with me! With over 20 years of marketing experience, I'm here to elevate your brand's narrative in an ever-competitive market. My expertise spans consulting, visual marketing, and producing podcasts and live videos.Additionally, as a seasoned speaker, I'm not just about...
This week, we journey into the heart of mindful marketing with Angie Robinson, a distinguished leadership and personal development coach. Angie brings over two decades of experience to show how self-awareness and mindfulness can profoundly transform your marketing approach and brand success.Embark on exploring the human mind with Angie as she delves deep into the concept of self-awareness. Understand how knowing yourself, your strengths, values, and beliefs can lead to more intentional and authentic interactions in life and the demanding marketing world. Angie discusses the often-overlooked power of introspection and mindfulness in creating a brand that truly resonates with its audience.Discover the delicate dance between personal and professional development and how one inevitably influences the other. Angie provides practical advice for integrating self-awareness practices into your daily routine, enhancing your marketing strategies, and enriching your personal growth.As we navigate the ever-evolving marketing landscape, Angie emphasizes the importance of staying true to your values and vision. Learn how to harness the power of your unique perspective and transform it into a compelling narrative that captivates your audience. Whether you're an established marketer or just starting, this episode is full of insights for anyone looking to infuse authenticity and mindfulness into their brand strategy.Key Points:The transformative power of self-awareness and mindfulness in marketing.Strategies for integrating personal development into professional growth.Building a brand that's authentic and resonates on a deeper level with your audience.Resources:Angie Robinson Coaching and Consulting LLC - Discover more about Angie's work and how she can guide you on your journey to a mindful and successful brand.Practically Perfect Leader Podcast - Dive deeper into leadership and personal development with Angie's insightful podcast.----------------------Ecamm - Your go-to solution for crafting outstanding live shows and podcasts.SocialMediaNewsLive.com - Dive into our website for comprehensive episode breakdowns.Youtube.com - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.Facebook - Stream our show live and chat with us in real time. Connect, engage, and be a part of our community.Email - Subscribe and never miss a live show reminder.----------------------JeffSieh.com - Unlock the power of authentic storytelling with me! With over 20 years of marketing experience, I'm here to elevate your brand's narrative in an ever-competitive market. My expertise spans consulting, visual marketing, and
Join us to explore the ever-evolving realm of social media and the exciting frontier of Web3 with social media strategist and visionary Katie Brinkley. Discover how Katie has navigated the digital currents for over 18 years, helping clients from AT&T and DirecTV to solopreneurs harness the power of social media to grow audiences and generate leads with minimal weekly effort.In this episode, Katie delves into the transformative journey of social media, from the days of MySpace to the dawn of Web 3.0 and the Metaverse. She discusses the strategies that have allowed her clients to thrive in every stage of the sales process and shares her unique insights from a blend of radio journalism and social media expertise.Katie also unveils her latest work, "The Social Shift, The Road Back To Community," a book that offers a deep dive into the strategies and mindset needed to navigate the digital landscape effectively. Learn how intentional social media use can build powerful, supportive communities. Staying abreast of technological advancements like AI and the Metaverse is vital for any modern marketer or business owner.Get ready to be inspired by Katie's journey and her invaluable advice for anyone looking to make a meaningful impact online. Sit back, relax, and prepare for an episode filled with insights and strategies to help you chart your course through the social shift.Key Points:Long-term strategies for growing audiences and income through social mediaThe evolution of social media and its impact on business engagementUtilizing platform-agnostic strategies for bottom-line resultsThe intersection of AI, the Metaverse, and social media strategyInsights from "The Social Shift, The Road Back To Community"Resources:Katie Brinkley's Book: The Social Shift, The Road Back To CommunityLearn more about Katie and her work at Katie Brinkley's Website----------------------Ecamm - Your go-to solution for crafting outstanding live shows and podcasts.SocialMediaNewsLive.com - Dive into our website for comprehensive episode breakdowns.Youtube.com - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.Facebook - Stream our show live and chat with us in real time. Connect, engage, and be a part of our community.Email - Subscribe and never miss a live show reminder.----------------------JeffSieh.com - Unlock the power of authentic storytelling with me! With over 20 years of marketing experience, I'm here to elevate your brand's narrative in an ever-competitive market. My expertise spans consulting, visual marketing, and producing podcasts and a...
Join us for a deep dive into the world of professional online moderation with expert, Paul Duncan. This episode reveals the secrets behind effective event management and tackling digital trolls. Paul brings his extensive experience from the telecom industry to the forefront, offering unique insights into the transition to online moderation.We explore the nuances of community safety, highlighting the tools and strategies that ensure engaging yet secure digital interactions. Paul shares practical tips on managing large-scale events, staying composed under pressure, and the critical role of clear communication between moderators and hosts.Discover how to create and maintain a positive online environment, handle technical challenges during live events, and the importance of setting community standards. This episode is a must-listen for anyone looking to step up their game in online community and event management.Key Points:Transitioning skills from telecom to online moderationTools and strategies for effective moderationManaging challenges and maintaining safety in digital spacesEssential tips for new moderators and community managersResources:Paul Duncan’s YouTube ChannelPaul Duncan's Blocked Word List----------------------Ecamm - Your go-to solution for crafting outstanding live shows and podcasts.SocialMediaNewsLive.com - Dive into our website for comprehensive episode breakdowns.Youtube.com - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.Facebook - Stream our show live and chat with us in real time. Connect, engage, and be a part of our community.Email - Subscribe and never miss a live show reminder.----------------------JeffSieh.com - Unlock the power of authentic storytelling with me! With over 20 years of marketing experience, I'm here to elevate your brand's narrative in an ever-competitive market. My expertise spans consulting, visual marketing, and producing podcasts and live videos.Additionally, as a seasoned speaker, I'm not just about sharing knowledge--I believe in entertaining audiences and injecting humor into every presentation. I'm available to enlighten and engage audiences at your events, conferences, or institutions. My talks cover a diverse range of subjects, from purposeful repurposing and captivating storytelling to podcast promotion, social media strategies, visual marketing insights,...
Join us in this exciting episode as we dive into the dynamic world of Instagram with social media powerhouse Julie Voris. With her unique blend of experience and charisma, Julie unveils the secrets to turning Instagram into a pivotal tool for business growth.Discover Julie's journey, from her initial steps in social media to creating an influential online brand. She breaks down the essentials of Instagram marketing, from crafting compelling content to engaging with your audience authentically.Julie shares her top strategies for Instagram success, including effectively utilizing Instagram stories, reels, and posts. She highlights the importance of consistency and genuine interaction, emphasizing that real connections trump vanity metrics.Through her stories and insights, Julie inspires listeners to explore the potential of Instagram not just as a social platform but a powerful business tool. Whether you're a seasoned entrepreneur or just starting, this episode has valuable lessons and motivational stories to help you leverage Instagram to its full potential.Key Points:Harnessing Instagram for business growthAuthenticity and engagement as key to successStrategies for effective use of Instagram featureImportance of consistency and genuine connectionsResources:Julie Voris' Instagram: @julievorisJulie Voris' Holiday Guide: julievoris.com/holidays----------------------Ecamm - Your go-to solution for crafting outstanding live shows and podcasts.SocialMediaNewsLive.com - Dive into our website for comprehensive episode breakdowns.Youtube.com - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.Facebook - Stream our show live and chat with us in real time. Connect, engage, and be a part of our community.Email - Subscribe and never miss a live show reminder.----------------------JeffSieh.com - Unlock the power of authentic storytelling with me! With over 20 years of marketing experience, I'm here to elevate your brand's narrative in an ever-competitive market. My expertise spans consulting, visual marketing, and producing podcasts and live videos.Additionally, as a seasoned speaker, I'm not just about sharing knowledge--I believe in entertaining audiences and injecting humor into every presentation. I'm available to enlighten and engage audiences at your events, conferences, or institutions. My talks cover a diverse range of subjects, from...
Tune in for an insightful journey into the realm of audio excellence. Our special guest, Laura Davison, Market Development Manager at Shure, shares her expertise in achieving outstanding audio quality in live streaming and presentations.Join hosts Jeff Sieh and Katie Fawkes in this engaging episode as they explore the essential elements of audio technology with Laura. Shure, a globally recognized leader in audio equipment, is known for its innovative microphones and sound systems. From her vantage point at Shure, Laura offers valuable tips and insights for elevating audio experiences, whether for personal projects or professional endeavors.We delve deep into topics such as choosing the appropriate microphone, addressing common audio issues in live settings, and understanding sound quality dynamics. This episode is brimming with actionable advice for those looking to refine their audio skills, from beginners to seasoned professionals.Key Points:Essential tips for selecting the right microphone for various contexts.Strategies for overcoming common audio challenges in live streams and presentations.Practical advice for achieving professional-level audio quality.Resources:Shure: Discover more about Shure's range of audio products at www.shure.com.----------------------Ecamm - Your go-to solution for crafting outstanding live shows and podcasts.SocialMediaNewsLive.com - Dive into our website for comprehensive episode breakdowns.Youtube.com - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.Facebook - Stream our show live and chat with us in real time. Connect, engage, and be a part of our community.Email - Subscribe and never miss a live show reminder.----------------------JeffSieh.com - Unlock the power of authentic storytelling with me! With over 20 years of marketing experience, I'm here to elevate your brand's narrative in an ever-competitive market. My expertise spans consulting, visual marketing, and producing podcasts and live videos.Additionally, as a seasoned speaker, I'm not just about sharing knowledge--I believe in entertaining audiences and injecting humor into every presentation. I'm available to enlighten and engage audiences at your events, conferences, or institutions. My talks cover a diverse range of subjects, from purposeful repurposing and captivating storytelling to podcast promotion, social media strategies, visual marketing insights, the art of live video, and much more.
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