BAD BITCH EMPIRE

Lisa Carmen Wang interviews Heidi Zak, co-founder and CEO of ThirdLove on how she built a billion‑dollar lingerie brand by centering women’s real needs and refusing to follow the old Victoria’s Secret playbook.Key Takeaways:From annoyance to empire: Heidi turned her own frustration with bra shopping into ThirdLove, an online, fit‑first lingerie brand that solved a real problem women had simply learned to tolerate.Redefining “sexy” and “normal”: ThirdLove built its brand around inclusivity and comfort, using real bodies, half‑cup sizes, and diverse imagery long before it was industry standard.Calling out the old guard: Heidi publicly challenged Victoria’s Secret with a bold open letter and “To Each, Her Own” campaign, using advocacy and brand storytelling to push the industry toward representation and respect.Leading with calm, data, and intuition: She shares how she makes big decisions by balancing numbers with gut instinct—and why staying calm, clear, and authentically feminine is her leadership superpower.Owning your narrative as a woman founder: Heidi talks candidly about fundraising in a male‑dominated space, being underestimated, and why women must introduce themselves with their full power and accomplishments—no shrinking.Follow on Instagram @lisacarmewang @thebadbitchempire @heidi @thirdlove

Warning: This episode will give you the courage and audacity to become the woman you were always meant to be. --What happens when you decide to rewrite you entire identity and step boldly into your creative dreams and most unapologetic era?In this powerful conversation, Lisa Carmen Wang, artistically known as Baddie Li, sits down with her friend Aurora to talk about what it really takes to reinvent yourself from the inside out. They dive into the transition from business to artistry, embracing the dark feminine, trusting intuition over logic, and breaking the mold as a powerful woman and icon. Baddie Li opens up about finding her inner rap artist, dropping her debut single, defining her unique style, reclaiming her voice as an Asian female artist in a male-dominated industry, and having the courage to finally claim her artist era. Listening to your heart & intuition over logicThe transition from business to artistryEmbracing your dark feminine powerHow to thrive as a highly sensitive personMoney, power, and feminine confidenceRewriting your identity, and seeing yourself in a completely new wayHow to create your own reality and overcome fear of being seenLinks: Listen to “New Money” debut song by Baddie Li: Listen to “Hot Like Wasabi” song by Baddie Li: Follow Baddie Li on InstagramFollow Baddie Li on Spotify: Follow Aurora and Sensey Living

What if everything you were taught to be — polite, perfect, and pleasing — is the very thing holding you back?In this episode of Bad Bitch Empire, Lisa Carmen Wang shares how she broke free from good girl brainwashing and used her pain, power, and truth to build an empire, attract a secure, healthy relationship, and step fully into her divine feminine power. We discuss:Breaking free from people-pleasing conditioning to become your most powerful selfThe 4 pillars of divine feminine power — emotional, sexual, financial, and spiritual — and how to reclaim themHealing from narcissistic abuse and the spiritual awakening that followedRaising your standards in dating and calling in a healthy, secure partnerOvercoming trolls, criticism, and online hate with self-love as your armorReprogramming your mind to replace self-doubt with unshakable confidenceHow self-expression, rage, and truth-telling become creative fuelHow mothers can raise powerful, confident daughtersThe “witch wound” and why women still fear being punished for speaking outThis episode is a blueprint for radical freedom, feminine power, and unapologetic self-love. Timestamps:00:00 Intro02:25 Breaking free from good girl brainwashing09:32 Visualizing the most powerful version of yourself12:01 Healing from an abusive relationship15:55 Trolls, criticism, and learning to deflect hate20:27 Weaponized shame & reclaiming sexual power22:32 Healing from abuse & spiritual awakening27:21 New love after trauma: raising standards35:38 Four pillars of divine feminine power43:25 Why financial power matters47:56 Spiritual intelligence & feminine intuition52:11 How mothers can raise powerful badass daughters57:25 How to stop competing & start embracing sisterhood

How do you become the woman who effortlessly attracts abundance, wealth, and aligned opportunities? Lisa shares how she manifested everything and the identity shift and embodiment, required to create magnetic success.Why your results are a reflection of the standards you hold for yourselfHow to embody wealth, power, and magnetism before the money and success comeThe #1 mindset shift that separates struggling entrepreneurs from effortless empressesHow to be a magnetic leaderHow to break free from conditional identity—so your confidence isn’t tied to external validationLoved this episode? Leave a review and tag Lisa Carmen Wang on Instagram or linkedin.Get in the Bad Bitch Empire

This episode covers: My reflections on marriage and how it’s shifted my perspective on independence, love, and partnership. The 7 Jungian feminine archetypes and how they can help you understand your personal evolution. Why overindexing on power and ambition can lead to imbalance—and how to integrate feminine flow and ease. How my brand is evolving to focus on feminine embodiment, healing, and creating a life of love, wealth, and joy. Ready to step into your Empress Era? Apply to The Empress Ascension: A transformational business coaching program for female entrepreneurs to step fully into your feminine power and build your soul-aligned business and brand. Apply now: www.LisaCarmenWang.com/Ascend

Save Your Spot in Your Empress Era Masterclass: http://lisacarmenwang.com/masterclass

Your Empress Era Masterclass: https://www.lisacarmenwang.com/masterclass

Your Empress Era Masterclass: http://lisacarmenwang.com/masterclass We're evolving from The Bad Bitch Empire into Your Empress Era. Why? Because this isn’t just about rebellion anymore—it’s about rising into alignment, love, abundance, and unapologetic power and creating an empire that serves you. What's inside this episode: How I healed from a toxic relationship that challenged my sense of self and purpose. The journey of rediscovering my worth, stepping into alignment, and attracting a truly supportive and loving partner. Why creating abundance in your life starts with healing and aligning with your authentic self. The magic of stepping into your Empress Era: living with ease, freedom, joy, and purpose.

Alena Demina, Founder of System Skin shares the life-changing transformation she had after joining the BBE Membership from breaking free of good girl brainwashing, releasing limiting beliefs around being a CEO and leader, increasing her self-belief and value, and how she took audacious action that resulted in a multi-million-dollar contract for her business. Join BBE Membership: https://www.badbitchempire.com/membership Apply for the Empress Accelerator: https://www.lisawang.co/empress

Invest in the next billion-dollar female-led businesses. Join the BBE Fund: https://www.badbitchempire.com/fund Hear from Megan Swan, investor and limited partner in the BBE Venture Fund.  Megan Swan is a Wellness Coach & Consultant specializing in working with female founders, leaders, and companies to enable more sustainable energy, focus, and confidence to achieve their goals without burnout. She has a decade of wellness experience as an 8x certified Coach, Educator and Entrepreneur. In particular she supports Female Founders who need to strategically optimize their physical, mental, emotional and spiritual wellness. She has helped dozens of women establish wellness as a way of life with her less is more approach.

Register for the FREE Live Masterclass: Unleash Your Million-Dollar Empire: The Ultimate 3-Day Experience to Stop Playing Small. Build Your Empire. Start Making Millions: https://www.badbitchempire.com/unleashempire Topics covered in this episode: Money Matters: The importance of being a rich bitch. You can't be a bad bitch if you're underpaid, undervalued, or in scarcity mode. Venture Capital Realities: The challenges women face in raising venture capital and the male-dominated landscape of the industry. Cashflow Positive Businesses: Why most women should focus on building cashflow positive businesses instead of relying on venture capital. Personal Journey: My own experiences in tech, finance, and venture capital, and why I returned my venture capital funding to build my Bad Bitch Empire on my own terms. Embracing Feminine Power: The importance of relaxing into your feminine power to build a business aligned with your true self. Breaking Free from Patriarchy: Rejecting old-school hustle culture and embracing a business model that suits women. Unleashing Wealth: How stepping into your true self and embracing your worth can attract massive wealth. Follow @LisaCarmenWang

Vrinda Gupta is the visionary CEO and co-founder of Sequin, the first debit card designed to combat the Pink Tax and empower women's financial power. Sequin has secured $5.7M from top-tier investors like Y Combinator, the Schwab Family, and IDEO. Vrinda will reveal how she harnessed an abundance mindset to attract values-aligned investors and supercharge her mission. You'll learn: The transformative power of female-led innovation and how women are leading the charge How to turn rejection into a purposeful drive for change How to raise from mission-driven investors Strategies for successful fundraising with a mindset of abundance Sign up for your Sequin Card: www.sequincard.com/BBE

YOU ARE ENOUGH! Being a Bad Bitch isn't a destination, it's a way of life. Learn how to overcome those self-critical sad bitch moments and feelings of not-enoughness: Reflect on self-imposed pressures and how the constant feeling of needing to do more can lead to burnout and feelings of inadequacy. Change your internal dialogue: Personal growth involves shifting from self-criticism to positive self-talk. Break free from societal and internal cages: Identify areas where you stifle your authentic self and strive to live free of those constraints. Embrace your creative and feminine aspects: allow your true self to emerge beyond professional and societal expectations. Have balance and be gentle: It's okay to have sad bitch moments. Prioritize self-care, and manage your thoughts to pivot towards positivity. Join us at https://www.badbitchempire.com/ Connect @LisaCarmenWang on Instagram

If you want to build an empire, you must have an iconic personal brand that conveys your unique skills, passions, experiences, and personality to the world. Learn: The importance of building a personal brand in the digital age How a personal brand attracts opportunities like speaking engagements, brand partnerships, book deals, press How to become a go-to thought leader in your niche What makes a "Bad Bitch Brand" iconic Why it's important to stand for a strong mission and have a daring and unforgettable brand and mission Join the upcoming Masterclass on Building your Bad Bitch Brand from Scratch: https://www.badbitchempire.com/membership

Bad Bitch Empire member Sangavi Pari shares: Her journey breaking free of good girl brainwashing, How she's prioritizing her personal truth and career over dating Why she's passionate about investing in women's healthcare How she learned to align her investment values through the Bad Bitch Investor Bootcamp The importance of embracing femininity in traditionally male-dominated business industries. Ready to invest with a community of Bad Bitches? Apply to join the Bad Bitch Empire

People will either add or detract value from your life. Learn how to set strong boundaries with people and friends you will inevitably outgrow as you become a Bad Bitch. Prioritize defining your values and find people who align with your core values.

Leveraging frontier technology will change the future of sustainable transportation, and women will be at the forefront! Kristin Slanina has 30+ years in automotive as an engineer and corporate leader. With two public board seats under her belt, an upcoming book, and an LP investing in the BAD BITCH EMPIRE Fund 👑 How Kristin paved the way for her career in STEM leadership How she secured her Public Board seats How smart tech can create safer, more sustainable cities The power of female intuition, collaboration, and investing in billion-dollar female-led businesses We are so excited to welcome incredible women and allies into the BBE Fund. Join for our upcoming investor presentation as well! https://lu.ma/bbefund411

IT'S AUDACIOUS ACTION APRIL. Get inside the BAD BITCH EMPIRE membership. Find the audacity to take unapologetic massive action towards your big dream. Learn how to: Get over fear of being seen and disliked Show up and shine as your most bold, authentic self Give grace to haters and critics Transform jealousy in other women and yourself into gratitude and appreciation Find the courage to make a big commitment and follow through with action Direct intention towards positive thoughts, feelings, and actions Create momentum by showing up and having accountability. Join the BBE Membership RSVP to the the BBE Fund Presentation on April 11th Apply to invest in the Bad Bitch Empire Fund

Delve into Sheila Lirio Marcelo's empowering journey from the Philippines to leading a company through an IPO and selling Care.com. Sheila shares the vital role of ambition, mentorship, and support networks in her success, fundraising, and building a team. Invest with BBE: https://lu.ma/bbefund411 Apply to join the fund at https://www.badbitchempire.com/