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Prime Suspects
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34 Episodes
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In this special bonus episode, Joe and Adam join host Matt Landes for an extended discussion on a recent episode of Matt's podcast, Props & Hops.
The guys have a wide-ranging conversation covering their legendary backgrounds in betting, the inside scoop on the historic PASPA repeal, and Prime Sports' unique value proposition to bettors.
They also discuss the US gambling industry's biggest threats and opportunities, the virtues of whiskey and local beer on draft, and the balance between creativity and productivity.
More:
Register at PrimeSports.com
Download the Prime Sports app
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Follow Joe Brennan on Twitter/X
Follow Adam Bjorn on Twitter/X
You must be 21 or over to play on Prime Sports. Always bet responsibly and within your limits. If you or someone you know has a gambling problem, call 1 800 GAMBLER.
Prime Suspects is back with Ep. 33, hosted by Matt Landes, and featuring Joe Brennan Jr. and Adam Bjorn.
In this episode, the guys explore the new tax regime in Illinois as an overarching theme to discuss:
The possibility of NJ (where Prime Sports operates) introducing a tiered tax rate similar to Illinois, and how they're thinking about potential impacts
Opposition to the new tax by Illinois operators within the Sports Betting Alliance, and the likelihood they make good on threats to leave the state
How new tax structures like the one in Illinois is likely to impact the end consumer, including likely changes to bonuses and inducements
More:
Register at PrimeSports.com
Download the Prime Sports app
Follow Prime Sports on Twitter/X
Follow Joe Brennan on Twitter/X
Follow Adam Bjorn on Twitter/X
You must be 21 or over to play on Prime Sports. Always bet responsibly and within your limits. If you or someone you know has a gambling problem, call 1 800 GAMBLER.
Prime Suspects is back with Ep. 32, hosted by Matt Landes, and featuring Joe Brennan Jr. and Adam Bjorn.
The guys discuss:
Kickoff of cricket's T20 World Cup, and what opportunities this presents for bettors at Prime Sports
Their takes on the Matt Buchalter v. Caesars case in Ontario, and what people should make of the regulator's ruling
Michigan sending a cease and desist letter to Bovada, and whether this could be a catalyst for other action against offshore operators
More:
Register at PrimeSports.com
Download the Prime Sports app
Follow Prime Sports on Twitter/X
Follow Joe Brennan on Twitter/X
Follow Adam Bjorn on Twitter/X
You must be 21 or over to play on Prime Sports. Always bet responsibly and within your limits. If you or someone you know has a gambling problem, call 1 800 GAMBLER.
Prime Suspects is back with Ep. 31, hosted by Matt Landes, and featuring Joe Brennan Jr. and Adam Bjorn.
The guys discuss:
Why "the summer's just packed" with sporting events that other operators are not prioritizing
The Massachusetts Gaming Commission's efforts to peel back the curtain on books limiting bettors, and what they make of sportsbooks deciding not to participate
The current state of the tout industry, and what makes a pick service worth paying for
More:
Register at PrimeSports.com
Download the Prime Sports app
Follow Prime Sports on Twitter/X
Follow Joe Brennan on Twitter/X
Follow Adam Bjorn on Twitter/X
You must be 21 or over to play on Prime Sports. Always bet responsibly and within your limits. If you or someone you know has a gambling problem, call 1 800 GAMBLER.
Prime Suspects is back with Ep. 30, hosted by Matt Landes, and featuring Joe Brennan Jr. and Adam Bjorn.
The guys discuss:
Releasing NFL Week 1 lines last week, and how those opening numbers get made at Prime Sports
The potential removal of unders from prop betting menus in response to the recent Jontay Porter scandal
April numbers coming out of NJ - which was Prime Sports' first full month in market - and what to expect on the road ahead
More:
Register at PrimeSports.com
Download the Prime Sports app
Follow Prime Sports on Twitter/X
Follow Joe Brennan on Twitter/X
Follow Adam Bjorn on Twitter/X
You must be 21 or over to play on Prime Sports. Always bet responsibly and within your limits. If you or someone you know has a gambling problem, call 1 800 GAMBLER.
Prime Suspects is back with Ep. 29, hosted by Matt Landes, and featuring Joe Brennan Jr. and Adam Bjorn.
The guys discuss:
Their travel reports from the last couple weeks, including Joe's trip to SBC Summit North America, and Adam's trip to the Kentucky Derby
The 'betting tools' ecosystem, how they view many of the most popular apps used by bettors, and the role they might play with Prime Sports
The pending opening of NFL regular season win totals, and what factors bettors should consider with them
More:
Register at PrimeSports.com
Download the Prime Sports app
Follow Prime Sports on Twitter/X
Follow Joe Brennan on Twitter/X
Follow Adam Bjorn on Twitter/X
You must be 21 or over to play on Prime Sports. Always bet responsibly and within your limits. If you or someone you know has a gambling problem, call 1 800 GAMBLER.
Prime Suspects is back with Ep. 28, hosted by Matt Landes, and features a deep dive 1:1 discussion with Adam Bjorn.
In this episode, the guys discuss:
Stories from Adam's background as a bettor, including being run out of a country
The issue of fairness in the the bookmaker/bettor relationship, and nefarious tactics from both sides of the counter
Finding longterm value in betting markets as a bettor
How Adam approaches player profiling as part of the overall risk management function
Setting numbers, price discovery, and market efficiency
Much more!
More:
Register at PrimeSports.com
Download the Prime Sports app
Follow Prime Sports on Twitter/X
Follow Joe Brennan on Twitter/X
Follow Adam Bjorn on Twitter/X
You must be 21 or over to play on Prime Sports. Always bet responsibly and within your limits. If you or someone you know has a gambling problem, call 1 800 GAMBLER.
Prime Suspects is back with Ep. 27, hosted by Matt Landes, and featuring Joe Brennan Jr. and Adam Bjorn.
The guys discuss:
Prime Sports being named "one to watch" in the EGR US power rankings for 2024, and what that recognition means to each of them
The issue of past-posting, as highlighted in a recent #GamblingTwitter thread involving Circa Sports
News that Fanatics has assumed the #2 spot in NJ for operators in March, and the role that VIP customers play in that shift
More:
Register at PrimeSports.com
Download the Prime Sports app
Follow Prime Sports on Twitter/X
Follow Joe Brennan on Twitter/X
Follow Adam Bjorn on Twitter/X
You must be 21 or over to play on Prime Sports. Always bet responsibly and within your limits. If you or someone you know has a gambling problem, call 1 800 GAMBLER.
Prime Suspects is back with Ep. 26, hosted by Matt Landes, and featuring Joe Brennan Jr. and Adam Bjorn.
The guys discuss:
How the recent string of favorites winning and home team dominance might influence Prime Sports' approach to risk management
Handicapping the NFL draft, and booking such an asymmetric information-driven market like this
Their thoughts on the discourse that the Jontay Porter ban has sparked about the state of legalized betting in the US
More:
Register at PrimeSports.com
Download the Prime Sports app
Follow Prime Sports on Twitter/X
Follow Joe Brennan on Twitter/X
Follow Adam Bjorn on Twitter/X
You must be 21 or over to play on Prime Sports. Always bet responsibly and within your limits. If you or someone you know has a gambling problem, call 1 800 GAMBLER.
Prime Suspects is back with Ep. 25, hosted by Matt Landes, and featuring Joe Brennan Jr. and Adam Bjorn.
The guys discuss:
A deep dive on arbitrage opportunities in New Jersey, and the role that Prime Sports plays in it
Boban Marjanović's free chicken stunt, and whether intentionally missing a free throw in that context is tantam
The seriousness of the "5 threats to the US sports betting industry", as outlined in a recent issue of Steve Ruddock's newsletter, Straight to the Point
More:
Register at PrimeSports.com
Download the Prime Sports app
Follow Prime Sports on Twitter/X
Follow Joe Brennan on Twitter/X
Follow Adam Bjorn on Twitter/X
You must be 21 or over to play on Prime Sports. Always bet responsibly and within your limits. If you or someone you know has a gambling problem, call 1 800 GAMBLER.
Prime Suspects is back with Ep. 24, hosted by Matt Landes, and featuring Joe Brennan Jr. and Adam Bjorn.
The guys discuss:
The results from the first full week of Prime Sports being live in New Jersey
Their takes on a recent report from Truist suggesting that over 30% of bettors are still betting offshore
The continued speculation about a ban on betting college props, and why they don't think that will solve the underlying issue
More:
Register at PrimeSports.com
Download the Prime Sports app
Follow Prime Sports on Twitter/X
Follow Joe Brennan on Twitter/X
Follow Adam Bjorn on Twitter/X
You must be 21 or over to play on Prime Sports. Always bet responsibly and within your limits. If you or someone you know has a gambling problem, call 1 800 GAMBLER.
Prime Suspects is back with Ep. 23, hosted by Matt Landes, and featuring Joe Brennan Jr. and Adam Bjorn.
The guys discuss:
Prime Sports' long-awaited launch in New Jersey, and how the first few days have been since going live
The Massachusetts Gaming Commission's announcement that they will look into some sportsbooks' practice of limiting winners
News that 7 sportsbooks have gotten together to exchange information about problem gamblers, and the skeptical reaction that many observers have expressed about it
More:
Register at PrimeSports.com
Download the Prime Sports app
Follow Prime Sports on Twitter/X
Follow Joe Brennan on Twitter/X
Follow Adam Bjorn on Twitter/X
You must be 21 or over to play on Prime Sports. Always bet responsibly and within your limits. If you or someone you know has a gambling problem, call 1 800 GAMBLER.
Prime Suspects is back with Ep. 22, hosted by Matt Landes, and featuring Joe Brennan Jr. and Adam Bjorn.
The guys discuss:
The home stretch of preparations ahead of Prime Sports' expected launch in New Jersey later this week
Their points of view on the unfolding gambling scandal surrounding Shohei Ohtani
How the first two rounds of March Madness went for Prime Sports, and what to expect for the Sweet Sixteen and Elite Eight
More:
Register at PrimeSports.com
Download the Prime Sports app
Follow Prime Sports on Twitter/X
Follow Joe Brennan on Twitter/X
Follow Adam Bjorn on Twitter/X
You must be 21 or over to play on Prime Sports. Always bet responsibly and within your limits. If you or someone you know has a gambling problem, call 1 800 GAMBLER.
Prime Suspects is back with Ep. 21, hosted by Matt Landes, and featuring Joe Brennan Jr. and Adam Bjorn.
The guys discuss:
How the early action has looked at Prime Sports ahead of the March Madness tip-off
The ongoing saga of the former head of DraftKings' VIP programme, who is now being accused of corporate espionage
Their perspectives on a WSJ article that told the story of a psychiatrist that lost big using gambling apps, and what that story might tell us about the future of responsible gambling
More:
Register at PrimeSports.com
Download the Prime Sports app
Follow Prime Sports on Twitter/X
Follow Joe Brennan on Twitter/X
Follow Adam Bjorn on Twitter/X
You must be 21 or over to play on Prime Sports. Always bet responsibly and within your limits. If you or someone you know has a gambling problem, call 1 800 GAMBLER.
Prime Suspects is back with Ep. 20, hosted by Matt Landes, and featuring Joe Brennan Jr. and Adam Bjorn.
The guys discuss:
This week's launch of mobile betting in North Carolina, what they expect to see in that market, and if/when Prime Sports might enter it
Recent discussion on Gambling Twitter about potential future problem gambling in the US as a result of aggressive marketing by sportsbooks
Their approaches and strategies to betting this year's March Madness tournament ahead of next week's tip off
More:
Register at PrimeSports.com
Download the Prime Sports app
Follow Prime Sports on Twitter/X
Follow Joe Brennan on Twitter/X
Follow Adam Bjorn on Twitter/X
You must be 21 or over to play on Prime Sports. Always bet responsibly and within your limits. If you or someone you know has a gambling problem, call 1 800 GAMBLER.
Prime Suspects is back with Ep. 19, hosted by Matt Landes, and featuring Joe Brennan Jr. and Adam Bjorn.
The guys discuss:
Prime Sports's January results, and what they may tell us about the future
The Sloan Conference coming and going last week with little fanfare in gambling circles
This week's NEXT Summit on iGaming and sports betting
More:
Register at PrimeSports.com
Download the Prime Sports app
Follow Prime Sports on Twitter/X
Follow Joe Brennan on Twitter/X
Follow Adam Bjorn on Twitter/X
You must be 21 or over to play on Prime Sports. Always bet responsibly and within your limits. If you or someone you know has a gambling problem, call 1 800 GAMBLER.
Prime Suspects is back with Ep. 18, hosted by Matt Landes, and featuring Joe Brennan Jr. and Adam Bjorn.
The guys discuss:
Prime Sports coming to New Jersey in time for March Madness
Saturday Night Live's satire on sports betting commercials
A proposal in Illinois to more than double the sports betting tax rate, and what this says about the larger U.S. regulated market
More:
Register at PrimeSports.com
Download the Prime Sports app
Follow Prime Sports on Twitter/X
Follow Joe Brennan on Twitter/X
Follow Adam Bjorn on Twitter/X
You must be 21 or over to play on Prime Sports. Always bet responsibly and within your limits. If you or someone you know has a gambling problem, call 1 800 GAMBLER.
Prime Suspects is back with Ep. 17, hosted by Matt Landes, and featuring Joe Brennan Jr. and Adam Bjorn.
The guys discuss:
An update on Prime Sports's progress toward launching in New Jersey and Kentucky
Super Bowl results for sportsbooks, and what to make of wide swings in wins or losses from one book to another
A feature story in The Washington Post on the legendary South Point Sports Book, and how divergent sportsbook business models can coexist in the future
More:
Register at PrimeSports.com
Download the Prime Sports app
Follow Prime Sports on Twitter/X
Follow Joe Brennan on Twitter/X
Follow Adam Bjorn on Twitter/X
You must be 21 or over to play on Prime Sports. Always bet responsibly and within your limits. If you or someone you know has a gambling problem, call 1 800 GAMBLER.
Prime Suspects is back with Ep. 16, hosted by Matt Landes, and featuring Joe Brennan Jr. and Adam Bjorn.
The guys discuss:
Why Chiefs-49ers going to overtime represented a pivotal swing for sportsbooks, including Prime Sports
Shifting their focus to March Madness and other major events now that the NFL season is in the rearview mirror
Top takeaways from a thought-provoking profile on the self-proclaimed "best bettor in the world"
More:
Register at PrimeSports.com
Download the Prime Sports app
Follow Prime Sports on Twitter/X
Follow Joe Brennan on Twitter/X
Follow Adam Bjorn on Twitter/X
You must be 21 or over to play on Prime Sports. Always bet responsibly and within your limits. If you or someone you know has a gambling problem, call 1 800 GAMBLER.
Prime Suspects is back with Ep. 15, hosted by Matt Landes, and featuring Joe Brennan Jr. and Adam Bjorn.
The guys discuss:
Prime Sports's robust betting menu for Sunday's "Big Game," including noteworthy bets being offered and surprising action so far
Sports betting features in the past week on "60 Minutes" and ESPN's "Outside the Lines," and what the mainstream coverage says about America's evolving attitude toward gambling
The latest call for the federal government to combat offshore betting, and where this argument does and doesn't hold water
More:
Register at PrimeSports.com
Download the Prime Sports app
Follow Prime Sports on Twitter/X
Follow Joe Brennan on Twitter/X
Follow Adam Bjorn on Twitter/X
You must be 21 or over to play on Prime Sports. Always bet responsibly and within your limits. If you or someone you know has a gambling problem, call 1 800 GAMBLER.
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