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Martini Shot

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When you’re filming a movie or a television show, when it’s the last shot of the day, the first assistant director will call out, “This is the Martini Shot!” I call these stories “Martini Shots” because they’re exactly the kinds of stories we tell — and lessons we learn — after we’ve wrapped for the day. - Rob Long

theankler.com
161 Episodes
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I See Dead Shows

I See Dead Shows

2026-04-0809:35

The TV comedy writers’ room has a reputation as a creative paradise — funny people, good lunches, great jokes. That reputation is not wrong. It just leaves out the part where everyone is being systematically destroyed. Rob Long makes the case that the destruction is the point — that the specific cruelty available only to people who have been in rooms together for decades is what produces the trust that produces the comedy. Without it, you’re left with Zoom rooms and unfunny scripts. Transcript here Learn more about your ad choices. Visit megaphone.fm/adchoices
Too Wordy

Too Wordy

2026-04-0110:23

Rob Long has spent 30-plus years in the television business telling other people what’s wrong with their scripts. But the tables can — and often do — turn. Rob’s seminary classmate doing his first open mic informed Rob that his joke suggestions are, and this is a direct quote, “too wordy.” And Rob remembers the time a day player on one of his shows submitted a spec script for the very same show — titled, with magnificent audacity, “Billy Moves In” — and then proceeded to give Rob detailed notes on everything that was wrong with his series and how all of it could be fixed by the addition of his part. The lesson, such as it is: In this business, the note always lands, regardless of who’s delivering it. Even if it’s Billy. Even if it’s a seminary student. Even if they’re completely wrong. Which they were. Probably. Transcript here. Learn more about your ad choices. Visit megaphone.fm/adchoices
Every writing project hits the same wall: the neurotic feedback loop of details that don’t add up. Who’s watching the baby? Who’s watching the bar? Rob Long has been around long enough to remember the lost art of script research. You’d messenger your draft to a company, and they would send it back annotated with neutral and merciless notes. When Frasier Crane mentioned his deceased parents on Cheers, a margin note came back, Establishes for Frasier: parents deceased. Oh, how that same script research company must have reacted when they received the Frasier pilot. Learn more about your ad choices. Visit megaphone.fm/adchoices
We’re finally through Oscar season, which means it’s time to think about prestige, status and the difference between the awards you want and the awards you get. Rob Long has a People’s Choice Award obtained through what can only be described as informed consent, a WGA Award for the Earth Day Television Special, an LA Press Club Award that doesn’t read on camera and an Emmy certificate that looks terrific... on the wall. Learn more about your ad choices. Visit megaphone.fm/adchoices
A friend asked Rob Long for career advice at Zankou Chicken. Rob hates giving advice — especially career advice, which is mostly just autobiography dressed up as wisdom. But while his friend waited for an answer, Rob started thinking about a leather jacket he bought in the early 1990s with $400 he didn’t have — and how Hollywood, despite devastating unemployment numbers, has always run on the assumption that something great is about to happen. For Rob, it did. For everyone else: the hope still remains. Transcript here. Learn more about your ad choices. Visit megaphone.fm/adchoices
Whether it was Sally Field as The Flying Nun or Julie Andrews playing a novitiate in The Sound of Music, audiences used to watch priests and nuns and ministers — unremarkably — as part of American life on screen. But that all went away, and Rob Long is well aware why that is. Church attendance declined steadily for decades, and the stigma around religion has become unavoidable. Which made it all the more impressive how Rian Johnson brought faith to the screen in one particular scene of Wake Up Dead Man: an embodiment of what prayer does for people. Transcript here. Learn more about your ad choices. Visit megaphone.fm/adchoices
My Dutch Boyhood

My Dutch Boyhood

2026-02-2510:30

Michael Lynton, the former CEO of Sony Pictures, has a new book that tells the story of greenlighting the Seth Rogen comedy that provoked North Korea into hacking his studio. He traces it back to an awkward childhood in Holland and a lifelong need to fit in with the cool kids. Rob Long also had an awkward childhood in Holland. He also ended up in show business. But he’s not sure Lynton’s story is really a cautionary tale. The entertainment business isn’t suffering from too much risk. It’s suffering from too little. Also: Puppets might have helped. Learn more about your ad choices. Visit megaphone.fm/adchoices
Rob Long tries — unsuccessfully — to convince his Hollywood friends that seminary isn’t a branding exercise. His stint at Princeton, where he’s working towards a Masters in Divinity and ordination, has all the hallmarks of a great pilot. But according to Rob, it’s the opposite. Show business has prepared him well for studying the Bible — and led him to the unsettling realization that biblical scholarship and credits arbitration are basically the same thing. Transcript here. Learn more about your ad choices. Visit megaphone.fm/adchoices
The late and irreplaceable Catherine O’Hara’s greatness lived in the microscopic choices — the mouthed lines, the half-beats, the emotions stacked on top of jokes — none of which were written down, and all of which made the comedy work. From Waiting for Guffman to Best in Show to Beetlejuice, she gave audiences “permission to laugh” by making even the most absurd premises feel emotionally true. Which is why the Home Alone franchise became a global phenomenon, and why for writers especially, her loss is painful in a very specific way: The best, funniest, most essential parts of a script aren’t written, if you’re lucky enough to have Catherine O’Hara reading your lines. Transcript here. Learn more about your ad choices. Visit megaphone.fm/adchoices
Correcting others in public is an irresistible temptation — and almost always a mistake. Rob learned that lesson early, as a young writer on Cheers, when he pointed out that a character, a sort of ‘80s finance type, couldn’t actually be arrested for launching a hostile takeover as the line was written. He was right. But it annoyed everyone. The lesson however stuck: knowing when to let things go matters a lot more than knowing you’re correct. Transcript here. Learn more about your ad choices. Visit megaphone.fm/adchoices
Awards season is here, which means Hollywood is again awash in parties, cocktails and mocktails. And yet, somehow, none of it feels like much of a celebration. Rob Long remembers the best awards party he ever went to — the one no one planned — and traces how an industry that once knew how to have fun became serious, fragmented and anxious. His antidote to malaise? A really good, wide-open bash — that someone else pays for. Transcript here. Learn more about your ad choices. Visit megaphone.fm/adchoices
Heated Rivalry, the horny hockey drama, employs a classic Hollywood formula: Sprinkle in some nudity, and suddenly the odds of your crapshoot becoming a hit improve. Like the perpetually packed “European-style” pool in Las Vegas, audiences are drawn in by the allure of illicit skin. And in a business where a hit can be hard to come by and certainty is nonexistent, nudity — whether from closeted hockey players or HBO hits of yore — remains the simple, reliable grease.  Transcript here. Learn more about your ad choices. Visit megaphone.fm/adchoices
The easy thing to say about anything new in show business is, “Never gonna work.” In the case of Quibi — Jeffrey Katzenberg and Meg Whitman’s short-form mobile streamer — plenty of people laughed, and they were right to. But did Quibi fail because it was a bad idea, or because it spent and promised too much? Even Rob Long’s TikTok algo now serves soapy microdramas. Quibi may not have ended up a punchline because it was wrong, but because — after three glasses of wine — it ordered the deluxe version of the future and forgot the return policy. Transcript here. Learn more about your ad choices. Visit megaphone.fm/adchoices
As Rob Long sits in his small New York City apartment surrounded by things — hard copies of old scripts, four umbrellas — he feels lucky to have it all. And in an industry where even modest success feels like a lottery ticket, Rob asks us to pause and consider an annual plea: supporting My Friend’s Place, an organization that works tirelessly to turn the tide for unhoused youth in Los Angeles. For young people failed again and again by the adults in their lives, My Friend’s Place does life-changing work — and for far less than this industry would spend on a half-hour pilot (if those even still exist). Head to My Friend’s Place, Rob’s charity of choice, to help support youth experiencing homelessness. Transcript here. Learn more about your ad choices. Visit megaphone.fm/adchoices
Rob Long once walked into a packed table read for a Paramount show airing on CBS, only to learn that Paramount had announced it was buying the network that very morning. Suddenly every exec who feared for their job materialized, bringing tension, chaos, and definitely not enough doughnuts. It’s hard not to picture a similar scene at Warner Bros. right now as Netflix scrambles to outmaneuver Paramount. But while bosses barricade themselves in conference rooms and pray for synergies that never happen, creatives shouldn’t wait for rescue. In the worst possible moment to be in this business, the best move is the simplest one: make something. Go to YouTube, Instagram, wherever your work can live today. Because Hollywood isn’t coming to save you. You’re going to have to save yourself. Transcript here. Learn more about your ad choices. Visit megaphone.fm/adchoices
When the axe swings in Hollywood today, there’s no cushy deal, no soft landing, no assistant guarding your Rolodex anymore like in the old days. You’re out — at least for the moment. But after the gate stops lifting for you, there is a way back in. And it’s the same one it’s always been: you keep moving. You take every meeting. You hustle. You become that person — popular, persistent, maybe pitching a terrible show — who stays alive in the business simply by refusing to vanish. Transcript here Learn more about your ad choices. Visit megaphone.fm/adchoices
The Tao of Bob Broder

The Tao of Bob Broder

2025-11-1209:55

Bob Broder — legendary agent, executive and showrunner-whisperer — saw Hollywood for what it was: a sprawling mosaic of chaos, ego and opportunity. As Rob Long remembers of Broder, who first represented him in the Cheers years, and who recently died at 85, he “had a way of scanning for cracks and openings and opportunities.” Broder didn’t scream or throw phones; he won with poise, charm and a look that said he already knew how any potential deal was going to end. Broder led with kindness, foresight and the occasional killer shrug. A legend, and the last man in town to make “calm” look dangerous. Transcript here Learn more about your ad choices. Visit megaphone.fm/adchoices
A young hopeful recently asked Rob Long how to break into showbiz. His reply? “Bad timing — there’s no business left.” But for Rob, that’s also the fun part. When the old temples crumble, you get to build your own. Every Golden Age ends just as you arrive — usually somewhere on the 10 freeway — but stick around long enough and you’ll have your own wistful memoir moment: My Twenty Years in Hollywood. Transcript here Learn more about your ad choices. Visit megaphone.fm/adchoices
In 1923, to promote Harold Lloyd’s Safety Last!, the studio didn’t buy ads — it bought a spectacle. They hired Harry F. Young, “The Human Fly,” to scale a Manhattan hotel in honor of the film’s most famous stunt (you know the one). He made it about 10 stories up before falling to his death — and right into the morning papers. It was, in every sense, earned media. A hundred years later, Rob Long finds that not much has changed in Hollywood’s endless climb for attention — except, maybe, the safety net. Learn more about your ad choices. Visit megaphone.fm/adchoices
When Rob Long was 18, a dentist said his wisdom teeth had to go. His father told him to hang up the phone: “The whole wisdom tooth thing is a scam.” Forty years later, Rob's fine — mostly. And now, watching David Ellison try to merge Paramount and Warner Bros. in an industry where economies of scale rarely if ever succeed, he sees the same impulse at work: a painful, costly procedure masquerading as progress.  Transcript here. Learn more about your ad choices. Visit megaphone.fm/adchoices
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Comments (1)

C muir

fallon does it right keep it light and non political

Jan 7th
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