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Simply Business

Author: Taylor Lee

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Welcome to Simply Business, the podcast for entrepreneurs who want to streamline operations, enhance marketing, and gain actionable advice. Hosted by Taylor Lee, a business consultant, this show offers expert strategies to simplify your business and achieve your goals. Each episode features practical tips and inspiring conversations with successful business owners and industry experts who share their stories and insights. Tune in to elevate your business without the overwhelm. Connect with me on Instagram @thetaylorleec or visit strategichaus.com for more resources.
82 Episodes
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Buying your first investment property isn’t just a financial milestone—it’s a decision that impacts your cash flow, risk tolerance, and how you operate your business. In this episode, Tash breaks down exactly how she approached buying our first investment property and the thinking behind every decision.LETS CONNECT — ⁠⁠⁠⁠click here⁠⁠⁠⁠ to find me on IG, Youtube, TikTok and explore ways to work together
In this episode, I sit down with Lexie Murray, founder of Be Seen Socials, to unpack what it actually takes to build and sustain a social media agency long-term.We go deep on what most people get wrong about agencies:– Why her real competition isn’t other agencies– The hire that completely changed the trajectory of Lexie’s company– How to know when you’re actually ready to pay a team salary– Why her team performance isn’t about revenue (and what she measures instead)– What strong team culture actually looks like in practiceWe also talk about the personal side of business, burnout, pressure to grow and relationships influencing success.LETS CONNECT — ⁠⁠⁠⁠click here⁠⁠⁠⁠ to find me on IG, Youtube, TikTok and explore ways to work together
You didn’t start your business to recreate a salary. But that’s exactly what most founders are doing, without even realising it.In this episode, we’re breaking down the actual cost of running a service-based business… and where your pricing is quietly working against you. Because it’s not just about what you “want to charge.” It’s about what your business requires to operate sustainably.LETS CONNECT — ⁠⁠⁠⁠click here⁠⁠⁠⁠ to find me on IG, Youtube, TikTok and explore ways to work together
Money is one of the most emotionally charged topics in business , especially when your income isn’t consistent. In this episode I sit down with Natasha Etschmann (or tashinvests on Instagram) to unpack how founders can actually use their business as a vehicle to build long-term wealth.Natasha shares her journey from working as a support worker to building a personal brand, becoming a licensed financial adviser and accumulating over $300K in shares as well as owning multiple properties.We break down the real financial decisions business owners face, from managing irregular income, building financial buffers, investing in property vs shares and how to start treating your business like a genuine asset.We also explore the mindset side of money: why wealth conversations trigger people online, how financial stress affects decision making, and why ambition around money shouldn’t be demonised.Follow Tash here.LETS CONNECT — ⁠⁠⁠⁠click here⁠⁠⁠⁠ to find me on IG, Youtube, TikTok and explore ways to work togetherBUSINESS ACCELERATOR —If your business is working but not working with you, the Business Accelerator is designed to create a more sustainable rhythm of growth.Together, we refine your offers, streamline systems, and build structure that supports consistency, clear decision-making, and long-term stability - not constant hustle. If you’re ready for a business that feels calmer and more intentional, I’d love to chat ⁠⁠⁠⁠HERE⁠⁠⁠⁠.
In this mini episode, I break down with my friend and YouTuber, Sophie Jayne Miller, how to sell on social media in a way that actually converts. We talk about why your audience must come first, how to lead with value before monetising, what it means to “sell without selling,” and why alignment matters more than a quick five-figure deal.LETS CONNECT — ⁠⁠⁠⁠click here⁠⁠⁠⁠ to find me on IG, Youtube, TikTok and explore ways to work together
In this episode, I’m sharing how I’m actually feeling about becoming a first-time mum while running a business. I talk about feeling unprepared, questioning the timing, navigating resentment and guilt, and what it means to be an ambitious woman who contributes 50/50 in her relationship while stepping into motherhood. This wasn’t a planned pregnancy, and some days I feel grounded… and other days I’m absolutely not. If you’re navigating business, identity and a huge life shift all at once, this one is real.LETS CONNECT — ⁠⁠⁠⁠click here⁠⁠⁠⁠ to find me on IG, Youtube, TikTok and explore ways to work together
In this episode, I am breaking down my actual net worth at 24 (combined with my 27 year old partner), including exactly what I own, what I owe, and how that translates into a real net worth number.I cover cash, business cash, property equity, superannuation, car loans, business valuation, and why revenue and net worth are completely different things.This episode will give you a clear understanding of how net worth works, what counts as an asset, what counts as a liability, and why most business owners focus on the wrong numbers.If you are building a business, your net worth is one of the most important financial metrics to understand, because it reflects ownership, not just income.LETS CONNECT: click hereto find me on IG, Youtube, TikTok and explore ways to work together
A behind-the-scenes look at the private feed, including what it is, how it works and who it’s designed for. If you’re ready for more structured practical guidance inside your business, you can learn more here: https://www.strategichaus.com/theprivatefeed
In this episode Taylor breaks down a truth more founders need to hear: more revenue doesn’t automatically mean more success (or more profit).This conversation explores what doubling your revenue actually costs, from time and energy to margins and lifestyle, and why chasing bigger numbers without intention often leads to burnout, not freedom.Taylor unpacks the difference between revenue, cash flow, and profit, why protecting your margins matters more than scaling fast, and how to think more clearly about the purpose behind your business. She also shares why working with intention (not hustle!) is what creates sustainable growth.CONNECT WITH ME ON INSTAGRAM, TIKTOK, YOUTUBE OR EMAIL — https://msha.ke/strategichaus WORK WITH ME — https://msha.ke/strategichaus BUSINESS ACCELERATOR If you’re already established but know there’s a smarter, more sustainable way to scale, the Business Accelerator is where we do it together. It’s designed for those ready to reach consistent $30K+ months with clarity and structure. Inside, we refine your offer suite, streamline your systems, and build a clear growth plan that turns strategy into results. If you’re thinking YES, I’d love to chat with you — https://msha.ke/strategichaus
In this episode Taylor sits down with her friend Sophie Jayne Miller - YouTuber, content creator, and cofounder of Matcha Lane.  Sophie shares the real story behind building a deeply trusted online presence, from posting YouTube videos every second day in the early years to growing a loyal community that’s compounded over time.They unpack why realness beats perfection, how Sophie’s become more intentional with what she shares, and how she uses social media as a platform to sell without overselling. This conversation explores the long game of content, community and brand building, and why nurturing your audience before ever asking for the sale is what creates lasting success.LETS CONNECT: ⁠click here⁠ to find me on IG, Youtube, TikTok and explore ways to work togetherBUSINESS ACCELERATOR —If your business is working but not working with you, the Business Accelerator is designed to create a more sustainable rhythm of growth.Together, we refine your offers, streamline systems, and build structure that supports consistency, clear decision-making, and long-term stability - not constant hustle.If you’re ready for a business that feels calmer and more intentional, I’d love to chat ⁠HERE⁠.
Inside the episode, we cover:• what actually happens when you unplug fully and stop being “available”• why you feel busy but still have no time (and how much time is actually in a day)• how to reset your nervous system without needing a full retreat to do it• the work-from-home boundary that changed everything for me (and why “foot in, foot out” kills your energy)• retreat takeaways on sleep, digestion and eating earlier so your body can actually rest• what I learned about cortisol in the morning, melatonin at night, and why your routines matter more than your motivation• gut health, live cultures and why fermented foods (yoghurt + sauerkraut) can change your skin and digestion fast• simple “from the earth” swaps for hydration and cravings, without going extreme or unrealisticLINKS & RESOURCESIf you’re already established but know there’s a smarter, more sustainable way to scale, the Business Accelerator is where we do it together. It’s designed for those ready to reach consistent $30K+ months with clarity and structure. Inside, we refine your offer suite, streamline your systems, and build a clear growth plan that turns strategy into results. If you’re thinking YES, I’d love to chat with you — https://www.strategichaus.com/a/2148190125/g2nWsvQtCONNECT WITH TAYLORInstagram — https://www.strategichaus.com/a/2148190127/g2nWsvQtTikTok — https://www.strategichaus.com/a/2148190128/g2nWsvQtYouTube — https://www.strategichaus.com/a/2148190129/g2nWsvQtEmail — taylor@taylorlee.com.auWORK WITH MEExplore all services — https://www.strategichaus.com/a/2148190130/g2nWsvQt
If you’re early in business and feel like no one is taking you seriously yet, this episode is for you.In this conversation with Cade Robertson, we break down the real lessons that actually move the needle in business: partnerships, collaboration, networking, rejection, and how to become someone people want to work with, even before you have a following.Inside the episode, we cover:how to leverage collaboration by giving before you takewhy doing things for free early on isn’t weakness, it’s strategyhow to network when you’re just starting and no one knows your namethe uncomfortable truth about credibility, visibility, and being taken seriouslywhy fear of rejection is usually insecurity and how to flip it into confidenceLINKS & RESOURCESIf you’re already established but know there’s a smarter, more sustainable way to scale, the Business Accelerator is where we do it together. It’s designed for those ready to reach consistent $30K+ months with clarity and structure. Inside, we refine your offer suite, streamline your systems, and build a clear growth plan that turns strategy into results. If you’re thinking YES, I’d love to chat with you — https://www.strategichaus.com/a/2148190125/g2nWsvQt CONNECT WITH TAYLORInstagram — https://www.strategichaus.com/a/2148190127/g2nWsvQtTikTok — https://www.strategichaus.com/a/2148190128/g2nWsvQt YouTube — https://www.strategichaus.com/a/2148190129/g2nWsvQt Email — taylor@taylorlee.com.au WORK WITH MEExplore all services — https://www.strategichaus.com/a/2148190130/g2nWsvQt 
Today’s episode is a raw and honest conversation with one of my client Charlotte McKinnon. We unpack what radical self-responsibility actually looks like when you’re building a career, a business, and a life you’re proud of.Charlotte shares her full journey: from nursing, living pay-to-pay, struggling with confidence and direction, to rebuilding her business from the ground up and creating consistent $20K+ months, clarity, and calm. This isn’t a highlight reel. It’s the real work behind the scenes.Inside this episode, we talk about:why the hardest thing you’ll ever have to manage in business is yourselfwhat radical responsibility looks like when things aren’t workinghow structure, systems, and identity shifts change everythingwhy bigger doesn’t always mean more profitablethe difference between confidence and convictioninvesting in support when it’s uncomfortable (and why it matters)stopping the cycle of treating your goals like an optionThis episode is for you if you’re tired of blaming the algorithm, the timing, the industry, or your circumstances and you’re ready to take ownership of where you’re at and where you’re going next.No hype. No shortcuts. Just the truth:If you want your life and business to change, you have to decide to show up differently.
This is a behind-the-scenes breakdown of how Strategic Haus came to be and the decisions, missteps, and rebuilds that shaped the business it is today.In this solo episode, I walk through my career journey honestly: from growing up in a family of business owners, to launching my own consultancy, burning it down, and rebuilding it with intention, strategy, and sustainability at the centre.You’ll hear how I’ve learned to scale my time, not just revenue, why bigger doesn’t always mean more profitable and why I don’t believe in building businesses that cost you your life to run.This episode is for service-based business owners who are building seriously, thinking long-term, and ready to question how they want to do business, not just how fast they can grow.LINKS & RESOURCESIf you’re already established but know there’s a smarter, more sustainable way to scale, the Business Accelerator is where we do it together. It’s designed for those ready to reach consistent $30K+ months with clarity and structure. Inside, we refine your offer suite, streamline your systems, and build a clear growth plan that turns strategy into results. If you’re thinking YES, I’d love to chat with you — https://www.strategichaus.com/a/2148190125/g2nWsvQt CONNECT WITH TAYLORInstagram — https://www.strategichaus.com/a/2148190127/g2nWsvQtTikTok — https://www.strategichaus.com/a/2148190128/g2nWsvQt YouTube — https://www.strategichaus.com/a/2148190129/g2nWsvQt Email — taylor@taylorlee.com.au WORK WITH MEExplore all services — https://www.strategichaus.com/a/2148190130/g2nWsvQt 
This episode is your reminder that results don’t come from motivation, they come from doing what you said you would.In this conversation with Lily Ritchie, we explore the mindset, discipline, and personal responsibility required to build a business (and a life) that actually scales. If you’ve been feeling stuck, inconsistent, or caught in comparison, this is the pep talk you needed.Together, we break down:why your biggest breakthroughs come from doing the things that don’t make sense yethow missing steps in your process affects your mindset and your resultsthe compounding effect of small, boring, daily actionshow your subconscious patterns become your baseline without you noticingwhy discipline is actually self-love not punishmentthe real reason comparison keeps you stuck (and why it’s almost always jealousy in disguise)If you’re ready to step into a higher standard for yourself, simplify your discipline, and finally follow through, this episode will shift something in you.FOLLOW LILYInstagram - https://www.instagram.com/fitwithlilyy/LINKS & RESOURCESIf you’re already established but know there’s a smarter, more sustainable way to scale, the Business Accelerator is where we do it together. It’s designed for those ready to reach consistent $30K+ months with clarity and structure. Inside, we refine your offer suite, streamline your systems, and build a clear growth plan that turns strategy into results. If you’re thinking YES, I’d love to chat with you — https://www.strategichaus.com/a/2148190125/g2nWsvQt CONNECT WITH TAYLORInstagram — https://www.strategichaus.com/a/2148190127/g2nWsvQtTikTok — https://www.strategichaus.com/a/2148190128/g2nWsvQt YouTube — https://www.strategichaus.com/a/2148190129/g2nWsvQt Email — taylor@taylorlee.com.au WORK WITH MEExplore all services — https://www.strategichaus.com/a/2148190130/g2nWsvQt 
In this episode, I sit down with Jackson Edwards, founder of JT Visuals, to unpack the real story behind how he went from earning $300 a week to confidently running a creative agency with over $20K in monthly payroll.Jackson opens up about his childhood dream of becoming a professional AFL player, a plan he mapped out at 14, and the identity shift that came when life didn’t unfold the way he expected. We talk about how he pivoted into PT, why he intentionally charged less to learn the ropes, and how a simple YouTube vlog series sparked what would later become his full-time photography and videography business.He shares the moment he realised he could build something bigger, how filming his own footy “game day vlogs” grew into a passion, and how watching his partner Tori (@ttorisstory) be let down by a photographer pushed him to finally take the leap.Jackson’s story is a masterclass in compound effort, grind, persistence and choosing to back yourself even when the path doesn’t look clear yet.We dive into:How a failed AFL career became the catalyst for a completely new directionThe underrated advantage of charging less early on to build skill and reputationHow JT Visuals grew from $0 to paying $20K+ in payroll every monthThe mindset shifts required when money starts flowing in and out of a businessWhy passion, consistency and self-belief matter more than perfect timingThis episode is raw, inspiring, and the untold story behind one of the Gold Coast’s fastest-growing creative agencies.CONNECT WITH JACKSONInstagram - https://www.instagram.com/jjacksonedwards/ OR https://www.instagram.com/jtvissuals/CONNECT WITH TAYLORInstagram — https://www.strategichaus.com/a/2148190127/g2nWsvQtTikTok — https://www.strategichaus.com/a/2148190128/g2nWsvQt YouTube — https://www.strategichaus.com/a/2148190129/g2nWsvQt Email — taylor@taylorlee.com.au WORK WITH MEExplore all services — https://www.strategichaus.com/a/2148190130/g2nWsvQt 
In today’s episode, I’m coming to you live from Japan, literally hiding under a doona in a hotel room in Osaka, to bring you a full life update, what’s been happening behind the scenes, and the huge personal shift that’s shaping my business, priorities and plans for 2026.I share the full story of finding out I’m pregnant, navigating the first trimester while running a business, how it’s completely changed my boundaries and capacity, and why I’m more intentional than ever about the way I operate. We dive into body changes, mindset shifts, relationships, travel, and the reality of being a founder while growing a tiny human.You’ll also hear how I’m preparing for business through pregnancy, the standards I’m holding for myself (and clients), and why motherhood does not mean losing your ambition, your revenue, or your identity.Plus, if you’re ready to map out a real, tangible plan for a $200K revenue year in 2026, I’m running a free live workshop on December 3rd at 12pm AEST. This session will break down pricing, capacity, client journey, offer structure, and the exact levers you need to shift to realistically hit 200K.If you’re listening later, you can still access the replay inside the free community.Inside this episode: • How I actually found out I was pregnant (the full story, tests and all) • What the first trimester was really like while running a business • Boundaries, energy, capacity and how pregnancy changed how I lead • Business planning for 2026 with a baby on the way • Why pregnancy doesn’t have to limit your revenue or growth • Japan travel updates, routines, emotions and real-time reflections • A reminder that you get to choose what motherhood + business look likePerfect for: women in business, founders navigating capacity, anyone preparing for a big revenue year, new or expecting mums balancing entrepreneurship, or anyone who wants a raw, honest behind-the-scenes episode.Register for the free $200K workshop HERE OR DM me “BUILD” on Instagram
In this episode, I sit down with Rebecca Adehill, business advisor and high-ticket sales expert, to break down what actually converts in 2025.They dive into the strategy behind high-ticket sales, the energy you carry online, and why your funnel matters more than the latest trending mindset hack.Inside this conversation, Rebecca shares:• What a high-converting funnel really looks like• How to call in high-ticket clients with confidence and clarity• Why journalling isn’t a business strategy and what is• How to control the controllables and let the rest go• Why data is your evidence when scaling your offersIf you're ready for strategy that goes beyond “just trust the universe” and into real business foundations, you’ll love this one.Follow Rebecca here: https://www.instagram.com/rebecca_adehill/CONNECT WITH TAYLORInstagram — https://www.strategichaus.com/a/2148190127/g2nWsvQtTikTok — https://www.strategichaus.com/a/2148190128/g2nWsvQt YouTube — https://www.strategichaus.com/a/2148190129/g2nWsvQt Email — taylor@taylorlee.com.au WORK WITH MEExplore all services — https://www.strategichaus.com/a/2148190130/g2nWsvQt 
In this episode we were joined by Tori Story, influencer and co-host of Raw Reality Podcast, to talk about what it really looks like to build a personal brand while navigating hard seasons in business.Tori shares how she’s learned to reconnect with her why, stay grounded when business gets challenging, and shift her perspective when things don’t go to plan.They dive into:• What to do when business feels hard (and how to move through it)• Why your story still matters even in a saturated space• The mindset behind building a long-lasting personal brand• How to choose your hard and keep going when it counts mostIf you’ve ever felt like giving up, this episode will help you remember why you started and remind you that hard doesn’t mean impossible.Follow Tori - www.instagram.com/ttorisstoryCONNECT WITH TAYLORInstagram — https://www.strategichaus.com/a/2148190127/g2nWsvQtTikTok — https://www.strategichaus.com/a/2148190128/g2nWsvQt YouTube — https://www.strategichaus.com/a/2148190129/g2nWsvQt Email — taylor@taylorlee.com.au WORK WITH MEExplore all services — https://www.strategichaus.com/a/2148190130/g2nWsvQt 
In this episode of Simply Business, I sat down with Ruby Bellinger, founder of Lover Lover Agency - a creative agency specialising in organic social media, paid ad creative, and strategic growth... to unpack what’s actually working in business right now.Ruby shares how she went from operating in survival mode to scaling her agency with structure, clarity, and confidence. They dive into the key strategies behind sustainable growth. From content that converts to creative direction that drives real results.You’ll also hear about:• The social media and marketing strategies working right now• How to identify and attract your target audience• Why you’re not for everyone and that’s a good thing• Upgrading your money mindset and building belief in your successIt’s a raw, practical, and refreshingly honest conversation about the mindset and systems behind real business growth, not just the highlight reel.WHERE TO FIND RUBYInstagram: https://www.instagram.com/loverloveragency/Website: www.loverloveragency.com/CONNECT WITH TAYLORInstagram — https://www.strategichaus.com/a/2148190127/g2nWsvQtTikTok — https://www.strategichaus.com/a/2148190128/g2nWsvQt YouTube — https://www.strategichaus.com/a/2148190129/g2nWsvQt Email — taylor@taylorlee.com.au WORK WITH MEExplore all services — https://www.strategichaus.com/a/2148190130/g2nWsvQt 
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