SummaryIn this conversation, Jayson Wells, a mindset enhancement coach, author, and former professional basketball player discusses the importance of holistic development and what true identity means for athletes. He shares how his journey of self-discovery after retiring from basketball allowed him to find a passion in the personal and professional growth of athletes. Jayson emphasizes the value of building strong relationships, understanding transferable skills, and developing a professional mindset. He also highlights the significance of authenticity and the focus on daily improvement in achieving long-term success. Jayson's book, 'The Things We Know But Do Not Do,' and his website, Jason's Playground, provide further resources for organizations, teams, athletes, and coaches.TakeawaysHolistic development is crucial for athletes, focusing on personal and professional growth beyond sports, especially with the introduction of NIL and how the sports world is continuously changingHow to build genuine relationships and trust to create a bigger impact as a leader, clinician, educator, coach, etc.Staying consistent to core principles is the key in shaping a culture and building trust.When providing coaching, mentoring, education, there is a percentage of people who will accept and appreciate your message; you cannot focus on those who don't.Consistent small improvement is the key in maintaining success and developing a "professional" mindsetChapters00:00 Introduction and Background03:11 The Importance of Holistic Development07:37 Identity Beyond Sports10:12 Transferable Skills for Life14:31 Coaching Principles and Values19:22 Creating a Safe Space for Athletes22:02 Building Strong Relationships25:30 Motivation vs. Authenticity29:27 Focus on Daily Improvement39:31 Working with Those Who Want to Do the Work44:12 Knowing Your Values and Taking Ownership48:30 How to Connect with JaysonHow to Connect with Jayson:Website: jaysonsplayground.comSocial Media: @Jaysonsplayground