Google Ads Unleashed | Winning Strategies for E-Commerce Marketers

174 Episodes

Reverse

Google Ads Promotion Mode Is Live - Check Your Break-Even ROAS First

2026-11-0911:56

Send us Fan Mail Google Ads Promotion Mode is now live in search and PMax, but if you use it during a discount sale without recalculating your break-even ROAS first, you could be spending more to lose more. In this episode of the Google Ads Unleashed Podcast, host Jeremy breaks down exactly how Promotion Mode works, how it differs from seasonality bid adjustments, and why the combination of a lowered ROAS tolerance and an active discount code can silently push campaigns past break-even ...

80% More Net Profit on 10% More Google Ads Spend (Case Study)

2026-11-0217:30

Send us Fan Mail A 26,000-SKU US retailer grew net profit by 80% on just 10% more ad spend, not through clever tactics, but by finally knowing which products were actually making money. In this episode of the Google Ads Unleashed Podcast, host Jeremy presents a case study live from PPC Live London. Walking through how installing Profit Metrics, splitting brand from non-brand, cutting $250,000 in wasteful brand spend, and segmenting campaigns by order-level profit margin transformed a bu...

New in Google Ads: Control Where Your Daily Budget Actually Goes

2026-10-2607:17

Send us Fan Mail Google just gave advertisers control over where their daily budget actually goes across networks, but there’s a February 2027 auto-migration hiding in the small print. In this episode of the Google Ads Unleashed Podcast, host Jeremy breaks down channel prioritisation, Google’s new budget allocation feature for search campaigns. Explaining how to set high and low priority channels, apply percentage caps on secondary inventory like display select, and prevent ad spend fro...

ProfitSessions: What Black Friday actually makes you (ProfitMetrics Roundtable)

2026-10-1859:18

Send us Fan Mail Most advertisers celebrate a record Black Friday revenue week, then quietly lose money once the returns come in and the ad spend is counted. This episode is a recording of the Profit Metrics Black Friday Roundtable, hosted by Sam Kellert at Profit Metrics, featuring Jeremy Young alongside Ruben Runneboom from Taskforce and Thomas Eccel from Profit Metrics. Covering discount depth by product margin, why your best sellers probably shouldn’t be your most discounted, how t...

Prepare Your Google Ads for Q4 2026 (+FREE downloadable checklist)

2026-10-1124:14

Send us Fan Mail Q4 2026 is here and if your Google Ads account isn’t ready by now, this eight-step playbook and free downloadable checklist is your fastest route to being prepared. In this episode of the Google Ads Unleashed Podcast, host Jeremy walks through the exact Q4 framework Y&D runs across every client account. C overing Google-friendly offer design, algorithm preparation, seasonality bid adjustments, promotion mode, demand gen creative strategy, daily media buying during p...

#box-pro-ellipsis-179423523751090{-webkit-line-clamp:2;}Google Ads Unleashed | Winning Strategies for E-Commerce Marketers

Google Ads Unleashed | Winning Strategies for E-Commerce Marketers