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The IJK Podcast

Author: Imad Jack Karam

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The IJK Podcast is where thought leaders and high achievers across business, tech, science, philosophy and personal development come together to share compelling stories, practical insights and actionable strategies.​

In this exciting podcast, Imad Jack Karam (IJK) interviews business leaders, subject matter experts and thinkers who are making waves in their respective fields. Stay tuned for fascinating discussions and thought-provoking stories that inspire and inform.

What We Cover

  • Business and Technology: Unlock the secrets of successful business strategies, entrepreneurship and the dynamic landscape of the corporate world. Learn from the experiences of seasoned professionals and trailblazers. Also, stay ahead of the curve with our in-depth discussions on the latest technological advancements, innovations and their impact on our rapidly evolving world.
  • Science and Philosophy: Explore profound questions about existence, meaning and the universe through the lens of science and philosophy. We dive into thought-provoking ideas about the nature of reality, the relationship between reason and belief, and the pursuit of knowledge, connecting timeless wisdom with modern discoveries.
  • Personal Development: Discover actionable insights to enhance your mindset, spirituality and overall well-being. Our discussions focus on personal growth strategies, cultivating resilience, and unlocking your full potential to navigate life’s challenges and opportunities with purpose.

About IJK

IJK (Imad Jack Karam) is a former Googler and senior digital marketing consultant with over 17+ years of experience working with companies such as Google, Amazon and Walmart.

Imad holds a Master's degree in Computer and Communication Engineering from Université Saint Joseph and a Master of Science in Marketing and Management from HEC Paris.

He is currently pursuing a Doctorate, focusing on the impact of AI on marketing practices and customer experience.

Outside of his digital consulting engagements, IJK spends his time developing his podcast and music.

27 Episodes
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What does Bitcoin really mean — beyond price charts, headlines, and hype? In this episode of The IJK Podcast, Imad Jack Karam is joined by Robin Seyr, one of the most prolific interviewers in the Bitcoin space. Robin set himself an ambitious mission: to conduct hundreds of conversations with Bitcoin builders, educators, economists, technologists, and everyday users from around the world. After speaking with so many voices across the ecosystem, Robin has developed a rare, big-picture perspective on Bitcoin — not just as a technology or an asset, but as a social, economic, and human phenomenon. In this conversation, we explore: How Robin discovered Bitcoin and what pulled him deeper into the spaceHow he defines Bitcoin today in simple, accessible termsWhat he learned from interviewing hundreds of BitcoinersCommon myths and misconceptions his guests consistently debunkHow to think about recent price volatility without losing the long-term signalWhere Robin believes Bitcoin is heading next — in adoption, technology, and meaning This episode is ideal for both Bitcoin newcomers looking for clarity and long-time listeners interested in deeper insights from someone who’s seen the ecosystem from every angle. Listen, learn, and decide for yourself what Bitcoin really represents.
How Great Products Are Really Made — with Wharton’s professor Karl Ulrich In this episode of the IJK Podcast, Imad Jack Karam interviews Professor Karl Ulrich, one of the world’s leading thinkers in innovation, product design, and entrepreneurship. Prof. Ulrich is the Vice Dean of Entrepreneurship & Innovation at the Wharton School, and author of two landmark works in the field: Product Design & Development and Innovation TournamentsHis work has shaped how founders, innovators, and companies around the world generate ideas, design solutions, and build products that succeed in the real marketplace. He has co-founded multiple companies, holds numerous patents, and led the creation of Tangen Hall, the largest facility on the planet dedicated to student entrepreneurship. In this episode, we explore the real science behind innovation — why it’s not only about creativity but also about disciplined selection, structured tests and deep understanding of user needs. Topics we covered: -Why innovation is more discipline than just creativity -How Innovation Tournaments help find high-potential business ideas -Quantity vs. quality: why more ideas lead to better outcomes -Why design, engineering, and business must work together -How to move beyond “empathy theater” in design thinking -Tools to engineer product–market fit-The power of early, low-cost prototyping -How innovators make decisions under uncertainty -Building sustainable products -Whether AI will enhance or dilute the innovation process About Prof. Karl Ulrich Professor Karl Ulrich is Vice Dean of Entrepreneurship & Innovation at Wharton and Professor of Operations, Information and Decisions. He is widely recognized for his contributions to product design, innovation management, entrepreneurship, and commercialization, and his work has influenced how thousands of innovators build products that truly win. Follow his work here: https://ktulrich.com/ If you enjoyed this episode Please like, subscribe, and share The IJK Podcast — it helps us bring more world-class thinkers to the podcast.
How will the AI revolution reshape work, jobs, education and society? In this episode of The IJK Podcast, Imad-Jack Karam sits down once again with Anthony Assi, a seasoned technology leader with over 20 years of experience designing and architecting large-scale HPC/AI infrastructures, data centers, and cloud platforms. Anthony has worked with tech giants such as Google and Dell, and currently plays a key role at Oracle, helping shape next-generation AI and cloud systems. Together, we explore one of the most urgent questions of our time: How will the AI revolution transform careers, society and human potential? From the disruption of white-collar roles to the future of coding, from the skills young graduates need to the ethical lines we must not cross, this conversation dives deep into the opportunities — and challenges — that intelligent machines bring to our world. Topics Covered What makes the current AI revolution different from previous tech shiftsHow AI compares to the early days of the internetWhich jobs are at risk — and which will grow because of AIThe future of computer science degrees and whether coding is still “safe”How universities must adapt to stay relevantAI’s impact on inequality, society, and global opportunityThe human skills that will matter most in an AI-driven worldHow we can collaborate with AI instead of competing against itAnthony’s advice to today’s graduates entering the workforce Why This Episode MattersAI isn’t just another technology. It’s a force reshaping industries, rewiring education, and redefining the value of human creativity and judgment. If you’re a student, professional, or leader trying to understand how to thrive in this new era — this episode is for you. Watch, learn, and join the conversation about the future of human potential in the age of AI.
In this episode of The IJK Podcast, host Imad-Jack Karam sits down with Natalie Brunell, host of Coin Stories — the #1 Bitcoin podcast in the world — to explore why Bitcoin matters, the future of money, and the pursuit of financial freedom in the digital age. Natalie shares her journey from award-winning investigative journalist to one of the leading voices in Bitcoin education and media. Together, we discuss how Bitcoin is redefining money, reshaping culture, and empowering individuals around the world..Topics Covered: Natalie's story, from investigative journalist to Bitcoin educatorWhy Bitcoin matters in today’s economyHow Bitcoin empowers financial independence and freedomThe broken financial system and how to fix itThe role of human storytelling and education in Bitcoin adoptionWhat the future of money and human freedom might look likeAbout Natalie BrunellNatalie is the host of Coin Stories, a global top-ranked Bitcoin podcast with millions of downloads, featuring guests like Michael Saylor, Jack Mallers, and Anthony Pompliano. She’s also the author of "Bitcoin is for Everyone" (coming soon) and serves on the board of Semler Scientific, one of the largest corporate Bitcoin holders in the U.S.Learn more about Natalie and pre-order/order her new book:https://talkingbitcoin.com/resources 🎧 Watch and listen to Coin Stories: / nataliebrunell About The IJK PodcastHosted by Imad-Jack Karam, The IJK Podcast explores the intersections of business, technology, science and philosophy — featuring thought leaders from around the world. Subscribe for weekly episodes - Like, Comment & Share if you like this episode #Bitcoin #NatalieBrunell #CoinStories #TheIJKPodcast #FinancialFreedom #FutureOfMoney #BitcoinEducation #bitcoinpodcast
In this episode of The IJK Podcast, host Imad-Jack Karam sits down with Dr. Robert Cialdini, the world-renowned psychologist and author of the bestselling books Influence and Pre-Suasion. Dr. Cialdini’s groundbreaking research on the psychology of persuasion has shaped how businesses, leaders, and everyday people understand influence. Together, we explore how his seven timeless principles apply in today’s fast-changing digital world — and what they mean for business, leadership, marketing, and communication in the age of AI. In this conversation, we cover: How the Seven Principles of Influence hold up in 2025The art of Pre-Suasion in an attention-scarce worldThe application of influence principles in the digital worldUsing influence ethically in leadership and businessInfluence and LLMsWhat the future of influence might look like If you’ve ever wondered why people say yes — and how influence can be used ethically to inspire action — this episode is for you.Subscribe for more conversations on psychology, leadership, technology, and personal growth.#RobertCialdini #Influence #PsychologyOfInfluence #Persuasion #PreSuasion #BehavioralScience #EthicalPersuasion
Is morality possible without God? Or does the very idea of objective right and wrong require a divine lawgiver? In this episode of The IJK Podcast, Imad Jack Karam sits down with renowned philosopher and theologian Dr. William Lane Craig to explore one of life’s most profound questions: Does morality require God? We discuss:What morality really means and how to define it.Why Dr. Craig argues that objective morality is grounded in God’s nature.The Euthyphro dilemma: Is something good because God commands it, or does God command it because it’s good?How to understand the morality of atheists and non-believers.The question of moral progress (e.g., slavery and human rights).A survey of competing moral theories including: • Moral Platonism (Wielenberg) • Evolutionary Ethics (Ruse) • Utilitarianism / Consequentialism (Bentham, Harris) • Kantian Ethics • Social Contract Theories (Hobbes, Locke) • Constructivism (Korsgaard) • Moral Intuitionism (Moore)How moral duties and accountability fit into the discussion.Dr. Craig’s personal reflections on his work, faith and current projects.and much more...Whether you’re a theist, atheist, or somewhere in between, this conversation dives deep into philosophy, theology, and ethics — and why morality matters for all of us.Don’t forget to like, share, and subscribe for more episodes with leading thinkers on philosophy, science, and the human experience.To learn more about Dr. William Lane Craig and his work, please check: https://www.reasonablefaith.org/#WilliamLaneCraig #Morality #MoralPhilosophy #MoralityAndGod
In this episode of the IJK Podcast, host Imad Jack Karam sits down with Professor Kartik Hosanagar to explore the hidden ways AI algorithms influence everything from what you see online to the choices you make every day. Kartik is a Professor of Operations, Information and Decisions at the Wharton School of the University of Pennsylvania, Co-Director of Wharton Human-AI Research, and the author of the acclaimed book, “A Human’s Guide to Machine Intelligence”. He is an eleven-time recipient of teaching excellence awards at the Wharton School and has been recognized as one of the world’s top 40 business professors under 40. Kartik’s work focuses on how algorithms are profoundly shaping our choices, our businesses and even our identities. In this episode focused on AI and algorithms, we unpack real-world examples, ethical dilemmas and practical pitfalls—plus a sneak peek at Kartik’s new “Creative Intelligence” podcast. What you’ll learn: Business Reinvention with AI: How companies are leveraging algorithms to drive growth and where they can go wrong Filter Bubbles & Personalization: Why your feed isn’t as neutral as you think Ethics in AI: Tackling bias, accountability and the tension between automation and human values Future of Work: Could AI really shrink the workweek? What it means for identity, purpose and preparation Transhumanism & Governance: Will AI redefine what it means to be human? And how do we regulate it for the greater good? Kartik’s hopes and worries for our AI-driven future#AI #Algorithms #KartikHosanagar #AIEthics #futureofwork
In this episode of the IJK Podcast, host Imad Jack Karam is joined by Dr. Sharon Dirckx, a neuroscientist, speaker and author of the fascinating book “Am I Just My Brain?”, to explore one of the most profound questions of our time: What is Consciousness and Are We Really Just Our Brains? Dr. Sharon holds a PhD in brain imaging from the University of Cambridge and speaks widely across the UK and internationally on the intersection of science, faith, and the human experience. She has appeared on several BBC programmes in the UK including Radio 2 - Good Morning Sunday, and Radio 4 -Beyond Belief, and has also written for The Times newspaper. Sharon also works in partnership with organisations such as OCCA - The Oxford Centre for Christian Apologetics, where she is an adjunct lecturer, and her work is dedicated to addressing the big spiritual and philosophical questions people ask today. In this video, we explore the science of the brain, the mystery of consciousness and whether the mind points to something more than matter.
In this episode of the IJK Podcast, host Imad Jack Karam welcomes Dr. Daniel Erichsen, a leading sleep coach and author who has helped thousands of people around the world break free from chronic insomnia — not by trying harder, but by letting go. Daniel began his career as a sleep physician, but over time realized that many traditional treatments — sleep hygiene rules, rigid routines, even medications — often failed to address the real problem: the anxiety and effort surrounding sleep itself. That realization led him to become a sleep coach and to develop a radically different approach. He’s the author of two transformative books, Set It and Forget It and This is Natto, both of which offer practical tools and powerful mindset shifts for those struggling with insomnia. He also runs The Sleep Coach School, a global online platform guiding people away from sleep anxiety and toward peace, trust, and freedom. In this conversation, we explore: Why trying to sleep often makes things worseHow fear and control fuel chronic insomniaWhat it really means to “befriend wakefulness”How to adopt the NATTO mindset: Not Attached To The OutcomeIf you’ve been stuck in the cycle of sleepless nights, this episode may just change the way you think about sleep forever.
In this episode of the IJK Podcast, host Imad Jack Karam sits down with Professor John Lennox, a distinguished mathematician, philosopher of science and public intellectual. They explore the nature of Mathematics and thought-provoking ideas in his latest book, 2084: Artificial Intelligence and the Future of Humanity.As Professor Emeritus of Mathematics at the University of Oxford, Lennox’s work extends beyond numbers and equations—he explores the profound connections between science, philosophy and religion. He has engaged in thought-provoking debates with leading atheists such as Richard Dawkins and Christopher Hitchens, offering a rigorous yet accessible approach to the deeper questions of meaning, truth, and faith. This conversation covers: The "unreasonable effectiveness of Mathematics" according to Physicist Eugene WignerThe mathematical structure of the universe—does it suggest a greater intelligence?The relationship between science and faith—are they truly in conflict?John Lennox's latest book - 2084: Artificial Intelligence and the Future of HumanityAGI, ASI and TranshumanismThe impact of AI on society and the future of humanity — should we be hopeful or cautious? Join us with Professor John Lennox for a fascinating discussion that challenges assumptions and provides insightful perspectives on some of life's biggest questions.
In this episode of the IJK Podcast, we’re joined by Candice Elsmore, a strategic advisor with a wealth of experience in scaling startups and scale-ups. Originally from South Africa, Candice has worked across three continents and has a background that spans investment banking at Goldman Sachs, a chief of staff role overseeing large teams, and scaling an advisory business to success as COO. Now based in the UAE, Candice helps startups and companies navigate the challenges of growth in the fast-paced GCC market. Join us as we dive into: Key lessons for scaling startupsThe process of transitioning from startup to scale-upThe importance of building the right leadership teamBalancing funding with profitabilityOperational strategies for sustainable growthThe role of AI in shaping the future of startupsThe startup ecosystem in the UAE Whether you’re a founder looking to scale or just interested in learning from an expert in the field, this episode is packed with insights and practical advice. Tune in and don’t forget to subscribe for more episodes on business growth, leadership and innovation. #CandiceElsmore #Startups #UAEstartups
In this exciting episode of the IJK Podcast, I sit down with ex-Googler AJ Davis, a renowned expert in user experience (UX) and conversion rate optimization (CRO). AJ has helped powerhouse brands like CVS, Steve Madden and Lululemon transform their websites into revenue-generating machines. With an impressive track record, AJ founded her own CRO and digital marketing agency, Experiment Zone, after leading UX research on Google Optimize (Yes! she worked at Google!), where she played a pivotal role in shaping and launching the product. What You’ll Learn in This Episode: The fundamentals of CRO and why it’s a game-changer for businesses.How to use A/B testing to boost website performance and maximize revenue.Real-life examples of small changes that led to BIG results.The impact of AI and machine learning on the future of CRO.Proven strategies to improve key metrics like average order value and customer lifetime value. Whether you’re an entrepreneur, a marketer, or someone fascinated by the art and science of optimization, this episode is packed with actionable insights to help you unlock your website's full potential. To know more about AJ Davis and her CRO services: https://experimentzone.com/ Don’t forget to like, subscribe and share this episode! #AJDavis #CRO #ABTesting
Living a Life of Meaning and Finding Purpose in Modern Times with Dr. Simon Fokt. Welcome to the IJK Podcast, where we dive deep into the big questions that shape our lives, society, and the world. In this thought-provoking episode, we explore one of the most profound topics: What does it mean to live a meaningful life? Our guest is Dr. Simon Fokt, a philosopher, educator, and writer with a PhD in Philosophy from the University of St Andrews. Currently a lecturer at HTW Berlin, Simon has made significant contributions to fields like aesthetics, applied ethics, and metaphilosophy. He’s also a passionate advocate for bringing philosophy into our daily lives. Together, we uncover how ancient and modern philosophy can guide us toward purpose and fulfillment in an age of rapid change. Why is the search for meaning timeless? How can philosophy help us navigate today’s challenges? And what practical steps can we take to craft a meaningful existence? Don’t miss this engaging conversation that will inspire you to reflect on your own path to meaning and purpose. For more information about Dr. Simon Fokt and his work please check: https://simonfokt.org/ Subscribe to the IJK Podcast for more episodes exploring philosophy, personal growth, and the big ideas shaping our future. #MeaningfulLife #DrSimonFokt #IJKPodcast
In this episode of the IJK Podcast, I’m excited to host Roberto Alvarez, an international TEDx speaker and a leading advocate for gamification! Rob is the creator and host of the Professor Game Podcast, where he interviews industry leaders to uncover how gamification drives engagement and builds lasting connections. In addition to his podcast, Rob serves as an adjunct professor at IE Business School, where he facilitates learning on gamification and other topics within the Operations and Supply Chain Management areas. Join us as we explore: How gamification elevates the customer experience Strategies to foster loyalty through game-based solutions Practical insights from Rob’s years of experience Whether you're a business leader, e-learning professional, entrepreneur, or simply curious about the power of gamification, this episode is packed with valuable takeaways. To join Rob's exclusive and vibrant community of Gamification enthusiasts, visit: https://www.professorgame.com/IJK Don’t forget to like, comment, and subscribe for more engaging discussions on innovation, business, and personal growth!#Gamification #CustomerExperience #RobAlvarez
Is it rational to believe in the existence of God, Creator of the universe? Welcome to the IJK Podcast! In this episode, I’m joined by Lukas Ruegger, the Director of Steiger Middle East—a global mission focused on connecting with young people in today’s globalized culture. Lukas has an impressive academic background in Philosophy and Theology, along with an M.A. in Christian Apologetics from Biola University. He is also the creator of the YouTube channel Deflate, where he thoughtfully addresses intellectual objections to Theism and Christianity, engaging with leading thinkers like philosopher William Lane Craig and skeptic Alex O’Connor. Together, we explore one of life’s most profound questions: Is it rational to believe in the existence of a Creator? Lukas shares his insights on this timeless topic, delving into the intersection of faith, reason and truth. During this episode, Lukas and IJK explore many deep subjects such as: The Kalam cosmological argumentThe fine-tuning argumentThe Big Bang and its theological implicationsThe hiddenness of GodThe problem of EvilScience vs. Faith...and many more! Don’t miss this thought-provoking conversation! Be sure to like, comment, and subscribe for more episodes that inspire and challenge your perspective. To follow Lukas on YouTube go to: https://www.youtube.com/c/Deflate2020 #LukasRuegger #WilliamLaneCraig #AlexOConnor #existenceofgod
In this episode of the IJK Podcast, Imad Jack Karam welcomes Tom Applegarth, an HR veteran with over 30 years of experience working with major global companies like Goodyear Tires, Payless ShoeSource, and Young Living. Tom, now Head of HR services at Preferred CFO, shares invaluable insights into the future of Human Resources. They explore the growing trend of hybrid work models, the impact of AI on recruitment and performance management, and the rise of HR outsourcing over the past four years. Tune in to hear Tom's expert advice on how HR professionals and organizations can adapt and thrive in this evolving landscape!
Imad Jack Karam speaks to John Launius, a leading expert in fragrance hypnosis and the CEO of Shihan Wellness and Shihan Consultants. With an impressive background spanning government, education, technology, media, and marketing, John brings unparalleled expertise to his roles as an Executive Talent Development Coach, Organizational Culture Consultant, and Peak Performance Facilitator. John is also a certified "Kōmoto" (Master of Ceremonies) in the ancient Japanese tradition of incense appreciation (Kōdō), offering unique experiences like The Incense Journey™ and therapeutic fragrance hypnosis. He holds multiple black belts, including a third-degree in Gōjū-ryū Aikido. He has extensive experience as a defense contractor for the U.S. Department of Homeland Security and other intelligence agencies, training military and first responders. As a seasoned public speaker and author, John's best-selling book, "The Life and Times of Missouri's Charles Parsons: Between Art and War," showcases his passion for history and storytelling. His next book, "Love and Letters in WWII," will be released in 2025. In this episode, we will dive with John into the fascinating world of hypnosis, with a special focus on the intriguing practice of fragrance hypnosis and how this can be used to unlock peak performance #JohnLaunius #FragranceHypnosis #hypnosis
In this episode of the IJK Podcast, I am excited to talk to John Saad, a renowned media personality and mountain climber from Lebanon. John is the Founder & CEO of The Official Lebanese Top 20 and has had an impressive career spanning over 25 years in Radio, TV and Print. His journey in media started as an advertising executive and evolved into launching and managing promotional and event planning firms across more than 10 countries, including Lebanon, the UAE, Jordan, the US and the UK. John’s talents also led him to spearhead Virgin Radio Jordan and host the first French radio show in the UAE, as well as the iconic ‘Music Show’ on MTV Lebanon, which I have to say, I was personally a big fan of. But John isn’t just known for his success in media — He is also an adventurer at heart and a passionate trekker. After years of exploring the majestic mountains of Lebanon, he has literally taken his love for trekking to new heights. In April 2023, already in his fifties, John completed the Everest Base Camp Trek, followed by conquering Mount Kilimanjaro in June 2024, so just a couple of months ago. Let's dive into John’s latest mountaineering adventures and hear his interesting and inspiring stories.#JohnSaad #Trekking #Kilimanjaro
I am happy to talk to Carolyn Galvin, a Media & Content Production leader with over 25 years of experience working with some of the largest brands in Canadian media. She is renowned for executing world-class productions such as the Olympic Games, Grammy Awards Red Carpet shows and premier sporting events and has held senior executive positions at companies such as Rogers Sports & Media. Drawing on her extensive production and retail media background, Carolyn has created ClikIt Media, a cutting-edge production agency specialized in live commerce, our topic for today. As a true innovator in the field, Carolyn leverages the power of live selling to not just drive sales but also to redefine how brands engage with their audiences in real-time. Carolyn’s vision and expertise continues to shape the future of video commerce, making her a sought-after advisor and influencer in the field. In this episode of the IJK Podcast, we are going to learn a great deal about the exciting field of Live Commerce and it is revolutionizing online shopping. #LiveCommerce #OnlineShopping #CarolynGalvin
In episode 8 of the IJK Podcast, Imad Jack Karam talks to Abhimanu Kumar, an expert in machine learning and AI. Abhimanu has formerly held Senior Data Scientist positions at companies like Apple, Microsoft and Groupon before starting his own business. He is the Co-founder and CEO of CausalFunnel, a company that helps small and medium businesses compete with the Amazon's of the world by providing them with all the AI and data science tools they need to increase traffic and conversions. Abhimanu has extensive experience in Machine Learning and Artificial Intelligence and has authored and co-authored multiple well-cited publications in many subfields of ML and AI. In this episode, we are going to learn a great deal about the topics of machine learning and AI, enjoy!
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