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© 2025 Badass Empires
Description
Ready to unlock those 'holy shit' levels of fulfilment, freedom, and financial success? Let's build your Badass Empire together - one brutally honest conversation at a time.
I'm Rosie, your no-nonsense business mentor who has scaled multiple online businesses to 7 figures, and I'm joined by my team member & co-host Jenny. Together, we're serving up the strategies, mindset shifts, and reality checks you need to turn your existing knowledge into a purposeful, profitable online personal-brand based business that out-earns your corporate salary and actually feels like YOU.
If you play it right, the more impact you make, the more income you get to make. That’s why our mission is to help values-driven goal getters like you to fund your dream lifestyle and work from anywhere in the world thanks to the meaningful work you do in genuinely helping other people.
Every episode we're answering YOUR burning questions about building online education & service-based business (think content, courses, coaching, consulting) and unlocking the power of social media strategy, content creation, pricing and sales psychology, personal branding, and all the messy stuff they don't teach you in business school. Get ready for full-noise, real-time education from behind the scenes of a simple, meaningful, profitable multi-million dollar business operation that actually makes a difference.
From algorithm anxiety to launch strategies, from imposter syndrome to scaling struggles - we're tackling the real challenges that keep early-stage content creators & entrepreneurs up at night. No sugar-coating, no toxic positivity, just proven lessons from real-world experience, wrapped up in honest conversations about what it actually takes to build your empire on your terms.
This podcast is for you if you’re…
🥱 Over the corporate grind: The 9–5 no longer fits. Every pointless meeting and toxic boss just confirms it’s time for something different. You’re done letting others decide your worth, workload, or impact. You’ve achieved a lot, but you’re craving more than what the status quo offers - more freedom, more money, more meaning.
🖤 Craving purpose: You’re empathetic, values-driven, and want your work to matter, to actually make a difference. You’re sick of having to ask permission to contribute more and make a bigger impact in this life.
🧠 Refusing mediocrity: You’re a high-achieving, heart-led perfectionist who is super hard on yourself and cares deeply. You’ve overcome so much, you deserve to do amazing things with all that talent and grit.
💡 Curious about working for yourself - whether that’s freelancing, consulting, coaching, or creating online courses. You want to build a simple, scalable, ethical business you love so you can make an incredible living while making an incredible difference.
Submit your questions and become part of the show at @badassempires_ on Instagram or hello@badassempires.com
63 Episodes
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Let's talk about the elephant in the room: your prices are probably too low.
In this brutally honest episode, Rosie's pulling back the curtain on her complete pricing evolution - from charging $150 for hours of work (and feeling grateful for it) to commanding $25K+ for her programs and having clients thank her for the privilege.
If you've ever had that sinking feeling that you're undercharging, felt guilty about raising your prices, or wondered how the hell other people have the audacity to charge what they charge - this one's for you.
This episode will hit different if:
You're working your ass off for peanuts
You think you need to add more stuff to justify higher prices
You're scared to raise your rates because "people can't afford it"
You've been told you're "too expensive" and it made you question everything
We're getting real about:
Rosie's pricing journey from $150 disaster calls to $25K transformations
Why undercharging is actually doing your clients a disservice
The psychology behind premium pricing (and why people pay more for less)
How to justify prices that make you feel like a fraud
The difference between vitamins and painkillers in business
Why simple doesn't mean cheap - it means you're a genius
Time to stop playing small and start charging like the expert you are. 💸
How to Submit Your Questions:
Send us a DM on Instagram @badassempires_
Email us at hello@badassempires.com
Bonus points for voice notes - we'll use your actual voice on the podcast!
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LET’S CONNECT
📷 Find me on Instagram @badassempires_
🌐 Check out my website
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SHARE THE LOVE
💜 Leave a review on Apple Podcasts
💜 Leave a rating or comment on Spotify
Email us a screenshot of your review to hello@badassempires.com and I will send you my 3 hour business training on how to find/refine your business niche (that isn’t available anywhere else!) to say thank you!
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WORK WITH ME
Baddies to the front! Learn more & apply for Empire Era here:
https://www.badassempires.com/era
From vanilla to viral - how to make your audience actually care.
Feeling like the algorithm has a personal vendetta against you? Same, badass. Same.
This week, we are serving up some much-needed reality checks about social media success. Spoiler alert: it's not about the algorithm, and it's definitely not about having a million followers.
With our combined experience of building multiple six-figure businesses across every platform you can think of (YouTube, Instagram, LinkedIn, TikTok - you name it, we’ve conquered it), we’re breaking down exactly why your content strategy isn't working and what you need to do instead.
This episode is your wake-up call if:
You're posting into the void and getting crickets
You think you need 100K followers to make 100K dollars
You're trying to be everywhere at once and succeeding nowhere
You blame the algorithm for everything (we're calling you out, lovingly)
We're diving into:
Why the algorithm isn't actually plotting against you
The brutal truth about why your content isn't getting engagement
How consumer behavior has changed (and why that matters more than any algorithm update)
Community building vs. follower chasing - and why one makes you money while the other just strokes your ego
The strategic approach to choosing platforms
Why vanilla content is the kiss of death in 2026
Time to stop making excuses and start making moves! 🔥
How to Submit Your Questions:
Send us a DM on Instagram @badassempires_
Email us at hello@badassempires.com
Bonus points for voice notes - we'll use your actual voice on the podcast!
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LET’S CONNECT
📷 Find me on Instagram @badassempires_
🌐 Check out my website
--------------------
SHARE THE LOVE
💜 Leave a review on Apple Podcasts
💜 Leave a rating or comment on Spotify
Email us a screenshot of your review to hello@badassempires.com and I will send you my 3 hour business training on how to find/refine your business niche (that isn’t available anywhere else!) to say thank you!
--------------------
WORK WITH ME
Baddies to the front! Learn more & apply for Empire Era here:
https://www.badassempires.com/era
Welcome back to the Badass Empires podcast! We're officially back with a brand new format and co-host Jenny joining the conversation. In this relaunch episode, Rosie opens up about why the podcast went on hiatus, the reality of building a business while life happens, and why this year has been the hardest yet most rewarding in her entrepreneurial journey.From trying to run two businesses while nine months pregnant to dealing with constant daycare sickness, we're serving up the messy, unfiltered truth about what it actually takes to build an empire. Plus, we're introducing our game-changing new format where YOU get to be part of the conversation.This episode is for you if:
You're tired of perfect entrepreneur highlight reels
You need permission to slow down when life gets crazy
You want to know what building a business actually looks like behind the scenes
You're ready to join a community that keeps it 100% real
We're covering:
The real reason we went MIA (hint: it wasn't strategic)
Why Rosie's "easy" business year was actually her hardest ever
The difference between being tired and being burnt out (spoiler: most people have no clue)
How entrepreneurship saved Rosie's sanity during the chaos
Our exciting new format and how you can be part of the show
Ready to join the conversation? We're not just talking AT you anymore - we're talking WITH you.
How to Submit Your Questions:
Send us a DM on Instagram @badassempires_
Email us at hello@badassempires.com
Bonus points for voice notes - we'll use your actual voice on the podcast!
LET’S CONNECT
📷 Find me on Instagram @badassempires_
🌐 Check out my website
SHARE THE LOVE
💜 Leave a review on Apple Podcasts
💜 Leave a rating or comment on Spotify
Email us a screenshot of your review to hello@badassempires.com and I will send you my 3 hour business training on how to find/refine your business niche (that isn’t available anywhere else!) to say thank you!
WORK WITH ME
Baddies to the front! Learn more & apply for Empire Era here:
https://www.badassempires.com/era
You’ve built something incredible. You’ve poured your soul into your content, your programs, your frameworks, your brand. But what happens when someone copies your work… or your entire business identity?
In this episode, I sit down with Nadine Bedwan — trademark and copyright attorney and Badass Careers alumni — to give you a practical, empowering breakdown of how to legally protect what you’ve built online.
From what to trademark and when, to knowing when someone’s crossed the line from “inspired by” to “infringing on,” this is the intellectual property masterclass every digital entrepreneur needs in their empire-building journey.
Whether you’re just getting started or scaling fast, this episode will make sure you’re doing it protected, polished, and in full badass energy. 👑✨
🎧 We cover:
Nadine’s journey from lawyer to entrepreneur — and how she built her own dream job
Trademarks vs copyrights vs patents: What you actually need to know
What parts of your business are automatically protected (and what’s not)
The red flags to watch for when others are borrowing your ideas
When copying becomes infringement — and what to do about it
Local vs international protection: Where to start and when to expand
Costs, timelines, and the exact process of filing your trademark like a pro
How to create signature frameworks that are protected AND profitable
The one legal shift that instantly makes you feel like a true Digital CEO
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LET’S CONNECT
Instagram @badassempires_
Website: https://www.badassempires.com/
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Connect with Nadine:
📸 Instagram: @citrinetrademarkservices
🌐 Website: https://citrinetms.com/
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SHARE THE LOVE
💜 Leave a review on Apple Podcasts
💜 Leave a rating or comment on Spotify
Email us a screenshot of your review to hello@badassempires.com and I will send you a juicy freebie that isn’t available anywhere else to say thank you!
Imagine spending years pouring your heart and soul into a passion project that became a household name, only to have it ripped away from you right before you’re due to go on maternity leave with your first baby.
That’s what happened to Frances Cook–journalist, truth-teller, and newly minted full-time entrepreneur known for her fearless reporting, media savvy, and authentic voice.
In this episode, Frances shares her journey from newsroom deadlines to losing everything she worked so hard for, to going on to build a media empire on her own terms.
This episode is packed with candid reflections, hard-won insight, and a few tears from me, ngl. If you’ve ever thought about making a leap from a “safe” job into your passion project, this one's for you.
Get ready to be fired up because Frances’s story is a powerful one that will have you feeling inspired to thrown in the corporate towel and do your own thing. Let’s dive in! 💰✨
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LET’S CONNECT
Instagram @badassempires_
Website: https://www.badassempires.com/
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SHARE THE LOVE
💜 Leave a review on Apple Podcasts
💜 Leave a rating or comment on Spotify
Email us a screenshot of your review to hello@badassempires.com and I will send you a juicy freebie that isn’t available anywhere else to say thank you!
--------------------
Where you can connect with Frances Cook:
Instagram: https://www.instagram.com/francescooknz/
Website: https://www.francescook.co.nz/
Making Cents Podcast: https://open.spotify.com/show/2xL5BpCt2pKJDlPN0SgbCc?si=0f7c8a978cc34a98
Ever feel like a total fraud? Same.
This week’s episode is for anyone who’s felt the pull to shrink back, stay quiet, or second guess whether you’re really qualified to be doing this work.
Let’s get something straight: Feeling like a fraud doesn’t mean you are one.
In fact… it probably means the opposite.
In this episode, I’m diving into:
The truth about imposter syndrome (and why it hits most when you actually care)
What the Dunning-Kruger effect has to do with your confidence
Why copying someone else’s strategy might be making you feel off
The difference between being “ahead” and being “above”
And the key mindset shift that will help you finally feel legit in your business
If you’ve ever thought, “Who am I to be doing this?” — I recorded this for you, friend.
You’re not a fraud.
You’re just growing.
Let’s talk about it.
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Want to create empathy-driven content that brings in aligned followers, nurtures your current audience, and lands you paying clients… on repeat? Let me introduce to you Content that Converts: Done-For-You 90-Day Content Plan. Let’s accelerate your content machine!
Claim your title as Digital CEO with Your First 100k Roadmap - 6 steps to make your first $100k online as a brand new coach, consultant, or course creator.
--------------------
LET’S CONNECT
📷 Find me on Instagram @badassempires_
🌐 Check out my website
--------------------
SHARE THE LOVE
💜 Leave a review on Apple Podcasts
💜 Leave a rating or comment on Spotify
Email us a screenshot of your review to hello@badassempires.com and I will send you a juicy freebie that isn’t available anywhere else to say thank you!
Feeling like it's not working? This one's for you.
This week’s episode is a love letter - not the mushy kind, but the kind that reaches through your earbuds, gives you a hug, and reminds you that what you’re doing matters.
If you’re in the thick of it right now - questioning whether you have what it takes, wondering why it’s not working yet, even though you’re doing all the “right” things… please press play.
This is for the side hustler burning the candle at both ends.The solopreneur in the dip.The human with a big heart and a bold vision who's this close to giving up.
We’ll talk about:
💭 Why “the dip” is so real - and what’s actually happening beneath the surface🔥 The emotional whiplash of working harder than ever with little to show for it (yet)🛠 Why slow traction doesn’t mean you’re doing it wrong🧠 How long it really takes to build something that lasts❤️🩹 And the one mindset shift that might just be the thing that gets you through
I recorded this as an invitation to pause, breathe, and reconnect with your why.
You are not behind. You are not broken. You are not alone.
This season will pass - and you’ll be so proud you stayed in the game.
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Want to create empathy-driven content that brings in aligned followers, nurtures your current audience, and lands you paying clients… on repeat? Let me introduce to you Content that Converts: Done-For-You 90-Day Content Plan. Let’s accelerate your content machine!
Claim your title as Digital CEO with Your First 100k Roadmap - 6 steps to make your first $100k online as a brand new coach, consultant, or course creator.
--------------------
LET’S CONNECT
📷 Find me on Instagram @badassempires_
🌐 Check out my website
--------------------
SHARE THE LOVE
💜 Leave a review on Apple Podcasts
💜 Leave a rating or comment on Spotify
Email us a screenshot of your review to hello@badassempires.com and I will send you a juicy freebie that isn’t available anywhere else to say thank you!
Let’s talk about copy cats (not the cute kind 🐱).
Today, I’m unpacking a topic that’s both frustrating, and fascinating - why copying someone else’s content, courses, or strategy will never bring you the results you want.
Trust me - I’ve seen it all. From a copied content piece here and there, to the person who took my entire (free!) mini course, translated it to Spanish, and started selling it to their followers 👀
I’ll be sharing insider intel into…
Why mimicry is a natural part of learning - but an awful long-term strategy
The invisible layers of success: voice, trust, leadership, and originality
Real stories of clients finding their own groove (and what happens when they don’t)
Why copying the surface-level stuff (like hooks or templates) is never enough
The danger of sounding fake, unaligned, or tone-deaf
How to unlock TRUE business growth, your way
If you've ever felt tempted to emulate someone else's brand, consider this your wake-up call to double down on your voice, your strengths, and your strategy. I’m not holding back in this episode - and by the end, you'll understand exactly why.
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Want to create empathy-driven content that brings in aligned followers, nurtures your current audience, and lands you paying clients… on repeat? Let me introduce to you Content that Converts: Done-For-You 90-Day Content Plan. Let’s accelerate your content machine!
Claim your title as Digital CEO with Your First 100k Roadmap - 6 steps to make your first $100k online as a brand new coach, consultant, or course creator.
--------------------
LET’S CONNECT
📷 Find me on Instagram @badassempires_
🌐 Check out my website
--------------------
SHARE THE LOVE
💜 Leave a review on Apple Podcasts
💜 Leave a rating or comment on Spotify
Email us a screenshot of your review to hello@badassempires.com and I will send you a juicy freebie that isn’t available anywhere else to say thank you!
Want to escape the corporate grind? Craving flexibility and freedom? This episode is for you.
I am going to talk you through one of the fastest growing, most LUCRATIVE industries to build a career in right now, and you need zero qualifications to get started.
We are of course talking about…The Creator Economy ✨
It’s permissionless, it’s global, it’s limitless and it’s fuelled by the digital revolution. It’s not slowing down any time soon.
In this week’s episode, we are uncovering the 4 main job options within The Creator Economy. To some extent they’re all more flexible and lifestyle friendly than corporate, and have a low barrier to entry. BUT, they have completely different vibes.
Make sure you’re taking notes because this could be the career pivot you’ve been looking for 👀
--------------------
Want to create empathy-driven content that brings in aligned followers, nurtures your current audience, and lands you paying clients… on repeat? Let me introduce to you Content that Converts: Done-For-You 90-Day Content Plan. Let’s accelerate your content machine!
Claim your title as Digital CEO with Your First 100k Roadmap - 6 steps to make your first $100k online as a brand new coach, consultant, or course creator.
--------------------
LET’S CONNECT
📷 Find me on Instagram @badassempires_
🌐 Check out my website
--------------------
SHARE THE LOVE
🖤 Leave a review on Apple Podcasts
🖤 Leave a rating or comment on Spotify
Email us a screenshot of your review to hello@badassempires.com and I will send you a juicy freebie that isn’t available anywhere else to say thank you!
Think charging premium prices as a new coach is impossible? I’m here to tell you that it can be done!
The secret to commanding higher rates isn't about your years of experience or what certificates you have plastered on your walls or hidden in the back of some cupboard - it's about mastering the art of value perception and speaking directly to your dream clients' deepest needs.
In this episode, we're cracking open the vault on what really makes clients happy to invest thousands in coaching programs (hint: it's not about cramming in more content!). We'll explore how understanding impact, odds of success, exclusivity, and ROI can transform the way you package and price your expertise. Plus, discover why a $3,000 program might actually be easier to sell than a $300 one!
Whether you're hovering around those lower price points or dreaming of scaling up, you'll learn exactly how to position yourself as the premium choice in your market. Because the truth is, high-paying dream clients are out there right now, ready to invest in solving their problems - they just need you to show up with an irresistible offer that speaks their language.
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Craving more freedom, flexibility, and fulfilment? We should hang out! Come along to my FREE live training:
Empire Builder 4 steps to turn your existing skills into a purpose-led business that scales your income and impact so you can do life on your terms. Save your seat now
https://www.badassempires.com/live
--------------------
Want to create empathy-driven content that brings in aligned followers, nurtures your current audience, and lands you paying clients… on repeat? Let me introduce to you Content that Converts: Done-For-You 90-Day Content Plan. Let’s accelerate your content machine!
Claim your title as Digital CEO with Your First 100k Roadmap - 6 steps to make your first $100k online as a brand new coach, consultant, or course creator.
--------------------
LET’S CONNECT
📷 Find me on Instagram @badassempires_
🌐 Check out my website
--------------------
SHARE THE LOVE
💜 Leave a review on Apple Podcasts
💜 Leave a rating or comment on Spotify
Email us a screenshot of your review to hello@badassempires.com and I will send you a juicy freebie that isn’t available anywhere else to say thank you!
Want to know why some content creators seem to effortlessly attract thousands of views while others struggle to get noticed? Here's the thing: being amazing at what you do isn't enough if nobody can find you. In this episode, I'm breaking down the psychology behind what makes content truly irresistible (and no, it's not about fancy editing or following trends!).
From understanding the three C's of hook writing (Connection, Clued-in, and Curiosity) to mastering the psychology that makes people stop scrolling, we're diving deep into what actually makes content perform. You'll learn why warnings often outperform positive messages, how to create that addictive curiosity gap, and why "you" might be the most powerful word in your content arsenal.
This isn't about cheap tricks or gaming the algorithm - it's about understanding human psychology so deeply that your content becomes impossible to scroll past. Because when you know what makes people tick, you can package your brilliant ideas in a way that actually gets seen. Let's dive into the science behind scroll-stopping content!
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Craving more freedom, flexibility, and fulfilment? We should hang out! Come along to my FREE live training:
Empire Builder 4 steps to turn your existing skills into a purpose-led business that scales your income and impact so you can do life on your terms. Save your seat now
https://www.badassempires.com/live
--------------------
Want to create empathy-driven content that brings in aligned followers, nurtures your current audience, and lands you paying clients… on repeat? Let me introduce to you Content that Converts: Done-For-You 90-Day Content Plan. Let’s accelerate your content machine!
Claim your title as Digital CEO with Your First 100k Roadmap - 6 steps to make your first $100k online as a brand new coach, consultant, or course creator.
--------------------
LET’S CONNECT
📷 Find me on Instagram @badassempires_
🌐 Check out my website
--------------------
SHARE THE LOVE
💜 Leave a review on Apple Podcasts
💜 Leave a rating or comment on Spotify
Email us a screenshot of your review to hello@badassempires.com and I will send you a juicy freebie that isn’t available anywhere else to say thank you!
Want to peek behind the curtain of what it really takes to become a self-made millionaire? Not the highlight reel version - the actual, messy, real-life journey? In this totally transparent episode, I'm sharing exactly how I went from a $50k student loan to a million-dollar net worth in just 5 years (and yes, I'm sharing ALL the numbers!).
From leveraging my coaching business to make strategic property investments, to the importance of knowing your "comfort number" versus your "must-have number", we're diving into the nuts and bolts of wealth building. You'll learn why becoming a millionaire isn't about fancy cars or designer handbags - it's about creating security, freedom, and opportunities that can impact generations.
Whether you're starting from zero or already on your way, I’ll show you that building serious wealth is possible when you combine purpose with profit. Because your path to financial freedom might look different than mine, but the principles remain the same: dream big, stay focused, and keep showing up for your vision.
WANT MORE? Listen to episode 48. How to Use Your Business to Retire Early (Hacking Capitalism 101) 🎧
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Want to create empathy-driven content that brings in aligned followers, nurtures your current audience, and lands you paying clients… on repeat? Let me introduce to you Content that Converts: Done-For-You 90-Day Content Plan. Let’s accelerate your content machine!
Claim your title as Digital CEO with Your First 100k Roadmap - 6 steps to make your first $100k online as a brand new coach, consultant, or course creator.
--------------------
LET’S CONNECT
📷 Find me on Instagram @badassempires_
🌐 Check out my website
--------------------
SHARE THE LOVE
💜 Leave a review on Apple Podcasts
💜 Leave a rating or comment on Spotify
Email us a screenshot of your review to hello@badassempires.com and I will send you a juicy freebie that isn’t available anywhere else to say thank you!
From a broke university student who knew nothing about money to becoming a successful mindset and business coach who’s helping thousands of people build businesses and lives that they love - you’re going to LOVE today’s podcast guest.
In this episode, I’m talking to the incredible Te Kahukura Boynton, who is an absolute powerhouse and founder of Māori Millionaire, here in Aotearoa (New Zealand). Te Kahukura overcame her own financial challenges by healing her money mindset and now she’s leading over 60,000 individuals to do the same.
This episode is an open conversation about Te Kahukura’s personal journey with money and how she created her dream business (at the age of 18?!) with the purpose of bridging the wealth gap by sharing her own financial journey. We talk about her personal challenges and relationship with money, her business wins, money mindset blocks and so much more!
Get ready to take notes because we’re about to drop some seriously life-changing money advice! Let’s dive in! 💰✨
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Connect with Te Kahukura from Māori Millionaire:
Instagram: https://www.instagram.com/maorimillionaire_/
Website: https://www.maorimillionaire.com/
TikTok: https://www.tiktok.com/@maorimillionaire_
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LET’S CONNECT
Instagram @badassempires_
Website: https://www.badassempires.com/
--------------------
SHARE THE LOVE
💜 Leave a review on Apple Podcasts
💜 Leave a rating or comment on Spotify
Email us a screenshot of your review to hello@badassempires.com and I will send you a juicy freebie that isn’t available anywhere else to say thank you!
Hold onto your hats - what kind of crazy person shuts down a multi-million dollar business that's basically running itself? Yep, that's exactly what I'm doing, and there's a method to this madness.
In this episode, I'm sharing why I'm closing down my multi-million dollar coaching company, Badass Careers. You'll discover how a business that transformed over 3,000 careers and could easily keep making $20k monthly on autopilot is coming to an end, and why following your evolving purpose matters more than sticking to what's working.
This episode is perfect if you’re feeling that inner conflict between success and your next chapter, or for anyone who knows deep down it's time for a change. Whether you're considering a pivot or just curious about making tough decisions, you'll walk away understanding why sometimes the scariest choices lead to our biggest breakthroughs.
Something epic is coming! Join the Empire Era waitlist, with a special opportunity exclusively for waitlist members.
--------------------
Want to create empathy-driven content that brings in aligned followers, nurtures your current audience, and lands you paying clients… on repeat? Let me introduce to you Content that Converts: Done-For-You 90-Day Content Plan. Let’s accelerate your content machine!
Claim your title as Digital CEO with Your First 100k Roadmap - 6 steps to make your first $100k online as a brand new coach, consultant, or course creator.
--------------------
LET’S CONNECT
📷 Find me on Instagram @badassempires_
🌐 Check out my website
--------------------
SHARE THE LOVE
💜 Leave a review on Apple Podcasts
💜 Leave a rating or comment on Spotify
Email us a screenshot of your review to hello@badassempires.com and I will send you a juicy freebie that isn’t available anywhere else to say thank you!
Let's turn that brilliant brain of yours into a thriving online business in just 6 months - even while juggling that corporate 9-5 life. No fancy MBA required, just a proven roadmap and your determination to make it happen!
In this episode, we break down the exact step-by-step process to transform your expertise into a business you love, without waiting decades to live the life you dream about. From finding your perfect niche to landing those first dream clients, you'll discover how to make this career pivot with confidence (and yes, while keeping your sanity intact).
You'll learn the complete six-month journey from zero to launch, broken down into five key phases:
👑 Building your business vision and finding your profitable niche
👑 Developing your empathy marketing foundations and offer creation
👑 Creating your automated trust-building funnel
👑 Implementing your content strategy and building your audience
👑 Planning and executing your first successful launch
This episode is perfect for anyone who knows they're meant for more than the corporate ladder. Whether you're just starting to dream about entrepreneurship or already side hustling your way to freedom, you'll walk away with a clear roadmap to make your creator dreams a reality!
Something epic is coming! The Empire Era waitlist is opening soon, with a special opportunity exclusively for waitlist members. You can sign up to the waitlist HERE.
--------------------
Want to create empathy-driven content that brings in aligned followers, nurtures your current audience, and lands you paying clients… on repeat? Let me introduce to you Content that Converts: Done-For-You 90-Day Content Plan. Let’s accelerate your content machine!
Claim your title as Digital CEO with Your First 100k Roadmap - 6 steps to make your first $100k online as a brand new coach, consultant, or course creator.
--------------------
LET’S CONNECT
📷 Find me on Instagram @badassempires_
🌐 Check out my website
--------------------
SHARE THE LOVE
💜 Leave a review on Apple Podcasts
💜 Leave a rating or comment on Spotify
Email us a screenshot of your review to hello@badassempires.com and I will send you a juicy freebie that isn’t available anywhere else to say thank you!
Ever noticed how we're all sold this one-size-fits-all path to success? You know the one - study hard, climb the corporate ladder, and maybe, just maybe, you'll get to enjoy life when you're 65. But what if there was another way?
In this episode, you'll discover why traditional career paths might be limiting your potential, how to pick the right business model for true financial freedom, and the exact calculations needed to determine your "work optional" number. Plus, you'll learn about the four main markets in the creator economy.
This episode is perfect for anyone questioning the traditional retirement model and wanting to create wealth on their own terms. Whether you're just starting out or already building your empire, you'll walk away understanding how to turn your expertise into a profitable business that could make work totally optional by your 40s!
👑 Ready to build your empire? Something epic is coming for Empire Era waitlist members - and it's the last chance ever to get this special opportunity. Jump on the waitlist now HERE. Your future self will thank you!
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Want to create empathy-driven content that brings in aligned followers, nurtures your current audience, and lands you paying clients… on repeat? Let me introduce to you Content that Converts: Done-For-You 90-Day Content Plan. Let’s accelerate your content machine!
Claim your title as Digital CEO with Your First 100k Roadmap - 6 steps to make your first $100k online as a brand new coach, consultant, or course creator.
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LET’S CONNECT
📷 Find me on Instagram @badassempires_
🌐 Check out my website
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SHARE THE LOVE
💜 Leave a review on Apple Podcasts
💜 Leave a rating or comment on Spotify
Email us a screenshot of your review to hello@badassempires.com and I will send you a juicy freebie that isn’t available anywhere else to say thank you!
Right, let's talk about the massive shifts happening in the content world in 2025.
While everyone's banging on about AI revolutionising content creation, they're missing the real transformation unfolding right in front of us - one that's bringing authentic human connection back into the spotlight in ways we never imagined.
In this episode, I'm breaking down three game-changing shifts that are transforming content creation in 2025: the resurgence of storytelling in a world of AI-generated content, the power of laser-focused specificity in reaching your ideal audience, and how values-driven communities are becoming the new currency in online spaces.
You'll learn exactly how to weave compelling stories that cut through the AI noise, speak directly to your dream clients with crystal-clear specificity, and build a community that stands for something bigger than just likes and follows. I'm sharing real examples, frameworks you can implement straight away, and the psychology behind why these approaches work so brilliantly.
Let's transform your content strategy from generic AI-generated tips into magnetic, human-centred storytelling that actually converts. Whether you're feeling overwhelmed by the rapid changes in content creation or keen to leverage these shifts, this episode will give you the roadmap to stand out in 2025's evolving digital landscape.
P.S. I'm taking requests for future episode topics and I'd love to hear what you want to learn next! Send me a DM over on IG or via email at the links below.
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Want to create empathy-driven content that brings in aligned followers, nurtures your current audience, and lands you paying clients… on repeat? Let me introduce to you Content that Converts: Done-For-You 90-Day Content Plan. Let’s accelerate your content machine!
Claim your title as Digital CEO with Your First 100k Roadmap - 6 steps to make your first $100k online as a brand new coach, consultant, or course creator.
--------------------
LET’S CONNECT
📷 Find me on Instagram @badassempires_
🌐 Check out my website
--------------------
SHARE THE LOVE
💜 Leave a review on Apple Podcasts
💜 Leave a rating or comment on Spotify
Email us a screenshot of your review to hello@badassempires.com and I will send you a juicy freebie that isn’t available anywhere else to say thank you!
Let me take you behind the scenes of an incredible lazy launch that brought in $124K! A new mum heading to France decided to launch her group program in the simplest way possible - just a sales page, video walkthrough, and few strategic emails.
In this episode, you'll discover how to build a pre-launch strategy that creates buzz without burning out, craft clear messaging that converts without endless content creation, and understand price anchoring between your offers. Plus, the psychology of four crucial questions every launch needs to answer - all from someone who built a 7-figure business before becoming a business coach.
This episode is perfect for anyone wanting to run successful launches without the usual complexity. You'll walk away understanding how to make your next launch both profitable and manageable, whether you go all out or keep it super simple!
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Want to create empathy-driven content that brings in aligned followers, nurtures your current audience, and lands you paying clients… on repeat? Let me introduce to you Content that Converts: Done-For-You 90-Day Content Plan. Let’s accelerate your content machine!
Claim your title as Digital CEO with Your First 100k Roadmap - 6 steps to make your first $100k online as a brand new coach, consultant, or course creator.
--------------------
LET’S CONNECT
📷 Find me on Instagram @badassempires_
🌐 Check out my website
--------------------
SHARE THE LOVE
💜 Leave a review on Apple Podcasts
💜 Leave a rating or comment on Spotify
Email us a screenshot of your review to hello@badassempires.com and I will send you a juicy freebie that isn’t available anywhere else to say thank you!
Want to know the difference between entrepreneurs who dream big and those who actually make it happen? It's not about creating prettier vision boards or manifesting harder - it's about turning those dreamy "what-ifs" into actionable plans that light you up so much, you can't help but make them reality.
In this episode, I'm breaking down my exact process for creating (and crushing!) those big, badass business visions. No fluff, just real strategies to turn your million-dollar dreams into actionable steps. We're talking pie-of-life planning, quarterly breakdowns, and the exact tools I use to stay on track.
This is your playbook for making 2025 the year everything changes. Because building an empire isn't about dreaming bigger, it's about planning smarter.
--------------------
Want to create empathy-driven content that brings in aligned followers, nurtures your current audience, and lands you paying clients… on repeat? Let me introduce to you Content that Converts: Done-For-You 90-Day Content Plan. Let’s accelerate your content machine!
Claim your title as Digital CEO with Your First 100k Roadmap - 6 steps to make your first $100k online as a brand new coach, consultant, or course creator.
--------------------
LET’S CONNECT
📷 Find me on Instagram @badassempires_
🌐 Check out my website
--------------------
SHARE THE LOVE
💜 Leave a review on Apple Podcasts
💜 Leave a rating or comment on Spotify
Email us a screenshot of your review to hello@badassempires.com and I will send you a juicy freebie that isn’t available anywhere else to say thank you!
Ever catch yourself self-sabotaging right when things start going well in your business? Or feeling weirdly guilty about charging premium prices? The truth is that sometimes it's not the fear of failure holding us back - it's actually the fear of success!Today, we're exploring our complicated relationship with money and success, especially as entrepreneurs. We're uncovering why our brains might actually push away the very things we say we want, and how this sneaky fear of success shows up in everything from pricing our services to sharing our wins.
From evolutionary psychology to modern-day money mindset, we're breaking down why being "different" feels so scary to our primitive brains (even when that difference means crushing it in business!).
Get ready for some serious truth bombs about what's really holding you back from your next level, plus practical strategies for navigating success without losing yourself or your relationships along the way.
--------------------
Want to create empathy-driven content that brings in aligned followers, nurtures your current audience, and lands you paying clients… on repeat? Let me introduce to you Content that Converts: Done-For-You 90-Day Content Plan. Let’s accelerate your content machine!
Claim your title as Digital CEO with Your First 100k Roadmap - 6 steps to make your first $100k online as a brand new coach, consultant, or course creator.
--------------------
LET’S CONNECT
📷 Find me on Instagram @badassempires_
🌐 Check out my website
--------------------
SHARE THE LOVE
💜 Leave a review on Apple Podcasts
💜 Leave a rating or comment on Spotify
Email us a screenshot of your review to hello@badassempires.com and I will send you a juicy freebie that isn’t available anywhere else to say thank you!
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