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The Auto Tech Show

The Auto Tech Show
Author: Marc Babin
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© 2025 The Auto Tech Show
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You are listening to The Auto Tech Show, a podcast dedicated to the evolution of technology in the automotive industry! Join your host, Marc Babin, as he talks shop with industry experts on this ever-changing landscape. From the latest in tech to groundbreaking new processes, you won’t want to miss a single episode.
68 Episodes
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In this episode of the Auto Tech Show, host Marc Babb and cybersecurity expert Srivalli Boddupalli discuss the critical importance of automotive cybersecurity as vehicles become increasingly connected and autonomous. They explore the lack of consumer awareness regarding cybersecurity risks, the real-world consequences of breaches, and the challenges of balancing vehicle functionality with security. The conversation highlights the need for industry collaboration, the future of safety features,...
In this episode of the Auto Tech Show, the conversation focuses on the critical rise of cybersecurity in the automotive industry, particularly as vehicles become more connected and software-defined. Tomasz Werocy from Volvo Group discusses how cybersecurity is evolving from a compliance issue to a competitive advantage, emphasizing the need for collaboration among OEMs, suppliers, and regulators. The discussion also covers the importance of integrating cybersecurity into vehicle design, the b...
In this episode of the Auto-Tech Show, host Marc Babin speaks with Lucy Dobeer from Unipart about the critical role of invisible infrastructure in the electric vehicle (EV) and battery logistics sector. They discuss the importance of supply chain management, the challenges faced by OEMs in battery lifecycle management, and the advantages of remanufacturing batteries to extend their life. The conversation also touches on the significance of safety protocols, training, and the need for a cohesi...
In this episode of the Auto Tech Show, host Marc Babin interviews Elena Cicotelli, a leading expert in electric vehicles (EVs). They discuss the transformative impact of EVs on the automotive ecosystem, including supply chain challenges, consumer perceptions, and the role of software-defined vehicles. The conversation also delves into infrastructure issues, global perspectives on EV adoption, and future trends in the industry. Elena emphasizes the importance of collaboration and innovation in...
In this episode of the Auto Tech Show, Marc Babin discusses the challenges and opportunities in the EV battery sector with Sebastian Bujnoch from Circunomics. They explore the complexities of battery design, the importance of data sharing for sustainability, and the regulatory frameworks needed to support a circular economy. The conversation highlights the need for standardization in battery management and the financial industry's role in promoting second-life applications for batteries. The ...
In this episode of the Auto Tech Show, Marc Babin speaks with Adi Bathla about the significant changes in the automotive repair industry driven by technological advancements and regulatory demands. They discuss the operational challenges faced by repair shops, the need for innovation on the shop floor, and the importance of empathy in developing solutions that truly meet the needs of repairers. The conversation highlights the evolution of vehicles into software-defined machines and the implic...
In this episode of the Auto Tech Show, host Marc Babin speaks with Jade Price, a certified technician and social influencer, about the automotive industry's skills gap and the misconceptions surrounding the technician profession. Jade shares her journey as a female technician, the evolution of automotive technology, and how she uses her platform to educate and inspire the next generation of automotive professionals. The conversation highlights the importance of breaking stereotypes, the role ...
In this episode of the Auto Tech Show, Marc Babin interviews Franck Leveque, a veteran in the European fleet and mobility industry. They discuss the current state of the European fleet market, the challenges faced by fleet operators, and the importance of productivity and capacity utilization. The conversation also delves into the role of technology, particularly AI, in transforming fleet management, the significance of tires as data-rich assets, and the impact of disruption in the tire marke...
In this episode of the Auto-Tech Show, host Marc Babin discusses the evolution of technology in the automotive industry with Zebra Technologies' Stephan Pottel. They explore the impact of digital transformation, AI, and automation on manufacturing processes, supply chain management, and the future of connected industries. The conversation highlights the importance of real-time data visibility, predictive maintenance, and the role of digital twins in enhancing efficiency and reducing waste. Th...
*This episode of the Auto Tech Show is sponsored by Zebra Technologies In this episode of the Auto-Tech Show, host Marc Babin discusses the evolving landscape of the automotive industry with Lucie Dobeer from Unipart and Maria Nelson-Clark from Hyperbat. The conversation delves into the critical role of sustainability in supply chain strategies, particularly in the context of electric vehicles and battery remanufacturing. The guests share insights on the challenges and opportunities within t...
*This episode of The Auto Tech Show is sponsored by Zebra Technologies In this episode of the Auto Tech Show, host Mark Babin interviews Ryan, the owner of Hashtag Mechanic, about the importance of vehicle and tire maintenance. They discuss the common neglect seen in vehicle care, the shift towards proactive maintenance, and the role of technology in educating drivers. Ryan shares insights from his nearly 20 years in the industry, emphasizing the need for better communication and education t...
*This episode of the Auto Tech Show is sponsored by Zebra Technologies In this episode of the Auto Tech Show, host Marc Babin interviews David Shaw, CEO of Tire Industry Research, about the evolving tire industry and the role of data and AI in shaping its future. They discuss the complexities of tire manufacturing, the challenges of data management, and the generational shifts needed to embrace new technologies. David emphasizes the importance of speed in product development and the necessit...
*This Episode of The Auto Tech Show is Sponsored by Zebra Technologies. In this episode of the Auto-Tech Show, host Marc Babin discusses the transformative potential of AI in the automotive industry with Stuart Hubbard, Senior Director of AI and Advanced Development at Zebra Technologies. They explore the challenges of commercializing AI, the importance of data quality, and the role of regulation in fostering innovation. The conversation highlights current applications of AI, the need for r...
In this episode of the Auto Tech Show, Marc Babin speaks with Chuck Drews from Fleetio about the transformative impact of AI on fleet management. They discuss fleet operators' challenges with data collection and management, the inefficiencies caused by outdated practices, and the importance of adopting new technologies. Chuck shares real-world examples of how poor data practices can lead to significant operational issues and emphasizes the need for a cultural shift in the industry to embrace ...
In this episode of the Auto Tech Show, Marc Babin interviews Matias Borges, co-founder and CEO of Bravo Digital Solutions, about Latin America's pivotal role in shaping the future of automotive technology. They discuss the unique factors driving innovation in the region, local success stories, the balance between local needs and global market demands, and the future opportunities presented by AI and digital solutions. Matias emphasizes the importance of adaptability, understanding customer ne...
In this episode, Marc Babin sits down with Jay Vijayan, founder and CEO of Tekion Corp, to dive deep into how AI is revolutionizing the automotive retail industry. 🚗💡 From enhancing customer experiences to overcoming technology adoption challenges, Jay shares expert insights shaped by his years in the industry, including his time at Tesla. Key topics include: - How AI simplifies the car-buying process for consumers and dealers. - The impact of personalization and regional behaviors on tech a...
This episode of the Auto Tech Show dives deep into the topic of tire retreading, exploring its environmental and economic benefits. Host Marc Babin speaks with David Stevens, Managing Director of the Tire Retread and Repair Information Bureau (TRIB), about the growing interest in sustainable fleet management practices. They discuss the misconceptions surrounding tire retreading, the importance of education in changing perceptions, and the significant cost savings and performance benefits retr...
In this episode of the Auto Tech Show, Marc Babin speaks with Pete Rushmer about sustainable fleet operations, focusing on the critical role of driver behavior, technology, and maintenance in achieving sustainability goals. They discuss how driver habits significantly impact fuel consumption and vehicle maintenance, the importance of telematics in monitoring performance, and the need for effective communication between fleet managers and drivers. The conversation also covers considerations fo...
In this episode of the Auto Tech Show, host Marc Babin wraps up the SEMA Auto Show 2024 series with Chance Harrington from Tire Connect by Bridgestone. They discuss the evolution of tire sales, the impact of digital transformation on consumer behavior, and the importance of transparency and trust in the purchasing process. The conversation also highlights the significance of real-time data management and future-proofing strategies in the tire industry. More from Tire Connect by Bridgestone: ...
In this episode of the Auto Tech Show, host Marc Babin speaks with Fernando Herrera, CEO of Tirebase, about the transformative role of AI in the tire industry. They discuss how AI is enhancing tire health monitoring, predictive maintenance, and overall tire safety. The conversation highlights the challenges of data collection in the tire market and the potential for AI to empower independent tire dealers, enabling them to compete with larger companies. The episode concludes with insights into...