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Self Storage Explained

Self Storage Explained
Author: Stora
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Description
Expert advice to set up and scale your self storage business. A podcast from Stora hosted by Gavin Shields.
Each episode explores a different topic you'll need to become familiar with in order to build a great self storage business. Everything from smart entry systems to online sales and beyond. Follow Self Storage Explained on Apple Podcasts, Spotify, YouTube, or wherever you get your podcasts. Learn more about how Stora helps self storage businesses drive growth and discover our other free resources at https://stora.co.
Each episode explores a different topic you'll need to become familiar with in order to build a great self storage business. Everything from smart entry systems to online sales and beyond. Follow Self Storage Explained on Apple Podcasts, Spotify, YouTube, or wherever you get your podcasts. Learn more about how Stora helps self storage businesses drive growth and discover our other free resources at https://stora.co.
21 Episodes
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Want to boost occupancy and revenue at your self storage business?The right management software can make all the difference, but which features actually move the needle?In this session, David Hughes, Head of Product, and Gavin Shields, CEO, break down the must-have tools your platform needs to deliver real results.Because here’s the truth: not all features are created equal.Stora is more than just management software, it's a growth engine: https://stora.co/
How is AI reshaping the self storage industry? In this episode of the podcast, we sit down with swivl, to dive into how artificial intelligence is transforming self storage operations, improving customer experiences, and unlocking new opportunities.We cover:- What swivl does and how it helps operators- The biggest problems AI solves in self storage- Balancing AI automation with a human touch- Where AI outperforms humans—and where people are still irreplaceable- Common misconceptions about AI in storage- How operators can get started with AI todayWhether you’re curious about AI, just getting started, or looking for the next edge in your operations, this episode is packed with insights you won’t want to miss.Subscribe for more insights to help you grow your self storage business.For more information, visit: https://stora.co/ and https://www.tryswivl.com/
In this episode, we’re joined by the team from Zion Call Management, a U.S.-based company offering tailored call answering and remote management services designed specifically for the self storage industry.We dive deep into what makes a great customer experience in a space that’s often considered purely functional, and how Zion helps operators deliver exceptional service even in unstaffed or automated environments.Whether you're a self storage operator or just interested in the future of customer service, this episode is packed with practical insights and real-world examples.For more information, visit: https://stora.co/ and https://zioncallmgmt.com/
Running a self storage facility solo might sound overwhelming, but for Roger Canham of Smartbox, it’s been a rewarding (and sometimes surprising) journey. In this episode, we dive into the realities of life as a one-man band in the self storage world. From managing customer calls and maintenance to software tips, boundaries, and weird finds in units.Whether you’re already in the game or considering launching your own facility, this episode is packed with insights, lessons, and encouragement.Running solo doesn’t mean doing it all alone.Book a free Stora demo and see how your self storage website can start working for you, bringing in leads, bookings, and payments 24/7: https://stora.co/get-started
SummaryIn this episode, we’re joined by Mark Peacock, founder of PriceMaker and a leading expert in pricing strategy. Mark shares invaluable insights, practical tips, and proven techniques to help self storage operators optimize their pricing — not just to stay competitive, but to drive growth, increase occupancy, and maximize profitability.Whether you’re just starting out or looking to refine your current pricing model, this conversation is packed with actionable advice on how to set the right rates for your self storage business and avoid common pricing pitfalls.Key TakeawaysHow to roll out price increasesStanding out without a race to the bottom: competing beyond priceThe pricing playbook: what to do (and what to avoid)Top pricing models for self storage successSmart pricing: tips and tactics to maximise revenue
SummaryIn this episode, we dive into the key considerations, challenges, and best practices for designing a successful self storage facility. From site selection to layout optimization, security, and future-proofing, we explore what it takes to create a high-performing storage business, including expert insights, examples, and practical advice.Key Takeaways:- Who are Kuboid & what do they do?- First step in designing a self storage facility- Key site selection considerations- Biggest mistake in site selection- Urban vs. rural facility design differences- Timeline for designing & building a facility- Most interesting facility design- Dream feature for a future facilityWatch now and subscribe for more expert insights.
In this episode, we sit down with Lewis from Cleveland Containers to dive into the world of container self storage. From selecting the perfect site to scaling up operations, Lewis shares invaluable insights on what makes container storage an attractive business and how operators can maximize success.Key takeaways:How to start and scale a container self storage businessKey factors to consider when choosing a locationThe benefits of hands-free storage site managementPlanning, regulations, and best practices for new operatorsIf you're thinking about getting into container self storage or looking to optimize your current operation, this is an episode you don’t want to miss.Watch now and subscribe for more expert insights.
In this episode, we sit down with Tim Brant, owner of Brant Self Storage and creator of IntelliStorage, an innovative site-finding tool revolutionizing the UK self storage industry.
Key takeaways:
- How AI is transforming site selection and industry growth
- The biggest challenges in self storage (and how to solve them)
- Key data insights that can give you a competitive edge
- Tim’s journey in self storage & his unique business model
- The future of self storage in an AI-driven world
Chapters:
00:25 – Welcome & Introduction
01:20 – The Game-Changing Site-Finding Tool
05:37 – Live Demo: Inside IntelliStorage
08:50 – Where Should Operators Begin?
09:04 – Key Factors in Choosing the Right Site
11:50 – How to Learn More About IntelliStorage
12:39 – Tim Brandt’s Self Storage Journey
14:18 – The Strangest Thing Found in a Storage Unit
15:20 – Growing the Business & The Road Ahead
17:03 – Closing Thoughts & Final Takeaways
If you're looking to start or grow your self storage business, this is a must-watch!
Get self storage insights & resources: https://stora.co/academy
Book a demo with Stora: https://stora.co
Gavin and Steven draw on their extensive knowledge and experience to guide business owners through the essential steps of finding the ideal location for a new self storage facility.
In this episode, they outline the key factors to consider and the steps you need to take to find the ideal location for your next self storage facility.
Explore Stortrack for the best insights, where their unmatched data accuracy in areas like price optimization and due diligence makes them the premier data partner in the self storage industry: https://www.stortrack.com/
Chapters:
00:00 Introduction and Objective
02:33 Analyzing Local Competition
09:00 Searching for a Site
14:55 Financial Planning
18:42 Branding and Marketing
26:04 Operational Considerations
31:23Planning and Regulations
33:34 Maximizing Additional Revenue Streams
35:08 Pre-Opening Preparations
37:05 Resources and Final Thoughts
Summary
Join our CSO and CEO, Steven and Gavin, as they guide you through leveraging the latest tech to easily create and launch an AI chatbot for your self storage website—all for less than $20/month.In this video, we’ll show you a simple and low cost way to experiment with AI chatbots, helping you determine if they’re a good fit for your self storage business.If you're ready to get started, Stora integrates seamlessly with Chatbase, enabling you to quickly create a custom AI chatbot to embed on your website.This chatbot will manage customer support, generate leads, and assist visitors in finding the perfect storage unit size.Learn more here: https://stora.co/integrations/...If you need any assistance getting set up, don’t hesitate to reach out—we’re here to help!
Takeaways
- Explore the capabilities of an AI chatbot
- Discover the advantages and disadvantages
- Understand how to set one up
- Learn how to integrate it into your website
In this engaging episode, we sit down with Michael Walker from Standby Self Storage and Quickfit Container Accessories. Operating eight self storage sites and running a thriving container accessories business, Michael shares his journey from property development to building a successful self storage empire.
Discover how Michael transitioned from renovating a rundown site in Croydon to launching his first self storage facility, navigating challenges, and spotting opportunities in an underserved market.
With his insider knowledge as both a self storage operator and supplier, Michael provides valuable insights into the industry, from startup strategies to addressing business and personal storage needs.
Key Takeaways from Michael:
Understand how to overcome initial challenges such as planning and cost barriers.
Discover the benefits of pivoting to innovative solutions, like container self storage, to save costs.
Get insights into starting small.
Recognize the importance of identifying and serving unmet market demands.
See how filling gaps in underserved markets can create competitive advantages.
Discover the value of adapting to market demands and leveraging local opportunities.
Visit Stora.co to sign up for a demo or explore our Academy for tools, financial models, and guides to grow your self storage business.
Like, comment, and subscribe for more expert advice and stories from the self storage industry.
#selfstorage
Chapters
00:33 Introduction
01:44 Opening his first site
05:40 Initial attraction to self storage
06:40 The growth of the business
07:35 The challenge of finding new locations
11:29 Leasing vs buying
17:17 The running of the business (marketing, sales, operations etc)
23:10 Quickfit Container Accessories
24:58 Unusual uses for a container
26:05 Top 3 important tips for success
28:12 Weirdest thing found in a container unit
29:49 What does the future hold for self storage?
32:00 The ideal feature for self storage
33:26 The future of Standby Self Storage
35:12 Outro
In this episode of Self Storage Explained, we chat with Karl Walker from GB Storage, who shares his incredible journey from 25 years as a commercial airline pilot to launching a thriving self storage business in the UK.
Karl talks about:
- The pivotal moment that led him to leave aviation during COVID.
- How he built a cutting-edge, app-based, staffless storage facility.
- His strategies for attracting customers with Google Ads and high-quality service.
- Lessons learned, expansion plans, and advice for new self storage entrepreneurs.
Whether you're interested in self storage, entrepreneurship, or inspiring career pivots, this episode is packed with insights.
Visit Stora.co to sign up for a demo or explore our Academy for tools, financial models, and guides to grow your self storage business.
Like, comment, and subscribe for more expert advice and stories from the self storage industry.
#selfstorage
Chapters
00:00 Introduction to the podcast and guest, Karl Walker.
00:30 Karl’s journey from airline pilot to starting a self storage business.
03:00 Using smart locks, app-based access, and running a staffless facility.
05:39 Early adoption of Stora and how the app streamlined operations.
07:05 Attracting customers with Google Ads as the key strategy.
09:52 Customer experience from booking to move-in, and site design.
12:00 Plans for expanding the current facility based on demand.
15:25 How Karl’s aviation background influences his management style.
19:15 Advice for self storage entrepreneurs on pricing and customer targeting.
21:08 Closing thoughts on Karl’s journey, future goals, and being an early Stora customer.
In this episode, we’re thrilled to welcome Grant Daniel from iBidOnStorage, the platform that offers a simple and straightforward mechanism to sell abandoned storage contents, while mitigating the industry risk at the point of sale.
Together, we dive into the world of storage auctions, exploring how automation is transforming the industry, the powerful role of software, and what the future holds for self storage.
Takeaways
- How auctions are evolving in the digital era
- The benefits of automation for storage operators
- Game-changing tech trends shaping self-storage
- Predictions for the future of the industry
Chapters
00:00 Welcome
00:45 iBidOnStorage introduction
05:22 What is self storage auction?
08:21 Auction stories from Grant
09:25 How do self storage operators get into auctions for those who have abandoned storage unit
09:49 Background and future of iBidOnStorage
13:34 Buying a facility in Belfast
15:55 Grant discusses his first fully remote site
16:47 How to market your site
18:35 Handling move ins at a fully automated site
20:51 Changes and trends over the last 9 years
22:53 Future changes in the industry
24:02 Automation, software and remotely managed sites
26:07 Breaking down language barriers
26:48 How to get started in self storage
29:37 Bookings and pricing debate
33:51 Follow-up process + tips
39:16 Pricing against the competition
42:04 Trends for the future
Summary
Will Corbett and Kristi Adams from OpenTech discuss the company's products and services in the self-storage industry. They highlight the importance of access control and the benefits of smart entry solutions, including smart locks. The discussion covers different ways to implement smart entry solutions, customer experiences, retrofitting smart locks, automation in self-storage, and options for unit alarms. OpenTech's solutions are available in various countries, and the company prides itself on its quality of service and support.
Takeaways
Access control is crucial in the self-storage industry, and smart entry solutions, such as smart locks, offer numerous benefits.
Smart locks provide a seamless customer experience and can be accessed through apps or keypads, catering to different preferences.
OpenTech's solutions are flexible and can be customized to meet the specific needs of different operators and facilities.
The company's smart locks have a long battery life and offer robust hardware and clever software, backed by excellent customer support.
Chapters
00:00 Introduction and Overview
01:21 Introduction to OpenTech and its Products
08:03 Different Ways to Implement Smart Entry Solutions
11:00 The Benefits and Features of Smart Locks
12:23 Customer Experience with Smart Entry Solutions
15:13 Overview of Smart Locks and Other Smart Solutions
20:30 Automation and Self-Storage
25:13 Smart Locks for Large-Scale Facilities
29:56 Options for Unit Alarms
31:49 Availability of OpenTech Solutions
33:18 Quality of Service and Support
In our "Exploring Smart Entry Solutions" series, Gavin speaks directly with leading providers to learn about their technologies, offering self storage operators crucial insights into how these access systems function. Through these conversations, we hope you'll gain a comprehensive understanding of the mechanics behind the solutions and their practical benefits.
In this episode, Gavin discusses the Janus International's Nokē Smart Entry Solution for self storage businesses, with Paul and Will from the team. They touch on how it can be used for keyless entry to both gates and storage units with a mobile app or fob.
Follow Self Storage Explained on Apple Podcasts, Spotify, YouTube, or wherever you get your podcasts.
Learn more about how Stora helps self storage businesses drive growth and discover our other free resources at https://stora.co.
In our "Exploring Smart Entry Solutions" series, Gavin speaks directly with leading providers to learn about their technologies, offering self storage operators crucial insights into how these access systems function. Through these conversations, we hope you'll gain a comprehensive understanding of the mechanics behind the solutions and their practical benefits.
In a discussion with John D'Aprano from PTI Security Systems Europe, Gavin Shields delves into PTI's array of smart entry solutions and locking mechanisms. They explore the integration of smart entry systems with CCTV and remote monitoring, enhancing customer experiences through various access methods like the innovative Pro Edge lock and Bluetooth padlocks. They highlight the padlock solution's adaptability for container sites, the straightforward installation process, comprehensive back office system, and diverse alarm options. The conversation underscores PTI's global reach and multilingual support, offering insightful reflections on the advantages of PTI's smart entry solutions for self-storage facilities.
Follow Self Storage Explained on Apple Podcasts, Spotify, YouTube, or wherever you get your podcasts.
Learn more about how Stora helps self storage businesses drive growth and discover our other free resources at https://stora.co.
In our "Exploring Smart Entry Solutions" series, Gavin speaks directly with leading providers to learn about their technologies, offering self storage operators crucial insights into how these access systems function. Through these conversations, we hope you'll gain a comprehensive understanding of the mechanics behind the solutions and their practical benefits.
Stefan from Sedisto introduces the company and their smart entry system for indoor storage facilities. He explains the challenges of locking container doors and the installation process for unit doors. Stefan also discusses the customer experience, operator experience, and the cost of the system. Sedisto is available in Europe and Asia, and interested individuals can reach out through the company's website or YouTube channel.
Follow Self Storage Explained on Apple Podcasts, Spotify, YouTube, or wherever you get your podcasts.
Learn more about how Stora helps self storage businesses drive growth and discover our other free resources at https://stora.co.
In our "Exploring Smart Entry Solutions" series, Gavin speaks directly with leading providers to learn about their technologies, offering self storage operators crucial insights into how these access systems function. Through these conversations, we hope you'll gain a comprehensive understanding of the mechanics behind the solutions and their practical benefits.
In this chat with Sensorberg, Gulzhanat from Sensorberg sheds light on their digital access control solutions, which include a suite of hardware devices and a branded app for comprehensive access management in self storage facilities. Sensorberg's retrofitting capability and consulting services ease the adoption process for existing sites. The company's offerings are customisable based on customer needs, ensuring a wide-reaching availability.
Follow Self Storage Explained on Apple Podcasts, Spotify, YouTube, or wherever you get your podcasts.
Learn more about how Stora helps self storage businesses drive growth and discover our other free resources at https://stora.co.
In our "Exploring Smart Entry Solutions" series, Gavin speaks directly with leading providers to learn about their technologies, offering self storage operators crucial insights into how these access systems function. Through these conversations, we hope you'll gain a comprehensive understanding of the mechanics behind the solutions and their practical benefits.
In this conversation, Gavin Shields interviews Aaron from SpiderDoor to discuss the advantages of cloud-based access control systems. They explore the limitations of traditional access control systems and how SpiderDoor addresses those issues. They also delve into the features and functionality of SpiderDoor, including its integration capabilities with other software systems. The conversation concludes with a discussion on the future of access control systems and how listeners can get in touch with SpiderDoor for more information or to order a system.
Follow Self Storage Explained on Apple Podcasts, Spotify, Youtube, or wherever you get your podcasts.
Learn more about how Stora helps self storage businesses drive growth and discover our other free resources at https://stora.co.
In our "Exploring Smart Entry Solutions" series, Gavin speaks directly with leading providers to learn about their technologies, offering self storage operators crucial insights into how these access systems function. Through these conversations, we hope you'll gain a comprehensive understanding of the mechanics behind the solutions and their practical benefits.
During this episode, Gavin chats to Sebastian Karakes, founder of Rubik and Excess Solution, discusses the Rubik management system for combination padlocks. Rubik offers a low-tech solution for self-storage operators, allowing tenants to access units using combination padlocks with a four-digit code. The system integrates with gate access systems and can be used for new sites or retrofitted to existing ones. Sebastian explains the process of setting up Rubik, including adding locks to the inventory and locking units. He also discusses the operator tasks of collecting padlocks and overlocking units. Rubik is available worldwide, except in Russia and the United Arab Emirates.
Follow Self Storage Explained on Apple Podcasts, Spotify, YouTube, or wherever you get your podcasts.
Learn more about how Stora helps self storage businesses drive growth and discover our other free resources at https://stora.co.