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She Sells Differently - Authentic Selling & Business Growth Strategies for Faith-Based Female Entrepreneurs

She Sells Differently - Authentic Selling & Business Growth Strategies for Faith-Based Female Entrepreneurs
Author: Andee Hart
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© 2025 She Sells Differently - Authentic Selling & Business Growth Strategies for Faith-Based Female Entrepreneurs
Description
Are you a faith based business owner that feels awkward at best when talking about your product or service?
Most people cringe when they hear the word "sales", but the reality is we are all selling something everyday.
Andee Hart brings her years of successful executive sales and leadership experience to aspiring women entrepreneurs in the She Sells Differently Podcast.
Each episode delivers the tools, business growth strategies, and mindset shifts to help set entrepreneurs and their brand apart from our cultural standards and grow their business from a place of integrity and confidence.
Settle in and learn the art of selling differently.
This show will provide answers to questions like:
- How to embrace authentic selling in my product based business?
- What is the difference between relationship selling and transactional selling?
- How can I accelerate my business growth?
- How do you integrate faith in business?
- How can entrepreneurs overcome imposter syndrome?
- How to utilize story selling as a framework for business growth?
- What are effective lead generation strategies for product based businesses?
- How do I start online marketing?
- What are some marketing strategies for my small business?
86 Episodes
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Send us a text This week, Andee is getting real about what actually changes when you go full-time in your business. Two years ago, she walked away from Corporate America and into the unknown world of entrepreneurship — and the lessons she’s learned will shake up what you thought mindset for entrepreneurs looks like. Inside this raw and empowering episode, Andee shares: Why Mondays now feel like possibility, not pressure The surprising truth about replacing your boss wi...
Send us a text Link: https://andeehart.com/social-media-detox/ In this episode, Andee talks with Gabe Cox, a goal planning and business strategist who built a thriving business without relying on social media. If you’re exhausted by the constant pressure to post, scroll, and hustle on social media — but still feel stuck in your business — this episode is your permission slip to take a step back. Gabe shares her journey of stepping away from social media for good in January 2023 an...
Send us a text You’ve been told to listen to your customer, build what they ask for, and sell on value. But what if your customers don’t actually know what they want? In this contrarian episode of She Sells Differently, Andee Hart unpacks the sales psychology that drives real buying decisions—emotions, identity, and subconscious desires—and why believing your customer at face value could be quietly tanking your sales. You’ll discover: The 6 lies customers tell ...
Send us a text What happens when you stop forcing yourself into outdated, “bro-style” tactics and build a marketing approach that feels like home? In this conversation, Andee and guest Shauna Van Mourik, host of Marketing Rebels, pull apart the myth that there’s one right way to grow. You’ll learn how to replace soul-sucking shoulds with simple, values-driven actions that create predictable sales and genuine confidence. In this episode you’ll learn: Why rebel marketing is the an...
Send us a text Is your packaging shelf-ready—or does it still scream “homemade”? In this episode of She Sells Differently, Andee Hart breaks down five subtle but powerful signs your packaging isn’t ready for retail shelves—and how to fix them without a total rebrand. We’ll explore why durability builds trust, how the unboxing experience influences repeat purchases more than your logo, the surprising power of typography, how shelf placement height changes what “works” in packag...
Send us a text Are your product wholesale pitches disappearing into the retail buyer black hole? You hit send… and nothing. No reply. No feedback. Just silence. In this episode of She Sells Differently, Andee shares the five most common reasons retailers aren’t responding to your product wholesale pitch—and exactly what you can do to change that. We’ll cover the quick fixes that can instantly improve your pitch (like email timing, follow-up frequency, and making sure your me...
Send us a text If you’ve ever wondered why some wholesale accounts never reorder — or why being “in more stores” hasn’t translated into more profit — this episode is for you. Andee is sharing the retail partnership strategy no one talks about: working with a small number of core retail partners who truly get your brand, your customers, and your vibe — and then giving them the tools to make your products their best sellers. In this episode, you’ll learn: Why chasing eve...
Send us a text Are you a product maker who’s been feeling stuck, overwhelmed, or scared to start wholesaling? You’re not alone! In this episode of She Sells Differently, Andee dives into how to start wholesaling with confidence — even if you’re unsure where to begin or worried about rejection. Andee shares her own journey growing a candle company from a kitchen startup to hundreds of retail locations, breaking down the mindset shifts and tactical steps every product-based business own...
Send us a text Andee welcomes Kerri Roberts, founder of Salt & Light Advisors—a people operations and HR consultancy serving small and remote businesses. With over 20 years of strategic HR experience, Kerri now guides entrepreneurs in building scalable, people-centered operations. What You Will Learn: Kerri’s Career Blueprint: How a strategic HR professional moved from healthcare and corporate C-suite roles to launching her own people operations firm. Courage vs. Co...
Send us a text Are your customers looking but not clicking “Add to Cart”? If you’re refreshing your shop analytics every hour wondering why traffic isn’t turning into sales, you’re not crazy—your “Add to Cart” button might as well be invisible. In this episode of She Sells Differently, Andee reveals the five biggest reasons customers don’t click Add to Cart—and how to fix them fast. These simple changes have helped her clients boost their Add to Cart clicks and increase conversions by 2...
Send us a text Struggling with small business sales because you hate feeling pushy or “salesy”? You’re not alone. Many women entrepreneurs shy away from selling because of bad sales experiences—and it’s costing them revenue and confidence. In this episode, Andee Hart shares a personal story of a friendship damaged by a hard-sell approach and reveals how you can flip the script on sales to grow your small business authentically. What you’ll learn in this episode: Why small business sa...
Send us a text Mindset work is more than positive thinking—it’s a spiritual discipline, and for faith-based entrepreneurs, it can change everything. In this episode of She Sells Differently, Andee opens up about a simple spiritual practice that has helped her break cycles of fear, doubt, and hesitation in her business. Rooted in Biblical truths, Andee shares 3 mindset truths that will help you take control of your thoughts and walk confidently and boldly in your God-given calling as a busin...
Send us a text Feedback can either be your biggest growth driver—or a total confidence killer. In today’s episode, Andee shares a powerful 3-question filter to help you instantly decide whether feedback is useful or worth ignoring. You’ll also hear a personal story about tough feedback from a dream retailer and how Andee used it to elevate her brand. At the end of the episode, don’t miss a bonus mindset shift that will change the way you handle even the hardest-to-hear critiques. What You...
Send us a text What if selling didn’t feel sleazy, scary, or self-centered—but instead felt like service? In this empowering episode, Andee is joined by longtime creative director, maker advocate, and soon-to-launch licensing agency founder Margo Tantau. Together, they uncover why artists and product-based founders often struggle to sell what they’ve created—and exactly how to reframe it so selling becomes second nature. If you've ever hesitated to pitch your products, doubted your value,...
Send us a text In this finale to the “Burn Book of Bad Sales Advice” mini-series, Andee reveals one of the most counterintuitive yet transformative sales skills: the courage to say no. In this episode: Why chasing every buyer leads to burnout, misaligned customers, and endless busy work (and how to break the cycle) Andee’s personal story of turning down a “wrong fit” sale and the powerful business results that followed The four pillars of discernment-driven selling that will help you ...
Send us a text Are you burning out posting every day, only to hear crickets in your product business? This episode is your reality check—more content isn’t the answer. Andee breaks down the myth that “posting more leads to more sales,” and reveals the four types of high-converting content that will actually move your audience toward purchase. In This Episode, Andee Covers: · The myth of “more is better” in content marketing—and why it keeps you stuck · &n...
Send us a text In the second episode of our unapologetic Burn Book of Bad Sales Advice series, Andee is burning down the myth that following up with potential customers is “pushy.” If you've ever hesitated to send that second message or revisit a conversation because you didn’t want to come off as annoying—this episode is for you. Andee reframes the fear around following up and delivers a powerful mindset shift that positions follow-ups not as pressure, but as service. With clear stats...
Send us a text In this episode, Andee kicks off her Burn Book of Bad Sales Advice series by tackling a harmful myth: that slashing prices is the fastest way to make more sales. Andee dives into why discounting out of panic can hurt your profits, undermine your confidence, and actually train your customers to wait for sales instead of buying from value. You’ll hear real talk about what constant discounts communicate (hint: it’s not what you want), how to reframe your sales strategy...
Send us a text In this episode of She Sells Differently, Andee sits down with Kristin Pruis, a seasoned brand and web strategist, to discuss how product-based small business owners can transform their websites into powerful sales tools. Kristin shares her journey from self-taught coder at age 10 to helping faith-driven, mission-based female entrepreneurs create websites that are not just visually appealing but also strategically designed to drive sales. What You'll Learn...
Send us a text If you’re tired of scrambling to send emails, post on social media, or manually follow up with customers, this episode is for you. Andee walks you through three powerful (and surprisingly simple) ways to automate your marketing so that it runs while you rest — all without losing the personal touch your brand is known for. Discover how evergreen email sequences, creative lead capture systems, and strategic campaign planning can help you sell more with less hustle. In...