Building Influence

In this episode, we speak to Chan Joo Kwang, who 3 years ago, decided to leave a career in corporate recruitment and start his own firm as a one-person business. We covered topics like: Life as a solopreneur - the challenges and struggles of working alone Finding ways to maximise your time as a solopreneur. Marketing yourself and producing content - how he’s been dabbling with TikTok, Podcasts and LinkedIn in building his brand. This episode is definitely a must-listen for anyone interested in solopreneurship or thinking of making a pivot. Follow us on Linkedin for bitesize snippets of the show and more daily content. Stay up-to-date with the latest marketing and branding insights by subscribing to our newsletter. Wanna collab? Drop us a DM here.

Ever come across a big profile on LinkedIn and wondered what makes them great on the platform?We've been on a journey to study a series of performing LinkedIn strategies that help them scale their LinkedIn presence effectively - With content.Listen to this episode as I'll reveal the performing strategies top creators are implementing and how you can do the analysis on your own :)Key takeaways from the session:👉 Identify the key elements of successful content and campaigns👉 Analyze your competitors' strategies and tactics👉 Understand reverse engineering and how to do it👉 Apply the reverse engineering process to your own content and marketing plans👉 Avoid common pitfalls and ethical concerns when reverse engineeringFollow us on Linkedin for Daily branding tips! Stay up-to-date with the latest marketing and branding insights by subscribing to our newsletter. Get exclusive tips and strategies delivered straight to your inbox. Wanna collab? Drop us a DM here.

Abu Sofian is a leadership-communications consultant, corporate trainer and keynote speaker who helps professionals find their value and communicate this value to others. He has coached executive clients from reputable organizations in the past such as J.P Morgan Chase & Co, KPMG, Manulife, Mastercard and many more. In this episode, we invited Abu Sofian Eunos where he shares about his journey on a unconventional path, finding his voice and how building in public created opportunities in his career. Follow us on Linkedin for Daily branding tips! Stay up-to-date with the latest marketing and branding insights by subscribing to our newsletter. Get exclusive tips and strategies delivered straight to your inbox. Wanna collab? Drop us a DM here.

Welcome to the 3rd edition to our podcast, we have Nathan in the houseeeee. Nathan is a law graduate turned content writer who is also the founder of Race Recap Newsletter on Linkedin. Learn how he took advantage of his unique life experience to create a personal that is truly unique on Linkedin. Follow us on Linkedin for Daily branding tips! Stay up-to-date with the latest marketing and branding insights by subscribing to our newsletter. Get exclusive tips and strategies delivered straight to your inbox. Wanna collab? Drop us a DM here.

We're back with a brand new episode featuring Ashvin and Mohan's productive discussion on topics including: Explaining the difference between a unique POV and original thought Developing unique POV based on your real life experiences Fundamental problems created by SEO in modern day marketing Mistakes small businesses make in SEO Mohan's Tiktok strategy: how he grew his client's account to 100k followers in 6 months organically Challenge Asians face when expressing their opinions online How writing helps you critic your own opinions Will generative AI amplify the effects of SEO in modern day marketing And more!

There has been a lot of speculation about the potential impact of AI on the marketing industry, and whether it will replace junior marketers. While AI has certainly made significant strides in recent years, the reality is that it is unlikely to completely replace human marketers anytime soon however we will witness some redefining of certain roles. Join Ashvin and Mohan as they exchange their opinions on the role of AI in marketing right now and in the future.