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Ranking Revolution

Author: Doug Cunnington, PMP

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The Ranking Revolution Podcast is the source for strategies and ideas for SEO, growth, and business.

Join me as we embark on a journey to go deep into the weeds of SEO, content creation, and organic growth.

Each episode is a deep dive into the tactics and strategies employed by the masters in the industry.

And some episodes will feature my own strategies about operations, project management, or mindset. Those episodes should be short, bite sized, and easy to consume.

I’m your host, Doug Cunnington. Founder of Niche Site Project and creator of the Keyword Golden Ratio.
26 Episodes
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I talk about strategies to avoid burnout for content creators and online business operators. Drawing inspiration from YouTubers who quit due to burnout, I emphasize the importance of doing work that is enjoyable, setting clear boundaries between work and personal life, taking breaks, maintaining a small team for manageability, and focusing on sustainability over chasing trends. 00:00 Welcome00:23 The Burnout Epidemic Among YouTubers00:32 Creating Content You Love: The Key to Avoiding Burnout01:18 The Perils of Chasing Views and Building Large Teams04:13 Sustainability and Enjoyment: The Core of Content Creation05:05 The Trap of Audience Capture and Its Consequences08:21 Practical Tips for Avoiding Burnout and Ensuring Longevity11:18 Quality Over Perfection: Finding the Right Balance12:45 Adding Variety to Prevent Creative Monotony ⭐️ It’s Doug here, and I hope you’re enjoying the show! Ranking Revolution just launched, so I’d love your support. Please subscribe wherever you're consuming this show. Leave a review on Apple Podcasts or Spotify. Tell a friend, neighbor, enemy…anyone that will listen. I appreciate your support. 📧 Oh yeah. Sign up for the email list too! 🔥 You’re awesome & have a great day!
I talk with Jared Bauman about building a personal brand through his project, Weekend Growth. Bauman describes Weekend Growth as his avenue for sharing SEO strategies, project updates, organic growth tips, and more, balancing this personal brand initiative with running an SEO agency and hosting the Niche Pursuit Podcast. Jared shares insights on managing an engaged email newsletter, content creation challenges, and the journey of adapting to YouTube. 🔥 Connect with Jared!https://201creative.com/https://weekendgrowth.com/https://www.youtube.com/@weekendgrowthhttps://jaredbauman.com/00:00 Introduction to Part Two with Jared Bauman01:07 The Strategy Behind Weekend Growth and Its Impact05:01 Exploring the Success and Challenges of Email Newsletters15:50 Transitioning to YouTube: A New Challenge17:41 Reflecting on Public Speaking and YouTube Differences29:34 Future Directions for Weekend Growth33:13 Final Thoughts and Where to Find Jared ⭐️ It’s Doug here, and I hope you’re enjoying the show! Ranking Revolution just launched, so I’d love your support. Please subscribe wherever you're consuming this show. Leave a review on Apple Podcasts or Spotify. Tell a friend, neighbor, enemy…anyone that will listen. I appreciate your support. 📧 Oh yeah. Sign up for the email list too! 🔥 You’re awesome & have a great day!
In this episode,   Doug talks with Jared Bauman, CEO of 201 Creative, covering the intricacies of running an SEO agency and the nuances of building a personal brand via newsletters and YouTube. The first part of the interview focuses on 'A Day in the Life of Running an SEO Agency,' where Jared shares insights into client management, team dynamics, business development, and the challenges of SEO work.  🔥 Connect with Jared!https://201creative.com/https://weekendgrowth.com/https://www.youtube.com/@weekendgrowthhttps://jaredbauman.com/00:00 Welcome & Podcast Overview00:46 Meet Jared Bauman: SEO Expert and Entrepreneur01:38 Deep Dive into Running an SEO Agency02:53 Exploring the Specialization in SEO Services05:23 Clientele and Business Model Insights07:37 The Founding Story and Team Dynamics09:38 Remote Work and Team Structure13:12 Jared's Personal Work Routine and Productivity Tips19:35 Handling Client Priorities and Fires19:47 Mastering Prioritization and Delegation22:49 The Eisenhower Matrix: A Game-Changer in Productivity25:14 Client Interaction Strategies for Optimal Service31:21 Deep Dive into SEO: Strategies and Client Types37:54 The Art of Client Management in SEO40:18 Wrapping Up and Looking Ahead ⭐️ It’s Doug here, and I hope you’re enjoying the show! Ranking Revolution just launched, so I’d love your support. Please subscribe wherever you're consuming this show. Leave a review on Apple Podcasts or Spotify. Tell a friend, neighbor, enemy…anyone that will listen. I appreciate your support. 📧 Oh yeah. Sign up for the email list too! 🔥 You’re awesome & have a great day!
This episode of the Ranking Revolution podcast features Victor Karpenko, founder of SEO agency SeoProfy, discussing how he built his 150-person SEO and data-driven marketing agency from scratch. Victor shares insights on the challenges of agency growth, the transition from a service provider to an agency owner, the importance of having a structured team with clear KPIs, and his journey of learning and adapting corporate strategies for success. Additionally, the episode touches on the evolution of SEO professionals, the strategic shift in 2018 that solidified the company's direction, and Victor's current focus on software development and organizing an SEO conference for the legal industry. Connect with VictorAgencyNewsletter00:00 Welcome to the Ranking Revolution Podcast!00:08 Diving Deep with Victor: Building an SEO Empire02:38 The Origin Story of Victor's SEO Agency08:39 The Evolution of SEO Profi: From Chaos to Structure09:57 The Power of Partnerships and Strategic Growth20:44 Victor's Current Focus: Tools, Marketing, and a Legal SEO Conference21:27 Reflecting on Mistakes and Learning from the Past25:37 Looking Ahead: Goals and Aspirations29:12 Connecting with Victor and Wrapping Up ⭐️ It’s Doug here, and I hope you’re enjoying the show! Ranking Revolution just launched, so I’d love your support. Please subscribe wherever you're consuming this show. Leave a review on Apple Podcasts or Spotify. Tell a friend, neighbor, enemy…anyone that will listen. I appreciate your support. 📧 Oh yeah. Sign up for the email list too! 🔥 You’re awesome & have a great day!
In this episode of the Ranking Revolution Podcast, the focus is on the niche and competitive world of gaming and casino SEO with expert Victor Karpenko, founder of the SEO agency SeoProfy. Victor shares his journey from buying and selling domains to specializing in SEO for the gaming industry, emphasizing the importance of data-driven strategies and the unique challenges and strategies of casino SEO. Connect with VictorAgencyNewsletterVictor also discusses the significance of content creation, link building, and the investment involved in ranking for competitive keywords in the gaming sector. Furthermore, he touches on the regulatory aspects of affiliate marketing within the iGaming industry and the impact of Google updates on SEO strategies. ⭐️ It’s Doug here, and I hope you’re enjoying the show! Ranking Revolution just launched, so I’d love your support. Please subscribe wherever you're consuming this show. Leave a review on Apple Podcasts or Spotify. Tell a friend, neighbor, enemy…anyone that will listen. I appreciate your support. 📧 Oh yeah. Sign up for the email list too! 🔥 You’re awesome & have a great day!
In this episode, Doug talks to Alex Capozzolo, exploring his journey into SEO and his innovative usage of AI for content creation and organic growth in the online business realm. Starting in 2020, Alex navigates through the evolution of AI tools, from their early, less effective stages to the significantly more impactful era post-ChatGPT, highlighting how these advancements are reshaping SEO strategies and content generation. He shares his transition from traditional content sourcing methods to leveraging AI, specifically ChatGPT Plus, for creating guest posts and on-site content, emphasizing the importance of editing AI-generated content to ensure naturalness and avoid duplication. SD House Guys Brotherly Love Properties YouTube InstagramLinkedIn00:00 Welcome to the Rinky Revolution Podcast: Exploring SEO and AI with Alex Kapp00:38 The Evolution of AI in Content Creation01:40 Maximizing AI for Guest Posts and Website Content02:41 Workflow and Strategies for AI-Generated Content05:17 Finding Unique Keywords and Topics for SEO07:23 Navigating SEO Updates and Prioritizing Content09:40 The Impact of SEO on Real Estate Leads and Business Growth14:56 Staying Motivated in the Ever-Changing SEO Landscape16:50 Final Thoughts and Where to Find Alex Kapp ⭐️ It’s Doug here, and I hope you’re enjoying the show! Ranking Revolution just launched, so I’d love your support. Please subscribe wherever you're consuming this show. Leave a review on Apple Podcasts or Spotify. Tell a friend, neighbor, enemy…anyone that will listen. I appreciate your support. 📧 Oh yeah. Sign up for the email list too! 🔥 You’re awesome & have a great day!
Alex Capozzolo is a real estate investor and SEO enthusiast. The podcast is split into two parts, with the first focusing on Alex's journey into SEO in 2020, his lessons learned in real estate SEO, and the significant impact SEO has had on his real estate businesses. Alex shares how he started in SEO during the COVID-19 pandemic and effectively applied it to his real estate ventures to generate over a thousand leads and substantial revenue without prior SEO knowledge. Alex and Doug also explore the importance of quality link building, sharing practical tips and personal experiences on networking and vetting link opportunities. SD House Guys Brotherly Love Properties YouTube InstagramLinkedIn00:00 Welcome to the Ranking Revolution Podcast!00:28 Introducing Alex: From Real Estate to SEO Mastery03:08 The Journey Begins: Alex's Dive into SEO09:01 The Power of Content and Community in SEO12:58 Link Building Strategies and Insights19:56 Mastermind Groups: A Key to SEO Success21:23 Wrapping Up Part One: Stay Tuned for AI Insights ⭐️ It’s Doug here, and I hope you’re enjoying the show! Ranking Revolution just launched, so I’d love your support. Please subscribe wherever you're consuming this show. Leave a review on Apple Podcasts or Spotify. Tell a friend, neighbor, enemy…anyone that will listen. I appreciate your support. 📧 Oh yeah. Sign up for the email list too! 🔥 You’re awesome & have a great day!
In this solo episode of the Ranking Revolution podcast, host Doug Cuttington explores the concept that our greatest strengths can also manifest as weaknesses. He encourages listeners to identify their top strengths and then discusses how these can sometimes have a 'dark side.' Using Michael Scott from 'The Office' as an illustrative example.The episode wraps up with advice on being self-aware and managing one's strengths to prevent them from becoming weaknesses.00:00 Welcome to the Ranking Revolution Podcast!00:21 Exploring the Dark Side of Your Greatest Strength01:31 The Office: A Case Study on Strengths and Weaknesses03:22 Embracing My Strength: Not Giving a F*ck06:08 The Flip Side: When Not Caring Becomes a Problem08:51 Finding the Sweet Spot: Balancing Strengths and Self-Awareness09:52 Wrapping Up and Feedback Invitation ⭐️ It’s Doug here, and I hope you’re enjoying the show! Ranking Revolution just launched, so I’d love your support. Please subscribe wherever you're consuming this show. Leave a review on Apple Podcasts or Spotify. Tell a friend, neighbor, enemy…anyone that will listen. I appreciate your support. 📧 Oh yeah. Sign up for the email list too! 🔥 You’re awesome & have a great day!
In part two of the interview with Tim Schmidt on the Ranking Revolution Podcast, host Doug and Tim talk about the challenges of adult SEO, affiliate marketing, and running a successful coaching program. Tim shares insights on penetrating the tough adult market, emphasizing creativity in link-building and the importance of relationships. He advises on getting started in adult SEO and highlights the necessity of experience and learning. The discussion also covers Tim's extensive portfolio of over 200 niche sites, focusing on his successful ventures in dating, finance, cannabis, sports, travel, lead generation, and precious metals, revealing his strategies for building, scaling, and flipping sites. Connect with TimTwitter.com/TequilaReviewsInstagramYouTube Check out Affiliate Rescue *I'm an affiliate00:00 Welcome to the Ranking Revolution Podcast!00:17 Diving Deep into SEO Challenges and Adult Market Insights03:40 Exploring the World of Affiliate Marketing and Site Portfolio Management06:47 Unlocking the Secrets of Travel Blog Monetization11:01 Mastering Content Creation in the Age of AI16:53 Inside the Affiliate Rescue Course: Strategies for Success24:20 The Power of Aged Domains and Final Thoughts ⭐️ It’s Doug here, and I hope you’re enjoying the show! Ranking Revolution just launched, so I’d love your support. Please subscribe wherever you're consuming this show. Leave a review on Apple Podcasts or Spotify. Tell a friend, neighbor, enemy…anyone that will listen. I appreciate your support. 📧 Oh yeah. Sign up for the email list too! 🔥 You’re awesome & have a great day!
This episode of the 'Ranking Revolution Podcast' features an in-depth discussion with Tim Schmidt, a renowned digital marketing expert, SEO and affiliate marketing mentor with over 20 years of experience. The first part of the interview delves into the nuances of running, working within, and founding an SEO and digital marketing agency. His diverse experience spans being a YouTube influencer, an Amazon seller, and a public speaker. The conversation also touches upon client acquisition, retention, pricing strategies, and the importance of understanding market demands in various niches.Connect with TimTwitter.com/TequilaReviewsInstagramYouTube Check out Affiliate Rescue *I'm an affiliate00:00 Welcome to the Ranking Revolution Podcast01:20 Meet Tim Schmidt: A Digital Marketing Maverick03:05 Tim's Journey into the World of SEO and Digital Marketing09:39 Building and Scaling an SEO Agency: Insights and Strategies10:32 Client Acquisition, Retention, and Pricing in SEO30:09 Wrapping Up Part One: Key Takeaways and What's Next ⭐️ It’s Doug here, and I hope you’re enjoying the show! Ranking Revolution just launched, so I’d love your support. Please subscribe wherever you're consuming this show. Leave a review on Apple Podcasts or Spotify. Tell a friend, neighbor, enemy…anyone that will listen. I appreciate your support. 📧 Oh yeah. Sign up for the email list too! 🔥 You’re awesome & have a great day!
Doug talks with guest Barb David about transitioning from a corporate job to establishing her own business and consultancy. Barb shares her journey from getting laid off and living off unemployment to gradually building up a client base primarily through referrals. The conversation highlights the importance of networking, especially at industry conferences, and the underutilization of this tool in Barb's early stages of business. Additionally, Barb shares insights into her marketing efforts, the impact of her podcast 'Small Business Sweet Spot' on her business, and strategies for improving lead generation for her coaching program.Connect with BarbCompass Digital Strategies YouTubePodcast: Spotify & AppleInstagramLinkedInBarb Davids is a Digital Marketing Coach and Consultant. With over 20 years in the digital marketing industry, she transitioned from running digital marketing departments in windowless offices to mountain view offices helping small business owners get more out of their digital marketing. 00:00 Welcome to the Brain Revolution Podcast00:12 Barb David's Journey: From Corporate to Consultancy01:34 The Initial Struggles and Strategies of Going Solo03:01 Networking and Marketing Insights for Growth06:38 Client Relationships and the Evolution of Services09:39 Exploring the Group Coaching Model14:38 Launching a Podcast: Strategies and Insights16:26 Final Thoughts and Call to Action ⭐️ It’s Doug here, and I hope you’re enjoying the show! Ranking Revolution just launched, so I’d love your support. Please subscribe wherever you're consuming this show. Leave a review on Apple Podcasts or Spotify. Tell a friend, neighbor, enemy…anyone that will listen. I appreciate your support. 📧 Oh yeah. Sign up for the email list too! 🔥 You’re awesome & have a great day!
In this episode of the Ranking Revolution Podcast, host Doug talks with Barb Davids, a digital marketing coach and consultant with over 20 years of experience. The conversation, set as a two-part series, begins with a focus on analytics and interpreting data, particularly from Google Search Console. The discussion highlights the complexity of analyzing SEO data and emphasizes the necessity of digging deeper to understand what the data truly represents. Connect with BarbCompass Digital Strategies YouTubePodcast: Spotify & AppleInstagramLinkedInBarb Davids is a Digital Marketing Coach and Consultant. With over 20 years in the digital marketing industry, she transitioned from running digital marketing departments in windowless offices to mountain view offices helping small business owners get more out of their digital marketing. 00:00 Welcome to the Ranking Revolution Podcast!00:18 Diving Into Analytics and Data Interpretation with Barb Davids00:33 The Journey from Corporate to Digital Nomadism01:02 Barb's Background and Transition to Solo Entrepreneurship05:04 Cracking the SEO Code for Photographers07:41 Navigating Google Search Console's Data Quirks13:42 The Art of Patient SEO and Understanding Google's Updates18:16 Decoding Reports: Beyond the Percentages21:18 Wrapping Up and Teasing Part Two ⭐️ It’s Doug here, and I hope you’re enjoying the show! Ranking Revolution just launched, so I’d love your support. Please subscribe wherever you're consuming this show. Leave a review on Apple Podcasts or Spotify. Tell a friend, neighbor, enemy…anyone that will listen. I appreciate your support. 📧 Oh yeah. Sign up for the email list too! 🔥 You’re awesome & have a great day!
This is part two of Doug Cunnington's conversation with Ricky Kesler, focusing on content sites and the impact of AI on content creation, particularly in light of recent Google updates. They talk about the challenges and opportunities presented by algorithm changes, discussing the effects of the Google helpful content update and the strategies for adapting to these changes. The discussion covers the decline in traffic and earnings for many in the niche and affiliate site space and explores the balance between creating helpful content and navigating SEO best practices. The conversation also highlights the potential future directions of Google's algorithm updates and strategies for creators to adapt and thrive in an evolving digital landscape.Income SchoolOn YouTube00:00 Welcome to the Reiki Revolution Podcast with Doug Cunnington00:12 Navigating SEO and Content Creation with Ricky Kesler00:20 The Impact of AI on Content Sites and SEO Strategies01:08 Decoding Google's Algorithm Updates and Their Effects04:58 The Evolution of Content Creation and SEO Training13:56 Harnessing AI for Content Generation and Strategy19:16 Exploring New Frontiers with AI in Content Creation26:10 Looking Ahead: The Future of Google Updates and SEO28:38 Where to Find Ricky Kesler and Income School Online29:26 Closing Thoughts and Invitation to Engage ⭐️ It’s Doug here, and I hope you’re enjoying the show! Ranking Revolution just launched, so I’d love your support. Please subscribe wherever you're consuming this show. Leave a review on Apple Podcasts or Spotify. Tell a friend, neighbor, enemy…anyone that will listen. I appreciate your support. 📧 Oh yeah. Sign up for the email list too! 🔥 You’re awesome & have a great day!
In this episode of the Ranking Revolution Podcast, host Doug talks with Ricky Kessler, co-founder of Income School, covering the evolution of content sites, the integration of AI in content strategy, and addressing Google's algorithm updates. TThe conversation dives into the importance of establishing authority and expertise in specific niches, leveraging AI tools responsibly, and the significant impact of Google's algorithm changes.Ricky shares insights on building Income School, the strategic pivot towards YouTube and video content, and the challenges faced with Google's Helpful Content updates. The episode emphasizes the importance of EAT (Expertise, Authoritativeness, Trustworthiness), topical authority, and the nuanced effects of SEO updates across different websites and industries.Income SchoolOn YouTube00:00 Welcome to the Ranking Revolution Podcast!00:27 Diving Into Content Sites, AI, and Google Updates with Ricky Casper01:54 Ricky's Journey: From Engineering to Internet Entrepreneurship05:54 The Birth and Evolution of Income School12:38 Navigating the Shifts in SEO and Content Creation20:49 The Impact of Google Updates and the Future of SEO36:57 Closing Thoughts and Invitation to Part Two ⭐️ It’s Doug here, and I hope you’re enjoying the show! Ranking Revolution just launched, so I’d love your support. Please subscribe wherever you're consuming this show. Leave a review on Apple Podcasts or Spotify. Tell a friend, neighbor, enemy…anyone that will listen. I appreciate your support. 📧 Oh yeah. Sign up for the email list too! 🔥 You’re awesome & have a great day!
Is SEO Success Just Luck or Skill?In this solo episode of the Ranking Revolution podcast, host Doug Cunnington explores the role of luck in SEO success. He draws on his own experience and the uncertain nature of Google's algorithm updates to question how much of success is due to luck versus skill. 00:00 Welcome to the Ranking Revolution Podcast!00:12 Exploring the Role of Luck in SEO Success00:59 The Unpredictable Nature of Algorithm Updates02:09 Personal Reflections on Luck and Timing in SEO02:43 Survivorship Bias and the Randomness of Success05:20 Balancing Luck and Skills for Success06:38 Seizing Opportunities and Embracing the Process06:53 Closing Thoughts and Feedback Invitation ⭐️ It’s Doug here, and I hope you’re enjoying the show! Ranking Revolution just launched, so I’d love your support. Please subscribe wherever you're consuming this show. Leave a review on Apple Podcasts or Spotify. Tell a friend, neighbor, enemy…anyone that will listen. I appreciate your support. 📧 Oh yeah. Sign up for the email list too! 🔥 You’re awesome & have a great day!
In this episode of the Ranking Revolution podcast, host Doug continues his discussion with Sean Markey, focusing on the resurgence of email newsletters as a stable and direct platform for reaching audiences amidst the volatility of search engine algorithms. Sean shares his journey with his own newsletter, 'Rank Theory', which began in 2019 focusing on age domains. He reveals his approach to content, which involves presenting weekly stories or industry happenings in plain terms, alongside his opinions and actionable tips. Check out Rank Theory00:00 Welcome to the Ranking Revolution Podcast!00:21 Diving Deep into Email Newsletters with Sean Markey01:04 The Art and Success of Sean's Email Newsletter01:29 Exploring the Content and Strategy Behind Rank Theory03:13 The Evolution and Growth of Sean's Newsletter04:28 The Impact of High Engagement and Subscriber Dynamics09:11 Creative Strategies and Challenges in Growing the Newsletter12:31 Exploring Guest Posting and Content Repurposing Ideas16:35 The Unique Voice and Process Behind Sean's Newsletter28:18 Future Plans for Rank Theory and Closing Thoughts ⭐️ It’s Doug here, and I hope you’re enjoying the show! Ranking Revolution just launched, so I’d love your support. Please subscribe wherever you're consuming this show. Leave a review on Apple Podcasts or Spotify. Tell a friend, neighbor, enemy…anyone that will listen. I appreciate your support. 📧 Oh yeah. Sign up for the email list too! 🔥 You’re awesome & have a great day!
In this episode of the Ranking Revolution podcast, host Doug interviews SEO expert Sean Markey, discussing Markey's journey in the SEO field and his current projects. They talk about Markey's role as a fractional SEO director and the evolution of his email newsletter, Rank Theory.The discussion also touches on the challenges of agency work, including client relationships and the need for specificity in SEO consulting offers.Check out Rank Theory00:00 Welcome to the Ranking Revolution Podcast!00:28 Diving Deep with Sean Markey: SEO Strategies and Email Newsletters01:22 Sean's Journey: From SEO Beginnings to Fractional Director and Agency Work04:35 Evolving the Agency: From Fractional SEO Director to High-End Strategy17:56 Navigating Client Relationships and the Art of Sales as an SEO Agency29:29 Wrapping Up Part One: Insights and Advice for SEO Consultants ⭐️ It’s Doug here, and I hope you’re enjoying the show! Ranking Revolution just launched, so I’d love your support. Please subscribe wherever you're consuming this show. Leave a review on Apple Podcasts or Spotify. Tell a friend, neighbor, enemy…anyone that will listen. I appreciate your support. 📧 Oh yeah. Sign up for the email list too! 🔥 You’re awesome & have a great day!
In this episode, part two of the interview with SEO Jesus (Stewart Vickers), they delve into the importance of YouTube and personal branding for SEO experts. Vickers shares his journey from being an SEO focusing on websites to embracing YouTube for personal branding, overcoming the fear of starting, and leveraging imperfection to succeed. He discusses his strategy of creating impactful, simple content regularly and the benefits of expanding beyond traditional SEO. The episode also touches on how to reverse-engineer search engine results for better SEO strategies, the importance of focusing on key products and channels until reaching a significant milestone, and tips for building a personal brand and audience engagement. Connect with StewartSEO JesusYouTubePodcastInstagramLinkedIn00:00 Welcome to the Rankie Revolution Podcast!00:26 Diving into YouTube and Personal Branding with SEO Jesus02:14 The Journey of Becoming SEO Jesus04:18 The Power of Imperfection on YouTube05:36 From SEO to YouTube: A Game-Changing Strategy13:29 Expanding Beyond SEO: Embracing Reddit and LinkedIn16:26 Finding the Ideal Clients for Your Agency21:56 The Final Thoughts: Embracing Podcasting and YouTube ⭐️ It’s Doug here, and I hope you’re enjoying the show! Ranking Revolution just launched, so I’d love your support. Please subscribe wherever you're consuming this show. Leave a review on Apple Podcasts or Spotify. Tell a friend, neighbor, enemy…anyone that will listen. I appreciate your support. 📧 Oh yeah. Sign up for the email list too! 🔥 You’re awesome & have a great day!
In this episode of the Ranking Revolution Podcast, host Doug Cunnington interviews Stewart Vickers, also known as SEO Jesus. The discussion, recorded in February 2024 before the March core and spam updates, dives into Stuart's unconventional journey from an art history background to becoming an SEO industry influencer, international speaker, consultant, agency owner, and author. The conversation covers a wide range of topics, including personal branding, content creation strategies on platforms like LinkedIn and Reddit, and the evolution of link-building tactics. Stewart shares his insights on adapting to algorithm updates, leveraging expired domains for boosting content on LinkedIn, and exploiting Reddit for affiliate marketing gains. Connect with StewartSEO JesusYouTubePodcastInstagramLinkedIn00:00 Welcome to the Ranking Revolution Podcast!03:05 The Journey from Art History to SEO Mastery07:00 The Art of Link Building: Strategies and Insights17:37 Navigating the Complex World of SEO and Content Optimization23:31 Navigating Google's Cyclical Chaos: Insights from Bangkok24:03 Cracking the Code: Making Money with Reddit and LinkedIn24:16 The Affiliate Site Rollercoaster: Hits and Misses24:58 The Rise and Fall of a Men's Grooming Site26:14 Exploring New Niches: Spirituality and Dental Sites27:53 Mastering Reddit Affiliate Marketing: A Lucrative Opportunity34:46 LinkedIn vs. Reddit: Which Platform Reigns Supreme?39:47 The Future of Parasite SEO: Tracking and Strategy40:18 Looking Ahead: YouTube and Personal Branding ⭐️ It’s Doug here, and I hope you’re enjoying the show! Ranking Revolution just launched, so I’d love your support. Please subscribe wherever you're consuming this show. Leave a review on Apple Podcasts or Spotify. Tell a friend, neighbor, enemy…anyone that will listen. I appreciate your support. 📧 Oh yeah. Sign up for the email list too! 🔥 You’re awesome & have a great day!
This episode of the Ranking Revolution Podcast is part two of an interview with Rachel Hernandez from The Hoth, focusing on white labeling or reseller services. Rachel explains that The Hoth, which began by solely offering white label services in 2010, allows businesses to resell SEO services under their own brand, effectively expanding their service offerings with minimal overhead. White labeling benefits solo entrepreneurs and small agencies by enabling them to offer additional services like link building and SEO without increasing their team size. Rachel shares insights on the importance of choosing a reliable partner to outsource these services, how The Hoth has evolved to serve both agencies and end-users, and tips for small agencies on testing and scaling their business through white labeling. The episode also touches on common mistakes resellers make and offers practical advice for businesses looking to partner with The Hoth for white label SEO services.The HOTHRachel on LinkedIn00:00 Welcome to the Ranking Revolution Podcast00:10 Diving Deep into White Labeling with Rachel Hernandez00:43 Understanding White Label Services and Their Benefits04:17 The Evolution of The Hoth and Its Services05:51 Expanding Your Business with White Labeling06:19 Real-Life Success and Challenges in White Labeling07:44 Strategies for Scaling Your Business and Outsourcing10:10 Common Mistakes in White Labeling and How to Avoid Them15:44 Next Steps for Exploring White Labeling with The Hoth17:02 Connecting with Rachel Hernandez and Wrapping Up ⭐️ It’s Doug here, and I hope you’re enjoying the show! Ranking Revolution just launched, so I’d love your support. Please subscribe wherever you're consuming this show. Leave a review on Apple Podcasts or Spotify. Tell a friend, neighbor, enemy…anyone that will listen. I appreciate your support. 📧 Oh yeah. Sign up for the email list too! 🔥 You’re awesome & have a great day!
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