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The Real Word

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Welcome to The Real Word, hosted by real estate professionals and entrepreneurs Byron Lazine and Nicole White. Each week, Byron and Nicole share their word on current industry news, discuss rackets flooding the industry, and shout out a marketeer of the week.
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Byron Lazine and Nicole White discuss eXp, Real REMAX, HomeServices of America, and Keller Williams joining forces to launch Open Real Estate, Compass CEO Robert Reffkin's response, and what this national listing-sharing initiative means for the future of the MLS. Will this move bring greater transparency to real estate or deepen the divide between the industry's biggest brokerages?๐Ÿ”‘ ๐๐ž๐œ๐จ๐ฆ๐ž ๐š ๐ฆ๐ž๐ฆ๐›๐ž๐ซ ๐จ๐Ÿ ๐๐€๐Œ๐ฑ: https://www.skool.com/bamx๐Ÿ”‘ ๐๐ž๐œ๐จ๐ฆ๐ž ๐š ๐ฆ๐ž๐ฆ๐›๐ž๐ซ ๐จ๐Ÿ ๐๐€๐Œ ๐๐จ๐š๐ซ๐๐ซ๐จ๐จ๐ฆ: https://www.skool.com/bamboardroom/about๐Ÿ‘‰ ๐‘๐ž๐ฆ๐ข๐ง๐๐ž๐ซ๐Œ๐ž๐๐ข๐š: Tired of spending your hard-earned money on marketing you know never makes it past the trash can or spam filter? Imagine getting texts and calls thanking you for your marketing. Thatโ€™s what we do for you โ†’ https://remindermedia.com/bamsample/๐Ÿ”” Subscribe to the BAM YouTube channel: https://tinyurl.com/aatxhaka๐Ÿ“ฉ Subscribe to BAM Newsletter: https://newsletters.nowbam.com/bam-dailyโœ… Stay Connected With Us๐Ÿ‘‰ Connect with Byron Lazine: https://www.instagram.com/byronlazine๐Ÿ‘‰ Connect with Nicole White: https://www.instagram.com/nicolewhite.ct/๐Ÿ”— This episode's sources:https://nowbam.com/4-major-brokerages-join-forces-to-launch-open-real-estate-amid-private-listing-battles/https://www.youtube.com/watch?v=kd_JRq6gCO4https://www.openrealestate.com/https://www.instagram.com/p/De9fn3ZhzF4/https://www.youtube.com/watch?v=Vo7JRlwvFqcBAM PARTNERS๐‘๐ž๐š๐ฅ๐ญ๐จ๐ซ.๐œ๐จ๐ฆ: The marketplace that puts real estate professionals first. Get access to high-intent buyers and sellers and the advanced marketing tools required to scale your business in todayโ€™s market โ†’ https://succeed.realtor.com/2026-rdcproductoverview?utm_campaign_id=701Ka000001BKeiIAG&product_type=RDC&rtype=Single_Agent&lead_origin=Email&utm_medium=Email&utm_content=BAMemlcomm&utm_source=Email_Campaign๐™๐จ๐จ๐๐ž๐š๐ฅ๐ข๐จ: Instantly connect your leads and clients with a menu of cash offers and selling solutions. Use code BAM for 15% off at zoodealio.com. Or join BAMx and get access for free! โ†’ https://www.skool.com/bamx/about๐‘๐š๐ฒ๐ฌ๐ž: Rayse gives agents the tools to make their value undeniable. From buyer presentations to client collaboration and closing reports, Rayse ensures every effort is seen and every client stays engaged. โ†’ https://www.rayse.com/๐’๐ก๐ข๐ฅ๐จ: The intuitive AI assistant built for high-performing real estate teams that listens, coaches, and guides your agents in real time so they can close with confidence โ†’ https://shilo.ai/๐๐ซ๐จ๐ฉ๐’๐ญ๐ซ๐ž๐š๐ฆ: The most trusted provider of comprehensive real estate data nationwide. Try it FREE โ†’ https://trial.propstreampro.com/bam/๐’๐ฎ๐ฆ๐ฆ๐ข๐ญ ๐•๐€ ๐’๐จ๐ฅ๐ฎ๐ญ๐ข๐จ๐ง๐ฌ: Leverage your business with a REAL ESTATE-TRAINED Virtual Assistant โ†’ https://www.summitvasolutions.com/byronlazine-referral#openrealestate #realestatenews #realestateindustry
Byron Lazine and Nicole White discuss the growing scrutiny surrounding real estate portals as Warren and Booker push for an FTC investigation and new research reveals major differences in how Zillow, Realtor.com, Redfin, and Homes.com display listings. From referral fee disclosures to missing properties and private listings, they break down what agents need to understand about transparency and the industry's future.๐Ÿ”‘ ๐๐ž๐œ๐จ๐ฆ๐ž ๐š ๐ฆ๐ž๐ฆ๐›๐ž๐ซ ๐จ๐Ÿ ๐๐€๐Œ๐ฑ: https://www.skool.com/bamx๐Ÿ”‘ ๐๐ž๐œ๐จ๐ฆ๐ž ๐š ๐ฆ๐ž๐ฆ๐›๐ž๐ซ ๐จ๐Ÿ ๐๐€๐Œ ๐๐จ๐š๐ซ๐๐ซ๐จ๐จ๐ฆ: https://www.skool.com/bamboardroom/about๐Ÿ‘‰ ๐‘๐ž๐ฆ๐ข๐ง๐๐ž๐ซ๐Œ๐ž๐๐ข๐š: Tired of spending your hard-earned money on marketing you know never makes it past the trash can or spam filter? Imagine getting texts and calls thanking you for your marketing. Thatโ€™s what we do for you โ†’ https://remindermedia.com/bamsample/๐Ÿ”” Subscribe to the BAM YouTube channel: https://tinyurl.com/aatxhaka๐Ÿ“ฉ Subscribe to BAM Newsletter: https://newsletters.nowbam.com/bam-dailyโœ… Stay Connected With Us๐Ÿ‘‰ Connect with Byron Lazine: https://www.instagram.com/byronlazine๐Ÿ‘‰ Connect with Nicole White: https://www.instagram.com/nicolewhite.ct/๐Ÿ”— This episode's sources:https://nowbam.com/senators-warren-and-booker-call-for-ftc-investigation-into-3-real-estate-practices/https://www.booker.senate.gov/imo/media/doc/101526_letter_from_sens_booker__warren_to_ftc_chair_ferguson_re_anticompetitive_deceptive_practices_in_housing133pdf.pdfhttps://nowbam.com/which-real-estate-portal-has-the-most-listings-new-study-compares-the-big-4/https://consumerpolicy.org/wp-content/uploads/Home-Search-Portals-Part-1-10.13.26.pdfhttps://www.youtube.com/watch?v=hpL73yuPXMYBAM PARTNERS๐‘๐ž๐š๐ฅ๐ญ๐จ๐ซ.๐œ๐จ๐ฆ: The marketplace that puts real estate professionals first. Get access to high-intent buyers and sellers and the advanced marketing tools required to scale your business in todayโ€™s market โ†’ https://succeed.realtor.com/2026-rdcproductoverview?utm_campaign_id=701Ka000001BKeiIAG&product_type=RDC&rtype=Single_Agent&lead_origin=Email&utm_medium=Email&utm_content=BAMemlcomm&utm_source=Email_Campaign๐™๐จ๐จ๐๐ž๐š๐ฅ๐ข๐จ: Instantly connect your leads and clients with a menu of cash offers and selling solutions. Use code BAM for 15% off at zoodealio.com. Or join BAMx and get access for free! โ†’ https://www.skool.com/bamx/about๐‘๐š๐ฒ๐ฌ๐ž: Rayse gives agents the tools to make their value undeniable. From buyer presentations to client collaboration and closing reports, Rayse ensures every effort is seen and every client stays engaged. โ†’ https://www.rayse.com/๐’๐ก๐ข๐ฅ๐จ: The intuitive AI assistant built for high-performing real estate teams that listens, coaches, and guides your agents in real time so they can close with confidence โ†’ https://shilo.ai/๐๐ซ๐จ๐ฉ๐’๐ญ๐ซ๐ž๐š๐ฆ: The most trusted provider of comprehensive real estate data nationwide. Try it FREE โ†’ https://trial.propstreampro.com/bam/๐’๐ฎ๐ฆ๐ฆ๐ข๐ญ ๐•๐€ ๐’๐จ๐ฅ๐ฎ๐ญ๐ข๐จ๐ง๐ฌ: Leverage your business with a REAL ESTATE-TRAINED Virtual Assistant โ†’ https://www.summitvasolutions.com/byronlazine-referral#realestatenews #realestateindustry #zillow
Byron Lazine and Nicole White discuss the latest real estate agent survey showing buyers gaining leverage, declining agent confidence, home price expectations, and the strategies agents need in today's housing market. They break down listing strategy, seller conversations, real estate teams, and how instant cash offers can create more opportunities.๐Ÿ”‘ ๐๐ž๐œ๐จ๐ฆ๐ž ๐š ๐ฆ๐ž๐ฆ๐›๐ž๐ซ ๐จ๐Ÿ ๐๐€๐Œ๐ฑ: https://www.skool.com/bamx๐Ÿ”‘ ๐๐ž๐œ๐จ๐ฆ๐ž ๐š ๐ฆ๐ž๐ฆ๐›๐ž๐ซ ๐จ๐Ÿ ๐๐€๐Œ ๐๐จ๐š๐ซ๐๐ซ๐จ๐จ๐ฆ: https://www.skool.com/bamboardroom/about๐Ÿ‘‰ ๐‘๐ž๐ฆ๐ข๐ง๐๐ž๐ซ๐Œ๐ž๐๐ข๐š: Tired of spending your hard earned money on marketing you know never makes it past the trash can or spam filter? Imagine getting texts and calls thanking you for your marketing. Thatโ€™s what we do for you โ†’ https://remindermedia.com/bamsample/๐Ÿ”” Subscribe to the BAM YouTube channel: https://tinyurl.com/aatxhaka๐Ÿ“ฉ Subscribe to BAM Newsletter: https://newsletters.nowbam.com/bam-dailyโœ… Stay Connected With Us โ€”๐Ÿ‘‰ Connect with Byron Lazine: https://www.instagram.com/byronlazine๐Ÿ‘‰ Connect with Nicole White: https://www.instagram.com/nicolewhite.ct/๐Ÿ”— This episode's sources:https://nowbam.com/new-agent-survey-finds-buyers-gaining-leverage-as-agent-optimism-falls/https://www.resiclubanalytics.com/p/zoodealio-resiclub-real-estate-agent-survey-q3-2026-results-as-told-by-10-chartshttps://youtube.com/live/vnMUITsECq8?feature=sharehttps://www.conference-board.org/topics/consumer-confidence/https://www.cnbc.com/2026/09/29/consumer-optimism-slides-sharply-as-fears-escalate-over-rising-prices-and-jobs.htmlhttps://youtu.be/3FXG1d16cEwBAM PARTNERS๐‘๐ž๐š๐ฅ๐ญ๐จ๐ซ.๐œ๐จ๐ฆ: The marketplace that puts real estate professionals first. Get access to high-intent buyers & sellers and the advanced marketing tools required to scale your business in todayโ€™s market โ†’ https://succeed.realtor.com/2026-rdcproductoverview?utm_campaign_id=701Ka000001BKeiIAG&product_type=RDC&rtype=Single_Agent&lead_origin=Email&utm_medium=Email&utm_content=BAMemlcomm&utm_source=Email_Campaign๐™๐จ๐จ๐๐ž๐š๐ฅ๐ข๐จ: Instantly connect your leads and clients with a menu of cash offers and selling solutions. Use code BAM for 15% off at zoodealio.com. Or join BAMx and get access for free! โ†’ https://www.skool.com/bamx/about๐‘๐š๐ฒ๐ฌ๐ž: Rayse gives agents the tools to make their value undeniable. From Buyers Presentations to client collaboration and Closing Reports, Rayse ensures every effort is seen and every client stays engaged. โ†’ https://www.rayse.com/๐’๐ก๐ข๐ฅ๐จ: Shilo is the intuitive AI assistant built for high-performing real estate teams that listens, coaches, and guides your agents in real time so they can close with confidence โ†’ https://shilo.ai/๐๐ซ๐จ๐ฉ๐’๐ญ๐ซ๐ž๐š๐ฆ: The most trusted provider of comprehensive real estate data nationwide. Try it FREE โ†’ https://trial.propstreampro.com/bam/๐’๐ฎ๐ฆ๐ฆ๐ข๐ญ ๐•๐€ ๐’๐จ๐ฅ๐ฎ๐ญ๐ข๐จ๐ง๐ฌ: Leverage your business with a REAL ESTATE-TRAINED Virtual Assistant โ†’ https://www.summitvasolutions.com/byronlazine-referral#realestatenews #housingmarket #realestateagents
Byron Lazine and Nicole White discuss Compass International Holdings taking aim at MLS data being used by recruiting technology companies and what the move says about the battle for agent retention, data, and control in real estate. Plus, they break down why teams remain one of the most valuable pieces of the industry and what tighter data restrictions could mean for agents and consumers.๐Ÿ”‘ ๐๐ž๐œ๐จ๐ฆ๐ž ๐š ๐ฆ๐ž๐ฆ๐›๐ž๐ซ ๐จ๐Ÿ ๐๐€๐Œ๐ฑ: https://www.skool.com/bamx๐Ÿ”‘ ๐๐ž๐œ๐จ๐ฆ๐ž ๐š ๐ฆ๐ž๐ฆ๐›๐ž๐ซ ๐จ๐Ÿ ๐๐€๐Œ ๐๐จ๐š๐ซ๐๐ซ๐จ๐จ๐ฆ: https://www.skool.com/bamboardroom/about๐Ÿ‘‰ ๐‘๐ž๐ฆ๐ข๐ง๐๐ž๐ซ๐Œ๐ž๐๐ข๐š: Tired of spending your hard earned money on marketing you know never makes it past the trash can or spam filter? Imagine getting texts and calls thanking you for your marketing. Thatโ€™s what we do for you โ†’ https://remindermedia.com/bamsample/๐Ÿ”” Subscribe to the BAM YouTube channel: https://tinyurl.com/aatxhaka๐Ÿ“ฉ Subscribe to BAM Newsletter: https://newsletters.nowbam.com/bam-dailyโœ… Stay Connected With Us โ€”๐Ÿ‘‰ Connect with Byron Lazine: https://www.instagram.com/byronlazine๐Ÿ‘‰ Connect with Nicole White: https://www.instagram.com/nicolewhite.ct/๐Ÿ”— This episode's sources:https://www.housingwire.com/articles/compass-mls-recruiting-data/https://www.inman.com/2026/09/25/compass-international-holdings-mlss-courted-brokermetrics-brokerkit/https://youtu.be/asH05Nv1f9kโฐ Timestamps:00:00-00:38 Intro00:39 Compass Wants MLSs to Cut Off Agent Recruiting Tools01:00 Compass's Demand List and a 30-Day Deadline03:16 Should MLSs Be Allowed to Sell Your Agent Data?05:59 Why You Can't Stop Recruiting Calls08:06 The Retention Problem Behind Compass's Data Grab09:51 The ChatGPT vs. Claude Dilemma Brokerages Are Facing10:37 Is an 80% National MLS Worth Protecting Your Data?11:52 Is this about recruiting, or who profits from MLS data?12:30 The One Group Every Company in Real Estate Wants to Own14:12 If Compass can opt out, should every brokerage be able to?15:02 Is this one data dispute, or the start of a bigger fight?16:03 Could limiting these data feeds hurt useful real estate technology?17:31 Data Gatekeeping Always Hurts the Client๐๐€๐Œ ๐๐€๐‘๐“๐๐„๐‘๐’๐‘๐ž๐š๐ฅ๐ญ๐จ๐ซ.๐œ๐จ๐ฆ: The marketplace that puts real estate professionals first. Get access to high-intent buyers & sellers and the advanced marketing tools required to scale your business in todayโ€™s market โ†’ https://succeed.realtor.com/2026-rdcproductoverview?utm_campaign_id=701Ka000001BKeiIAG&product_type=RDC&rtype=Single_Agent&lead_origin=Email&utm_medium=Email&utm_content=BAMemlcomm&utm_source=Email_Campaign๐™๐จ๐จ๐๐ž๐š๐ฅ๐ข๐จ: Instantly connect your leads and clients with a menu of cash offers and selling solutions. Use code BAM for 15% off at zoodealio.com. Or join BAMx and get access for free! โ†’ https://www.skool.com/bamx/about๐‘๐š๐ฒ๐ฌ๐ž: Rayse gives agents the tools to make their value undeniable. From Buyers Presentations to client collaboration and Closing Reports, Rayse ensures every effort is seen and every client stays engaged. โ†’ https://www.rayse.com/๐’๐ก๐ข๐ฅ๐จ: Shilo is the intuitive AI assistant built for high-performing real estate teams that listens, coaches, and guides your agents in real time so they can close with confidence โ†’ https://shilo.ai/๐๐ซ๐จ๐ฉ๐’๐ญ๐ซ๐ž๐š๐ฆ: The most trusted provider of comprehensive real estate data nationwide. Try it FREE โ†’ https://trial.propstreampro.com/bam/๐’๐ฎ๐ฆ๐ฆ๐ข๐ญ ๐•๐€ ๐’๐จ๐ฅ๐ฎ๐ญ๐ข๐จ๐ง๐ฌ: Leverage your business with a REAL ESTATE-TRAINED Virtual Assistant โ†’ https://www.summitvasolutions.com/byronlazine-referral#realestatenews #realestateindustry #mls
Byron Lazine and Nicole White discuss the $81 million in Zillow insider stock sales now under scrutiny, the shareholder lawsuit behind the allegations and why the timing alone may not tell the full story. They also unpack the FTCโ€™s response to the Redfin rental deal, the two camps of agents when it comes to Zillow, and why the next wave of portal and brokerage partnerships could face a much tougher regulatory environment.๐Ÿ”‘ ๐๐ž๐œ๐จ๐ฆ๐ž ๐š ๐ฆ๐ž๐ฆ๐›๐ž๐ซ ๐จ๐Ÿ ๐๐€๐Œ๐ฑ: https://www.skool.com/bamx๐Ÿ‘‰ ๐‘๐ž๐ฆ๐ข๐ง๐๐ž๐ซ๐Œ๐ž๐๐ข๐š: Tired of spending your hard earned money on marketing you know never makes it past the trash can or spam filter? Imagine getting texts and calls thanking you for your marketing. Thatโ€™s what we do for you โ†’ https://remindermedia.com/bamsample/๐Ÿ”” Subscribe to the BAM YouTube channel: https://tinyurl.com/aatxhaka๐Ÿ“ฉ Subscribe to BAM Newsletter: https://newsletters.nowbam.com/bam-dailyโœ… Stay Connected With Us โ€”๐Ÿ‘‰ Connect with Byron Lazine: https://www.instagram.com/byronlazine๐Ÿ‘‰ Connect with Nicole White: https://www.instagram.com/nicolewhite.ct/๐Ÿ”— This episode's sources:https://www.inman.com/2026/09/11/zillow-redfin-rentals-jeremy-wacksman-ftc-stock-sales/โฐ Timestamps:00:00-00:56 Intro00:57 Zillow Shareholder Sues CEO Over Alleged Insider Trading01:20 $81 Million in Stock Sales Under the Microscope02:22 The Big Caveat: None of This Is Proven02:59 The Redfin/Zillow Rental Deal That Started It All05:15 What does that timing do to agent trust in these portals?06:41 The Two Camps: Zillow Haters vs. Zillow Leveragers09:25 Does the timing here actually prove anything, or is it just bad optics?10:59 Why the "Insider Trading" Framing Might Not Hold Up15:21 Is that a real path back to competition, or just a requirement Zillow can outlast?17:09 "We Already Have Competition:โ€ Byron on the Rental Market17:25 What does this case mean for future partnerships, exclusivity agreements and consolidation across real estate and proptech?19:22 Portals and Brokerages Will Get More Cautious on DealsBAM PARTNERS๐‘๐ž๐š๐ฅ๐ญ๐จ๐ซ.๐œ๐จ๐ฆ: The marketplace that puts real estate professionals first. Get access to high-intent buyers & sellers and the advanced marketing tools required to scale your business in todayโ€™s market โ†’ https://succeed.realtor.com/2026-rdcproductoverview?utm_campaign_id=701Ka000001BKeiIAG&product_type=RDC&rtype=Single_Agent&lead_origin=Email&utm_medium=Email&utm_content=BAMemlcomm&utm_source=Email_Campaign๐™๐จ๐จ๐๐ž๐š๐ฅ๐ข๐จ: Instantly connect your leads and clients with a menu of cash offers and selling solutions. Use code BAM for 15% off at zoodealio.com. Or join BAMx and get access for free! โ†’ https://www.skool.com/bamx/about๐‘๐š๐ฒ๐ฌ๐ž: Rayse gives agents the tools to make their value undeniable. From Buyers Presentations to client collaboration and Closing Reports, Rayse ensures every effort is seen and every client stays engaged. โ†’ https://www.rayse.com/๐’๐ก๐ข๐ฅ๐จ is the intuitive AI assistant built for high-performing real estate teams that listens, coaches, and guides your agents in real time so they can close with confidence โ†’ https://shilo.ai/๐๐ซ๐จ๐ฉ๐’๐ญ๐ซ๐ž๐š๐ฆ: The most trusted provider of comprehensive real estate data nationwide. Try it FREE โ†’ https://trial.propstreampro.com/bam/๐’๐ฎ๐ฆ๐ฆ๐ข๐ญ ๐•๐€ ๐’๐จ๐ฅ๐ฎ๐ญ๐ข๐จ๐ง๐ฌ: Leverage your business with a REAL ESTATE-TRAINED Virtual Assistant โ†’ https://www.summitvasolutions.com/byronlazine-referral#zillow #realestatenews #realestateindustry
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