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Media Savvy with Bonnie Taub-Dix
Media Savvy with Bonnie Taub-Dix
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Description
Media Savvy is the podcast that takes you behind-the-scenes to look at what it takes to get noticed by the media and become the go-to expert they keep coming back to. Your host, Bonnie Taub-Dix, an award winning author, a media trainer and a nutrition expert, will be sitting down with the best in the business, from traditional TV experts to social media gurus, to share their secrets to helping you build your reputation and boost your business with the confidence and tools you need to shine in the spotlight. Tune in and let’s get media savvy…
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From Sidewalks to Soundbites: How Maya Feller Makes Media Meaningful for Everyone
What does it take to turn everyday conversations into powerful media moments?
In this episode of Media Savvy, Bonnie sits down with Maya Feller, MS, RD, CDN — nationally recognized nutrition expert, author of Eating from Our Roots, and a familiar face on national television — to talk about building a media presence that feels as real as it is impactful.
Maya shares how she got her start in media, what it’s really like behind the scenes of major TV appearances, and how she prepares to deliver clear, confident messages under pressure. She also opens up about balancing expertise with vulnerability, using storytelling to connect with audiences, and why authenticity is her most powerful tool.
You’ll also hear the story behind her creative “Ask a Dietitian” series — and how taking nutrition conversations to the streets changed the way she communicates with the public.
Whether you’re pitching your first story or stepping onto a bigger stage, this episode will leave you thinking differently about how you show up, speak up, and connect.
Connect with Maya Feller:
Website: mayafellernutrition.com
Instagram: @mayafellerrd
Maya’s Book: Eating From Our Roots
Connect with Bonnie:
Bonnie’s proven media training course: How To Work With Media and Make The Media Work for You: https://btdmedia.teachable.com/p/media-masterclass
Bonnie’s website: https://betterthandieting.com
BTD Media Makers News Digest: https://bit.ly/BTDMediaMakers
Better Than Dieting Newsletter: https://bit.ly/BTDsubscribe
Follow Bonnie on Social Media:
Instagram:@bonnietaubdix and
@BTDmedia
X (Twitter): @eatsmartbd
Facebook: @BonnieTaubDix.RDN
Threads: https://www.threads.net/@bonnietaubdix
Bonnie’s Book: Read It Before You Eat It - Taking You from Label to Table
Get in touch: mediasavvybtd@gmail.com
Download a free chapter of Bonnie’s latest book
What happens when the opportunity you’ve been working toward finally arrives… and it’s everything you asked for… but something inside you hesitates?
In this episode, I share a real client story that turned into a powerful integrity conversation. The contract was strong. The visibility was exciting. The money was real. And yet there was that quiet inner voice asking, “Is this right for me?”
This isn’t about labeling foods as good or bad. It’s about alignment. It’s about what happens when your professional philosophy, your public positioning, and your paycheck intersect.
If you believe all foods can fit but also believe credibility matters… if you teach moderation and joy but worry about perception… if you’ve ever felt tempted and conflicted at the same time… this episode is for you.
Because sometimes the biggest decision isn’t whether a brand is “healthy.”
It’s whether the partnership feels true to you.
You’ll walk away with the questions I use with clients to navigate gray zones, renegotiate responsibly, and protect long-term credibility without shrinking from opportunity.
If you’re building visibility and brand offers are starting to come your way, this episode is your compass.
And by the way… you’re looking mighty media savvy today!
Connect with Bonnie:
Bonnie’s proven media training course: How To Work With Media and Make The Media Work for You: https://btdmedia.teachable.com/p/media-masterclass
Bonnie’s website: https://betterthandieting.com
BTD Media Makers News Digest: https://bit.ly/BTDMediaMakers
Better Than Dieting Newsletter: https://bit.ly/BTDsubscribe
Follow Bonnie on Social Media:
Instagram:@bonnietaubdix and
@BTDmedia
X (Twitter): @eatsmartbd
Facebook: @BonnieTaubDix.RDN
Threads: https://www.threads.net/@bonnietaubdix
Bonnie’s Book: Read It Before You Eat It - Taking You from Label to Table
Get in touch: mediasavvybtd@gmail.com
Download a free chapter of Bonnie’s latest book
In this lively conversation, I’m joined by Carolyn O’Neil, an original voice in nutrition media and a true powerhouse who has built a career that continues to evolve. We talk about what media longevity really looks like, how to reinvent yourself without starting over, and why credibility still matters more than chasing trends.
Carolyn shares insights from her journey across television, writing, travel, and podcasting, along with the mindset shifts that have helped her stay confident, relevant, and trusted over time.
In this episode, we discuss:
What it means to be an OG in nutrition media
How to evolve beyond TV into writing, travel, and podcasting
What reinvention really looks like
Why trust and credibility are still your most valuable currency
How confidence grows through presence, not perfection
The role professionalism plays in staying relevant over time
Key takeaway:
Staying relevant isn’t about being everywhere. It’s about showing up with intention, clarity, and credibility.
Connect with Carolyn O'Neil:
Carolyn’s Website: https://www.carolynoneil.com/
Carolyn’s Book: Southern Living Slim Down South Cookbook: Eating well and living healthy in the land of biscuits and bacon
https://www.amazon.com/Southern-Living-Slim-South-Cookbook/dp/0848742826
Carolyn’s Podcast: Watch What You Eat: https://thespoon.tech/watch-what-you-eat-with-carolyn-oneil/
Connect with Bonnie:
Bonnie’s proven media training course: How To Work With Media and Make The Media Work for You: https://btdmedia.teachable.com/p/media-masterclass
Bonnie’s website: https://betterthandieting.com
BTD Media Makers News Digest: https://bit.ly/BTDMediaMakers
Better Than Dieting Newsletter: https://bit.ly/BTDsubscribe
Follow Bonnie on Social Media:
Instagram:@bonnietaubdix and
@BTDmedia
X (Twitter): @eatsmartbd
Facebook: @BonnieTaubDix.RDN
Threads: https://www.threads.net/@bonnietaubdix
Bonnie’s Book: Read It Before You Eat It - Taking You from Label to Table
Get in touch: mediasavvybtd@gmail.com
Download a free chapter of Bonnie’s latest book
Not all reporters work the same way, and learning how to spot the difference can save you time, frustration, and a lot of unnecessary stress.
In this episode, Bonnie breaks down the three types of reporters she’s encountered throughout her career, from true collaborators to rushed deadline-fillers to those who expect far more than they should. You’ll learn how to recognize each type early, how to respond professionally, and what to say when a media request crosses the line.
Bonnie also shares practical language you can use to protect your time, set boundaries, and still maintain strong media relationships. Whether you’re new to media or have been doing this for years, this episode will help you approach interviews with more confidence and clarity.
In This Episode, You’ll Learn:
How to spot the difference between supportive, rushed, and problematic reporters
Red flags that signal when a media request may not be worth your time
What you can say to avoid unpaid labor and unnecessary aggravation
How setting boundaries can actually increase respect
Why not every media opportunity deserves a yes
Resources Mentioned:
Bonnie’s proven media training course: How To Work With Media and Make The Media Work for You: https://btdmedia.teachable.com/p/media-masterclass
Follow Bonnie on Instagram for media tips and behind-the-scenes insight: @BTDmedia
Getting Quoted Isn’t the Win — Getting Invited Back Is
Most people think landing a quote is the goal when working with media.
But that’s only the beginning.
In this short solo episode, Bonnie shares a behind-the-scenes moment that perfectly illustrates the difference between a one-time media appearance and becoming a trusted expert reporters rely on again and again.
Drawing from decades of experience on both sides of the byline, Bonnie breaks down:
The common mistake experts make when responding to journalists
Why media works best when you treat it like a relationship, not a transaction
What makes responses truly quote-worthy
The small but powerful habit that makes editors remember you
If you want to build long-term media credibility (not just chase clips), this episode is for you.
Listen now and start showing up like the expert editors love working with.
Connect with Bonnie:
Bonnie’s proven media training course: How To Work With Media and Make The Media Work for You: https://btdmedia.teachable.com/p/media-masterclass
Bonnie’s website: https://betterthandieting.com
BTD Media Makers News Digest: https://bit.ly/BTDMediaMakers
Better Than Dieting Newsletter: https://bit.ly/BTDsubscribe
Follow Bonnie on Social Media:
Instagram:@bonnietaubdix and
@BTDmedia
X (Twitter): @eatsmartbd
Facebook: @BonnieTaubDix.RDN
Threads: https://www.threads.net/@bonnietaubdix
Bonnie’s Book: Read It Before You Eat It - Taking You from Label to Table
Get in touch: mediasavvybtd@gmail.com
Download a free chapter of Bonnie’s latest book
Does public speaking make you sweat? Shake? Want to run and hide under the table?
You’re not alone — and this week’s guest is here to help you flip the script on stage fright.
Linda Ugelow (that’s YOU-guh-lo) is a speaking and confidence coach, vocal expert, and author of Delight in the Limelight. She once dreaded speaking herself — now she helps professionals, authors, and entrepreneurs turn fear into freedom in front of the mic, camera, or boardroom.
We’re talking emotional fears, physical symptoms (hello, dry mouth and shaky hands), voice control, filler words, and the real reason confidence isn’t optional if you want to show up and stand out in your career.
Whether you’re prepping for media interviews, workplace presentations, or just want to stop second-guessing yourself every time you speak up — this episode is for you.
Tune in to learn:
What fear of speaking is really about — and how to reframe it
Tips for calming your body and steadying your voice
How to stop using filler words without sounding robotic
The surprising link between posture, presence, and performance
Why your voice matters (even if you're not on stage)
Because confidence isn’t just for the spotlight — it’s for every room you walk into.
Connect with Linda Ugelow (YOU-guh-lo):
Website: lindaugelow.com
Email: linda@lindaugelow.com
LinkedIn: LinkedIn profile
Instagram: @lindaugelow
Linda’s book: Delight in the Limelight: Overcome Your Fear of Being Seen and Realize Your Dreams
Connect with Bonnie:
Bonnie’s proven media training course: How To Work With Media and Make The Media Work for You: https://btdmedia.teachable.com/p/media-masterclass
Bonnie’s website: https://betterthandieting.com
BTD Media Makers News Digest: https://bit.ly/BTDMediaMakers
Better Than Dieting Newsletter: https://bit.ly/BTDsubscribe
Follow Bonnie on Social Media:
Instagram:@bonnietaubdix and
@BTDmedia
X (Twitter): @eatsmartbd
Facebook: @BonnieTaubDix.RDN
Threads: https://www.threads.net/@bonnietaubdix
Bonnie’s Book: Read It Before You Eat It - Taking You from Label to Table
Get in touch: mediasavvybtd@gmail.com
Download a free chapter of Bonnie’s latest book
Episode Summary:
You don’t need to be in front of the camera to make media work for you. In this episode, Bonnie shares smart, actionable strategies for building credibility, visibility, and income — even if you’re the kind of person who prefers to stay behind the scenes.
Whether you write for brands, consult for companies, or lend your expertise to journalists, we’re discussing the countless ways to get seen (and paid) without ever going live. You’ll learn how to position yourself as a trusted voice, create value behind the curtain, and grow a career that works for your personality and your goals.
In this episode, you’ll learn:
How to build influence and income off-camera
The best behind-the-scenes media roles that pay well
Why introverts often make some of the strongest media contributors
How to confidently market yourself without feeling “salesy”
The simple mindset shift that turns visibility into opportunity
Mentioned in this episode:
Bonnie’s private media training sessions for personalized attention and guidance specific to your needs: contact Bonnie at mediasavvybtd.com
Follow Bonnie on Instagram @BTDMedia
If you enjoyed this episode, don’t forget to:
Follow the Media Savvy Podcast wherever you listen
Leave a review — it really helps others discover the show
Share it with a friend who’s ready to make media work for them
Connect with Bonnie:
Bonnie’s proven media training course: How To Work With Media and Make The Media Work for You: https://btdmedia.teachable.com/p/media-masterclass
Bonnie’s website: https://betterthandieting.com
BTD Media Makers News Digest: https://bit.ly/BTDMediaMakers
Better Than Dieting Newsletter: https://bit.ly/BTDsubscribe
Follow Bonnie on Social Media:
Instagram:@bonnietaubdix and
@BTDmedia
X (Twitter): @eatsmartbd
Facebook: @BonnieTaubDix.RDN
Threads: https://www.threads.net/@bonnietaubdix
Bonnie’s Book: Read It Before You Eat It - Taking You from Label to Table
Get in touch: mediasavvybtd@gmail.com
Download a free chapter of Bonnie’s latest book
Mic Shy? Camera Shy? No Problem: Why Media Isn’t Just About the Spotlight - Part I
When people think about “working with the media,” they picture TV lights, live interviews, or influencers pointing at captions on TikTok. But the truth? That’s only a small slice of what media is about.
In this episode, I take you behind the curtain of my own recent conference experience — where I wasn’t representing a brand, I was the brand. I’ll share what I learned from standing at my own booth, talking with dozens of dietitians and health professionals who admitted they weren’t pursuing media… not because they didn’t want to, but because they were afraid.
Inside this episode you’ll hear:
Why fear of being seen holds so many experts back
Why you don’t need a ring light, a blowout, or a million followers to be media savvy
How media is about more than being on stage — it’s about getting your message heard in ways that fit you
If you’ve ever whispered to yourself, “media isn’t for me,” this episode is here to prove otherwise.
Tune in to Part 2 next, where I’ll share the powerful off-camera media roles that could be your perfect fit.
Connect with Bonnie:
Bonnie’s proven media training course: How To Work With Media and Make The Media Work for You: https://btdmedia.teachable.com/p/media-masterclass
Bonnie’s website: https://betterthandieting.com
BTD Media Makers News Digest: https://bit.ly/BTDMediaMakers
Better Than Dieting Newsletter: https://bit.ly/BTDsubscribe
Follow Bonnie on Social Media:
Instagram:@bonnietaubdix and
@BTDmedia
X (Twitter): @eatsmartbd
Facebook: @BonnieTaubDix.RDN
Threads: https://www.threads.net/@bonnietaubdix
Bonnie’s Book: Read It Before You Eat It - Taking You from Label to Table
Get in touch: mediasavvybtd@gmail.com
Download a free chapter of Bonnie’s latest book
When Gillean Barkyoumb came to me for media coaching, she was working full-time, raising two little ones (now three!), and dreaming of more. We created a strategy to help her carve out time for media work—and today, she’s a thriving entrepreneur and voice you’ll definitely want to hear from.
In this episode, we talk about:
• Her journey from 9–5 RD to full-time business owner
• What gave her the confidence to start showing up in media
• How she balances business, family, and her popular Supper Club
• Tips for dietitians ready to pivot into media work
Follow, review, and share if you loved this episode.
And by the way — you're looking mighty media savvy today!
Connect with Gillean:
Instagram → @itsgillean
Website → www.itsgillean.com
Connect with Bonnie:
Bonnie’s proven media training course: How To Work With Media and Make The Media Work for You: https://btdmedia.teachable.com/p/media-masterclass
Bonnie’s website: https://betterthandieting.com
BTD Media Makers News Digest: https://bit.ly/BTDMediaMakers
Better Than Dieting Newsletter: https://bit.ly/BTDsubscribe
Follow Bonnie on Social Media:
Instagram:@bonnietaubdix and
@BTDmedia
X (Twitter): @eatsmartbd
Facebook: @BonnieTaubDix.RDN
Threads: https://www.threads.net/@bonnietaubdix
Bonnie’s Book: Read It Before You Eat It - Taking You from Label to Table
Get in touch: mediasavvybtd@gmail.com
Download a free chapter of Bonnie’s latest book
Ever wonder how media exposure can actually pay your bills? In this episode of The Media Savvy Podcast, Bonnie Taub-Dix breaks down the real ways to turn media appearances into income — without paying a PR firm a dime.
From TV interviews and article quotes to podcasts, recipe development, sponsored content, consulting, webinars, and more — Bonnie shows you how to leverage your expertise, build credibility, and create multiple revenue streams.
She also busts common myths: ego-boosting media features won’t pay the rent, and you should be getting paid for your time and knowledge, not handing over cash to strangers.
Tune in for practical tips, mindset shifts, and real-life examples that will have you saying: “I can do this!”
Key Takeaways:
Why media is the front door — and where the money really waits inside
How to turn a single media feature into long-term opportunities
Behind-the-scenes ways to monetize your expertise even if you’re camera shy
The secret to landing paid gigs without paying a PR agency
How to position yourself for brands, webinars, speaking, and consulting
Connect with Bonnie:
Bonnie’s proven media training course: How To Work With Media and Make The Media Work for You: https://btdmedia.teachable.com/p/media-masterclass
Bonnie’s website: https://betterthandieting.com
BTD Media Makers News Digest: https://bit.ly/BTDMediaMakers
Better Than Dieting Newsletter: https://bit.ly/BTDsubscribe
Follow Bonnie on Social Media:
Instagram:@bonnietaubdix and
@BTDmedia
X (Twitter): @eatsmartbd
Facebook: @BonnieTaubDix.RDN
Threads: https://www.threads.net/@bonnietaubdix
Bonnie’s Book: Read It Before You Eat It - Taking You from Label to Table
Get in touch: mediasavvybtd@gmail.com
Download a free chapter of Bonnie’s latest book
Most experts and entrepreneurs spend hours on Instagram or Facebook — but the real goldmine for media, business, and career growth is LinkedIn.
In this episode of Media Savvy, LinkedIn strategist Gisela Bouvier shares how to transform your profile into a powerful tool for visibility, credibility, and high-value connections. Discover how to:
Build a profile that attracts media and business opportunities
Connect with journalists, brands, and decision-makers
Use storytelling to grow your influence
Leverage LinkedIn’s hidden features to stand out
If you’ve been overlooking LinkedIn, this is your guide to making the most of the platform — and turning it into one of your most valuable business tools.
Listen now on your favorite podcast app or watch us on YouTube.
Get in touch with Gisela:
Check out her Media Reel here & download her Media Kit!
Gisela on LinkedIn: https://www.linkedin.com/in/giselabouvier/
Gisela’s email: gisela@giselabouvier.com
Connect with Bonnie:
Bonnie’s proven media training course: How To Work With Media and Make The Media Work for You: https://btdmedia.teachable.com/p/media-masterclass
Bonnie’s website: https://betterthandieting.com
BTD Media Makers News Digest: https://bit.ly/BTDMediaMakers
Better Than Dieting Newsletter: https://bit.ly/BTDsubscribe
Follow Bonnie on Social Media:
Instagram:@bonnietaubdix and
@BTDmedia
X (Twitter): @eatsmartbd
Facebook: @BonnieTaubDix.RDN
Threads: https://www.threads.net/@bonnietaubdix
Bonnie’s Book: Read It Before You Eat It - Taking You from Label to Table
Get in touch: mediasavvybtd@gmail.com
Download a free chapter of Bonnie’s latest book
Description:
Feel like everyone else is already doing what you want to do? You’re not alone — but you are seeing it all wrong.
In this solo episode, Bonnie shares how to reframe competition as a tool for growth instead of something that holds you back. You you heard that right, you rivals could be your teachers. You’ll hear why comparing your messy behind-the-scenes to someone’s polished highlight reel is never a fair fight, how to turn envy into education, and why today’s competitor could be tomorrow’s mentor or collaborator. Plus, Bonnie shares personal stories and strategies to help you stop shrinking and start reaching out.
In this episode:
Why competition can be healthy — and how to make it work for you
How to shift your mindset and learn from those you once saw as rivals
The truth behind social media “perfection”
Real talk about mentorship, collaboration, and connection
A nudge to reach out — and pay it forward
Want more media tips? DM me MEDIA @BTDmedia and let’s get you seen, heard, and paid.
Connect with Bonnie:
Bonnie’s proven media training course: How To Work With Media and Make The Media Work for You: https://btdmedia.teachable.com/p/media-masterclass
Bonnie’s website: https://betterthandieting.com
BTD Media Makers News Digest: https://bit.ly/BTDMediaMakers
Better Than Dieting Newsletter: https://bit.ly/BTDsubscribe
Follow Bonnie on Social Media:
Instagram:@bonnietaubdix and
@BTDmedia
X (Twitter): @eatsmartbd
Facebook: @BonnieTaubDix.RDN
Threads: https://www.threads.net/@bonnietaubdix
Bonnie’s Book: Read It Before You Eat It - Taking You from Label to Table
Get in touch: mediasavvybtd@gmail.com
Download a free chapter of Bonnie’s latest book
Have you ever dreamed of writing a book?
Maybe you’ve had the idea tucked away for years… or maybe a literary agent or publisher has come knocking, and you're not sure what to do next. Either way, today’s episode will help you finally move forward with confidence.
My guest is Meghan Stevenson, a former editor at Simon & Schuster and Penguin who now runs a boutique publishing consultancy helping experts, entrepreneurs, and thought leaders land traditional book deals—with clients earning over $6 million in deals from publishers like Penguin Random House, Wiley, and Hay House.
In this episode, Meghan shares:
What publishers are really looking for in a nonfiction how-to book
Her secret-sauce method that gets her clients agents (and deals!)
The biggest mistakes first-time authors make when pitching
Traditional vs. self-publishing: What’s best for credibility, visibility, and growth
How to use your book to land media opportunities and grow your business
Her advice for overwhelmed aspiring authors (hint: you don’t need to be “a writer”)
Whether you’re ready to start writing or still sitting on a brilliant book idea, this episode will help you finally take the leap.
Connect with Meghan:
Take the quiz to find out if you're ready to write your book: https://www.meghanstevenson.com/quiz
Website: meghanstevensonbooks.com
Email: hello@meghanstevensonbooks.com
Instagram: @megstevenson
Tiktok: @meghan.stevenson.books
YouTube: @meghanstevenson
Connect with Bonnie:
Bonnie’s proven media training course: How To Work With Media and Make The Media Work for You: https://btdmedia.teachable.com/p/media-masterclass
Bonnie’s website: https://betterthandieting.com
BTD Media Makers News Digest: https://bit.ly/BTDMediaMakers
Better Than Dieting Newsletter: https://bit.ly/BTDsubscribe
Follow Bonnie on Social Media:
Instagram:@bonnietaubdix and
@BTDmedia
X (Twitter): @eatsmartbd
Facebook: @BonnieTaubDix.RDN
Threads: https://www.threads.net/@bonnietaubdix
Bonnie’s Book: Read It Before You Eat It - Taking You from Label to Table
Get in touch: mediasavvybtd@gmail.com
Download a free chapter of Bonnie’s latest book
Enjoying the show?
You know I’d love it if you would follow, rate, and review the Media Savvy podcast! Tag me @BTDmedia and share your biggest takeaways.
Have you ever looked around and thought, “Why bother? Someone’s already doing what I want to do”?
Or maybe you’ve wondered how anyone manages to stay relevant with new trends, new platforms, and new people popping up every single day.
If that sounds familiar, this episode is for you.
In today’s solo episode, I’m sharing my honest, behind-the-scenes take on how I’ve stayed visible (and valuable) in the media world for decades — without chasing every trend or trying to be someone I’m not.
From reinventing myself as the media landscape evolved to embracing inspiration without falling into comparison, I’ll show you why you don’t need a huge following to make a lasting impression — you just need your voice, your values, and a willingness to stay curious.
You’ll hear about:
Why staying relevant has nothing to do with being trendy — and everything to do with being valuable
How I’ve pivoted across decades of media shifts (from talk shows to TikTok)
Why brands chose to work with me — even without a massive social following
The difference between emulating and copying — and why learning from others is smart, not shameful
My go-to tips for staying visible and authentic in a crowded space
Whether you’re just getting started in media or you’re trying to find your footing again, this episode is your pep talk, strategy session, and reality check — all in one.
Because the truth is: there’s room for you.
No one else can do it quite like you.
Connect with Bonnie’s:
Bonnie’s proven media training course: How To Work With Media and Make The Media Work for You: https://btdmedia.teachable.com/p/media-masterclass
Bonnie’s website: https://betterthandieting.com
BTD Media Makers News Digest: https://bit.ly/BTDMediaMakers
Better Than Dieting Newsletter: https://bit.ly/BTDsubscribe
Follow Bonnie on Social Media:
Instagram:@bonnietaubdix and
@BTDmedia
X (Twitter): @eatsmartbd
Facebook: @BonnieTaubDix.RDN
Threads: https://www.threads.net/@bonnietaubdix
Bonnie’s Book: Read It Before You Eat It - Taking You from Label to Table
Get in touch: mediasavvybtd@gmail.com
Download a free chapter of Bonnie’s latest book
Think you have to be on camera to work in media? Think again.
In this episode of The Media Savvy Podcast, I sit down with Melissa Mitri, MS, RDN, a media dietitian, consultant, and freelance writer whose name regularly appears in top publications… without needing to be in the spotlight.
We talk about how to break into big media, how to build real relationships with editors and brands, and how to thrive as an introvert or time-strapped professional in today’s fast-paced media world.
What we cover:
The power of authentic networking (and why cold pitching isn’t your only option)
How to land brand work even if you’re not a content creator
Off-camera media opportunities that introverts and busy parents will love
How Melissa stays top-of-mind with editors and gets called back again and again
Tips for staying organized when you're juggling writing, consulting, and clinical work
Her #1 piece of advice for anyone trying to break into media today
About Melissa:
Melissa Mitri, MS, RDN, is a freelance writer, nutrition consultant, and media expert who works with top outlets, brands, and health platforms. She helps professionals get seen and published — even without being on camera — and brings a relatable perspective through her ongoing work in private practice.
Follow Melissa on Instagram: @melissamitri.rd
Want more media tips? DM me MEDIA @BTDmedia and let’s get you seen, heard, and paid.
Connect with Bonnie:
Bonnie’s proven media training course: How To Work With Media and Make The Media Work for You: https://btdmedia.teachable.com/p/media-masterclass
Bonnie’s website: https://betterthandieting.com
BTD Media Makers News Digest: https://bit.ly/BTDMediaMakers
Better Than Dieting Newsletter: https://bit.ly/BTDsubscribe
Follow Bonnie on Social Media:
Instagram:@bonnietaubdix and
@BTDmedia
X (Twitter): @eatsmartbd
Facebook: @BonnieTaubDix.RDN
Threads: https://www.threads.net/@bonnietaubdix
Bonnie’s Book: Read It Before You Eat It - Taking You from Label to Table
Get in touch: mediasavvybtd@gmail.com
Download a free chapter of Bonnie’s latest book
What happens when the spotlight doesn’t feel exciting… but heavy?
If you’ve ever stood on a stage, hit “record” on your phone, or even just spoken up in a meeting and thought, “What if I mess this up?” — this episode is for you.
In today’s solo episode, I’m taking you behind the scenes of a recent high-stakes presentation where I spoke to a room full of my peers—fellow dietitians—about something no one else was really talking about: job dissatisfaction in our profession.
And yes... I was nervous.
After decades in the media, that might sound surprising. But here’s what I’ve learned: confidence isn’t something you find once—it’s something you build over and over again.
In this episode, you’ll hear:
A story about the very first time I stood on stage in front of 1,500 people
Why speaking to peers hits harder (and feels more personal)
How to manage nerves when the pressure’s on
The myth of “flawless” speakers — and what audiences actually remember
My 3-part “Confidence Triangle” that helps speakers show up prepared and powerful
Why visibility is about more than being seen—it’s about making an impact
And remember: if the spotlight feels a little heavy? That’s okay. It just means your voice carries weight!
Connect with Bonnie:
Bonnie’s proven media training course: How To Work With Media and Make The Media Work for You: https://btdmedia.teachable.com/p/media-masterclass
Bonnie’s website: https://betterthandieting.com
BTD Media Makers News Digest: https://bit.ly/BTDMediaMakers
Better Than Dieting Newsletter: https://bit.ly/BTDsubscribe
Follow Bonnie on Social Media:
Instagram:@bonnietaubdix and
@BTDmedia
X (Twitter): @eatsmartbd
Facebook: @BonnieTaubDix.RDN
Threads: https://www.threads.net/@bonnietaubdix
Bonnie’s Book: Read It Before You Eat It - Taking You from Label to Table
Get in touch: mediasavvybtd@gmail.com
Download a free chapter of Bonnie’s latest book
Episode Summary:
In this episode, Bonnie sits down with powerhouse CEO, podcast host, and mom of three, Nicole Culver. Nicole shares how she built a thriving 7-figure business alongside her husband—while raising a busy family—by mastering evergreen sales strategies, streamlining her marketing, and leaning into confidence instead of downplaying her wins.
They explore how Nicole’s approach to business mirrors the essential skills needed for media success: knowing your audience, crafting a powerful message, and delivering it with authenticity. You'll also hear about her game-changing 15-minute CEO ritual, her innovative "silent podcast," and her best advice for balancing ambition with everyday life.
What You’ll Learn:
How evergreen sales can create consistent income—and why it's about connection, not just conversion
The crossover between successful media pitching and successful sales strategies
Why celebrating your wins (instead of downplaying them) is key to both business and media success
The small daily ritual Nicole swears by to stay focused and grounded as a CEO
How to balance building a business while raising a family — without burning out
Nicole’s best advice for anyone ready to step into the spotlight and grow with confidence
Connect with Nicole:
Nicole's Website
Listen to The Shift Show Podcast
Follow Nicole on Instagram
Connect with Bonnie:
Bonnie’s Resources:
Bonnie’s proven media training course: How To Work With Media and Make The Media Work for You: https://btdmedia.teachable.com/p/media-masterclass
Bonnie’s website: https://betterthandieting.com
BTD Media Makers News Digest: https://bit.ly/BTDMediaMakers
Better Than Dieting Newsletter: https://bit.ly/BTDsubscribe
Follow Bonnie on Social Media:
Instagram:@bonnietaubdix and
@BTDmedia
X (Twitter): @eatsmartbd
Facebook: @BonnieTaubDix.RDN
Threads: https://www.threads.net/@bonnietaubdix
Bonnie’s Book: Read It Before You Eat It - Taking You from Label to Table
Get in touch: mediasavvybtd@gmail.com
Download a free chapter of Bonnie’s latest book
Think you need to be an extrovert, a supermodel or have 10 years of experience to get quoted in the media? Think again.
In this empowering episode of the Media Savvy Podcast, I’m busting 5 of the most common myths that hold brilliant, talented people back from becoming media contributors, podcast guests, brand partners, and go-to experts.
We’ll cover:
Why introverts thrive in media
How to show up—even if you don’t want to show your face on camera
Why perfection is the enemy of progress
How to stand out in a saturated space
And why YOU (yes, you) can (and should) pitch yourself—without a publicist, agent or manager
Plus, I’ll share real-life stories from my media journey and clients I’ve coached, along with practical tips you can use right now to take your next step.
If this episode lights a fire in you, let’s talk. Book a discovery call and let’s uncover how to build your media brand and your bank account—on your terms. My contact info is in the show notes or DM me on Instagram @BTDmedia.
Tune in, take notes, and let’s turn your voice into visibility.
And by the way—you’re looking mighty media savvy today.
Bonnie’s Resources:
Bonnie’s proven media training course: How To Work With Media and Make The Media Work for You: https://btdmedia.teachable.com/p/media-masterclass
Bonnie’s website: https://betterthandieting.com
BTD Media Makers News Digest: https://bit.ly/BTDMediaMakers
Better Than Dieting Newsletter: https://bit.ly/BTDsubscribe
Follow Bonnie on Social Media:
Instagram:@bonnietaubdix and
@BTDmedia
X (Twitter): @eatsmartbd
Facebook: @BonnieTaubDix.RDN
Threads: https://www.threads.net/@bonnietaubdix
Bonnie’s Book: Read It Before You Eat It - Taking You from Label to Table
Get in touch: mediasavvybtd@gmail.com
Download a free chapter of Bonnie’s latest book
Episode Summary:
In this trend-forward episode of the Media Savvy Podcast, Bonnie chats with Shannon Crocker—dietitian, professional home economist, and trendspotter extraordinaire—about how staying ahead of the curve can elevate your media game. Shannon shares how to separate short-lived fads from lasting movements, how she weaves trends into her communications work, and why trend tracking is a non-negotiable skill for anyone showing up in media today.
Plus, Bonnie offers her own behind-the-scenes insights from her role as a panelist for the US News Best Diets survey, offering a unique perspective on how trends influence headlines, health decisions, and public perception.
In This Episode, You’ll Learn:
- Why watching trends isn’t just for brands—it’s a power move for media professionals
- How to tell the difference between fleeting fads and foundational shifts
- Creative, lesser-known ways to stay informed about nutrition trends
- The top trends Shannon is watching in 2025 (you might be surprised!)
- Smart strategies for using trends to boost engagement and relevance on social media and beyond
Golden Moments:
Shannon reveals a trend that took off faster than expected—and how she pivoted her messaging
A thoughtful discussion on navigating trends that feel ethically tricky or scientifically shaky
How dietitians and health professionals can use trend tracking to stay visible and credible in the media
Why You Should Listen:
Whether you’re a dietitian, health communicator, or media-minded entrepreneur, this episode is packed with actionable insights, relatable stories, and a fresh take on how trends can help you stay relevant, resonant, and real in a rapidly evolving media landscape.
Shannon’s Resources:
Website: shannoncrocker.ca
Shannon IG: @shannoncrocker.rd https://www.instagram.com/shannoncrocker.rd/
Linkedin: https://www.linkedin.com/in/shannoncrockerrd/
Spark website: sparknutritioncommunications.ca (under construction, the new site will be up by early next week!)
Spark IG: @sparkrds https://www.instagram.com/sparkrds/
Spark Linkedin: https://www.linkedin.com/company/spark-nutrition-communications/
Bonnie’s Resources:
Bonnie’s proven media training course: How To Work With Media and Make The Media Work for You: https://btdmedia.teachable.com/p/media-masterclass
Bonnie’s website: https://betterthandieting.com
BTD Media Makers News Digest: https://bit.ly/BTDMediaMakers
Better Than Dieting Newsletter: https://bit.ly/BTDsubscribe
Follow Bonnie on Social Media:
Instagram:@bonnietaubdix and
@BTDmedia
X (Twitter): @eatsmartbd
Facebook: @BonnieTaubDix.RDN
Threads: https://www.threads.net/@bonnietaubdix
Bonnie’s Book: Read It Before You Eat It - Taking You from Label to Table
Get in touch: mediasavvybtd@gmail.com
Download a free chapter of Bonnie’s latest book
Let’s Connect! For more media tips and podcast updates, follow me on Instagram @BTDmedia. Don’t forget to subscribe to the Media Savvy Podcast and leave a review to help share your thoughts with us and for helping us to deliver conversations like this one!
Media doesn’t just give you exposure—it gives you authority. And when leveraged strategically, that authority can open doors, attract clients, and position you as a trusted expert in your field.
In this episode of The Media Savvy Podcast, I’m sharing:
How my media appearances transformed my career
The #1 mistake people make after landing media features
How to leverage media to boost credibility and business growth
Why playing the long game is more powerful than chasing trends
The media world moves fast, but opportunities don’t just happen—you create them. Learn how to step into the spotlight with confidence and turn media features into tangible business success.
Ready to take your media presence to the next level? My course, "How to Work With Media & Make Media Work for You," gives you step-by-step strategies to land features, secure partnerships, and build long-term credibility.
Join now! https://btdmedia.teachable.com/p/media-masterclass
Bonnie’s Resources:
Bonnie’s proven media training course: How To Work With Media and Make The Media Work for You: https://btdmedia.teachable.com/p/media-masterclass
Bonnie’s website: https://betterthandieting.com
BTD Media Makers News Digest: https://bit.ly/BTDMediaMakers
Better Than Dieting Newsletter: https://bit.ly/BTDsubscribe
Follow Bonnie on Social Media:
Instagram:@bonnietaubdix and
@BTDmedia
X (Twitter): @eatsmartbd
Facebook: @BonnieTaubDix.RDN
Threads: https://www.threads.net/@bonnietaubdix
Bonnie’s Book: Read It Before You Eat It - Taking You from Label to Table
Get in touch: mediasavvybtd@gmail.com
Download a free chapter of Bonnie’s latest book




















