Discover
The Assisted Living Investing Podcast
The Assisted Living Investing Podcast
Author: Brandon Gustafson
Subscribed: 7Played: 73Subscribe
Share
Description
The Assisted Living Investing Podcast is designed to help beginners launch their assisted living business in 12 months using our unique approach to help you obtain the time and financial freedom you're looking for.
185 Episodes
Reverse
In this conversation, Brandon discusses the differences between assisted living and home health care, providing insights into the services offered, costs involved, and the importance of choosing the right option based on individual needs. He emphasizes the benefits of both care types and how they can serve different populations effectively. The discussion also touches on the business opportunities within the assisted living sector and offers resources for those interested in starting their own ventures.
Chapters
00:00 Introduction to Assisted Living and Home Health
05:07 Understanding Assisted Living Services
10:47 Exploring Home Health Care
13:34 Cost Comparison: Assisted Living vs Home Health
16:36 Choosing the Right Option for Care
Want my help building your own profitable assisted living business?Take the quiz to see which program is right for you aliquiz.com
Struggling to launch your assisted living business?Get clarity in 5 days roadmapchallenge.com
The Assisted Living Roadmap Challenge is a live 5-day experience designed to help you:✅ Get clarity on your assisted living business model✅ Understand the numbers, licensing, and funding process✅ Build your personalized roadmap to launch.
Whether you’re starting from scratch or ready to scale, this challenge gives you the tools and support to move forward confidently. If you can’t make it to the next challenge, grab my book “The Profitable Assisted Living Facility” thealibook.com
Need help with your payroll? Get Gusto: https://gusto.com/i/brandon9590
Follow me to learn more and get the help you need to launch your assisted living business:Website: https://urlgeni.us/alihomeFacebook: https://urlgeni.us/facebook/alifbgroupLinkedIn: https://urlgeni.us/linkedin/aliliTwitter: https://urlgeni.us/twitter/alixInstagram: https://urlgeni.us/instagram/aliig
I’ve also got several FREE resources to help you get started :
Business Plan Checklist: https://urlgeni.us/alibpc
Calculator: https://urlgeni.us/alicalc
Lease Agreement Template: https://urlgeni.us/alila
ProfitPath Analysis Tool: https://urlgeni.us/aliprofitpath
Grant Writing Template: https://urlgeni.us/aligrant
Make sure you like, comment, and subscribe to Assisted Living Investing! Your comments and reviews help others find this content so they can get help launching their assisted living business.
Learn the essential steps, foundational principles, and mental models to successfully launch your assisted living venture with confidence. Brandon Gustafson shares practical advice, key strategies, and resources to help you build a solid foundation and accelerate your path to profitability.
Chapters:
00:00 - Introduction and announcement about resource updates
00:39 - Appreciating your decision to explore assisted living investments
01:08 - How to navigate access to free tools and resources
02:05 - The importance of foundational work in assisted living success
04:50 - Why long-term success depends on building correctly from the start
05:49 - First focus: building your business foundation before other tasks
06:45 - Validating your idea through proper market analysis
08:29 - The importance of doing the boring but essential tasks
09:54 - Developing your business plan and using free checklists
10:51 - Securing funding and creating a persuasive business story
12:18 - The necessity of underwriting and financial projections
13:44 - Avoiding unrealistic income assumptions and doing conservative planning
18:27 - Why entity formation is a step that should come later
19:24 - The Focus Framework overview and its five phases
24:07 - Recap: prioritize foundational tasks to accelerate progress
Want my help building your own profitable assisted living business?Take the quiz to see which program is right for you aliquiz.com
Struggling to launch your assisted living business?Get clarity in 5 days roadmapchallenge.com
The Assisted Living Roadmap Challenge is a live 5-day experience designed to help you:✅ Get clarity on your assisted living business model✅ Understand the numbers, licensing, and funding process✅ Build your personalized roadmap to launch.
Whether you’re starting from scratch or ready to scale, this challenge gives you the tools and support to move forward confidently. If you can’t make it to the next challenge, grab my book “The Profitable Assisted Living Facility” thealibook.com
Need help with your payroll? Get Gusto: https://gusto.com/i/brandon9590
Follow me to learn more and get the help you need to launch your assisted living business:Website: https://urlgeni.us/alihomeFacebook: https://urlgeni.us/facebook/alifbgroupLinkedIn: https://urlgeni.us/linkedin/aliliTwitter: https://urlgeni.us/twitter/alixInstagram: https://urlgeni.us/instagram/aliig
I’ve also got several FREE resources to help you get started :
Business Plan Checklist: https://urlgeni.us/alibpc
Calculator: https://urlgeni.us/alicalc
Lease Agreement Template: https://urlgeni.us/alila
ProfitPath Analysis Tool: https://urlgeni.us/aliprofitpath
Grant Writing Template: https://urlgeni.us/aligrant
Make sure you like, comment, and subscribe to Assisted Living Investing! Your comments and reviews help others find this content so they can get help launching their assisted living business.
In this conversation, Brandon discusses the common barriers faced by individuals looking to start an assisted living business. He identifies fear, overwhelm, and confusion as the primary obstacles that prevent aspiring entrepreneurs from taking the first steps. He emphasizes the importance of having a clear roadmap and a proven framework to navigate the complexities of launching a business in this sector. He shares personal experiences and insights to encourage listeners to overcome their fears and take actionable steps towards their goals.
Chapters
00:00 Overcoming Initial Hurdles in Assisted Living Business
02:12 Understanding Fear and Overwhelm
08:34 Navigating Confusion and Building Confidence
13:51 Creating a Roadmap for Success
Want my help building your own profitable assisted living business?Take the quiz to see which program is right for you aliquiz.com
Struggling to launch your assisted living business?Get clarity in 5 days roadmapchallenge.com
The Assisted Living Roadmap Challenge is a live 5-day experience designed to help you:✅ Get clarity on your assisted living business model✅ Understand the numbers, licensing, and funding process✅ Build your personalized roadmap to launch.
Whether you’re starting from scratch or ready to scale, this challenge gives you the tools and support to move forward confidently. If you can’t make it to the next challenge, grab my book “The Profitable Assisted Living Facility” thealibook.com
Need help with your payroll? Get Gusto: https://gusto.com/i/brandon9590
Follow me to learn more and get the help you need to launch your assisted living business:Website: https://urlgeni.us/alihomeFacebook: https://urlgeni.us/facebook/alifbgroupLinkedIn: https://urlgeni.us/linkedin/aliliTwitter: https://urlgeni.us/twitter/alixInstagram: https://urlgeni.us/instagram/aliig
I’ve also got several FREE resources to help you get started :
Business Plan Checklist: https://urlgeni.us/alibpc
Calculator: https://urlgeni.us/alicalc
Lease Agreement Template: https://urlgeni.us/alila
ProfitPath Analysis Tool: https://urlgeni.us/aliprofitpath
Grant Writing Template: https://urlgeni.us/aligrant
Make sure you like, comment, and subscribe to Assisted Living Investing! Your comments and reviews help others find this content so they can get help launching their assisted living business.
Brandon Gustafson discusses how to navigate liability concerns in assisted living, emphasizing the importance of proper insurance, legal structures, and risk management strategies to mitigate risks and build a successful business.
Chapters
00:00 Introduction to Liability Concerns in Assisted Living
00:25 Brandon's Background and Mission
01:32 Common Liability Concerns and Real-Life Examples
03:42 Importance of Insurance in Liability Management
05:56 Types of Liability Risks to Be Aware Of
09:27 Building a Strong Business Foundation
11:08 Legal Entity Setup and Asset Protection
13:18 Legal and Insurance Strategies for Success
15:12 Insurance Policies Needed for Assisted Living
17:29 Risk Management Strategies and Staff Policies
22:07 Overcoming Fear and Moving Forward
26:05 Resources and Next Steps for Aspiring Entrepreneurs
Want my help building your own profitable assisted living business?Take the quiz to see which program is right for you aliquiz.com
Struggling to launch your assisted living business?Get clarity in 5 days roadmapchallenge.com
The Assisted Living Roadmap Challenge is a live 5-day experience designed to help you:✅ Get clarity on your assisted living business model✅ Understand the numbers, licensing, and funding process✅ Build your personalized roadmap to launch.
Whether you’re starting from scratch or ready to scale, this challenge gives you the tools and support to move forward confidently. If you can’t make it to the next challenge, grab my book “The Profitable Assisted Living Facility” thealibook.com
Need help with your payroll? Get Gusto: https://gusto.com/i/brandon9590
Follow me to learn more and get the help you need to launch your assisted living business:Website: https://urlgeni.us/alihomeFacebook: https://urlgeni.us/facebook/alifbgroupLinkedIn: https://urlgeni.us/linkedin/aliliTwitter: https://urlgeni.us/twitter/alixInstagram: https://urlgeni.us/instagram/aliig
I’ve also got several FREE resources to help you get started :
Business Plan Checklist: https://urlgeni.us/alibpc
Calculator: https://urlgeni.us/alicalc
Lease Agreement Template: https://urlgeni.us/alila
ProfitPath Analysis Tool: https://urlgeni.us/aliprofitpath
Grant Writing Template: https://urlgeni.us/aligrant
Make sure you like, comment, and subscribe to Assisted Living Investing! Your comments and reviews help others find this content so they can get help launching their assisted living business.
In this conversation, Brandon outlines the essential steps to starting a successful assisted living business. He introduces a five-phase process encapsulated in the 'Focus Framework,' which includes optimal property selection, capital and funding, understanding rules and regulations, and strategic launch. Throughout the discussion, he emphasizes the importance of building a strong foundation, gaining clarity and confidence, and navigating the complexities of the assisted living industry. He also highlights the value of coaching and guidance in this entrepreneurial journey.
Chapters
00:00 Introduction to Assisted Living Business
02:20 The Focus Framework Explained
07:20 Building a Strong Foundation
09:32 Optimal Property Selection
14:09 Understanding Capital and Funding
16:45 Navigating Rules and Regulations
20:30 Strategic Launch Phase and Business Management
Want my help building your own profitable assisted living business?Take the quiz to see which program is right for you aliquiz.com
Struggling to launch your assisted living business?Get clarity in 5 days roadmapchallenge.com
The Assisted Living Roadmap Challenge is a live 5-day experience designed to help you:✅ Get clarity on your assisted living business model✅ Understand the numbers, licensing, and funding process✅ Build your personalized roadmap to launch.
Whether you’re starting from scratch or ready to scale, this challenge gives you the tools and support to move forward confidently. If you can’t make it to the next challenge, grab my book “The Profitable Assisted Living Facility” thealibook.com
Need help with your payroll? Get Gusto: https://gusto.com/i/brandon9590
Follow me to learn more and get the help you need to launch your assisted living business:Website: https://urlgeni.us/alihomeFacebook: https://urlgeni.us/facebook/alifbgroupLinkedIn: https://urlgeni.us/linkedin/aliliTwitter: https://urlgeni.us/twitter/alixInstagram: https://urlgeni.us/instagram/aliig
I’ve also got several FREE resources to help you get started :
Business Plan Checklist: https://urlgeni.us/alibpc
Calculator: https://urlgeni.us/alicalc
Lease Agreement Template: https://urlgeni.us/alila
ProfitPath Analysis Tool: https://urlgeni.us/aliprofitpath
Grant Writing Template: https://urlgeni.us/aligrant
Make sure you like, comment, and subscribe to Assisted Living Investing! Your comments and reviews help others find this content so they can get help launching their assisted living business.
In this conversation, Brandon discusses various methods of partnering in assisted living, including equity partnerships, joint ventures, real estate and operations splits, strategic capital partnerships, and syndications. He emphasizes the importance of having solid operating agreements and treating partnerships like professional relationships to avoid conflicts and protect personal relationships. The discussion provides insights into the pros and cons of each partnership method, offering guidance for aspiring entrepreneurs in the assisted living sector.
Chapters
00:00 Introduction to Assisted Living Partnerships
07:35 Understanding the Importance of Operating Agreements
08:04 Exploring Equity Partnerships
12:26 Diving into Joint Ventures
17:13 Real Estate and Operations Split
22:47 Strategic Capital Partnerships
27:03 Understanding Syndications
32:44 Conclusion and Key Takeaways
Want my help building your own profitable assisted living business?Take the quiz to see which program is right for you aliquiz.com
Struggling to launch your assisted living business?Get clarity in 5 days roadmapchallenge.com
The Assisted Living Roadmap Challenge is a live 5-day experience designed to help you:✅ Get clarity on your assisted living business model✅ Understand the numbers, licensing, and funding process✅ Build your personalized roadmap to launch.
Whether you’re starting from scratch or ready to scale, this challenge gives you the tools and support to move forward confidently. If you can’t make it to the next challenge, grab my book “The Profitable Assisted Living Facility” thealibook.com
Need help with your payroll? Get Gusto: https://gusto.com/i/brandon9590
Follow me to learn more and get the help you need to launch your assisted living business:Website: https://urlgeni.us/alihomeFacebook: https://urlgeni.us/facebook/alifbgroupLinkedIn: https://urlgeni.us/linkedin/aliliTwitter: https://urlgeni.us/twitter/alixInstagram: https://urlgeni.us/instagram/aliig
I’ve also got several FREE resources to help you get started :
Business Plan Checklist: https://urlgeni.us/alibpc
Calculator: https://urlgeni.us/alicalc
Lease Agreement Template: https://urlgeni.us/alila
ProfitPath Analysis Tool: https://urlgeni.us/aliprofitpath
Grant Writing Template: https://urlgeni.us/aligrant
Make sure you like, comment, and subscribe to Assisted Living Investing! Your comments and reviews help others find this content so they can get help launching their assisted living business.
In this conversation, Brandon explores the concept of assisted living, its business potential, and the various aspects involved in running a successful assisted living facility. He discusses the definition of assisted living, the services provided, the continuum of care, financial considerations, and the growing demand for such services due to the aging population. The conversation emphasizes the importance of understanding the market and creating a sustainable business model in the assisted living sector.
Chapters
00:00 Introduction to Assisted Living and Business Opportunities
02:07 Understanding Assisted Living: Definition and Services
06:23 The Continuum of Care in Long-Term Care
11:53 Financial Aspects of Assisted Living
16:24 Market Demand and Future of Assisted Living
20:42 Combining Real Estate and Business in Assisted Living
Want my help building your own profitable assisted living business?Take the quiz to see which program is right for you aliquiz.com
Struggling to launch your assisted living business?Get clarity in 5 days roadmapchallenge.com
The Assisted Living Roadmap Challenge is a live 5-day experience designed to help you:✅ Get clarity on your assisted living business model✅ Understand the numbers, licensing, and funding process✅ Build your personalized roadmap to launch.
Whether you’re starting from scratch or ready to scale, this challenge gives you the tools and support to move forward confidently. If you can’t make it to the next challenge, grab my book “The Profitable Assisted Living Facility” thealibook.com
Need help with your payroll? Get Gusto: https://gusto.com/i/brandon9590
Follow me to learn more and get the help you need to launch your assisted living business:Website: https://urlgeni.us/alihomeFacebook: https://urlgeni.us/facebook/alifbgroupLinkedIn: https://urlgeni.us/linkedin/aliliTwitter: https://urlgeni.us/twitter/alixInstagram: https://urlgeni.us/instagram/aliig
I’ve also got several FREE resources to help you get started :
Business Plan Checklist: https://urlgeni.us/alibpc
Calculator: https://urlgeni.us/alicalc
Lease Agreement Template: https://urlgeni.us/alila
ProfitPath Analysis Tool: https://urlgeni.us/aliprofitpath
Grant Writing Template: https://urlgeni.us/aligrant
Make sure you like, comment, and subscribe to Assisted Living Investing! Your comments and reviews help others find this content so they can get help launching their assisted living business.
In this conversation, Brandon provides an in-depth overview of Medicaid, particularly in relation to assisted living facilities. He explains the differences between Medicaid and Medicare, the requirements for becoming a Medicaid provider, and the process for residents to qualify for Medicaid. Additionally, he discusses the various payment structures associated with Medicaid, how to find Medicaid rates in different states, and the importance of understanding fee schedules. The conversation concludes with resources for those interested in starting an assisted living business.
Chapters
00:00 Introduction to Medicaid and Assisted Living
02:50 Understanding Medicaid vs. Medicare
06:51 Becoming a Medicaid Provider
09:33 Resident Qualification for Medicaid
11:11 Medicaid Payment Structures
13:47 Finding Medicaid Rates in Your State
19:08 Understanding Fee Schedules and Rates
21:50 Conclusion and Resources
Want my help building your own profitable assisted living business?Take the quiz to see which program is right for you aliquiz.com
Struggling to launch your assisted living business?Get clarity in 5 days roadmapchallenge.com
The Assisted Living Roadmap Challenge is a live 5-day experience designed to help you:✅ Get clarity on your assisted living business model✅ Understand the numbers, licensing, and funding process✅ Build your personalized roadmap to launch.
Whether you’re starting from scratch or ready to scale, this challenge gives you the tools and support to move forward confidently. If you can’t make it to the next challenge, grab my book “The Profitable Assisted Living Facility” thealibook.com
Need help with your payroll? Get Gusto: https://gusto.com/i/brandon9590
Follow me to learn more and get the help you need to launch your assisted living business:Website: https://urlgeni.us/alihomeFacebook: https://urlgeni.us/facebook/alifbgroupLinkedIn: https://urlgeni.us/linkedin/aliliTwitter: https://urlgeni.us/twitter/alixInstagram: https://urlgeni.us/instagram/aliig
I’ve also got several FREE resources to help you get started :
Business Plan Checklist: https://urlgeni.us/alibpc
Calculator: https://urlgeni.us/alicalc
Lease Agreement Template: https://urlgeni.us/alila
ProfitPath Analysis Tool: https://urlgeni.us/aliprofitpath
Grant Writing Template: https://urlgeni.us/aligrant
Make sure you like, comment, and subscribe to Assisted Living Investing! Your comments and reviews help others find this content so they can get help launching their assisted living business.
Brandon discusses the financial aspects of assisted living investments, emphasizing the importance of understanding income, expenses, and the overall business model. He introduces the Focus Clarity Quadrant to help entrepreneurs gain confidence and clarity in their decision-making. The conversation also covers key financial metrics, the significance of marketing to fill beds, and the necessity of building relationships in the industry.
Chapters
00:00 Understanding Assisted Living Finances
05:09 The Focus Clarity Quadrant
11:40 Key Financial Metrics for Success
16:55 Marketing and Filling Beds
20:57 Final Thoughts and Special Offers
Want my help building your own profitable assisted living business?Take the quiz to see which program is right for you aliquiz.com
Struggling to launch your assisted living business?Get clarity in 5 days roadmapchallenge.com
The Assisted Living Roadmap Challenge is a live 5-day experience designed to help you:✅ Get clarity on your assisted living business model✅ Understand the numbers, licensing, and funding process✅ Build your personalized roadmap to launch.
Whether you’re starting from scratch or ready to scale, this challenge gives you the tools and support to move forward confidently. If you can’t make it to the next challenge, grab my book “The Profitable Assisted Living Facility” thealibook.com
Need help with your payroll? Get Gusto: https://gusto.com/i/brandon9590
Follow me to learn more and get the help you need to launch your assisted living business:Website: https://urlgeni.us/alihomeFacebook: https://urlgeni.us/facebook/alifbgroupLinkedIn: https://urlgeni.us/linkedin/aliliTwitter: https://urlgeni.us/twitter/alixInstagram: https://urlgeni.us/instagram/aliig
I’ve also got several FREE resources to help you get started :
Business Plan Checklist: https://urlgeni.us/alibpc
Calculator: https://urlgeni.us/alicalc
Lease Agreement Template: https://urlgeni.us/alila
ProfitPath Analysis Tool: https://urlgeni.us/aliprofitpath
Grant Writing Template: https://urlgeni.us/aligrant
Make sure you like, comment, and subscribe to Assisted Living Investing! Your comments and reviews help others find this content so they can get help launching their assisted living business.
The conversation delves into the critical relationship between occupancy rates and profitability in assisted living facilities. Brandon Gustafson emphasizes that empty beds significantly impact financial outcomes, and losing residents can drastically reduce profits. He shares personal experiences of managing occupancy challenges and the financial implications of resident retention.
Chapters
00:00 The Impact of Occupancy on Profitability
00:17 Challenges of Resident Retention
Want my help building your own profitable assisted living business?Take the quiz to see which program is right for you aliquiz.com
Struggling to launch your assisted living business?Get clarity in 5 days roadmapchallenge.com
The Assisted Living Roadmap Challenge is a live 5-day experience designed to help you:✅ Get clarity on your assisted living business model✅ Understand the numbers, licensing, and funding process✅ Build your personalized roadmap to launch.
Whether you’re starting from scratch or ready to scale, this challenge gives you the tools and support to move forward confidently. If you can’t make it to the next challenge, grab my book “The Profitable Assisted Living Facility” thealibook.com
Need help with your payroll? Get Gusto: https://gusto.com/i/brandon9590
Follow me to learn more and get the help you need to launch your assisted living business:Website: https://urlgeni.us/alihomeFacebook: https://urlgeni.us/facebook/alifbgroupLinkedIn: https://urlgeni.us/linkedin/aliliTwitter: https://urlgeni.us/twitter/alixInstagram: https://urlgeni.us/instagram/aliig
I’ve also got several FREE resources to help you get started :
Business Plan Checklist: https://urlgeni.us/alibpc
Calculator: https://urlgeni.us/alicalc
Lease Agreement Template: https://urlgeni.us/alila
ProfitPath Analysis Tool: https://urlgeni.us/aliprofitpath
Grant Writing Template: https://urlgeni.us/aligrant
Make sure you like, comment, and subscribe to Assisted Living Investing! Your comments and reviews help others find this content so they can get help launching their assisted living business.
In this conversation, Brandon Gustafson discusses the complexities of navigating the regulatory landscape of assisted living. He emphasizes the importance of understanding various regulations, zoning, and licensing processes, as well as the role of Medicaid in filling beds. The conversation also highlights the necessity of maintaining licenses and compliance to ensure successful operation in the assisted living sector.
Chapters
00:00 Navigating the Regulatory Maze in Assisted Living
02:06 Understanding Zoning and Permitting
14:43 The Licensing Process Explained
20:17 Demystifying Medicaid for Assisted Living
26:24 Maintaining Your License and Compliance
Want my help building your own profitable assisted living business?Take the quiz to see which program is right for you aliquiz.com
Struggling to launch your assisted living business?Get clarity in 5 days roadmapchallenge.com
The Assisted Living Roadmap Challenge is a live 5-day experience designed to help you:✅ Get clarity on your assisted living business model✅ Understand the numbers, licensing, and funding process✅ Build your personalized roadmap to launch.
Whether you’re starting from scratch or ready to scale, this challenge gives you the tools and support to move forward confidently. If you can’t make it to the next challenge, grab my book “The Profitable Assisted Living Facility” thealibook.com
Need help with your payroll? Get Gusto: https://gusto.com/i/brandon9590
Follow me to learn more and get the help you need to launch your assisted living business:Website: https://urlgeni.us/alihomeFacebook: https://urlgeni.us/facebook/alifbgroupLinkedIn: https://urlgeni.us/linkedin/aliliTwitter: https://urlgeni.us/twitter/alixInstagram: https://urlgeni.us/instagram/aliig
I’ve also got several FREE resources to help you get started :
Business Plan Checklist: https://urlgeni.us/alibpc
Calculator: https://urlgeni.us/alicalc
Lease Agreement Template: https://urlgeni.us/alila
ProfitPath Analysis Tool: https://urlgeni.us/aliprofitpath
Grant Writing Template: https://urlgeni.us/aligrant
Make sure you like, comment, and subscribe to Assisted Living Investing! Your comments and reviews help others find this content so they can get help launching their assisted living business.
Unlock the potential of Medicaid as a revenue stream for your assisted living business in 2026. Brandon Gustafson shares insider strategies to transform Medicaid from a complex system into a profitable opportunity. Learn the key differences between Medicare and Medicaid, and discover how to become a certified Medicaid provider to access lucrative daily rates and weekly reimbursements.
This episode provides real-world examples and step-by-step guidance on maximizing Medicaid income, managing multiple payers, and ensuring proper certification. Perfect for assisted living owners and entrepreneurs eager to leverage government funding, this episode is your essential guide to financial growth.
Want my help building your own profitable assisted living business?Take the quiz to see which program is right for you aliquiz.com
Struggling to launch your assisted living business?Get clarity in 5 days roadmapchallenge.com
The Assisted Living Roadmap Challenge is a live 5-day experience designed to help you:✅ Get clarity on your assisted living business model✅ Understand the numbers, licensing, and funding process✅ Build your personalized roadmap to launch.
Whether you’re starting from scratch or ready to scale, this challenge gives you the tools and support to move forward confidently. If you can’t make it to the next challenge, grab my book “The Profitable Assisted Living Facility” thealibook.com
Need help with your payroll? Get Gusto: https://gusto.com/i/brandon9590
Follow me to learn more and get the help you need to launch your assisted living business:Website: https://urlgeni.us/alihomeFacebook: https://urlgeni.us/facebook/alifbgroupLinkedIn: https://urlgeni.us/linkedin/aliliTwitter: https://urlgeni.us/twitter/alixInstagram: https://urlgeni.us/instagram/aliig
I’ve also got several FREE resources to help you get started :
Business Plan Checklist: https://urlgeni.us/alibpc
Calculator: https://urlgeni.us/alicalc
Lease Agreement Template: https://urlgeni.us/alila
ProfitPath Analysis Tool: https://urlgeni.us/aliprofitpath
Grant Writing Template: https://urlgeni.us/aligrant
Make sure you like, comment, and subscribe to Assisted Living Investing! Your comments and reviews help others find this content so they can get help launching their assisted living business.
In this conversation, Brandon discusses the essential steps for choosing and managing a qualified assisted living administrator. He emphasizes the importance of using effective job boards, creating specific job descriptions, and implementing a thorough hiring process. Additionally, he provides insights on evaluating candidates, managing administrators effectively, and the significance of clear communication and incentivization in the workplace. The conversation concludes with resources for further guidance in launching an assisted living business.
Chapters
00:00 Introduction to Assisted Living Administration
01:37 Finding the Right Job Board
04:07 The Hiring Process Explained
09:09 Hiring Caregiving Staff
10:19 Evaluating Candidates' Skills
12:51 Managing Your Administrator Effectively
17:15 Recap and Resources
Want my help building your own profitable assisted living business?Take the quiz to see which program is right for you aliquiz.com
Struggling to launch your assisted living business?Get clarity in 5 days roadmapchallenge.com
The Assisted Living Roadmap Challenge is a live 5-day experience designed to help you:✅ Get clarity on your assisted living business model✅ Understand the numbers, licensing, and funding process✅ Build your personalized roadmap to launch.
Whether you’re starting from scratch or ready to scale, this challenge gives you the tools and support to move forward confidently. If you can’t make it to the next challenge, grab my book “The Profitable Assisted Living Facility” thealibook.com
Need help with your payroll? Get Gusto: https://gusto.com/i/brandon9590
Follow me to learn more and get the help you need to launch your assisted living business:Website: https://urlgeni.us/alihomeFacebook: https://urlgeni.us/facebook/alifbgroupLinkedIn: https://urlgeni.us/linkedin/aliliTwitter: https://urlgeni.us/twitter/alixInstagram: https://urlgeni.us/instagram/aliig
I’ve also got several FREE resources to help you get started :
Business Plan Checklist: https://urlgeni.us/alibpc
Calculator: https://urlgeni.us/alicalc
Lease Agreement Template: https://urlgeni.us/alila
ProfitPath Analysis Tool: https://urlgeni.us/aliprofitpath
Grant Writing Template: https://urlgeni.us/aligrant
Make sure you like, comment, and subscribe to Assisted Living Investing! Your comments and reviews help others find this content so they can get help launching their assisted living business.
In this episode, Brandon Gustafson and John Neufer delve into the intricacies of financing for assisted living investments. Brandon introduces John, a private money lender and broker specializing in financing for assisted living facilities. They discuss the growing demand for assisted living as a viable investment strategy, especially as traditional rental markets shift. John shares insights on the types of financing available, including private money loans, and the unique challenges faced by investors in this sector, such as underwriting and the importance of experience in real estate investment. The conversation also touches on the potential for creative financing solutions, including seller carries and the role of government programs in supporting assisted living investments.
Chapters
00:00 Introduction
04:06 Understanding Assisted Living Financing
08:56 The Shift in Investment Strategies
13:24 Future of Assisted Living Financing
18:22 Navigating Lending Options for Investors
24:11 Exploring Duplex Investments for Assisted Living
25:03 Understanding Seller Carry Financing
27:47 Educating Sellers on Creative Financing
29:48 Challenges in Financing Renovations
38:31 Navigating SBA Loans and Improvement Costs
43:28 Understanding SBA Loans and Working Capital
44:53 The Challenges of SBA Loans
45:52 The Advantages of Private Money Loans
47:36 Evolving Terminology in Lending
49:27 Creating a Debt Fund for Assisted Living
52:53 The Growing Demand for Assisted Living Services
54:31 Navigating Risks in Assisted Living Financing
57:35 Exploring Sober Living vs. Assisted Living
Reach out to John be sending an email at partner@neufinance.com. You may also check out his website https://www.neufinance.com/
Follow John's content:
Instagram: https://www.instagram.com/johnneufer/
YouTube Channel: https://www.youtube.com/@JohnNeufer
Want my help building your own profitable assisted living business?Take the quiz to see which program is right for you aliquiz.com
Struggling to launch your assisted living business?Get clarity in 5 days roadmapchallenge.com
The Assisted Living Roadmap Challenge is a live 5-day experience designed to help you:✅ Get clarity on your assisted living business model✅ Understand the numbers, licensing, and funding process✅ Build your personalized roadmap to launch.
Whether you’re starting from scratch or ready to scale, this challenge gives you the tools and support to move forward confidently. If you can’t make it to the next challenge, grab my book “The Profitable Assisted Living Facility” thealibook.com
Need help with your payroll? Get Gusto: https://gusto.com/i/brandon9590
Follow me to learn more and get the help you need to launch your assisted living business:Website: https://urlgeni.us/alihomeFacebook: https://urlgeni.us/facebook/alifbgroupLinkedIn: https://urlgeni.us/linkedin/aliliTwitter: https://urlgeni.us/twitter/alixInstagram: https://urlgeni.us/instagram/aliig
I’ve also got several FREE resources to help you get started :
Business Plan Checklist: https://urlgeni.us/alibpc
Calculator: https://urlgeni.us/alicalc
Lease Agreement Template: https://urlgeni.us/alila
ProfitPath Analysis Tool: https://urlgeni.us/aliprofitpath
Grant Writing Template: https://urlgeni.us/aligrant
Make sure you like, comment, and subscribe to Assisted Living Investing! Your comments and reviews help others find this content so they can get help launching their assisted living business.
In this conversation, Brandon discusses the four primary paths to enter the assisted living industry: renting and rehabbing properties, buying and renovating homes, purchasing existing facilities, and building from the ground up. He emphasizes the importance of understanding zoning laws, building relationships with landlords, and having a solid business plan. The discussion also highlights the benefits of networking with brokers and the necessity of financial planning and continuous education for success in the assisted living sector.
Chapters
00:00 Introduction to Assisted Living Paths
05:52 The Rent and Rehab Path
11:45 Buying and Renovating a Home
16:59 Buying an Existing Facility
21:40 Building from the Ground Up
25:36 Conclusion and Resources
Want my help building your own profitable assisted living business?Take the quiz to see which program is right for you aliquiz.com
Struggling to launch your assisted living business?Get clarity in 5 days roadmapchallenge.com
The Assisted Living Roadmap Challenge is a live 5-day experience designed to help you:✅ Get clarity on your assisted living business model✅ Understand the numbers, licensing, and funding process✅ Build your personalized roadmap to launch.
Whether you’re starting from scratch or ready to scale, this challenge gives you the tools and support to move forward confidently. If you can’t make it to the next challenge, grab my book “The Profitable Assisted Living Facility” thealibook.com
Need help with your payroll? Get Gusto: https://gusto.com/i/brandon9590
Follow me to learn more and get the help you need to launch your assisted living business:Website: https://urlgeni.us/alihomeFacebook: https://urlgeni.us/facebook/alifbgroupLinkedIn: https://urlgeni.us/linkedin/aliliTwitter: https://urlgeni.us/twitter/alixInstagram: https://urlgeni.us/instagram/aliig
I’ve also got several FREE resources to help you get started :
Business Plan Checklist: https://urlgeni.us/alibpc
Calculator: https://urlgeni.us/alicalc
Lease Agreement Template: https://urlgeni.us/alila
ProfitPath Analysis Tool: https://urlgeni.us/aliprofitpath
Grant Writing Template: https://urlgeni.us/aligrant
Make sure you like, comment, and subscribe to Assisted Living Investing! Your comments and reviews help others find this content so they can get help launching their assisted living business.
In this conversation, Brandon discusses the profitability of assisted living businesses, emphasizing the growing demand due to an aging population and the importance of understanding financial dynamics. He outlines key factors that influence profitability, including the number of beds, pricing per bed, and managing expenses. Additionally, he highlights the potential of niche markets within assisted living, encouraging entrepreneurs to focus on specific populations to maximize income. The conversation concludes with an invitation to join a roadmap challenge for aspiring assisted living entrepreneurs.
Chapters
00:00 Introduction to Assisted Living Profitability
01:40 Understanding Demand and Supply Dynamics
06:35 Key Financial Levers in Assisted Living
14:11 Niche Markets and Their Profit Potential
17:08 Conclusion and Special Offer
Want my help building your own profitable assisted living business?Take the quiz to see which program is right for you aliquiz.com
Struggling to launch your assisted living business?Get clarity in 5 days roadmapchallenge.com
The Assisted Living Roadmap Challenge is a live 5-day experience designed to help you:✅ Get clarity on your assisted living business model✅ Understand the numbers, licensing, and funding process✅ Build your personalized roadmap to launch.
Whether you’re starting from scratch or ready to scale, this challenge gives you the tools and support to move forward confidently. If you can’t make it to the next challenge, grab my book “The Profitable Assisted Living Facility” thealibook.com
Need help with your payroll? Get Gusto: https://gusto.com/i/brandon9590
Follow me to learn more and get the help you need to launch your assisted living business:Website: https://urlgeni.us/alihomeFacebook: https://urlgeni.us/facebook/alifbgroupLinkedIn: https://urlgeni.us/linkedin/aliliTwitter: https://urlgeni.us/twitter/alixInstagram: https://urlgeni.us/instagram/aliig
I’ve also got several FREE resources to help you get started :
Business Plan Checklist: https://urlgeni.us/alibpc
Calculator: https://urlgeni.us/alicalc
Lease Agreement Template: https://urlgeni.us/alila
ProfitPath Analysis Tool: https://urlgeni.us/aliprofitpath
Grant Writing Template: https://urlgeni.us/aligrant
Make sure you like, comment, and subscribe to Assisted Living Investing! Your comments and reviews help others find this content so they can get help launching their assisted living business.
In this episode, Brandon dives into the intricacies of assisted living investing, particularly focusing on the financial aspects of Medicaid and how it impacts room pricing. He addresses a viewer's question about the feasibility of offering $8,000 rooms while ensuring quality care. Brandon emphasizes the ethical responsibility of assisted living providers to deliver high-quality services, regardless of the payment source, whether it be Medicaid or private pay. He also clarifies the differences between assisted living and home health care, highlighting the benefits of assisted living facilities, such as social interaction and comprehensive care, which can often be more cost-effective than in-home care.
Chapters
00:00 Introduction to Assisted Living Investing
02:06 Understanding Medicaid and Its Impact
13:04 Comparing Assisted Living and Home Health Care
23:54 The Importance of Ethical Care in Assisted Living
27:14 Setting Standards and Differentiating Your Facility
Want my help building your own profitable assisted living business?Take the quiz to see which program is right for you aliquiz.com
Struggling to launch your assisted living business?Get clarity in 5 days roadmapchallenge.com
The Assisted Living Roadmap Challenge is a live 5-day experience designed to help you:✅ Get clarity on your assisted living business model✅ Understand the numbers, licensing, and funding process✅ Build your personalized roadmap to launch.
Whether you’re starting from scratch or ready to scale, this challenge gives you the tools and support to move forward confidently. If you can’t make it to the next challenge, grab my book “The Profitable Assisted Living Facility” thealibook.com
Need help with your payroll? Get Gusto: https://gusto.com/i/brandon9590
Follow me to learn more and get the help you need to launch your assisted living business:Website: https://urlgeni.us/alihomeFacebook: https://urlgeni.us/facebook/alifbgroupLinkedIn: https://urlgeni.us/linkedin/aliliTwitter: https://urlgeni.us/twitter/alixInstagram: https://urlgeni.us/instagram/aliig
I’ve also got several FREE resources to help you get started :
Business Plan Checklist: https://urlgeni.us/alibpc
Calculator: https://urlgeni.us/alicalc
Lease Agreement Template: https://urlgeni.us/alila
ProfitPath Analysis Tool: https://urlgeni.us/aliprofitpath
Grant Writing Template: https://urlgeni.us/aligrant
Make sure you like, comment, and subscribe to Assisted Living Investing! Your comments and reviews help others find this content so they can get help launching their assisted living business.
In this conversation, Brandon provides a comprehensive roadmap for starting an assisted living business in 2026. He emphasizes the importance of creating a clear vision, building a solid foundation with a business plan, selecting the right property, understanding funding options, navigating licensing regulations, and strategically launching the business. Throughout the discussion, he encourages a mindset shift from scarcity to abundance and highlights the value of persistence and partnerships in achieving success.
Chapters
00:00 Introduction to Assisted Living Business
02:04 Clarifying Your Vision
05:56 Building a Strong Foundation
11:19 Optimal Property Selection
14:36 Navigating Capital and Funding
21:48 Understanding Rules and Regulations
24:03 Strategic Launch of Your Business
Want my help building your own profitable assisted living business?Take the quiz to see which program is right for you aliquiz.com
Struggling to launch your assisted living business?Get clarity in 5 days roadmapchallenge.com
The Assisted Living Roadmap Challenge is a live 5-day experience designed to help you:✅ Get clarity on your assisted living business model✅ Understand the numbers, licensing, and funding process✅ Build your personalized roadmap to launch.
Whether you’re starting from scratch or ready to scale, this challenge gives you the tools and support to move forward confidently. If you can’t make it to the next challenge, grab my book “The Profitable Assisted Living Facility” thealibook.com
Need help with your payroll? Get Gusto: https://gusto.com/i/brandon9590
Follow me to learn more and get the help you need to launch your assisted living business:Website: https://urlgeni.us/alihomeFacebook: https://urlgeni.us/facebook/alifbgroupLinkedIn: https://urlgeni.us/linkedin/aliliTwitter: https://urlgeni.us/twitter/alixInstagram: https://urlgeni.us/instagram/aliig
I’ve also got several FREE resources to help you get started :
Business Plan Checklist: https://urlgeni.us/alibpc
Calculator: https://urlgeni.us/alicalc
Lease Agreement Template: https://urlgeni.us/alila
ProfitPath Analysis Tool: https://urlgeni.us/aliprofitpath
Grant Writing Template: https://urlgeni.us/aligrant
Make sure you like, comment, and subscribe to Assisted Living Investing! Your comments and reviews help others find this content so they can get help launching their assisted living business.
In this conversation, Brandon discusses the costs associated with starting an assisted living facility in 2026. He introduces the Focus Framework, which outlines essential steps for aspiring entrepreneurs, including building a solid foundation, understanding capital and funding, and identifying major expenses. The conversation emphasizes the importance of market research, business planning, and strategic launching to ensure success in the assisted living industry.
Chapters
00:00 Introduction to Assisted Living Costs
01:23 Understanding the Focus Framework
06:36 Building Your Foundation for Success
12:09 Navigating Capital and Funding
17:07 Identifying Major Expenses in Assisted Living
18:01 Exploring Cost Structures and Funding Options
27:10 Conclusion and Next Steps
Want my help building your own profitable assisted living business?Take the quiz to see which program is right for you aliquiz.com
Struggling to launch your assisted living business?Get clarity in 5 days roadmapchallenge.com
The Assisted Living Roadmap Challenge is a live 5-day experience designed to help you:✅ Get clarity on your assisted living business model✅ Understand the numbers, licensing, and funding process✅ Build your personalized roadmap to launch.
Whether you’re starting from scratch or ready to scale, this challenge gives you the tools and support to move forward confidently. If you can’t make it to the next challenge, grab my book “The Profitable Assisted Living Facility” thealibook.com
Need help with your payroll? Get Gusto: https://gusto.com/i/brandon9590
Follow me to learn more and get the help you need to launch your assisted living business:Website: https://urlgeni.us/alihomeFacebook: https://urlgeni.us/facebook/alifbgroupLinkedIn: https://urlgeni.us/linkedin/aliliTwitter: https://urlgeni.us/twitter/alixInstagram: https://urlgeni.us/instagram/aliig
I’ve also got several FREE resources to help you get started :
Business Plan Checklist: https://urlgeni.us/alibpc
Calculator: https://urlgeni.us/alicalc
Lease Agreement Template: https://urlgeni.us/alila
ProfitPath Analysis Tool: https://urlgeni.us/aliprofitpath
Grant Writing Template: https://urlgeni.us/aligrant
Make sure you like, comment, and subscribe to Assisted Living Investing! Your comments and reviews help others find this content so they can get help launching their assisted living business.
In this conversation, Brandon shares insights into the journey of assisted living entrepreneurship, focusing on a student's success story that highlights the importance of perseverance, proper planning, and navigating the complexities of funding and licensing. He emphasizes the need for a structured approach to launching an assisted living business, including market research, property selection, and understanding regulations. The discussion also covers the emotional challenges faced during the process and the rewarding nature of achieving milestones in the business journey.
Chapters
00:00 Introduction to Assisted Living Investing
02:04 Student Success Story: Overcoming Challenges
09:52 Navigating the Licensing Process
17:44 Framework for Success in Assisted Living
Want my help building your own profitable assisted living business?Take the quiz to see which program is right for you aliquiz.com
Struggling to launch your assisted living business?Get clarity in 5 days roadmapchallenge.com
The Assisted Living Roadmap Challenge is a live 5-day experience designed to help you:✅ Get clarity on your assisted living business model✅ Understand the numbers, licensing, and funding process✅ Build your personalized roadmap to launch.
Whether you’re starting from scratch or ready to scale, this challenge gives you the tools and support to move forward confidently. If you can’t make it to the next challenge, grab my book “The Profitable Assisted Living Facility” thealibook.com
Need help with your payroll? Get Gusto: https://gusto.com/i/brandon9590
Follow me to learn more and get the help you need to launch your assisted living business:Website: https://urlgeni.us/alihomeFacebook: https://urlgeni.us/facebook/alifbgroupLinkedIn: https://urlgeni.us/linkedin/aliliTwitter: https://urlgeni.us/twitter/alixInstagram: https://urlgeni.us/instagram/aliig
I’ve also got several FREE resources to help you get started :
Business Plan Checklist: https://urlgeni.us/alibpc
Calculator: https://urlgeni.us/alicalc
Lease Agreement Template: https://urlgeni.us/alila
ProfitPath Analysis Tool: https://urlgeni.us/aliprofitpath
Grant Writing Template: https://urlgeni.us/aligrant
Make sure you like, comment, and subscribe to Assisted Living Investing! Your comments and reviews help others find this content so they can get help launching their assisted living business.




