Data Center Go-to-Market Podcast

https://www.dcsmi.com/newsletter Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)In this special crystal ball episode of the Data Center Go-to-Market Podcast, episode 164, you’ll hear 25+ frontline experts from across the globe share how AI-driven workloads, grid and power constraints, sustainability pressures, and a radically more self-directed buyer’s journey are reshaping data center facilities and go-to-market over the next five years. 🌎⚡ From commissioning engineers and facilities leaders to energy innovators, marketers, and sales execs at companies like Siemens, Schneider Electric, Eaton, Johnson Controls, Legrand, Vertiv, and more, you’ll learn where data center power and on-site generation are headed, how high-density and AI-ready designs are evolving, what Operations 2.0 will require, and which careers and skills will be in highest demand. 🎧📈 Whether you sit on the facilities side or the commercial side, this episode is your playbook for staying relevant, creating advantage, and building trusted relationships in a fast-changing digital infrastructure ecosystem. 🤝🧠Ep. 164 The Future of Data Center Facilities Go-to-Market | Data Center Go-to-Market Podcast0:00 Coming up In this episode of the Data Center Go-to-Market Podcast1:19 Data Center Facilities Experts Predict the Future of Go-to-Market | Hosted by Joshua Feinberg2:33 Future of Data Center Client-Facing Job Roles (Consulting, Sales, Product, and Channel) | Mark Acton5:22 Future of Data Center and Digital Infrastructure Sales for Energy and Facilities Management | Patricia Alvina13:06 Future of Data Center Business Development | Oliver Bredgaard15:44 Download the eBook | Data Center Facilities Experts Predict the Future16:57 Future of Data Center Sales, Business Development, and Account Executives | Matt Caldwell24:14 Future of Data Center Marketing, Strategic Narrative, Go to Market, and Increasing Marketer's Role | Giuseppe Caltabiano28:23 Future of the Data Center-Centric VP of Innovation Role with Financial Analysts and Investor Relations IR | Steve Carlini30:13 Future of Leading a Mission Critical Services, Solutions, and Software Provider | Aaron Casey33:33 Future of Data Center Commissioning Engineering | Christian Dupalco38:38 Future of Data Center Business Development | Pierre Ellow43:54 Future of Leading a Data Center Digital Transformation and Cybersecurity OT Services Business | Rich Farrell47:46 Future of Data Center Operations and Remote Equipment Monitoring | Ted Fletcher51:13 Future of On Site Data Center Power Generation and Liquid Natural Gas Turbine Powered Alternative Energy | Lyoid Fussell and Jesse Webb53:12 Future of Data Center Business Development, Sales, and Marketing | Maria del Pilar Galeano57:45 Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)58:22 Data Center Power and the Great Inflection Point in the Data Center Industry | Peter Gross1:04:35 Future of Leading a Data Center Environmental Monitoring Software Company | Richard Grundy1:06:49 Future of Building a Rapidly Evolving Superconducting Power Startup | Tim Heidel1:08:35 Future of Growing a Flexible Load Energy Management Software Business for Bitcoin and AI Operators | Daniel Lawrence1:13:16 Future of Data Center Higher Education | Tanja Lewit1:14:57 Future of Data Center Sustainability Consulting | Loren Long1:21:17 Download the eBook | Data Center Facilities Experts Predict the Future1:22:30 Future of Building a Data Center Power Sourcing Marketplace | Sean McKay and Christian Bonilla1:27:46 Future of Data Center Sales to Owner Operators Controlling More Supply Chain for Cost and Uptime | Benjamin Myers1:29:51 Future of Growing a Mission Critical Sourcing and Supply Chain Advisory Firm | Zachary Peña1:31:29 Future of Chief Innovation Officers at Vertiv in the Data Center Ecosystem Planning and Strategy | Gregory Ratcliff1:33:31 Future of Leading the Data Center Infrastructure Business for a Company Like Johnson Controls | Martin Renkis1:38:56 Future of Data Center Marketing and AI Impact | Rossy Rosillo1:42:30 Future of Leading Global Sales and Product in Data Center Battery Storage | Brandon Smith1:46:45 Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)Watch the Full Podcast Interviews (That This Episode Was Excerpted From):Ep. 30 Mark Acton, Data Centre Consultant at Acton Consulting -- Data Center Go-to-Market PodcastEp. 42 Patricia Alvina, Sales Manager ASEAN at Siemens | Data Center Go-to-Market PodcastEp. 160 Oliver Bredgaard, Business Development Manager - Data Centres at Hovmand A/S | Data Center Go-to-Market PodcastEp. 144 Matt Caldwell, Director - AI/Cloud Data Centers at Hyper Solutions | Data Center Go-to-Market PodcastEp. 70 Giuseppe Caltabiano, Senior Marketing Director at AVK | Data Center Go-to-Market PodcastEp. 136 Steve Carlini, VP of Innovation and Data Center at Schneider Electric | Data Center Go-to-Market PodcastEp. 80 Aaron Casey, President at Tubbesing Solutions | Data Center Go-to-Market PodcastEp. 118 Christian Dupalco, Mission-Critical Systems Engineer at Bureau Veritas | Data Center Go-to-Market PodcastEp. 58 Pierre Ellow, BDM Business Development Manager Data Centre at Pronomic Data Center | Data Center Go-to-Market PodcastEp. 110 Rich Farrell, Asia-Pacific Regional Director - Digitalization & Data Centre Business at Eaton Corporation | Data Center Go-to-Market PodcastEp. 34 Ted Fletcher, Owner at FMS Integration -- Data Center Go-to-Market PodcastEp. 90 Lyoid Fussell of GenSystems Power Solutions and Jesse Webb of Jereh | Data Center Go-to-Market PodcastEp. 116 Maria del Pilar Galeano, Business Development Manager Data Centers South America at Legrand | Data Center Go-to-Market PodcastEp. 6 Peter Gross at PMG Associates Consulting and Advisory | Data Center Go-to-Market PodcastEp. 92 Richard Grundy, President & CEO at AVTECH Software | Data Center Go-to-Market PodcastEp. 152 Tim Heidel, CEO & Founder at VEIR | Data Center Go-to-Market PodcastEp. 158 Daniel Lawrence, CEO and Co-Founder at OBM | Data Center Go-to-Market PodcastEp. 26 Tanja Lewit, CEO at Alternate E Source | Data Center Go-to-Market PodcastEp. 76 Loren Long at DIAL - Digital Infrastructure Advisors and Clear Sustainability | Data Center Go-to-Market PodcastEp. 146 Sean McKay and Christian Bonilla, Co-CEOs of DMARK Energy Solutions | Data Center Go-to-Market PodcastEp. 56 Benjamin Myers, National Accounts Sales Executive at DH Pace Company | Data Center Go-to-Market PodcastEp. 98 Zachary Peña, Chief Executive Officer at Empirix Partners | Data Center Go-to-Market PodcastEp. 66 Gregory Ratcliff, Chief Innovation Officer at Vertiv | Data Center Go-to-Market PodcastEp. 156 Martin Renkis, Executive Director of Data Center Infrastructure Services at Johnson Controls | Data Center Go-to-Market PodcastEp. 102 Rossy Rosillo, Marketing Engineer at Legrand | Data Center Go-to-Market PodcastEp. 150 Brandon Smith, VP Global Sales & Product at ZincFive | Data Center Go-to-Market Podcast#aiworkloads #batterystorage #bureauveritas #cloudservices #colocation #commissioning #criticalfacilities #...

https://www.dcsmi.com/newsletter Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)In episode 165 of the Data Center Go-to-Market Podcast, you’ll learn how to shorten colocation sales cycles, compete in an 83% self-directed buyer’s journey, and reposition your sales team as teachers, consultants, and trusted advisors instead of “just vendors.” 🧠 You’ll see how to define sharper ideal client profiles and buyer personas, build target account lists, and use webinars, Lunch & Learns, tours, and thought leadership content to earn your way into the early stages of the journey. 📊 We’ll also walk through practical GTM strategies for data center operators, HPC solutions providers, operations consultancies growing data analytics, natural gas and energy firms partnering with data center construction, and power management solutions providers choosing the right customers and offerings. ⚡ Whether you sit in sales, marketing, product, channel, consulting, facilities, or energy, you’ll get concrete ideas to make your go-to-market motion more client-centric and AI-ready. 🚀  Ep. 165 Joshua Feinberg, CEO of DCSMI | Data Center Go-to-Market Podcast0:00 Coming up in this episode of the Data Center Go-to-Market Podcast0:47 Introducing Joshua Feinberg, CEO at DCSMI3:03 Agenda for Data Center Go-to-Market, Sales, and Marketing Q&A 635:07 How colocation data centers can shorten the sales cycle20:55 How a data center operations consultancy grows its data analytics business36:00 How a high-performance computing solutions and data center infrastructure company generates awareness46:18 Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)47:37 How a data center colocation and interconnection company focuses on high-density GTM strategies59:59 How a natural gas production and infrastructure company partners with data center construction firms1:12:20 How a data center power management solutions provider chooses customers and offerings1:21:53 Joshua Feinberg (Connect with on LinkedIn) and DCSMI (Follow on LinkedIn and Website)1:23:18 Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)#cloudservices #colocation #dataanlytics #datacenter #datacenterconsulting #datacenterenergy #datacentergtm #datacenterinfrastructure #datacenterindustry #datacenteroperations #datacenterpower #datacenters #datacentersales #datacentersolutions #dcsmi #digitalinfrastructure #edge #energytransition #hpc #hyperscale #infrastructure #interconnection #lng #missioncritical #naturalgas #powermanagement

https://www.dcsmi.com/newsletter Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)In episode 163 of the Data Center Go-to-Market Podcast, you’ll learn how to sharpen your ideal client profile, segment the right buyer personas (from CTOs and MSP owners to ESG leaders and channel partners), and use hyper-local playbooks to generate qualified colocation, cloud, and infrastructure leads. 🚀 We walk through how today’s buyers self-educate through 83% of their journey, and how you can stay relevant by running education-first events (in-person, virtual, and on-demand) that position your team as trusted advisors instead of commoditized vendors. 🧠 You’ll also see how to enter new regional markets for data center cooling and services, evaluate conferences vs. hosting your own events, reduce price pressure, and build repeatable growth motions across data center operators, technology providers, construction, and sustainability-focused firms. 🌍🏗️💡  Ep. 163 Joshua Feinberg, CEO of DCSMI | Data Center Go-to-Market Podcast0:00 Coming up in this episode of the Data Center Go-to-Market Podcast0:46 Introducing Joshua Feinberg, CEO at DCSMI3:04 Agenda for Data Center Go-to-Market, Sales, and Marketing Q&A 625:04 How a leading colocation and hybrid cloud provider generates data center leads27:01 How a colocation, cloud services, and network connectivity company generates demand44:11 How to grow a data center cooling business in a new regional market58:42 Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)59:51 How a data center general contractor generates customers for future project scope1:12:05 How a data center efficiency, reliability, and sustainability firm sells solutions and optimizes costs1:25:08 How to grow a data center infrastructure and cloud solutions business1:40:43 Joshua Feinberg (Connect with on LinkedIn) and DCSMI (Follow on LinkedIn and Website)1:42:17 Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)#cloud #cloudservices #cloudsolutions #colocation #criticalfacilities #datacenter #datacenterconstruction #datacentergc #datacentercooling #datacenterefficiency #datacentergtm #datacenterindustry #datacenterinfrastructure #datacentermarketing #datacenters #datacentersales #datacentersolutions #datacentersustainability #datacenterreliability #dcsmi #digitalinfrastructure #edge #edgecomputing #hybridcloud #hyperscale #missioncritical #networkconnectivity

https://www.dcsmi.com/newsletter Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)In episode 162 of the Data Center Go-to-Market Podcast, you’ll Joshua Feinberg talks with Yong Tan, Global Director of Sales for AI systems for data centers at Supermicro, about how the AI data center “gold rush” is reshaping careers, infrastructure design, and customer expectations 🚀 You’ll hear Yong’s journey from engineering and IT roles at EMC and Microsoft into leading AI data center sales, why the window to participate in the AI infrastructure boom may only be 12–18 months, how power density, liquid cooling, and GPU-driven architectures are changing data center strategy, and what early-career and mid-career professionals should be doing right now to stay relevant 📈 Yong also shares his favorite AI productivity tools, thoughts on modular data centers, ecosystem trends around Nvidia, and how advances like self-driving vehicles connect back to AI-ready data centers 🤖Ep. 162 Yong Tan, Global Director of Sales (US and Global Accounts) - AI Systems for Data Centers of Supermicro | Data Center Go-to-Market Podcast0:00 Coming up In this episode of the Data Center Go-to-Market Podcast0:59 Introducing Yong Tan, Global Director of Sales (US and Global Accounts) - AI Systems for Data Centers at Supermicro1:29 Career Journey to AI Systems for Data Centers, Global Director of Sales at Supermicro4:10 How Data Center Sales is Rapidly Changing: Hiring IT Professionals and Engineers Into Business Development9:04 Advice on Entry-Level Data Center Jobs/Careers 14:34 Advice for Mid-Career Data Center Professionals Seeking New Opportunities19:48 Biggest AI Data Center Challenges and Mistakes25:47 Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)26:23 Data Center Obsolescence Lifecycle and Real Estate-Centric Data Center Operators28:37 Consolidating Data Center Ecosystem to Accelerate Time to Market: Space, Power, Location, and Cooling34:17 Modular Data Centers with Integrated Solutions, Modular Data Center Construction, and Nvidia Ecosystem Portfolio Companies 36:40 Favorite Data Center Sales Productivity Tools40:55 Future of AI Data Center Global Sales48:45 Yong Tan (Connect with on LinkedIn) and Supermicro (Follow on LinkedIn and Website)52:48 Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)#aidatacenter #aifactory #aiinfrastructure #aisystems #cloudcomputing #cloudservices #colocation #criticalfacilities #datacenterchallenges #datacentercooling #datacenterecosystem #datacenterengineers #datacentergtm #datacenterindustry #datacenterjobs #datacenterlifecycle #datacenterlocation #datacentermistakes #datacenteroperators #datacenterpower #datacenterre #datacenterrealestate #datacenters #datacentersales #datacentersolutions #datacenterspace #datacentertimetomarket #dcsmi #digitalinfrastructure #edge #edgecomputing #enterpriseit #gpu #hyperscale #itprofessionals #liquidcooling #missioncritical #modularconstruction #modulardatacenters #nvidia #nvidiaecosystem #salesleadership #supermicro

https://www.dcsmi.com/newsletter Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)In episode 161 of the Data Center Go-to-Market Podcast, you’ll learn how to build a sharper ideal client profile, pinpoint the right buyer personas, and use education-led marketing to grow data center businesses in operations, sustainability, power, infrastructure, design, energy monitoring, and wholesale 📈 You’ll see how to segment by geography, company size, and industry, structure persona-specific content and events, gain country-level traction with outbound and ads, and manage lengthy enterprise and wholesale sales cycles with email, webinars, and in-person sessions that position your team as true experts 🧠 From data center power consultancies to design and infrastructure management providers, you’ll get practical, repeatable GTM playbooks you can use to generate better leads, close more deals, and build long-term trust across complex buying committees 🤝  Ep. 161 Joshua Feinberg, CEO of DCSMI | Data Center Go-to-Market Podcast0:00 Coming up in this episode of the Data Center Go-to-Market Podcast0:22 Introducing Joshua Feinberg, CEO at DCSMI2:14 Agenda for Data Center Go-to-Market, Sales, and Marketing Q&A 613:46 How a data center operations and sustainability consulting firm personalizes its strategic insights16:53 How a data center power consultancy grows its client base29:48 How a data center infrastructure provider generates leads, establishes trust, and educates customers43:50 Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)44:54 How a global data center power management business gains country traction56:39 How a data center design, energy monitoring, and infrastructure management business grows1:08:41 How wholesale data centers can manage lengthy sales cycles1:19:01 Joshua Feinberg (Connect with on LinkedIn) and DCSMI (Follow on LinkedIn and Website)1:20:28 Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)#cloudservices #colocation #criticalfacilities #datacenterconsulting #datacenterdesign #datacenterenergy #datacentergtm #datacenterindustry #datacenterinfrastructure #datacentermarketing #datacentermonitoring #datacenteroperations #datacenterpower #datacenters #datacentersales #datacentersolutions #datacentersustainability #dcim #dcsmi #digitalinfrastructure #edge #energymonitoring #hyperscale #missioncritical #wholesaledatacenter

https://www.dcsmi.com/newsletter Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)In episode 160 of the Data Center Go-to-Market Podcast, host Joshua Feinberg talks with Oliver Bredgaard, Business Development Manager for data centers at Hovmand, about how he moved from SaaS and sports management into the rapidly growing world of data centers 🚀. You’ll hear how Oliver navigates complex buying committees, tailors his message for health & safety, operations, and remote hands teams, and uses conferences, trade shows, and associations to build trust in what is still a very “closed” industry 🤝. Oliver explains why safer, ergonomic lifting solutions are critical for uptime, worker safety, and talent retention, and how tools like Hovmand’s virtual engineering app and AI assistants help him research, prepare, and communicate more clearly—while keeping the human relationship front and center 🧠🛠️. If you’re curious about client-facing careers in data centers, or you sell into this ecosystem and want to improve your go-to-market strategy, this episode is packed with practical insights you can apply right away 📈.Ep. 160 Oliver Bredgaard, Business Development Manager Data Centres of Hovmand A/S | Data Center Go-to-Market Podcast0:00 Coming up In this episode of the Data Center Go-to-Market Podcast0:52 Introducing Oliver Bredgaard, Business Development Manager Data Centres at Hovmand A/S1:20 Career Journey to Business Development for Data Center Ergonomic Lifting Solutions5:11 Ideal Hovmand Data Center Clients: Site Managers, Lead Technicians, Operations, and Remote Hands8:37 Decision Makers and Health/Safety Buyer Personas for Data Center Lifters and Material Handling (Enterprise vs. Hyperscale)11:03 Data Center Industry Conferences, Exhibitions, Trade Shows, and Associations (Example: Danish Data Center Association)12:14 Establishing Early Relationships in Data Center Material Handling Buyer’s Journeys 13:43 Ergonomic Safety Dangers and Financial Risk of Moving 100 Kg (220 lb) Servers in Narrow Data Center Aisles14:58 Generative AI Changes Data Center Safety and Material Handling With Much Heavier Server Hardware and Batteries16:19 Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)16:56 Advice on Entry Level Data Center Business Development and Sales Jobs19:37 Biggest Data Center Safety, Efficiency, and Material Handling Lifter Mistakes That Data Center Facilities Managers Make23:00 Favorite Data Center Business Development Software: Hovmand Virtual Engineering App, HubSpot CRM, ChatGPT 24:28 The Future of Data Center Business Development27:01 Data Center Ergonomics, Health, and Safety with Data Center Server and Battery Lifting/Material Handling31:22 Oliver Bredgaard (Connect with on LinkedIn) and Hovmand A/S (Follow on LinkedIn and Website)32:46 Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)#ai #cloudservices #colocation #criticalfacilities #datacenter #datacenterbatteries #datacenterbusinessdevelopment #datacenterconferences #datacenterefficiency #datacenterengineering #datacenterergnomics #datacentergtm #datacenterhealth #datacenterindustry #datacenterjobs #datacenterlifter #datacentermarketing #datacenters #datacentersales #datacentersafety #datacenterservers #datacentersolutions #datacentre #dcsmi #digitalinfrastructure #edge #ergonomics #healthandsafety #hovmand #hyperscale #materialhandling #missioncritical #serverhardware

https://www.dcsmi.com/newsletter Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)In episode 159 of the Data Center Go-to-Market Podcast, you’ll discover practical sales and marketing strategies for the data center industry! 🎯 Learn how to identify your ideal clients, host impactful educational events, build lasting trust, and create content that connects. Gain tips for motivating prospects, segmenting audiences, boosting engagement, and aligning your team around innovation and growth. Whether you’re in sales, marketing, or leading a go-to-market team, you’ll find actionable steps to grow your client base and revenue. 🚀0:00 Coming up in this episode of the Data Center Go-to-Market Podcast0:44 Introducing Joshua Feinberg, CEO at DCSMI2:48 Agenda for Data Center Go-to-Market, Sales, and Marketing Q&A 604:14 How a data center operator and telecommunications provider finds their target audience21:36 How a data center design and construction marketer gets an audience for their content and events35:28 How a data center telecommunications provider motivates potential customers45:40 Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)46:50 How an energy-efficient data center solutions provider generates awareness1:00:31 How a cloud hosting, infrastructure management, and connectivity company generates new leads1:16:57 How an oil and gas technology and services company grows its data center revenue1:32:46 Joshua Feinberg (Connect with on LinkedIn) and DCSMI (Follow on LinkedIn and Website)1:34:09 Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)#cloudservices #colocation #criticalfacilities #datacenter #datacenterconstruction #datacenterdesign #datacenterenergy #datacentergtm #datacenterindustry #datacenteroperator #datacenterrevenue #datacenters #datacentersales #datacenterservices #datacentersolutions #datacentertechnology #datacentermarketing #dcsmi #digitalinfrastructure #edge #hyperscale #missioncritical #oilandgas #telecommunications

https://www.dcsmi.com/newsletter Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)In episode 158 of the Data Center Go-to-Market Podcast, Joshua Feinberg talks with Dan Lawrence, CEO and co-founder of OBM, about how a small Bitcoin mining side project turned into a global platform for energy flexibility ⚡. You’ll hear how remote management headaches led to an enterprise solution, why the real grid challenge is inflexible loads (not data centers), and how crypto mining and generative AI workloads are converging around shared power, siting, and margin pressures 🤝. Dan explains how co-locating AI factories and Bitcoin miners can smooth load profiles, how behind-the-meter wind projects and ERCOT’s controllable load resources change the energy game, and why the smartest operators now treat energy as a strategy—not just a cost 💡. You’ll also learn about new career paths at the intersection of data centers, power markets, and AI, plus emerging models for heat reuse, community impact, and storytelling with regulators and activists 🌱.Ep. 158 Daniel Lawrence, CEO and Co-Founder of OBM | Data Center Go-to-Market Podcast0:00 Coming up In this episode of the Data Center Go-to-Market Podcast0:54 Introducing Daniel Lawrence, CEO and Co-Founder at OBM1:14 Career Journey from Software Engineer at U.S. Department of Defense to Bitcoin Mining Software Startup 3:44 Remote Management of Small Bitcoin Mining Data Center6:22 First Customer: One of Largest Publicly-Traded Bitcoin Miners (via Consultant Who Saw Reddit Crypto Bitcoin Mining Community Posts)10:04 Convergence of Crypto Mining Entrepreneurs Into Generative AI Entrepreneurs (AI Factories)13:31 Crypto Mining Power Pricing: Self-Hosting vs. Wholesale Data Center Developers vs. Colocation Data Center Operators15:59 Bitcoin Miners Selling Excess Power for GPU AI Workloads15:24 Bitcoin VCs for Capital-Intensive Buildouts ⇒ Crypto Operators That Want Load Flexibility 18:32 OBM Evangelizing Energy Optimization and Load Flexibility Within Bitcoin Mining and Data Center Power Conferences20:46 Bitcoin Mining Behind the Meter, Load Profiles, and Grid Load Flexibility (Example: Wind Farm with ERCOT TX Panhandle)24:41 Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)25:19 OBM Expansion into AI Factories/GenAI Workloads with Pause-less Energy Curtailment29:08 Comparing Bitcoin Mining Entrepreneur  vs. Data Center Entrepreneur/Investor Demographics32:09 Entry-Level Career Options and the Power Grid Crisis in Crypto, Data Center, and Infrastructure Operator Companies39:20 Biggest Crypto and AI Data Center Energy Optimization Mistakes with Fixed-Cost Mindset (vs. Load Flexibility as Revenue Driver)41:41 Load Flexibility Energy Optimization Parallels with European Data Center Heat Reuse Startups45:07 AI Data Center and Bitcoin/Crypto PR, Messaging, Narrative (And Educating Community Stakeholders on Flexing Grid Loads)48:38 ERCOT Texas Grid Innovation (Batteries, Renewables: Wind and Solar; Weak Transmission System)50:37 The Future of Growing a Flexible Load, Energy Management Software Business for Bitcoin and AI Factory Operators55:11 Daniel Lawrence (Connect with on LinkedIn) and OBM (Follow on LinkedIn and OBM .io Website)57:21 Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)#aifactory #behindthemeter #bitcoinmining #cloudservices #colocation #criticalfacilities #crypto #datacenterenergy #datacentergtm #datacenterindustry #datacentermarketing #datacenterpower #datacenters #datacentersales #datacentersolutions #dcsmi #digitalinfrastructure #edge #energymanagement #energyoptimization #energystrategy #ercot #excesspower #gridflexibility #gridloads #heatreuse #hyperscale #infrastructure #loadflexibility #missioncritical #obm #powergrid #solarfarm #texasgrid #utiltygrid #windfarmAI data centers, AI factories, behind the meter, Bitcoin mining, crypto mining, DCSMI, Data Center Go-to-Market Podcast, Dan Lawrence, data center marketing, data center sales, data center strategy, demand response, energy flexibility, generative AI, grid flexibility, Joshua Feinberg, load flexibility, OBM, OBM energy software

https://www.dcsmi.com/newsletter Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)In episode 157 of the Data Center Go-to-Market Podcast, you’ll get ready to boost your data center strategy! 🚀 You’ll learn how to pinpoint your best-fit customers, shape standout buyer personas, and craft winning educational events that fill your sales pipeline. Discover how leaders in sales, marketing, consulting, and energy efficiency can engage decision-makers, build trust, and position themselves as trusted advisors—all while maximizing growth and real results in today’s rapidly evolving data center landscape. 💡🏢🔥Ep. 157 Joshua Feinberg, CEO of DCSMI | Data Center Go-to-Market Podcast0:00 Coming up in this episode of the Data Center Go-to-Market Podcast1:16 Introducing Joshua Feinberg, CEO at DCSMI3:45 Agenda for Data Center Go-to-Market, Sales, and Marketing Q&A 595:24 How a multi-tenant data center operator generates qualified leads20:15 How to grow a data center consulting and engineering firm31:56 How a data center, telecommunications, and technology company defines its primary focus47:10 Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)48:33 How a data center simulation and engineering firm can engage with the right decision makers1:06:02 How a data center electrical and connectivity solutions provider wins new data center projects1:17:51 How a data center energy efficiency consultancy generates new leads and clients1:29:12 Joshua Feinberg (Connect with on LinkedIn) and DCSMI (Follow on LinkedIn and Website)1:30:35 Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)#cloudservices #colocation #connectivity #criticalfacilities #datacenterconsulting #datacenterengineering #datacenterenergy #datacentergtm #datacenterindustry #datacentermarketing #datacenteroperator #datacenterpower #datacenters #datacentersales #datacentersimulation #datacentersoftware #datacentersolutions #datacentertechnology #dcsmi #digitalinfrastructure #edge #hyperscale #infrastructure #missioncritical #mult-tenantdatacenter #telecommunications

https://www.dcsmi.com/newsletter Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)In episode 156 of the Data Center Go-to-Market Podcast, host Joshua Feinberg talks with Martin Renkis, Executive Director of Data Center Infrastructure Services at Johnson Controls, about how cooling as a service and behind-the-meter power help data center developers accelerate ROI, reduce risk, and move faster in a world of soaring rack densities and Gen AI workloads 🚀 You’ll hear real-world stories (including a bitcoin miner adding 50MW of Gen AI on top of 100MW of mining), learn how performance-based contracts with guaranteed KPIs and financial penalties actually work, and see why COOs, CFOs, and financially minded leaders are often the best champions for these projects 💼 Martin also shares practical advice on building trust with enterprise buyers, using conferences and panels for business development and career growth, and creating paths into the data center ecosystem for both early-career and mid-career professionals looking to pivot into this rapidly growing space 🌐Ep. 156 Martin Renkis, Executive Director of Data Center Infrastructure Services at Johnson Controls | Data Center Go-to-Market Podcast0:00 Coming up In this episode of the Data Center Go-to-Market Podcast0:41 Introducing Martin Renkis, Executive Director of Data Center Infrastructure Services at Johnson Controls1:09 Career Journey to Executive Director of Data Center Infrastructure Services at Johnson Controls4:45 How Tech Founder Recruited Sophisticated Board Members and Private Equity to Build Toward Exit to Large Publicly-Held Company (Johnson Controls)  6:47 Helping Data Center Developers Accelerate ROI and Mitigate Risk (Cooling and Behind-the-Meter Power) 12:33 Ideal Data Center Cooling as a Service Clients (COOs, CFOs, Data Center Designers and Data Center Builders)16:49 Building Trust and Brand Awareness with Data Center Cooling and Power Decision Makers22:16 Advice on Entry-Level, Client-Facing Data Center Jobs28:01 Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)28:38 Mid-Career Pivots in the Data Center Industry 36:08 Data Center Conferences, Job Hunting, and Talent Poaching 38:31 Data Center Cooling as a Service (Decades of Infrastructure as a Service at Johnson Controls)47:12 20 Year Data Center Cooling System in a 12-24 Month Nvidia GPU 1MW Rack Obsolescence Cycle48:41 The Future of Leading the Data Center Infrastructure Business for a Company Like Johnson Controls54:02 Martin Renkis (Connect with on LinkedIn) and Johnson Controls (Follow on LinkedIn and Website)56:20 Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)#1mwrack #behindthemeter #bitcoinmining #cloudservices #colocation #coolingasaservice #criticalfacilities #datacenterapps #datacentercooling #datacenterdevelolpers #datacentergtm #datacenterindustry #datacenterinfrastructure #datacenterjobs #datacentermarketing #datacenterpower #datacenters #datacentersales #datacentersolutions #dcsmi #dcim #digitalinfrastructure #edge #enterprisesales #genai #hyperscale #iaas #infrastructure #johnsoncontrols #liquidcooling #missioncritical #nvidiagpu

https://www.dcsmi.com/newsletter Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)In episode 155 of the Data Center Go-to-Market Podcast, you’ll unlock practical strategies for data center growth! 🚀 Learn how to spot your ideal clients, boost lead generation, and build trust with key decision makers. Discover how to nurture channel partnerships, run impactful educational events, and create a winning go-to-market plan for both local and distributed markets. Whether you’re a data center operator, sales leader, or investor, this episode is packed with tips to level up your results and connect with your industry peers. 💡🤝0:00 Coming up in this episode of the Data Center Go-to-Market Podcast0:40 Introducing Joshua Feinberg, CEO at DCSMI3:03 Agenda for Data Center Go-to-Market, Sales, and Marketing Q&A 584:39 How colocation data center providers can drive lead generation21:08 How to identify data center operations and infrastructure management decision makers31:48 How to gain edge data center clients in distributed markets43:33 Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)44:46 How a colocation and cloud services provider attracts the right channel partners58:35 How a high-performance data center cabling solutions company improves lead generation1:12:52 How a data center investment and financial advisory firm attracts tenants1:24:04 Joshua Feinberg (Connect with on LinkedIn) and DCSMI (Follow on LinkedIn and Website)1:25:26 Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)#cabling #cloudservices #colocation #criticalfacilities #datacentergtm #datacenterindustry #datacenterinfrastructure #datacenterinvestment #datacenteroperations #datacenters #datacentersales #datacentersolutions #datacentertenant #dcsmi #dcim #digitalinfrastructure #edge #edgecomputing #hyperscale #infrastructuremanagement #missioncritical

https://www.dcsmi.com/newsletter Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)In episode 154 of the Data Center Go-to-Market Podcast, you’ll Unlock the latest insights on data center education and workforce trends with this engaging podcast episode! 🎙️ Discover how universities and industry leaders are shaping new opportunities for students and professionals, learn about the challenges and solutions in bridging talent gaps, and get tips for advancing your career in digital infrastructure. 💡 Hear inspiring stories about the push for diversity, industry-academia partnerships, and the evolution of skills needed to succeed in this thriving field. 🌍 Whether you're an aspiring expert or a seasoned veteran, you'll pick up valuable lessons for your data center journey!0:00 Coming up In this episode of the Data Center Go-to-Market Podcast1:12 Introducing Dr. Umaima Haider, Senior Lecturer - Computer Science & Digital Technologies at University of East London1:40 Career Journey to College Professor of Computer Science and Digital Technologies4:45 The State of Data Center Education and Degree Programs at UK Universities9:36 Comparing Cybersecurity College Course Availability vs. Data Center College Course Availability11:22 Major AWS Outage Due to DNS Configuration (And UK Public Sector Impact)14:10 Positioning Colocation Data Centers vs. Public Cloud (And AWS Cloud Foundations Certification)15:39 Entry-Level Data Center Career Advice for Teens and College Students (Ambassador to Secondary Schools: Age 12-16)20:08 Mainstream Media and Community Pushback Against UK Data Center Industry Growth22:54 How Early Does Data Center Career Recruiting Need to Start?26:50 Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)27:27 Microsoft Introduction to Datacenter - Training and ICT Curriculum30:04 Mid-Career Advice for Data Center Professionals34:43 Universities Providing Data Center Continuing Education Programs/Certificates37:18 Role of Data Center Industry Partners for Tours and Career Internships40:36 Biggest Data Center Career, Sustainability, and Talent Retention Challenges43:01 UK Parliament Microsoft Collaboration on How Data Centers Can Power Regional Growth45:42 Multidisciplinary Data Center Education: Computer Science, Engineering, and Finance47:58 The Future of a College Professor Teaching About Data Center Digital Infrastructure50:47 Dr. Umaima Haider (Connect with on LinkedIn) and University of East London (Follow on LinkedIn and Website)52:07 Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)#ai #awscloudfoundations #cloudcomputing #cloudservices #colocation #computerscience #criticalfacilities #datacenter #datacentercareers #datacenterdegrees #datacentereducation #datacentergtm #datacenterindustry #datacenterjobs #datacentermarketing #datacenterpartners #datacenterrecruiter #datacenters #datacentersales #datacentersolutions #datacentersustainability #datacentertalent #datacentertraining #datacentercertifications #dcsmi #digitalinfrastructure #edge #engineering #hyperscale #ict #microsoft #missioncritical #publiccloud #uel #ukparliament #umaimahaider

https://www.dcsmi.com/newsletter Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)In episode 153 of the Data Center Go-to-Market Podcast, you’ll unlock expert tips on data center sales and marketing success! 🚀 Learn how to research buyer personas, reach new customers, create impactful lead generation systems, and craft evergreen content that resonates with your audience. Discover powerful approaches for building trust, accelerating modular data center sales, and engaging key investors. Gain actionable strategies for standing out as a trusted advisor in the ever-evolving digital infrastructure space. 🌐📈0:00 Coming up in this episode of the Data Center Go-to-Market Podcast0:22 Introducing Joshua Feinberg, CEO at DCSMI3:08 Agenda for Data Center Go-to-Market, Sales, and Marketing Q&A 575:23 How a data center infrastructure business development leader can find time to contact new customers20:00 How a data center facilities, technology, and infrastructure consulting firm identifies leads32:03 How a data center analytics provider develops fresh content40:51 Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)42:27 How to accelerate modular data center sales cycles with scalable solutions55:37 How to close sales for advanced data center simulations and immersive experiences1:07:06 How oil and gas companies raise capital for data center development projects1:19:02 Joshua Feinberg (Connect with on LinkedIn) and DCSMI (Follow on LinkedIn and Website)1:20:21 Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)#cloudservices #colocation #criticalfacilities #datacenteranalytics #datacenterdevelopment #datacenterenergy #datacenterfacilities #datacentergtm #datacenterindustry #datacenterinfrastructure #datacenterinvestment #datacenterpower #datacenters #datacentersales #datacentersimulations #datacentersoftware #datacentersolutions #datacentertechnology #dcsmi #digitalinfrastructure #edge #hyperscale #missioncritical #modulardatacenter #oilandgas

https://www.dcsmi.com/newsletter Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)In episode 152 of the Data Center Go-to-Market Podcast, you’ll unlock the future of data centers with Tim Heidel, CEO of VEIR , as he shares how the industry is responding to unprecedented growth, scaling up power solutions, and fostering innovation 🚀🔌. Learn how new materials, resilient infrastructure, and creative partnerships are shaping next-gen facilities, plus get practical career advice for both aspiring professionals and seasoned experts. Hear what it takes to succeed in a fast-evolving, high-impact space, and discover big commercial opportunities on the horizon!0:00 Coming up In this episode of the Data Center Go-to-Market Podcast1:16 Introducing Tim Heidel, CEO & Founder at VEIR1:36 Career Journey to Building Superconducting Power Solutions for Data Centers and Transmission Lines4:30 Data Center Developers and Transmission Problems Blocking Quick Grid Connections (Last Mile Transmission)6:16 Tim Heidel’s Energy Career: MIT Future of Electric Grid and ARPA-E Department of Energy  8:47 Advice on Entry-Level Data Center Career Opportunities11:03 Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)11:40 Systems Engineering with Data Center Energy Infrastructure Reliability and Safety14:58 Mid-Career Pivots for Data Center Energy Professionals17:28 More Engineers in Data Center Partnership Development Roles (Power, Data, Cooling)20:29 Biggest Data Center Power Density Oversights with Pace of Change and Different Contexts23:13 The Future of Building a Rapidly Evolving Superconducting Power Startup24:52 Tim Heidel (Connect with on LinkedIn) and VEIR (Follow on LinkedIn and Website)25:46 Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)#arpae #cloudservices #colocation #criticalfacilities #datacareercareers #datacenter #datacenterdevelopers #datacenterenergy #datacenterengineer #datacentergtm #datacenterindustry #datacenterinfrastructure #datacentermarketing #datacenterpartnership #datacenterpower #datacentersales #datacentersolutions #datacenters #dcsmi #departmentofenergy #digitalinfrastructure #edge #energy #futureofelectricgrid #grid #hyperscale #infrastructure #missioncritical #powerdensity #powerstartup #powertransmission #superconducting #superconductingpower #veir

https://www.dcsmi.com/newsletter Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)In episode 151 of the Data Center Go-to-Market Podcast, you’ll unlock powerful insights for the data center industry in this episode! 🏢💡 Learn how to stand out in a crowded market, create high-impact sales and marketing strategies, and connect with key decision makers. Discover which client profiles to target, how to build trust, and when to use in-person or online educational events. See how leaders are embracing channel partnerships, preparing for the future, and finding creative ways to compete with big cloud providers. Whether you’re a data center operator, consultant, or IT service provider, this episode is packed with strategies to help you and your team grow and succeed! 🚀0:00 Coming up in this episode of the Data Center Go-to-Market Podcast0:31 Introducing Joshua Feinberg, CEO at DCSMI3:20 Agenda for Data Center Go-to-Market, Sales, and Marketing Q&A 564:51 How colocation data centers stand out in the market21:15 How a data center design, construction, and consulting firm grows its sales pipeline39:18 How colocation, network services, and managed IT providers prepare for the future of data centers53:15 Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)54:43 How hyperscale data centers streamline the sales cycle for deals1:09:24 How colocation, managed IT, and connectivity solutions companies compete with AWS, Azure, and Google1:21:27 How data center A/MEP infrastructure firms attract engineering and design clients1:33:17 Joshua Feinberg (Connect with on LinkedIn) and DCSMI (Follow on LinkedIn and Website)1:34:51 Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)#cloudservices #colocation #connectivity #criticalfacilities #datacenterconstruction #datacenterconsulting #datacenterdesign #datacentergtm #datacenterindustry #datacenters #datacentersales #datacentersolutions #dcsmi #digitalinfrastructure #edge #hyperscale #hyperscalesales #managedit #missioncritical #networkservices

https://www.dcsmi.com/newsletter Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)In episode 150 of the Data Center Go-to-Market Podcast, you’ll unlock insights from the data center industry as Brandon Smith, VP of Global Sales and Product at ZincFive, shares his journey from hands-on engineering to leading strategy and sales. 🏭 Learn how energy trends, AI innovations, and Nvidia’s market leadership are shaping today’s most critical infrastructures. 🤝 Gain tips for breaking into the industry, building trust, and understanding regional differences in adoption and sustainability. 🌍 Packed with real-world advice, this episode is a must-watch for anyone eager to stay ahead in the fast-paced world of data centers!0:00 Coming up In this episode of the Data Center Go-to-Market Podcast0:27 Introducing Brandon Smith, VP Global Sales & Product at ZincFive0:51 Career Journey to Leading Sales and Product for Data Center Nickel-Zinc Battery and Critical Power Solutions4:02 Traditional UPS Applications for Data Center Battery Backup 5:31 Growth Acceleration Driven by AI, NVIDIA, and AMD (Especially NVIDIA Product Marketing and Ecosystem Roadmap)11:04 Insights for Entry-Level, Client-Facing Data Center Career Opportunities13:55 Data Center Power and Energy Sales Becoming More Technical (Consultant Salesperson)17:13 ZincFive Aligned Product Management, Sales, and Marketing (Reporting Structure)19:44 Impact of Self-Service ChatGPT Research on ZincFive’s Sales Team21:41 Risk Averse Data Center Industry (And Vendor Transparency)24:21 Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)24:59 ZincFive Data Center Energy Storage and Risk Averse Clients26:58 Early Buyer’s Journey Role with ZincFive Technical Sales and Product Management 29:01 Learning About Data Center Energy Storage31:19 Mid-Career Pivots for Data Center Sales and Product Professionals33:36 Comparing Data Center Operator vs. End User Enterprise Product Adoption of ZincFive Data Center Energy Storage36:01 Global Differences in ZincFive Battery Storage Product Adoption: Asia, Europe, U.S Markets38:14 Global Migration of Data Center Infrastructure Talent (Response to Talent Shortages)41:12 Global Data Center Specs Starting in U.S. with Hyperscalers and Channel Partner Networks45:08 Globalizing Data Center Sales Plans (U.S. vs. European Union)47:45 The Future of Leading Global Sales and Product in Data Center Battery Storage51:53 Brandon Smith (Connect with on LinkedIn) and ZincFive (Follow on LinkedIn and Website)54:01 Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)#ai #aileadership #amd #batterystorage #channelpartner #cloudservices #colocation #criticalfacilities #criticalpower #datacenter #datacenterbattery #datacenterbatterybackup #datacenterbatterystorage #datacentercareers #datacenterenduser #datacenterenergy #datacenterenergystorage #datacentergtm #datacenterindustry #datacenterinfrastructure #datacenteroperator #datacenterpower #datacenterproductmanagement #datacenters #datacentersales #datacentersmi #datacentersolutions #datacenterspecs #datacentertalent #datacenterups #dcsmi #digitalinfrastructure #edge #energyinnovation #energystorage #hyperscale #hyperscalers #missioncritical #nickelzinc #nickelzincbattery #nvidia #nvidiaecosystem #nvidiaecosystemroadmap #nvidiaproductmarketing #salesstrategy #sustainability #zincfive #zincfivebatterystorage

https://www.dcsmi.com/newsletter Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)In episode 149 of the Data Center Go-to-Market Podcast, you’ll unlock smart strategies to boost your impact in the data center industry! 🚀 In this episode, Joshua Feinberg shares how to pinpoint client pain points, craft compelling webinars, personalize your marketing, and grow your brand as a trusted advisor. Learn to master segmentation, build stronger client relationships, and set your business apart in today’s fast-moving data center ecosystem. 💡🏆0:00 Coming up in this episode of the Data Center Go-to-Market Podcast0:24 Introducing Joshua Feinberg, CEO at DCSMI2:54 Agenda for Data Center Go-to-Market, Sales, and Marketing Q&A 554:07 How a high-speed internet and connectivity provider addresses changing marketing and sales strategy24:09 How a data center energy, cooling, and infrastructure firm aligns content and value for ideal clients' needs42:15 How a data center conference events company attracts the right clients1:03:25 Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)1:04:52 How a data center infrastructure, support, and optimization company improves its name recognition1:18:07 How wholesale data center providers can differentiate1:33:35 How to create a unique hyperscale data center market position1:44:33 Joshua Feinberg (Connect with on LinkedIn) and DCSMI (Follow on LinkedIn and Website)1:45:50 Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)#cloudservices #colocation #connectivity #connectivityprovider #criticalfacilities #datacenterconference #datacentercooling #datacenterenergy #datacenterevents #datacentergtm #datacenterindustry #datacenterinfrastructure #datacentermarketing #datacenters #datacentersales #datacentersolutions #dcsmi #digitalinfrastructure #edge #hyperscale #hyperscaledatacenter #missioncritical #wholesaledatacenter

https://www.dcsmi.com/newsletter Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)In episode 148 of the Data Center Go-to-Market Podcast, you’ll unlock the future of data center careers and AI innovation with industry thought leaders as they share valuable strategies for adapting to change, enhancing skills, and fostering growth in an ever-evolving landscape. Learn how collaboration, context engineering, and creative use of AI tools can empower your journey; whether you’re just starting out or seeking to reinvent your career. Get insider tips on breaking down silos, preparing your data for AI success, and navigating the opportunities in data centers and cloud solutions. Don’t miss this engaging conversation packed with real-world stories and actionable advice! 🚀🤝💡0:00 Coming up In this episode of the Data Center Go-to-Market Podcast1:19 Introducing Santosh Kaveti, CEO & Founder and Jim Spignardo, Director of Cloud and AI at ProArch1:43 Career Journeys to Cloud and AI Leadership Roles for Microsoft Solutions Partner 7:03 Entry-Level Career Advice for Client-Facing AI and Digital Infrastructure Jobs16:24 Mid-Career Pivots for Client-Facing IT Infrastructure Professionals and Continuous Learning23:08 Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)23:46 IT Buyers Now Demanding Much More Technically-Savvy IT Sales/Success Teams (AEs/SDRs/AMs)30:06 Biggest Cloud and AI Problems That ProArch Addresses35:24 Biggest Problems with IT Infrastructure, AI, Data, and Security When Solving for Business Objectives40:11 Favorite Microsoft Solutions Partner Productivity Tools: M365 Copilot Agents, Azure Migrate, Cloudockit 44:44 The Future of Cloud and AI Leadership as a Microsoft Solutions Partner (Agentic Automation)51:08 Santosh Kaveti and Jim Spignardo (Connect with on LinkedIn) and ProArch (Follow on LinkedIn and Website)53:50 Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)#ai #aicareers #azuremigrate #cloud #cloudcareers #cloudockit #cloudservices #colocation #copilotagents #criticalfacilities #datacentergtm #datacenterindustry #datacenterinfrastructure #datacentercareers #datacentermarketing #datacenters #datacentersales #datacentersolutions #dcsmi #digitalinfrastructure #edge #futureofai #futureofcloud #hyperscale #itinfrastructure #itsales #microsoft #microsoftsolutionspartner #missioncritical #techsales

https://www.dcsmi.com/newsletter Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)In episode 147 of the Data Center Go-to-Market Podcast, you’ll unlock proven strategies for growing your data center business! 🚀 In this episode, discover how to pinpoint decision makers, craft the ideal client profile, and create action-driven account lists. Learn to connect with the right buyer personas, build educational content that attracts your perfect audience, and choose the smartest approaches to boost awareness and engagement. Get practical tips on building trust, relationships, and accelerating funding by positioning yourself as the go-to expert in your field. 💡0:00 Coming up in this episode of the Data Center Go-to-Market Podcast0:50 Introducing Joshua Feinberg, CEO at DCSMI1:22 Q&A from Data Center Sales Has Changed: Is Your Team Living In The Past?2:39 How to penetrate new data center accounts and find new clients12:00 How to create new data center awareness and services in specific geographic areas19:24 Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)20:01 How a data center operator in the U.S. and Europe partners with African data center colocation providers25:44 How to get funding for our data center initiatives with decision makers29:39 Joshua Feinberg (Connect with on LinkedIn) and DCSMI (Follow on LinkedIn and Website)30:13 Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)#cloudservices #colocation #colocationdatacenter #criticalfacilities #datacentergtm #datacenterindustry #datacenteroperator #datacenters #datacentersales #datacentersolutions #dcsmi #digitalinfrastructure #edge #hyperscale #missioncritical

https://www.dcsmi.com/newsletter Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)In episode 146 of the Data Center Go-to-Market Podcast, you’ll unlock the future of energy and compute in the data center industry! 🚀 In this episode, you’ll meet industry leaders as they share how AI is shaping data center power needs, why flexible energy solutions are on the rise, and what it takes to bring trust and simplicity to a complex marketplace. Gain practical tips for navigating emerging trends, adopting modular solutions, and understanding the evolving language of this fast-paced space. Whether you’re a developer, energy supplier, or innovator, you’ll walk away inspired and ready to connect the dots in the new digital era. ⚡🏗️🧠0:00 Coming up In this episode of the Data Center Go-to-Market Podcast0:58 Introducing Sean McKay and Christian Bonilla, Co-CEOs at DMARK Energy Solutions1:24 The Career Journey to Building a Power Sourcing Platform for Data Center Energy 4:44 Understanding the Data Center Energy Ecosystem and Marketplace Inefficiencies6:13 Bitcoin Mining vs. AI Data Centers’ Power Consumption8:25 Marketplaces Challenges in Data Center Ecosystem Coming for Power and Energy11:20 Find, Trust, and Transact Marketplace Platform in Data Center Power and Energy12:24 Standardizing Data Center Energy Procurement Nomenclature 18:24 Simplifying Data Center Energy and Power Sourcing as a Marketplace Platform27:19 Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)27:57 Data Centers and Grid Power | A Lot More Variations and Complexities Complicate Energy Projects30:55 Segmenting Data Center Power Sourcing (Comparing Buy Side vs. Sell Side)38:10 Data Center Industry Resistance to Standardization, Transparency, and Change43:23 The Future of Building a Data Center Power Sourcing Marketplace48:28 Complex Data Center Supply Chain Challenges and New Talent Entering the Industry50:31 Sean McKay and Christian Bonilla (Connect with on LinkedIn) and DMARK Energy Solutions (Follow on LinkedIn and Website)51:46 Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)#aidatacenter #ai #cloudservices #colocation #criticalfacilities #datacenter #datacareers #datacenterenergy #datacentergtm #datacenterindustry #datacenterinfrastructure #datacentermarketing #datacentermarketplace #datacenterplatform #datacenterpower #datacenters #datacentersales #datacentersolutions #datacentersupplychain #dcsmi #digitalinfrastructure #edge #energy #energybuyers #energydrivers #energymarketplace #energyplatform #energyprocurement #energysellers #energysourcing #grid #gridpower #hyperscale #infrastructure #marketplace #missioncritical #powerbuyers #powerenergy #powermaketplace #powersellers #powersourcing