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Once Upon a Project

Author: SANDOW Design Group and SURROUND

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As interior designers, we’re accustomed to celebrating the end of a project. But what about the people and process behind those designs? Once Upon a Project delves into the stories of creating the spaces that we inhabit with the designers who dreamed them up. Join AJ Paron, EVP and Design Futurist of SANDOW Design Group, in unraveling what it takes to bring interior design projects to fruition—from the designer’s inspiration to the setbacks, surprises, and serendipitous events along the way.

Once Upon a Project is part of the SURROUND Podcast Network by SANDOW Design Group—the home of design brands you know and love like Interior Design magazine, Metropolis magazine, Luxe Interiors + Design, Thinklab and more.

See our show notes, and discover more design podcasts at surroundpodcasts.com
44 Episodes
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What do you design when the view is already the spectacle? AJ Paron speaks with Olivia Reid and Lionel Ohayon of Journey about reimagining the experience at Edge in Hudson Yards, where the challenge was not simply attracting visitors, but giving them reasons to stay longer, return and engage with the space in new ways. They explore how hospitality, programming, materiality and immersive design were layered together to extend the experience beyond the observation deck, creating moments of discovery that shift throughout the day and invite everyone from tourists to local New Yorkers to experience the city from a different perspective.This season of Once Upon A Project is presented by Crypton.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
How do you modernize a historic institution without losing the traditions that give it meaning? AJ Paron speaks with designer Dan Mazzarini of Mazzarini & Co. about rethinking spaces at the Harvard Club of New York for a new generation of members. What began as a food and beverage project evolved into a larger design challenge: creating places for working, gathering and connection while respecting a McKim, Mead & White landmark and the expectations of longtime members. They explore how thoughtful updates, intergenerational thinking and an additive approach to historic interiors can help preservation and progress coexist.This season of Once Upon A Project is presented by Crypton.Episode photo credit: Adam Kane MacchiaSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
What happens when you don’t just design a building, but rethink how people experience an entire place? AJ Paron speaks with Bill Mandara of Mancini Duffy about TSX Broadway, the ambitious Times Square project that brings architecture, entertainment, hospitality and historic preservation together under one roof. They explore the extraordinary challenge of raising the landmark Palace Theatre 30 feet, creating a stage that opens directly onto Times Square, and navigating years of technical complexity to transform an iconic site while preserving its history for the future.This season of Once Upon A Project is presented by Crypton.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
How do you bring a historic hotel back to life without losing the character that made it special in the first place? AJ Paron speaks with Valentina Castellon of DLR Group about the transformation of The Gunter Hotel in San Antonio, where a 130-year history became the starting point for a new hospitality experience. They explore how the team uncovered original architectural details, embraced the hotel’s musical legacy, and layered in hidden spaces, bold artwork and moments of surprise to create a destination that feels both deeply rooted in its past and alive for a new generation.This season of Once Upon A Project is presented by Crypton.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
How do you design a workplace that's ready for constant change? AJ Paron speaks with Karen Marie Stonely, founding principal of SPAN Architecture, about how her firm has reimagined its studio through decades of disruption, from 9/11 and the pandemic to the rise of AI. Together, they explore how flexibility, biophilic design, and a culture of continuous adaptation have shaped a workplace where collaboration, wellbeing, and creativity continue to thrive.This season of Once Upon A Project is presented by Shaw Contract.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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